About Mocana Podcast

"Mocana" means to set the connected world free. Mocana's Mission is to protect families, cities and countries by enabling devices of every kind to be trustworthy and run securely and freely.

Mocana Podcast strives to deliver, through digital media, the education and increased awareness necessary to equip its listeners with 21st century tools, ideas and applications. Mocana's mission to protect countries, cities and families will be thoroughly discussed and explained within very lively, inspiring and motivating interviews. Listeners will develop deeper understanding of Mocana's vital role in securing trustworthy devices for all sectors of industry and daily life because Mocana makes protection personal...its about YOU.

Industrial Sales – Industrial Market Segmentation!

02/19/2019 |

Industrial Market Segmentation is a “Fancy” word for how to Find and Engage with Your Ideal Industrial Customer. This Industrial Talk episode provides tools you need to begin deploying to expand your Industrial market. GO-BIG – Understand how to leverage Industrial Market Segmentation.Industrial Resources:ActiveCampaign CRM.Podcast Transcript:[00:01]                   The industrial talk podcast GO-BIG in just six minutes a day. Building…

Industrial Leadership – What You Do Is Important!

02/18/2019 |

What you do is Important! Never, never, never forget that. Your actions are vital to the overall Success of your organization and families. As a former Journeyman Transmission Linemen, I knew that it was my responsibility to keep the lights on for families and companies. GO-BIG and recognize What You Do IS Important. Podcast Transcript: [00:01]                                    The industrial talk podcast…

Industrial Marketing – My Industrial Digital Breakthrough Moment

02/15/2019 |

My digital Breakthrough moment and supported by the results of the Industrial Insight Poll. After listening to this Podcast Episode, you will have no excuse for not executing on a Industrial Digital Strategy for you and your company. Podcast Transcript: [00:01]                                    The industrial talk podcast GO BIG in just six minutes a day. Building a legacy of…

Industrial Marketing – Hamburgers Vs Sliders – Little Bites

02/14/2019 |

Hamburger vs Sliders – Marketing Little Bites for Industrial Success. When considering your Industrial digital strategies consider the Slider approach: 1) Not overwhelming to the eyes. 2) Every bite is Delicious. 3) Quickly Consumable and Satisfying. 4) Quickly Digestible. Go-Big and make your Industrial Digital Marketing tasty and easily consumable. Podcast Transcript: [00:01]                                    The industrial talk podcast GO-BIG…

EP 064: Are You an Industrial Lifter? Do You Have the Qualities of an Industrial Lifter? Listen and become a Lifter.

02/12/2019 |

Lifters can be anyone from the receptionist that brightens everyone’s day, to the call center rep who knows exactly how to listen and make an angry customer a raving fan, to senior executives and CEOs who understand that by aligning purpose with profit and consciousness, they can create 10 times the performance relative to peers,…

Industrial Marketing – Digital Compounding

02/12/2019 |

Once again, it's about solving your Customer's problems as efficiently as possible. Your marketing and branding must reflect this driving commitment. You cannot be passive or disengaged from the needs of your Customer. Your digital strategy and process is driven from your Customer's perspective. They are the Hero in your story and you are the Sidekick. GO-BIG and understand the…

Industrial Marketing – Digital Mortality

02/11/2019 |

Let's talk Digital Mortality. What is the life expectancy of your digital message? Do you have a post-mortem strategy to minimize the rapid death of your digital message.  1. Keep focused on helping your Customer daily with meaningful industrial content. 2. FROM THE HEART, get engaged with their post and learn about their passion and pain. Simple and very time…

Industrial Marketing – Vanity Metrics!

02/09/2019 |

WE are so absorbed on our digital “Thumbs-Up” we get frustrated when our efforts don't result in the “Thumbs-Up“. This 6 minute Industrial Talk Podcast focuses on setting your mind straight when it comes to Vanity Metrics. Remember, it's about solving problems for your Customer not a “Thumbs-Up“. Podcast Transcript: [00:01]                                    The industrial talk podcast Go Big in…

Industrial Leadership – Your Industrial Soul!

02/08/2019 |

Your Industrial Soul. We summarize the components of Success in a rapidly changing Industrial Market: 1) Find a Mentor/Be a Mentor. 2) Personal Development. 3) Commitment to Doing. 4) Know You. 5) Like You. 6) Trust You. 7) Caring. 8) Friendship and 9) Purpose/Aim/Declaration. Today let's GO BIG and commit to feeding our Industrial Soul daily! Podcast…

Industrial Leadership – Purpose/Aim/Declaration

02/07/2019 |

We need to understand our Industrial “Why” our Industrial “Purpose“. That strong foundation and belief in something Noble and Honorable. It is from this position that we serve others, sacrifice without counting the cost. When we stumble, we get back up because of our Purpose our Why. All actions and subsequent success stem from this position. GO BIG – Understand…

Mocana Events:

Stay connected with Mocana for upcoming events on Cyber Security and strategies for making the industrial market safe.

Mocana has wonderful and informative webinars designed to equip you in the latest in all things Cyber.  This is a must part of you learning process!  Just simply CLICK HERE and begin learning about ways to protect your organization from Cyber Attacks.

Industrial Academy:

The world is changing fast! Industrial businesses are juggling every facet of business maintenance and growth, ranging from technological/digital media adaptations to cash flow management and operational efficiency challenges. How do industrial business leaders stay current while managing growth and casting vision for the future? The answers could be found in a learning environment, but never before has there been a place for continuing education in the industrial business arena. UNTIL NOW…

The INDUSTRIAL ACADEMY IS HERE. Finally there is a clearinghouse for all things industrial to assist the business leader. Course offerings provide up-to-date applicable information in business development, technology, finance, operations and leadership presented in an engaging, movement-oriented manner by those in the know. These professionals don’t just talk the talk. They walk the walk with purpose and passion for building not just the industrial business but also the people who make things happen.

The Industrial Talk Podcast family looks forward to learning and growing with you!