Paul Oberly and Tangi Meyer with Dassault Systems
Industrial Talk is onsite at OMG, Q1 Meeting and talking to Paul Oberly and Tangi Meyer with Dassault Systemes about “Virtual Twin and digitization of processes!”
Scott MacKenzie hosts the Industrial Talk podcast, featuring Tangi Mayer and Paul Oberly from Dassault Systems. Tangi, a senior strategic planner, and Paul, the lead for Delmia augmented experience in North America, discuss the integration of advanced technologies like computer vision and AI to create a “virtual twin” of real-world manufacturing processes. This digital representation allows for efficient, error-free production by connecting the virtual and real worlds, enhancing safety, and optimizing workflows. They emphasize the importance of data in driving business operations and the potential for AR to revolutionize manufacturing and inspection processes, making them more intuitive and efficient.
Action Items
- [ ] Connect with Tangi Meyer
- [ ] Connect with Paul Oberly
Outline
Introduction and Welcome
- Scott MacKenzie introduces the Industrial Talk podcast, emphasizing its focus on industrial professionals and their innovations.
- Scott welcomes listeners and highlights the importance of industrial professionals in solving global problems.
- The podcast is broadcasting from the OMG q1 meeting in Reston, Virginia, showcasing a collection of problem solvers.
- Scott sets the stage for the conversation, mentioning the presence of two guests, Tangi Mayer and Paul Oberly.
Guest Introductions
- Tangi Mayer introduces himself as French, working for Dassault Systemes, specifically Demi are, the manufacturing brand.
- Tangi describes his role as a senior strategic planner, focusing on anticipating trends and supporting future product and market developments.
- Paul Oberly introduces himself as the lead for Delmia augmented experience in North America, covering Canada, the US, and Mexico.
- Paul mentions the positive outcomes of their meetings at the OMG q1 meeting, including exceeding objectives and having productive discussions.
Overview of Dassault Systemes' Work
- Tangi explains that Dassault Systemes uses advanced technologies like computer vision and AI to connect the virtual world with the real world through augmented reality.
- Paul emphasizes the importance of this connection, especially in the context of automation and Industry 4.0, bringing the digital twin to the production floor.
- Scott inquires about the bottom-line value and efficiencies gained from this approach.
- Paul highlights the benefits of getting things done right the first time and digitizing tribal knowledge to ensure quality and cohesive execution.
Tangi's Background and Dassault Systemes' Acquisition
- Tangi shares his background, mentioning his previous work with Dita, a startup supporting the industry with augmented reality solutions.
- Dita was acquired by Dassault Systemes in July 2022, marking Tangi's official joining of the company.
- Scott asks Tangi about the process of creating a digital twin for a manufacturer.
- Paul explains that the product is the foundation for the business, and data is the driving force behind it.
The Role of Data and Virtual Twin
- Paul discusses the importance of data in driving the business and connecting various systems like CAD, IoT, and Enterprise.
- The virtual twin serves as the foundation for the business, integrating diverse subject matter areas into a holistic view.
- Scott mentions the heavy lifting involved in maintaining clean and accurate data for the virtual twin.
- Paul agrees, emphasizing the need for organizing and aggregating data into a unified space.
Applications of Virtual Twin in Manufacturing
- Paul explains that the virtual twin can be used for both greenfield and brownfield manufacturing processes.
- For greenfield, virtual commissioning allows for laying out the plant, testing functionality, and evaluating factory flow before any physical investment.
- For brownfield, existing data like plan drawings and laser scanning can be augmented to create a virtual twin and simulate the plant.
- Scott and Paul discuss the value of having a virtual twin for efficient and optimized manufacturing processes.
OMG Q1 Meeting and Aerospace Applications
- Paul shares his experience at the OMG q1 meeting, focusing on speaking with aerospace leaders and discussing the proliferation of augmented reality solutions.
- Scott expresses familiarity with companies using AR for plane identification and safety.
- Paul highlights the importance of having a good foundation for AR, allowing for quick implementation and practical use on the production floor.
- The discussion emphasizes the role of AR in making work safer and more intuitive, with traceable evidence of job completion.
Future of AR and Manufacturing
- Paul discusses the potential of AR in various applications beyond manufacturing, such as assembly, inspection, and quality control.
- AR is becoming a requirement for next-generation manufacturing execution systems, essential for complex assembly and quality control.
- Paul explains the challenges of tracking hundreds of brackets and bolts in aerospace structures, emphasizing the need for practical tools.
- The conversation concludes with Paul providing his contact information and Scott thanking the guests for their insights.
Closing Remarks and Contact Information
- Scott wraps up the podcast, encouraging listeners to connect with Paul and Tangi from Dassault Systemes.
- Scott emphasizes the importance of collecting good, clean, and accurate data for making great decisions.
- The podcast promotes the Industrial Talk platform, inviting listeners to join and engage in conversations with industry professionals.
- Scott signs off, expressing gratitude to the guests and listeners, and teasing future conversations.
If interested in being on the Industrial Talk show, simply contact us and let's have a quick conversation.
Finally, get your exclusive free access to the Industrial Academy and a series on “Marketing Process Course” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!
PAUL OBERLE'S CONTACT INFORMATION:
Personal LinkedIn: https://www.linkedin.com/in/poberle/
Company LinkedIn: https://www.linkedin.com/company/dassaultsystemes/
Company Website: https://www.3ds.com/
TANGI MEYER'S CONTACT INFORMATION:
Personal LinkedIn: https://www.linkedin.com/in/tangimeyer/
PODCAST VIDEO:
OTHER GREAT INDUSTRIAL RESOURCES:
NEOM: https://www.neom.com/en-us
Hexagon: https://hexagon.com/
Siemens: https://www.siemens.com/global/en.html
Palo Alto Networks: https://www.paloaltonetworks.com/ot-security-tco
Palo Alto Networks Report HERE.
Hitachi Digital Services: https://hitachids.com/
CAP Logistics: https://www.caplogistics.com/
Industrial Marketing Solutions: https://industrialtalk.com/industrial-marketing/
Industrial Academy: https://industrialtalk.com/industrial-academy/
Industrial Dojo: https://industrialtalk.com/industrial_dojo/
We the 15: https://www.wethe15.org/
YOUR INDUSTRIAL DIGITAL TOOLBOX:
LifterLMS: Get One Month Free for $1 – https://lifterlms.com/
Active Campaign: Active Campaign Link
Social Jukebox: https://www.socialjukebox.com/
Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):
Business Beatitude the Book
Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES…The Bridge connecting sacrifice to success. YOU NEED THE BUSINESS BEATITUDES!
TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!
Reserve My Copy and My 25% Discount
Transcript
SUMMARY KEYWORDS
industrial innovations, problem solvers, advanced technologies, augmented reality, digital twin, manufacturing efficiency, data foundation, virtual commissioning, brownfield applications, aerospace leaders, AR solutions, work instructions, quality control, manufacturing execution, production floor
Welcome to the Industrial Talk podcast with Scott. MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go all right
once again. Welcome to Industrial Talk, a platform dedicated to industrial professionals all around the world. You are bold, brave, you dare greatly. You are changing lives, and therefore you are changing the world. You're solving problems, and we truly appreciate you. On Industrial Talk, we are broadcasting from OMG Q1 meeting here in Reston, Virginia, and it is a collection of problem solvers, individuals that are passionate about making the world better. They do it here. You don't know that they exist, but I'm telling you you use their products, because that's what they do. They're givers, big heart givers. All right. We have two in that seat. One might be leaving soon, so don't be distracted by him. He's creating a lot of tension in my life right now, but that's neither here nor there. All right,
let's get crap. I do that to everybody.
Oh my gosh. So let's because your time is short. Let's do this. Give us a little background on who you are.
Okay, so I'm Tangi Meyer, so I'm French, and I work for Dassault System, and more specifically, Demi are the manufacturing brand from Dassault System. I'm a senior strategic planner, meaning that I'm working on anticipating the trend and supporting the developments and business of future product and future market developments for DELMIA. All
right, you're next. I'm Paul Oberly with the Dassault Systems, yep. And I am the lead for the DELMIA augmented experience in North America, which is Canada, US, Mexico. Very good. You know gone. I do know gone. Great guy, super guy. He really
is a nice guy. So you having a good meeting?
We have had some incredible meetings. Yes, absolutely. I had some overall objectives blowing past those. We've had no clue. Yeah, great conversations with with with specific follow ups that we're going to be executing on shortly.
Yeah, tell us what you guys do.
So basically, what we do is we use advanced technologies like computer vision, AI freed, to connect interactively and tangibly the virtual world, the virtual twin with the real world. That is, we do augmented reality. That is a way to just bring together the real world and the virtual world.
Paul, why is that important?
Because I don't know. For about 100 years, we've been trying to to automate manufacturing, and now we're finally connecting the automation with with really safe to work opportunities with, you know, basically bringing the digital twin to the production floor. So we're connecting the worker back into this over automation that we've exposed yourself with the industry three
and four again. Why? Why is that? That important? What type of efficiencies? What's the bottom line value to that?
Bottom line is people are able to get things done right the first time, and they're able to execute on quality in a really cohesive manner. And then even those, in those strange circumstances where you don't understand how to communicate what the problem is, we we digitize that tribal information.
Ah, there you go. Yeah, yes. If there's a conversation that has happened forever, I mean, forever since the beginning of time, it's that tribal information people leaving, and so before you leave, because, because I'm going to continue to just sort of, how long have you been with docile
n, and we were bought in july:with that said, if I was a manufacturer, right, I was a manufacturer, and I go on the World Wide Web, and somebody says, I need to have some sort of, you know, digital twin, some sort of way of digitally representing My business. How do I go about making that happen? It all goes around. Data, yeah,
so, I mean, your, your product is going to be the the product is the foundation for your business.
Hold it. Hold it. So there he goes. There he goes. Say goodbye to everybody. Hey, bye. Goodbye
everybody. Thanks a lot driving us on.
Yeah, go ahead that your data, fundamentally, your data is is the foundation to your business. I mean, I think Elon Musk might have been famous by saying that that data is the product. I can't remember if he said that or not, but data is what drives everything. And now we've got CAD we've got, you know, information, we've got IoT, we have Enterprise, we have all these different Systems. And the trick is, you want to found, you want to connect all this information into the foundation of the business, what we call the virtual twin.
Yeah, there it is. That's, that's, that's what I was trying to get at. Go ahead and so
the virtual twin certainly does include CAD Systems engineering requirements, work instructions. It includes the enterprise at large, workforce, safety, all those different aspects. I mean, it's it is the business, but the virtual Chen, the virtual twin, is the foundation of that. She's basically allows you to create a structure out of all this unstructured information.
It's always, when I hear this, I think of heavy lifting, yeah, not physically heavy lifting, but heavy lifting because you're talking about making sure that you have all of the data, that data is accurate. I don't even, I don't even think the conversation, I mean, you'll have historical data as well, but just, but it's scrubbed, it's clean. And how do you maintain that cleanliness? It just seems like heavy lifting. It
absolutely is, if you don't have any way of organizing and aggregating it into a unified space. And so for Dassault, what we believe is the foundation is the virtual twin. And you know, we're a 3d company, the 3d experience company, yeah. And so we help articulate these diverse, you know, subject matter areas into a holistic view of how the business operates, to the point where we can virtualize your factory. We can simulate one to one ratio your factory running even with human factors, ergonomics. And we can consider fifth percentile individuals, unique individuals on a production line doing complex assembly right next to a machine that's picking and placing objects that's automated. Do
you advocate? And I mean in a in a certain way, advocate that if it's Greenfield, let's say I'm just developing a greenfield manufacturing process, whatever it might be, yep, it would seem to me a good, good step would to be able to create that virtual twin of my facility, yes, before really any any walls and Any physical stuff go up, because then I can correct me if I'm wrong. Take what has developed in that virtual environment, run the simulations, ensure that my physical will be as efficient as I believe it needs to be before anything is laid out. Yeah.
Matter of fact, you can do virtual commissioning, which means that you can lay out, there you go. You can lay out the plant, you can test the functionality. You can evaluate factory flow in a comprehensive manner. And you can build and run the plant before you spend a penny.
Yeah, see that, to me, is just brilliance. And then you start in a you start from the perspective that your data, whatever it looks like, whatever it is isn't, you'll continue that it's already clean and scrubbed. Yeah. Take us through a scenario where it's more like a Brownfield, like I'm already an existing manufacturer. Can I incrementally do it? It doesn't have to be big bang or anything like that. No.
And this is how most companies get started, is Brownfield. And so you come in and you kind of augment some change management. You're pulling a line out, putting a new one in. And so you basically, one way of doing it would be to just use your plan drawings, okay? But then you can augment, you know what you're putting in new with some laser scanning, so you get a 3d point cloud of the of the factory. Now we can, we can homogenize, we can homogenize all this different data into a single interface, interface. We can have your plan drawings. We can have point clouds. We can have CAD and we can still simulate your plant with all those three elements, even though they're not connected necessarily.
That again, to me, is the value is the real golden nugget. Again, you get to the point where you need to get the day. Yeah. And now here at OMG, how long you been with? OMG, I don't know. So you've been been involved for,
I've been with the so for, for a while. Now, I actually don't know how long. Dust, so is this
your first meeting that
you came to? Yes, no, it is mine for your
you said that you accomplished some all your your laid out objectives, yeah, can you share with us what those were?
I was really interested in speaking with some of the leaders in aerospace that were going to be in attendance, that are part of the area, members group, an area is the augmented reality enterprise Association, and we're focused on, really, you know, proliferating useful, practical or augmented reality solutions. And so I've had some deep discussions with with each of these different aerospace leaders, you know, in depth about where, you know, where they found success and how we might be able to help accelerate getting AR from a lab into the production floor.
And I know I'm familiar with a couple of companies that are using a AR solution specifically around planes and being able to identify, I mean, it seems safer for me. Yeah, it makes me feel more warm and fuzzy when I know that technology is being leveraged in such a way that it does make things safer. And I think that, I think again, the ability to simulate, the ability to be able to leverage AR in a way that gives me greater confidence. Trusted confidence. Yeah, is just, just the way to go. I mean, it's just the way to go. So what's
really interesting is that if you have a good foundation, you're basically, you've already got your pipeline. If you and I'll go back to the situation where you have no foundation, okay, we'll go, there's a lot. Yeah, you can still get value quickly, okay, but if, let's say you have developed a strategy to have a virtual twin, or a digital twin, of your factory, I mean, you're, you're managing your assets, your your product lifecycle management very well, the roadmap to getting that content into the production floor with the right software is almost instantaneous, because you've done the work up front. You've got the virtual twin. And now as you start dealing with configurations, and you start developing work instructions, just by nature of doing that work, which, by the way, you're going to have to do anyway, you're creating work instructions that are actually, now, today, able or capable with AR, just because you're just because you have some strategy with respect to the virtual twin, that's, you know, with the DELMIA. So, you know, dust so has many different brands. Okay, we've got CATIA, simulia, biovia, del Nia. DELMIA is all about manufacturing and supply chain optimization, and with that package, you can unify disparate Systems. Go from ebom to M bomb work instructions, and we can bring that straight to the production floor, your CAD no extra work.
The the OMG family, there are a lot of, I probably get this working groups that exist in the OMG family, but there seems to be a lot of overlap of things, of technology, of standards that can be used from from, from your perspective, too. So it works out well to be a part of this organization, just because some of the conversations you're having with me right now, it's, it's, you know, tweaking my interest. It's like, Hey, have you spoken to or thought about that type of stuff? It just makes sense. I
mean, back to basics. If you have no digital twin. You just have CAD and a PLM. Maybe you have no PLM. You can still take your your your CAD drawings, and make them useful on the production floor in a very practical way. Most of our customers don't even know they're using AR. They have no concept. It shouldn't matter. We're just making their work safer, and we're making it more intuitive, and then we're allowing them to start executing on inspection and and having a nice piece of traceable evidence that the job is done, it's been done correctly, and they've got an archive, but it's doable. It's yeah, it's um, you can, I mean literally, you know, I to give you some scale, give me, give me a sub assembly, and in 30 minutes or less, like an average sub assembly, like, let's say, electronics package, that goes into an aircraft, in about 30 minutes, you could have AR instructions, and you could be deploying that on a production floor. That's how fast you can do it with nothing else but your your CAD.
So with the with all this said, Yeah, I still believe that we're still at the tip of that iceberg. I I mean, things are changing drastically and rapidly. Put your future hat. Where do you see it going? It just seems like it's good practice to be able to have a digital representation of what we're talking about and being able to run the simulations and optimize, and it's a safety in the AR component Go ahead. So AR
has been around for a long time, and has had many successful use cases for sure, for several decades, actually. But one of the stumbling points has been that AR, traditionally has been developed around a use case, or around a device rather than a sort of a whole agnostic, a holistic or agnostic work construction package that can be deployed in any way. So the problem has always been developing AR with specialized software with that's highly customized for a particular device, bringing that device out to the production floor, but not listening and understanding the workflow and the patterns that people use on the shop floor, the actual experts that are doing the manufacturing whether or not that device meets their requirements. So most companies have done a lot with AR, and they've brought the their perspective to the shop floor, and in most cases, there's moderate or perhaps minimal adoption, because it doesn't, doesn't, it didn't include the feedback with how the production floor experts Want to work based on their understanding their safety under, you know, their their concepts around safety, workflow and
all this other stuff. It's always a human equation too, you know, yeah, so
sort of blow our minds a little bit by, I know that that AR has been around, like you said, a lot of good, you know, successful use cases. Got it. Where do you see this outside of manufacturing, do you see AR being applied in the world of mining? And where do you see it being applied? Yes,
so we're pretty focused. We're pretty focused on two main applications that would be assembly or complex assembly and inspection, quality control. That's where we're very focused on that right now, I think that there's much, there's many more applications for augmented reality. What I'm seeing is that AR is becoming the table stakes, the requirement for for next generation manufacturing execution System. So happens that in ours, it's connected it, it's essential, and it's not because the workforce isn't able to do a job, you have to understand, you have an aero structure with hundreds of brackets, hundreds of different features, and it takes hours upon hours to complete a job. In some cases, you're you're going through shifts on a single arrow structure. So who's going to keep track of every single one of those brackets? Who's gonna keep track of every single bolt? Who's gonna who's gonna keep track of that? It's not because they can't do it. Go home and try to keep track of 150 different brackets. Yeah, in your home, doesn't it doesn't work. It's it. You can try, but you're gonna eventually get distracted by someone else who has a higher priority objective right there. So you get pulled away from the job, you go back to your current task, and you're wondering, Where did I leave off? Yeah, and it's so it's nobody, no one, no reason to blame anybody. Let's give people tools that are practical to use, that enable them to get their job done, and we're all going to be happier for it.
So cool. I love it. I really do. Paul, how do they get a hold of you?
Paul Oberly, so, Paul dot Oberly, at three ds.com.
Three DS, that's docile. Systems, yeah.
So, Systems, that's right. There it is. You
were fantastic. Thank you. I'm glad you guys were so willing to jump on the podcast and talk about what's going on. It's great to talk to you. All right, ladies and gentlemen, we're going to be wrapping it up on the other side. We're going to have all the contact information for Paulie. What was
the gentleman saying? Tongi Tangie Meyer, there you go. Him too. Yeah, he just bulged
out of here. But we'll make sure that he's a part of that that feed. All right, we're gonna wrap it up on the inside. Stay tuned. We will be right back. You're
listening to the Industrial Talk Podcast Network.
That was great event. OMG, that's the q1 meeting. I. Of just a collection of incredible problem solvers making our lives better, making businesses more efficient, as well as just making us a success. That's what they're dedicated to. That's what they're focused on. That's OMG. Go out to omg.org two individuals that you need to connect with, Paul and Tangie. They are with docile Systems, and they're doing some incredible stuff that the what I really would like to sort of point out, if you're not collecting data, you need to be doing that. You need to be collecting good, clean, accurate data to make great decisions. Docile Systems leading the way big time. Reach out to them. Go out to Industrial Talk.com. Find out more. All right, we're building a platform dedicated to you. Join it. Industrial Talk. Just join the platform. Talk to me. We'll have a great conversation. Be bold. Be brave. Derek, greatly. Hang out with Team. Docile Systems. Change the world. We're gonna have another great conversation shortly, so stay tuned. You.