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Industrial Marketing

Definition - What does Industrial Marketing Mean?

According to the Business Dictionary, Marketing is the management process through which goods and services move from concept to the customer. It includes the coordination of four elements called the 4 P's of marketing:

(1) identification, selection and development of a product,

(2) determination of its price,

(3) selection of a distribution channel to reach the customer's place, and

(4) development and implementation of a promotional strategy.

Industrial Talk's Application of Industrial Marketing:

The Industrial Talk Platform leverages its powerful Digital Marketing Infrastructure and applies strategies to effectively Market and Promote Industrial Companies.  Through proactive automation and extensive market analysis, Industrial Talk provides a dynamic solution that achieves significant digital attention for companies interested in expanding their market.  Industrial Talk's Industrial Insight Form asks important questions to assess the quality of your Industrial Digital Marketing Strategy.

Industrial Insight Form

  • Be as descriptive as you wish for this question. Explain any techniques you used to grow your company.
  • If there are multiple goals, state the overall goal first and then enumerate underneath smaller goals (stepping stone goals leading toward the overall goal)
  • Also include how your ideal buyer generally makes decision, how their lifestyle is classified etc.
  • This would also include trends that your company is trying to adapt to but isn't getting the results you want.

Latest Industrial Talk Podcasts

Mr. Larry Olson with Picavi Talks about the power behind wearables in logistics

By Scott MacKenzie | 03/04/2021

Mr. Dan Anderson with Life Cycle Engineering Talks about Solution for Upping Your Online Training Game

By Scott MacKenzie | 03/02/2021

Ms. Charli Matthews with Empowering Brands Talks about Building Communities and Culture through Marketing

By Scott MacKenzie | 03/01/2021

Mr. Yoav Kutner with Oro Inc Talks about Change Management through Digital Transformation

By Scott MacKenzie | 02/25/2021

Mr. Jeff Frick with Menlo Creek Media is talking Digital Twin and Increasing Your Digital Footprint

By Scott MacKenzie | 02/24/2021

Mr. David Cahn with Blueridge Global Talks about the need for Supply Chain Resiliency

By Scott MacKenzie | 02/23/2021

Mr. Andrew Schutte with COUNTERPART Talks about how to Up Your BOM Game

By Scott MacKenzie | 02/17/2021

Mr. Brannon Fisher with Simon Quick Advisors talks about ESG Investing

By Scott MacKenzie | 02/10/2021

Ms. Kathy Henrich with Milwaukee Tech Hub Coalition talks about Transforming the Workforce of the Future

By Scott MacKenzie | 02/09/2021

Mr. James Upton with Ergon talks about the Science Behind Energy Based Hazzard Recognition

By Scott MacKenzie | 02/08/2021

Ms. Jennifer Abele with University of Wisconsin Milwaukee Talks about Strategic Partnerships and the Workforce of the Future.

By Scott MacKenzie | 02/08/2021

Ms Mary Bunzel with the Connected Systems Institute talking about Educating the Workforce of the Future

By Scott MacKenzie | 02/04/2021

Mr. Michael Cook with Rockwell Automation Discusses Their Commitment to CSI and OT and IT Connection

By Scott MacKenzie | 02/04/2021

Mr. Scott Heide with Engineering Intent is talking Solutions to Automating your Engineer to Order Business

By Scott MacKenzie | 02/02/2021

Mr. Vincent Scott with Defense Cybersecurity Group is talking Cybersecurity in a Industrial 4.0 World

By Scott MacKenzie | 02/01/2021

Ms Beverly Rider And Her Passion to Change the World for Good

By Scott MacKenzie | 01/21/2021

Innovation with a heart. Conversation with Stephanie, Bill and Rob True Industry Heroes!

By Scott MacKenzie | 01/20/2021

Ms. Sandy Carielli with Forrester Research is talking about BOTs and Possible Impact to Business.

By Scott MacKenzie | 01/06/2021

Ms. Jennifer Gremmert with Energy Outreach Colorado talks about keeping neighbors safe, warm and healthy

By Scott MacKenzie | 12/18/2020

Friction – Why Do We Make Everything So Damn Hard!

By Scott MacKenzie | 12/15/2020

Latest Industrial Talk Blogs