About Mocana Podcast
"Mocana" means to set the connected world free. Mocana's Mission is to protect families, cities and countries by enabling devices of every kind to be trustworthy and run securely and freely.
Mocana Podcast strives to deliver, through digital media, the education and increased awareness necessary to equip its listeners with 21st century tools, ideas and applications. Mocana's mission to protect countries, cities and families will be thoroughly discussed and explained within very lively, inspiring and motivating interviews. Listeners will develop deeper understanding of Mocana's vital role in securing trustworthy devices for all sectors of industry and daily life because Mocana makes protection personal...its about YOU.
Delivering The Passion of Safety!In Industry and Life, Safety is everything – there is never any room for compromise or cutting corners. The Noble Profession of Safety, Health and Environmental never ends. It is the collection if dedicated individuals, across the globe, passionate about you, your health and your work environment. This is an Awesome responsibility and deserving…
Gigantic Industrial Position! This is the next step in “Cracking Open The Door”. In a Commoditized Industrial Market, you can't just start a conversation with your Customer or Prospect by just “Hammering” on why you are so great. That is NOT a Successful strategy for closing deals. Consider developing a Gigantic Industrial Position. This podcast walks you through the…
Cracking Open The Industrial Door! Industrial Commoditization is a fact that needs addressing. Ask these 3 questions: 1. What does your Customer Want? 2. What is your Guarantee? and 3. How do you Deliver your Guarantee? We are beginning to build another Industrial Sales strategy that takes a Commoditized Industrial Product or Service and makes it stand…
Looking for Something Easy? Industrial Sales: If we're passionate about being the Industrial Sidekick to our Hero (Customer or Prospect) then there are no shortcuts. Our focus needs to be 100% on the success of our Customer. We can have the mindset of Looking for the Easy solution – We can't cut corners our Customer's are depending…
Is It Ever Enough? As an Industrial Leader, ask this question: “Is It Ever Enough?” Do you Stop helping your Industrial Customer or Prospect to Succeed? Listen to this episode of The Industrial Talk Podcast and realize It Is Never Enough to help your Industrial Customer or Prospect to Succeed! Podcast Transcript: [00:01] The industrial talk podcast…
Industrial Leadership – What is The Industrial Pain: 1. Being able to find, hire and retain Industrial talent. 2. Finding ways to have a sustainable competitive Industrial advantage and 3. Dealing with the reality that its no longer enough to run a good and decent Industrial company. (You have to be willing to articulate the social and political…
Industrial Sales requires that you look at your Customer or Prospect as the Hero in your story. That means your Hero has a Nemesis. This Nemesis is trying to prevent your Hero from Succeeding. You are your Hero's Sidekick. You are dedicated to helping your Hero Succeed and defeat their Nemesis. You provide your Hero with Solutions, Tools and Marketing…
Find out what to do when your Industrial product or service becomes Commoditized. We expand on the two options available: 1. Innovate and 2. Develop your Know/Like/Trust/Caring/Friendship. Industrial Sales Resources: ActiveCampaign BombBomb Industrial Academy Industrial Dojo Industrial Talk Podcast Transcript: [00:01] The industrial talk podcast go big in just six minutes a day. Building a legacy of…
Sometime there will be Customer's or Prospect's that will Get Angry with you. They could be having a bad day or you said something that didn't sit well with your Customer. Fear not, you are in good company so keep in mind these 5 points: 1. Don't be an A-Hole. 2. Don't let fear control you. 3.…
OK, we now understand our Customer's Passion. We have aligned our Customer's Passion with Our Passion. We understand that it's important to look the part. Now let's Demonstrate (Show) our Prospects that we are Specialist in solving problems, Knowledgeable at solving problems and we are grounded in Trustworthiness. GO-BIG and Demonstrate our understanding of what our Customer needs. Podcast…
Mocana Events:
Stay connected with Mocana for upcoming events on Cyber Security and strategies for making the industrial market safe.
Mocana has wonderful and informative webinars designed to equip you in the latest in all things Cyber. This is a must part of you learning process! Just simply CLICK HERE and begin learning about ways to protect your organization from Cyber Attacks.
Industrial Academy:
The world is changing fast! Industrial businesses are juggling every facet of business maintenance and growth, ranging from technological/digital media adaptations to cash flow management and operational efficiency challenges. How do industrial business leaders stay current while managing growth and casting vision for the future? The answers could be found in a learning environment, but never before has there been a place for continuing education in the industrial business arena. UNTIL NOW…
The INDUSTRIAL ACADEMY IS HERE. Finally there is a clearinghouse for all things industrial to assist the business leader. Course offerings provide up-to-date applicable information in business development, technology, finance, operations and leadership presented in an engaging, movement-oriented manner by those in the know. These professionals don’t just talk the talk. They walk the walk with purpose and passion for building not just the industrial business but also the people who make things happen.
The Industrial Talk Podcast family looks forward to learning and growing with you!
