This is the 2nd and final interview with Mr. Jack Nicholas as conducted by Mr. Buddy Lee. Once again Jack discusses the important of Industrial asset optimization, asset management and asset reliability strategies are to REAL, LONG-TERM, BOTTOM-LINE financial value to any organization! At the forefront of all things Reliable is Mr. Jack Nicholas published author of 12 books and reliability thought leader. In this interview, Mr. Nicholas discusses his latest book and how the asset management principles will transform and improve your safety, environmental and financial position. Find his book at Reliabilityweb.com.