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Posts Tagged ‘IIOT’

Industrial Academy: Training Future Leaders in Industry 4.0 with Thomas Lichtenberger

In this week’s Industrial Talk Podcast we are talking Industrial Education and Training the future Industrial Leaders in Industry 4.0.  Industry is changing rapidly.  The Forth Industrial Revolution is happening NOW and represents a fundamental shift in the production and manufacturing of goods and services.  Thomas Lichtenberger, CEO at Festo Didactic discusses his passion for…

Cyber Security Strategies with Keao Caindec from Mocana

Today, our world’s energy, food, and water systems are so poorly protected and we have a responsibility to protect them from nefarious intruders wishing harm. Cyber attacks are on the rise and we must work together to make our factories, refineries and smart grid secure, safe and reliable.  In this weeks Industrial Talk episode, we…

Industrial Safety: Delivering The Passion of Safety To Everyone With Jamie Young

Easy Access to Safety Content is Jamie's Passion

Delivering The Passion of Safety! In Industry and Life, Safety is everything – there is never any room for compromise or cutting corners.  The Noble Profession of Safety, Health and Environmental never ends.  It is the collection if dedicated individuals, across the globe, passionate about you, your health and your work environment.  This is an…

Industrial Sales: Gigantic Industrial Position!

Commiditized Product or Services

Gigantic Industrial Position! This is the next step in “Cracking Open The Door”.  In a Commoditized Industrial Market, you can’t just start a conversation with your Customer or Prospect by just “Hammering” on why you are so great.  That is NOT a Successful strategy for closing deals.  Consider developing a Gigantic Industrial Position.  This podcast…

Industrial Sales: Cracking Open The Industrial Door!

Industrial Commoditization

Cracking Open The Industrial Door! Industrial Commoditization is a fact that needs addressing.  Ask these 3 questions: 1. What does your Customer Want? 2. What is your Guarantee? and 3. How do you Deliver your Guarantee?  We are beginning to build another Industrial Sales strategy that takes a Commoditized Industrial Product or Service and makes…