IoTSWC Archives | Industrial Talk

Marc Tarrago with Fira Barcelona

Industrial Talk is onsite at IoT Solutions World Congress and talking to Marc Tarrago, Event Director at Fira Barcelona about “Bringing global leaders together in digital transformation and cybersecurity!”.

Scott MacKenzie hosts an industrial podcast celebrating industry professionals and their innovations. At the IoT Solutions World Congress in Barcelona, he interviews Marc Tarrago, the event organizer, about the success of the event. Marc highlights the international focus, with delegations from China, India, and the US, and the shift in program direction to the International Society of Automation. The event is divided into four rooms addressing tech-enabled transformation, climate change, standards and regulations, and IoT security. The importance of cybersecurity with the growing number of connected devices is emphasized. The team’s efforts and the positive feedback from attendees are praised, with plans to continue covering healthcare and sustainability in future events.

Mark Kraeling with Wabtec Corporation

Industrial Talk is onsite at IoT Solutions World Congress and talking to Mark Kraeling, Solutions Architect at GE Transportation about “Achieving sustainable solutions in transportation with data!”.

Scott MacKenzie and Mark Kraeling discuss the evolution of the IoT Solutions World Congress, highlighting its shift towards sustainability and environmental impact. Mark, a solutions architect at Wabtech, emphasizes the company’s role in optimizing rail transportation, which moves 40% of U.S. freight while accounting for less than 2% of transportation-related greenhouse gases. Wabtech’s products, like Port Optimizer, enhance logistics by coordinating ship and train schedules. The conversation underscores the efficiency of rail over truck transport, with a single rail car capable of hauling 300,000 pounds, compared to trucks limited to 80,000 pounds.

Sally Liang with Hanshow

Industrial Talk is onsite at IoT Solutions World Congress and talking to Sally Liang, Head of Hanshow EU at Hanshow about “Customized IoT touchpoints for electric signage and smart stores”.

Scott MacKenzie and Sally Liang discussed the benefits of e-paper technology in retail, including cost savings and improved customer experiences. Sally explained how Honcho’s electronic shelf labeling solution replaces paper tags with e-paper technology, while Scott highlighted the efficiency advantages of this technology. Sally discussed the current state of the ESL market, including challenges faced by retailers and future developments in the industry.

Thomas de Laar with SeekInk and Holitech

Industrial Talk is onsite at IoT Solutions World Congress and talking to Thomas de Laar, CEO with SeekInk about “E-Paper for your smart business signage”.

Scott MacKenzie and Thomas de Laar discussed the latest advancements in e-paper display technology, including Seeking’s innovations and the potential for cost reduction. They highlighted the benefits of e-paper technology, such as energy efficiency, environmental sustainability, and scalability, and explored its potential adoption across various industries. Thomas shared valuable insights on the eye-friendly nature and low power consumption of e-paper signage and provided contact information for further information.

Paula Batlle and Victor Segura with Batlle Group

Industrial Talk is onsite at IoT Solutions World Congress and talking to Paula Batlle, Head of Growth and Innovation and Victor Segura, Sales and Marketing Manager with Batlle Group about “Solutions to Ensure your Industrial Brand Aligns with Your Solution”.

Branding is crucial for business success, and companies must align their branding and design strategies with their growth goals. A collaborative approach, conducting research, and gathering customer feedback are key to informing design decisions and improving brand alignment. Speakers emphasized the importance of understanding a company’s values, mission, and target audience to create an effective brand strategy. They also highlighted the need for a comprehensive approach to branding that goes beyond just visual identity.

The world is changing fast! Industrial businesses are juggling every facet of business maintenance and growth, ranging from technological/digital media adaptations to cash flow management and operational efficiency challenges. How do industrial business leaders stay current while managing growth and casting vision for the future? The answers could be found in a learning environment, but never before has there been a place for continuing education in the industrial business arena. UNTIL NOW…

The INDUSTRIAL ACADEMY IS HERE. Finally there is a clearinghouse for all things industrial to assist the business leader. Course offerings provide up-to-date applicable information in business development, technology, finance, operations and leadership presented in an engaging, movement-oriented manner by those in the know. These professionals don’t just talk the talk. They walk the walk with purpose and passion for building not just the industrial business but also the people who make things happen.

The Industrial Talk Podcast family looks forward to learning and growing with you!

When I was in elementary school, our teacher would show us films of industrial professionals making our lives better. For me, these films instilled the passion for industry.

Today, industry has come along way from when I was a boy. It is innovative and focused on solving problems. In short, it’s really cool and exciting.

We need to teach children, around the world, and bring back the “Cool” and “Exciting” and why industry is a wonderful profession. That means we need industrial professionals to re-instill this industrial passion.

This is the Purpose of Industrial Pop. It is an online learning management platform (LMP) dedicated to educating our youth in the ever expanding and innovative world of industry. We also provide this LMP for our teachers to share with their class.

These are very exciting times for industry and we must begin educating our future and it starts with you. If you are interested, please contact me at: https://industrialtalk.com/contact/ and just let me know that you are interested in positively impacting our future industry leaders.