This is the place for the latest and greatest industrial strategies and tactics for the business development professional!

About The Industrial Dojo

Here in the Dojo we are about business tactics that focus on educational Speed, Conditioning, Discipline and Adaptation to Industry's changing conditions.  We want the Industrial Professional to be effectively equipped for all variables and opportunities within the Industrial Market.  We aggressively cover Industrial topics that include:

  • Finance
  • Business Development
  • Sales, Marketing, Branding
  • Leadership and Culture

All are presented with concrete and applicable industrial solutions to maximize your investment of valuable time and energy!


Industrial Sales – Industrial Market Segmentation!

02/19/2019 | 0 Comments

Industrial Market Segmentation is a “Fancy” word for how to Find and Engage with Your Ideal Industrial Customer.  This Industrial Talk episode provides tools you need to begin deploying to expand your Industrial market.  GO-BIG – Understand how to leverage Industrial Market Segmentation. Industrial Resources: ActiveCampaign CRM. Podcast Transcript:            …

Industrial Leadership – What You Do Is Important!

02/18/2019 | 0 Comments

What you do is Important!  Never, never, never forget that.  Your actions are vital to the overall Success of your organization and families.  As a former Journeyman Transmission Linemen, I knew that it was my responsibility to keep the lights on for families and companies.  GO-BIG and recognize What You Do IS Important. Podcast Transcript:…

Industrial Marketing – My Industrial Digital Breakthrough Moment

02/15/2019 | 0 Comments

My digital Breakthrough moment and supported by the results of the Industrial Insight Poll.  After listening to this Podcast Episode, you will have no excuse for not executing on a Industrial Digital Strategy for you and your company. Podcast Transcript:                                      The industrial talk podcast GO BIG in just six minutes a day. Building a…

Industrial Marketing – Hamburgers Vs Sliders – Little Bites

02/14/2019 | 0 Comments

Hamburger vs Sliders – Marketing Little Bites for Industrial Success.  When considering your Industrial digital strategies consider the Slider approach: 1) Not overwhelming to the eyes. 2) Every bite is Delicious. 3) Quickly Consumable and Satisfying. 4) Quickly Digestible.  Go-Big and make your Industrial Digital Marketing tasty and easily consumable. Podcast Transcript:                                      The industrial…

Industrial Marketing – Digital Compounding

02/12/2019 | 1 Comment

Once again, it's about solving your Customer's problems as efficiently as possible.  Your marketing and branding must reflect this driving commitment.  You cannot be passive or disengaged from the needs of your Customer.  Your digital strategy and process is driven from your Customer's perspective.  They are the Hero in your story and you are the…

Industrial Marketing – Digital Mortality

02/11/2019 | 0 Comments

Let's talk Digital Mortality.  What is the life expectancy of your digital message?  Do you have a post-mortem strategy to minimize the rapid death of your digital message.   1. Keep focused on helping your Customer daily with meaningful industrial content.  2. FROM THE HEART, get engaged with their post and learn about their passion and…

Industrial Marketing – Vanity Metrics!

02/09/2019 | 0 Comments

WE are so absorbed on our digital “Thumbs-Up” we get frustrated when our efforts don't result in the “Thumbs-Up“.  This 6 minute Industrial Talk Podcast focuses on setting your mind straight when it comes to Vanity Metrics.  Remember, it's about solving problems for your Customer not a “Thumbs-Up“. Podcast Transcript:                                      The industrial talk podcast…

Industrial Leadership – Your Industrial Soul!

02/08/2019 | 0 Comments

Your Industrial Soul.  We summarize the components of Success in a rapidly changing Industrial Market: 1) Find a Mentor/Be a Mentor. 2) Personal Development. 3) Commitment to Doing. 4) Know You. 5) Like You. 6) Trust You. 7) Caring. 8) Friendship and 9) Purpose/Aim/Declaration. Today let's GO BIG and commit to feeding our Industrial Soul daily!…

Industrial Leadership – Purpose/Aim/Declaration

02/07/2019 | 0 Comments

We need to understand our Industrial “Why” our Industrial “Purpose“.  That strong foundation and belief in something Noble and Honorable.  It is from this position that we serve others, sacrifice without counting the cost.  When we stumble, we get back up because of our Purpose our Why.  All actions and subsequent success stem from this…

Industrial Sales – Friendship

02/06/2019 | 2 Comments

“There is nothing on this earth more to be prized than true Friendship” – St Thomas Aquinas.  The final leg in the model of Success is Friendship.  When looking at the components of True Friendship we see a Bond between people that go beyond the surface.  There is Loyalty, Respect, Encouragement and they Stand By…