Maureen Foresman and Steve Mathers with Verizon
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PODCAST TRANSCRIPT:
SUMMARY KEYWORDS
work, steve, industrial, data, conversation, roadkill, manufacturing, maureen, cases, roadmap, manufacturers, verizon, cellular, innovation, companies, business, industry, conference, transformation, downtime
Industrial Talk is brought to you by Armis. Yes, you were in the digital transformation game. Yes, you need to find trusted companies, trusted individuals to help you along with that journey. The Armis platform delivers complete asset intelligence, you know what that means? insights into your connected assets. You're in the digital transformation game. You have to have that insights into what is connected. Go to Armis.com Find out more, you will not be disappointed. As well as NEOM that's any om go out to neilmed.com Simply put in the home it will be a destination a home for people who dream big NEOM dreams big and want to be part of building a new model for sustainable living, working and prospering. That's NEOM.com Go out there. Find out more. It's exciting. They are dreaming big NEOM.com
Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's get all right.
Welcome to industrial talk the number one and I mean numero uno, industrial related podcast in the universe. And I'm not overselling that that celebrates industry professionals all around the world because you are bold. Yes. Brave. Absolutely. You dare greatly and you're changing lives and you are changing the world each and every day. That's why we celebrate you. We are broadcasting fortunately for you and I, we are broadcasting from the digital manufacturing Summit here in Chicago. And it's a wonderful event. And you know, what makes it wonderful. We've got professionals roaming around that have a passion to to solve your problem. You got to reach out to them. They are your digital Sherpas. Ella that was sort of weird. All right, Hot Seat, we've got a twofer for the hot seat here. We've got Stephen, and Maureen, they are with Verizon. And we've got a couple of topics. So let's get cracking. Do Hey, how you guys doing?
Great. Thanks for having us.
Pleasure is all dog on line on this side of the mic. You guys, if you've been a good, good conference,
it's been excellent. We have really, you know, been very impressed with the quality of the speakers. And we've really been able to interact a lot with a lot of great customers.
You know, it's interesting, it's like a, I don't know, it's a very collegial, smaller, you know, I just I do large conferences. This one seems like everybody's like hanging around a table chatting, you know, trying to figure out solutions coming up with new use cases. Because apparently that's what we do here. We use case the heck out of everything. So that's, that's bottom line. Before we get into the topic of conversation, Maureen, for the listeners of industrial talk, give us a little background on who you are, where you come from.
Sure, sure. So Maureen Foresman. I'm with Verizon, manufacturing innovation specialist. And I live here in Chicago, Illinois, spent most of my career in the Detroit area. So I've worked a lot with automotive manufacturing, my career, and but a broad base of manufacturers. And I find that the you know, the issues and concerns that manufacturers are trying to solve every day are just so interesting. So I consider it a privilege to work with the clients.
Don't you think that for me personally, I mean, I get to talk to a great law, a lot of great people, I think there's a buzz out there. And the buzz is truly a desire, and it has to be collaborative. I don't think any company is going to be able to, you might have a little piece of the pie of the solution, whatever it might be. But I think it's truly collaborative. And you're not going to you're not going to get away with that. All right, Steve, give us a little background of
411 on you. Yeah, so Marina and I are on the same team. We're driving digital manufacturing, innovation and roadmap planning. And we love to talk with manufacturers. My background is kind of broad and varied. So I started out in agriculture, right. So I started out with green giant Pillsbury General Mills, over to simple technologies.
There's, there's, that's a topic. That's a topic.
But you know, what, that that's really boding well, for some of my conversations with manufacturers, especially in the agricultural arena, so there's a lot of technology requirements that they're coming up with, right. So think of a company that's raising hogs and making bacon right 500 farms across the country. What do they want to do? They want to do a better job of managing their, their their farms themselves. Yeah. How much fertilizer Should I put on how much of these hogs? Wait, let's get rid of the hogs that aren't gaining as much as they should?
Yes, yes. See, I had a conversation when I was in Barcelona last week with a company called cattle i. And, and they, they use technology to sort of manage the milk production of cows. So they're able to sort of get the bad foot and it's it. If anybody wants, if anybody pushes back on anything with, with AG, farming, whatever it might be, that is a heavy science, you know, industry. All right. Let's get on. You're both here. And you both are had a topic that you were speaking, Marie, and I want to talk to you a little bit about that industry for for dot O, and how did you put your topic?
I said, Do you have a roadmap? Or are you leading yourself to a dead end? kind of pose that question, a little bit of controversy. But, you know, indeed, what Steve and I encounter when we work with manufacturers is everybody's doing a lot of very interesting. Let's call them experiments. And in my analogy of a road trip, or roadmap, I called some of these experiments, roadkill.
She's here till Friday, if you want to catch her comedy act, well done.
And the reason I referred to him that way is because, you know, oh, yeah, we tried, you know, goggles, and AR VR for training for, you know, remote worker, but it wasn't fast enough, and it made people dizzy. And so there they are sitting on by the side of the road roadkill, right? Yeah. You know, very similarly, we're working with a lot of manufacturers who are really trying to light up a lot of AGVs, automated guided vehicles, various robotics, and they're out running their current network capacity, whether it's wireline or wireless, they're just out running it, mostly Wi Fi issues is what is coming our way. So you know, actually hit a client where the AGVs are stopping intermittently all day long.
That a good for anybody? No, it was that at all. So what's interesting, and I think a part of that conversation. We speak within manufacturing, the desire of collecting data, right? We collect data, we can collect data all day long. It's all fantastic. But the reality is, is that we need that ability to connect. It's like I can I can get it, I can collect it, but how do I connect it to the meaningful whatever? That end result? Right. And that's a big deal, then, and I think Verizon is one of the leaders in the ability to connect remotely, whatever the tools, you guys are going down 5g. I mean, I might as well say you guys have 5g phones. Okay. And Steve? Yeah, it's all good. You're dealing with the latency, you're dealing with all of the the bandwidth, all that kind of stuff. All right, Steve, you're talking What are you talking on?
I was talking about developing and prioritizing value cases as it relates to industry for Dotto roadmap strategy. So what's happening is the business is in manufacturing, you're saying, hey, we need more data extracted out of our state. Just like you're saying, Yeah,
I need more data.
I need more data. I want to do advanced analytics. I want to do predictive maintenance, because I can't afford to have these machines go down for very long, right? Oh, it's millions of dollars of downtime. Yeah, and last inefficiency. And so what what we try and do is say let's, let's help prioritize based on our experience, where does connectivity from a cellular perspective come into play? Not, you know, Wi Fi is still going to be around for a long time. But like marine said, a lot of these use cases that are driving innovation and transformation require much level much higher levels of broadband connectivity, data connectivity, and low latency.
And it's not going to stop, right. I mean, if there's as, as the market begins to, I mean, learn more, you know, there's always add learning curve. But as you continue to learn more, you want more, you want to be able to access the data, you want to be able to draw insights and conclusions from it. Because that just makes sense for your business that creates greater resiliency for your business, and more of a legacy. But with that, you know, I think I think the continent of Australia will just be one big cloud farm. Just I don't know, I don't know. I mean, it's just how do we do? We're just collecting data. Hey, otherwise, we'll just give it a
shot. I got another data point for you talking about data. Yeah, right. That data point is about security, cybersecurity, and data security. Here's what's happening as we go through that.
No, no. Listen, I have this go for it.
All right fire as we're going through the transformation and roadmap planning with our manufacturing clients, whether it's operation technology, it technology, the seaso, the security teams. Yeah. Very concerned about, hey, wait a minute. We've got everything locked down today. If we get into cellular, what's gonna happen to our security structure? Yes. Very important.
Giddy up. And you know what's interesting, I want to have that conversation. I want to have that cyber conversation. You know what the problem is? Nobody wants to have that cyber conversation. Nobody wants to sort of air their dirty laundry. Nobody wants to say, Yeah, I went down this data transformation journey. It was great, man. We had a little bit. A little penetration point right there. Yeah. Nobody wants to do that. No. But But again, you bring up a good point, Steve, that the reality is, you've got to lock it down. As you continue to go down this transformation journey, whatever it might be. Yep. That means more opportunity for nefarious behavior.
Absolutely, absolutely. Automation, the more vulnerability there is absolutely no question.
And again, we're in the process of learning more and more and more, and we're, we're becoming more comfortable with the conversations, there's going to be more, and then there's going to be more use cases, and there's going to be more collaboration. And there's going to it's just, it never ends. Now Maureen, when we start talking about roadkill, how do you you mentioned it, not me. I'm in trouble now. But it's true. I'll give you an example. There are a lot of companies saying hey, we're going to be a maintenance centric, we're going to be a reliability centric organization, right. And here's our, here's our infrared camera gun, whatever it might be with, here's our vibration tool. Here's, and we're gonna get this on a routine, you know how many times I go into cubicles, and they see the things collecting dust, exactly, exact roadkill, and they just never, never execute, it's done. We're not
able to reach our aspirations, because we haven't built ourselves a platform, a foundation underneath and infrastructure that really can perform with that technology. And you know, with regard to what you said, Scott on, you know, Australia becoming the biggest cloud firm, which is kind
of cute, but somebody's got to be it. But,
you know, we're really seeing a return to edge computing in a more enhanced and more sophisticated way.
Yes. It's like, okay, we are on prem, now we're in the cloud. Now, we're coming back to sort of my on prem. That's
right. That's right. Because, you know, all that data and all that analytics, it doesn't do us any good. If it can't help us react immediately to the problem at hand. And this is the promise of edge compute with a high speed network backing it up.
It's, it's funny. Because I know that my expectations, whenever I do certain things, it has to be immediate. And now, this is the way we are being programmed now. Right? And it's just, and you can't, I mean, there's some risks, if you have some latency, it could be, whatever, 10 seconds, whatever it might be. 10 seconds too long. Yeah, that's right. David. I mean, it's just yeah. So you need once again, I think it's a it's a, it's a blending of on prem cloud, you know, and, and how that works. So with that said, so what do you see it sort of going right now with, with and I have to say, 5G, do you find that your solutions, sort of finding a better fit in where this digital transformation going?
I think so I think that we're, you know, personally, I've been kind of, you know, a couple of years into this journey, talking with manufacturers, about the kinds of use cases, you know, that really demand 5g And the low latency, the high reliability that it can deliver, we see it really kind of emerging in these areas where there's computer vision, where quality detection where the
weather, you can't have any Yeah, you can't have any latency with
not unless it's acceptable to produce a certain amount of bad product. But really, what we're coming to is we're working toward an environment with zero downtime, zero defect, is a very challenging situation. But unless we have immediate response, we will never get there. And so that's what's really kind of propagating that, you know, sense that we need that network that helps us do this in a zero defect manner. AGVs are another area that we seem to see that low latency really being meaningful to
you Yeah, you don't want it to be delayed, and then it runs into something. Hey, I almost had it. And we almost stopped it. It's an it's an almost thing. What? What type of Steve, what type of pushback? Are we seeing? So there's always roadblocks are always, you know, this sounds great, okay, I can, I can take this asset, I can start pulling data, I stick it out on the edge, I've got some stuff and then I'll send some data into the cloud and let that cloud do whatever it needs to do to but I'm, everything's great. And it's wonderful. What are the push backs?
Yeah, a lot. A lot of it is education, right. So especially an operation technology, a lot of the plant folks are very comfortable with what they have. But they also know that changes is in the wins, right is value cases that are coming at him, because of the demands of the business to be more efficient, to get more information and make those decisions more quickly. Give me an alert, when I got something ready to go down, I'd like to attack that upfront to reduce downtime. And the other thing is, you know, it's all about a we think a crawl Walk Run strategy, right? Because you're not gonna, you're not gonna introduce these big transformations in one big chunk. Yeah, so let's, let's hit a value case, let's prove the value in the metrics for success using cellular capabilities and edge compute capabilities. Once that's proven, and any development ROI model, right and possible ownership model, how's the business going to sell this in to their budgets unless they really prove it out. So there you go.
It always gets down to the human component and the component of true value to my business. It you can't just, you know, hang your hat on something shiny and bright. And it doesn't add value to the organization or the bottom line and make it more efficient, make it safer, whatever, whatever the drivers are. But I think that you guys live in a world of speed. Yeah,
I have the need for speed. Yeah,
it's it's the speed that the innovation is speedy, man, and normal. And I think to your point, Steve, this education has to constantly happen. I like the incremental approach. I like it. But for me, talking with all of you, you, you know, Trailblazers out there. You guys are constantly thinking of new use cases, more this different innovation that and you're in you see, oh, we can work with here. And here's another That to me is a real challenge ay. Ay. Ay ay ay the guys do.
Yeah, you can't consume it until you can incubate it and test it. Yes. Put it that way. Right. They're not going to consume these big transformations. Yeah, until we feel comfortable with it. And
it's true. You mentioned something early on to Skype that I think it's really important. You know, these are collaborations, you can't have anything, nothing big is going to happen in this complex world of ours, you know, without bringing together a lot of parties. So we're typically working, we brought partners with us to this conference, Hitachi, IBM Maximo at Apple, Ericsson, you know, all are with us at this conference, talking with our customers. And, you know, these are the folks that will bring with us to work with clients to really bring together a full solution. And the client will bring in other partners as well, inside and outside their organization.
I love that. And I love it, because I believe, because of the convergence, because you're bringing in companies that are actually doing it. So I got a level of trust and comfort to know that I'm working with somebody, some some person, and it's one thing to be Verizon got it thumbs up, but it gets down to that person to person conversation, relationship, trust, relationship, trust. So it's all perfect on that, you know, it's just, I can't speak more highly of that just because well, you guys are cool. No, I said that, but I think you guys are cool. So as we wrap up, as we close out, I'm sure somebody out there saying, Gosh, I want to talk to a Marine. She's awesome. I have roadkill how do they get ahold of you?
Oh, goodness. Well, you can get ahold of me at Maureen Foresman Maureen foresman@verizon.com or, you know, phone numbers were two.
Well, I'm gonna have it all out there on industrial talk. So I'll have that out there. Steve. How do they get a hold of you?
Stephen mathers@verizon.com spelled Ste pH en dot Mathers. Yeah,
the parents had to do that too. Well, you guys You're absolutely spectacular. I really enjoyed the conversation. I think that is, I think, personally that there's this energy for the future. And I know you guys are writing I wish I was younger. Because I don't know what to I mean, come on you you What is it gonna look like in the future? I'm just telling you, it's gonna be bright. All right, listeners, we're gonna wrap it up on the other side, we're gonna have all the contact information for Marina and Steve. So fear not, do you need to reach out to them? Well, I highly recommend that you reach out to them because they have some answers. So stay tuned. We will be right back. Thanks, Scott. Yeah.
You're listening to the industrial talk, Podcast Network.
All right. Once again, thank you very much for joining industrial talk. Remember this platform, this ever expanding industrial ecosystem of problem solvers is dedicated to you. You are bold and brave and daring greatly. You are changing lives and you're changing the world. Thank you very much for what you are doing and also a hearty thank you to Maureen Forsman and Steve Mathers reach out to them great stack cards out there companies, Verizon, and you need to have solutions to connect all those devices. And I'm telling you and you need, you definitely need individuals who know what they're doing. Maureen and Steve are just that reach out to them. You'll have all the contact information out on industrial talk. Also, if you go out to industrial talk, we've got conferences, we're going to be broadcasting on site at these conferences. Look, see if I'm, I'm out there and team industrial talk is out there. You know, reach out saying Hey, Scott, let's connect at this conference. We'll make it happen and tell your story. Again, thank you for being who you are, for your industrial professionalism. Be bold, be brave, daring greatly. I say that all the time hanging out with people like marine and Steve, and you're going to change the world. Thank you very much. We're gonna have another great conversation shortly. So stay tuned.
Transcript
Industrial Talk is brought to you by Armis. Yes, you were in the digital transformation game. Yes, you need to find trusted companies, trusted individuals to help you along with that journey. The Armis platform delivers complete asset intelligence, you know what that means? insights into your connected assets. You're in the digital transformation game. You have to have that insights into what is connected. Go to Armis.com Find out more, you will not be disappointed. As well as NEOM that's any om go out to neilmed.com Simply put in the home it will be a destination a home for people who dream big NEOM dreams big and want to be part of building a new model for sustainable living, working and prospering. That's NEOM.com Go out there. Find out more. It's exciting. They are dreaming big NEOM.com
Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's get all right.
Welcome to industrial talk the number one and I mean numero uno, industrial related podcast in the universe. And I'm not overselling that that celebrates industry professionals all around the world because you are bold. Yes. Brave. Absolutely. You dare greatly and you're changing lives and you are changing the world each and every day. That's why we celebrate you. We are broadcasting fortunately for you and I, we are broadcasting from the digital manufacturing Summit here in Chicago. And it's a wonderful event. And you know, what makes it wonderful. We've got professionals roaming around that have a passion to to solve your problem. You got to reach out to them. They are your digital Sherpas. Ella that was sort of weird. All right, Hot Seat, we've got a twofer for the hot seat here. We've got Stephen, and Maureen, they are with Verizon. And we've got a couple of topics. So let's get cracking. Do Hey, how you guys doing?
Great. Thanks for having us.
Pleasure is all dog on line on this side of the mic. You guys, if you've been a good, good conference,
it's been excellent. We have really, you know, been very impressed with the quality of the speakers. And we've really been able to interact a lot with a lot of great customers.
You know, it's interesting, it's like a, I don't know, it's a very collegial, smaller, you know, I just I do large conferences. This one seems like everybody's like hanging around a table chatting, you know, trying to figure out solutions coming up with new use cases. Because apparently that's what we do here. We use case the heck out of everything. So that's, that's bottom line. Before we get into the topic of conversation, Maureen, for the listeners of industrial talk, give us a little background on who you are, where you come from.
Sure, sure. So Maureen Foresman. I'm with Verizon, manufacturing innovation specialist. And I live here in Chicago, Illinois, spent most of my career in the Detroit area. So I've worked a lot with automotive manufacturing, my career, and but a broad base of manufacturers. And I find that the you know, the issues and concerns that manufacturers are trying to solve every day are just so interesting. So I consider it a privilege to work with the clients.
Don't you think that for me personally, I mean, I get to talk to a great law, a lot of great people, I think there's a buzz out there. And the buzz is truly a desire, and it has to be collaborative. I don't think any company is going to be able to, you might have a little piece of the pie of the solution, whatever it might be. But I think it's truly collaborative. And you're not going to you're not going to get away with that. All right, Steve, give us a little background of
411 on you. Yeah, so Marina and I are on the same team. We're driving digital manufacturing, innovation and roadmap planning. And we love to talk with manufacturers. My background is kind of broad and varied. So I started out in agriculture, right. So I started out with green giant Pillsbury General Mills, over to simple technologies.
There's, there's, that's a topic. That's a topic.
But you know, what, that that's really boding well, for some of my conversations with manufacturers, especially in the agricultural arena, so there's a lot of technology requirements that they're coming up with, right. So think of a company that's raising hogs and making bacon right 500 farms across the country. What do they want to do? They want to do a better job of managing their, their their farms themselves. Yeah. How much fertilizer Should I put on how much of these hogs? Wait, let's get rid of the hogs that aren't gaining as much as they should?
Yes, yes. See, I had a conversation when I was in Barcelona last week with a company called cattle i. And, and they, they use technology to sort of manage the milk production of cows. So they're able to sort of get the bad foot and it's it. If anybody wants, if anybody pushes back on anything with, with AG, farming, whatever it might be, that is a heavy science, you know, industry. All right. Let's get on. You're both here. And you both are had a topic that you were speaking, Marie, and I want to talk to you a little bit about that industry for for dot O, and how did you put your topic?
I said, Do you have a roadmap? Or are you leading yourself to a dead end? kind of pose that question, a little bit of controversy. But, you know, indeed, what Steve and I encounter when we work with manufacturers is everybody's doing a lot of very interesting. Let's call them experiments. And in my analogy of a road trip, or roadmap, I called some of these experiments, roadkill.
She's here till Friday, if you want to catch her comedy act, well done.
And the reason I referred to him that way is because, you know, oh, yeah, we tried, you know, goggles, and AR VR for training for, you know, remote worker, but it wasn't fast enough, and it made people dizzy. And so there they are sitting on by the side of the road roadkill, right? Yeah. You know, very similarly, we're working with a lot of manufacturers who are really trying to light up a lot of AGVs, automated guided vehicles, various robotics, and they're out running their current network capacity, whether it's wireline or wireless, they're just out running it, mostly Wi Fi issues is what is coming our way. So you know, actually hit a client where the AGVs are stopping intermittently all day long.
That a good for anybody? No, it was that at all. So what's interesting, and I think a part of that conversation. We speak within manufacturing, the desire of collecting data, right? We collect data, we can collect data all day long. It's all fantastic. But the reality is, is that we need that ability to connect. It's like I can I can get it, I can collect it, but how do I connect it to the meaningful whatever? That end result? Right. And that's a big deal, then, and I think Verizon is one of the leaders in the ability to connect remotely, whatever the tools, you guys are going down 5g. I mean, I might as well say you guys have 5g phones. Okay. And Steve? Yeah, it's all good. You're dealing with the latency, you're dealing with all of the the bandwidth, all that kind of stuff. All right, Steve, you're talking What are you talking on?
I was talking about developing and prioritizing value cases as it relates to industry for Dotto roadmap strategy. So what's happening is the business is in manufacturing, you're saying, hey, we need more data extracted out of our state. Just like you're saying, Yeah,
I need more data.
I need more data. I want to do advanced analytics. I want to do predictive maintenance, because I can't afford to have these machines go down for very long, right? Oh, it's millions of dollars of downtime. Yeah, and last inefficiency. And so what what we try and do is say let's, let's help prioritize based on our experience, where does connectivity from a cellular perspective come into play? Not, you know, Wi Fi is still going to be around for a long time. But like marine said, a lot of these use cases that are driving innovation and transformation require much level much higher levels of broadband connectivity, data connectivity, and low latency.
And it's not going to stop, right. I mean, if there's as, as the market begins to, I mean, learn more, you know, there's always add learning curve. But as you continue to learn more, you want more, you want to be able to access the data, you want to be able to draw insights and conclusions from it. Because that just makes sense for your business that creates greater resiliency for your business, and more of a legacy. But with that, you know, I think I think the continent of Australia will just be one big cloud farm. Just I don't know, I don't know. I mean, it's just how do we do? We're just collecting data. Hey, otherwise, we'll just give it a
shot. I got another data point for you talking about data. Yeah, right. That data point is about security, cybersecurity, and data security. Here's what's happening as we go through that.
No, no. Listen, I have this go for it.
All right fire as we're going through the transformation and roadmap planning with our manufacturing clients, whether it's operation technology, it technology, the seaso, the security teams. Yeah. Very concerned about, hey, wait a minute. We've got everything locked down today. If we get into cellular, what's gonna happen to our security structure? Yes. Very important.
Giddy up. And you know what's interesting, I want to have that conversation. I want to have that cyber conversation. You know what the problem is? Nobody wants to have that cyber conversation. Nobody wants to sort of air their dirty laundry. Nobody wants to say, Yeah, I went down this data transformation journey. It was great, man. We had a little bit. A little penetration point right there. Yeah. Nobody wants to do that. No. But But again, you bring up a good point, Steve, that the reality is, you've got to lock it down. As you continue to go down this transformation journey, whatever it might be. Yep. That means more opportunity for nefarious behavior.
Absolutely, absolutely. Automation, the more vulnerability there is absolutely no question.
And again, we're in the process of learning more and more and more, and we're, we're becoming more comfortable with the conversations, there's going to be more, and then there's going to be more use cases, and there's going to be more collaboration. And there's going to it's just, it never ends. Now Maureen, when we start talking about roadkill, how do you you mentioned it, not me. I'm in trouble now. But it's true. I'll give you an example. There are a lot of companies saying hey, we're going to be a maintenance centric, we're going to be a reliability centric organization, right. And here's our, here's our infrared camera gun, whatever it might be with, here's our vibration tool. Here's, and we're gonna get this on a routine, you know how many times I go into cubicles, and they see the things collecting dust, exactly, exact roadkill, and they just never, never execute, it's done. We're not
able to reach our aspirations, because we haven't built ourselves a platform, a foundation underneath and infrastructure that really can perform with that technology. And you know, with regard to what you said, Scott on, you know, Australia becoming the biggest cloud firm, which is kind
of cute, but somebody's got to be it. But,
you know, we're really seeing a return to edge computing in a more enhanced and more sophisticated way.
Yes. It's like, okay, we are on prem, now we're in the cloud. Now, we're coming back to sort of my on prem. That's
right. That's right. Because, you know, all that data and all that analytics, it doesn't do us any good. If it can't help us react immediately to the problem at hand. And this is the promise of edge compute with a high speed network backing it up.
It's, it's funny. Because I know that my expectations, whenever I do certain things, it has to be immediate. And now, this is the way we are being programmed now. Right? And it's just, and you can't, I mean, there's some risks, if you have some latency, it could be, whatever, 10 seconds, whatever it might be. 10 seconds too long. Yeah, that's right. David. I mean, it's just yeah. So you need once again, I think it's a it's a, it's a blending of on prem cloud, you know, and, and how that works. So with that said, so what do you see it sort of going right now with, with and I have to say, 5G, do you find that your solutions, sort of finding a better fit in where this digital transformation going?
I think so I think that we're, you know, personally, I've been kind of, you know, a couple of years into this journey, talking with manufacturers, about the kinds of use cases, you know, that really demand 5g And the low latency, the high reliability that it can deliver, we see it really kind of emerging in these areas where there's computer vision, where quality detection where the
weather, you can't have any Yeah, you can't have any latency with
not unless it's acceptable to produce a certain amount of bad product. But really, what we're coming to is we're working toward an environment with zero downtime, zero defect, is a very challenging situation. But unless we have immediate response, we will never get there. And so that's what's really kind of propagating that, you know, sense that we need that network that helps us do this in a zero defect manner. AGVs are another area that we seem to see that low latency really being meaningful to
you Yeah, you don't want it to be delayed, and then it runs into something. Hey, I almost had it. And we almost stopped it. It's an it's an almost thing. What? What type of Steve, what type of pushback? Are we seeing? So there's always roadblocks are always, you know, this sounds great, okay, I can, I can take this asset, I can start pulling data, I stick it out on the edge, I've got some stuff and then I'll send some data into the cloud and let that cloud do whatever it needs to do to but I'm, everything's great. And it's wonderful. What are the push backs?
Yeah, a lot. A lot of it is education, right. So especially an operation technology, a lot of the plant folks are very comfortable with what they have. But they also know that changes is in the wins, right is value cases that are coming at him, because of the demands of the business to be more efficient, to get more information and make those decisions more quickly. Give me an alert, when I got something ready to go down, I'd like to attack that upfront to reduce downtime. And the other thing is, you know, it's all about a we think a crawl Walk Run strategy, right? Because you're not gonna, you're not gonna introduce these big transformations in one big chunk. Yeah, so let's, let's hit a value case, let's prove the value in the metrics for success using cellular capabilities and edge compute capabilities. Once that's proven, and any development ROI model, right and possible ownership model, how's the business going to sell this in to their budgets unless they really prove it out. So there you go.
It always gets down to the human component and the component of true value to my business. It you can't just, you know, hang your hat on something shiny and bright. And it doesn't add value to the organization or the bottom line and make it more efficient, make it safer, whatever, whatever the drivers are. But I think that you guys live in a world of speed. Yeah,
I have the need for speed. Yeah,
it's it's the speed that the innovation is speedy, man, and normal. And I think to your point, Steve, this education has to constantly happen. I like the incremental approach. I like it. But for me, talking with all of you, you, you know, Trailblazers out there. You guys are constantly thinking of new use cases, more this different innovation that and you're in you see, oh, we can work with here. And here's another That to me is a real challenge ay. Ay. Ay ay ay the guys do.
Yeah, you can't consume it until you can incubate it and test it. Yes. Put it that way. Right. They're not going to consume these big transformations. Yeah, until we feel comfortable with it. And
it's true. You mentioned something early on to Skype that I think it's really important. You know, these are collaborations, you can't have anything, nothing big is going to happen in this complex world of ours, you know, without bringing together a lot of parties. So we're typically working, we brought partners with us to this conference, Hitachi, IBM Maximo at Apple, Ericsson, you know, all are with us at this conference, talking with our customers. And, you know, these are the folks that will bring with us to work with clients to really bring together a full solution. And the client will bring in other partners as well, inside and outside their organization.
I love that. And I love it, because I believe, because of the convergence, because you're bringing in companies that are actually doing it. So I got a level of trust and comfort to know that I'm working with somebody, some some person, and it's one thing to be Verizon got it thumbs up, but it gets down to that person to person conversation, relationship, trust, relationship, trust. So it's all perfect on that, you know, it's just, I can't speak more highly of that just because well, you guys are cool. No, I said that, but I think you guys are cool. So as we wrap up, as we close out, I'm sure somebody out there saying, Gosh, I want to talk to a Marine. She's awesome. I have roadkill how do they get ahold of you?
Oh, goodness. Well, you can get ahold of me at Maureen Foresman Maureen foresman@verizon.com or, you know, phone numbers were two.
Well, I'm gonna have it all out there on industrial talk. So I'll have that out there. Steve. How do they get a hold of you?
Stephen mathers@verizon.com spelled Ste pH en dot Mathers. Yeah,
the parents had to do that too. Well, you guys You're absolutely spectacular. I really enjoyed the conversation. I think that is, I think, personally that there's this energy for the future. And I know you guys are writing I wish I was younger. Because I don't know what to I mean, come on you you What is it gonna look like in the future? I'm just telling you, it's gonna be bright. All right, listeners, we're gonna wrap it up on the other side, we're gonna have all the contact information for Marina and Steve. So fear not, do you need to reach out to them? Well, I highly recommend that you reach out to them because they have some answers. So stay tuned. We will be right back. Thanks, Scott. Yeah.
You're listening to the industrial talk, Podcast Network.
All right. Once again, thank you very much for joining industrial talk. Remember this platform, this ever expanding industrial ecosystem of problem solvers is dedicated to you. You are bold and brave and daring greatly. You are changing lives and you're changing the world. Thank you very much for what you are doing and also a hearty thank you to Maureen Forsman and Steve Mathers reach out to them great stack cards out there companies, Verizon, and you need to have solutions to connect all those devices. And I'm telling you and you need, you definitely need individuals who know what they're doing. Maureen and Steve are just that reach out to them. You'll have all the contact information out on industrial talk. Also, if you go out to industrial talk, we've got conferences, we're going to be broadcasting on site at these conferences. Look, see if I'm, I'm out there and team industrial talk is out there. You know, reach out saying Hey, Scott, let's connect at this conference. We'll make it happen and tell your story. Again, thank you for being who you are, for your industrial professionalism. Be bold, be brave, daring greatly. I say that all the time hanging out with people like marine and Steve, and you're going to change the world. Thank you very much. We're gonna have another great conversation shortly. So stay tuned.
About the author, Scott
I am Scott MacKenzie, husband, father, and passionate industry educator. From humble beginnings as a lathing contractor and certified journeyman/lineman to an Undergraduate and Master’s Degree in Business Administration, I have applied every aspect of my education and training to lead and influence. I believe in serving and adding value wherever I am called.
