Industrial Talk is onsite at MD&M West and talking to Peyton Ford, Vice President of Sales at norelem US about “Streamlining manufacturing design process”.

The Industrial Talk podcast, sponsored by MD&M West and Informa, features Scott MacKenzie interviewing Peyton Ford, VP of U.S. Sales at norelem. norelem, a German family-owned company with a 60-year history, specializes in mechanical engineering components. Peyton discusses their extensive product line of over 130,000 standard parts, emphasizing their customer-centric approach and the ability to provide CAD data for free. They aim to streamline the design process for engineers by offering off-the-shelf solutions that can be semi-customized. Peyton highlights the importance of brand visibility in the U.S. market and the company’s mission to be a one-stop shop for mechanical engineering needs.