Donna Peterson with World Innovators, Inc.
Scott MacKenzie and Donna Peterson discuss B2B marketing strategies at FABTECH in Orlando, Florida. Donna emphasizes the importance of building relationships and personalizing marketing efforts, including email campaigns and leveraging AI tools like ChatGPT and Descript. She highlights the need for consistent, valuable content and the significance of showcasing a company’s unique qualities. Donna also notes the impact of AI on equipment efficiency and productivity, suggesting it could lead to higher-level job opportunities. Scott and Donna agree on the value of humanizing B2B brands and the benefits of stepping out of comfort zones to foster deeper connections and long-term relationships.
Chuck Byers with OMG
Industrial Talk is onsite at OMG, Q1 Meeting and talking to Chuck Byers, CTO with Industry IoT Consortium about “Developing AI standards to insure market trustworthiness!”
Chuck Byers, a seasoned industry professional, discussed the integration of AI and IoT technologies in the context of the Object Management Group (OMG) and the Digital Twin Consortium. Byers highlighted the importance of AI in real-time systems, emphasizing the need for prompt engineering and meta AI to ensure trustworthiness. He detailed the computational requirements of training large language models, noting that retraining the ChatGPT 3 model would require 195 NVIDIA DGX servers, costing $80 million and consuming 2.5 million watts. Byers also stressed the importance of sustainable energy sources and efficient cooling solutions for future data centers.
Kieran Gilmurray with Technology Transformation Group
Scott MacKenzie hosts an industrial podcast, emphasizing education, collaboration, and innovation. He interviews Kieran Gilmurray, an expert in business technology with 30 years of experience. They discuss generative AI, highlighting its potential in industries like manufacturing. Kieran explains that generative AI, unlike traditional AI, allows for natural language queries and is more accessible and cost-effective. He stresses the importance of AI literacy, change management, and strategic business planning. Despite the hype, Kieran advises focusing on practical applications and ensuring AI is tied to business goals. He encourages continuous learning and collaboration to stay ahead in the rapidly evolving tech landscape.
Kristi Flores with Accruent
Industrial Talk is onsite at Accruent Insights and talking to Kristi Flores, CMO at Accruent about “It’s all about listening and solving today’s customer’s challenges”.
Scott MacKenzie hosts an industrial talk podcast episode featuring Christie Flores, head of marketing and SVP of partner programs at Accruent. Christie discusses the importance of customer engagement and collaboration at the Accruent Insights 2024 conference in San Antonio, highlighting the event’s significance for the company and its 500 attendees. She emphasizes the company’s focus on innovation, user-friendly products, and cloud-first strategy. Christie also mentions the integration of AI and machine learning, supported by Ford of, to enhance business operations across various departments. The conversation underscores the value of community, networking, and continuous improvement in technology.
Claude Baudoin with cebe IT
Claude Baudoin, co-chair of several OMG task forces, including the AI Platform Task Force, discussed the timeliness of AI standards. He highlighted the need for standards to address interoperability and portability issues in AI, citing examples like the portability of neural network models and standardization of image classifiers. Baudoin emphasized OMG’s open process for determining standards through RFIs, contrasting it with ISO’s more guideline-focused approach. He encouraged active participation in OMG to shape standards, offering a competitive advantage in the market. OMG’s efforts aim to provide concrete, technical standards, unlike ISO’s general advice.