Donna Peterson with World Innovators, Inc.
Scott MacKenzie and Donna Peterson discuss B2B marketing strategies at FABTECH in Orlando, Florida. Donna emphasizes the importance of building relationships and personalizing marketing efforts, including email campaigns and leveraging AI tools like ChatGPT and Descript. She highlights the need for consistent, valuable content and the significance of showcasing a company’s unique qualities. Donna also notes the impact of AI on equipment efficiency and productivity, suggesting it could lead to higher-level job opportunities. Scott and Donna agree on the value of humanizing B2B brands and the benefits of stepping out of comfort zones to foster deeper connections and long-term relationships.
Chuck Byers with OMG
Industrial Talk is onsite at OMG, Q1 Meeting and talking to Chuck Byers, CTO with Industry IoT Consortium about “Developing AI standards to insure market trustworthiness!”
Chuck Byers, a seasoned industry professional, discussed the integration of AI and IoT technologies in the context of the Object Management Group (OMG) and the Digital Twin Consortium. Byers highlighted the importance of AI in real-time systems, emphasizing the need for prompt engineering and meta AI to ensure trustworthiness. He detailed the computational requirements of training large language models, noting that retraining the ChatGPT 3 model would require 195 NVIDIA DGX servers, costing $80 million and consuming 2.5 million watts. Byers also stressed the importance of sustainable energy sources and efficient cooling solutions for future data centers.
Edgar Amaya with Accruent
Tara Holwegner with Life Cycle Engineering
Scott MacKenzie announces a webinar on adapting to new China tariffs in manufacturing, featuring Eric Millinger and Jorge Filio. He then introduces Tara Holwegner to discuss the LCESmartr platform, which leverages 50 years of life cycle engineering knowledge into an educational platform. The platform includes an implementation guide, assessments, work stream packages, and e-learning courses. It has shown a 30% acceleration in reliability improvements and is available in multiple languages. Tara emphasizes the importance of employee engagement and continuous improvement, highlighting the platform’s ability to support global operations and provide actionable insights for asset management and reliability.
Laia Garcia Padro with Ackcent Cybersecurity
Industrial Talk is onsite at IoT Solutions World Congress and talking to Laia Garcia Padro, Security Awareness Manager at Ackcent Cybersecurity about “The human solution to cybersecurity”.
Scott MacKenzie announces a webinar on adapting to new China tariffs in manufacturing, featuring Eric Millinger and Jorge Filio. The podcast, hosted by Scott, features Laia Garcia Padro with Ackcent discussing cybersecurity, emphasizing the human element in security. Laia, from Barcelona, explains that 90% of cyber incidents involve human error, advocating for early security integration and continuous education. She highlights the importance of unique passwords, password managers, and a security-conscious culture within organizations. Laia also mentions Ackcent’s services, including auditing, monitoring, and response teams, and stresses the need for readiness against evolving cyber threats.
