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	<title>AI &#8211; Industrial Talk</title>
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	<link>https://industrialtalk.com</link>
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	<title>AI &#8211; Industrial Talk</title>
	<link>https://industrialtalk.com</link>
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		<title>Massimiliano &#8220;Max&#8221; Moruzzi with Xaba, Inc.</title>
		<link>https://industrialtalk.com/episodes/massimiliano-max-moruzzi-with-xaba-inc/</link>
					<comments>https://industrialtalk.com/episodes/massimiliano-max-moruzzi-with-xaba-inc/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 23 Apr 2026 13:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/massimiliano-max-moruzzi-with-xaba-inc/</guid>

					<description><![CDATA[<p>Industrial Talk is talking to Massimiliano "Max" Moruzzi, CEO at Xaba, Inc. about "xCognition - Brining brains to your bots".</p>
<p>Massimiliano "Max" Moruzzi, founder of Xaba, discussed his company's innovative approach to industrial automation through physics AI. Xaba's technology, xCognition, emulates a human brain's perception, deep side, and core layers to create a synthetic brain for machines. This allows for dynamic, time-series data analysis, unlike traditional AI which relies on static data. Max emphasized the importance of physics AI in advancing industries like quantum computing and energy efficiency. He highlighted a project where temperature variations significantly impacted material properties, underscoring the need for adaptive AI. Max also shared his background in aerospace and automotive engineering, linking his expertise to Xaba's mission.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/massimiliano-max-moruzzi-with-xaba-inc/">Massimiliano &#8220;Max&#8221; Moruzzi with Xaba, Inc.</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/327e4c00-05b4-4c27-8d8c-314d47150e90"></iframe></div><p><strong><em>Industrial Talk </em></strong>is talking to <strong>Massimiliano &#8220;Max&#8221; Moruzzi, CEO at Xaba, Inc. </strong>about &#8220;xCognition &#8211; Brining brains to your bots&#8221;<strong>.</strong></p>
<div>
<h2>Overview</h2>
<p>Massimiliano &#8220;Max&#8221; Moruzzi, founder of Xaba, discussed his company's innovative approach to industrial automation through physics AI. Xaba's technology, xCognition, emulates a human brain's perception, deep side, and core layers to create a synthetic brain for machines. This allows for dynamic, time-series data analysis, unlike traditional AI which relies on static data. Max emphasized the importance of physics AI in advancing industries like quantum computing and energy efficiency. He highlighted a project where temperature variations significantly impacted material properties, underscoring the need for adaptive AI. Max also shared his background in aerospace and automotive engineering, linking his expertise to Xaba's mission.</p>
<h2>Outline</h2>
<h3>Introduction and Welcome</h3>
<ul>
<li>Scott welcomes listeners to the number one industry-related podcast, celebrating industry professionals worldwide for their boldness, bravery, and problem-solving skills.</li>
<li>Scott describes the conversation as a &#8220;paper and pencil&#8221; discussion, comparing it to a roller coaster ride, and introduces the guest, Massimiliano Moruzzi, also known as Max.</li>
<li>Scott uses a golf analogy to describe the excitement and perseverance required in the industry, highlighting the importance of continuous energy and motivation.</li>
</ul>
<h3>Max Introduction</h3>
<ul>
<li>Scott introduces Max, the founder of Xaba, and expresses excitement about the conversation.</li>
<li>Max thanks Scott for the opportunity to discuss his work in San Francisco, focusing on cool technology and the positive atmosphere in the Bay Area.</li>
<li>Scott expresses his passion for technology and the challenge of keeping up with the rapid changes in the industry.</li>
<li>Max explains the concept of industrial automation and the rapid advancements in AI and physics AI, emphasizing the importance of connecting the physical world with machine learning.</li>
</ul>
<h3>Max's Background and Xaba's Mission</h3>
<ul>
<li>Max shares his academic background, including degrees in aerospace engineering, AI, and robotics, and his experience in various industrial automation projects.</li>
<li>Max discusses his work on the Dreamliner project, which revolutionized the aerospace industry with new materials and automation.</li>
<li>Max explains the importance of establishing communication between design and the physical world, highlighting his work in the automotive industry with companies like Ferrari and Lamborghini.</li>
<li>Max introduces Xaba, describing it as a company focused on bringing physics AI to industrial automation, aiming to create a synthetic brain for machines.</li>
</ul>
<h3>Xaba's Synthetic Brain and Its Components</h3>
<ul>
<li>Max explains the concept of Xaba's synthetic brain, which is architected like a human brain with three core layers: perception, deep side, and core.</li>
<li>The perception layer connects with various sensors to capture data from the environment, similar to how a human brain perceives the world.</li>
<li>The deep side layer is responsible for understanding the body's capabilities, akin to the motor functions in a human brain.</li>
<li>The core layer, which includes the hippocampus and amygdala, stores experiences and formulates new knowledge, enabling machines to solve complex problems and transform dreams into reality.</li>
</ul>
<h3>Challenges and Opportunities in Industrial Automation</h3>
<ul>
<li>Scott and Max discuss the challenges of collecting and interpreting data in industrial automation, emphasizing the need for dynamic, time-series data.</li>
<li>Max explains the limitations of current AI models, which rely on static data and lack the ability to understand the physical world's complexities.</li>
<li>Max highlights the importance of physics AI in creating reliable and efficient industrial automation systems, which can adapt to changing conditions and improve performance.</li>
<li>Max shares an example of a project involving a robot arm with a laser source, which required understanding the impact of environmental factors like temperature on material properties.</li>
</ul>
<h3>The Future of Physics AI and Quantum Computing</h3>
<ul>
<li>Max discusses the potential of physics AI to revolutionize various industries, including quantum computing and brain-computer interfaces.</li>
<li>Max explains the role of time series data in quantum computing, which uses probabilistic functions to describe qubits and requires precise control over physical processes.</li>
<li>Max expresses optimism about the future of quantum computing, particularly in the field of photonics, which offers more practical and scalable solutions.</li>
<li>Max emphasizes the importance of developing an ecosystem that supports the advancement of physics AI, including collaboration with the chip industry and other stakeholders.</li>
</ul>
<h3>Conclusion and Call to Action</h3>
<ul>
<li>Scott and Max reflect on the importance of storytelling and marketing in the industry, highlighting the need for companies to communicate their innovations and successes.</li>
<li>Max provides his contact information, including his LinkedIn profile and email, and mentions his upcoming speaking engagement at the IoT conference in San Jose.</li>
<li>Scott encourages listeners to connect with Max and explore the potential of physics AI to transform industrial automation and other fields.</li>
<li>The conversation concludes with a reminder of the importance of continuous innovation and collaboration in driving industry success.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MASSIMILIANO MORUZZI'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/massimiliano-moruzzi-a6245518/" target="_blank" rel="noopener">https://www.linkedin.com/in/massimiliano-moruzzi-a6245518/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/xaba-inc/" target="_blank" rel="noopener">https://www.linkedin.com/company/xaba-inc/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.xaba.ai/" target="_blank" rel="noopener">https://www.xaba.ai/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe title="Massimiliano &quot;Max&quot; Moruzzi | Xaba, Inc. | xCongnition, Bringing Brains to your Bots" width="500" height="281" src="https://www.youtube.com/embed/ppKb6amigSY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img fetchpriority="high" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/massimiliano-max-moruzzi-with-xaba-inc/">Massimiliano &#8220;Max&#8221; Moruzzi with Xaba, Inc.</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/f701dc2f-2c40-438b-8bb0-5222093602d5/Max-Moruzzi-Conversation-converted.mp3" length="94481312" type="audio/mpeg" />

			</item>
		<item>
		<title>Tyson Robinett and Alex Hawes with Central Power Systems and Services</title>
		<link>https://industrialtalk.com/episodes/tyson-robinett-and-alex-hawes-cpower/</link>
					<comments>https://industrialtalk.com/episodes/tyson-robinett-and-alex-hawes-cpower/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 14 Apr 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/tyson-robinett-and-alex-hawes-with-central-power-systems-and-services/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at PowerGen and talking to Tyson Robinett and Alex Hawes with Central Power Systems and Services about "A hungry energy market".</p>
<p>The conversation features Scott Mackenzie hosting the Industrial Talk podcast at Power Gen in San Antonio, featuring guests Tyson Robinett and Alex Hawes from Central Power Systems and Services. Tyson has been with the company for 27 years, primarily in the generator sector, while Alex has been there for five years, previously in sales for VA Supply. They discuss the company's role as a solutions provider rather than just a generator manufacturer, emphasizing their ability to provide multi-fuel generators and customized solutions for various industries, including data centers and oil and gas. They highlight the challenges of meeting market demand, particularly due to supply chain issues and the need for fast power solutions. The conversation also touches on the importance of human interaction in business and the role of venture capital in financing projects.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/tyson-robinett-and-alex-hawes-cpower/">Tyson Robinett and Alex Hawes with Central Power Systems and Services</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b51347dc-6700-4213-91c1-57d1a789ace2"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.powergen.com/" target="_blank" rel="noopener">PowerGen</a> and talking to <strong>Tyson Robinett and Alex Hawes with Central Power Systems and Services </strong>about &#8220;A hungry energy market&#8221;.</p>
<div>
<div>
<p>The conversation features Scott Mackenzie hosting the Industrial Talk podcast at Power Gen in San Antonio, featuring guests Tyson Robinett and Alex Hawes from Central Power Systems and Services. Tyson has been with the company for 27 years, primarily in the generator sector, while Alex has been there for five years, previously in sales for VA Supply. They discuss the company's role as a solutions provider rather than just a generator manufacturer, emphasizing their ability to provide multi-fuel generators and customized solutions for various industries, including data centers and oil and gas. They highlight the challenges of meeting market demand, particularly due to supply chain issues and the need for fast power solutions. The conversation also touches on the importance of human interaction in business and the role of venture capital in financing projects.</p>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Industrial Talk, sponsored by the Propane Education and Research Council.</li>
<li>Scott emphasizes the importance of celebrating industry professionals and their contributions to solving global problems.</li>
<li>The podcast is broadcasting live from Power Gen in San Antonio, showcasing problem solvers and innovators in the industry.</li>
</ul>
<h3>Introduction of Guests: Tyson Robinett and Alex Hawes</h3>
<ul>
<li>Scott introduces the guests, Tyson Robinett and Alex Hawes, from Central Power Systems and Services.</li>
<li>Tyson Robinett shares his 27-year tenure with Central Power, primarily on the generator side, and his experience during the dot-com boom.</li>
<li>Alex Hawes has been with Central Power for five years, previously working in sales and sales management for VA Supply in Kansas City.</li>
<li>Both guests express their positive experiences at the event, mentioning the good turnout and the importance of networking.</li>
</ul>
<h3>Discussion on Human Interaction and AI</h3>
<ul>
<li>Scott discusses the importance of human interaction in the age of AI, emphasizing the need for personal connections and trust.</li>
<li>Alex Hawes shares his background in sales and sales management, highlighting his experience with power distribution and electrical products.</li>
<li>Tyson Robinett talks about the growth of Central Power since 1999 and the changes in the industry over the years.</li>
<li>The conversation touches on the importance of human interaction in building relationships and trust in business.</li>
</ul>
<h3>Central Power Systems and Services: Solutions Provider</h3>
<ul>
<li>Alex Hawes explains how Central Power differentiates itself as a solutions provider rather than just a generator company.</li>
<li>The company works with partners to find the right fit solutions for customers, focusing on timelines and product availability.</li>
<li>Tyson Robinett discusses the challenges of meeting market demands, including the need for distribution gear, transformers, UPS systems, and busway.</li>
<li>Central Power addresses supply chain issues by working with various suppliers and custom builders to meet customer needs.</li>
</ul>
<h3>Multi-Fuel Capabilities and Scalability</h3>
<ul>
<li>Alex Hawes highlights Central Power's multi-fuel capabilities, including diesel and natural gas generators for different applications.</li>
<li>Tyson Robinett explains the scalability of Central Power's solutions, from single units to large parallel systems.</li>
<li>The company can handle projects up to 103 megawatts and provides bridge solutions for data centers needing fast power.</li>
<li>Central Power's natural gas product up to 2.7 megawatt is soon to be released, offering more fuel-efficient options.</li>
</ul>
<h3>Challenges in the Market: Utility Power and Supply Chain</h3>
<ul>
<li>Tyson Robinett identifies utility power as a significant challenge for customers, often leading to the need for bridging solutions with generators.</li>
<li>The industry is stretched thin with various supply chain and manufacturing challenges, but also presents opportunities.</li>
<li>Alex Hawes discusses the impact of the AI boom on the data center market, driving demand for fast equipment turnaround.</li>
<li>The conversation touches on the financial challenges of securing capital for projects and the importance of venture capital and private equity.</li>
</ul>
<h3>Future Trends and Market Dynamics</h3>
<ul>
<li>Alex Hawes predicts the data center market will continue to drive demand, with a focus on lead times and equipment availability.</li>
<li>The supply chain issues are similar to those seen during the COVID-19 pandemic, exacerbated by the AI and data center boom.</li>
<li>Tyson Robinett emphasizes the importance of addressing supply chain challenges and finding innovative solutions.</li>
<li>The discussion highlights the need for collaboration and customized solutions to meet market demands.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott thanks Tyson Robinett and Alex Hawes for their insights and contributions to the podcast.</li>
<li>The conversation wraps up with a reminder of the importance of human interaction and collaboration in the industry.</li>
<li>Scott encourages listeners to connect with Alex and Tyson on LinkedIn and to visit the Industrial Talk website for more information.</li>
<li>The podcast aims to inspire the next generation of industrial leaders and highlight the importance of storytelling in the industry.</li>
</ul>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>TYSON ROBINETT'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/tyson-robinett-0720ba8/" target="_blank" rel="noopener">https://www.linkedin.com/in/tyson-robinett-0720ba8/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/cpowersystems/" target="_blank" rel="noopener">https://www.linkedin.com/company/cpowersystems/</a></p>
<p><strong>Company Website:</strong> <a href="https://cpower.com/" target="_blank" rel="noopener">https://cpower.com/</a></p>
<h2>FRANK MOYER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/alex-hawes-3ba305b7/" target="_blank" rel="noopener">https://www.linkedin.com/in/alex-hawes-3ba305b7/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Alex Hawes | Tyson Robinett | @cpowersystems |  Power Solutions for a Hungry Market" width="500" height="281" src="https://www.youtube.com/embed/W0-QoUTixmQ?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/tyson-robinett-and-alex-hawes-cpower/">Tyson Robinett and Alex Hawes with Central Power Systems and Services</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Tony Paine with HighByte</title>
		<link>https://industrialtalk.com/episodes/tony-paine-with-highbyte/</link>
					<comments>https://industrialtalk.com/episodes/tony-paine-with-highbyte/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 13 Apr 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/tony-paine-with-highbyte/</guid>

					<description><![CDATA[<p>Industrial Talk is talking to Tony Paine, Co-Founder/CEO at HighByte about "Data insights solutions for your operational technology stack".</p>
<p>Scott Mackenzie hosts the Industrial Talk Podcast, celebrating industry professionals and discussing innovations. In this episode, he interviews Tony Paine, co-founder and CEO of HighByte, a company that specializes in data management and intelligence. Tony shares his 30-year experience in industrial automation, highlighting Hi By's role in standardizing and structuring data across enterprises. He emphasizes the importance of AI in preparing data for consumption and the need for a collaborative approach between IT and OT teams. Tony also discusses HighByte's implementation strategy, focusing on small, proof-of-value projects to demonstrate value and ease subsequent implementations. The conversation underscores the critical role of data in driving efficiency and resilience in manufacturing.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/tony-paine-with-highbyte/">Tony Paine with HighByte</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/9ca0fc6a-a37e-4f8d-b83d-a08a7427a84a"></iframe></div><p><strong><em>Industrial Talk </em></strong>is talking to <strong>Tony Paine, Co-Founder/CEO at HighByte </strong>about &#8220;Data insights solutions for your operational technology stack&#8221;<strong>.</strong></p>
<div>
<p>Scott Mackenzie hosts the Industrial Talk Podcast, celebrating industry professionals and discussing innovations. In this episode, he interviews Tony Paine, co-founder and CEO of HighByte, a company that specializes in data management and intelligence. Tony shares his 30-year experience in industrial automation, highlighting HighByte's role in standardizing and structuring data across enterprises. He emphasizes the importance of AI in preparing data for consumption and the need for a collaborative approach between IT and OT teams. Tony also discusses HighByte's implementation strategy, focusing on small, proof-of-value projects to demonstrate value and ease subsequent implementations. The conversation underscores the critical role of data in driving efficiency and resilience in manufacturing.</p>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott welcomes listeners to the Industrial Talk Podcast, emphasizing the importance of industry professionals.</li>
<li>Scott praises industry professionals for their boldness, bravery, and problem-solving skills.</li>
<li>Scott introduces Tony Paine, the guest of the episode, and sets the topic of the conversation: data.</li>
</ul>
<h3>Importance of Data and Technology in Industry</h3>
<ul>
<li>Scott discusses the significance of data and the need to normalize and bring real insights from it.</li>
<li>Scott emphasizes the role of technology in pushing boundaries and the importance of perseverance.</li>
<li>Scott promotes the Industrial Talk Podcast, highlighting its extensive coverage of industry topics.</li>
<li>Scott stresses the human element in industry success, noting that AI helps humans deliver better insights and solutions.</li>
</ul>
<h3>Challenges in Industry and the Role of Young Leaders</h3>
<ul>
<li>Scott addresses the challenge of finding and training new industry professionals.</li>
<li>Scott uses SpaceX as an example of youthful energy and innovative solutions.</li>
<li>Scott emphasizes the need for industry leaders to tell their stories and inspire the next generation.</li>
<li>Scott offers to help organizations communicate and inspire their employees and the industry.</li>
</ul>
<h3>Introduction of Tony Paine and His Background</h3>
<ul>
<li>Scott introduces Tony Paine, co-founder and CEO of HighByte, and provides a brief background on HighByte.</li>
<li>Tony Paine shares his experience in the industrial automation space for 30 years and his early interest in computers and software.</li>
<li>Tony Paine discusses his time at Kepware, focusing on data collection and making raw data available to various applications.</li>
<li>Tony Paine explains the evolution of HighByte, emphasizing the addition of intelligence and context to data.</li>
</ul>
<h3>HighByte's Role in Data Management and AI Impact</h3>
<ul>
<li>Tony Paine explains the founding of HighByte in August 2018 and its focus on managing and providing insights from data.</li>
<li>Tony Paine highlights the role of AI in driving the need for prepping and making data available for consumption.</li>
<li>Tony discusses the challenges of managing data speed and the importance of standardizing data across multiple sites.</li>
<li>Tony emphasizes the need for a platform like HighByte to tie into existing technologies and make them work together seamlessly.</li>
</ul>
<h3>HighByte's Implementation Strategy and Change Management</h3>
<ul>
<li>Tony outlines HighByte's implementation strategy, starting with a small use case to prove value.</li>
<li>Tony explains the importance of a platform like HighByte in tying into existing technologies and making them work as a whole.</li>
<li>Tony discusses the role of change management and the integration of HighByte with existing DevOps tools.</li>
<li>Tony Paine highlights the importance of executive support and the role of AI in driving data usability.</li>
</ul>
<h3>Handling Questionable Data and Reporting</h3>
<ul>
<li>Tony explains the concept of data pipelines in HighByte, which transforms raw data into usable data.</li>
<li>Tony discusses the use of AI agents to identify and report abnormal data patterns.</li>
<li>Tony emphasizes the importance of providing visualizations in the platform to see data flow and diagnose issues.</li>
<li>Tony explains the flexibility of HighByte in handling different data assets and normalizing them for enterprise-wide use.</li>
</ul>
<h3>Overcoming Market Roadblocks and Final Thoughts</h3>
<ul>
<li>Tony Paine identifies cultural resistance and existing infrastructure as common roadblocks in implementing HighByte.</li>
<li>Tony explains how HighByte extends the Purdue model to move data effectively between different layers without impacting existing systems.</li>
<li>Tony emphasizes the importance of adapting existing systems without disrupting their functionality.</li>
<li>Scott concludes the conversation by encouraging listeners to connect with Tony Paine and HighByte for more information and solutions.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>TONY PAINE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/tonypaine/" target="_blank" rel="noopener">https://www.linkedin.com/in/tonypaine/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/highbyte/" target="_blank" rel="noopener">https://www.linkedin.com/company/highbyte/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.highbyte.com/" target="_blank" rel="noopener">https://www.highbyte.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Tony Paine | @HighByte | Standardizing and Structuring Data for Management and Intelligence" width="500" height="281" src="https://www.youtube.com/embed/LlwQce-aE6c?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/tony-paine-with-highbyte/">Tony Paine with HighByte</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/1b5f8549-b480-4e0b-92c4-99dbcfc65d83/Tony-Paine-Conversation-converted.mp3" length="68823432" type="audio/mpeg" />

			</item>
		<item>
		<title>Julian Knabe with Fluke</title>
		<link>https://industrialtalk.com/episodes/julian-knabe-with-fluke/</link>
					<comments>https://industrialtalk.com/episodes/julian-knabe-with-fluke/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 08 Apr 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/julian-knabe-with-fluke/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2026 and talking to Julian Knabe, Senior Director with Fluke  about "Adapt and Evolve to Markets".</p>
<p>The conversation features Scott Mackenzie from the Industrial Talk podcast discussing the Fluke Xcelerate event in Austin, Texas, with Julian Knabe, a finance professional at Fluke. Julian shares his experience transitioning from cost-cutting to strategic finance, focusing on growth and customer impact. He highlights Fluke's extensive product portfolio, including over 50,000 SKUs, and identifies high-growth markets like data centers, distributed energy, renewables, and defense. The discussion emphasizes the importance of AI and technology in enhancing efficiency and customer workflows, and the need for companies to adapt and innovate to meet evolving market demands.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/julian-knabe-with-fluke/">Julian Knabe with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/422f0372-0da2-43a6-b479-47a4f28b768c"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2026</a> and talking to <strong>Julian Knabe, Senior Director with Fluke  </strong>about &#8220;Leverage AI and Technology to adapt and evolve to market demands&#8221;<strong>.</strong></p>
<div>
<div>
<p>The conversation features Scott Mackenzie from the Industrial Talk podcast discussing the Fluke Xcelerate event in Austin, Texas, with Julian Knabe, a finance professional at Fluke. Julian shares his experience transitioning from cost-cutting to strategic finance, focusing on growth and customer impact. He highlights Fluke's extensive product portfolio, including over 50,000 SKUs, and identifies high-growth markets like data centers, distributed energy, renewables, and defense. The discussion emphasizes the importance of AI and technology in enhancing efficiency and customer workflows, and the need for companies to adapt and innovate to meet evolving market demands.</p>
<h2>Outline</h2>
<h3>Fluke Xcelerate Event Overview</h3>
<ul>
<li>Scott introduces the Industrial Talk podcast, highlighting the Fluke Xcelerate event in Austin, Texas.</li>
<li>The event focused on reliability, predictive maintenance tools, and AI diagnostics.</li>
<li>Fluke's commitment to smarter, faster, and reliable operations was emphasized.</li>
<li>Listeners are encouraged to visit fluke.com for more information.</li>
</ul>
<h3>Introduction to Julian Knabe</h3>
<ul>
<li>Scott welcomes listeners to the Industrial Talk podcast and celebrates industry professionals.</li>
<li>Julian Knabe, a finance professional from Fluke, is introduced as the guest for the podcast.</li>
<li>Julian shares his background, including his recent move to Fluke and his previous roles in Europe and the US.</li>
<li>Julian discusses his transition from cost-cutting to strategic finance at Fluke.</li>
</ul>
<h3>Market Landscape and Growth Areas</h3>
<ul>
<li>Julian explains Fluke's extensive product portfolio with over 50,000 SKUs.</li>
<li>He identifies high-growth markets such as data centers, distributed energy, renewables, and defense.</li>
<li>The importance of innovation and the need for fast customer support in these markets are discussed.</li>
<li>Julian highlights the role of Fluke's tools in helping customers maintain smooth operations.</li>
</ul>
<h3>Challenges and Solutions in Data Center Maintenance</h3>
<ul>
<li>Scott and Julian discuss the challenges of maintaining data centers, including power needs and cooling capabilities.</li>
<li>Julian emphasizes the importance of preventing disruptions to ensure smooth operations.</li>
<li>Fluke's portfolio of devices and solutions play a crucial role in maintaining data center reliability.</li>
<li>The conversation touches on the evolving nature of the data center market and the need for continuous innovation.</li>
</ul>
<h3>Fluke's Adaptability and Innovation</h3>
<ul>
<li>Julian credits Fluke's teams for their ability to adapt to rapid changes and maintain high operational speed.</li>
<li>The company's flexibility and adaptability, especially during the COVID-19 pandemic, are highlighted.</li>
<li>Fluke's brand recognition and reputation for reliability are discussed.</li>
<li>The increasing role of software in Fluke's product offerings is noted.</li>
</ul>
<h3>AI and Technology Integration</h3>
<ul>
<li>Scott and Julian discuss the integration of AI and technology in Fluke's solutions.</li>
<li>The importance of understanding customer workflows and simplifying their processes is emphasized.</li>
<li>Fluke's AI innovations, including AR and AI offerings, are mentioned.</li>
<li>The conversation highlights the role of AI in enhancing efficiency and learning within the industry.</li>
</ul>
<h3>Future of Work and Talent Retention</h3>
<ul>
<li>Julian discusses the importance of attracting and retaining talent in the industry.</li>
<li>The role of technology in making work more efficient and accessible for younger professionals is highlighted.</li>
<li>The conversation touches on the need for companies to invest in and support the development of new skills.</li>
<li>The potential for AI to bridge the knowledge gap between older and younger technicians is discussed.</li>
</ul>
<h3>Distributed Energy and Market Trends</h3>
<ul>
<li>Julian shares insights on the growth and challenges of the distributed energy market.</li>
<li>The importance of flexibility and competitive advantages in the energy market are discussed.</li>
<li>The conversation touches on the impact of global events, such as the crisis in the Gulf region, on the energy market.</li>
<li>The role of new technologies, such as small nuclear power plants and fusion energy, in the future of energy is highlighted.</li>
</ul>
<h3>Fluke's Market Presence and Customer Satisfaction</h3>
<ul>
<li>Julian discusses Fluke's presence in various markets, including oil and gas, manufacturing, and defense.</li>
<li>The company's reputation for reliable products and customer satisfaction is emphasized.</li>
<li>The conversation highlights the importance of listening to market needs and continuously innovating.</li>
<li>Julian shares his pride in working for a company that makes customers happy and proud of their products.</li>
</ul>
<h3>Closing Remarks and Future Plans</h3>
<ul>
<li>Scott and Julian discuss the importance of inspiring the next generation of industrial leaders.</li>
<li>The conversation emphasizes the need for consistent communication and storytelling within the industry.</li>
<li>Julian shares his excitement about the future and the potential for exponential growth in technology.</li>
<li>The podcast concludes with a call to action for listeners to connect with Julian and stay tuned for future updates from Fluke.</li>
</ul>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JULIAN KNABE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/julianknabe/" target="_blank" rel="noopener">https://www.linkedin.com/in/julianknabe/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/fluke-corporation/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-corporation/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fluke.com/" target="_blank" rel="noopener">https://www.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Julian Knabe | @fluke | Xcelerate 26 | #ai and #technology in Enhancing Efficiency and Workflow" width="500" height="281" src="https://www.youtube.com/embed/0-3D18QPJpA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/julian-knabe-with-fluke/">Julian Knabe with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Chris Napier with Augury</title>
		<link>https://industrialtalk.com/episodes/chris-napier-with-augury/</link>
					<comments>https://industrialtalk.com/episodes/chris-napier-with-augury/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 02 Apr 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/chris-napier-with-augury/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 2025 and talking to Chris Napier, Reliability Success Manager at Augury about "Predictive maintenance with AI".</p>
<p>Chris Napier, a predictive maintenance technician with Augury, discussed the evolution of maintenance and reliability practices over 25 years. Augury's predictive maintenance platform uses advanced sensors and AI algorithms to monitor machine health, integrating with CMMS systems via APIs. Napier emphasized the importance of a solid foundation in reliability practices, such as building a comprehensive Bill of Materials (BOM) in CMMS systems, to effectively utilize new technology. He highlighted the role of human expertise in refining algorithms and ensuring effective preventative maintenance. Napier also stressed the importance of trust and collaboration in implementing and optimizing maintenance strategies.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/chris-napier-with-augury/">Chris Napier with Augury</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/48352dc4-cde2-459c-b53e-d56f4ffbeac3"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 2025</a> and talking to <strong>Chris Napier, Reliability Success Manager at Augury </strong>about &#8220;Predictive maintenance with AI&#8221;<strong>.</strong></p>
<div>
<p>Chris Napier, a predictive maintenance technician with Augury, discussed the evolution of maintenance and reliability practices over 25 years. Augury's predictive maintenance platform uses advanced sensors and AI algorithms to monitor machine health, integrating with CMMS systems via APIs. Napier emphasized the importance of a solid foundation in reliability practices, such as building a comprehensive Bill of Materials (BOM) in CMMS systems, to effectively utilize new technology. He highlighted the role of human expertise in refining algorithms and ensuring effective preventative maintenance. Napier also stressed the importance of trust and collaboration in implementing and optimizing maintenance strategies.</p>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott welcomes listeners to the Industrial Talk Podcast, emphasizing the celebration of industry professionals.</li>
<li>The podcast is described as the number one industrial-related podcast, focusing on asset management, reliability, and maintenance.</li>
<li>Scott mentions the current conference at SMRP and encourages listeners to attend future events.</li>
</ul>
<h3>Introduction of Chris Napier and Augury</h3>
<ul>
<li>Scott introduces Chris Napier from Augury, noting the difficulty in pronouncing the company name.</li>
<li>Chris explains the origin of the name Augury, referencing ancient practices of predicting the future.</li>
<li>Chris shares his extensive background in predictive maintenance, lubrication, and reliability across various industries.</li>
<li>The conversation touches on the evolution of maintenance practices, from manual work orders to advanced CMMS systems.</li>
</ul>
<h3>Augury's Predictive Maintenance and Technology</h3>
<ul>
<li>Chris describes Augury's predictive maintenance technology, including sensors and AI algorithms.</li>
<li>The company's platform offers machine health monitoring with predictive analytics and human expertise.</li>
<li>Chris emphasizes the importance of human involvement in maintaining and refining the algorithms.</li>
<li>The discussion highlights the continuous improvement of Augury's technology and its impact on manufacturing.</li>
</ul>
<h3>Challenges and Benefits of Implementing New Technology</h3>
<ul>
<li>Chris discusses the challenges manufacturers face in adopting new technology without a solid foundation in reliability practices.</li>
<li>The importance of building a comprehensive Bill of Material (BOM) in the CMMS system is emphasized.</li>
<li>Chris shares strategies for effective preventative maintenance optimization (PMO) and failure modes and effects analysis (FMEA).</li>
<li>The conversation highlights the need for a structured approach to implementing reliability practices and leveraging technology.</li>
</ul>
<h3>Integration with CMMS Systems and Effective Maintenance Practices</h3>
<ul>
<li>Chris explains how Augury integrates with various CMMS systems using APIs, streamlining work orders and data management.</li>
<li>The discussion covers the importance of effective CMMS utilization and the role of human expertise in maintaining and refining predictive maintenance systems.</li>
<li>Chris shares examples of how Augury's platform can generate work orders and recommendations based on machine health status.</li>
<li>The conversation touches on the importance of trust and collaboration in implementing and utilizing Augury's technology.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Chris provides contact information for Augury, encouraging listeners to reach out for more information.</li>
<li>Scott expresses gratitude for Chris's insights and emphasizes the importance of storytelling in inspiring the next generation of industry professionals.</li>
<li>The podcast concludes with a reminder of the benefits of attending the SMRP conference and the importance of staying engaged in industry trends and innovations.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>CHRIS NAPIER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/chris-napier-cmrp-mba-804613244/" target="_blank" rel="noopener">https://www.linkedin.com/in/chris-napier-cmrp-mba-804613244/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/augury-systems/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/augury-systems/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://www.augury.com/" target="_blank" rel="noopener">https://www.augury.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Chris Napier | Augury | SMRP | Predictive Maintenance Powered by AI" width="500" height="281" src="https://www.youtube.com/embed/Kh7jrmwI-jM?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/chris-napier-with-augury/">Chris Napier with Augury</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/f169274f-4395-476e-9458-613b1274c63d/Chris-Napier-Conversation-converted.mp3" length="42981852" type="audio/mpeg" />

			</item>
		<item>
		<title>Vineet Thuvara with Fluke Corporation</title>
		<link>https://industrialtalk.com/episodes/vineet-thuvara-with-fluke-corporation/</link>
					<comments>https://industrialtalk.com/episodes/vineet-thuvara-with-fluke-corporation/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 23 Mar 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/vineet-thuvara-with-fluke-corporation/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2026 and talking to Vineet Thuvara, Chief Product Officer with Fluke about "Busting the AI myths with reliability".</p>
<p>Vineet Thuvara, Chief Product Officer at Fluke, discussed his journey from mechanical engineering to leading product development at Microsoft and Amazon, and his current role at Fluke. He emphasized the importance of breaking myths about AI, particularly in industrial reliability, and highlighted Fluke's efforts to enhance technician efficiency using AI and AR. Thuvara shared that Fluke's new sensors and software aim to reduce unplanned downtime, which costs $50 billion weekly, by providing real-time, accurate data and insights. He also discussed the potential of AR glasses to improve safety and efficiency in technical fields.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/vineet-thuvara-with-fluke-corporation/">Vineet Thuvara with Fluke Corporation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/8e05506a-9da0-43bf-95ed-83e10c477f53"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2026</a> and talking to <strong>Vineet Thuvara, Chief Product Officer with Fluke </strong>about &#8220;Busting the AI myths with reliability&#8221;<strong>.</strong></p>
<div>
<div>
<div>
<p>Vineet Thuvara, Chief Product Officer at Fluke, discussed his journey from mechanical engineering to leading product development at Microsoft and Amazon, and his current role at Fluke. He emphasized the importance of breaking myths about AI, particularly in industrial reliability, and highlighted Fluke's efforts to enhance technician efficiency using AI and AR. Thuvara shared that Fluke's new sensors and software aim to reduce unplanned downtime, which costs $50 billion weekly, by providing real-time, accurate data and insights. He also discussed the potential of AR glasses to improve safety and efficiency in technical fields.</p>
<h2>Outline</h2>
<h3>Fluke Xcelerate Event Overview</h3>
<ul>
<li>Scott introduces the Industrial Talk podcast, highlighting the Fluke Xcelerate event.</li>
<li>The event featured high-energy keynotes, hands-on predictive maintenance tools, and breakthrough AI diagnostics.</li>
<li>Fluke's Xcelerate event is described as a launch pad for smarter, faster, and more reliable operations.</li>
<li>Listeners are encouraged to visit fluke.com for more information.</li>
</ul>
<h3>Introduction to Vineet Thuvara</h3>
<ul>
<li>Scott welcomes listeners to the Industrial Talk podcast and thanks them for their support.</li>
<li>Vineet Thuvara, Chief Product Officer at Fluke, is introduced as the guest for the episode.</li>
<li>Vineet shares his background, including his education, work experience, and career transitions.</li>
<li>Vineet discusses his excitement about joining Fluke and the company's culture and people.</li>
</ul>
<h3>Vineet's Career Journey</h3>
<ul>
<li>Vineet details his educational background, including mechanical engineering and industrial design.</li>
<li>He shares his experience working at Microsoft, leading various product teams, including Xbox Kinect and Surface devices.</li>
<li>Vineet's tenure at Amazon, where he led the product team for Echo devices, is also mentioned.</li>
<li>He explains his transition to Fluke, driven by the company's culture and his personal connection to the brand.</li>
</ul>
<h3>Fluke's Culture and Brand Loyalty</h3>
<ul>
<li>Vineet talks about Fluke's long history and the loyalty of both employees and customers.</li>
<li>He shares a personal anecdote about his father using Fluke tools in the Indian Air Force.</li>
<li>Vineet emphasizes the importance of the transition from consumer electronics to industrial applications.</li>
<li>He discusses the goal of building a connected ecosystem of Fluke devices and software for predictive reliability.</li>
</ul>
<h3>Challenges and Opportunities in Industrial Reliability</h3>
<ul>
<li>Scott and Vineet discuss the challenges of running operations and the importance of proactive diagnostics.</li>
<li>Vineet highlights the need for seamless and efficient operations in the industrial space.</li>
<li>The conversation touches on the rapid advancements in technology and the human spirit's role in innovation.</li>
<li>Vineet shares his optimism about the future of industrial reliability and the potential of AI and connected devices.</li>
</ul>
<h3>Myths and Misconceptions in AI Adoption</h3>
<ul>
<li>Vineet introduces the topic of his presentation at the Fluke Xcelerate event, focusing on myths about AI.</li>
<li>He shares insights from a dinner with CXOs discussing the challenges of AI adoption.</li>
<li>Vineet explains the importance of breaking myths and assumptions to drive AI acceptance.</li>
<li>He uses the analogy of an elephant with a chain to illustrate the need to question long-held assumptions.</li>
</ul>
<h3>The Role of AI in Industrial Reliability</h3>
<ul>
<li>Vineet discusses the potential of AI to transform the workflow of technicians and improve efficiency.</li>
<li>He outlines the steps involved in a technician's workflow and the drudgery associated with it.</li>
<li>Vineet emphasizes the need for new tools and AI to automate repetitive tasks and improve data collection.</li>
<li>He highlights the importance of human involvement in the process to ensure accuracy and accountability.</li>
</ul>
<h3>Addressing the Data Tsunami</h3>
<ul>
<li>Vineet addresses the common myth that AI creates too much data, leading to information overload.</li>
<li>He explains how new tools and AI can help derive meaningful insights from large datasets.</li>
<li>Vineet mentions a partnership with Treon to showcase new sensors and data collection tools.</li>
<li>He discusses the importance of maintaining a high signal-to-noise ratio in data collection.</li>
</ul>
<h3>AI's Impact on Human Productivity</h3>
<ul>
<li>Vineet addresses the myth that AI will eliminate the need for human involvement.</li>
<li>He argues that AI accelerates human efforts and transforms the nature of work.</li>
<li>Vineet shares examples of how AI is used in product management and research at Fluke.</li>
<li>He emphasizes the importance of human accountability and oversight in AI-driven processes.</li>
</ul>
<h3>Enhancing Technician Efficiency with AI</h3>
<ul>
<li>Vineet discusses the potential of AI to improve technician efficiency and reduce costs.</li>
<li>He highlights the importance of standard operating procedures (SOPs) and the challenges of managing large manuals.</li>
<li>Vineet explains how AI can automate the process of accessing and using SOPs.</li>
<li>He shares examples of how AI can streamline data collection and reporting for technicians.</li>
</ul>
<h3>The Future of AR in Industrial Applications</h3>
<ul>
<li>Vineet introduces the concept of using AR glasses to enhance technician interactions with devices.</li>
<li>He explains how AR can provide hands-free data collection and analysis.</li>
<li>Vineet discusses the benefits of AR for new career technicians and experienced professionals.</li>
<li>He highlights the potential for AR to improve safety and efficiency in industrial settings.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott wraps up the conversation, emphasizing the importance of networking and learning at events like Fluke Xcelerate.</li>
<li>Vineet provides his contact information, encouraging listeners to connect with him on LinkedIn.</li>
<li>Scott reiterates the importance of the Fluke Xcelerate event and the value of connecting with industry professionals.</li>
<li>The episode concludes with a reminder to visit industrialtalk.com for more information and to connect with the podcast.</li>
</ul>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>VINEET THUVARA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/tvineet/" target="_blank" rel="noopener">https://www.linkedin.com/in/tvineet/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fluke-corporation/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-corporation/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fluke.com/" target="_blank" rel="noopener">https://www.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Vineet Thuvara | @fluke | eMaint | Xcelerate | Busting the Reliability AI Myths" width="500" height="281" src="https://www.youtube.com/embed/wdFNW9RB5yM?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/vineet-thuvara-with-fluke-corporation/">Vineet Thuvara with Fluke Corporation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Jay Hack and Navin Kulkarni with Fluke</title>
		<link>https://industrialtalk.com/episodes/jay-hack-and-navin-kulkarni-fluke/</link>
					<comments>https://industrialtalk.com/episodes/jay-hack-and-navin-kulkarni-fluke/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 17 Mar 2026 13:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/jay-hack-and-navin-kulkarni-fluke/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2026 and talking to Jay Hack and Navin Kulkarni about "eMaint and the impact AI has on asset management".</p>
<p>At Fluke's Xcelerate 2026 event, Jay Hack and Navin Kulkarni introduced new AI features in eMaint, a maintenance management system. They highlighted four key features: AI-driven email data interaction, SOP generation from OEM manuals, natural language work order creation, and multilingual document translation. The AI features received significant interest, with 40 customers eager to join the beta test. The system ensures data quality, supports structured data ingestion, and allows for real-time updates. Future plans include enhancing work order management and leveraging historical data for better decision-making and asset management.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jay-hack-and-navin-kulkarni-fluke/">Jay Hack and Navin Kulkarni with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/38a0fc16-e311-4236-bc58-6cf479ca8093"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2026</a> and talking to <strong>Jay Hack and Navin Kulkarni </strong>about &#8220;eMaint and the impact AI has on asset management&#8221;<strong>.</strong></p>
<div>
<div>
<p>At Fluke's Xcelerate 2026 event, Jay Hack and Navin Kulkarni introduced new AI features in eMaint, a maintenance management system. They highlighted four key features: AI-driven email data interaction, SOP generation from OEM manuals, natural language work order creation, and multilingual document translation. The AI features received significant interest, with 40 customers eager to join the beta test. The system ensures data quality, supports structured data ingestion, and allows for real-time updates. Future plans include enhancing work order management and leveraging historical data for better decision-making and asset management.</p>
<h2>Outline</h2>
<h3>Xcelerate 2026 Event Overview</h3>
<ul>
<li>Scott introduces the Industrial Talk podcast, highlighting the importance of industrial professionals and the event Xcelerate 2026.</li>
<li>Scott mentions the event's focus on real-world strategies, predictive maintenance tools, and AI diagnostics.</li>
<li>Scott emphasizes the importance of attending the event and mentions the swag received on site.</li>
<li>Scott introduces Jay Hack and Navin Kulkarni, who have been on the hot seat before.</li>
</ul>
<h3>Introduction of AI Features in eMaint</h3>
<ul>
<li>Jay Hack announces the launch of their first AI features in eMaint, which were well-received during the intro presentation.</li>
<li>Jay mentions that 40 customers in the audience wanted to sign up for the beta test immediately.</li>
<li>Navin confirms positive feedback from customers and customer success managers.</li>
<li>Jay and Navin discuss the importance of AI in improving operational efficiency and customer satisfaction.</li>
</ul>
<h3>AI Assistant for Email Data Interaction</h3>
<ul>
<li>Jay explains the AI assistant feature that allows users to interact with email data in a chat GPT-style fashion.</li>
<li>Jay provides a use case where users can query the system to get intelligent responses about asset information.</li>
<li>Navin discusses how the AI assistant improves access to historical work orders and other data without the need for additional queries.</li>
<li>Jay emphasizes the importance of having good quality data for the AI assistant to be effective.</li>
</ul>
<h3>SOP Generation and Document Digitization</h3>
<ul>
<li>Jay introduces the SOP generation feature, which allows users to upload OEM repair manuals and generate preventive maintenance procedures.</li>
<li>Jay explains that the SOPs need to be validated by the customer to ensure accuracy.</li>
<li>Navin discusses the process of digitizing user manuals and other documents to make them accessible through the AI assistant.</li>
<li>Jay and Navin highlight the benefits of having the latest and most accurate documentation available in real-time.</li>
</ul>
<h3>Work Order Generation and Prioritization</h3>
<ul>
<li>Jay introduces the work order generation feature, which allows users to create work orders by speaking into their smartphones.</li>
<li>Navin discusses how the feature can help prioritize work orders based on their criticality and importance.</li>
<li>Jay and Navin emphasize the importance of having a complete and contextualized work order to improve maintenance operations.</li>
<li>Navin mentions that the roadmap includes allowing users to close work orders through the system.</li>
</ul>
<h3>Translation and Language Support</h3>
<ul>
<li>Jay introduces the translation feature, which allows users to translate dense documentation into other languages.</li>
<li>Jay explains that the feature is particularly useful for customers operating in multiple countries.</li>
<li>Navin discusses the process of validating translated information and the importance of having accurate translations.</li>
<li>Jay and Navin highlight the benefits of having a multilingual AI solution to support global operations.</li>
</ul>
<h3>Future of AI in Maintenance Operations</h3>
<ul>
<li>Jay discusses the future possibilities of using AI to track and analyze asset data and maintenance tech proficiency.</li>
<li>Jay mentions that AI can help infer the rate of learning and competency of maintenance techs.</li>
<li>Navin discusses the potential for normalizing data across different geographic locations to improve decision-making.</li>
<li>Jay and Navin emphasize the importance of having a secure and reliable AI solution to support maintenance operations.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Jay and Navin provide their contact information for listeners who want to connect with them on LinkedIn.</li>
<li>Scott wraps up the podcast, encouraging listeners to attend Xcelerate 2027 and connect with industry professionals.</li>
<li>Scott emphasizes the importance of being bold, brave, and innovative in the industrial field.</li>
<li>The podcast concludes with a reminder to stay tuned for future episodes and events.</li>
</ul>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JAY HACK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/jayhack1/" target="_blank" rel="noopener">https://www.linkedin.com/in/jayhack1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fluke-corporation/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-corporation/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fluke.com/" target="_blank" rel="noopener">https://www.fluke.com/</a></p>
<h2>NAVIN KULKARNI'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/navinkulkarni/" target="_blank" rel="noopener">https://www.linkedin.com/in/navinkulkarni/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Jay Hack | Navin Kulkarni | @fluke | eMaint | Xcelerate 26 | The Impact of AI on Asset Management" width="500" height="281" src="https://www.youtube.com/embed/rDm5_CQtkIU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jay-hack-and-navin-kulkarni-fluke/">Jay Hack and Navin Kulkarni with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/1dca0262-fda9-4f14-8f67-32e23a74973d/Jay-and-Navin-Conversation-converted.mp3" length="48936236" type="audio/mpeg" />

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		<title>Martin Weber with SPARETECH</title>
		<link>https://industrialtalk.com/episodes/martin-weber-with-sparetech/</link>
					<comments>https://industrialtalk.com/episodes/martin-weber-with-sparetech/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 29 Jan 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/martin-weber-with-sparetech/</guid>

					<description><![CDATA[<p>Industrial Talk is talking to Martin Weber, CEO at SPARETECH about "Tools to effectively manage spare parts inventory to reduce cost and improve optimization".</p>
<p>Martin Weber from SPARETECH discussed their innovative spare parts management solution on the Industrial Talk podcast. Weber highlighted the challenges of managing spare parts, including high inventory levels and inefficient procurement. SPARETECH's software integrates with ERP and CMMS systems to optimize inventory, reduce costs, and improve efficiency. They have a database of 40 million parts and use AI to standardize part descriptions. Weber emphasized the importance of manual data extraction for the first six months to achieve ROI within a year. The company successfully rolled out their solution in 300 factories globally in 2022.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/martin-weber-with-sparetech/">Martin Weber with SPARETECH</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/941409a2-d481-475e-aa8b-f0246a3766e1"></iframe></div><p><strong><em>Industrial Talk </em></strong>is talking to <strong>Martin Weber, CEO at SPARETECH </strong>about &#8220;Tools to effectively manage spare parts inventory to reduce cost and improve optimization&#8221;<strong>.</strong></p>
<div>
<div>
<p>Martin Weber from SPARETECH discussed their innovative spare parts management solution on the Industrial Talk podcast. Weber highlighted the challenges of managing spare parts, including high inventory levels and inefficient procurement. SPARETECH's software integrates with ERP and CMMS systems to optimize inventory, reduce costs, and improve efficiency. They have a database of 40 million parts and use AI to standardize part descriptions. Weber emphasized the importance of manual data extraction for the first six months to achieve ROI within a year. The company successfully rolled out their solution in 300 factories globally in 2022.</p>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk</h3>
<ul>
<li>Industrial Talk podcast, sponsored by CAP Logistics, emphasizing the importance of 24/7 insights into supply chains.</li>
<li>Scott Mackenzie, welcomes listeners and highlights the podcast's focus on industry innovations and trends.</li>
<li>Scott expresses gratitude to listeners and introduces Martin Weber from SPARETECH, highlighting the company's advanced technology.</li>
<li>Scott encourages listeners to connect with SPARETECH and Martin, describing the industry as an exciting roller coaster.</li>
</ul>
<h3>Encouragement to Start a Podcast in 2026</h3>
<ul>
<li>Scott urges listeners to start their own podcast in 2026, emphasizing its strategic value and return on investment (ROI).</li>
<li>The podcast is seen as a way to build subject matter expertise and humanize business communication.</li>
<li>Scott believes that human interaction will remain crucial even with advancements in automation and AI.</li>
<li>The podcast is presented as a cost-effective way to differentiate and connect with customers and prospects.</li>
</ul>
<h3>Technical Setup and Personal Background of Martin Weber</h3>
<ul>
<li>Scott shares his experience with starting a podcast, including the challenges of setting up equipment.</li>
<li>Martin Weber, introduces himself, mentioning his background at Porsche and his role in building a new factory.</li>
<li>Martin explains his transition to SPARETECH and his passion for the spare parts industry.</li>
<li>Martin highlights the complexities of managing spare parts and the potential for significant cost savings.</li>
</ul>
<h3>Challenges and Opportunities in the Spare Parts Industry</h3>
<ul>
<li>Martin discusses the challenges of managing spare parts, including the need for accurate data and efficient inventory management.</li>
<li>He explains how SPARETECH helps companies audit their spare parts and optimize their inventory levels.</li>
<li>Martin emphasizes the importance of accurate data to avoid unnecessary costs and waste.</li>
<li>The conversation touches on the potential for significant cost savings by optimizing spare parts management.</li>
</ul>
<h3>Implementation and Integration of SPARETECH Solutions</h3>
<ul>
<li>Martin describes the process of integrating SPARETECH's software with existing ERP and CMMS systems.</li>
<li>The software helps companies manage their spare parts inventory more efficiently, reducing costs and improving availability.</li>
<li>Martin highlights the importance of involving decision-makers in the change management process.</li>
<li>The software's powerful search and identification features help users quickly find and manage spare parts.</li>
</ul>
<h3>Efficiency Gains and Return on Investment</h3>
<ul>
<li>Martin explains how SPARETECH's software helps companies optimize their inventory levels and reduce capital tied up in spare parts.</li>
<li>The software provides access to a database of 40 million parts, including supplier information, to help companies find the best deals.</li>
<li>Martin discusses the potential for significant cost savings by optimizing spare parts procurement.</li>
<li>The conversation emphasizes the importance of strategic procurement to balance cost and availability.</li>
</ul>
<h3>AI and Automation in SPARETECH's Solutions</h3>
<ul>
<li>Martin explains how AI is used to generate standardized descriptions for spare parts, improving accuracy and efficiency.</li>
<li>The AI training process involves using data from 40 million parts to ensure high accuracy.</li>
<li>Martin highlights the importance of maintaining accuracy in spare parts management to avoid inefficiencies.</li>
<li>The conversation touches on the potential for further automation and integration with other systems.</li>
</ul>
<h3>Timeline and Implementation of SPARETECH Solutions</h3>
<ul>
<li>Martin provides an estimate of six to eight months for a full integration of SPARETECH's software with existing systems.</li>
<li>The initial phase involves manual data extraction to accelerate value creation.</li>
<li>Martin shares an example of a successful global rollout of 300 factories in one year.</li>
<li>The conversation emphasizes the importance of proving value before investing in a full integration.</li>
</ul>
<h3>Challenges and Roadblocks in Implementation</h3>
<ul>
<li>Martin identifies the status quo and resistance to change as significant roadblocks in implementing SPARETECH's solutions.</li>
<li>He emphasizes the need for bottom-up support and involvement from factory employees.</li>
<li>The conversation highlights the importance of executive support and the long-term nature of the program.</li>
<li>Martin discusses the potential for significant cost savings and the need to overcome resistance to change.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Martin provides contact information for listeners interested in learning more about SPARETECH and its solutions.</li>
<li>He encourages listeners to connect with him on LinkedIn and visit the SPARETECH website for more information.</li>
<li>Scott reiterates the importance of connecting with Martin and the SPARETECH team.</li>
<li>The conversation concludes with a reminder of the benefits of SPARETECH's solutions and the importance of human interaction in business.</li>
</ul>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MARTIN WEBER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/martin-weber-716abb10a/" target="_blank" rel="noopener">https://www.linkedin.com/in/martin-weber-716abb10a/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/sparetech-io/" target="_blank" rel="noopener">https://www.linkedin.com/company/sparetech-io/</a></p>
<p><strong>Company Website:</strong> <a href="https://sparetech.io/" target="_blank" rel="noopener">https://sparetech.io/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Martin Weber | CEO | SpareTech.io | Optimize Efficiency and Reduce Cost with Powerful MRO Solutions" width="500" height="281" src="https://www.youtube.com/embed/nTFq9CGlGS0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/martin-weber-with-sparetech/">Martin Weber with SPARETECH</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/140652f9-76c5-46c9-b7ae-1e229c809a47/Martin-Weber-Conversation-converted.mp3" length="65974412" type="audio/mpeg" />

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		<title>Greg Perry with Fluke</title>
		<link>https://industrialtalk.com/episodes/greg-perry-with-fluke/</link>
					<comments>https://industrialtalk.com/episodes/greg-perry-with-fluke/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 02 Jan 2026 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/greg-perry-with-fluke/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 2025 and talking to Greg Perry, Sr. Maintenance Reliability and CMMS Coach at Fluke about "Actualize Intelligence in Asset Management".</p>
<p>Greg Perry discussed the importance of humanization in Industry 5.0, emphasizing the need to integrate actualized intelligence with artificial intelligence. He highlighted the significance of mapping workflows and the symbiotic relationship between people, processes, and technology. Perry shared insights from his 25 years of experience in computer maintenance management, stressing the importance of continuous improvement and learning. He also touched on the challenges of inspiring the next generation of asset management professionals and the role of community practice in peer review. The conversation concluded with a call to action for industry professionals to stay engaged and adapt to rapid technological changes.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/greg-perry-with-fluke/">Greg Perry with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/88270433-ead4-4d97-b8ae-ef6a9700c125"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 2025</a> and talking to <strong>Greg Perry, Sr. Maintenance Reliability and CMMS Coach at Fluke </strong>about &#8220;Actualize Intelligence in Asset Management&#8221;<strong>.</strong></p>
<div>
<p>Greg Perry discussed the importance of humanization in Industry 5.0, emphasizing the need to integrate actualized intelligence with artificial intelligence. He highlighted the significance of mapping workflows and the symbiotic relationship between people, processes, and technology. Perry shared insights from his 25 years of experience in computer maintenance management, stressing the importance of continuous improvement and learning. He also touched on the challenges of inspiring the next generation of asset management professionals and the role of community practice in peer review. The conversation concluded with a call to action for industry professionals to stay engaged and adapt to rapid technological changes.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Publish Gregory Perry's contact information on the Industrial Talk website so listeners can reach him (post contact details on the episode page).</li>
<li>[ ] Make LinkedIn profile available as the primary contact channel for Gregory Perry so listeners can connect directly.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction of New Podcasts</h3>
<ul>
<li>Scott introduces three new podcasts: &#8220;Ask Molly,&#8221; focused on marketing and sales, &#8220;Business Beatitudes,&#8221; on leadership virtues, and &#8220;The Human Patch,&#8221; on cybersecurity.</li>
<li>Emphasizes the importance of staying current in marketing and sales, and the unique approach of &#8220;Business Beatitudes&#8221; on leadership from the heart.</li>
<li>&#8220;The Human Patch&#8221; aims to highlight the human element in cybersecurity, working with Farah Barcelona.</li>
</ul>
<h3>Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott welcomes listeners to the Industrial Talk Podcast, celebrating industry professionals and their contributions.</li>
<li>Highlights the importance of the SMRP event for asset management, maintenance, and reliability professionals.</li>
<li>Introduces Greg Perry, a legend in the industry, and sets the stage for their conversation.</li>
<li>Greg Perry humorously clarifies his name, preferring to be called Greg.</li>
</ul>
<h3>Greg Perry's Experience and Insights</h3>
<ul>
<li>Greg Perry shares his 25 years of experience in attending and speaking at conferences, describing SMRP as a homecoming for the maintenance, reliability, and asset management community.</li>
<li>Emphasizes the importance of understanding customer needs and the value of face-to-face interactions at events like SMRP.</li>
<li>Scott and Greg Perry discuss the excitement of meeting people from various industries, such as a company that manufactures pasta.</li>
<li>Greg Perry uses a metaphor to describe his appetite for learning and staying engaged in the industry.</li>
</ul>
<h3>The Importance of Mapping Workflows</h3>
<ul>
<li>Greg Perry explains the importance of mapping workflows and understanding the fundamentals of people, process, and technology.</li>
<li>Shares an example of an engagement where a team had to map out their workflows to understand inefficiencies and improve their processes.</li>
<li>Highlights the need for continuous improvement and learning, and the importance of not faking it till you make it.</li>
<li>Discusses the symbiotic relationship between people, process, and technology, and the need for alignment.</li>
</ul>
<h3>Challenges and Opportunities in Industry 5.0</h3>
<ul>
<li>Scott and Greg Perry discuss the challenges of inspiring the next generation of asset management professionals.</li>
<li>Greg Perry emphasizes the importance of humanization in Industry 5.0 and the need to break down silos and connect pockets of excellence.</li>
<li>Highlights the role of actualized intelligence versus artificial intelligence, and the importance of capturing tribal knowledge.</li>
<li>Discusses the need for continuous improvement and the role of community practice in peer review and learning.</li>
</ul>
<h3>The Role of AI and Humanization</h3>
<ul>
<li>Greg Perry explains the role of AI as a tool for reliability engineers and the importance of human involvement in decision-making.</li>
<li>Emphasizes the need for actualized intelligence and the importance of human involvement in AI models.</li>
<li>Discusses the challenges of trust in AI and the importance of maintaining human involvement in asset management.</li>
<li>Highlights the need for consistent storytelling and the importance of peer review in the industry.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott wraps up the conversation, emphasizing the importance of humanization in AI and the need for continuous improvement.</li>
<li>Greg Perry provides his contact information, encouraging listeners to reach out to him on LinkedIn.</li>
<li>Scott encourages listeners to attend upcoming conferences and stay engaged with the Industrial Talk Podcast.</li>
<li>The podcast concludes with a reminder of the importance of industry professionals and their contributions to the field.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2026. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>GREG PERRY'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/gregory-perry-cmrp-crl/" target="_blank" rel="noopener">https://www.linkedin.com/in/gregory-perry-cmrp-crl/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fluke-corporation/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-corporation/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fluke.com/" target="_blank" rel="noopener">https://www.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Greg Perry | @fluke | SMRP Annual Conference | Actualize Intelligence in Asset Management" width="500" height="281" src="https://www.youtube.com/embed/GoaVP0KU4wY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/greg-perry-with-fluke/">Greg Perry with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/17004a82-dc7e-4f1c-b111-25001b40cd06/Greg-Perry-Conversation-at-SMRP-converted.mp3" length="46428732" type="audio/mpeg" />

			</item>
		<item>
		<title>Greg Raglin and Bill Broderick with AssetWatch</title>
		<link>https://industrialtalk.com/episodes/greg-raglin-and-bill-broderick-with-assetwatch/</link>
					<comments>https://industrialtalk.com/episodes/greg-raglin-and-bill-broderick-with-assetwatch/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 02 Dec 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/greg-raglin-and-bill-broderick-with-assetwatch/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 2026 and talking to Greg Raglin and Bill Broderick with AssetWatch about "Bringing context to your asset management data".</p>
<p>Scott MacKenzie hosts an industrial podcast featuring Greg RaglIn and Bill Broderick from AssetWatch, a company specializing in predictive maintenance and reliability solutions. Greg, a solutions architect, and Bill, a vibration analyst, discuss their experiences and the benefits of AssetWatch's technology, which integrates AI and human intelligence to provide actionable insights from condition-based monitoring of assets. They emphasize the importance of accurate data analysis to avoid false alarms and the need for continuous engagement with clients to ensure the success of predictive maintenance programs. The conversation highlights the evolving role of AI in industrial settings and the potential for future technological advancements.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/greg-raglin-and-bill-broderick-with-assetwatch/">Greg Raglin and Bill Broderick with AssetWatch</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/60727d28-4085-4b5c-8a33-8ee912bd8c6b"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 2026</a> and talking to <strong>Greg Raglin and Bill Broderick with AssetWatch </strong>about &#8220;Bringing context to your asset management data&#8221;<strong>.</strong></p>
<div>
<div>
<div>
<div>
<div>
<div>
<div>
<div>
<div>
<p>Scott MacKenzie hosts an industrial podcast featuring Greg RaglIn and Bill Broderick from AssetWatch, a company specializing in predictive maintenance and reliability solutions. Greg, a solutions architect, and Bill, a vibration analyst, discuss their experiences and the benefits of AssetWatch's technology, which integrates AI and human intelligence to provide actionable insights from condition-based monitoring of assets. They emphasize the importance of accurate data analysis to avoid false alarms and the need for continuous engagement with clients to ensure the success of predictive maintenance programs. The conversation highlights the evolving role of AI in industrial settings and the potential for future technological advancements.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Greg Raglin to discuss AssetWatch's solutions further.</li>
<li>[ ] Connect with Bill Broderick on LinkedIn to stay updated on the company's developments.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and their innovations.</li>
<li>Scott welcomes listeners and highlights the importance of celebrating industry heroes who solve daily problems.</li>
<li>The podcast is broadcasting live from the SMRP conference in Fort Worth, Texas, where Scott has been discussing asset management, reliability, and maintenance.</li>
<li>Scott introduces Greg and Bill from AssetWatch, who will share their experiences and insights from the conference.</li>
</ul>
<h3>Backgrounds of Greg and Bill</h3>
<ul>
<li>Greg Raglin shares his career journey, starting in psychology, moving to logistics, and eventually to fluid motion control and automation.</li>
<li>Greg has been with AssetWatch for three years as a solutions architect, helping customers solve problems with practical solutions.</li>
<li>Bill Broderick has been with AssetWatch for over a year, with a background in manufacturing automation and predictive maintenance.</li>
<li>Bill emphasizes his passion for finding inefficiencies and optimizing processes to help companies save costs and improve efficiency.</li>
</ul>
<h3>Overview of AssetWatch</h3>
<ul>
<li>Greg explains that AssetWatch is a reliability partner, focusing on condition-based monitoring and using data, AI, and machine learning to provide actionable insights.</li>
<li>The company has a team of 30+ dedicated engineers who analyze data and provide recommendations to fix issues.</li>
<li>Bill adds that AssetWatch uses AI to monitor data and filter out false alarms, ensuring that plant-level teams receive accurate and timely information.</li>
<li>The human element behind the technology is crucial for AssetWatch, as experienced engineers can communicate effectively with plant operators.</li>
</ul>
<h3>Data Analysis and Integration</h3>
<ul>
<li>Scott asks about the types of data AssetWatch can analyze, and Greg mentions that they focus on vibration and temperature data, with plans to expand to other modalities.</li>
<li>Bill explains that AssetWatch integrates with other systems like CMS to provide a comprehensive solution for predictive maintenance.</li>
<li>The company aims to be a one-stop shop for reliability, using data from various sources to reduce downtime and improve efficiency.</li>
<li>AssetWatch manufactures their own devices, ensuring that all components are state-side and of high quality.</li>
</ul>
<h3>Deployment and Training</h3>
<ul>
<li>Greg discusses the deployment process, where AssetWatch's reliability technicians lead the charge in installing and training plant staff.</li>
<li>The company provides ongoing support, including site visits and training within their platform to ensure effective change management.</li>
<li>Bill emphasizes the importance of tracking engagement and providing support to drive the success of predictive maintenance programs.</li>
<li>AssetWatch partners with customers to build the right monitoring programs, focusing on critical assets and providing cost-effective solutions.</li>
</ul>
<h3>Future of AssetWatch</h3>
<ul>
<li>Scott asks about the future of AssetWatch, and Greg predicts a continued expansion with new technologies and industries.</li>
<li>Bill mentions that the company is listening to customer needs and exploring new technologies to integrate into their platform.</li>
<li>The goal is to become a comprehensive reliability solution, not just for predictive maintenance but for various industrial needs.</li>
<li>Scott concludes the conversation by encouraging listeners to connect with Greg and Bill on LinkedIn and to attend the SMRP conference for valuable insights and networking opportunities.</li>
</ul>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>GREG RAGLIN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/gregory-raglin-41245b9b/" target="_blank" rel="noopener">https://www.linkedin.com/in/gregory-raglin-41245b9b/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/goassetwatch/" target="_blank" rel="noopener">https://www.linkedin.com/company/goassetwatch/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.assetwatch.com/" target="_blank" rel="noopener">https://www.assetwatch.com/</a></p>
<h2>BILL BRODERICK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/bill-broderick-83721a3b/" target="_blank" rel="noopener">https://www.linkedin.com/in/bill-broderick-83721a3b/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Greg Raglin and Bill Broderick | @GoAssetWatch | SMRP | Data Visibility is Key to Asset Management" width="500" height="281" src="https://www.youtube.com/embed/xsJz-JSbkVw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/greg-raglin-and-bill-broderick-with-assetwatch/">Greg Raglin and Bill Broderick with AssetWatch</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/bffa03a4-cfc6-4bd4-b5df-80837f00b687/Greg-and-Bill-Conversation-converted.mp3" length="43432752" type="audio/mpeg" />

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		<title>Jay Limburn with Ataccama</title>
		<link>https://industrialtalk.com/episodes/jim-limburn-with-ataccama/</link>
					<comments>https://industrialtalk.com/episodes/jim-limburn-with-ataccama/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 25 Nov 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/jim-limburn-with-ataccama/</guid>

					<description><![CDATA[<p>Industrial Talk is talking to Jay Limburn, Chief Product Officer about "Unleashing the power of data for operational excellence".</p>
<p>Scott Mackenzie hosts the Industrial Talk Podcast, featuring industry professionals like Jay Limburn from Atacama, who discusses the importance of data trust and AI initiatives. Atacama's platform helps organizations integrate and enrich data from various sources, providing a unified view and a trust score to ensure data reliability. This is crucial for AI and automation, which are essential for business efficiency and competitive advantage. Upcoming events include Power Gen in January and M D and M West in February. The conversation emphasizes the need for clean data to support AI and automation, which is vital for resilient businesses.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jim-limburn-with-ataccama/">Jay Limburn with Ataccama</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ad48b91e-a785-4d15-b3f4-cf8a0f34f0e7"></iframe></div><p><strong><em>Industrial Talk </em></strong>is talking to <strong>Jay Limburn, Chief Product Officer at Ataccama </strong>about &#8220;Unleashing the power of data for operational excellence&#8221;<strong>.</strong></p>
<div>
<p>Scott Mackenzie hosts the Industrial Talk Podcast, featuring industry professionals like Jay Limburn from Ataccama, who discusses the importance of data trust and AI initiatives. Atacama's platform helps organizations integrate and enrich data from various sources, providing a unified view and a trust score to ensure data reliability. This is crucial for AI and automation, which are essential for business efficiency and competitive advantage. Upcoming events include Power Gen in January and M D and M West in February. The conversation emphasizes the need for clean data to support AI and automation, which is vital for resilient businesses.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Jay Limburn on LinkedIn to learn more about Atacama's solutions.</li>
<li>[ ] Visit the Atacama website at atacama.com to explore their data trust platform.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction to Industrial Talk Podcast</h3>
<ul>
<li>Scott MacKenzie welcomes industry professionals and stresses the importance of storytelling to inspire the next generation of industrial leaders.</li>
<li>Scott highlights the excitement in the industry and the need for advocates to share their stories.</li>
<li>Scott introduces Jay Limburn from Atacama, focusing on the importance of data and the role of companies like Atacama in data insights.</li>
</ul>
<h3>Announcements and Upcoming Events</h3>
<ul>
<li>Scott announces two new podcasts: &#8220;Ask Molly&#8221; and &#8220;The Business Beatitudes.&#8221;</li>
<li>&#8220;Ask Molly&#8221; features Scott's daughter Molly, who helps him with marketing challenges.</li>
<li>&#8220;The Business Beatitudes&#8221; focuses on seven components of success in industry, emphasizing virtues like humility and selflessness.</li>
<li>Scott mentions upcoming events: Power Gen in January and M D and M West in February, highlighting the importance of power generation and manufacturing.</li>
</ul>
<h3>Introduction of Jay Limburn and Atacama</h3>
<ul>
<li>Scott introduces Jay Limburn, Chief Product Officer at Atacama, and discusses the importance of data in the industry.</li>
<li>Jay explains Atacama's focus on Data Trust, which involves giving meaning to data to make better decisions.</li>
<li>Jay shares his 25-year background in data and AI, emphasizing the importance of data in AI initiatives.</li>
<li>Scott and Jay discuss the challenges of data cleanliness and the importance of a solid data foundation for AI success.</li>
</ul>
<h3>Challenges of Legacy Systems and Data Integration</h3>
<ul>
<li>Scott and Jay discuss the challenges of integrating legacy systems with modern data sources.</li>
<li>Jay explains how Atacama connects to various data sources, enriches metadata, and provides data quality and observability.</li>
<li>Jay emphasizes the importance of having a unified view of data from different sources to support AI initiatives.</li>
<li>Scott and Jay discuss the human aspect of data management and the need for trust in data to drive automation and efficiency.</li>
</ul>
<h3>Trust and Quality in Data</h3>
<ul>
<li>Jay explains the concept of a trust score, which measures the reliability of data, and how it can be configured based on industry standards.</li>
<li>Scott and Jay discuss the importance of trust in data for decision-making and the impact of data quality on business processes.</li>
<li>Jay highlights the role of anomaly detection and auto-correction in maintaining data quality.</li>
<li>Scott and Jay discuss the importance of trust in data for automation and the competitive advantage it provides.</li>
</ul>
<h3>Evolution of Data and Change Management</h3>
<ul>
<li>Scott and Jay discuss the dynamic nature of data and the need for continuous data management.</li>
<li>Jay explains how Atacama's Data Trust Index helps organizations evolve their data usage and trust over time.</li>
<li>Scott and Jay discuss the importance of change management in incorporating new data sources and maintaining data quality.</li>
<li>Jay emphasizes the role of automation in data management and the need for consistent data programs as data volumes increase.</li>
</ul>
<h3>Impact of Data on Business Efficiency</h3>
<ul>
<li>Scott and Jay discuss the impact of data on business efficiency and the importance of trust in data for decision-making.</li>
<li>Jay explains how Atacama's platform helps organizations automate data management processes and improve data quality.</li>
<li>Scott and Jay discuss the competitive advantage of having trusted data and the importance of data innovation in AI and analytics.</li>
<li>Jay emphasizes the role of data in driving business efficiency and the need for a data-driven culture in organizations.</li>
</ul>
<h3>Future of Data and AI</h3>
<ul>
<li>Scott and Jay discuss the future of data and AI, emphasizing the importance of getting data right for successful AI initiatives.</li>
<li>Jay explains how data-driven AI will lead to successful automation and lower costs in manufacturing.</li>
<li>Scott and Jay discuss the role of AI in augmenting human capabilities and the importance of a human-in-the-loop approach.</li>
<li>Jay emphasizes the need for a solid data foundation to support AI and automation initiatives.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott thanks Jay for the insightful conversation and emphasizes the importance of data in creating resilient businesses.</li>
<li>Jay provides contact information for Atacama and encourages listeners to reach out for more information.</li>
<li>Scott encourages listeners to visit industrialtalk.com for more resources and to connect with Jay on LinkedIn.</li>
<li>Scott wraps up the podcast, emphasizing the importance of storytelling and inspiring the next generation of industrial leaders.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JAY LIMBURN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/jaylimburn/" target="_blank" rel="noopener">https://www.linkedin.com/in/jaylimburn/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/ataccama/" target="_blank" rel="noopener">https://www.linkedin.com/company/ataccama/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.ataccama.com/" target="_blank" rel="noopener">https://www.ataccama.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Jay Limburn | @ataccama | Unleashing the Power of Data for Operational Excellence" width="500" height="281" src="https://www.youtube.com/embed/rcCyszD2RLg?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jim-limburn-with-ataccama/">Jay Limburn with Ataccama</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/f90b2e6a-8a0c-4269-8715-dc69e1215fbf/Jay-Limburn-Conversation-Audio-converted.mp3" length="58846852" type="audio/mpeg" />

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		<title>Kevin Clark with Naonprecise</title>
		<link>https://industrialtalk.com/episodes/kevin-clark-with-naonprecise/</link>
					<comments>https://industrialtalk.com/episodes/kevin-clark-with-naonprecise/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 18 Nov 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/kevin-clark-with-naonprecise/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 2025 and talking to Kevin Clark, Chief Evangelist Officer at Nanoprecise about "AI solutions for asset management".</p>
<p>Scott MacKenzie and Kevin Clark discuss the evolving landscape of asset management and maintenance at the SMRP conference in Fort Worth, Texas. They highlight the significant increase in vendors from 130 to 220, indicating a growing interest in innovative solutions. Kevin emphasizes the importance of data quality, noting that much of the data collected is irrelevant for AI and that system-generated data can reduce errors. They also discuss the cultural shift needed for AI adoption, the potential for false positives to undermine trust, and the role of human oversight. The conversation concludes with a focus on the growing importance of data in industrial processes.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kevin-clark-with-naonprecise/">Kevin Clark with Naonprecise</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/eac25a25-e62f-4378-b4ec-dea6d80aa2b9"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 2025</a> and talking to <strong>Kevin Clark, Chief Evangelist Officer at Nanoprecise </strong>about &#8220;AI solutions for asset management&#8221;<strong>.</strong></p>
<div>
<div>
<p>Scott MacKenzie and Kevin Clark discuss the evolving landscape of asset management and maintenance at the SMRP conference in Fort Worth, Texas. They highlight the significant increase in vendors from 130 to 220, indicating a growing interest in innovative solutions. Kevin emphasizes the importance of data quality, noting that much of the data collected is irrelevant for AI and that system-generated data can reduce errors. They also discuss the cultural shift needed for AI adoption, the potential for false positives to undermine trust, and the role of human oversight. The conversation concludes with a focus on the growing importance of data in industrial processes.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Attend the SMRP conference in 2026</li>
<li>[ ] Connect with Kevin Clark</li>
</ul>
<h2>Outline</h2>
<h3>Kevin Clark's Introduction and Conference Overview</h3>
<ul>
<li>Scott MacKenzie introduces the podcast and its focus on industrial innovations and trends.</li>
<li>Scott welcomes listeners and highlights the importance of the SMRP conference in Fort Worth, Texas.</li>
<li>Kevin Clark is introduced as a guest, and his company, Nanoprecise, is mentioned.</li>
<li>The conversation begins with light-hearted banter about Kevin's attendance at the conference.</li>
</ul>
<h3>Growth and Quality of Vendors at SMRP</h3>
<ul>
<li>Kevin Clark notes the significant increase in vendors from 130 to 220 at the conference.</li>
<li>Scott MacKenzie and Kevin discuss the high quality of practitioners attending the conference.</li>
<li>The conversation touches on the renaissance in the industry, with Nancy Reagan being a notable figure in RCM.</li>
<li>Kevin explains how RCM is evolving with the help of technology, making it more programmatic and data-driven.</li>
</ul>
<h3>Challenges and Opportunities in Data Collection</h3>
<ul>
<li>Scott MacKenzie and Kevin Clark discuss the challenges of data quality and the importance of contextual data for AI.</li>
<li>Kevin explains how system-generated data can reduce errors and improve data quality.</li>
<li>Scott shares a personal story about the challenges of handling large amounts of data in real-time.</li>
<li>The conversation highlights the need for better data management and the role of AI in improving data quality.</li>
</ul>
<h3>AI and Human Interface in Maintenance</h3>
<ul>
<li>Kevin Clark emphasizes the importance of human involvement in AI-driven maintenance processes.</li>
<li>Scott and Kevin discuss the cultural shift needed for AI adoption and the potential for false positives to undermine trust.</li>
<li>Kevin shares a story about a personal experience with AI and the importance of using AI in daily life to understand its capabilities.</li>
<li>The conversation explores the balance between AI and human expertise in maintaining trust and reliability in maintenance processes.</li>
</ul>
<h3>AI's Role in Business Decisions and Personal Use</h3>
<ul>
<li>Kevin Clark shares an anecdote about a colleague using AI for car maintenance and the importance of personal experience with AI.</li>
<li>Scott MacKenzie and Kevin discuss the role of AI in business decisions and the need for objective views of AI.</li>
<li>The conversation touches on the potential for AI to replace traditional search methods like Google.</li>
<li>Kevin highlights the importance of continuous learning and updating AI models to maintain accuracy and relevance.</li>
</ul>
<h3>Trust and Reliability in AI-Driven Systems</h3>
<ul>
<li>Kevin Clark discusses the challenges of trusting AI-driven systems and the potential for false positives to disrupt operations.</li>
<li>Scott MacKenzie and Kevin explore the importance of maintaining human oversight in AI-driven processes.</li>
<li>The conversation highlights the need for continuous monitoring and validation of AI-generated data.</li>
<li>Kevin shares insights on the cultural shift required for successful AI adoption in maintenance and operations.</li>
</ul>
<h3>The Future of AI and Data Management</h3>
<ul>
<li>Scott MacKenzie and Kevin Clark discuss the future of AI and its role in data management and maintenance processes.</li>
<li>Kevin emphasizes the importance of contextual data and the need for better data management practices.</li>
<li>The conversation touches on the potential for AI to reduce the volume of data while improving its quality.</li>
<li>Scott and Kevin explore the challenges and opportunities of integrating AI with existing systems and processes.</li>
</ul>
<h3>Quantum Computing and Cybersecurity</h3>
<ul>
<li>Scott MacKenzie brings up the topic of quantum computing and its potential impact on cybersecurity.</li>
<li>Kevin Clark discusses the challenges of protecting assets and technology from nefarious actors.</li>
<li>The conversation highlights the need for continuous updates in cybersecurity measures to keep up with new technologies.</li>
<li>Scott and Kevin explore the potential for quantum computing to revolutionize data management and maintenance processes.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott MacKenzie wraps up the conversation by emphasizing the importance of connecting with industry professionals like Kevin Clark.</li>
<li>Kevin provides his contact information and encourages listeners to reach out to him on LinkedIn.</li>
<li>Scott highlights the value of the SMRP conference and encourages listeners to plan their attendance for the next year.</li>
<li>The podcast concludes with a reminder of the importance of data in driving innovation and improving maintenance processes.</li>
</ul>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KEVIN CLARK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/clarkk/" target="_blank" rel="noopener">https://www.linkedin.com/in/clarkk/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/nanoprecise-sci-corp/" target="_blank" rel="noopener">https://www.linkedin.com/company/nanoprecise-sci-corp/</a></p>
<p><strong>Company Website:</strong> <a href="https://nanoprecise.io/" target="_blank" rel="noopener">https://nanoprecise.io/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Kevin Clark Nanopercise" width="500" height="281" src="https://www.youtube.com/embed/3WMdWkHbFsM?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kevin-clark-with-naonprecise/">Kevin Clark with Naonprecise</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/bbdb6395-5200-4074-88ad-1e34393de64f/Kevin-Clark-Conversation-converted.mp3" length="44676067" type="audio/mpeg" />

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		<title>Asad Malik with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/asad-malik-with-fluke-reliability/</link>
					<comments>https://industrialtalk.com/episodes/asad-malik-with-fluke-reliability/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 23 Oct 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/asad-malik-with-fluke-reliability/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 2025 and talking to Asad Malik, Senior Manager at Fluke Reliability about "AI enabled asset management solutions and insights".</p>
<p>Scott MacKenzie and Asad Malik discuss the transformative impact of AI on maintenance and reliability in the industrial sector. Asad shares his background in mechanical engineering and his role at Fluke Reliability, emphasizing the importance of AI in enhancing efficiency and work enjoyment. A report by Microsoft and LinkedIn revealed that 75% of AI users are self-reliant, and AI tools have significantly improved efficiency. Asad highlights the evolution from reactive to proactive maintenance strategies, leveraging AI to analyze vast data sets. He advocates for hybrid systems combining AI with human expertise to optimize maintenance processes and predictive capabilities.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/asad-malik-with-fluke-reliability/">Asad Malik with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/778dd08b-c001-404c-b765-f5c43a989cc6"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 2025</a> and talking to <strong>Asad Malik, Senior Manager at Fluke Reliability </strong>about &#8220;AI enabled asset management solutions and insights&#8221;<strong>.</strong></p>
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<p>Scott MacKenzie and Asad Malik discuss the transformative impact of AI on maintenance and reliability in the industrial sector. Asad shares his background in mechanical engineering and his role at Fluke Reliability, emphasizing the importance of AI in enhancing efficiency and work enjoyment. A report by Microsoft and LinkedIn revealed that 75% of AI users are self-reliant, and AI tools have significantly improved efficiency. Asad highlights the evolution from reactive to proactive maintenance strategies, leveraging AI to analyze vast data sets. He advocates for hybrid systems combining AI with human expertise to optimize maintenance processes and predictive capabilities.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Asad Malik on LinkedIn to discuss further opportunities in leveraging AI for maintenance and reliability.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk podcast, sponsored by CAP Logistics, emphasizing the importance of 24/7 insights into supply chains.</li>
<li>Speaker 1 provides background on Scott MacKenzie, highlighting his dedication to industry innovations and trends.</li>
<li>Scott MacKenzie welcomes listeners to the podcast, celebrating industry professionals and encouraging them to join the SMRP community.</li>
<li>Scott introduces Asad Malik from Fluke Reliability, emphasizing his commitment to industry success.</li>
</ul>
<h3>Asad Malik's Background and Career Journey</h3>
<ul>
<li>Asad Malik shares his educational and professional background, starting with a degree in mechanical engineering and moving up to various roles in the Middle East.</li>
<li>He discusses his transition from plant engineering to vendor roles, including senior application engineer, training manager, and sales leader.</li>
<li>Asad mentions his relocation to the United States and his current role as a senior reliability sales manager at Fluke Reliability.</li>
<li>Scott and Asad discuss the harsh environment of the cement and mining industry, where best practices in maintenance and predictive maintenance are crucial.</li>
</ul>
<h3>Transforming Maintenance and Reliability Using AI</h3>
<ul>
<li>Scott and Asad delve into the topic of transforming maintenance and reliability using AI and predictive maintenance.</li>
<li>Asad references a report by Microsoft and LinkedIn, which surveyed over 30,000 people about AI usage in the workplace.</li>
<li>The report found that 75% of people using AI tools were doing so without company support, highlighting the importance of personal AI adoption.</li>
<li>Asad emphasizes the benefits of AI in increasing efficiency, boosting focus, and improving work enjoyment, leading to higher retention.</li>
</ul>
<h3>Challenges and Opportunities in AI Adoption</h3>
<ul>
<li>Scott and Asad discuss the challenges of AI adoption, including the need for large data sets and the potential for information starvation.</li>
<li>Asad argues that industrial research and papers will continue to contribute to AI development, ensuring its transformative impact on maintenance and daily life.</li>
<li>They explore the evolution of maintenance strategies from reactive to proactive, with AI playing a crucial role in analyzing vast amounts of data.</li>
<li>Asad shares a case study of Azima vibration monitoring, where AI helps in analyzing data from thousands of machines, significantly increasing efficiency.</li>
</ul>
<h3>Hybrid Systems and Human-AI Collaboration</h3>
<ul>
<li>Scott and Asad discuss the importance of hybrid systems in maintenance, combining human expertise with AI tools.</li>
<li>Asad explains how AI can handle large data sets, allowing human experts to focus on critical issues.</li>
<li>They highlight the role of AI in enhancing human efficiency and decision-making in maintenance tasks.</li>
<li>Scott shares his personal experience with AI tools, such as Copilot, which have transformed the way he seeks information and answers.</li>
</ul>
<h3>Future of AI in Maintenance and Reliability</h3>
<ul>
<li>Asad predicts significant improvements in maintenance and reliability over the next decade, driven by AI and other advanced technologies.</li>
<li>He emphasizes the need for companies to proactively adopt AI and other technologies to stay competitive and improve operational efficiency.</li>
<li>Scott reflects on the rapid evolution of AI, from initial skepticism to widespread adoption, and the potential for future breakthroughs like quantum computing.</li>
<li>They conclude with a discussion on the importance of continuous learning and adaptation to leverage AI in the industrial sector.</li>
</ul>
<h3>Closing Remarks and Contact Information</h3>
<ul>
<li>Scott encourages listeners to reach out to Asad Malik on LinkedIn for further discussions on AI and maintenance.</li>
<li>He reiterates the importance of attending events like SMRP to stay current with industry trends and innovations.</li>
<li>Scott wraps up the podcast, expressing excitement about future conversations and the transformative potential of AI in the industrial sector.</li>
<li>The podcast concludes with a reminder to stay tuned for more insights and discussions from the SMRP event.</li>
</ul>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>ASAD MALIK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/asadmmalik/" target="_blank" rel="noopener">https://www.linkedin.com/in/asadmmalik/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fluke-reliability/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Asad Malik | @FlukeReliability | SMRP 33 | #ai Asset Management Solutions" width="500" height="281" src="https://www.youtube.com/embed/VRuFV5r-218?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/asad-malik-with-fluke-reliability/">Asad Malik with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/63ce85ea-e69a-4022-a1ec-b1d9d1efbb52/Asad-Malik-Conversation-converted.mp3" length="42048322" type="audio/mpeg" />

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		<title>Jeremy Toeman with Augie Studio</title>
		<link>https://industrialtalk.com/episodes/jeremy-toeman-with-augie-studio/</link>
					<comments>https://industrialtalk.com/episodes/jeremy-toeman-with-augie-studio/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 15 Sep 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/jeremy-toeman-with-augie-studio/</guid>

					<description><![CDATA[<p>Industrial Talk is talking to Jeremy Toeman, Founder of Augie Studio about "Powerful and nimble AI video editing solutions".</p>
<p>Scott Mackenzie interviews Jeremy Toeman, founder of Augie , an AI-powered video editing platform. Augie simplifies video editing by creating transcripts, analyzing content, and suggesting clips for social media. Toeman explains the platform's evolution, including its integration with AI technologies like ChatGPT and synthetic voices. He emphasizes the importance of human interaction in refining clips and the potential for Augie's API to automate video editing across various platforms. Toeman also discusses the broader implications of AI in content creation, balancing automation with human creativity and the potential impact on jobs.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jeremy-toeman-with-augie-studio/">Jeremy Toeman with Augie Studio</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/f6662c7c-c828-4a33-8d8a-dd04b611cebe"></iframe></div><p><strong><em>Industrial Talk </em></strong>is talking to <strong>Jeremy Toeman, Founder of Augie Studio </strong>about &#8220;<span class="OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none">Powerful and nimble AI video editing solutions</span>&#8220;<strong>.</strong></p>
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<p>Scott Mackenzie interviews Jeremy Toeman, founder of Augie , an AI-powered video editing platform. Augie simplifies video editing by creating transcripts, analyzing content, and suggesting clips for social media. Toeman explains the platform's evolution, including its integration with AI technologies like ChatGPT and synthetic voices. He emphasizes the importance of human interaction in refining clips and the potential for Augie's API to automate video editing across various platforms. Toeman also discusses the broader implications of AI in content creation, balancing automation with human creativity and the potential impact on jobs.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Check out the Augie website at Augie.studio and try out the free video clipping feature.</li>
<li>[ ] Reach out to Jeremy Toeman on LinkedIn.</li>
<li>[ ] Subscribe to Jeremy's podcast &#8220;Founder at 50&#8221; to hear more entrepreneurial stories.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Overview of Industrial Talk Podcast</h3>
<ul>
<li>Scott Mackenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and innovations.</li>
<li>Scott MacKenzie expresses his passion for marketing and efficiency, highlighting the importance of storytelling and marketing for industrial professionals.</li>
<li>Scott MacKenzie introduces Jeremy Toeman, founder and head of Augie, an AI platform for creating and editing videos.</li>
<li>Scott MacKenzie encourages industrial professionals to visit industrialtalk.com for opportunities to amplify their messages and gain greater visibility.</li>
</ul>
<h3>Jeremy Toeman's Background and Career Journey</h3>
<ul>
<li>Jeremy Toeman provides a detailed overview of his career, starting with his work at Mediabolic and Sling Media, where he helped build streaming media platforms.</li>
<li>Jeremy Toeman discusses his experience as a consultant and his own startup, Digit, which developed the Next Guide app for iPad.</li>
<li>Jeremy Toeman shares his time at CBS Interactive, Etsy, and Warner Media, where he led the innovation team.</li>
<li>Jeremy Toeman explains his transition to starting Augie in January 2022, following his departure from Warner Media in October 2021.</li>
</ul>
<h3>Development and Purpose of Augie</h3>
<ul>
<li>Scott MacKenzie and Jeremy Toeman discuss the name &#8220;Augie,&#8221; which was derived from &#8220;Aug X Labs&#8221; and later simplified to &#8220;Auggie.&#8221;</li>
<li>Jeremy Toeman explains that Augie is designed as a video editor for busy business professionals, aiming to simplify video editing for non-professionals.</li>
<li>Jeremy Toeman shares his experience of struggling with video editing tools like Premiere Pro and the inspiration behind creating Augie.</li>
<li>Scott MacKenzie and Jeremy Toeman discuss the integration of AI in Augie, which helps in creating transcripts, analyzing content, and suggesting clips.</li>
</ul>
<h3>AI Integration and Features of Augie</h3>
<ul>
<li>Jeremy Toeman explains how Augie uses AI to create transcripts with speaker voice detection and analyze content to suggest clips.</li>
<li>Scott MacKenzie and Jeremy Toeman discuss the importance of human interaction in refining the suggested clips and the role of AI in enhancing the editing process.</li>
<li>Jeremy Toeman highlights the paradox of choice and the decision to limit the number of suggested clips to three for better user experience.</li>
<li>Scott MacKenzie and Jeremy Toeman discuss the potential for integrating Augie with other platforms like Zapier and the importance of creating partnerships for seamless automation.</li>
</ul>
<h3>Future Vision and Potential of Augie</h3>
<ul>
<li>Jeremy Toeman shares his vision for Augie, including the development of an API to integrate with other platforms and the potential for using MCP (Multi-Modal Content Platform) for agentic AI control.</li>
<li>Scott MacKenzie and Jeremy Toeman discuss the future of AI in content creation and the potential impact on white-collar jobs.</li>
<li>Jeremy Toeman expresses concerns about the over-reliance on AI for content creation and the risk of creating a monotonous internet filled with algorithmically designed content.</li>
<li>Scott MacKenzie and Jeremy Toeman emphasize the importance of using AI to level the playing field for content creators and the need for human oversight to ensure quality and authenticity.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott MacKenzie and Jeremy Toeman wrap up the conversation, highlighting the benefits of Augie for industrial professionals and the importance of storytelling and marketing.</li>
<li>Jeremy Toeman provides contact information for Augie and himself, encouraging listeners to visit Augie.studio and connect with him on LinkedIn.</li>
<li>Scott MacKenzie promotes Jeremy Toeman's podcast, &#8220;Founder at 50,&#8221; and encourages listeners to subscribe and engage with the content.</li>
<li>Scott MacKenzie thanks Jeremy Toeman for the insightful conversation and expresses his excitement about the future of AI and Augie.</li>
</ul>
</div>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JEREMY TOEMAN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/jtoeman/" target="_blank" rel="noopener">https://www.linkedin.com/in/jtoeman/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/augiestudio/" target="_blank" rel="noopener">https://www.linkedin.com/company/augiestudio/</a></p>
<p><strong>Company Website:</strong> <a href="https://augie.studio/" target="_blank" rel="noopener">https://augie.studio/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Jeremy Toeman | Augie Studio | Supercharge your Video Production with AI" width="500" height="281" src="https://www.youtube.com/embed/T-aPpB9PA4U?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jeremy-toeman-with-augie-studio/">Jeremy Toeman with Augie Studio</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/e1ab7299-2ecf-4aa4-aded-e5c1731c753f/Jeremy-Toeman-Conversation-converted.mp3" length="75074242" type="audio/mpeg" />

			</item>
		<item>
		<title>Leandro Escobar with Timenow</title>
		<link>https://industrialtalk.com/episodes/leandro-escobar-with-timenowglobal/</link>
					<comments>https://industrialtalk.com/episodes/leandro-escobar-with-timenowglobal/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 03 Sep 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/leandro-escobar-with-timenowglobal/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2025 and talking to Leandro Escobar, Director, Business Development at Timenow about "AI Driven Project Management Solution".</p>
<p>Scott Mackenzie interviews Leandro Escobar from Time Now, a Brazilian consulting firm expanding in the US, at the Xcelerate 2025 conference in Austin, Texas. Leandro discusses the firm's AI-driven solutions, including their large language model, Keno, and project management tool, Time Connect. Time Now offers consulting services for asset management, reliability, and project management, helping clients with criticality assessments, training, and technology integration. They also provide temporary skilled labor to address industry shortages. Leandro emphasizes the importance of bridging generational knowledge gaps and leveraging AI to improve industrial asset management and reliability.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/leandro-escobar-with-timenowglobal/">Leandro Escobar with Timenow</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/c7cb4201-1518-4a78-a134-a31d6e5955a7"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2025</a> and talking to <strong>Leandro Escobar, Director, Business Development at Timenow </strong>about &#8220;AI Driven Project Management Solution&#8221;<strong>.</strong></p>
<div>
<div>
<div>
<div>
<p>Scott Mackenzie interviews Leandro Escobar from Time Now, a Brazilian consulting firm expanding in the US, at the Xcelerate 2025 conference in Austin, Texas. Leandro discusses the firm's AI-driven solutions, including their large language model, Keno, and project management tool, Time Connect. Time Now offers consulting services for asset management, reliability, and project management, helping clients with criticality assessments, training, and technology integration. They also provide temporary skilled labor to address industry shortages. Leandro emphasizes the importance of bridging generational knowledge gaps and leveraging AI to improve industrial asset management and reliability.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Visit Time Now's website at www.timenowglobal.com.</li>
<li>[ ] Connect with Leandro Escobar on LinkedIn.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott Mackenzie introduces the Industrial Talk Podcast, highlighting its focus on industry professionals and their innovations.</li>
<li>Scott MacKenzie welcomes listeners and thanks them for their support, emphasizing the platform's celebration of industry professionals.</li>
<li>The podcast is broadcasting live from Xcelerate 2025 in Austin, Texas, showcasing problem solvers and innovations.</li>
<li>Scott MacKenzie introduces Leandro Escobar, a problem solver and former neighbor, to the conversation.</li>
</ul>
<h3>Leandro Escobar's Experience at Xcelerate 2025</h3>
<ul>
<li>Leandro Escobar shares his positive experience at the conference, mentioning insights on AI and machine learning in asset management.</li>
<li>Leandro discusses the importance of understanding market trends and positioning companies ahead of the competition.</li>
<li>Scott MacKenzie clarifies the difference between large and small language models, with Leandro explaining their role in reliability and training technicians.</li>
<li>Leandro mentions their AI-based tool, Keno, which uses historical data to support clients in project and asset management.</li>
</ul>
<h3>Overview of Time Now and Its Services</h3>
<ul>
<li>Leandro provides an overview of TimeNow, a large consulting engineering firm in South America, now expanding in the US.</li>
<li>Time Now started as a project management consulting firm and has grown to include engineering, asset management, and reliability tools.</li>
<li>The company supports clients from the beginning of a project's life cycle to its commissioning, covering all aspects of asset management.</li>
<li>Scott MacKenzie asks if Time Now's services are more suited for Greenfield projects or existing manufacturers, with Leandro confirming they support both.</li>
</ul>
<h3>Consulting and Technology Solutions by TimeNow</h3>
<ul>
<li>Leandro explains that Time Now offers consulting services, including program management and asset management support for existing clients.</li>
<li>The company partners with Fluke Reliability to provide training and support for clients implementing their solutions.</li>
<li>TimeNow helps clients revise their equipment criticality, hierarchy, and response plans, and integrates real-time monitoring sensors.</li>
<li>Scott MacKenzie inquires about TimeNow's technology solutions, with Leandro mentioning their AI-based tools like Keno and Time Connect.</li>
</ul>
<h3>AI and Technology Integration in Time Now's Solutions</h3>
<ul>
<li>Leandro describes Time Connect as a project management and shutdown planning tool that integrates schedules from different sources.</li>
<li>The tool provides a one-page report for better management of interventions during shutdowns.</li>
<li>Time Now's AI tools include large language models and statistical neural networks for improved planning and scheduling.</li>
<li>The company also invests in startups to bring innovative software solutions for shutdowns and equipment health monitoring.</li>
</ul>
<h3>Future Prospects and Business Model for TimeNow</h3>
<ul>
<li>Leandro discusses the importance of providing skilled experts to clients, especially in the current market with a shortage of maintenance and project management professionals.</li>
<li>TimeNow sees opportunities in both new investments and renovations, where their expertise and technology can add value.</li>
<li>The company aims to help clients with temporary peaks in maintenance and project management needs, providing both expertise and technology solutions.</li>
<li>Scott MacKenzie and Leandro discuss the importance of bridging the gap between generations in the industry, with Time Now helping clients transition knowledge and experience.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Leandro provides contact information for Time Now, including their website and LinkedIn profiles.</li>
<li>Scott MacKenzie wraps up the conversation, emphasizing the importance of connecting with organizations like TimeNow for asset management and reliability.</li>
<li>The podcast concludes with Scott MacKenzie promoting the Industrial Talk Podcast Network and encouraging listeners to reach out for more information.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>LEANDRO ESCOBAR'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/leandroescobar/" target="_blank" rel="noopener">https://www.linkedin.com/in/leandroescobar/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/somostimenow/" target="_blank" rel="noopener">https://www.linkedin.com/company/somostimenow/</a></p>
<p><strong>Company Website: </strong><a href="https://timenowglobal.com/" target="_blank" rel="noopener">https://timenowglobal.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Leandro Escobar | Timenow | @FlukeReliability | Xcelerate 2025 | #AI Driven Project Mgt Tools" width="500" height="281" src="https://www.youtube.com/embed/PCATVYBfsAk?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/leandro-escobar-with-timenowglobal/">Leandro Escobar with Timenow</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/3c63c5d5-077f-4b7e-b71b-6cb37d5c81f0/Leandro-Escobar-Timenow-Conversation-converted.mp3" length="38168077" type="audio/mpeg" />

			</item>
		<item>
		<title>Gary Wood with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/gary-wood-fluke-reliability/</link>
					<comments>https://industrialtalk.com/episodes/gary-wood-fluke-reliability/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 13 Aug 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/gary-wood-fluke-reliability/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2025 and talking to Gary Wood, Customer Success Manager at Fluke Reliability about "You reliability journey today into the future".</p>
<p>Scott Mackenzie interviews Gary Wood, a passionate industry professional and Customer Success Manager at Fluke Reliability, at the Accelerate 2025 event in Austin, Texas. Gary shares his journey from a military background to a career in manufacturing, emphasizing the importance of personal connections and team buy-in in maintenance and reliability. He discusses the challenges of implementing and sustaining condition-based monitoring (CBM) systems, the role of technology in improving asset management, and the necessity of demonstrating return on investment (ROI) to executive leadership. Gary also highlights the evolving capabilities of CBM tools like Azima, Connect Assets in enhancing predictive maintenance and reducing downtime.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/gary-wood-fluke-reliability/">Gary Wood with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/39ea45d2-0936-4095-bade-ec40cf757d79"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2025</a> and talking to <strong>Gary Wood, Customer Success Manager at Fluke Reliability </strong>about &#8220;You reliability journey today into the future&#8221;<strong>.</strong></p>
<div>
<div>
<div>
<p>Scott Mackenzie interviews Gary Wood, a passionate industry professional and Customer Success Manager at Fluke Reliability, at the Accelerate 2025 event in Austin, Texas. Gary shares his journey from a military background to a career in manufacturing, emphasizing the importance of personal connections and team buy-in in maintenance and reliability. He discusses the challenges of implementing and sustaining condition-based monitoring (CBM) systems, the role of technology in improving asset management, and the necessity of demonstrating return on investment (ROI) to executive leadership. Gary also highlights the evolving capabilities of CBM tools like Azima, Connect Assets in enhancing predictive maintenance and reducing downtime.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Gary Wood on LinkedIn to connect and learn more about Fluke's solutions.</li>
<li>[ ] Explore the use of condition-based monitoring and Azima technology to improve asset management and maintenance practices.</li>
<li>[ ] Prepare financial data and &#8220;receipts&#8221; to demonstrate the return on investment of a reliable maintenance program when presenting to executives.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Technical Issues</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk podcast, emphasizing its focus on industry professionals and innovations.</li>
<li>Scott mentions the current event, Accelerate 2025, and the technical issues faced during the broadcast.</li>
<li>Scott humorously suggests using older versions of technology to resolve issues.</li>
<li>Scott introduces Gary Wood, highlighting his passion and experience in the industry.</li>
</ul>
<h3>Gary Wood's Background</h3>
<ul>
<li>Gary Wood shares his background, mentioning his military service and his father's influence in the manufacturing industry.</li>
<li>Gary describes his career progression from a maintenance technician to a plant manager.</li>
<li>He emphasizes the importance of learning and the relationships built throughout his career.</li>
<li>Scott and Gary discuss the long-standing issues of maintenance, reliability, and asset management in the industry.</li>
</ul>
<h3>Challenges in Maintenance and Reliability</h3>
<ul>
<li>Gary talks about the current state of the industry, noting that people are less focused on internal improvements.</li>
<li>He stresses the importance of personal connections and care within maintenance teams.</li>
<li>Gary shares his experience with a technician who was initially resistant to change but later became a dedicated team member.</li>
<li>Scott and Gary discuss the necessity of creating a culture of pride and focus in maintenance and reliability.</li>
</ul>
<h3>Gary's Role at Fluke</h3>
<ul>
<li>Gary explains his role as a Customer Success Manager at Fluke, focusing on implementing and nurturing CMS systems.</li>
<li>He describes the importance of taking clients through the future and adapting CMS systems to their evolving needs.</li>
<li>Gary discusses the challenges of preventing pencil whipping and the importance of internal strength and KPIs.</li>
<li>He emphasizes the human factor in maintenance and the need for continuous improvement.</li>
</ul>
<h3>Creating a Reliability Culture</h3>
<ul>
<li>Scott asks about creating a reliability culture within an organization.</li>
<li>Gary shares an example of a successful transformation in a Michigan-based company.</li>
<li>He explains the importance of explaining the benefits of new technologies and gaining team buy-in.</li>
<li>Gary highlights the need for strong leadership and continuous improvement to sustain a reliability culture.</li>
</ul>
<h3>Overcoming Executive Challenges</h3>
<ul>
<li>Scott discusses the challenge of maintaining a reliability culture when new executives want to cut costs.</li>
<li>Gary suggests showing proof of return on investment (ROI) and profit margins to justify the importance of reliability.</li>
<li>He emphasizes the need to be prepared with data and reports to demonstrate the value of reliability programs.</li>
<li>Gary shares his experience with a press in Michigan, where condition-based monitoring helped reduce downtime and costs.</li>
</ul>
<h3>Future of Maintenance and Reliability</h3>
<ul>
<li>Scott asks about future developments at Fluke.</li>
<li>Gary expresses his interest in the Azima Connect Assets and its capabilities in data gathering and condition-based monitoring.</li>
<li>He discusses the importance of using condition-based monitoring to determine preventive maintenance (PM) intervals.</li>
<li>Gary highlights the benefits of reducing corrective downtime and unrecorded downtime through better monitoring.</li>
</ul>
<h3>Final Thoughts and Contact Information</h3>
<ul>
<li>Scott and Gary discuss the importance of continuous improvement and the role of technology in maintenance.</li>
<li>Gary shares an example of an operator who failed to report a machine issue, leading to significant downtime.</li>
<li>Scott asks how listeners can contact Gary, and Gary provides his LinkedIn profile and contact information.</li>
<li>Scott wraps up the conversation, encouraging listeners to reach out to Gary and emphasizing the importance of success in maintenance and reliability.</li>
</ul>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>GARY WOOD'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/gary-wood-09a3b670/" target="_blank" rel="noopener">https://www.linkedin.com/in/gary-wood-09a3b670/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/fluke-reliability/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Gary Wood | @fluke Reliability | Xcelerate 25 | The Reliability Journey from Today into the Future" width="500" height="281" src="https://www.youtube.com/embed/D5W5gDTg_Sw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/gary-wood-fluke-reliability/">Gary Wood with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Paula Courtney with The Verde Group</title>
		<link>https://industrialtalk.com/episodes/paula-courtney-verdegroup/</link>
					<comments>https://industrialtalk.com/episodes/paula-courtney-verdegroup/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 06 Aug 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/paula-courtney-verdegroup/</guid>

					<description><![CDATA[<p>Industrial Talk is talking to Paula Courtney, President and CEO of The Verde Group about "Eliminating Strategic Blind Spots".</p>
<p>Scott Mackenzie hosts Paula Courtney from the Verde Group on the Industrial Talk Podcast to discuss customer experience insights and their role in growing and protecting revenue. Paula emphasizes the importance of understanding customer pain points and avoiding vanity metrics like "how much do you love us" surveys. The Verde Group uses AI to analyze unstructured data quickly, helping clients like a large retailer gain $350 million in revenue. Paula highlights the need for effective change management and continuous monitoring to address customer issues and improve business performance. She also discusses the challenges of incentivizing customer participation in surveys and the impact of AI on market research.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/paula-courtney-verdegroup/">Paula Courtney with The Verde Group</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ce1b3fd2-21b6-40f0-b4f3-09daf0549f78"></iframe></div><p><strong><em>Industrial Talk </em></strong>is talking to <strong>Paula Courtney, President and CEO of The Verde Group </strong>about &#8220;<span class="OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none">Eliminating Strategic Blind Spots</span>&#8220;<strong>.</strong></p>
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<p>Scott Mackenzie hosts Paula Courtney from the Verde Group on the Industrial Talk Podcast to discuss customer experience insights and their role in growing and protecting revenue. Paula emphasizes the importance of understanding customer pain points and avoiding vanity metrics like &#8220;how much do you love us&#8221; surveys. The Verde Group uses AI to analyze unstructured data quickly, helping clients like a large retailer gain $350 million in revenue. Paula highlights the need for effective change management and continuous monitoring to address customer issues and improve business performance. She also discusses the challenges of incentivizing customer participation in surveys and the impact of AI on market research.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Explore how the Verde Group's approach to voice of customer insights could benefit your organization in protecting and growing revenue.</li>
<li>[ ] Reach out to Paula Courtney on LinkedIn or visit the Verde Group website to subscribe to their monthly newsletter.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and innovations.</li>
<li>Scott welcomes listeners and highlights the importance of celebrating industry professionals who solve problems and innovate.</li>
<li>Scott introduces Paula Courtney from the Verde Group, who specializes in eliminating strategic blind spots using customer experience insights.</li>
<li>Scott emphasizes the importance of listening to customers and analyzing their feedback to grow and protect revenue.</li>
</ul>
<h3>Discussion on Customer Experience and Revenue Protection</h3>
<ul>
<li>Scott and Paula discuss the importance of listening to customers and analyzing their feedback to protect and grow revenue.</li>
<li>Scott shares his thoughts on the need to inspire the next generation of leaders in the industry.</li>
<li>Scott emphasizes the importance of making industry messages more entertaining and engaging to attract younger audiences.</li>
<li>Paula explains the Verde Group's approach to helping clients protect and grow revenue through voice of customer insights.</li>
</ul>
<h3>Paula's Background and Verde Group Overview</h3>
<ul>
<li>Paula provides a brief background on herself and the Verde Group, a global market research consultancy.</li>
<li>The Verde Group helps clients protect and grow revenue by identifying blind spots in customer experiences.</li>
<li>Paula explains the broad range of industries the Verde Group works with, including financial services, agriculture, and retail.</li>
<li>Scott and Paula discuss the importance of understanding customer needs and expectations to improve business performance.</li>
</ul>
<h3>Challenges in Customer Research and Data Analysis</h3>
<ul>
<li>Paula explains the challenges of conducting customer research and the importance of asking the right questions.</li>
<li>The Verde Group avoids vanity metrics like &#8220;how much do you love us&#8221; surveys and focuses on identifying real customer problems.</li>
<li>Paula discusses the importance of using customer language in surveys to get accurate responses.</li>
<li>Scott and Paula talk about the declining response rates to customer surveys and the need to incentivize participation.</li>
</ul>
<h3>Incentivizing Customer Participation and Data Collection</h3>
<ul>
<li>Paula shares various techniques for incentivizing customer participation in surveys, such as financial incentives, donations to charity, and gift cards.</li>
<li>The Verde Group emphasizes the importance of making surveys easy and convenient for customers to complete.</li>
<li>Paula explains the process of collecting and analyzing survey data to identify key insights and areas for improvement.</li>
<li>Scott and Paula discuss the importance of having a large and diverse sample size to ensure accurate results.</li>
</ul>
<h3>Change Management and Implementing Customer Insights</h3>
<ul>
<li>Paula explains the change management process involved in implementing customer insights to improve business performance.</li>
<li>The Verde Group helps clients develop action plans and roadmaps to address identified issues and recapture lost revenue.</li>
<li>Paula emphasizes the importance of ongoing monitoring and communication to ensure successful implementation.</li>
<li>Scott and Paula discuss the challenges of getting leadership teams to follow through on identified changes.</li>
</ul>
<h3>Examples of Successful Implementation and Challenges</h3>
<ul>
<li>Paula shares an example of a large retail client that realized $350 million in revenue gains by addressing customer issues identified by the Verde Group.</li>
<li>Scott and Paula discuss the importance of leadership buy-in and the potential risks of ignoring customer feedback.</li>
<li>Paula explains the challenges of working with companies that are complacent and believe they already know everything about their customers.</li>
<li>Scott and Paula emphasize the importance of continuous improvement and staying ahead of customer needs.</li>
</ul>
<h3>Impact of AI on Market Research and Data Analysis</h3>
<ul>
<li>Paula discusses the significant impact of AI on the market research industry, particularly in analyzing unstructured data.</li>
<li>The Verde Group has launched a new AI product called px IQ to analyze customer conversations and other unstructured data.</li>
<li>Paula explains the challenges clients face in implementing AI, such as security concerns and data privacy issues.</li>
<li>Scott and Paula discuss the potential of AI to revolutionize the way market research is conducted and analyzed.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott thanks Paula for her insights and contributions to the Industrial Talk Podcast.</li>
<li>Paula provides information on how listeners can connect with her and the Verde Group, including LinkedIn and the Verde Group website.</li>
<li>Scott encourages listeners to reach out to Paula and the Verde Group to learn more about customer insights and revenue protection.</li>
<li>The podcast concludes with a reminder of the importance of listening to customers and using their feedback to improve business performance.</li>
</ul>
</div>
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<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>PAULA COURTNEY'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/paula-courtney-3b23861/" target="_blank" rel="noopener">https://www.linkedin.com/in/paula-courtney-3b23861/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/verde-group/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/verde-group/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://verdegroup.com/" target="_blank" rel="noopener">https://verdegroup.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Paula Courtney | The Verde Group | Eliminating Strategic Blind Spots" width="500" height="281" src="https://www.youtube.com/embed/6k97qNKPhYU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/paula-courtney-verdegroup/">Paula Courtney with The Verde Group</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Dilraj Kahai and Eric Shufelt with 21Tech</title>
		<link>https://industrialtalk.com/episodes/dilraj-kahai-and-eric-shufelt-with-21tech/</link>
					<comments>https://industrialtalk.com/episodes/dilraj-kahai-and-eric-shufelt-with-21tech/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 04 Aug 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/dilraj-kahai-and-eric-shufelt-with-21tech/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Hexagon LIVE and talking to Dilraj Kahai and Eric Shufelt with 21Tech about "Data is gold and key to success".</p>
<p>Scott Mackenzie hosts an industrial podcast featuring Dilraj and Eric from 21 Tech, discussing asset management and AI solutions. They highlight the challenges of integrating AI into asset management due to incomplete and dirty data. 21 Tech's approach involves developing AI point solutions to automate processes and clean data incrementally, making it more manageable for clients. They focus on public sector industries like transit, utilities, and public works, offering pre-built solutions to expand market reach. Eric Shufelt emphasizes the importance of understanding client needs and processes to ensure successful implementations and continuous improvement of systems.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/dilraj-kahai-and-eric-shufelt-with-21tech/">Dilraj Kahai and Eric Shufelt with 21Tech</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/fba93260-4d2e-4ab7-856e-b4cbe72483d7"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://hexagonlive.com/" target="_blank" rel="noopener">Hexagon LIVE</a> and talking to <strong>Dilraj Kahai and Eric Shufelt with 21Tech </strong>about &#8220;Data is gold and key to success&#8221;<strong>.</strong></p>
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<p>Scott Mackenzie hosts an industrial podcast featuring Dilraj and Eric from 21 Tech, discussing asset management and AI solutions. They highlight the challenges of integrating AI into asset management due to incomplete and dirty data. 21 Tech's approach involves developing AI point solutions to automate processes and clean data incrementally, making it more manageable for clients. They focus on public sector industries like transit, utilities, and public works, offering pre-built solutions to expand market reach. Eric Shufelt emphasizes the importance of understanding client needs and processes to ensure successful implementations and continuous improvement of systems.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] @Scott MacKenzie &#8211; Follow up with Eric Shufelt on LinkedIn to discuss 21 Tech's professional services offerings and how they can help organizations improve their asset management processes.</li>
<li>[ ] @Scott MacKenzie &#8211; Connect with Dilraj Kahai and Eric Shufelt to learn more about 21 Tech's approach to leveraging AI and Hexagon's software to solve industry-specific challenges.</li>
<li>[ ] Explore opportunities to collaborate with 21 Tech on bringing AI-powered asset management solutions to the transportation, utilities, and public works sectors.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott Mackenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry innovations and trends.</li>
<li>Scott welcomes the audience and highlights the importance of the industrial sector, including manufacturing, oil and gas, and data.</li>
<li>Scott introduces the guests, Dilraj and Eric, from 21 Tech, and praises their contributions to the industry.</li>
<li>The podcast aims to celebrate industry professionals and their contributions to solving daily problems.</li>
</ul>
<h3>Introduction of Guests and Initial Discussion</h3>
<ul>
<li>Scott Mackenzie introduces Dilraj and Eric, highlighting their roles and contributions to the industry.</li>
<li>Dilraj introduces Eric Schmidt, Vice President of Professional Services at 21 Tech, as a brilliant mind in asset management.</li>
<li>Dilraj and Eric discuss the progress and changes in the industry since their last conversation.</li>
<li>Scott Mackenzie refers to the current industrial landscape as an &#8220;industrial Renaissance,&#8221; indicating the rapid advancements and changes.</li>
</ul>
<h3>Challenges in Asset Management and AI Integration</h3>
<ul>
<li>Dilraj discusses the challenges companies face in integrating AI into asset management, particularly the issue of incomplete and dirty data.</li>
<li>21 Tech has developed AI solutions to automate processes and clean up data, making it more efficient and reliable.</li>
<li>Scott Mackenzie and Dilraj discuss the importance of clean data in making informed decisions and avoiding bad decisions based on dirty data.</li>
<li>21 Tech's AI solutions help automate data entry and ensure pristine data, saving time and improving efficiency.</li>
</ul>
<h3>Addressing Historical Data and Incremental AI Solutions</h3>
<ul>
<li>Dilraj explains how 21 Tech addresses the issue of historical data, either by starting clean from now or using AI to clean up old data.</li>
<li>The AI solutions provide incremental steps to clean data, making the process less overwhelming and more manageable.</li>
<li>Scott Mackenzie and Dilraj discuss the importance of having clean data for accurate insights and decision-making.</li>
<li>21 Tech's approach helps organizations incrementally improve their data quality without overwhelming them with the entire task at once.</li>
</ul>
<h3>Impact of Octave and Market Expansion</h3>
<ul>
<li>Dilraj discusses the impact of Octave, a software company focused on improving their solutions, on 21 Tech's business.</li>
<li>Octave has partnered with 21 Tech to expand into new markets, particularly in public sector utilities, transit, and public works.</li>
<li>21 Tech has developed pre-built solutions for these markets, making it easier and more affordable for organizations to adopt their technology.</li>
<li>The partnership with Octave allows 21 Tech to focus on specific industries and provide tailored solutions, enhancing their credibility and market presence.</li>
</ul>
<h3>Challenges in the Utility Sector</h3>
<ul>
<li>Scott Mackenzie and Dilraj discuss the challenges faced by the utility sector, including aging infrastructure, demand for power, and the need for smart grids.</li>
<li>Dilraj highlights the efficiency and operational challenges faced by utilities, particularly in power generation and water utilities.</li>
<li>21 Tech's solutions help utilities improve operational efficiency and manage diverse power sources, addressing specific problems like underground storage tanks.</li>
<li>The conversation emphasizes the importance of low-risk solutions and operational efficiency in the utility sector.</li>
</ul>
<h3>AI and Data Management in Transit Agencies</h3>
<ul>
<li>Dilraj discusses the use of AI in transit agencies, including the use of iPhones to monitor rail tracks and improve maintenance efficiency.</li>
<li>The AI solutions help transit agencies save money and improve maintenance processes, making them more efficient and reliable.</li>
<li>Scott Mackenzie and Dilraj discuss the gap between technology advancements and user adoption, emphasizing the need for incremental steps.</li>
<li>21 Tech's approach helps organizations bridge this gap by providing manageable and consumable solutions.</li>
</ul>
<h3>Introduction of Eric Shufelt and Professional Services</h3>
<ul>
<li>Eric Shufelt introduces himself, highlighting his 25-year experience in the industry and his role at 21 Tech.</li>
<li>Eric explains the concept of professional services, focusing on business process understanding and consultation.</li>
<li>The professional services team at 21 Tech combines industry experience and product knowledge to provide tailored solutions.</li>
<li>Eric emphasizes the importance of understanding organizational objectives and aligning solutions to meet these goals.</li>
</ul>
<h3>Meeting Client Needs and Implementation Strategies</h3>
<ul>
<li>Eric discusses the importance of meeting clients where they are and taking a journey together to improve maintenance maturity.</li>
<li>Scott Mackenzie and Eric highlight the challenges of implementing new systems and the need for a structured approach.</li>
<li>Eric emphasizes the importance of continuous improvement and maintenance of the solution, treating it as an asset.</li>
<li>The conversation underscores the need for a process-driven approach to implementation and the importance of visibility and accountability.</li>
</ul>
<h3>Contact Information and Closing Remarks</h3>
<ul>
<li>Eric provides contact information for 21 Tech, including their new website and his personal contact details.</li>
<li>Scott Mackenzie encourages the audience to connect with Dilraj and Eric and to bring them into their decision-making processes.</li>
<li>The podcast aims to amplify the voices of industry professionals and celebrate their contributions to the industry.</li>
<li>Scott Mackenzie concludes the episode by emphasizing the importance of collaboration and innovation in the industrial sector.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>DILRAJ KAHAI'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/dilraj-kahai-1082333/" target="_blank" rel="noopener">https://www.linkedin.com/in/dilraj-kahai-1082333/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/21tech/" target="_blank" rel="noopener">https://www.linkedin.com/company/21tech/</a></p>
<p><strong>Company Website:</strong> <a href="https://21tech.com/" target="_blank" rel="noopener">https://21tech.com/</a></p>
<h2>ERIC SHUFELT'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/eric-shufelt-258b185/" target="_blank" rel="noopener">https://www.linkedin.com/in/eric-shufelt-258b185/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Dilraj" width="500" height="281" src="https://www.youtube.com/embed/t2Oqle2_eN4?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/dilraj-kahai-and-eric-shufelt-with-21tech/">Dilraj Kahai and Eric Shufelt with 21Tech</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/03655104-5ec3-4fc5-9f4a-a5e6933c21f0/Dilraj-Kahai-and-Eric-Shufelt-converted.mp3" length="53151317" type="audio/mpeg" />

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		<title>Austin Anderson with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/austin-anderson-with-fluke-reliability/</link>
					<comments>https://industrialtalk.com/episodes/austin-anderson-with-fluke-reliability/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 23 Jul 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/austin-anderson-with-fluke-reliability/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2025 and talking to Austin Anderson, Product Owner, Condition Monitoring at Fluke Reliability about "Azima's Powerful AI Vibration Platform".</p>
<p>Scott MacKenzie hosts the Industrial Talk podcast, highlighting industry innovations and trends. He introduces Austin Anderson, who discusses Azima's diagnostic system and its integration with Fluke Reliability. Anderson explains the standardization of data collection over 15 years, emphasizing the importance of accurate data for reliability. He details the integration of Azima's AI with human analysts for 85% accuracy and the development of a user-friendly interface. The conversation also covers the future of Azima, including expansion into oil analysis and thermography, and the importance of efficient data storage and management. Anderson can be contacted via LinkedIn for more information.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/austin-anderson-with-fluke-reliability/">Austin Anderson with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/39b20228-2fa2-46ad-87da-f4c890bea838"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2025</a> and talking to <strong>Austin Anderson, Product Owner, Condition Monitoring at Fluke Reliability </strong>about &#8220;Azima's Powerful AI Vibration Platform&#8221;<strong>.</strong></p>
<div>
<p>Scott MacKenzie hosts the Industrial Talk podcast, highlighting industry innovations and trends. He introduces Austin Anderson, who discusses Azima's diagnostic system and its integration with Fluke Reliability. Anderson explains the standardization of data collection over 15 years, emphasizing the importance of accurate data for reliability. He details the integration of Azima's AI with human analysts for 85% accuracy and the development of a user-friendly interface. The conversation also covers the future of Azima, including expansion into oil analysis and thermography, and the importance of efficient data storage and management. Anderson can be contacted via LinkedIn for more information.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Rebuild the Azima user interface to make it more user-friendly and easily accessible.</li>
<li>[ ] Integrate Azima's data and insights with Fluke's other reliability solutions, such as alignment and balancing, to provide an end-to-end connected reliability offering.</li>
<li>[ ] Enhance the Azima platform to include additional reliability data sources beyond just vibration, such as oil analysis and thermography.</li>
<li>[ ] Develop a solution that can automatically translate Azima's problem identifications into work orders in the customer's CMMS (e.g., eMaint).</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Overview of Industrial Talk Podcast</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk podcast, emphasizing its focus on industrial innovations and trends.</li>
<li>Scott highlights the free ebook and workbook available on Industrial Talk, which expands on five elements of successful companies: educate, collaborate, innovate, invest in culture, and communicate effectively.</li>
<li>Scott MacKenzie thanks listeners for their support and celebrates industrial professionals for their boldness, bravery, and problem-solving skills.</li>
</ul>
<h3>Introduction of Austin Anderson and Azima</h3>
<ul>
<li>Scott MacKenzie introduces Austin Anderson, who will discuss the product Azima.</li>
<li>Austin Anderson shares his background, mentioning his three-year tenure with Azima and his role in developing the diagnostic system.</li>
<li>Scott MacKenzie inquires about the accuracy of the data stored in Azima, to which Austin explains the standardized method of data collection and its relevance over the years.</li>
<li>Austin discusses his background in vibration analysis and his previous work with the Navy, highlighting his expertise in the field.</li>
</ul>
<h3>Strategic Path and User Experience of Azima</h3>
<ul>
<li>Austin outlines the strategic path for Azima, focusing on making reliability engineers superstars and providing useful insights for top-level executives.</li>
<li>Scott MacKenzie asks about the integration of Azima with Fluke Reliability, and Austin explains the goal of making the platform user-friendly and value-added.</li>
<li>Austin describes the end-to-end connected reliability solution offered by Fluke Reliability, including hardware, software, and alignment and balancing services.</li>
<li>Scott and Austin discuss the importance of user experience and the redesign of the user interface to make it more accessible and user-friendly.</li>
</ul>
<h3>Data Accuracy and Integration with Fluke Reliability</h3>
<ul>
<li>Scott MacKenzie inquires about the accuracy of the diagnostic system, and Austin explains that AI can achieve 85% accuracy, with the remaining 15% covered by human analysts.</li>
<li>Austin discusses the integration of Azima with Fluke Reliability's x5 system, which allows for the automatic creation of work orders based on diagnostic results.</li>
<li>Scott and Austin talk about the importance of connecting different tools and solutions within Fluke Reliability to ensure efficient data flow and accurate results.</li>
<li>Austin explains the process of storing and managing large amounts of vibration data, emphasizing the use of modern database technologies to optimize storage and access.</li>
</ul>
<h3>Future of Azima and Reliability Solutions</h3>
<ul>
<li>Scott MacKenzie asks about the future of Azima, and Austin expresses excitement about expanding the platform to include other reliability modalities like oil analysis and thermography.</li>
<li>Austin discusses the extensibility of the existing Azima architecture to accommodate different types of data and solutions.</li>
<li>Scott and Austin talk about the importance of connecting various reliability tools and solutions to provide a comprehensive and integrated approach to maintenance and reliability.</li>
<li>Austin provides his contact information for listeners interested in learning more about Azima and Fluke Reliability.</li>
</ul>
<h3>Closing Remarks and Correction</h3>
<ul>
<li>Scott MacKenzie corrects his earlier mistake of calling Aaron Anderson &#8220;Aaron&#8221; and acknowledges that his name is actually &#8220;Austin.&#8221;</li>
<li>Scott thanks Austin Anderson for his insights and encourages listeners to connect with him on LinkedIn for more information about Azima.</li>
<li>Scott wraps up the podcast, reminding listeners to check out the Industrial News Network and to stay tuned for future conversations.</li>
<li>The podcast concludes with a reminder to be bold, brave, and innovative, and to connect with industry professionals like Austin Anderson.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>AUSTIN ANDERSON'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/austin-anderson-151a04140/" target="_blank" rel="noopener">https://www.linkedin.com/in/austin-anderson-151a04140/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/fluke-reliability/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Austin Anderson Fluke Azima" width="500" height="281" src="https://www.youtube.com/embed/-qTKpP3vQP0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/austin-anderson-with-fluke-reliability/">Austin Anderson with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/6b73e378-d80a-42b1-afe6-1fe298aa6b5a/Austin-Anderson-Azima-converted.mp3" length="37480036" type="audio/mpeg" />

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		<item>
		<title>Jeremiah Woodford with Verusen AI</title>
		<link>https://industrialtalk.com/episodes/jeremiah-woodford-with-verusen-ai/</link>
					<comments>https://industrialtalk.com/episodes/jeremiah-woodford-with-verusen-ai/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 25 Jun 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/jeremiah-woodford-with-verusen-ai/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2025 and talking to Jeremiah Woodford, Chief Revenue Officer at Verusen AI about "MRO powered by AI".</p>
<p>Scott MacKenzie introduces the Industrial Talk podcast, highlighting five elements of successful companies: education, collaboration, innovation, culture, and communication. At the Xcelerate 2025 event, hosted by Fluke Reliability, Scott interviews Jeremiah Woodford from Verison AI, a company leveraging AI to optimize industrial maintenance and inventory management. Versen's technology, trained on MRO data, helps companies determine stocking levels and optimize spare parts inventory by integrating with ERP and EAM systems. The AI identifies duplicates, normalizes data, and makes stocking recommendations, improving reliability and uptime. Verison aims to automate processes, reducing the need for manual data entry and increasing efficiency.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jeremiah-woodford-with-verusen-ai/">Jeremiah Woodford with Verusen AI</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/89c43277-1eae-4919-b279-ea8554f64f78"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2025</a> and talking to <strong>Jeremiah Woodford, Chief Revenue Officer at Verusen AI </strong>about &#8220;MRO powered by AI&#8221;<strong>.</strong></p>
<div>
<div>
<p>Scott MacKenzie introduces the Industrial Talk podcast, highlighting five elements of successful companies: education, collaboration, innovation, culture, and communication. At the Xcelerate 2025 event, hosted by Fluke Reliability, Scott interviews Jeremiah Woodford from Verison AI, a company leveraging AI to optimize industrial maintenance and inventory management. Versen's technology, trained on MRO data, helps companies determine stocking levels and optimize spare parts inventory by integrating with ERP and EAM systems. The AI identifies duplicates, normalizes data, and makes stocking recommendations, improving reliability and uptime. Verison aims to automate processes, reducing the need for manual data entry and increasing efficiency.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Connect with Jeremiah Woodford on LinkedIn or visit Versen.com to get a demo of the software.</li>
<li>[ ] Explore how Versen's AI-powered technology can help optimize MRO inventory and improve maintenance and reliability at your industrial facility.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction to Industrial Talk Podcast and Xcelerate 2025</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk podcast, emphasizing its focus on industry professionals and their innovations.</li>
<li>Scott thanks listeners for their support and highlights the importance of education, collaboration, innovation, and effective communication in industrial success.</li>
<li>Scott mentions the Accelerate 2025 event, hosted by Fluke Reliability, and encourages listeners to connect with them for better reliability, maintenance, and asset management.</li>
<li>Scott introduces Jeremiah Woodford, a key figure in the industrial maintenance field, and provides a brief background on his career and company, Verison.</li>
</ul>
<h3>Jeremiah Woodford's Background and Career Journey</h3>
<ul>
<li>Jeremiah Woodford shares his 20+ years of experience in heavy industrial maintenance, starting in the oil fields of Southeast Texas.</li>
<li>He discusses his transition from being a roughneck to an outdoor machinist in refineries and chemical plants, and later earning a computer science degree.</li>
<li>Jeremiah explains his involvement in maintenance software and his return to the plant environment.</li>
<li>Scott and Jeremiah discuss the evolution of technology and its impact on leveraging solutions effectively in the industrial sector.</li>
</ul>
<h3>Introduction to Versen and AI Technology</h3>
<ul>
<li>Jeremiah explains the origin and meaning of Versen, which means &#8220;truth&#8221; in Latin.</li>
<li>He describes Verison as an AI company focused on leveraging large language models trained on MRO (Maintenance, Repair, and Overhaul) data.</li>
<li>Jeremiah shares his excitement about the technology and how it was developed through a joint venture with Georgia Tech and Stanford.</li>
<li>Scott asks Jeremiah to explain MRO, and Jeremiah provides a detailed definition and its relevance to industrial maintenance.</li>
</ul>
<h3>Versen's Mission and AI Capabilities</h3>
<ul>
<li>Jeremiah outlines Versen's goal of helping industrial companies determine the stocking levels of maintenance spare parts by integrating with ERP and EAM systems.</li>
<li>He explains how Versen's AI technology can make sense of large amounts of data, often perceived as bad, and improve inventory management.</li>
<li>Jeremiah provides an example of how the AI can normalize data and identify duplicates, optimizing inventory levels across multiple plants.</li>
<li>Scott and Jeremiah discuss the challenges of data normalization and the importance of accurate data for effective inventory management.</li>
</ul>
<h3>Implementation and User Experience</h3>
<ul>
<li>Jeremiah describes the typical implementation process, where Versen's software pulls data from ERP and EAM systems to make stocking recommendations.</li>
<li>He explains the workflow for approving or rejecting recommendations, emphasizing the importance of user interaction and validation.</li>
<li>Jeremiah highlights the goal of reducing the time users spend in the software, allowing them to focus on more critical tasks.</li>
<li>Scott asks about the user interface, and Jeremiah explains that the system is designed for material managers and procurement personnel, with notifications for maintenance personnel.</li>
</ul>
<h3>Optimizing Inventory and Supply Chain</h3>
<ul>
<li>Jeremiah discusses the importance of optimizing inventory levels to improve reliability and uptime, using a North Sea project as an example.</li>
<li>He explains how Versen's system can identify critical spares and optimize their placement, reducing the need for costly helicopter or fast boat deliveries.</li>
<li>Scott and Jeremiah talk about the criticality of assets and how Versen's system can integrate with existing asset management software.</li>
<li>Jeremiah emphasizes the importance of continuous monitoring and adjusting inventory levels based on changes in equipment criticality and usage.</li>
</ul>
<h3>Future of AI in Industrial Maintenance</h3>
<ul>
<li>Jeremiah shares Versen's vision of building AI agents to automate inventory management, reducing the need for manual intervention.</li>
<li>He explains the goal of achieving management by exception, where the AI system makes recommendations and notifies users only when necessary.</li>
<li>Scott and Jeremiah discuss the potential for AI to revolutionize the industrial maintenance sector by automating menial tasks and improving efficiency.</li>
<li>Jeremiah provides contact information for Verison and encourages listeners to get a demo of the software to see its capabilities.</li>
</ul>
<h3>Closing Remarks and Call to Action</h3>
<ul>
<li>Scott thanks Jeremiah for sharing his insights and experiences on the podcast.</li>
<li>Scott reiterates the importance of education, collaboration, innovation, and effective communication in industrial success.</li>
<li>He encourages listeners to download the free ebook and workbook available on Industrial Talk.</li>
<li>Scott invites listeners to stay tuned for future episodes and to continue supporting industry professionals.</li>
</ul>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JEREMIAH WOODFORD'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/jeremiahwoodford/" target="_blank" rel="noopener">https://www.linkedin.com/in/jeremiahwoodford/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/verusenai/" target="_blank" rel="noopener">https://www.linkedin.com/company/verusenai/</a></p>
<p><strong>Company Website:</strong> <a href="https://verusen.com/" target="_blank" rel="noopener">https://verusen.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Jeremiah Woodford | Verusen AI | Xcelerate 25 | MRO Solution Powered by AI" width="500" height="281" src="https://www.youtube.com/embed/sw6AO0z55tI?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jeremiah-woodford-with-verusen-ai/">Jeremiah Woodford with Verusen AI</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/0ef50319-5283-472d-96eb-3bdc7076d747/Jeremiah-Woodford-Verusen-Mp3.mp3" length="37120751" type="audio/mpeg" />

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		<item>
		<title>Team Hexagon Asset Lifecycle Intelligence</title>
		<link>https://industrialtalk.com/episodes/team-hexagon-asset-lifecycle-intelligence/</link>
					<comments>https://industrialtalk.com/episodes/team-hexagon-asset-lifecycle-intelligence/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 23 Jun 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/team-hexagon-asset-lifecycle-intelligence/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Hexagon LIVE and talking to Kyle Wessells, Rahul Shinde, Ryan McOdrum and Matthew Peak at Hexagon ALI about "Game changing asset management platform".</p>
<p>Scott MacKenzie hosts the Industrial Talk podcast, featuring discussions on industry innovations and trends. At Hexagon Live in Las Vegas, MacKenzie highlights the Asset Life Cycle Intelligence (ALI) platform and Asset Performance Management (APM) solutions. ALI integrates smart 3D design with SDx2 for continuous data synchronization, enhancing asset management. Hexagon EAM, a configurable system for enterprise asset management, supports compliance across various industries. APM uses machine learning to predict asset health and integrate sensor data, aiding in proactive maintenance. The conversation emphasizes the importance of data continuity and the role of AI in improving operational efficiency.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/team-hexagon-asset-lifecycle-intelligence/">Team Hexagon Asset Lifecycle Intelligence</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/a33f71f7-33f6-4708-b20d-512483d6b23b"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://hexagonlive.com/" target="_blank" rel="noopener">Hexagon LIVE</a> and talking to <strong>Kyle Wessells, Rahul Shinde, Ryan McOdrum and Matthew Peak at Hexagon ALI </strong>about &#8220;Game changing asset management platform&#8221;<strong>.</strong></p>
<div>
<p>Scott MacKenzie hosts the Industrial Talk podcast, featuring discussions on industry innovations and trends. At Hexagon Live in Las Vegas, MacKenzie highlights the Asset Life Cycle Intelligence (ALI) platform and Asset Performance Management (APM) solutions. ALI integrates smart 3D design with SDx2 for continuous data synchronization, enhancing asset management. Hexagon EAM, a configurable system for enterprise asset management, supports compliance across various industries. APM uses machine learning to predict asset health and integrate sensor data, aiding in proactive maintenance. The conversation emphasizes the importance of data continuity and the role of AI in improving operational efficiency.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Rahul Shinde (Senior Solutions Consultant at Hexagon) on LinkedIn or at <a href="mailto:rahul.shinde@hexagon.com" target="_blank" rel="noopener">rahul.shinde@hexagon.com</a> to learn more about the integration of 3D design tools and STX2.</li>
<li>[ ] Connect with Ryan McOdrum (Sr. Solutions Consultant at Hexagon) on LinkedIn or at <a href="mailto:ryan.mcodrum@hexagon.com" target="_blank" rel="noopener">ryan.mcodrum@hexagon.com</a> to discuss Hexagon EAM and its configurability.</li>
<li>[ ] Follow up with Matt Peak (Solution Consultant at Hexagon) on LinkedIn or at <a href="mailto:matt.peak@hexagon.com" target="_blank" rel="noopener">matt.peak@hexagon.com</a> to understand the integration of Hexagon EAM, APM, and J5 Operations Management.</li>
</ul>
<h2>Outline</h2>
<h3>Hexagon Live Event Overview</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast and its focus on industry innovations and trends.</li>
<li>Scott MacKenzie recaps the Hexagon Live event in Las Vegas, highlighting the innovations and solutions showcased.</li>
<li>Scott MacKenzie mentions the Asset Life Cycle Intelligence Platform (ALI) from Hexagon and its significance.</li>
<li>Scott MacKenzie promotes an ebook and a workbook available for free download on the Industrial Talk website.</li>
</ul>
<h3>Introduction to ALI and APM</h3>
<ul>
<li>Scott MacKenzie discusses the importance of ALI and APM (Asset Performance Management) in providing greater insights into assets and business operations.</li>
<li>Scott MacKenzie introduces Kyle and mentions the interactive art gallery at Hexagon Live.</li>
<li>Kyle explains the interactive art gallery's purpose in representing visibility and value drivers.</li>
<li>Kyle introduces the smart 3D design solution and its integration with SDx2, emphasizing data synchronization and contextualization.</li>
</ul>
<h3>Smart 3D and SDx2 Integration</h3>
<ul>
<li>Rahul explains the integration of smart 3D and SDx2, including data synchronization from P&IDs and 3D models.</li>
<li>Scott MacKenzie inquires about the digitization of P&IDs and the use of legacy data.</li>
<li>Rahul details the process of digitizing P&IDs and synchronizing data to SDx2 for better management and maintenance.</li>
<li>Rahul highlights the business rationale behind the integration, including the use of design tools for maintenance and operations.</li>
</ul>
<h3>Business Rationale and Implementation</h3>
<ul>
<li>Rahul explains the business rationale for using design tools in maintenance and operations, enhancing sustainability.</li>
<li>Scott MacKenzie asks about the journey to achieving a common record for accurate data management.</li>
<li>Rahul outlines the infrastructure requirements for connecting design solutions to SDx2 and the benefits of a secure, scalable solution.</li>
<li>Rahul provides contact information for further inquiries and emphasizes the importance of a low-code, no-code approach for customization.</li>
</ul>
<h3>Hexagon EAM and Compliance</h3>
<ul>
<li>Kyle introduces Hexagon EAM and its role in enterprise asset management, focusing on compliance.</li>
<li>Ryan explains the configurability of Hexagon EAM to meet various compliance standards, including government and industry regulations.</li>
<li>Ryan discusses the permit-to-work dashboard and its role in managing work activities and preventive maintenance schedules.</li>
<li>Scott MacKenzie and Ryan discuss the flexibility of Hexagon EAM in managing different types of assets across various industries.</li>
</ul>
<h3>Hexagon EAM Configuration and Future Innovations</h3>
<ul>
<li>Scott MacKenzie inquires about the configuration process of Hexagon EAM and its flexibility.</li>
<li>Ryan explains the low-code, no-code approach to configuring Hexagon EAM to fit unique business needs.</li>
<li>Scott MacKenzie expresses admiration for Hexagon's continuous innovation and future plans.</li>
<li>Ryan introduces the concept of Alex, an AI assistant for navigating the EAM system and analyzing data, with plans for future enhancements.</li>
</ul>
<h3>Hexagon APM and Integration with EAM</h3>
<ul>
<li>Kyle introduces Hexagon APM and its integration with Hexagon EAM to enhance asset health management.</li>
<li>Matt explains the role of APM in gathering data from operators and sensors, and its integration with EAM for work management.</li>
<li>Matt discusses the use of machine learning models in APM for pattern recognition and predictive maintenance.</li>
<li>Scott MacKenzie and Matt discuss the importance of simplifying data management for technicians and operators.</li>
</ul>
<h3>Asset Twin Library and Data Continuity</h3>
<ul>
<li>Matt introduces the asset twin library in APM, which includes pre-configured failure modes and protections based on ISO standards.</li>
<li>Scott MacKenzie inquires about the continuity of data across different systems and the role of APM in maintaining a single source of truth.</li>
<li>Matt confirms that APM can act as the system of record for asset history and life cycle management.</li>
<li>Scott MacKenzie and Matt discuss the benefits of having a consistent and accurate data record for asset management.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott MacKenzie thanks the participants and provides contact information for further inquiries.</li>
<li>Kyle Wessells provides his contact information for LinkedIn and email, <a href="mailto:kyle.wessells@hexagon.com" target="_blank" rel="noopener">kyle.wessells@hexagon.com</a></li>
<li>Scott MacKenzie encourages listeners to download the ebook and workbook available on the Industrial Talk website.</li>
<li>Scott MacKenzie concludes the podcast by promoting the Industrial Talk Network and its resources for industrial professionals.</li>
</ul>
</div>
<div></div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KYLE WESSELLS' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/kylewessells/" target="_blank" rel="noopener">https://www.linkedin.com/in/kylewessells/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/hexagonassetlifecycleintelligence/" target="_blank" rel="noopener">https://www.linkedin.com/company/hexagonassetlifecycleintelligence/</a></p>
<p><strong>Company Website:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<h2>RAHUL SHINDE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/rahul-shinde-376b1112/" target="_blank" rel="noopener">https://www.linkedin.com/in/rahul-shinde-376b1112/</a></p>
<h2>RYAN MCODRUM'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/ryan-mcodrum-84a30253/" target="_blank" rel="noopener">https://www.linkedin.com/in/ryan-mcodrum-84a30253/</a></p>
<h2>MATT PEAK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/mattpeak8282/" target="_blank" rel="noopener">https://www.linkedin.com/in/mattpeak8282/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="@HexagonALI | Hexagon LIVE | Game Changing Asset Management Platform" width="500" height="281" src="https://www.youtube.com/embed/q3dqkoUrma4?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/team-hexagon-asset-lifecycle-intelligence/">Team Hexagon Asset Lifecycle Intelligence</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/a20d91c5-3212-4087-9c93-52e28f1b0a58/ALI-Conversation-Mp3.mp3" length="37247471" type="audio/mpeg" />

			</item>
		<item>
		<title>Robert Brook with Neara and Brian Reed with Osmose</title>
		<link>https://industrialtalk.com/episodes/robert-brook-neara-brian-reed-osmose/</link>
					<comments>https://industrialtalk.com/episodes/robert-brook-neara-brian-reed-osmose/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 09 May 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/robert-brook-neara-brian-reed-osmose/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at DistribuTech 2025 and talking to Robert Brooks with Neara and Brian Reed with Osmose about "Technology and Pole Inspection".</p>
<p>Scott MacKenzie hosts an industrial podcast from Distribute Tech in Dallas, highlighting the importance of data management in the utility sector. Guests Robert Brook and Brian Reed from Neara and Osmose, respectively, discuss their partnership to enhance utility data integration and decision-making. NIRA's platform creates a digital network model using various data sets, including LiDAR and GIS, to simulate asset performance under different conditions. Osmose provides detailed asset records and preservative treatments to ensure data accuracy. The collaboration aims to improve strategic resiliency plans by prioritizing asset upgrades and optimizing investment strategies.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/robert-brook-neara-brian-reed-osmose/">Robert Brook with Neara and Brian Reed with Osmose</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/35dad103-517a-408d-94e4-15840ec1a261"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.distributech.com/">DistribuTech 2025</a> and talking to <strong>Robert Brooks with Neara and Brian Reed with Osmose </strong>about &#8220;Technology and Pole Inspection&#8221;.</p>
<div>
<p>Scott MacKenzie hosts an industrial podcast from Distribute Tech in Dallas, highlighting the importance of data management in the utility sector. Guests Robert Brook and Brian Reed from Neara and Osmose, respectively, discuss their partnership to enhance utility data integration and decision-making. NIRA's platform creates a digital network model using various data sets, including LiDAR and GIS, to simulate asset performance under different conditions. Osmose provides detailed asset records and preservative treatments to ensure data accuracy. The collaboration aims to improve strategic resiliency plans by prioritizing asset upgrades and optimizing investment strategies.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] @Scott MacKenzie &#8211; Discuss the process of keeping the digital network model up-to-date as utility assets change over time.</li>
<li>[ ] @Scott MacKenzie &#8211; Follow up with Brian Reed on LinkedIn to learn more about Osmose's pole inspection and maintenance services.</li>
<li>[ ] Explore the Neara platform and its capabilities further.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and their innovations.</li>
<li>Scott thanks the listeners for joining and highlights the importance of industry professionals in solving global problems.</li>
<li>The podcast is sponsored by Siemens Smart Infrastructure and Grid Software, encouraging listeners to visit siemens.com for more information.</li>
<li>Scott mentions the current broadcast location at Distribute Tech in Dallas, describing it as a massive event for utilities and other related industries.</li>
</ul>
<h3>Introduction of Guests and Event Overview</h3>
<ul>
<li>Scott introduces the guests, Robert Brook and Brian Reed, and mentions their roles in the industry.</li>
<li>Robert and Brian discuss the importance of data management in the utility sector and the significance of the Distribute Tech event.</li>
<li>Scott shares a personal anecdote about using Osmose services during his utility days, highlighting the reliability of their inspections.</li>
<li>Robert and Brian provide background information about their companies, Neara and Osmose, and their respective roles within them.</li>
</ul>
<h3>Neara and Osmose Partnership and Data Integration</h3>
<ul>
<li>Brian explains the partnership between Neara and Osmose, focusing on the challenges utilities face in managing data across different departments.</li>
<li>The partnership aims to consolidate data into a single source, enhancing risk-based decision-making for utilities.</li>
<li>Robert describes Neara's platform, which builds a digital network model using various data sets, including LiDAR and GIS information.</li>
<li>The platform provides a highly accurate and engineering-based relationship between assets, enabling better decision-making for utilities.</li>
</ul>
<h3>Use Cases and Practical Applications</h3>
<ul>
<li>Brian provides a use case for the partnership, focusing on strategic resiliency plans for Texas utilities.</li>
<li>The platform helps utilities prioritize assets for upgrades, considering factors like wind loads and storm conditions.</li>
<li>Scott inquires about the practical aspects of using the platform, including how utilities can access and interpret the data.</li>
<li>Brian explains the self-service capabilities of the platform, allowing utilities to perform simulations and prioritize circuits and structures.</li>
</ul>
<h3>Data Management and Platform Capabilities</h3>
<ul>
<li>Robert discusses the scalability of the Neara platform, which can handle large-scale data analysis across millions of assets.</li>
<li>The platform offers a visual and interactive environment, combining GIS-style visuals with tabular outputs for easy communication.</li>
<li>Scott asks about the platform's ability to handle different types of assets, including distribution and transmission poles.</li>
<li>Robert explains the platform's flexibility in simulating various scenarios, such as wind conditions and vegetation management.</li>
</ul>
<h3>Ensuring Data Accuracy and Currency</h3>
<ul>
<li>Scott raises concerns about keeping the data current, given the dynamic nature of utility assets.</li>
<li>Brian emphasizes the importance of proactive data capture and regular inspections to maintain the accuracy of the model.</li>
<li>Robert highlights the role of Osmose in providing detailed asset records and historical data, ensuring the platform's data is accurate and up-to-date.</li>
<li>The discussion touches on the importance of change management and coordination within utilities to ensure the model remains current.</li>
</ul>
<h3>Pole Inspection and Maintenance Practices</h3>
<ul>
<li>Brian explains the decay hazard zones and the frequency of pole inspections, depending on the region.</li>
<li>The importance of preservative treatments to maintain pole strength and prevent decay is discussed.</li>
<li>Robert mentions the pole degradation models developed by Osmose, which predict future decay based on various factors.</li>
<li>The conversation highlights the role of these models in guiding investment strategies and ensuring the effectiveness of maintenance efforts.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott asks how listeners can get in touch with Robert and Brian for more information.</li>
<li>Both guests provide their LinkedIn profiles as the best way to reach out to them.</li>
<li>Scott expresses his excitement about the conversation and the innovative solutions discussed.</li>
<li>The podcast concludes with a reminder of the event's location and sponsor, encouraging listeners to visit siemens.com for more information.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>ROBERT BROOK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/robbrook/" target="_blank" rel="noopener">https://www.linkedin.com/in/robbrook/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/neara/" target="_blank" rel="noopener">https://www.linkedin.com/company/neara/</a></p>
<p><strong>Company Website:</strong> <a href="https://neara.com/" target="_blank" rel="noopener">https://neara.com/</a></p>
<h2>BRIAN REED'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/brian-reed-0324a06/" target="_blank" rel="noopener">https://www.linkedin.com/in/brian-reed-0324a06/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/osmose/" target="_blank" rel="noopener">https://www.linkedin.com/company/osmose/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.osmose.com/" target="_blank" rel="noopener">https://www.osmose.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Robert Brook | Neara | Brian Reed | Osmose | DistribuTech | Latest Technology and Pole Inspection" width="500" height="281" src="https://www.youtube.com/embed/SpZP3135cJs?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/robert-brook-neara-brian-reed-osmose/">Robert Brook with Neara and Brian Reed with Osmose</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/caac54b0-3cde-4a82-8d97-b8147c679da5/Robert-Brook-Nera-and-Brian-Reed-Osmose-Mp3.mp3" length="34184303" type="audio/mpeg" />

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		<title>Frederic Baudart with Fluke</title>
		<link>https://industrialtalk.com/episodes/frederic-baudart-with-fluke/</link>
					<comments>https://industrialtalk.com/episodes/frederic-baudart-with-fluke/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 25 Apr 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/frederic-baudart-with-fluke/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 2025 and talking to Frederic Baudart, Product Program Manager at Fluke about "Advanced tools for Asset Management".</p>
<p>Scott MacKenzie interviews Frederic Fluke at Xcelerate 2025 in Austin, Texas, about the Fluke Corporation's process tool and instrumentation business. Frederic explains the company's focus on user-friendly tools for technicians and engineers, emphasizing the importance of customer feedback and the integration of AI for advanced data analysis. He highlights the need for continuous learning and the role of Fluke as a thought leader in the industry. Frederic also discusses the challenges and opportunities post-COVID, including the importance of critical thinking and the development of the next generation of professionals.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/frederic-baudart-with-fluke/">Frederic Baudart with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/a8c6e132-bf5b-48ef-a0f9-d4ccf56cb739"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 2025</a> and talking to <strong>Frederic Baudart, Product Program Manager at Fluke </strong>about &#8220;Advanced tools for Asset Management&#8221;<strong>.</strong></p>
<div>
<p>Scott MacKenzie interviews Frederic Fluke at Xcelerate 2025 in Austin, Texas, about the Fluke Corporation's process tool and instrumentation business. Frederic explains the company's focus on user-friendly tools for technicians and engineers, emphasizing the importance of customer feedback and the integration of AI for advanced data analysis. He highlights the need for continuous learning and the role of Fluke as a thought leader in the industry. Frederic also discusses the challenges and opportunities post-COVID, including the importance of critical thinking and the development of the next generation of professionals.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Connect with Frederick Broad to discuss thought leadership, products, and other topics related to Fluke.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Event Overview</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry innovations and trends.</li>
<li>Scott welcomes listeners to Accelerate 2025, an event in Austin, Texas, highlighting the Reliability Lab Floor's bustling activity.</li>
<li>Scott expresses excitement about the upcoming conversation with Frederic Fluke, noting the lack of preparation for the discussion.</li>
</ul>
<h3>Overview of Fluke Corporation and Process Tool Business</h3>
<ul>
<li>Frederic explains his role at Fluke Industrial, leading the process tool and instrumentation business.</li>
<li>He describes the portfolio of tools designed for technicians, engineers, and reliability management professionals.</li>
<li>The tools include pressure transmitters, temperature transmitters, and voltmeters, with capabilities for measurement and calibration.</li>
<li>Frederic emphasizes the user-friendly nature of the tools, designed with the end-user's needs in mind.</li>
</ul>
<h3>User-Friendly Tools and Market Needs</h3>
<ul>
<li>Scott inquires about the user-friendliness of the tools, noting the importance of intuitive design.</li>
<li>Frederic confirms that the tools are designed to be user-friendly, considering the knowledge and needs of the end-users.</li>
<li>He discusses the importance of iterating on tools based on customer feedback and market needs.</li>
<li>Frederic highlights the role of Voice of the Customer (VoC) in product development, emphasizing the need to understand customer requirements before creating new tools.</li>
</ul>
<h3>Advancements in Technology and Customer Engagement</h3>
<ul>
<li>Scott and Frederic discuss the rapid advancements in technology and the need for continuous learning.</li>
<li>Frederic explains the importance of educating customers and providing expertise beyond just the tools.</li>
<li>He shares his experience of visiting customer facilities to understand their needs and challenges.</li>
<li>Frederic emphasizes the importance of customer partnerships in developing tools that meet their specific requirements.</li>
</ul>
<h3>Incorporating AI and Digitalization</h3>
<ul>
<li>Scott and Frederic discuss the integration of AI and digitalization into Fluke's tools and processes.</li>
<li>Frederic explains the collaboration with Fortive and other Fluke divisions to incorporate AI into their products and workstreams.</li>
<li>He highlights the potential of AI in analyzing large datasets to provide actionable insights.</li>
<li>Frederic notes that the adoption of AI is still in its early stages, with significant potential for future growth.</li>
</ul>
<h3>Challenges and Opportunities in AI Adoption</h3>
<ul>
<li>Scott and Frederic discuss the challenges of effectively analyzing large datasets to gain tactical insights.</li>
<li>Frederic emphasizes the importance of continuous learning and adapting to new technologies.</li>
<li>He predicts that the widespread adoption of AI will take 3-5 years, with a focus on understanding and applying its benefits.</li>
<li>Frederic highlights the need for critical thinking and ideation in the development and implementation of AI-driven solutions.</li>
</ul>
<h3>Future of AI and Workforce Development</h3>
<ul>
<li>Frederic expresses excitement about the post-COVID era, with increased opportunities for knowledge sharing and collaboration.</li>
<li>He notes the impact of AI tools like ChatGPT and the need for continuous learning to adapt to new technologies.</li>
<li>Frederic emphasizes the importance of inspiring the next generation to develop critical thinking and problem-solving skills.</li>
<li>Scott and Frederic discuss the balance between bringing manufacturing back and addressing workforce development challenges.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott thanks Frederic for the insightful conversation and highlights the importance of trusted individuals in the industry.</li>
<li>Frederic provides his contact information for further discussions on thought leadership and product development.</li>
<li>Scott encourages listeners to connect with Frederic and other industry professionals through the Industrial Talk Podcast.</li>
<li>The podcast concludes with a reminder of the event's focus on asset management and user simplicity in Fluke's solutions.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>FREDERIC BAUDART'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/frederic-baudart-cmrp/" target="_blank" rel="noopener">https://www.linkedin.com/in/frederic-baudart-cmrp/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/fluke-corporation/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-corporation/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fluke.com/en-us" target="_blank" rel="noopener">https://www.fluke.com/en-us</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Frederic Fluke" width="500" height="281" src="https://www.youtube.com/embed/dK9yoIrLZVc?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/frederic-baudart-with-fluke/">Frederic Baudart with Fluke</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/d757e1df-fdcb-46fa-a501-4a8dfc323ed7/Frederic-Fluke-Mp3.mp3" length="33906095" type="audio/mpeg" />

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		<title>Buddy Lee with Mesa Associates</title>
		<link>https://industrialtalk.com/episodes/buddy-lee-with-mesa-associates/</link>
					<comments>https://industrialtalk.com/episodes/buddy-lee-with-mesa-associates/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 14 Apr 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/buddy-lee-with-mesa-associates/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at PowerGen 2025 and talking to Buddy Lee, Artificial Intelligence SME at Mesa Associates about "AI and Asset Management".</p>
<p>Scott MacKenzie hosts an industrial podcast from Power Gen in Dallas, Texas, celebrating industry professionals and discussing innovations. Buddy Lee from Mesa Associates, an AI subject matter expert, shares his background in electrical engineering and reliability engineering. Buddy discusses the application of AI in asset management, particularly in detecting anomalies and predicting failures in industrial machinery. He highlights the importance of having a good data set for AI models, emphasizing the need for accurate and reliable data. Buddy also touches on the cultural challenges of implementing AI in industrial settings and the potential for AI to improve operational efficiency and reduce maintenance costs.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/buddy-lee-with-mesa-associates/">Buddy Lee with Mesa Associates</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/c90456fd-867c-4bc4-be6d-0735e9f74b71"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.powergen.com/" target="_blank" rel="noopener">PowerGen 2025</a> and talking to <strong>Buddy Lee, Artificial Intelligence SME at Mesa Associates </strong>about &#8220;<span class="OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none">AI and Asset Management</span>&#8220;<strong>.</strong></p>
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<div>
<div>
<p>Scott MacKenzie hosts an industrial podcast from Power Gen in Dallas, Texas, celebrating industry professionals and discussing innovations. Buddy Lee from Mesa Associates, an AI subject matter expert, shares his background in electrical engineering and reliability engineering. Buddy discusses the application of AI in asset management, particularly in detecting anomalies and predicting failures in industrial machinery. He highlights the importance of having a good data set for AI models, emphasizing the need for accurate and reliable data. Buddy also touches on the cultural challenges of implementing AI in industrial settings and the potential for AI to improve operational efficiency and reduce maintenance costs.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Buddy Lee to discuss further details on Mesa's AI-powered asset management solutions.</li>
<li>[ ] Explore opportunities to instrument industrial equipment and collect relevant sensor data for AI/ML model development.</li>
<li>[ ] Assess current maintenance practices and failure modes to determine if an FMEA-based AI approach could provide value.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome to Industrial Talk Podcast</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and their innovations.</li>
<li>Scott welcomes listeners to the platform, highlighting the importance of industry professionals in solving global problems.</li>
<li>The podcast is broadcasting from Power Gen in Dallas, Texas, showcasing the latest innovations in the power generation industry.</li>
<li>Scott mentions the excitement of the event and the opportunities to explore new technologies on the show floor.</li>
</ul>
<h3>Introduction of Buddy Lee and His Background</h3>
<ul>
<li>Scott introduces Buddy Lee from Mesa Associates, who has previously been a guest on the show.</li>
<li>Buddy shares his background, mentioning his education at the University of Tennessee and Carson Newman College.</li>
<li>Buddy discusses his degrees in church music, electrical engineering, MBA, and Masters of Engineering in reliability engineering.</li>
<li>Scott notes Buddy's enthusiasm for Tennessee and his support for the University of Tennessee's football team.</li>
</ul>
<h3>Discussion on Power Generation and AI in the Industry</h3>
<ul>
<li>Buddy talks about his positive experience at the Power Gen conference, highlighting the technical information and new equipment available.</li>
<li>They discuss the advancements in small modular reactors and AI in the hydro industry.</li>
<li>Scott and Buddy touch on the role of AI in driving power demand, particularly in data centers.</li>
<li>Buddy explains his role as the AI subject matter expert at Mesa Associates, focusing on industrial applications.</li>
</ul>
<h3>Buddy's Thesis on AI Models and Data Sets</h3>
<ul>
<li>Buddy shares his thesis on using AI models with limited data sets, specifically vibration analysis from a paper machine.</li>
<li>He explains the process of comparing AI models to human analysts using a seven-year database of vibration data.</li>
<li>Buddy highlights the accuracy of five AI models in predicting bearing failures, achieving 95% accuracy.</li>
<li>Scott and Buddy discuss the differences between large language models and small data sets in AI applications.</li>
</ul>
<h3>AI Applications in Industrial Asset Management</h3>
<ul>
<li>Buddy describes the use of Failure Modes and Effects Analysis (FMEA) templates in AI models to detect anomalies in industrial assets.</li>
<li>He explains how AI can predict the efficiency of boilers and identify early signs of failures, such as bearing issues.</li>
<li>Buddy emphasizes the benefits of early detection in terms of cost, labor, and supply chain management.</li>
<li>They discuss the importance of having a human in the loop to validate AI predictions and ensure accurate maintenance planning.</li>
</ul>
<h3>Deployment of AI Models in Industrial Plants</h3>
<ul>
<li>Buddy explains the rapid deployment of AI models, which can take days to a week or two, depending on the data availability.</li>
<li>He addresses the trust issues and cultural challenges in implementing AI in industrial plants.</li>
<li>Buddy highlights the importance of vetting data for noise and signal-to-noise ratios to ensure accuracy.</li>
<li>They discuss the need for historical data and the challenges of obtaining reliable data from various sources.</li>
</ul>
<h3>Pilot Programs and Data Collection</h3>
<ul>
<li>Buddy talks about the process of selecting a pilot asset for AI deployment, such as a hydro turbine or a specific machine.</li>
<li>He explains the importance of having a FMEA and a good data set to develop effective AI models.</li>
<li>Buddy emphasizes the need for continuous training and updating of AI models based on new data.</li>
<li>They discuss the regional differences in failure mechanisms and the importance of tailoring AI models to specific locations.</li>
</ul>
<h3>Digitalization and Instrumentation in Industrial Plants</h3>
<ul>
<li>Buddy discusses the ongoing efforts in digitalization and instrumentation in industrial plants, particularly in the steel industry.</li>
<li>He highlights the importance of securing data and keeping it on-premises to avoid external threats.</li>
<li>Buddy explains the role of IT and OT teams in managing data and ensuring its integrity.</li>
<li>They discuss the potential of AI to improve operational efficiency and reduce human errors in industrial plants.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott wraps up the conversation, emphasizing the importance of leveraging AI to manage assets more effectively.</li>
<li>Buddy provides his contact information, including his email, phone number, and LinkedIn profile.</li>
<li>Scott encourages listeners to reach out to Buddy for more information on AI applications in the industry.</li>
<li>They highlight the benefits of attending events like Power Gen to stay updated on the latest innovations and technologies.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>BUDDY LEE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/buddylee/" target="_blank" rel="noopener">https://www.linkedin.com/in/buddylee/</a></p>
<p><strong>Company LinkedIn: </strong> <a href="https://www.linkedin.com/company/mesa-associates-inc/" target="_blank" rel="noopener">https://www.linkedin.com/company/mesa-associates-inc/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.mesainc.com/" target="_blank" rel="noopener">https://www.mesainc.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Buddy Lee | Mesa Associates | PowerGen | AI&#039;s impact on Asset Management" width="500" height="281" src="https://www.youtube.com/embed/8rak12Up9Pc?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/buddy-lee-with-mesa-associates/">Buddy Lee with Mesa Associates</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/e9cd09cc-cde0-4b00-b09a-c94518143a7a/Buddy-Lee-Mesa-Associates-Mp3.mp3" length="38902895" type="audio/mpeg" />

			</item>
		<item>
		<title>Doug Morter with Northern Water</title>
		<link>https://industrialtalk.com/episodes/doug-morter-with-northern-water/</link>
					<comments>https://industrialtalk.com/episodes/doug-morter-with-northern-water/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 26 Feb 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/doug-morter-with-northern-water/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Accruent Insights and talking to Doug Morter, Asset Manager at Northern Water about "Innovation that improves water quality and safety".</p>
<p>Doug Morter from Northern Water discussed the importance of water, which constitutes 80% of the human body, and the role of Northern Water in supplying water to 1.3 million end users in Colorado. He highlighted the use of Maintenance Connection software for asset management, which has been crucial since 2013 floods. Northern Water is building the largest dam in the U.S. in 30 years, using an asphalt core for environmental impact. Doug emphasized the need for AI and machine learning to optimize preventive maintenance schedules and the potential future migration to cloud solutions for better user experiences and security.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/doug-morter-with-northern-water/">Doug Morter with Northern Water</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/76753064-1a3c-46bd-ad64-d3e884c02214"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.accruent.com/events/accruent-insights" target="_blank" rel="noopener">Accruent Insights</a> and talking to <strong>Doug Morter, Asset Manager at Northern Water </strong>about &#8220;<span class="OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none">Innovation that improves water quality and safety</span>&#8220;<strong>.</strong></p>
<div>
<div>
<div>
<p>Doug Morter from Northern Water discussed the importance of water, which constitutes 80% of the human body, and the role of Northern Water in supplying water to 1.3 million end users in Colorado. He highlighted the use of Maintenance Connection software for asset management, which has been crucial since 2013 floods. Northern Water is building the largest dam in the U.S. in 30 years, using an asphalt core for environmental impact. Doug emphasized the need for AI and machine learning to optimize preventive maintenance schedules and the potential future migration to cloud solutions for better user experiences and security.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Northern Water to get in touch with Doug Morter, who can provide more information on their use of Maintenance Connection.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk podcast, emphasizing its focus on industry professionals and their innovations.</li>
<li>Scott welcomes listeners and highlights the importance of celebrating industry professionals who solve problems and make the world better.</li>
<li>Scott mentions the current broadcast location at a crew in San Antonio, Texas, and the anticipation of a barbecue lunch.</li>
<li>Scott introduces the guest, Doug Morton, from Northern Water, and the topic of discussion, maintenance connection and its use in Northern Water's business.</li>
</ul>
<h3>Doug Morton's Background and Northern Water Overview</h3>
<ul>
<li>Doug Morton joins the conversation, and Scott thanks him for participating.</li>
<li>Doug shares his background, mentioning his four and a half years at Northern Water and his transition from operations to administration for maintenance connection.</li>
<li>Northern Water is described as a utility in Colorado, serving 1.3 million end users and being the fifth largest agricultural county in the US.</li>
<li>Doug explains the role of Northern Water in conveying water from the western to the eastern side of the Continental Divide and the historical significance of their projects.</li>
</ul>
<h3>Technical Feats and Water Management</h3>
<ul>
<li>Doug discusses the engineering feat of building a tunnel under Rocky Mountain National Park in the 1940s, using a mirror to ensure alignment.</li>
<li>Scott expresses amazement at the technical achievement and the use of a mirror for alignment.</li>
<li>Doug elaborates on Northern Water's role in delivering high-quality water from snowmelt reservoirs to municipalities and agriculture, improving communities' water quality.</li>
<li>The conversation highlights the importance of water management and the challenges of delivering water to areas with limited rainfall.</li>
</ul>
<h3>Maintenance Connection and Disaster Mitigation</h3>
<ul>
<li>Doug explains the critical role of Maintenance Connection in disaster mitigation, particularly after the 2013 floods, where they collaborated with FEMA.</li>
<li>The software helped Northern Water manage disaster recovery efforts by logging driver hours and other data to ensure full reimbursement.</li>
<li>Scott inquires about the asset management capabilities of Maintenance Connection, and Doug confirms its importance for managing a wide range of assets, from lawnmowers to a half-billion-dollar dam.</li>
<li>Doug shares details about the largest dam built in the US in the last 30 years, which is being constructed using an asphalt core for environmental and cost-efficiency reasons.</li>
</ul>
<h3>AI and Machine Learning in Water Management</h3>
<ul>
<li>Doug discusses the use of AI and machine learning in optimizing preventive maintenance schedules for Northern Water's assets.</li>
<li>The conversation touches on the integration of AI with Power BI to allow managers to ask questions about data and get quick analytics.</li>
<li>Scott and Doug explore the potential of cloud solutions for data storage and the challenges of data security and foreign data concerns.</li>
<li>Doug emphasizes the importance of staying updated with technology to maintain secure, high-quality water delivery and prevent infrastructure failures.</li>
</ul>
<h3>Future of Water Utility Management</h3>
<ul>
<li>Doug predicts the future of water utility management will involve more efficient AI-driven work order management due to potential labor crunches.</li>
<li>He highlights the increasing responsibilities of water utilities, including source water protection and managing wildfire risks.</li>
<li>Scott and Doug discuss the importance of using maintenance tools to ensure continuous water delivery and prevent failures.</li>
<li>Doug encourages collaboration with Northern Water for those interested in Maintenance Connection and its applications.</li>
</ul>
<h3>Closing Remarks and Call to Action</h3>
<ul>
<li>Scott wraps up the conversation, expressing his enjoyment of the discussion and the importance of showcasing technology in action.</li>
<li>Scott invites listeners to reach out to Northern Water for more information and collaboration opportunities.</li>
<li>The podcast concludes with Scott thanking Doug and the audience, emphasizing the passion and engagement at the event.</li>
<li>Scott promotes the Industrial Talk podcast network and encourages listeners to share their stories and technologies to help others in the industry.</li>
</ul>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2025. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>DOUG MORTER'S CONTACT INFORMATION:</h2>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/northern-water/" target="_blank" rel="noopener">https://www.linkedin.com/company/northern-water/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.northernwater.org/" target="_blank" rel="noopener">https://www.northernwater.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Doug Morter | @NorthernWater  | @AccruentOfficial  Insights | Innovation that Improves Water Quality" width="500" height="281" src="https://www.youtube.com/embed/8_JGTydUX9U?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/doug-morter-with-northern-water/">Doug Morter with Northern Water</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/7f859fc7-9aa8-4bff-8eef-bc64ad8013a5/Doug-Morter-Northern-Water-Mp3.mp3" length="23967791" type="audio/mpeg" />

			</item>
		<item>
		<title>Charlie Boyle with Fortive</title>
		<link>https://industrialtalk.com/episodes/charlie-boyle-with-fortive/</link>
					<comments>https://industrialtalk.com/episodes/charlie-boyle-with-fortive/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 08 Jan 2025 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/charlie-boyle-with-fortive/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Accruent Insights and talking to Charlie Boyle, VP of Global Data, Analytics and AI at Fortive about "Leveraging operational data and AI for improved insights".</p>
<p>Scott MacKenzie hosts an industrial podcast discussing data analytics and AI with Charlie Boyle, VP of Advanced Solutions at Accruent. Boyle highlights the importance of data in decision-making, emphasizing the need for automated solutions to manage the vast amounts of data being generated. He discusses Accruent's mission to unify the built environment through IoT and advanced analytics, focusing on predictive maintenance, energy management, and space intelligence. Boyle also mentions the use of generative AI to assist aging technicians and improve maintenance efficiency. The conversation underscores the transformative power of data and AI in enhancing business operations and problem-solving.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/charlie-boyle-with-fortive/">Charlie Boyle with Fortive</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/40846e2f-b43c-4d09-8f65-6b5b92a31d0e"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.accruent.com/events/accruent-insights" target="_blank" rel="noopener">Accruent Insights</a> and talking to <strong>Charlie Boyle, VP of Global Data, Analytics and AI at Fortive </strong>about &#8220;<span class="OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none">Leveraging operational data and AI for improved insights</span>&#8220;<strong>.</strong></p>
<div>
<p>Scott MacKenzie hosts an industrial podcast discussing data analytics and AI with Charlie Boyle, VP of Advanced Solutions at Accruent. Boyle highlights the importance of data in decision-making, emphasizing the need for automated solutions to manage the vast amounts of data being generated. He discusses Accruent's mission to unify the built environment through IoT and advanced analytics, focusing on predictive maintenance, energy management, and space intelligence. Boyle also mentions the use of generative AI to assist aging technicians and improve maintenance efficiency. The conversation underscores the transformative power of data and AI in enhancing business operations and problem-solving.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Explore using generative AI to document maintenance technician knowledge and provide guidance to junior technicians.</li>
<li>[ ] Investigate using sensor data and analytics to audit energy usage and bills, and automate HVAC controls.</li>
<li>[ ] Connect with Charlie Boyle on LinkedIn to further discuss Accruent's data analytics and AI initiatives.</li>
</ul>
<h2>Outline</h2>
<h3>Accruent Insights Event Introduction</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk podcast, emphasizing its focus on industry innovations and celebrating professionals.</li>
<li>Scott highlights the importance of data and AI in the industrial sector, setting the stage for the discussion.</li>
<li>The event, Accruent Insights, is taking place in San Antonio, Texas, with a focus on problem-solving and customer obsession.</li>
<li>Scott introduces Charlie Boyle, VP of Advanced Solutions at Accruent, who will discuss data analytics and AI.</li>
</ul>
<h3>Charlie Boyle's Background and Experience</h3>
<ul>
<li>Charlie Boyle shares his background, including his role as VP and General Manager of Advanced Solutions at Accruent.</li>
<li>He has over 25 years of experience in advanced analytics and data science, previously serving as Chief Data Scientist at Honeywell and Chief Analytics Officer at a telematics company.</li>
<li>Charlie discusses his journey and the various analytic use cases he has encountered in different industries and verticals.</li>
<li>Scott and Charlie reflect on the rapid advancements in AI and generative AI, particularly with the advent of tools like ChatGPT.</li>
</ul>
<h3>The Role of Data and AI in Business Efficiency</h3>
<ul>
<li>Charlie explains the importance of data in today's business environment, emphasizing the need for automated solutions to manage large data sets.</li>
<li>He discusses the concept of decision intelligence, which involves turning data into actionable insights.</li>
<li>Scott and Charlie delve into the challenges of managing large amounts of data and the role of AI in generating actionable insights.</li>
<li>They discuss the potential of AI in various industries, including retail and HVAC, and the importance of proactive maintenance.</li>
</ul>
<h3>Accruent's Mission and Data Platform</h3>
<ul>
<li>Charlie outlines Accruent's mission to unify the built environment through IoT and advanced solutions.</li>
<li>He explains the role of Accruent's data platform in managing reporting, business intelligence, and insights generation.</li>
<li>Accruent's IoT analytics platform connects sensors to assets, providing telemetry data and predictive models to solve business challenges.</li>
<li>Scott and Charlie discuss the importance of proactive maintenance in industries like retail, where preventing food spoilage can save significant costs.</li>
</ul>
<h3>Evaluating AI Use Cases and Customer Validation</h3>
<ul>
<li>Charlie describes Accruent's &#8220;dream process&#8221; for evaluating AI use cases, which includes problem validation, customer validation, and business model validation.</li>
<li>He mentions the partnership with Ford's Data Science Center of Excellence (Fort) in building rapid prototypes and MVPs.</li>
<li>The focus is on creating solutions that provide real value to customers, distinguishing between &#8220;nice to have&#8221; and essential solutions.</li>
<li>Scott emphasizes the importance of AI in providing actionable insights without requiring users to search for information.</li>
</ul>
<h3>Future Use Cases and Generative AI</h3>
<ul>
<li>Charlie highlights three primary use cases for Accruent: space intelligence, occupancy analytics, and predictive maintenance.</li>
<li>He discusses the importance of generative AI in assisting aging technicians and transferring knowledge to the younger generation.</li>
<li>Scott and Charlie explore the potential of generative AI in providing accurate and actionable answers for maintenance tasks.</li>
<li>They discuss the challenges of validating generative AI solutions and ensuring accuracy in responses.</li>
</ul>
<h3>Energy Management and HVAC Use Cases</h3>
<ul>
<li>Charlie introduces energy management as a key area for Accruent, focusing on auditing energy bills and reducing costs.</li>
<li>He explains how sensors can be used to compare meter readings with energy bills, leading to significant savings for clients.</li>
<li>Scott and Charlie discuss the potential of energy management in controlling HVAC systems and optimizing energy usage.</li>
<li>Charlie shares his personal experience with HVAC use cases from his time at Honeywell, highlighting the complexity of managing multiple HVAC units in large institutions.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott wraps up the conversation, emphasizing the importance of data collection and AI in generating tactical insights.</li>
<li>He encourages listeners to reach out to Charlie Boyle on LinkedIn for further collaboration and innovation.</li>
<li>Scott reiterates the key themes of the podcast: education, collaboration, and innovation.</li>
<li>The podcast concludes with a reminder of the importance of data in driving industrial innovations and solving real-world problems.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>CHARLIE BOYLE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/charlesboyle2/" target="_blank" rel="noopener">https://www.linkedin.com/in/charlesboyle2/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fortive/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/fortive/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fortive.com/" target="_blank" rel="noopener">https://www.fortive.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Charlie Boyle | Fortive | Accruent Insights | Leveraging data and AI for improved insights" width="500" height="281" src="https://www.youtube.com/embed/A_y1In_U7Us?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/charlie-boyle-with-fortive/">Charlie Boyle with Fortive</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/287cd470-2187-4ea7-a880-75319c96182b/Charlie-Boyle-Mp3.mp3" length="27391535" type="audio/mpeg" />

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		<item>
		<title>Steve MacLaird with OMG</title>
		<link>https://industrialtalk.com/episodes/steve-maclaird-with-omg/</link>
					<comments>https://industrialtalk.com/episodes/steve-maclaird-with-omg/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 09 Dec 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/steve-maclaird-with-omg/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at OMG, Q1 Meeting and talking to Steve MacLaird, Sr. VP, Government and Industry Strategy with OMG  about "Delivering industry standard to help businesses succeed!"</p>
<p>Scott MacKenzie interviews Steve MacLaird, Senior Vice President of Government and Industry Strategy at OMG, about the organization's role in developing and maintaining standards for various industries. OMG, which has been around for over 35 years, has created standards like CORBA, used in 5 billion devices worldwide. They focus on adaptable standards, such as the Software Communication Architecture (SCA) and Systems Modeling Language (SysML), which have been adopted and modified by NASA and the Department of Defense. MacLaird emphasizes the importance of collaboration with government, industry, and academia to identify and address evolving needs. OMG's standards are free and accessible, encouraging broad participation and influence in their development.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/steve-maclaird-with-omg/">Steve MacLaird with OMG</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/f2efeacf-aaa9-4238-b8fe-80a84a85661d"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://www.omg.org/" target="_blank" rel="noopener">OMG, Q1 Meeting</a> and talking to <strong>Steve MacLaird, Sr. VP, Government and Industry Strategy with OMG  </strong>about &#8220;Delivering industry standard to help businesses succeed!&#8221;</p>
<div>
<div class="content">
<div class="ac-container ac-adaptiveCard">
<div class="ac-textBlock">
<p>Scott MacKenzie interviews Steve MacLaird, Senior Vice President of Government and Industry Strategy at OMG, about the organization's role in developing and maintaining standards for various industries. OMG, which has been around for over 35 years, has created standards like CORBA, used in 5 billion devices worldwide. They focus on adaptable standards, such as the Software Communication Architecture (SCA) and Systems Modeling Language (SysML), which have been adopted and modified by NASA and the Department of Defense. MacLaird emphasizes the importance of collaboration with government, industry, and academia to identify and address evolving needs. OMG's standards are free and accessible, encouraging broad participation and influence in their development.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Finalize the release of the RFP for the Statistics Metadata Interface Interoperability standard.</li>
<li>[ ] Promote the upcoming release of the Standard Business Report Model standard.</li>
<li>[ ] Continue engaging with government, industry, and academia to identify their needs for new standards.</li>
</ul>
<h2>Outline</h2>
<h3>OMG Q1 Meeting Introduction and Purpose</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry innovations and the people behind them.</li>
<li>Scott thanks the audience for their support and highlights the importance of problem-solving and collaboration in the industry.</li>
<li>The podcast is broadcasting from the OMG Q1 meeting in Reston, Virginia, and Scott encourages listeners to visit omg.org for more information.</li>
<li>Scott introduces Steve, the senior vice president of government and industry strategy at OMG, and sets the stage for a discussion on government and industry strategy.</li>
</ul>
<h3>Steve's Background and OMG's History</h3>
<ul>
<li>Steve provides a brief introduction, mentioning his role at OMG and his responsibilities in government, industry, and university engagement.</li>
<li>OMG has been around for over 35 years and has developed standards like the Common Object Request Broker Architecture (CORBA), which is widely used in various technologies.</li>
<li>CORBA is used in numerous devices, including cell phones, laptops, submarines, and satellites, with over 5 billion instantiations worldwide.</li>
<li>Scott asks Steve about the process of engaging with government, industry, and universities, and Steve explains the hands-on approach of meeting people and understanding their needs.</li>
</ul>
<h3>Government and Industry Collaboration</h3>
<ul>
<li>Steve shares his experience in developing software-defined radios and small unmanned aerial vehicles (UAVs) for the military.</li>
<li>He describes how these technologies were used in Afghanistan, allowing special operations personnel to see what was on the other side of a mountain using a laptop and a drone.</li>
<li>OMG's standards, such as the Data Distribution Service (DDS), have been adopted by NASA for launching rockets and by the Department of Defense for communication architecture.</li>
<li>Steve emphasizes the importance of collaboration with various government agencies, including the Department of Defense, NASA, and the Office of Federal Financial Research.</li>
</ul>
<h3>Adapting Standards to Changing Needs</h3>
<ul>
<li>Scott inquires about how OMG keeps its standards up-to-date with rapidly changing government needs.</li>
<li>Steve explains that OMG does not build shelfware and regularly reviews its standards to ensure they remain relevant.</li>
<li>He provides an example of how the software communication architecture (SCA) was adapted by NASA for space use and later updated for terrestrial applications.</li>
<li>OMG's Systems Modeling Language (SysML) is another example of a standard that has been adopted by Congress for model-based systems engineering in both the Department of Defense and NASA.</li>
</ul>
<h3>Engagement and Influence in Standard Development</h3>
<ul>
<li>Steve discusses his role in engaging with government, industry, and academia to identify needs and develop relevant standards.</li>
<li>He shares an example of how the Space and Missile Center adopted an alert and alarm system for satellites after evaluating an existing standard used by the C4I defensive military group.</li>
<li>OMG's standards are available for free on its website, encouraging membership and collaboration in the standard-setting process.</li>
<li>Scott asks about OMG's marketing efforts to keep users informed about updates and new standards, and Steve mentions regular marketing campaigns and awareness efforts.</li>
</ul>
<h3>Trust and Data Interoperability</h3>
<ul>
<li>Scott and Steve discuss the growing demand for standards in the era of AI and data interoperability.</li>
<li>Steve highlights the importance of trust in data and the need for standards to ensure data quality and provenance.</li>
<li>OMG is working on a standard for statistics and metadata interoperability, which will help address questions about data origin and changes.</li>
<li>The standard business report model, expected to be released in June, will also help in understanding the context and quality of data.</li>
</ul>
<h3>Ontology and Precise Definitions</h3>
<ul>
<li>Steve explains the concept of ontology, which is crucial for precise definitions in AI and data management.</li>
<li>Ontology helps in asking the right questions to get the right information, especially in different environments like agriculture, logistics, and space.</li>
<li>OMG has a group dedicated to precise definitions, which can be challenging and complex.</li>
<li>Scott expresses his admiration for the passion and dedication of OMG members in solving complex problems.</li>
</ul>
<h3>Contact Information and Final Thoughts</h3>
<ul>
<li>Scott asks Steve how people can get in touch with him, and Steve provides his email address and mentions his active presence on LinkedIn.</li>
<li>Scott wraps up the conversation, emphasizing the importance of OMG's work and encouraging listeners to visit omg.org to learn more.</li>
<li>Scott encourages listeners to be bold and brave, collaborate, and solve problems, highlighting the impact of OMG on everyday life.</li>
<li>The podcast concludes with a reminder to stay tuned for more conversations and to connect with Industrial Talk for future opportunities.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>STEVE MACLAIRD'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/steven-steve-maclaird-97967933/" target="_blank" rel="noopener">https://www.linkedin.com/in/steven-steve-maclaird-97967933/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/omg/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/omg/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://www.omg.org/" target="_blank" rel="noopener">https://www.omg.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Steve MacLaird OMG" width="500" height="281" src="https://www.youtube.com/embed/SQJSxTTWPOA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/steve-maclaird-with-omg/">Steve MacLaird with OMG</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Jason Meshell with Microsoft</title>
		<link>https://industrialtalk.com/episodes/jason-meshell-microsoft/</link>
					<comments>https://industrialtalk.com/episodes/jason-meshell-microsoft/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 04 Dec 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/jason-meshell-microsoft/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Accruent Insights and talking to Jason, Client Director at Microsoft about "The demands for AI and need for a powerful infrastructure".</p>
<p>Scott MacKenzie interviews Jason Meshell from Microsoft Azure at the Accruent Insights user conference in San Antonio. Meshell discusses the evolution of cloud computing, emphasizing its benefits over on-premises solutions, such as data security, scalability, and cost-effectiveness. He highlights Microsoft's strategic partnership with Accruent, which has enabled Accruent to leverage AI and cloud services for data-intensive tasks without the need for extensive on-site infrastructure. Meshell also touches on the environmental considerations, like power optimization and the strategic placement of data centers near power sources. He concludes by encouraging listeners to reach out to him on LinkedIn for further discussions.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jason-meshell-microsoft/">Jason Meshell with Microsoft</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/1de24546-1640-4fca-9f84-cb03a2987f11"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.accruent.com/events/accruent-insights" target="_blank" rel="noopener">Accruent Insights</a> and talking to <strong>Jason, Client Director at Microsoft </strong>about &#8220;The demands for AI and need for a powerful infrastructure&#8221;<strong>.</strong></p>
<div>
<p>Scott MacKenzie interviews Jason Meshell from Microsoft Azure at the Accruent Insights user conference in San Antonio. Meshell discusses the evolution of cloud computing, emphasizing its benefits over on-premises solutions, such as data security, scalability, and cost-effectiveness. He highlights Microsoft's strategic partnership with Accruent, which has enabled Accruent to leverage AI and cloud services for data-intensive tasks without the need for extensive on-site infrastructure. Meshell also touches on the environmental considerations, like power optimization and the strategic placement of data centers near power sources. He concludes by encouraging listeners to reach out to him on LinkedIn for further discussions.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Jason Meshell on LinkedIn (Jason Meshell) to discuss further collaboration opportunities.</li>
</ul>
<h2>Outline</h2>
<h3>Accruent Insights User Conference Introduction</h3>
<ul>
<li>Scott MacKenzie introduces the podcast and welcomes listeners, emphasizing the importance of celebrating industry professionals.</li>
<li>The podcast is recorded on-site at the Accruent Insights user conference in San Antonio, highlighting the event's focus on customer-centric solutions.</li>
<li>Scott MacKenzie introduces Jason Meshell from Microsoft Azure, noting his extensive experience and contributions to the industry.</li>
<li>The conversation begins with Scott MacKenzie and Jason Meshell discussing the positive atmosphere and customer-focused approach of the conference.</li>
</ul>
<h3>Jason Meshell's Background and Microsoft Azure's Evolution</h3>
<ul>
<li>Jason Meshell shares his 25-year career in IT, including a decade at IBM and his transition to Microsoft during the cloud revolution.</li>
<li>He explains the evolution of Microsoft's cloud strategy, from the early days under Steve Ballmer to the current focus on cloud and mobile first.</li>
<li>Jason Meshell provides a detailed explanation of the transition from mainframe computing to the cloud, emphasizing the benefits of centralized data storage and processing.</li>
<li>He highlights the economic and security advantages of the cloud, comparing it to the physical mainframe setup.</li>
</ul>
<h3>The Importance of Cloud Adoption</h3>
<ul>
<li>Scott MacKenzie expresses curiosity about the reluctance of some organizations to adopt the cloud, seeking Jason Meshell's insights.</li>
<li>Jason Meshell uses a personal anecdote about data storage on phones to illustrate the benefits of cloud storage, including data replication and protection.</li>
<li>He emphasizes the scalability and reliability of cloud storage, contrasting it with the limitations of on-premises storage.</li>
<li>The conversation touches on the increasing demand for power to support server farms and the strategic placement of data centers near power sources.</li>
</ul>
<h3>Microsoft's Strategic Partnership with Accruent</h3>
<ul>
<li>Jason Meshell discusses the early stages of Microsoft's partnership with Accruent, focusing on data cleanup and application transformation.</li>
<li>He highlights the importance of clean data for effective AI implementation, noting that Accruent's early efforts in data cleanup gave them a competitive advantage.</li>
<li>The partnership has grown rapidly due to Accruent's proactive data management and the emergence of AI as a critical technology.</li>
<li>Jason Meshell compares the process of moving data to the cloud with decluttering a home, emphasizing the need for careful refactoring and planning.</li>
</ul>
<h3>The Role of AI and Data in Modern Business</h3>
<ul>
<li>Scott MacKenzie and Jason Meshell discuss the ongoing demand for data and AI solutions, with a focus on capturing and analyzing vast amounts of data.</li>
<li>Jason Meshell explains how Accruent uses IoT data to understand and optimize the use of facilities and assets, providing valuable insights for their clients.</li>
<li>He describes the benefits of cloud computing for temporary data processing, allowing organizations to rent compute power rather than owning it.</li>
<li>The conversation highlights the efficiency and cost-effectiveness of using cloud services for data-intensive projects.</li>
</ul>
<h3>Microsoft's Infrastructure and AI Power Optimization</h3>
<ul>
<li>Jason Meshell discusses Microsoft's efforts to optimize power usage in data centers, including the use of AI for power management.</li>
<li>He explains the strategic placement of data centers near power sources like hydroelectric dams and nuclear power plants to meet the growing demand for compute power.</li>
<li>The conversation touches on the challenges of infrastructure and transmission, with a focus on the need for efficient data center locations.</li>
<li>Jason Meshell emphasizes the importance of AI in making informed decisions about data center placement and power optimization.</li>
</ul>
<h3>The Future of Data and Cloud Computing</h3>
<ul>
<li>Scott MacKenzie and Jason Meshell discuss the exponential growth of data and the need for scalable cloud solutions.</li>
<li>Jason Meshell explains that Microsoft's capacity is limited by the speed at which concrete dries for new data centers, highlighting the demand for more capacity.</li>
<li>He mentions that Microsoft is actively seeking to purchase data centers from other companies to meet the growing demand for cloud services.</li>
<li>The conversation concludes with a discussion on the future of AI and cloud computing, emphasizing the importance of strategic planning and investment in infrastructure.</li>
</ul>
<h3>Closing Remarks and Contact Information</h3>
<ul>
<li>Scott MacKenzie wraps up the conversation, expressing admiration for Jason Meshell's insights and the importance of being part of the AI and cloud revolution.</li>
<li>Jason Meshell provides his contact information for listeners interested in learning more about Microsoft's solutions and partnerships.</li>
<li>The podcast concludes with a reminder to reach out to Scott MacKenzie for future conversations and to stay engaged with the industrial talk community.</li>
<li>Scott MacKenzie reiterates the importance of celebrating industry professionals and the positive impact they have on the world.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JASON MESHELL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/jason-meshell-8940051a2/" target="_blank" rel="noopener">https://www.linkedin.com/in/jason-meshell-8940051a2/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/microsoft/" target="_blank" rel="noopener">https://www.linkedin.com/company/microsoft/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.microsoft.com/en-us/" target="_blank" rel="noopener">https://www.microsoft.com/en-us/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Jason Meshell | Microsoft | The demands for AI and need for a powerful infrastructure" width="500" height="281" src="https://www.youtube.com/embed/k2aotBcty08?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jason-meshell-microsoft/">Jason Meshell with Microsoft</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/15187710-5d0d-458a-91fb-9245d5a3cf9c/Jason-Meshell-Microsoft-Mp3.mp3" length="27337967" type="audio/mpeg" />

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		<title>Brooke Huling with Accruent</title>
		<link>https://industrialtalk.com/episodes/brooke-huling-with-accruent/</link>
					<comments>https://industrialtalk.com/episodes/brooke-huling-with-accruent/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 27 Nov 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/brooke-huling-with-accruent/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Accruent Insights and talking to Brooke Huling, Chief Product Officer at Accruent about "Developing a strategic North Star for your technology".</p>
<p>Brooke Huling, Chief Product Officer at Accruent, discussed the company's customer-centric approach and strategic direction. Accruent's portfolio includes 14 products, each with unique needs, from large, complex use cases to SaaS solutions. Huling emphasized the importance of listening to customers and adapting strategies accordingly. For 2025, Accruent plans to enhance connectivity through an integration hub and data as a service, including using Snowflake for data storage. They are also focusing on AI-driven anomaly detection, such as predicting refrigeration leaks. Huling highlighted sustainability efforts, including a large carbon recapture plant in West Texas, supported by Accruent's engineering document management solution.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/brooke-huling-with-accruent/">Brooke Huling with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/13b31e1d-7d1e-477c-8fc7-ccb99c6ee264"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.accruent.com/events/accruent-insights" target="_blank" rel="noopener">Accruent Insights</a> and talking to <strong>Brooke Huling, Chief Product Officer at Accruent </strong>about &#8220;Developing a strategic North Star for your technology&#8221;<strong>.</strong></p>
<div>
<p>Brooke Huling, Chief Product Officer at Accruent, discussed the company's customer-centric approach and strategic direction. Accruent's portfolio includes 14 products, each with unique needs, from large, complex use cases to SaaS solutions. Huling emphasized the importance of listening to customers and adapting strategies accordingly. For 2025, Accruent plans to enhance connectivity through an integration hub and data as a service, including using Snowflake for data storage. They are also focusing on AI-driven anomaly detection, such as predicting refrigeration leaks. Huling highlighted sustainability efforts, including a large carbon recapture plant in West Texas, supported by Accruent's engineering document management solution.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Connect with Brooke on LinkedIn to discuss Accruent's products and solutions further.</li>
<li>[ ] Attend the Accruent Insights 2025 conference to learn more about the company's future plans.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction of Brooke Huling and Her Role</h3>
<ul>
<li>Brooke Huling explains her role as Chief Product Officer (CPO) and her extensive experience in product management.</li>
<li>She shares her background, including working at Dell and various startups, and her passion for solving global problems with software.</li>
<li>Brooke emphasizes the importance of customer conversations and collaboration with her team and executives.</li>
<li>Scott MacKenzie asks Brooke about her strategy for keeping products relevant and moving forward.</li>
</ul>
<h3>Product Strategy and Customer-Centric Approach</h3>
<ul>
<li>Brooke discusses the different approaches needed for various products, from large, complex use cases to SaaS, cloud-based solutions.</li>
<li>She highlights the importance of listening to customers and adapting strategies based on their needs.</li>
<li>Brooke introduces the concept of the &#8220;North Star&#8221; as a guiding vision for the company's products and strategy.</li>
<li>She explains that the North Star involves moving products forward with a unified approach, including access to data, modern APIs, and common reporting.</li>
</ul>
<h3>2025 Plans and Integration Hub</h3>
<ul>
<li>Brooke outlines the company's plans for 2025, including the development of an integration hub for easier product integration.</li>
<li>She mentions the use of Snowflake as a data repository to enhance integration and data accessibility.</li>
<li>Scott and Brooke discuss the challenges and benefits of APIs in connecting different applications and customer needs.</li>
<li>Brooke emphasizes the importance of a common API framework and data lake for seamless connectivity across products.</li>
</ul>
<h3>Connectivity and AI Integration</h3>
<ul>
<li>Brooke talks about the company's efforts to achieve connectivity across their 14+ products and partner products.</li>
<li>She highlights the integration of various products, such as Service Channel, Lucerne, and Observe Red Eye, and the future plans for 2025.</li>
<li>Brooke discusses the role of AI in their products, including anomaly detection in refrigeration and predicting leaks.</li>
<li>She shares her personal interest in AI and the company's approach to integrating AI in a secure and meaningful way.</li>
</ul>
<h3>Sustainability and AI Use Cases</h3>
<ul>
<li>Brooke shares a story about a customer in Houston using their products to build a large carbon recapture plant.</li>
<li>She explains how the plant recaptures carbon from the air and converts it into a powder for use in wells, helping to offset carbon emissions.</li>
<li>Brooke discusses the company's role in supporting sustainability and making a positive impact on the environment.</li>
<li>She highlights the importance of using AI for practical applications, such as predicting leaks and reducing environmental impact.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott MacKenzie wraps up the interview, emphasizing the importance of collaboration, education, and innovation at events like Crew Insights.</li>
<li>Brooke provides her contact information, encouraging listeners to connect with her on LinkedIn.</li>
<li>Scott encourages listeners to attend Crew Insights 2025 and to reach out to Industrial Talk for more information.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>BROOKE HULING'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/brooke-huling-0871028/" target="_blank" rel="noopener">https://www.linkedin.com/in/brooke-huling-0871028/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/accruent/" target="_blank" rel="noopener">https://www.linkedin.com/company/accruent/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.accruent.com/" target="_blank" rel="noopener">https://www.accruent.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Brooke Huling | Accruent Insights | Developing a strategic North Star for your technology" width="500" height="281" src="https://www.youtube.com/embed/GotgGRqkYkk?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/brooke-huling-with-accruent/">Brooke Huling with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<item>
		<title>Donna Peterson with World Innovators, Inc.</title>
		<link>https://industrialtalk.com/episodes/donna-peterson-with-world-innovators-inc/</link>
					<comments>https://industrialtalk.com/episodes/donna-peterson-with-world-innovators-inc/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 25 Nov 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/donna-peterson-with-world-innovators-inc/</guid>

					<description><![CDATA[<p>Scott MacKenzie and Donna Peterson discuss B2B marketing strategies at FABTECH in Orlando, Florida. Donna emphasizes the importance of building relationships and personalizing marketing efforts, including email campaigns and leveraging AI tools like ChatGPT and Descript. She highlights the need for consistent, valuable content and the significance of showcasing a company's unique qualities. Donna also notes the impact of AI on equipment efficiency and productivity, suggesting it could lead to higher-level job opportunities. Scott and Donna agree on the value of humanizing B2B brands and the benefits of stepping out of comfort zones to foster deeper connections and long-term relationships.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/donna-peterson-with-world-innovators-inc/">Donna Peterson with World Innovators, Inc.</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/3006cde5-ff00-4e5c-b412-4bf2ca159e55"></iframe></div><div>
<div class="content">
<div class="ac-container ac-adaptiveCard">
<div class="ac-textBlock">
<p>Scott MacKenzie and Donna Peterson discuss B2B marketing strategies at FABTECH in Orlando, Florida. Donna emphasizes the importance of building relationships and personalizing marketing efforts, including email campaigns and leveraging AI tools like ChatGPT and Descript. She highlights the need for consistent, valuable content and the significance of showcasing a company's unique qualities. Donna also notes the impact of AI on equipment efficiency and productivity, suggesting it could lead to higher-level job opportunities. Scott and Donna agree on the value of humanizing B2B brands and the benefits of stepping out of comfort zones to foster deeper connections and long-term relationships.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Donna Peterson to learn more about B2B marketing strategies for industrial companies.</li>
<li>[ ] Attend Fabtech conference to stay up-to-date on industry trends and innovations.</li>
<li>[ ] Explore the use of AI tools like ChatGPT and Descript to streamline content creation and video editing.</li>
<li>[ ] Consider ways to showcase the human side of your industrial company and build personal connections with customers.</li>
</ul>
<h2>Outline</h2>
<h3>FABTECH Event Overview and Introduction</h3>
<ul>
<li>Scott MacKenzie welcomes listeners to the Industrial Talk Podcast, emphasizing the importance of celebrating industry professionals.</li>
<li>Scott mentions the current location at FABTECH in Orlando, Florida, and the excitement of being in one of the event's concourses.</li>
<li>Donna Peterson from World Innovators is introduced as the guest, and the focus of the discussion is set on B2B marketing.</li>
<li>Donna and Scott exchange pleasantries, with Donna mentioning her previous experience at FABTECH in Chicago.</li>
</ul>
<h3>The Importance of AI in Marketing</h3>
<ul>
<li>Donna highlights the significance of FABTECH for seeing equipment in motion and understanding advancements like AI.</li>
<li>Scott and Donna discuss the shift in conversation over the past year, particularly around leveraging AI in marketing.</li>
<li>Donna emphasizes the need for building relationships in marketing, rather than just sending generic messages.</li>
<li>Scott agrees, noting the importance of consistent and personalized marketing efforts for industrial professionals.</li>
</ul>
<h3>Challenges and Strategies in Email Marketing</h3>
<ul>
<li>Donna shares her company's history and evolution from a list company to an email marketing company.</li>
<li>She stresses the importance of not just sending one-off emails but maintaining consistent communication with valuable content.</li>
<li>Scott and Donna discuss the challenges of getting people to read emails and the need for personalized subject lines.</li>
<li>Donna explains the process of understanding client audiences and using social media insights to tailor email marketing campaigns.</li>
</ul>
<h3>The Role of AI in Marketing and Content Creation</h3>
<ul>
<li>Donna talks about using ChatGPT for analyzing documents and generating marketing outlines, emphasizing the need for human touch.</li>
<li>Scott and Donna discuss the benefits of using AI tools like Descript for video editing and noise reduction.</li>
<li>Donna highlights the importance of video content in trade shows and how it can help manufacturers showcase their equipment.</li>
<li>Scott and Donna agree on the value of stepping out of comfort zones and using technology to enhance marketing efforts.</li>
</ul>
<h3>Building Relationships and Humanizing Brands</h3>
<ul>
<li>Donna shares her experience with public speaking and the benefits of joining Toastmasters.</li>
<li>She emphasizes the importance of humanizing B2B brands and showing the human side of companies.</li>
<li>Scott and Donna discuss the challenges companies face in showing their human side and the benefits of doing so.</li>
<li>Donna talks about the long-term relationships her company has built with clients by showing genuine interest and support.</li>
</ul>
<h3>Future Trends in B2B Marketing</h3>
<ul>
<li>Donna mentions the growing importance of AI in marketing and the various platforms incorporating AI.</li>
<li>She discusses the potential of AI to analyze sketches and predict next product offerings.</li>
<li>Donna highlights the role of AI in improving equipment efficiency and reducing labor shortages.</li>
<li>Scott and Donna agree on the potential of AI to raise the level of jobs and enhance productivity.</li>
</ul>
<h3>Final Thoughts and Contact Information</h3>
<ul>
<li>Scott thanks Donna for sharing her insights and encourages listeners to reach out to her for more information.</li>
<li>Scott reiterates the importance of attending events like Fabtech and being active in the industrial community.</li>
<li>Donna provides her contact information and invites listeners to connect with her for further discussions.</li>
<li>Scott signs off, emphasizing the goal of Industrial Talk to help industrial professionals succeed through various marketing strategies.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>DONNA PETERSON'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/donnaapeterson/" target="_blank" rel="noopener">https://www.linkedin.com/in/donnaapeterson/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/world-innovators-inc./" target="_blank" rel="noopener">https://www.linkedin.com/company/world-innovators-inc./</a></p>
<p><strong>Company Website:</strong> <a href="https://www.worldinnovators.com/" target="_blank" rel="noopener">https://www.worldinnovators.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Donna Peterson | World Innovators | FABTECH | Industrial B2B marketing strategies" width="500" height="281" src="https://www.youtube.com/embed/hWHRIYTctSs?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/donna-peterson-with-world-innovators-inc/">Donna Peterson with World Innovators, Inc.</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<item>
		<title>Chuck Byers with OMG</title>
		<link>https://industrialtalk.com/episodes/chuck-byers-with-omg/</link>
					<comments>https://industrialtalk.com/episodes/chuck-byers-with-omg/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 22 Nov 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/chuck-byers-with-omg/</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at OMG, Q1 Meeting and talking to Chuck Byers, CTO with Industry IoT Consortium  about "Developing AI standards to insure market trustworthiness!"</p>
<p>Chuck Byers, a seasoned industry professional, discussed the integration of AI and IoT technologies in the context of the Object Management Group (OMG) and the Digital Twin Consortium. Byers highlighted the importance of AI in real-time systems, emphasizing the need for prompt engineering and meta AI to ensure trustworthiness. He detailed the computational requirements of training large language models, noting that retraining the ChatGPT 3 model would require 195 NVIDIA DGX servers, costing $80 million and consuming 2.5 million watts. Byers also stressed the importance of sustainable energy sources and efficient cooling solutions for future data centers.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/chuck-byers-with-omg/">Chuck Byers with OMG</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/3e56e2d0-f6e8-403a-8f62-0de717f975df"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://www.omg.org/" target="_blank" rel="noopener">OMG, Q1 Meeting</a> and talking to <strong>Chuck Byers, CTO with Industry IoT Consortium  </strong>about &#8220;Developing AI standards to insure market trustworthiness!&#8221;</p>
<div>
<div class="content">
<div class="ac-container ac-adaptiveCard">
<div class="ac-textBlock">
<p>Chuck Byers, a seasoned industry professional, discussed the integration of AI and IoT technologies in the context of the Object Management Group (OMG) and the Digital Twin Consortium. Byers highlighted the importance of AI in real-time systems, emphasizing the need for prompt engineering and meta AI to ensure trustworthiness. He detailed the computational requirements of training large language models, noting that retraining the ChatGPT 3 model would require 195 NVIDIA DGX servers, costing $80 million and consuming 2.5 million watts. Byers also stressed the importance of sustainable energy sources and efficient cooling solutions for future data centers.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Explore ways to detect when AI results are not as trustworthy as they need to be, and develop methods to validate AI outputs</li>
<li>[ ] Investigate the use of small modular nuclear reactors to power data centers for AI model training</li>
<li>[ ] Promote the work of OMG and the Digital Twin Consortium in addressing the challenges of AI and the Internet of Things</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Welcome</h3>
<ul>
<li>Scott MacKenzie introduces the podcast and its focus on industry innovations and trends.</li>
<li>Scott welcomes listeners and mentions the broadcasting location at the OMG SQ1 meeting in Reston, Virginia.</li>
<li>Scott introduces Chuck Byers, highlighting his extensive background in electrical engineering and his contributions to Bell Labs and Cisco.</li>
<li>Chuck Byers joins the conversation, expressing his pleasure in being invited and his admiration for Scott's hosting style.</li>
</ul>
<h3>Chuck Byers' Background and Contributions</h3>
<ul>
<li>Chuck Byers shares his educational background, including a Master's degree in electrical engineering and teaching at the University of Wisconsin.</li>
<li>He discusses his work at Bell Labs and his invention of a US patent for a device that alerts users to approaching badness.</li>
<li>Chuck talks about his tenure at Cisco, where he worked on computer control, IoT, edge computing, and drone technology.</li>
<li>He mentions his current role as Chief Technical Officer of the Industry IoT Consortium and its recent integration into the Digital Twin Consortium.</li>
</ul>
<h3>Digital Twin Consortium and Industry IoT Consortium</h3>
<ul>
<li>Chuck explains the Digital Twin Consortium's focus on pairing simulation models with real-time physical systems.</li>
<li>He describes the Industry IoT Consortium's focus on sensors, actuators, and the computation necessary for IoT systems.</li>
<li>Chuck highlights the synergy between the two consortiums, emphasizing their combined potential to sense, network, and actuate the physical world into the digital world.</li>
<li>He provides an example of using simulation models to optimize oil refinery processes without physical experimentation.</li>
</ul>
<h3>Challenges and Opportunities in AI</h3>
<ul>
<li>Scott MacKenzie and Chuck Byers discuss the challenges of AI, particularly the lack of standards and trustworthiness.</li>
<li>Chuck explains the different types of AI, including machine vision and generative AI, and the unique challenges of generative AI.</li>
<li>He describes the use of large language models in generative AI and their applications in tools like ChatGPT and Microsoft 365.</li>
<li>Chuck emphasizes the importance of prompt engineering and fact-checking to ensure the accuracy of AI-generated outputs.</li>
</ul>
<h3>Meta AI and AI Trustworthiness</h3>
<ul>
<li>Chuck introduces the concept of meta AI, which involves using multiple independent AI systems to cross-validate results.</li>
<li>He explains how meta AI can help filter out biases and hallucinations by comparing results from different AI models.</li>
<li>Scott mentions a platform called h2o.ai that queries multiple AI engines and displays results, though it still requires human oversight.</li>
<li>Chuck discusses the potential of automating this process to achieve real-time, trustworthy AI results.</li>
</ul>
<h3>Computational Power and Energy Efficiency</h3>
<ul>
<li>Chuck delves into the computational power required to train generative AI models, citing the example of the ChatGPT 3.5 model.</li>
<li>He explains the role of GPUs in handling the massive computational requirements and the efficiency of NVIDIA's GPGPU technology.</li>
<li>Chuck calculates the cost and energy consumption of training a generative AI model using NVIDIA DGX servers.</li>
<li>He highlights the importance of sustainable energy sources and efficient cooling solutions for data centers.</li>
</ul>
<h3>Future of Data Centers and AI</h3>
<ul>
<li>Chuck outlines the future of data centers, including the use of renewable energy, small modular reactors, and immersion cooling.</li>
<li>He discusses the compact, fiber-optic interconnected data centers of the future and their potential cost.</li>
<li>Chuck emphasizes the need for efficient energy use and cooling solutions to support the growing demand for AI computational power.</li>
<li>He predicts that these advancements will make data centers more sustainable and cost-effective.</li>
</ul>
<h3>Conclusion and Contact Information</h3>
<ul>
<li>Scott MacKenzie expresses his hope for the success of AI and the role of organizations like OMG in defining standards.</li>
<li>Chuck Byers reiterates the importance of trustworthiness, sustainability, and affordability in AI development.</li>
<li>Scott invites listeners to engage with OMG and contact Chuck for more information on AI and the consortium.</li>
<li>The conversation concludes with Scott encouraging listeners to educate themselves and get involved in the industry.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>CHUCK BYERS' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/charlesbyers/" target="_blank" rel="noopener">https://www.linkedin.com/in/charlesbyers/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/industry-iot-consortium/posts/?feedView=all" target="_blank" rel="noopener">https://www.linkedin.com/company/industry-iot-consortium/posts/?feedView=all</a></p>
<p><strong>Company Website:</strong> <a href="https://www.omg.org/" target="_blank" rel="noopener">https://www.omg.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Chuck Byers | OMG Q1 Meeting | Developing AI standards to insure market trustworthiness" width="500" height="281" src="https://www.youtube.com/embed/2r_800a109g?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/chuck-byers-with-omg/">Chuck Byers with OMG</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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			</item>
		<item>
		<title>Kieran Gilmurray with Technology Transformation Group</title>
		<link>https://industrialtalk.com/episodes/kieran-gilmurray/</link>
					<comments>https://industrialtalk.com/episodes/kieran-gilmurray/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 11 Nov 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/kieran-gilmurray/</guid>

					<description><![CDATA[<p>Scott MacKenzie hosts an industrial podcast, emphasizing education, collaboration, and innovation. He interviews Kieran Gilmurray, an expert in business technology with 30 years of experience. They discuss generative AI, highlighting its potential in industries like manufacturing. Kieran explains that generative AI, unlike traditional AI, allows for natural language queries and is more accessible and cost-effective. He stresses the importance of AI literacy, change management, and strategic business planning. Despite the hype, Kieran advises focusing on practical applications and ensuring AI is tied to business goals. He encourages continuous learning and collaboration to stay ahead in the rapidly evolving tech landscape.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kieran-gilmurray/">Kieran Gilmurray with Technology Transformation Group</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/358a2dbd-1271-4e20-b96c-20371ceaf3ca"></iframe></div><div>
<p>Scott MacKenzie hosts an industrial podcast, emphasizing education, collaboration, and innovation. He interviews Kieran Gilmurray, an expert in business technology with 30 years of experience. They discuss generative AI, highlighting its potential in industries like manufacturing. Kieran explains that generative AI, unlike traditional AI, allows for natural language queries and is more accessible and cost-effective. He stresses the importance of AI literacy, change management, and strategic business planning. Despite the hype, Kieran advises focusing on practical applications and ensuring AI is tied to business goals. He encourages continuous learning and collaboration to stay ahead in the rapidly evolving tech landscape.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Kieran Gilmurray on his website KieranGilmurray.com or on LinkedIn to learn more about generative AI and its applications.</li>
<li>[ ] Explore ways to incorporate generative AI into your manufacturing or business processes, focusing on automating mundane tasks and improving decision-making.</li>
<li>[ ] Implement a comprehensive education and change management program to help your team understand the benefits and risks of generative AI and how to use it effectively.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction to Industrial Talk Podcast</h3>
<ul>
<li>Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry professionals and their innovations.</li>
<li>Scott thanks listeners for their support and highlights the importance of education, collaboration, and innovation in the industry.</li>
<li>The podcast is described as the &#8220;Spotify for industry,&#8221; aiming to amplify conversations and content related to industrial trends and innovations.</li>
<li>Scott mentions the importance of trusted professionals and the need for companies to be resilient and successful through innovation.</li>
</ul>
<h3>Announcement of Upcoming Event and Generative AI Discussion</h3>
<ul>
<li>Scott promotes an upcoming event by Iris, focusing on thermographic sustainability and factory tours.</li>
<li>He encourages listeners to sign up for the event, which will be available on demand.</li>
<li>Scott introduces the main topic of the episode: a conversation with Kieran Gil Murray about generative AI.</li>
<li>Kieran is described as a professional with extensive experience in business technology, automation, AI, and data analytics.</li>
</ul>
<h3>Kieran Gil Murray's Background and Experience</h3>
<ul>
<li>Kieran shares his background, mentioning his 30 years of experience in various roles and industries.</li>
<li>He emphasizes the importance of automation, AI, and data analytics in business transformation.</li>
<li>Kieran discusses his experience working with top organizations and the challenges of implementing technology in businesses.</li>
<li>He highlights the need for a balanced approach to technology, including running businesses during good and bad times to understand leadership effectively.</li>
</ul>
<h3>Understanding Generative AI</h3>
<ul>
<li>Kieran explains generative AI as a subset of artificial intelligence that mimics human skills and intellect.</li>
<li>He contrasts generative AI with traditional AI, which required significant resources and time to build and maintain.</li>
<li>Kieran describes how generative AI models like GPT-3 can provide answers to a wide variety of questions in human-like language.</li>
<li>He emphasizes the accessibility and cost-effectiveness of generative AI, making it a democratized technology.</li>
</ul>
<h3>Challenges and Accuracy of Generative AI</h3>
<ul>
<li>Scott asks about ensuring the accuracy of generative AI answers.</li>
<li>Kieran explains the concept of hallucinations in generative AI, where the model provides plausible but incorrect answers.</li>
<li>He shares examples of AI-generated content being used inappropriately, such as lawyers using AI-generated legal cases.</li>
<li>Kieran advises validating AI-generated answers by checking multiple sources, asking for references, and using other tools for cross-verification.</li>
</ul>
<h3>Practical Applications of Generative AI in Industry</h3>
<ul>
<li>Scott inquires about how manufacturers can leverage generative AI.</li>
<li>Kieran discusses the potential of AI in manufacturing, including predictive maintenance, quality control, and production optimization.</li>
<li>He emphasizes the importance of AI education and change management to convince and train employees.</li>
<li>Kieran highlights the need for a balanced approach, combining AI with human expertise to achieve productive outcomes.</li>
</ul>
<h3>Overcoming Resistance to Change and AI Adoption</h3>
<ul>
<li>Scott and Kieran discuss the challenges of overcoming resistance to change and AI adoption in organizations.</li>
<li>Kieran emphasizes the importance of change management and AI literacy for employees.</li>
<li>He shares examples of the decline in manufacturing jobs due to a lack of skills and the need for continuous education and training.</li>
<li>Kieran advises building teams for the future and considering a business strategy that includes people, technology, and skills development.</li>
</ul>
<h3>Final Thoughts and Contact Information</h3>
<ul>
<li>Scott and Kieran wrap up the conversation, emphasizing the importance of education, collaboration, and innovation.</li>
<li>Kieran provides his contact information, encouraging listeners to reach out for further discussions and collaboration.</li>
<li>Scott reiterates the importance of staying informed and active in the world of industry and AI.</li>
<li>The episode concludes with a reminder to visit industrialtalk.com for more information and resources.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KIERAN GILMURRAY'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/kierangilmurray/" target="_blank" rel="noopener">https://www.linkedin.com/in/kierangilmurray/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/thettg/" target="_blank" rel="noopener">https://www.linkedin.com/company/thettg/</a></p>
<p><strong>Company Website:</strong> <a href="https://thettg.com/" target="_blank" rel="noopener">https://thettg.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Kieran Gilmurray | Generative AI | Training and Implementation of Industrial AI" width="500" height="281" src="https://www.youtube.com/embed/_EMAYM9bso0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kieran-gilmurray/">Kieran Gilmurray with Technology Transformation Group</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/0cf03506-af22-447c-9547-cd79502c3018/Kieran-Gilmurray-Conversation-Mp3.mp3" length="50110127" type="audio/mpeg" />

			</item>
		<item>
		<title>Kristi Flores with Accruent</title>
		<link>https://industrialtalk.com/episodes/kristi-flores-with-accruent/</link>
					<comments>https://industrialtalk.com/episodes/kristi-flores-with-accruent/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 23 Oct 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/kristi-flores-with-accruent</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Accruent Insights and talking to Kristi Flores, CMO at Accruent about "It’s all about listening and solving today’s customer’s challenges".</p>
<p>Scott MacKenzie hosts an industrial talk podcast episode featuring Christie Flores, head of marketing and SVP of partner programs at Accruent. Christie discusses the importance of customer engagement and collaboration at the Accruent Insights 2024 conference in San Antonio, highlighting the event's significance for the company and its 500 attendees. She emphasizes the company's focus on innovation, user-friendly products, and cloud-first strategy. Christie also mentions the integration of AI and machine learning, supported by Ford of, to enhance business operations across various departments. The conversation underscores the value of community, networking, and continuous improvement in technology.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kristi-flores-with-accruent/">Kristi Flores with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b8cd1f2d-439a-49b3-afd5-05fa6cdaa06d"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.accruent.com/events/accruent-insights" target="_blank" rel="noopener">Accruent Insights</a> and talking to <strong>Kristi Flores, CMO at Accruent </strong>about &#8220;It’s all about listening and solving today’s customer’s challenges&#8221;<strong>.</strong></p>
<div>
<p>Scott MacKenzie hosts an industrial talk podcast episode featuring Christie Flores, head of marketing and SVP of partner programs at Accruent. Christie discusses the importance of customer engagement and collaboration at the Accruent Insights 2024 conference in San Antonio, highlighting the event's significance for the company and its 500 attendees. She emphasizes the company's focus on innovation, user-friendly products, and cloud-first strategy. Christie also mentions the integration of AI and machine learning, supported by Ford of, to enhance business operations across various departments. The conversation underscores the value of community, networking, and continuous improvement in technology.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Connect with Kristi Flores, SVP of Marketing and Partner Programs at Accruent, on LinkedIn or through the company website to discuss Accruent's solutions and how they can help your business.</li>
<li>[ ] Explore how Accruent is leveraging AI and cloud technology to enhance their products and services, and understand how these capabilities can benefit your organization.</li>
<li>[ ] Participate in Accruent's future user conferences and events to stay engaged with the company's product roadmap, provide feedback, and collaborate with other customers.</li>
</ul>
<h2>Outline</h2>
<h3>Accruent Insights 2024 Overview</h3>
<ul>
<li>Scott MacKenzie introduces the podcast and welcomes listeners, emphasizing the importance of industrial professionals and their contributions.</li>
<li>Scott mentions the current event, Accruent Insights 2024, held in San Antonio, Texas, highlighting its significance and the company's impact.</li>
<li>Kristi Flores, the head of marketing and SVP of partner programs, joins the conversation, expressing her excitement about the event.</li>
<li>Scott and Kristi discuss the venue's suitability for bringing people together, contrasting it with last year's venue at the Gaylord.</li>
</ul>
<h3>Kristi Flores' Role and Event Importance</h3>
<ul>
<li>Kristi introduces herself, detailing her responsibilities as the head of marketing and SVP of partner programs.</li>
<li>Scott inquires about how Christie and her team distill the insights from the event into actionable items for customers.</li>
<li>Kristi explains the various ways information is gathered, including one-on-one meetings and larger conferences, emphasizing the value of customer feedback.</li>
<li>Kristi shares an example of a meeting where customer ideas sparked significant breakthroughs, highlighting the power of collaboration.</li>
</ul>
<h3>Roadmaps and Innovation</h3>
<ul>
<li>Scott asks about the roadmaps for each platform and solution, seeking clarification on how they are communicated to customers.</li>
<li>Kristi describes the holistic vision for the company, focusing on connected ecosystems and efficient workflows.</li>
<li>She provides examples of how products like Red Eye Maintenance are integrated to enhance customer experience.</li>
<li>Kristi emphasizes the company's commitment to innovation, mentioning disruptive technologies like current space intelligence.</li>
</ul>
<h3>User Experience and Cloud Strategy</h3>
<ul>
<li>Scott and Kristi discuss the importance of user experience, aiming for intuitive interfaces that minimize clicks and provide immediate insights.</li>
<li>Kristi highlights the company's focus on making products user-friendly and predictive, enhancing customer efficiency.</li>
<li>Scott inquires about the company's transition to a cloud-first strategy, and Kristi confirms the shift, citing security and innovation as key drivers.</li>
<li>Kristi explains the benefits of cloud-based updates, including continuous delivery and reduced downtime for customers.</li>
</ul>
<h3>Customer Feedback and Collaboration</h3>
<ul>
<li>Scott asks if the company looks back at customer feedback to implement requested features, and Kristi confirms that it is a gratifying process.</li>
<li>Kristi emphasizes the value of community and networking at the event, where customers share tips and ideas to help each other.</li>
<li>Scott and Kristi discuss the importance of collaboration and the willingness to talk, given the rapid pace of technological change.</li>
<li>Kristi shares an example of a collaborative dinner with customers, highlighting the generosity and support within the community.</li>
</ul>
<h3>AI and Innovation with Fortive</h3>
<ul>
<li>Scott inquires about the company's relationship with Fortive and how AI is being integrated into their solutions.</li>
<li>Kristi explains the various ways they collaborate with Fortive, including access to a team of data scientists and digital marketing support.</li>
<li>She describes a recent hackathon focused on AI, where teams pitched ideas to accelerate business goals and challenges.</li>
<li>Kristi emphasizes the importance of making AI approachable and providing space for teams to think big and share ideas.</li>
</ul>
<h3>AI Impact and Prioritization</h3>
<ul>
<li>Scott asks how the company prioritizes AI and its impact on business, seeking examples of deployed AI solutions.</li>
<li>Kristi explains that AI is used to address business priorities, aiming to enhance efficiency, creativity, and productivity.</li>
<li>She provides examples of AI use across different departments, including product engineering, legal, and marketing.</li>
<li>Kristi highlights the importance of using AI as an accelerant and enabler, driving faster and better solutions.</li>
</ul>
<h3>Connecting with Kristi Flores</h3>
<ul>
<li>Scott asks how listeners can connect with Kristi if they want to be part of the company's solutions or have needs they want to discuss.</li>
<li>Kristi suggests connecting via LinkedIn or finding her information on the company's website.</li>
<li>Scott reiterates the importance of collaboration, innovation, and education, encouraging listeners to reach out and have conversations.</li>
<li>Scott wraps up the podcast, emphasizing the value of technology and solutions provided by companies like Accruent, and invites listeners to stay tuned for more conversations.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KRISTI FLORES' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/kristiflores/" target="_blank" rel="noopener">https://www.linkedin.com/in/kristiflores/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/accruent/" target="_blank" rel="noopener">https://www.linkedin.com/company/accruent/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.accruent.com/" target="_blank" rel="noopener">https://www.accruent.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Kristi Flores | Accruent | It’s all about listening and solving today’s customer’s challenges" width="500" height="281" src="https://www.youtube.com/embed/ch_JLZ7FcVw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kristi-flores-with-accruent/">Kristi Flores with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Claude Baudoin with cebe IT</title>
		<link>https://industrialtalk.com/episodes/claude-baudoin-with-cebe-it/</link>
					<comments>https://industrialtalk.com/episodes/claude-baudoin-with-cebe-it/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 19 Sep 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/claude-baudoin-with-cebe-it</guid>

					<description><![CDATA[<p>Claude Baudoin, co-chair of several OMG task forces, including the AI Platform Task Force, discussed the timeliness of AI standards. He highlighted the need for standards to address interoperability and portability issues in AI, citing examples like the portability of neural network models and standardization of image classifiers. Baudoin emphasized OMG's open process for determining standards through RFIs, contrasting it with ISO's more guideline-focused approach. He encouraged active participation in OMG to shape standards, offering a competitive advantage in the market. OMG's efforts aim to provide concrete, technical standards, unlike ISO's general advice.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/claude-baudoin-with-cebe-it/">Claude Baudoin with cebe IT</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/c2513339-ee5f-44f2-b02b-5aebe68a47c5"></iframe></div><p>Claude Baudoin, co-chair of several OMG task forces, including the AI Platform Task Force, discussed the timeliness of AI standards. He highlighted the need for standards to address interoperability and portability issues in AI, citing examples like the portability of neural network models and standardization of image classifiers. Baudoin emphasized OMG's open process for determining standards through RFIs, contrasting it with ISO's more guideline-focused approach. He encouraged active participation in OMG to shape standards, offering a competitive advantage in the market. OMG's efforts aim to provide concrete, technical standards, unlike ISO's general advice.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Issue a request for information to determine needed AI standards.</li>
<li>[ ] Get involved in OMG's standards development process by becoming a member and attending meetings.</li>
</ul>
<h2>Outline</h2>
<h3>Introduction and Participant Roles</h3>
<ul>
<li>Karen Quatromoni introduces herself as the Director of Public Relations for Object Management Group (OMG) and welcomes Bill Hoffman, the OMG CEO and chairman.</li>
<li>Claude Baudoin introduces himself as the owner and principal at cebe IT and Knowledge Management, based in San Rafael, California.</li>
<li>Claude mentions his extensive background in software engineering, IT management, and his long association with OMG, including his roles in various task forces and working groups.</li>
<li>The focus of the podcast is on AI standards, and Claude is co-chairing the AI Platform Task Force for OMG.</li>
</ul>
<h3>Timing of AI Standards</h3>
<ul>
<li>Bill Hoffman discusses the rapid evolution of AI and the timeliness of discussing AI standards.</li>
<li>Claude shares an anecdote from 1993 about the premature standardization debate and how it eventually led to the development of the Unified Modeling Language (UML).</li>
<li>The fundamental issue is that lack of standards can lead to significant time wasted on interoperability and portability issues, hindering innovation.</li>
<li>The goal is to identify when standards are needed to allow developers to focus more on innovation rather than technical challenges.</li>
</ul>
<h3>Examples of AI Standards Needed</h3>
<ul>
<li>Claude explains the current work on portability of neural network models with the help of Zephyr Solutions.</li>
<li>The challenge is that neural network models cannot be easily moved from one platform to another due to the lack of a standard representation.</li>
<li>Another area of interest is image classifiers, where there is a need for a standard to handle large datasets and descriptions of images.</li>
<li>Other potential standards include metadata for data sets and semantic tagging of information, which are widely needed.</li>
</ul>
<h3>Determining AI Standards</h3>
<ul>
<li>Bill asks how OMG determines which AI standards are needed.</li>
<li>OMG has an open process that involves issuing requests for information (RFIs) to gather input from the general public, not just OMG members.</li>
<li>In 2019, NIST issued an RFI, but it was five years old and did not address the current landscape, including the rise of large language models.</li>
<li>OMG is considering issuing a new RFI to gather more up-to-date input on needed standards.</li>
</ul>
<h3>OMG's Approach to AI Standards</h3>
<ul>
<li>Bill inquires about how OMG's efforts differ from other organizations like ISO and IEEE.</li>
<li>ISO's standards are more like guidelines, while OMG focuses on more precise, technically detailed standards.</li>
<li>OMG collaborates with ISO and IEEE, feeding specifications to ISO and having a liaison with IEEE's project group on AI terminology and data formats.</li>
<li>OMG's work is more concrete and provides specific models and formats for users and developers.</li>
</ul>
<h3>Getting Involved in OMG</h3>
<ul>
<li>Bill asks how listeners can get involved in OMG.</li>
<li>OMG is a member-driven organization, and involvement requires active participation in creating standards.</li>
<li>Listeners can subscribe to updates and attend quarterly meetings to generate RFPs and standards.</li>
<li>The benefits of membership include shaping the standards and gaining early knowledge of their development, giving an advantage in the market.</li>
</ul>
<h3>Conclusion and Closing Remarks</h3>
<ul>
<li>Bill emphasizes the importance of being an active participant rather than a passive observer in the standards development process.</li>
<li>Claude thanks Bill for the discussion and highlights the importance of AI standards for the future.</li>
<li>Karen Quatromoni concludes the podcast, thanking Claude and Bill for their insights on AI standards.</li>
</ul>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/claude-baudoin-with-cebe-it/">Claude Baudoin with cebe IT</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Linda Fanaras the B2B Brand180 Podcast Leveraging AI for Content Creation</title>
		<link>https://industrialtalk.com/episodes/linda-fanaras-the-b2b-grand-180-podcast-leveraging-ai-for-content-creation/</link>
					<comments>https://industrialtalk.com/episodes/linda-fanaras-the-b2b-grand-180-podcast-leveraging-ai-for-content-creation/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 09 Aug 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/linda-fanaras-the-b2b-grand-180-podcast-leveraging-ai-for-content-creation</guid>

					<description><![CDATA[<p>Chuck Atkins and Linda Fanaras emphasized the importance of having a clear target audience and foundational documents before leveraging AI tools in content marketing. They stressed the need for a strategy and intention, rather than relying solely on AI to generate content without direction. Chuck introduced his Title wave content platform, which provides training, coaching, and processes to help brands create engaging content across multiple channels using AI. Linda agreed, highlighting the importance of micro-segmenting the audience to develop content that resonates with the intended target. Linda discussed the potential of AI to enhance content strategy, emphasizing the importance of using AI to create targeted content, balance authenticity and efficiency, and analyze competitive data to establish topical authority.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/linda-fanaras-the-b2b-grand-180-podcast-leveraging-ai-for-content-creation/">Linda Fanaras the B2B Brand180 Podcast Leveraging AI for Content Creation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/38923bfc-46c7-424d-b71a-e5a03e81edce"></iframe></div><p>Chuck Atkins and Linda Fanaras emphasized the importance of having a clear target audience and foundational documents before leveraging AI tools in content marketing. They stressed the need for a strategy and intention, rather than relying solely on AI to generate content without direction. Chuck introduced his Title wave content platform, which provides training, coaching, and processes to help brands create engaging content across multiple channels using AI. Linda agreed, highlighting the importance of micro-segmenting the audience to develop content that resonates with the intended target. Linda discussed the potential of AI to enhance content strategy, emphasizing the importance of using AI to create targeted content, balance authenticity and efficiency, and analyze competitive data to establish topical authority.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Conduct video interviews to capture authentic language for more engaging AI-generated content.</li>
<li>[ ] Build out target personas using Chuck's online persona building tool.</li>
<li>[ ] Schedule a 90-minute Title Wave content strategy session with Chuck.</li>
<li>[ ] Reach out to Chuck on LinkedIn or the Title Wave website for more information.</li>
</ul>
<h2>Outline</h2>
<h3>Using AI for content marketing, with a focus on foundational documents and target audience.</h3>
<ul>
<li>Chuck Atkins shares insights on using AI to elevate brand presence and connect more effectively.</li>
<li>Chuck: Identify target audience before using AI tools (0:01:41)</li>
<li>Linda: Micro-segment audience for tailored content (0:03:56)</li>
</ul>
<h3>Using AI to enhance content creation, including persona development, micro-segmentation, and balancing brand voice with authenticity.</h3>
<ul>
<li>Chuck suggests using AI to create page titles and metadata that accurately reflect content.</li>
<li>Chuck recommends using AI to analyze content and make it more helpful and comprehensive.</li>
<li>Chuck suggests using video interviews to capture authentic language and nuances of a brand's voice.</li>
<li>Starting with authentic content created by humans can result in more authentic and real content, according to Chuck.</li>
</ul>
<h3>Using AI for content creation, including generating headlines, FAQs, product descriptions, and uncovering competitive data.</h3>
<ul>
<li>Chuck uses AI to generate compelling lines and hooks for content, starting with the content written and then rewriting the hook.</li>
<li>Chuck approaches writing product to service descriptions like a copywriter, using prompts and inputs from the target audience, brand promise, and value props.</li>
<li>Speaker suggests using AI to analyze competitors' content and establish topical authority in industry.</li>
</ul>
<h3>Using AI for content creation, including tips for long-form content and strategies for effective content waves.</h3>
<ul>
<li>Chuck: Start with outline, write individual topics, then build long-form content.</li>
<li>Chuck: Use AI to create faith copy, then write intro, conclusion, and tie it all together.</li>
<li>Chuck Aikens offers custom training sessions to help individuals create a content wave for their brand.</li>
<li>Foundational documents, such as persona, brand, promise, and voice, are crucial for content creation.</li>
<li>AI can be used to create high-quality content, but it's important to have a strategy and commitment to see it through.</li>
</ul>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/linda-fanaras-the-b2b-grand-180-podcast-leveraging-ai-for-content-creation/">Linda Fanaras the B2B Brand180 Podcast Leveraging AI for Content Creation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Jorge Maia and Rebeca Sousa with Crazy Tech Labs</title>
		<link>https://industrialtalk.com/episodes/jorge-maia-and-rebeca-sousa-crazytechlabs/</link>
					<comments>https://industrialtalk.com/episodes/jorge-maia-and-rebeca-sousa-crazytechlabs/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 08 Aug 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/jorge-maia-and-rebeca-sousa-crazytechlabs</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at OMG, Q1 Meeting and talking to Jorge Maia and Rebeca Sousa with Crazy Tech Labs about "Merging AI with Digital Twin, IoT, IIoT to solve real problems".</p>
<p>The potential of digital twins in the IoT ecosystem was discussed, along with the importance of data quality and the need for collaboration and interdisciplinary approaches. Key arguments included the transformative impact of digital twins, the challenges of device authentication and security, and the significance of contextualization in IoT data quality. The speakers emphasized the importance of aligning AI and IoT innovations in industry, while also highlighting the challenges of leveraging AI in IoT and digital twin. The potential of merging AI and digital twins to solve real-world problems in industry was also discussed, with a focus on the importance of collaboration, education, and having the right people with the right skills to innovate and create resilience in business.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jorge-maia-and-rebeca-sousa-crazytechlabs/">Jorge Maia and Rebeca Sousa with Crazy Tech Labs</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/1a37e23b-f233-4fbe-b09b-36b35d7e70cd"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://www.omg.org/" target="_blank" rel="noopener">OMG, Q1 Meeting</a> and talking to <strong>Jorge Maia and Rebeca Sousa with Crazy Tech Labs </strong>about &#8220;Merging AI with Digital Twin, IoT, IIoT to solve real problems&#8221;.</p>
<div>
<div class="content">
<div class="ac-container ac-adaptiveCard">
<div class="ac-textBlock">
<p>The potential of digital twins in the IoT ecosystem was discussed, along with the importance of data quality and the need for collaboration and interdisciplinary approaches. Key arguments included the transformative impact of digital twins, the challenges of device authentication and security, and the significance of contextualization in IoT data quality. The speakers emphasized the importance of aligning AI and IoT innovations in industry, while also highlighting the challenges of leveraging AI in IoT and digital twin. The potential of merging AI and digital twins to solve real-world problems in industry was also discussed, with a focus on the importance of collaboration, education, and having the right people with the right skills to innovate and create resilience in business.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Look into security practices for IoT devices on customer sites.</li>
<li>[ ] Share contact details (LinkedIn, Instagram) with the host.</li>
<li>[ ] Promote Crazy Tech Labs services and technology solutions on the Industrial Talk Podcast.</li>
</ul>
<h2>Outline</h2>
<h3>IoT, digital twins, AI, and problem-solving in industry.</h3>
<ul>
<li>Scott MacKenzie welcomes Jorge to the podcast and praises his problem-solving skills.</li>
<li>Jorge shares his experience at the OMG q1 meeting in Reston, Virginia, where he learned about AI, IoT, and digital twins.</li>
<li>Rebecca, a computer scientist and PhD candidate, discusses IoT, digital twins, and AI projects in Brazil and the US.</li>
<li>Jorge, a mechatronic engineer, shares his experience working with IoT and digital twins at Crazy Tech Labs, and how he met Dan in a conference in San Francisco.</li>
</ul>
<h3>AI, IoT, and digital twin technology, with a focus on practical applications and the importance of understanding AI.</h3>
<ul>
<li>Jorge emphasizes the importance of researching the market and listening to others before solving a problem.</li>
<li>Jorge and Scott MacKenzie discuss the potential of edge computing and AI inference in solving real-world problems.</li>
<li>Jorge: Solving problems without putting costs ahead, looking into clients' needs, and using technology that's already available.</li>
<li>Rebeca: Importance of standardizations in AI to avoid dangerous situations where people say whatever they want.</li>
<li>Rebeca emphasizes the practical applications of AI, such as saving time and providing insights, while Speaker 2 highlights the importance of understanding the problem and using the right tools.</li>
</ul>
<h3>AI and IoT, data quality, and digital twins.</h3>
<ul>
<li>Scott and Speaker 2 discuss AI's impact on IoT and digital twin, with Speaker 2 viewing it as a tool for composing solutions.</li>
<li>Jorge emphasizes the importance of context in AI and IoT, citing the need for accurate data to create a digital twin.</li>
<li>Rebeca discusses various approaches to ensuring data accuracy in IoT, including using AI to identify patterns and detect deviations in time series data.</li>
</ul>
<h3>AI, digital twins, and IoT solutions for industrial efficiency.</h3>
<ul>
<li>Digital twins provide contextualization to identify security issues in IoT devices.</li>
<li>Rebeca discussed the importance of AI in detecting inconsistencies in data and improving confidence in results.</li>
<li>Jorge highlighted the challenges of choosing the right IoT solutions in a rapidly evolving market.</li>
<li>Scott MacKenzie and Jorge Crazy Tech Labs discuss merging AI and digital twin to solve real problems.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JORGE MAIA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/jorgeasmaia/" target="_blank" rel="noopener">https://www.linkedin.com/in/jorgeasmaia/</a></p>
<p><strong>Company Website:</strong> <a href="https://crazytechlabs.com/https://crazytechlabs.com/" target="_blank" rel="noopener">https://crazytechlabs.com/https://crazytechlabs.com/</a></p>
<h2>REBECA SOUSA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/rebeca-helen-sousa/" target="_blank" rel="noopener">https://www.linkedin.com/in/rebeca-helen-sousa/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Jorge Maia | Rebeca Sousa | Crazy Tech Labs | OMG | Solving Real Challenges with AI and DT" width="500" height="281" src="https://www.youtube.com/embed/ZPd82ViH9XM?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/jorge-maia-and-rebeca-sousa-crazytechlabs/">Jorge Maia and Rebeca Sousa with Crazy Tech Labs</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Christian Silbernagel with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/christian-silbernagel-flukereliability/</link>
					<comments>https://industrialtalk.com/episodes/christian-silbernagel-flukereliability/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 29 Jul 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/christian-silbernagel-flukereliability</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 24 and talking to Christian Silbernagel, Head of Sales Americas with Fluke Reliability about "Gaining time and efficiency with trustworthy data".</p>
<p>During the conversation, Scott MacKenzie and Christian discussed the integration of Azima's validated vibration data into Fluke's portfolio, highlighting the importance of validated data in maintenance and reliability. They also explored the potential of AI diagnostics in asset management, emphasizing efficiency and scalability gains. Finally, they discussed maximizing efficiency and retention in manufacturing, with a focus on cost savings and efficiency gains through the use of AI and other technologies.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/christian-silbernagel-flukereliability/">Christian Silbernagel with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b1213120-5694-4f36-bbda-4939f803a893"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 24</a> and talking to <strong>Christian Silbernagel, Head of Sales Americas with Fluke Reliability </strong>about &#8220;Gaining time and efficiency with trustworthy data&#8221;.</p>
<div>
<div>
<p>During the conversation, Scott MacKenzie and Christian discussed the integration of Azima's validated vibration data into Fluke's portfolio, highlighting the importance of validated data in maintenance and reliability. They also explored the potential of AI diagnostics in asset management, emphasizing efficiency and scalability gains. Finally, they discussed maximizing efficiency and retention in manufacturing, with a focus on cost savings and efficiency gains through the use of AI and other technologies.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Connect with Christian on LinkedIn.</li>
<li>[ ] Share Chris' contact details on the Industrial Talk podcast for others to connect with him.</li>
<li>[ ] Continue the conversation about applying AI solutions across different industries to focus on higher value work.</li>
</ul>
<h2>Outline</h2>
<h3>Vibration data and its importance in maintenance and reliability.</h3>
<ul>
<li>Christian, Chris, is from Germany and has a background in reliability engineering and sales management.</li>
<li>Fluke reliability, Emaint, and Pruftechnik are some of the services discussed in the podcast.</li>
<li>Christian explains the value of Azima's 30-year vibration data set, which has been validated by experts in various environments and verticals.</li>
<li>The data set is unique in its scale and quality, with trillions of data points validated by cat 3 and 4 specialists, making it a valuable engine for feeding and getting output.</li>
</ul>
<h3>Leveraging AI for vibration analysis and predictive maintenance to save time and increase efficiency.</h3>
<ul>
<li>Christian: AI diagnostic capability will revolutionize asset management industry.</li>
<li>Scott MacKenzie: Technology will leverage business innovation and efficiency in asset management.</li>
<li>Christian emphasizes the importance of &#8220;buying time&#8221; by automating manual tasks, allowing for more meaningful work.</li>
<li>The speaker believes that measuring return on invest is not the only KPI, and highlights the potential for cost savings through automation.</li>
<li>Scott MacKenzie and Christian discuss AI-powered Azima for repair optimization.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
</div>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>CHRISTIAN SILBERNAGEL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/christian-s-55245099/" target="_blank" rel="noopener">https://www.linkedin.com/in/christian-s-55245099/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/fluke-reliability/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Christian Silbernagel | Fluke Reliability | Xcelerate 24 | Gaining time, efficiency with data" width="500" height="281" src="https://www.youtube.com/embed/yD2DpWJLXYU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/christian-silbernagel-flukereliability/">Christian Silbernagel with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/5094df74-a938-4667-9a41-0a9aae8d7417/Christian-Silbernagel-Mp3.mp3" length="21508847" type="audio/mpeg" />

			</item>
		<item>
		<title>Pieter van Schalkwyk with XMPRO</title>
		<link>https://industrialtalk.com/episodes/pieter-van-schalkwyk-xmpro/</link>
					<comments>https://industrialtalk.com/episodes/pieter-van-schalkwyk-xmpro/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 24 Jul 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/pieter-van-schalkwyk-with-xmpro</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at OMG, Q1 Meeting and talking to Pieter van Schalkwyk, CEO of XMPRO about "Successful solutions and tools to implement your Digital Twin strategy".</p>
<p>Scott MacKenzie and Pieter discussed the potential of digital twin technology in the industrial sector, emphasizing the need for standards and proper implementation to achieve real business value. They highlighted the importance of digital twins in addressing business problems and achieving ROI, particularly in asset-intensive industries like oil and gas, mining, energy, and utilities. The conversation emphasized the significance of digital twin technology in improving efficiency, reducing costs, and enhancing decision-making in these industries.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/pieter-van-schalkwyk-xmpro/">Pieter van Schalkwyk with XMPRO</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/2417d2c3-b743-45e2-a848-be93ceeb0f5b"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://www.omg.org/" target="_blank" rel="noopener">OMG, Q1 Meeting</a> and talking to <strong>Pieter van Schalkwyk, CEO of XMPRO </strong>about &#8220;Successful solutions and tools to implement your Digital Twin strategy&#8221;.</p>
<div>
<div class="content">
<div class="ac-container ac-adaptiveCard">
<div class="ac-textBlock">
<p>Scott MacKenzie and Pieter discussed the potential of digital twin technology in the industrial sector, emphasizing the need for standards and proper implementation to achieve real business value. They highlighted the importance of digital twins in addressing business problems and achieving ROI, particularly in asset-intensive industries like oil and gas, mining, energy, and utilities. The conversation emphasized the significance of digital twin technology in improving efficiency, reducing costs, and enhancing decision-making in these industries.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Connect with Pieter van Schalkwyk on LinkedIn</li>
<li>[ ] Read Peter's book on building industrial digital twins using Azure Digital Twin</li>
<li>[ ] Promote your podcast or technology on the industrial talk platform</li>
<li>[ ] Reach out to Peter for more information on digital twin implementation and the periodic table</li>
</ul>
<h2>Outline</h2>
<h3>Digital twin technology and its challenges.</h3>
<ul>
<li>Peter, CEO of XMPro, discusses digital twin technology at OMG's Q1 meeting.</li>
<li>Pieter highlights increasing complexity in digital twin technology, emphasizing need for standards and interoperability.</li>
</ul>
<h3>Digital twin capabilities and their importance in business.</h3>
<ul>
<li>Pieter explains technology-agnostic approach to digital twins, focusing on business value.</li>
<li>Pieter emphasizes the importance of understanding capabilities in the digital twin context.</li>
<li>Pieter and Scott MacKenzie discuss how to identify and prioritize capabilities in an organization.</li>
<li>Pieter discusses vetting capabilities for digital twin technology with industry practitioners and DTC members.</li>
</ul>
<h3>Digital twin technology and its applications in various industries.</h3>
<ul>
<li>Pieter suggests expanding the digital twin standard to include emerging technologies like Gen AI, while also making it machine-readable for easier adoption and compliance.</li>
<li>Scott MacKenzie appreciates the simplicity of the digital twin standard, which allows for easy explanation and understanding, even for non-technical individuals.</li>
<li>Pieter MacKenzie, CEO of XM Pro, discusses digital twin technology and its applications in asset-intensive industries.</li>
<li>Pieter encourages listeners to reach out to him on LinkedIn for more information and collaboration.</li>
</ul>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>PIETER VAN SCHALKWYK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/pietervs/" target="_blank" rel="noopener">https://www.linkedin.com/in/pietervs/</a></p>
<p><strong>Company LinkedIn</strong>: <a href="https://www.linkedin.com/company/xmpro-inc/" target="_blank" rel="noopener">https://www.linkedin.com/company/xmpro-inc/</a></p>
<p><strong>Company Website:</strong> <a href="https://xmpro.com/" target="_blank" rel="noopener">https://xmpro.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Pieter van Schalkwyk | XMPro | OMG | Solutions and tools to implement your Digital Twin strategy" width="500" height="281" src="https://www.youtube.com/embed/4CoPRpZNGp0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/pieter-van-schalkwyk-xmpro/">Pieter van Schalkwyk with XMPRO</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/5a905b6e-e468-4c3d-9c16-eee526a011e9/Pieter-van-Schalkwyk-XMPro-Mp3.mp3" length="23122223" type="audio/mpeg" />

			</item>
		<item>
		<title>Torsten Seehaus with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/torsten-seehaus-fluke-reliability-azima/</link>
					<comments>https://industrialtalk.com/episodes/torsten-seehaus-fluke-reliability-azima/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 17 Jul 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/torsten-seehaus-fluke-reliability-azima</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 24 and talking to Torsten Seehaus, Strategy and Integration Leader with Fluke Reliability about "The powerful Azima solution transforming the asset management vibration market".</p>
<p>Torsten Seehaus and Scott MacKenzie discussed the latest advancements in predictive maintenance technology, highlighting the significance of vibration measurement to predict potential machine failures. They also touched on the potential for increased automation in the future, while acknowledging the need for further development. Later, Scott and Torsten discussed the evolution of predictive maintenance and its growing popularity among customers, emphasizing the benefits of reduced downtime, lower maintenance costs, and improved customer satisfaction.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/torsten-seehaus-fluke-reliability-azima/">Torsten Seehaus with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/1bf93254-f054-45e7-8c76-7ec9125e04a2"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 24</a> and talking to <strong>Torsten Seehaus, Strategy and Integration Leader with Fluke Reliability </strong>about &#8220;The powerful Azima solution transforming the asset management vibration market&#8221;.</p>
<div>
<div>
<p>Torsten Seehaus and Scott MacKenzie discussed the latest advancements in predictive maintenance technology, highlighting the significance of vibration measurement to predict potential machine failures. They also touched on the potential for increased automation in the future, while acknowledging the need for further development. Later, Scott and Torsten discussed the evolution of predictive maintenance and its growing popularity among customers, emphasizing the benefits of reduced downtime, lower maintenance costs, and improved customer satisfaction.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Integrate additional data sources beyond vibration into Azima's models.</li>
<li>[ ] Expand Azima's predictive capabilities to provide more specific failure predictions and recommended actions.</li>
<li>[ ] Further automate Azima's workflow from failure prediction to work order generation and completion tracking.</li>
</ul>
<h2>Outline</h2>
<h3>Predictive maintenance technology with Zima CEO.</h3>
<ul>
<li>Torsten, Fluke/Azima leader, discusses product management & acquisition.</li>
<li>Azima provides accurate insights on machine failures by leveraging decades of vibration data from various industries.</li>
<li>Torsten: AI model predicts failures based on data, with 60-70% of failures automated.</li>
<li>Torsten: Future goal is to increase automation level, balancing automation with human analysis.</li>
</ul>
<h3>Predictive maintenance software for industrial equipment.</h3>
<ul>
<li>The Azima system uses machine learning to analyze vibration data and predict when maintenance is needed.</li>
<li>The system can identify specific models and nameplates, and provide notifications based on vibration levels.</li>
<li>Torsten: Customers want predictive maintenance to avoid surprises, like bearing failure in 28 days.</li>
<li>Torsten: Predictive maintenance is getting more familiar, customers reacting to issues, like time-based maintenance.</li>
</ul>
<h3>Using AI for predictive maintenance and inventory management.</h3>
<ul>
<li>Torsten: Voice downtime savings, automated work order management, and real-time monitoring.</li>
<li>Scott MacKenzie: Proactive planning, right-time work order generation, and effective work execution.</li>
<li>Torsten discussed inventory management challenges for multiple sites and customers, highlighting the importance of having the right spare parts in place at the right time.</li>
<li>Torsten mentioned Fluke Reliability and Xcelerate 2024, an event that showcased solutions to help industrial professionals succeed, including vibration AI and Azima.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
</div>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>TORSTEN SEEHAUS' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/torstenseehaus/" target="_blank" rel="noopener">https://www.linkedin.com/in/torstenseehaus/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/fluke-reliability/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Torsten Seehaus | Fluke Reliability | Azima | Xclelerate | Azima transforming the vibration market" width="500" height="281" src="https://www.youtube.com/embed/M7eaC6VL6Ig?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/torsten-seehaus-fluke-reliability-azima/">Torsten Seehaus with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/6a627255-6d0d-4cdc-929e-c0ad7d63435e/Torsten-Seehaus-Mp3.mp3" length="24645167" type="audio/mpeg" />

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		<title>Aaron Merkin with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/aaron-merkin-fluke-reliability/</link>
					<comments>https://industrialtalk.com/episodes/aaron-merkin-fluke-reliability/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 28 Jun 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/aaron-merkin-fluke-reliability</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 24 and talking to Aaron Merkin, Chief Technology Officer with Fluke Reliability about "Stitching together a more integrated reliability solution".</p>
<p>Aaron Merkin discussed the shift from on-premise to cloud software and the integration of AI in enterprise software. Scott MacKenzie and Aaron discussed the importance of data collection and closed-loop workflows for predictive maintenance, highlighting the benefits of modern applications like x5 and the potential of generative AI and augmented reality in asset management and maintenance. The conversation emphasized the challenges of navigating disruptive times in the industry and the need for comprehensive solutions to eliminate unplanned downtime and improve worker efficiency.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/aaron-merkin-fluke-reliability/">Aaron Merkin with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/8be5a9a5-bb71-460a-a5e8-0e05d00a28b0"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 24</a> and talking to <strong>Aaron Merkin, Chief Technology Officer with Fluke Reliability </strong>about &#8220;Stitching together a more integrated reliability solution&#8221;.</p>
<div>
<div>
<p>Aaron Merkin discussed the shift from on-premise to cloud software and the integration of AI in enterprise software. Scott MacKenzie and Aaron discussed the importance of data collection and closed-loop workflows for predictive maintenance, highlighting the benefits of modern applications like x5 and the potential of generative AI and augmented reality in asset management and maintenance. The conversation emphasized the challenges of navigating disruptive times in the industry and the need for comprehensive solutions to eliminate unplanned downtime and improve worker efficiency.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Aaron on LinkedIn for more information on Fluke's solutions.</li>
<li>[ ] Consider migrating to x5 platform to close the maintenance lifecycle loop.</li>
<li>[ ] Continue investing in generative AI and augmented reality technologies to further automate workflows.</li>
</ul>
<h2>Outline</h2>
<h3>Industrial software and AI with a former CTO.</h3>
<ul>
<li>Aaron Merkin, discusses his role as Chief Technology Officer (CTO) at Fluke.</li>
<li>Aaron shares his experience taking his family to Washington, D.C. for spring break, including visiting museums and memorials, and watching the half marathon.</li>
<li>Aaron discusses their experience in enterprise software and industrial software, mentioning their roles in various companies such as AWS, Clara, and Honeywell.</li>
<li>Aaron shares their insights on the disruptive nature of the current time and how they helped Honeywell navigate through it.</li>
</ul>
<h3>Connected reliability and predictive maintenance workflow, with a focus on Fluke's Xeno and EMA acquisitions and their impact on</h3>
<ul>
<li>Fluke reliability is expanding its approach to connected reliability, focusing on predictive maintenance workflows and integrating systems to provide value to customers.</li>
<li>Fluke acquired Xeno and EMA to enhance its portfolio with AI and measurement technologies to improve data collection and workflow management.</li>
<li>Aaron: X5 platform improves closed-loop maintenance with modern, easy-to-use mobile capabilities.</li>
<li>Aaron: X5's mobile capabilities shorten time to productivity for new joiners in industrial facilities.</li>
</ul>
<h3>AI-powered predictive maintenance software for industrial assets.</h3>
<ul>
<li>MacKenzie: Technology bridges skills gap, improves efficiency.</li>
<li>Aaron: Closed-loop workflow automation for efficient asset management.</li>
<li>Aaron discusses the benefits of using x5 quality PM management annex, including reduced backlog of maintenance activities and improved first-time correction.</li>
<li>Case study highlights the effectiveness of x5 in addressing issues such as lack of prioritization, poor work instructions, and inadequate spare part information.</li>
</ul>
<h3>Asset management, maintenance, and reliability solutions.</h3>
<ul>
<li>Scott MacKenzie: Electronic work packages can improve maintenance tasks (15 words)</li>
<li>Aaron: Creating an ecosystem to help customers prioritize technology (14 words)</li>
<li>Aaron Merkin: Leading industry direction with integrated solutions.</li>
<li>Scott MacKenzie: Building platform for industrial professionals through education.</li>
</ul>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
</div>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>AARON MERKIN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/austintechsaas/" target="_blank" rel="noopener">https://www.linkedin.com/in/austintechsaas/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/fluke-reliability/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Aaron Merkin | Fluke Reliability | Xcelerate|  Stitching together an integrated reliability solution" width="500" height="281" src="https://www.youtube.com/embed/BkYx7jhw4-U?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/aaron-merkin-fluke-reliability/">Aaron Merkin with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/502fcdd2-0bee-404c-a90a-5c87e0d98939/Aaron-Merkin-Mp3.mp3" length="31955183" type="audio/mpeg" />

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		<title>Marcelo Lorenzo with Bluefin ESI</title>
		<link>https://industrialtalk.com/episodes/marcelo-lorenzo-bluefinesi/</link>
					<comments>https://industrialtalk.com/episodes/marcelo-lorenzo-bluefinesi/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 13 May 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/marcelo-lorenzo-bluefinesi</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at DistribuTECH and talking to Marcelo Lorenzo, Sales Engineer with Bluefin ESI about "The reactive power impact of AI on datacenters". </p>
<p>Marcelo and Scott MacKenzie discussed the growing demand for power in data centers, particularly in Virginia. They emphasized the need for collaboration between utilities and data center operators to find innovative solutions to meet this demand efficiently. They also explored the potential of generative AI to transform various industries.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/marcelo-lorenzo-bluefinesi/">Marcelo Lorenzo with Bluefin ESI</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/6a628590-c0af-4050-9b40-32904956ef53"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://www.distributech.com/">DistribuTECH</a> and talking to <strong>Marcelo Lorenzo, Sales Engineer with Bluefin ESI </strong>about &#8220;The reactive power impact of AI on datacenters&#8221;.</p>
<div>
<p>Marcelo and Scott MacKenzie discussed the growing demand for power in data centers, particularly in Virginia. They emphasized the need for collaboration between utilities and data center operators to find innovative solutions to meet this demand efficiently. They also explored the potential of generative AI to transform various industries.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Marcelo Lorenzo from Bluefin to discuss potential power quality solutions.</li>
<li>[ ] Attendees should check out Bluefin's website (bluefin.com) and connect with Marcelo Lorenzo on LinkedIn to discuss collaboration opportunities.</li>
<li>[ ] Schedule Marcelo Lorenzo as a speaker at future Distributed Tech conferences to share updates and solutions.</li>
</ul>
<h2>Outline</h2>
<h3>Power and data centers in Virginia.</h3>
<ul>
<li>Marcelo from Bluefin discusses data centers and the intersection of electrification and power needs.</li>
<li>Speaker discusses energy consumption of AI-powered search engines, citing example of Google and Bing.</li>
</ul>
<h3>AI's growing demand for power and its impact on the energy market, with potential solutions for utilities and data centers to collaborate and</h3>
<ul>
<li>Marcelo discusses Bluefin's niche market in power solutions for data centers, particularly for AI workloads.</li>
<li>Scott recalls a moment where chat GPT's popularity suddenly increased, leading to increased energy consumption.</li>
<li>Utilities and hyperscalers are adopting AI to address fast-paced energy challenges, requiring collaboration and synergies.</li>
<li>AI adoption in energy is accelerating, with moral implications and demand for nimble solutions, as seen in Marcelo's perspective.</li>
</ul>
<h3>AI and generative power quality solutions for data centers.</h3>
<ul>
<li>Marcelo highlights the importance of power quality and efficiency, citing transmission line inefficiencies as a major issue.</li>
<li>Bluefin uses creative engineering to address these issues, leveraging existing technology to solve customer problems.</li>
<li>Scott MacKenzie and Marcelo discuss the rapid changes in the industry, including AI's growing presence.</li>
<li>Marcelo highlights the need for drastic changes in the traditional model, citing examples like data centers building their own substations.</li>
<li>Marcelo Lorenzo discusses Bluefin, a company using generative AI to solve real-life problems in various industries.</li>
<li>Industrial talk podcast network aims to educate, collaborate, and innovate with individuals in the field.</li>
</ul>
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<div>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</div>
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<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MARCELO LORENZO'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/marcelolorenzo/" target="_blank" rel="noopener">https://www.linkedin.com/in/marcelolorenzo/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/bluefin-esi-inc/" target="_blank" rel="noopener">https://www.linkedin.com/company/bluefin-esi-inc/</a></p>
<p><strong>Company Website: </strong><a href="https://www.bluefinesi.com/" target="_blank" rel="noopener">https://www.bluefinesi.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Marcelo Lorenzo | Bluefin ESI | DistribuTech | The reactive power impact of AI on datacenters" width="500" height="281" src="https://www.youtube.com/embed/qcv8yJMgf3w?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/marcelo-lorenzo-bluefinesi/">Marcelo Lorenzo with Bluefin ESI</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Michael DeMaria with Fluke Reliability</title>
		<link>https://industrialtalk.com/episodes/michael-demaria-fluke-reliability/</link>
					<comments>https://industrialtalk.com/episodes/michael-demaria-fluke-reliability/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 29 Apr 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/michael-demaria-fluke-reliability</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at Xcelerate 24 and talking to Michael DeMaria, Director, Product Management with Fluke Reliability about "Azima, Vibration AI - 30+ years of historical vibration data". </p>
<p>Scott MacKenzie and Michael DeMaria discussed the importance of predictive maintenance in the industrial sector, highlighting challenges in vibration analysis and the integration of AI. Michael emphasized the role of Azima's vibration analysis software in identifying patterns and faults in industrial machinery, while Scott MacKenzie stressed the critical nature of predictive maintenance and the need for timely decision-making. Both speakers emphasized the importance of simplifying data collection and integrating AI to improve machine health and efficiency. Later, Michael de Maria joined the conversation and highlighted the need for persistence logic and ethical considerations in automation. The speakers discussed the potential of predictive analytics in reducing downtime and the importance of a balanced approach combining AI and human analysis to mitigate risks and ensure effective predictive maintenance.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-demaria-fluke-reliability/">Michael DeMaria with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/447e1b75-e2cb-4f04-aec2-3c4a04b932a5"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://reliability.fluke.com/xcelerate/" target="_blank" rel="noopener">Xcelerate 24</a> and talking to <strong>Michael DeMaria, Director, Product Management with Fluke Reliability </strong>about &#8220;Azima, Vibration AI &#8211; 30+ years of historical vibration data&#8221;.</p>
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<p>Scott MacKenzie and Michael DeMaria discussed the importance of predictive maintenance in the industrial sector, highlighting challenges in vibration analysis and the integration of AI. Michael emphasized the role of Azima's vibration analysis software in identifying patterns and faults in industrial machinery, while Scott MacKenzie stressed the critical nature of predictive maintenance and the need for timely decision-making. Both speakers emphasized the importance of simplifying data collection and integrating AI to improve machine health and efficiency. Later, Michael de Maria joined the conversation and highlighted the need for persistence logic and ethical considerations in automation. The speakers discussed the potential of predictive analytics in reducing downtime and the importance of a balanced approach combining AI and human analysis to mitigate risks and ensure effective predictive maintenance.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Interested customers should reach out to Michael de Maria at Azima to learn more about their vibration monitoring solutions.</li>
<li>[ ] Scott will provide Michael's contact information on the industrial talk website so listeners can connect with him.</li>
<li>[ ] Michael will continue engaging with customers to help them optimize asset maintenance using Azima's software and expertise. (Michael DeMaria) [Throughout]</li>
</ul>
<h2>Outline</h2>
<h3>Industrial maintenance and predictive analytics.</h3>
<ul>
<li>Product manager for Azima shares insights on industrial innovation.</li>
<li>Michael describes their experience working on aircraft carriers and nuclear power plants, highlighting their background in plant operations and maintenance.</li>
<li>Michael discusses their work in developing an automated diagnostic system for vibration analysis, focusing on how the software identifies patterns and faults, and prioritizes actions to mitigate them.</li>
</ul>
<h3>Simplifying vibration analysis for industrial machines to improve efficiency and reduce downtime.</h3>
<ul>
<li>Michael discussed the importance of vibration analysis in predicting machine failure, highlighting the potential for machines to fail quickly without proper maintenance.</li>
<li>Michael and Scott discussed the genesis of vibration analysis, with Speaker 2 explaining how the method was initially unknowingly developed in the 70s and 80s.</li>
<li>Developing a data collection system for non-analysts to quickly capture and send data to analysts geographically diverse.</li>
<li>Michael discusses managing spare parts inventory, highlighting the importance of predicting faults and ordering parts in advance.</li>
<li>Michael trends the development of faults and plans for repairs to minimize downtime and optimize maintenance cycles.</li>
</ul>
<h3>Using AI to analyze vibration data in aircraft maintenance.</h3>
<ul>
<li>Michael emphasizes safety and preparation in maintenance, while Scott MacKenzie highlights data-driven decision-making and human analysis.</li>
<li>Data lake with 100 trillion data points and analyst commentary enables more informed problem-solving and reporting.</li>
<li>Michael: AI can analyze vibration data, but human validation is crucial (12 words)</li>
<li>Human component in AI-driven vibration analysis is important (14 words)</li>
</ul>
<h3>AI and data collection, potential risks and benefits.</h3>
<ul>
<li>Scott MacKenzie: AI tool leverages human knowledge, skills, and directs to right data (0:16:34)</li>
<li>Michael: AI captures data, but uncertainty on what to do with it (0:17:03)</li>
<li>Michael argues that more data doesn't always equal better results.</li>
</ul>
<h3>Using AI in vibration analysis for predictive maintenance.</h3>
<ul>
<li>Michael discusses the importance of AI in predictive maintenance, highlighting its ability to analyze large amounts of data and identify potential issues before they become major problems.</li>
<li>Michael emphasizes the need for human oversight in vibration analysis, as AI can only provide so much insight and may overstate or understate the severity of a machine's condition.</li>
<li>Michael DeMaria discusses Azima's product, Fluke, and its ability to analyze vibration data to make better decisions.</li>
</ul>
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<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
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<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MICHAEL DEMARIA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/michaeldemaria98370/" target="_blank" rel="noopener">https://www.linkedin.com/in/michaeldemaria98370/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/fluke-reliability/" target="_blank" rel="noopener">https://www.linkedin.com/company/fluke-reliability/</a></p>
<p><strong>Company Website:</strong> <a href="https://reliability.fluke.com/" target="_blank" rel="noopener">https://reliability.fluke.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Michael DeMaria | Fluke Reliability | Xcelerate 24 | Azima | 30+ years of historical vibration data" width="500" height="281" src="https://www.youtube.com/embed/x5P673o4F48?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-demaria-fluke-reliability/">Michael DeMaria with Fluke Reliability</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Chris Pickett with DigiLens, Inc.</title>
		<link>https://industrialtalk.com/episodes/chris-pickett-with-digilens-inc/</link>
					<comments>https://industrialtalk.com/episodes/chris-pickett-with-digilens-inc/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 24 Apr 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/chris-pickett-with-digilens-inc</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at OMG, Q1 Meeting and talking to Chris Pickett, CEO and Board Member at DigiLens about "Augmented Reality - Industrial applications and solutions".</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/chris-pickett-with-digilens-inc/">Chris Pickett with DigiLens, Inc.</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/9006080d-a059-4156-9d6e-eacc86ca2c1d"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://www.omg.org/" target="_blank" rel="noopener">OMG, Q1 Meeting</a> and talking to <strong>Chris Pickett, CEO and Board Member at DigiLens </strong>about &#8220;Augmented Reality &#8211; Industrial applications and solutions&#8221;.  Here are some of the key takeaways from our conversation:</p>
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<p>Scott MacKenzie and Chris Pickett discussed the potential of AR technology in industrial settings, highlighting its ability to increase productivity and safety. Mark Sage joined the conversation and shared his experience in developing AR technology for various industries. The speakers emphasized the cutting-edge technology and development of advanced AR glasses, which could revolutionize the industry. They also discussed the potential of AR in industrial applications, including maintenance, healthcare, and military uses.</p>
<h2>Action Items</h2>
<ul>
<li>[ ] Reach out to Chris Pickett on LinkedIn or via email at digilens.com to learn more about DigiLens' smart glasses and how they can enable productivity improvements.</li>
<li>[ ] Begin mass production of DigiLens' smart glasses for industrial, enterprise, military and other applications in Q2 of the year.</li>
<li>[ ] Continue regulatory approval process for DigiLens' smart glasses.</li>
<li>[ ] Explore applications of DigiLens' smart glasses for military use such as enabling remote assistance for repairs and medical procedures.</li>
</ul>
<h2>Outline</h2>
<h3>Industrial innovation, technology, and productivity with a focus on augmented reality glasses.</h3>
<ul>
<li>Chris Pickett is in the hot seat at the Q1 meeting.</li>
<li>Mark Sage has experience in startups from various perspectives.</li>
<li>Chris describes a new technology that enhances productivity in enterprise, industrial, and military settings by projecting information directly into the user's line of sight.</li>
<li>The technology uses a holographic lens and RFID scanning to streamline tasks and increase efficiency, with the potential to save money and improve workplace safety.</li>
<li>Chris describes the features of their augmented reality glasses, including cameras, microphones, and battery life.</li>
<li>Chris highlights their company's expertise in developing head-worn displays with adjustable corrective lenses.</li>
</ul>
<h3>Augmented reality technology for industrial applications.</h3>
<ul>
<li>Developing augmented reality technology for industrial, military, and healthcare applications.</li>
<li>Scott MacKenzie geeks out on augmented reality glasses from DigiLens.</li>
</ul>
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</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>CHRIS PICKETT'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/chris-pickett-033b491/" target="_blank" rel="noopener">https://www.linkedin.com/in/chris-pickett-033b491/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/digilensinc/" target="_blank" rel="noopener">https://www.linkedin.com/company/digilensinc/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.digilens.com/" target="_blank" rel="noopener">https://www.digilens.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Chris Pickett | Digilens | OMG Q1 Meeting | Augmented Reality-Industrial applications and solutions" width="500" height="281" src="https://www.youtube.com/embed/nETCtvfyS1g?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Siemens:</strong> <a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Hitachi Digital Services:</strong> <a href="https://hitachids.com/" target="_blank" rel="noopener">https://hitachids.com/</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/chris-pickett-with-digilens-inc/">Chris Pickett with DigiLens, Inc.</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Kevin Clark with Falkonry</title>
		<link>https://industrialtalk.com/episodes/kevin-clark-with-falkonry/</link>
					<comments>https://industrialtalk.com/episodes/kevin-clark-with-falkonry/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 16 Feb 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/kevin-clark-with-falkonry</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 31 and talking to Kevin Clark, VP Time Series AI/CS and Marketing at Falkonry about "Smarter operational decisions by applying AI to proactively act on adverse operational events". </p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kevin-clark-with-falkonry/">Kevin Clark with Falkonry</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/f5290d1e-fc44-4d40-ae2c-b9d21f07917e"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 31</a> and talking to <strong>Kevin Clark, VP Time Series AI/CS and Marketing at Falkonry </strong>about &#8220;Smarter operational decisions by applying AI to proactively act on adverse operational events&#8221;.  Here are some of the key takeaways from our conversation:</p>
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<li><b>Industrial innovation and problem-solving at SMRP conference.</b> <a href="https://otter.ai/u/pl1rsm3BueDrp-Zs2a6Dh-N_6MI?tab=summary&t=4s">0:03</a>
<ul>
<li>Scott Mackenzie welcomes listeners to the industrial talk podcast at the 31st annual SMRP conference in Orlando, where he interviews Kevin and Susie.</li>
</ul>
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<li><b>AI adoption in asset management.</b> <a href="https://otter.ai/u/pl1rsm3BueDrp-Zs2a6Dh-N_6MI?tab=summary&t=92s">1:31</a>
<ul>
<li>Conference attendees see increasing adoption of reliability and asset management principles, but some still seek silver bullet solutions.</li>
<li>Kevin, a seasoned professional in maintenance excellence programs, discusses how AI is changing the industry, including his work with falconry.</li>
</ul>
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<li><b>AI impacting asset management with real-time data analysis.</b> <a href="https://otter.ai/u/pl1rsm3BueDrp-Zs2a6Dh-N_6MI?tab=summary&t=326s">5:25</a>
<ul>
<li>Kevin discusses AI's impact on asset management, highlighting its ability to analyze complex data sets and identify abnormalities.</li>
<li>Kevin explains the benefits of capturing operational data, including real-time monitoring and early detection of equipment failures.</li>
<li>The AI solution displays data as a heat map, with colors indicating different levels of severity, and allows for drill-down analysis to identify the root cause of anomalies.</li>
</ul>
</li>
<li><b>AI-powered anomaly detection in industrial settings.</b> <a href="https://otter.ai/u/pl1rsm3BueDrp-Zs2a6Dh-N_6MI?tab=summary&t=628s">10:27</a>
<ul>
<li>Kevin discusses the importance of operational data and how it can be used to detect anomalies in industrial settings.</li>
<li>Scott MacKenzie expresses interest in a holistic view of operational health, and how AI can be used to detect quality and anomalies in real-time.</li>
<li>Kevin explains that AI models are always learning and never stop, like the human body, and that it's difficult to determine when they've learned enough (0:14:55).</li>
<li>Kevin doubts the existence of a &#8220;gold standard&#8221; AI model that can be applied across all assets, as the technology is still relatively new and evolving (0:15:17).</li>
</ul>
</li>
<li><b>AI in asset management and reliability.</b> <a href="https://otter.ai/u/pl1rsm3BueDrp-Zs2a6Dh-N_6MI?tab=summary&t=965s">16:04</a>
<ul>
<li>AI-powered monitoring and analysis of process and asset data continues to improve over time, providing more insights and improving root cause analysis.</li>
<li>Scott MacKenzie interviews Kevin, a legend in asset management and maintenance, discussing his expertise and how to connect with him.</li>
<li>Kevin's contact information is available on industrial talk.com, and listeners are encouraged to reach out and collaborate.</li>
</ul>
</li>
</ul>
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<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KEVIN CLARK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/clarkk/" target="_blank" rel="noopener">https://www.linkedin.com/in/clarkk/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/falkonry/" target="_blank" rel="noopener">https://www.linkedin.com/company/falkonry/</a></p>
<p><strong>Company Website:</strong> <a href="https://falkonry.com/" target="_blank" rel="noopener">https://falkonry.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Kevin Clark | Falkonry | SMRP | Smarter operational decisions by applying AI on operational events" width="500" height="281" src="https://www.youtube.com/embed/TcvoJC8NQnY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kevin-clark-with-falkonry/">Kevin Clark with Falkonry</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<enclosure url="https://podcasts.captivate.fm/media/e2b031fe-9227-48a0-b0a0-5893751d778d/Kevin-Clark-Mp3.mp3" length="30237551" type="audio/mpeg" />

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		<title>Tim Whelan with Datch</title>
		<link>https://industrialtalk.com/episodes/tim-whelan-datch-io/</link>
					<comments>https://industrialtalk.com/episodes/tim-whelan-datch-io/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 29 Jan 2024 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/tim-whelan-datch-io</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at SMRP 31 and talking to Tim Whelan, Head of Sales with Datch.io about "AI and your Asset Management Strategy".</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/tim-whelan-datch-io/">Tim Whelan with Datch</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/307a9d2b-e177-476b-9438-cc6dd7a8a540"></iframe></div><p><a href="https://industrialtalk.com/" target="_blank" rel="noopener"><strong><em>Industrial Talk </em></strong></a>is onsite at <a href="https://smrp.org/Events/Annual-Conference" target="_blank" rel="noopener">SMRP 31</a> and talking to <strong>Tim Whelan, Head of Sales with Datch.io </strong>about &#8220;AI and your Asset Management Strategy&#8221;.  Here are some of the key takeaways from our conversation:</p>
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<li><b>Industrial security solutions with Palo Alto Networks.</b> <a href="https://otter.ai/u/vCosF3WgnHXopdscJQxNDm6tmgs?tab=summary&t=0s">0:00</a>
<ul>
<li>Palo Alto Networks provides comprehensive security solutions for all assets, networks, and remote operations.</li>
</ul>
</li>
<li><b>AI trustworthiness and its benefits for frontline workers.</b> <a href="https://otter.ai/u/vCosF3WgnHXopdscJQxNDm6tmgs?tab=summary&t=146s">2:25</a>
<ul>
<li>Tim Whelan, head of sales at Dash, discusses how AI-powered enterprise mobility solution can enhance frontline worker productivity by leveraging natural language processing to enable spoken communication on mobile devices.</li>
<li>Whelan highlights the importance of demonstrating the tangible benefits of AI to individuals and companies, rather than just relying on buzzwords and marketing claims.</li>
</ul>
</li>
<li><b>AI transforming asset management with data enrichment and worker enablement.</b> <a href="https://otter.ai/u/vCosF3WgnHXopdscJQxNDm6tmgs?tab=summary&t=300s">5:00</a>
<ul>
<li>Tim: AI has potential to transform asset management by enhancing data collection and decision-making, reducing unplanned downtime.</li>
<li>Tim: Good data is key to accomplishing goals of feeding data into algorithm, spitting out optimal settings or predicting asset failure.</li>
<li>Tim discusses the challenges of relying on human-entered data in IoT systems, particularly when it comes to standardization and accuracy.</li>
<li>AI-powered worker enablement and data enrichment solutions can help improve data quality by interpreting and cleaning up worker inputs in real-time.</li>
</ul>
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<li><b>Using AI to improve maintenance work order data entry.</b> <a href="https://otter.ai/u/vCosF3WgnHXopdscJQxNDm6tmgs?tab=summary&t=651s">10:51</a>
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<li>Tim discusses the importance of frontline worker enablement tools, such as real-time data entry and translation, to improve efficiency and accuracy in maintenance and repair tasks.</li>
<li>The speaker highlights the potential of using AI-powered prompting questions based on entered data to gather additional contextual information and improve overall data quality.</li>
<li>Tim aims to improve data accuracy for planners and schedulers to prevent inefficiencies and optimize uptime.</li>
</ul>
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<li><b>AI-powered asset management software for efficient data entry.</b> <a href="https://otter.ai/u/vCosF3WgnHXopdscJQxNDm6tmgs?tab=summary&t=874s">14:34</a>
<ul>
<li>Scott MacKenzie expresses interest in using AI technology to improve data accuracy in his existing CMMS system.</li>
<li>Tim explains that the AI technology can be incorporated into existing systems by plugging in EIN, CMMS, or HR software, creating a single interface for front-end use.</li>
<li>Tim discusses the importance of efficient data entry in asset management, particularly through the use of enablement tools for frontline workers.</li>
<li>Tim highlights the potential of using IoT initiatives and data pipelines to eliminate humans from data entry, but acknowledges the challenges of doing so in the context of asset management.</li>
</ul>
</li>
<li><b>AI solutions for asset management.</b> <a href="https://otter.ai/u/vCosF3WgnHXopdscJQxNDm6tmgs?tab=summary&t=1206s">20:06</a>
<ul>
<li>Tim Whelan is an expert in AI solutions for asset management, and he can be reached through his email address or LinkedIn profile.</li>
<li>Industrial professionals can find trusted resources like Tim through Industrial Talk, an online platform that amplifies their voices and solves problems.</li>
</ul>
</li>
</ul>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<p>If interested in being on the Industrial Talk show, simply <strong><a href="https://industrialtalk.com/contact/" target="_blank" rel="noopener">contact us</a></strong> and let's have a quick conversation.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/course/industrial-talk-marketing-process-course/" target="_blank" rel="noopener"><strong>Marketing Process Course</strong></a>” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>TIM WHELAN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/timwhelan-connectedworker/" target="_blank" rel="noopener">https://www.linkedin.com/in/timwhelan-connectedworker/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/datch/" target="_blank" rel="noopener">https://www.linkedin.com/company/datch/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.datch.io/" target="_blank" rel="noopener">https://www.datch.io/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Tim Whelan | Datch | SMRP | AI and Your Asset Management Strategy" width="500" height="281" src="https://www.youtube.com/embed/CzHfdo5rC1c?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Palo Alto Networks:</strong> <a href="https://www.paloaltonetworks.com/ot-security-tco" target="_blank" rel="noopener">https://www.paloaltonetworks.com/ot-security-tco</a></p>
<p><strong>Palo Alto Networks Report</strong> <a href="https://start.paloaltonetworks.com/industrial-ot-security-esg-report.html?medium=social&campaign=advocacy&blaid=4580765" target="_blank" rel="noopener">HERE</a>.</p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/tim-whelan-datch-io/">Tim Whelan with Datch</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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			<slash:comments>0</slash:comments>
		
		<enclosure url="https://podcasts.captivate.fm/media/b9bdf246-4637-4e19-ab26-85f136474621/Tim-Wahlan-Mp3.mp3" length="32543855" type="audio/mpeg" />

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		<title>Edgar Amaya with Accruent</title>
		<link>https://industrialtalk.com/episodes/edgar-amaya-accruent/</link>
					<comments>https://industrialtalk.com/episodes/edgar-amaya-accruent/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 24 Oct 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/edgar-amaya-accruent</guid>

					<description><![CDATA[<p>On this episode of Industrial Talk, we're onsite at Accruent Insights and chatting with Edgar Amaya, Vice President, Enterprise Customer Success with Accruent about Maintaining a close relationship with your customers to ensure success.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/edgar-amaya-accruent/">Edgar Amaya with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/acb2ce70-2cc2-416b-a3f6-384fe86ef229"></iframe></div><p>On this episode of Industrial Talk, we're onsite at <a href="https://www.accruent.com/events" target="_blank" rel="noopener">Accruent Insights</a> and chatting with <b>Edgar Amaya, Vice President, Enterprise Customer Success with Accruent </b>about <span class="OYPEnA text-decoration-none text-strikethrough-none">Maintaining a close relationship with your customers to ensure success</span>.<span class="WdYUQQ text-decoration-none text-strikethrough-none">  Here are the key takeaways:</span></p>
<div>
<ul>
<li><b>Automation and customer success in various industries.</b> <a href="https://otter.ai/u/rjQ9QAUDSicsAn-Dm_31yj3sTbQ?tab=summary&t=4s">0:03</a>
<ul>
<li>Edgar Amaya discusses his role leading customer success at occurrent, working with various industries and products.</li>
</ul>
</li>
<li><b>Automation and efficiency in the telecom industry.</b> <a href="https://otter.ai/u/rjQ9QAUDSicsAn-Dm_31yj3sTbQ?tab=summary&t=190s">3:10</a>
<ul>
<li>Edgar has over 9 years of experience in the telecom industry, starting as a site engineer and now working in a business unit serving mobile operators and tower providers.</li>
<li>Edgar is hearing from customers how to scale and automate their operations with limited resources, and is finding conversations around finding people and keeping the lights on while also automating tasks.</li>
<li>Industry leaders face challenges in post-COVID era, prioritizing automation and efficiency while maintaining competitive customer experience.</li>
</ul>
</li>
<li><b>Automation, AI, and resource allocation in business.</b> <a href="https://otter.ai/u/rjQ9QAUDSicsAn-Dm_31yj3sTbQ?tab=summary&t=435s">7:14</a>
<ul>
<li>Amazon aims to achieve two-hour delivery with automation, despite labor constraints.</li>
<li>Edgar: AI and automation liberate resources for more creative work.</li>
</ul>
</li>
<li><b>Customer success and the role of small to mid-sized companies in the digital age.</b> <a href="https://otter.ai/u/rjQ9QAUDSicsAn-Dm_31yj3sTbQ?tab=summary&t=710s">11:50</a>
<ul>
<li>Small to mid-sized companies face challenges in remaining competitive in a rapidly changing market.</li>
<li>Edgar is optimistic about the future of technology, believing that large organizations will make it easier for small and medium-sized companies to use tools without relying on consultants.</li>
<li>Scott MacKenzie invites listeners to connect with Edgar on LinkedIn for customer success insights.</li>
<li>Edgar encourages listeners to reach out to him through LinkedIn or email for conversation around customer success.</li>
</ul>
</li>
</ul>
</div>
<p>Also, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>EDGAR AMAYA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/edgar-amaya-/" target="_blank" rel="noopener">https://www.linkedin.com/in/edgar-amaya-/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/accruent/" target="_blank" rel="noopener">https://www.linkedin.com/company/accruent/</a></p>
<p><strong>Company Website: </strong><a href="https://www.accruent.com/" target="_blank" rel="noopener">https://www.accruent.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Edgar Amaya | VP, Customer Success | Reliability | Accruent Insights | Industrial Talk" width="500" height="281" src="https://www.youtube.com/embed/7wD26lY1a6s?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/edgar-amaya-accruent/">Edgar Amaya with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Riley Hall with Fictiv</title>
		<link>https://industrialtalk.com/episodes/riley-hall-fictiv-fabtech/</link>
					<comments>https://industrialtalk.com/episodes/riley-hall-fictiv-fabtech/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 28 Sep 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/riley-hall-fictiv-fabtech</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at FABTECH 23 and talking to Riley Hall, Product Marketing Director at Fictiv about "On-Demand custom manufacturing made simple, fast and done right". </p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/riley-hall-fictiv-fabtech/">Riley Hall with Fictiv</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/15975530-49ca-468b-91df-d5b4450a027e"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at <a href="https://www.fabtechexpo.com/" target="_blank" rel="noopener">FABTECH 23</a> and talking to <strong>Riley Hall, Product Marketing Director at Fictiv</strong> about &#8220;On-Demand custom manufacturing made simple, fast and done right&#8221;.  Here are some of the key takeaways from our conversation:</p>
<div>
<p>Key points from the conversation:</p>
<p>1. Riley Hall is the Director of Product Marketing at Fictiv a digital manufacturing platform that specializes in providing high-quality CNC injection molding, 3D printing, and urethane cast parts.</p>
<p>2. Fictiv is disruptive in the manufacturing industry due to its network-based approach. Instead of the traditional process of contacting a local job shop for a quote, Fictiv allows customers to upload 3D models, instantly receive pricing using AI and ML, and get automated design feedback.</p>
<p>3. The network of nearly 300 manufacturing partners enables Fictiv to intelligently match specific part configurations with the right manufacturer, optimizing quality and efficiency.</p>
<p>4. Fictiv offers customers the flexibility to choose lead times and pricing options, making it cost-effective for various needs.</p>
<p>5. Trust is essential in manufacturing, and Fictiv emphasizes building trust with its customers and partners by providing expert advice and support.</p>
<p>6. The show, FABTECH, is essential for Fictiv to showcase its brand and innovative manufacturing solutions. The company is focused on de-risking the new product development process by enabling more design iterations and faster validation cycles.</p>
<p>7. Fictiv is committed to supporting small independent manufacturing businesses and aims to bring more manufacturing partners into its network.</p>
<p>8. Fictive's success is driven by its ability to tap into idle machine capacity, providing a win-win situation for customers and manufacturing partners.</p>
<p>9. Data and digital capabilities allow Fictiv to provide reliable on-time delivery and quality, with a 96% on-time delivery rate.</p>
<p>10. You can reach out to Fictiv by visiting their website, www.fictiv.com, and signing up for their services. Riley Hall's contact information is also available at riley.hall@fictiv.com.</p>
<p>11. The conversation took place at FABTECH in Chicago, a significant industry event for networking and showcasing innovations in manufacturing. The event is held annually and is organized by PMA and SME.</p>
</div>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>RILEY HALL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/hall-riley/" target="_blank" rel="noopener">https://www.linkedin.com/in/hall-riley/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/fictiv/" target="_blank" rel="noopener">https://www.linkedin.com/company/fictiv/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Riley Hall | Fictiv | On-Demand custom manufacturing made simple | FABTECH | Manufacturing" width="500" height="281" src="https://www.youtube.com/embed/uDq0KSO9aSE?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="144" height="225" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/riley-hall-fictiv-fabtech/">Riley Hall with Fictiv</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<item>
		<title>Nikunj Mehta with Falkonry/IFS</title>
		<link>https://industrialtalk.com/episodes/nikunj-mehta-falkonry-ifs/</link>
					<comments>https://industrialtalk.com/episodes/nikunj-mehta-falkonry-ifs/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 31 Aug 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/nikunj-mehta-falkonry-ifs</guid>

					<description><![CDATA[<p>Industrial Talk is chatting with Nikunj Mehta, Founder and CEO of Falkonry/IFS about “Enterprise AI - Establishing Trust and the Power of AI to your Enterprise Asset Management”. </p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nikunj-mehta-falkonry-ifs/">Nikunj Mehta with Falkonry/IFS</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/e54d9099-66c9-4422-8de1-e434272b19d8"></iframe></div><p><strong><em>Industrial Talk </em></strong>is chatting with <b>Nikunj Mehta, Founder and CEO of Falkonry/IFS </b>about “Enterprise AI &#8211; Establishing Trust and the Power of AI to your Enterprise Asset Management”.  The following are some key takeaways for our conversation:</p>
<div>
<div>
<ul>
<li><b>Introduction.</b> <a href="https://otter.ai/u/iMswvewtcPY5Ju7ZS0antfvLHcQ?tab=summary&t=4s">0:04</a>
<ul>
<li>Industrial assets operate at their optimal condition.</li>
<li>How technology and innovation can truly solve the challenges of today's market, and how it's happening at a pace that is so rapid.</li>
</ul>
</li>
<li><b>Nikunj Background.</b> <a href="https://otter.ai/u/iMswvewtcPY5Ju7ZS0antfvLHcQ?tab=summary&t=231s">3:51</a>
<ul>
<li>Nikunj introduces himself.</li>
<li>Growing up as the son of a factory worker and specifically a steel-producer.</li>
<li>How Falkonry started in the resource-intensive industrial space, and why he wanted to do something different.</li>
<li>How Nikunj came to the conclusion that there was something more to be gained from the data that was already being pulled from computers.</li>
<li>The industrial world and time series data.</li>
</ul>
</li>
<li><b>How do you find the golden nuggets in the data?</b> <a href="https://otter.ai/u/iMswvewtcPY5Ju7ZS0antfvLHcQ?tab=summary&t=601s">10:00</a>
<ul>
<li>The silicon valley story is preceded by the san francisco story, and it took them a long time to figure out what can help them find the gold.</li>
<li>The human condition is biased.</li>
<li>Donald Rumsfeld used to talk about unknown unknowns, and since then it has entered the pantheon of technical jargon that takes everybody's head for a spin.</li>
<li>Falkonry has become primarily about surfacing known unknowns and unknown unknowns. It is a software approach to find unknown unknown's.</li>
<li>The platform sits on top of the operations on level two, and is able to see what is going wrong in the plant.</li>
<li>False positives are not a problem.</li>
</ul>
</li>
<li><b>It doesn’t cost as much to review anomalous behavior.</b> <a href="https://otter.ai/u/iMswvewtcPY5Ju7ZS0antfvLHcQ?tab=summary&t=1038s">17:17</a>
<ul>
<li>It doesn't cost as much effort to review something and say that it doesn't make sense.</li>
<li>It is learning what behaviors arise and how to predict behaviors and incorporate normal behavior.</li>
<li>Falkonry has signed an agreement to be acquired by ifs, and it will take to the end of Q4.</li>
<li>Falkonry has been serving in the area of production and process optimization.</li>
<li>APM is a field that many analysts have written off, but enterprise asset management has created sustainable long-term businesses.</li>
<li>Enterprise asset management approach is more holistic and global.</li>
</ul>
</li>
<li><b>The problem with enterprise asset management and smart manufacturing.</b> <a href="https://otter.ai/u/iMswvewtcPY5Ju7ZS0antfvLHcQ?tab=summary&t=1456s">24:16</a>
<ul>
<li>Ai aims to streamline workflows and minimize inventory of parts over time and reduce the number of people required to serve a supplier.</li>
<li>APM has been around for 20 years.</li>
<li>Introducing something that is not part of his thinking, but now all of a sudden he has to rethink and change the way he looks at manufacturing.</li>
<li>Quality of life issues for the bottom-up.</li>
<li>People need to be able to trust AI until that adoption is not possible, and that trust requires bottom-up experience, studies and examples from their own world.</li>
<li>Once people can trust vibration analyst, the change management process is as simple as previously thought.</li>
</ul>
</li>
<li><b>How to get a hold of Nikunj.</b> <a href="https://otter.ai/u/iMswvewtcPY5Ju7ZS0antfvLHcQ?tab=summary&t=1852s">30:51</a>
<ul>
<li>Trust is something that is so powerful, and in a past life, nick dealt with trust from a data collection perspective.</li>
<li>How to get a hold of nick. He can be reached through the falconry newsletter and LinkedIn, and is happy to make himself available through his website.</li>
<li>People and trust are more important than algorithms and methods, and it is people and trust that tells you how much progress has been made.</li>
</ul>
</li>
</ul>
</div>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>NIKUNJ MEHTA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/nrmehta/" target="_blank" rel="noopener">https://www.linkedin.com/in/nrmehta/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/falkonry/" target="_blank" rel="noopener">https://www.linkedin.com/company/falkonry/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.ifs.com/" target="_blank" rel="noopener">https://www.ifs.com/</a></p>
<p><strong>Company Website: </strong> <a href="https://falkonry.com/" target="_blank" rel="noopener">https://falkonry.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Nikunj Mehta | Falkonry | IFS | Enterprise AI | Anomaly Detection | Industrial Talk" width="500" height="281" src="https://www.youtube.com/embed/c6CA20Lu8iA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hexagon</strong>:  <a href="https://hexagon.com/solutions/enterprise-asset-management" target="_blank" rel="noopener">https://hexagon.com/solutions/enterprise-asset-management</a></p>
<p><strong>Arduino Pro</strong>:  <a href="https://www.arduino.cc/pro/" target="_blank" rel="noopener">https://www.arduino.cc/pro/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>CAP Logistics:</strong> <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Armis:</strong> <a href="https://www.armis.com/" target="_blank" rel="noopener">https://www.armis.com/</a></p>
<p><strong>Saviant Consulting:</strong> <a href="https://www.saviantconsulting.com/" target="_blank" rel="noopener">https://www.saviantconsulting.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
</div>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nikunj-mehta-falkonry-ifs/">Nikunj Mehta with Falkonry/IFS</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Kristi Flores with Accruent</title>
		<link>https://industrialtalk.com/episodes/kristi-flores-accruent/</link>
					<comments>https://industrialtalk.com/episodes/kristi-flores-accruent/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 16 Aug 2023 13:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/kristi-flores-accruent</guid>

					<description><![CDATA[<p>On this episode of Industrial Talk, we're onsite at Accruent Insights and chatting with Kristi Flores, CMO with Accruent about collaborating with your user community to solve operational challenges. </p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kristi-flores-accruent/">Kristi Flores with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/f52d80c5-885c-4ba3-882a-0a2ee5010d60"></iframe></div><p>On this episode of Industrial Talk, we're onsite at <a href="https://www.accruent.com/events" target="_blank" rel="noopener">Accruent Insights</a> and chatting with <strong>Kristi Flores, CMO with Accruent</strong> about collaborating with your user community to solve operational challenges<span class="WdYUQQ text-decoration-none text-strikethrough-none">.  Here are the key takeaways:</span></p>
<ul>
<li>Focus on innovation. Accruent is investing in innovation to help its customers solve their biggest problems and improve their bottom line. This includes developing new products and services, integrating its products to create a more seamless user experience, and using AI and machine learning to automate tasks and improve decision-making.</li>
<li>Create purpose-built solutions for different industries. Accruent understands that the needs of its customers vary depending on their industry. That's why it develops purpose-built solutions that are tailored to the specific challenges faced by each industry. For example, its solution for the medical industry is different from its solution for the manufacturing industry.</li>
<li>Embrace a culture of experimentation. Accruent encourages its employees to experiment with new ideas and technologies. This helps the company stay ahead of the curve and identify new opportunities to help its customers.</li>
<li>Make data meaningful. Accruent is collecting data from its customers' assets and equipment. However, it's not enough to just collect data. Accruent is also working to make the data meaningful by using AI and machine learning to identify trends and patterns. This helps customers make better decisions about how to maintain their assets and equipment.</li>
<li>Deliver value to customers. At the end of the day, Accruent is focused on delivering value to its customers. This means developing solutions that help customers solve their biggest problems, improve their bottom line, and make better decisions.</li>
</ul>
<p>Here are some additional thoughts from the conversation:</p>
<ul>
<li>The pace of innovation is accelerating. The pace of innovation is accelerating, and Accruent is committed to keeping up. This means investing in new technologies and developing new solutions that meet the needs of its customers.</li>
<li>The human factor is important. Technology is only one part of the equation. Accruent also understands that the human factor is important. That's why it's focused on making its solutions easy to use and understand.</li>
<li>The future is bright. Accruent is well-positioned for the future. It has a strong track record of innovation, a deep understanding of its customers' needs, and a commitment to delivering value. I'm confident that Accruent will continue to be a leader in the asset management space for many years to come.</li>
</ul>
<p>Also, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KRISTI FLORES' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/kristiflores/" target="_blank" rel="noopener">https://www.linkedin.com/in/kristiflores/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/accruent/" target="_blank" rel="noopener">https://www.linkedin.com/company/accruent/</a></p>
<p><strong>Company Website: </strong><a href="https://www.accruent.com/" target="_blank" rel="noopener">https://www.accruent.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="How to Help Your Customers Realize Their Transformations | Kristi Flores Accruent | Industrial Talk" width="500" height="281" src="https://www.youtube.com/embed/wHnAdyMwvNE?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kristi-flores-accruent/">Kristi Flores with Accruent</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Dilraj Kahai with 21 Tech</title>
		<link>https://industrialtalk.com/episodes/dilraj-kahai-21tech-hxgn/</link>
					<comments>https://industrialtalk.com/episodes/dilraj-kahai-21tech-hxgn/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 01 Aug 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/dilraj-kahai-with-21-tech</guid>

					<description><![CDATA[<p>The experts' discussion provides a glimpse into the future of AI in the industry. It is clear that AI has the potential to revolutionize the way we work, but that there are still challenges to overcome. However, with careful planning and execution, AI can be used to make our work more efficient, effective, and enjoyable.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/dilraj-kahai-21tech-hxgn/">Dilraj Kahai with 21 Tech</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ea3f1614-18ef-46a1-9b2a-d0608cad7596"></iframe></div><p>Industrial Talk is onsite at Hexagon LIVE and talking to Dilraj Kahai with 21 Tech about the importance of a wholistic asset management approach that leverages technology for client success.  Here are some quick points:</p>
<ul>
<li>The experts agree that AI is still in its early stages of development, but that it has the potential to revolutionize the way we work.</li>
<li>They discuss the importance of user adoption and change management when implementing AI solutions.</li>
<li>They also talk about the benefits of using accelerators to speed up the implementation process.</li>
<li>Finally, they discuss the potential of the EM Minded virtual community to help users learn from each other and solve problems together.</li>
</ul>
<p>Here are some key points from the conversation:</p>
<ul>
<li>AI has the potential to make our work more efficient and effective.</li>
<li>User adoption is critical for the success of any AI solution.</li>
<li>Change management is important for helping users adjust to new AI-powered processes.</li>
<li>Accelerators can help speed up the implementation of AI solutions.</li>
<li>The EM Minded virtual community can provide a forum for users to learn from each other and solve problems together.</li>
</ul>
<p>The experts' discussion provides a glimpse into the future of AI in the industry. It is clear that AI has the potential to revolutionize the way we work, but that there are still challenges to overcome. However, with careful planning and execution, AI can be used to make our work more efficient, effective, and enjoyable.</p>
<p>Here are some additional thoughts on the conversation:</p>
<ul>
<li>I was particularly interested in the experts' discussion of the importance of user adoption. It is clear that AI solutions will only be successful if users are willing to adopt them. This means that it is important to design AI solutions that are user-friendly and easy to understand.</li>
<li>I also found the experts' discussion of change management to be insightful. Change management is often overlooked, but it is essential for the successful implementation of any new technology. By taking the time to manage change, organizations can increase the chances of success for their AI initiatives.</li>
<li>Finally, I was excited to learn about the EM Minded virtual community. This community provides a forum for users to learn from each other and solve problems together. This is a valuable resource for organizations that are implementing AI solutions.</li>
</ul>
<p>Overall, I found the conversation to be thought-provoking and informative. It provided a glimpse into the future of AI in the industry and highlighted some of the challenges and opportunities that lie ahead.</p>
<p>Also, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>DILRAJ KAHAI'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/dilraj-kahai-1082333/" target="_blank" rel="noopener">https://www.linkedin.com/in/dilraj-kahai-1082333/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/21tech/" target="_blank" rel="noopener">https://www.linkedin.com/company/21tech/</a></p>
<p><strong>Company Website: </strong><a href="https://www.21tech.com/" target="_blank" rel="noopener">https://www.21tech.com/</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/dilraj-kahai-21tech-hxgn/">Dilraj Kahai with 21 Tech</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<item>
		<title>Mike Bennett with OMG</title>
		<link>https://industrialtalk.com/episodes/mike-bennett-omg/</link>
					<comments>https://industrialtalk.com/episodes/mike-bennett-omg/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 12 Jul 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/mike-bennett-omg</guid>

					<description><![CDATA[<p>This conversation is about the importance of standards in technology and how the Object Management Group (OMG) develops and maintains standards. Mike discusses the challenges of keeping up with the pace of technological change and how OMG's standards process helps to ensure that standards are stable and well-thought-out.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/mike-bennett-omg/">Mike Bennett with OMG</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/a7387b4b-3a51-4c3b-bfa6-452cbfefc378"></iframe></div><p>This conversation is about the importance of standards in technology and how the Object Management Group (OMG) develops and maintains standards. Mike discusses the challenges of keeping up with the pace of technological change and how OMG's standards process helps to ensure that standards are stable and well-thought-out.</p>
<p>Mike also discusses the potential for standards to help with the development of new technologies, such as artificial intelligence (AI) and blockchain. They argue that standards can help to ensure that these technologies are used in a responsible and ethical way.</p>
<p>Here are some key points from the conversation:</p>
<ul>
<li>Standards are essential for interoperability and ensuring that different technologies can work together.</li>
<li>The OMG's standards process is designed to be stable and well-thought-out, while still allowing for incremental change.</li>
<li>Standards can help to ensure that new technologies are used in a responsible and ethical way.</li>
</ul>
<p>Overall, the conversation highlights the importance of standards in technology and the role that OMG plays in developing and maintaining these standards.</p>
<p>Here are some specific examples of standards that were discussed in the conversation:</p>
<ul>
<li>XBRL (eXtensible Business Reporting Language) is a standard for exchanging financial information.</li>
<li>ontologies are formal definitions of the meanings of concepts.</li>
<li>Explainable AI is a type of AI that can explain its own decisions.</li>
</ul>
<p>The conversation also touches on the following topics:</p>
<ul>
<li>The speed of technological change</li>
<li>The challenges of developing standards for new technologies</li>
<li>The potential for standards to help with the development of new technologies</li>
<li>The ethical implications of new technologies</li>
</ul>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MIKE BENNETT'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/mikehypercube/" target="_blank" rel="noopener">https://www.linkedin.com/in/mikehypercube/</a></p>
<p><strong>Company LinkedIn:  </strong><a href="https://www.linkedin.com/company/omg/" target="_blank" rel="noopener">https://www.linkedin.com/company/omg/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.omg.org/" target="_blank" rel="noopener">https://www.omg.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Mike Bennett with OMG talking about the ever changing role of trustworthy industrial standards." width="500" height="281" src="https://www.youtube.com/embed/RDeSKJ0FoiY?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hexagon:</strong> <a href="https://hexagon.com/" target="_blank" rel="noopener">https://hexagon.com/</a></p>
<p><strong>Arduino:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/mike-bennett-omg/">Mike Bennett with OMG</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Milan Kocic with Hexagon Sixth Sense</title>
		<link>https://industrialtalk.com/episodes/milan-kocic-sixthsense-hexagon/</link>
					<comments>https://industrialtalk.com/episodes/milan-kocic-sixthsense-hexagon/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 11 Jul 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/milan-kocic-sixthsense-hexagon</guid>

					<description><![CDATA[<p>Overall, the conversation between Milan Kocic and Scott MacKenzie highlights the importance of collaboration between large companies and startups. It also highlights the potential benefits of the Sixth Sense program for both Hexagon and the startups involved.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/milan-kocic-sixthsense-hexagon/">Milan Kocic with Hexagon Sixth Sense</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/925b9f68-e415-43f1-88c7-b981e8341860"></iframe></div><p>Here's a summary of the Industrial Talk's conversation between Milan Kocic and Scott MacKenzie:</p>
<ul>
<li>Milan Kocic is the head of the Sixth Sense program at Hexagon.</li>
<li>The Sixth Sense program is designed to help startups in the advanced manufacturing space connect with Hexagon and its customers.</li>
<li>The program provides startups with access to Hexagon's resources, including its technology, expertise, and customer base.</li>
<li>The program also helps startups to hone their pitches and develop their business plans.</li>
<li>The Sixth Sense program has been running for two years, and it has helped several startups to achieve success.</li>
</ul>
<p>Here are some of the key points from the conversation:</p>
<ul>
<li>Milan Kocic believes that startups are often the source of breakthrough innovation.</li>
<li>He believes that Hexagon can benefit from working with startups by learning from their innovative ideas and by gaining access to their technology.</li>
<li>He believes that the Sixth Sense program is a mutually beneficial relationship that helps both Hexagon and the startups involved.</li>
<li>He said that the Sixth Sense program has been a learning experience for Hexagon, but that the outcomes have been positive.</li>
</ul>
<p>Overall, the conversation between Milan Kocic and Scott MacKenzie highlights the importance of collaboration between large companies and startups. It also highlights the potential benefits of the Sixth Sense program for both Hexagon and the startups involved.</p>
<p>Here are some additional details from the conversation:</p>
<ul>
<li>The Sixth Sense program is open to startups in the advanced manufacturing space that have a product or service that is relevant to Hexagon's business.</li>
<li>The program is free to participate in, and it typically lasts for six months.</li>
<li>During the program, startups have the opportunity to meet with Hexagon executives, engineers, and customers.</li>
<li>They also have the opportunity to use Hexagon's technology and resources.</li>
<li>The program culminates in a demo day where startups can pitch their ideas to a panel of investors and industry experts.</li>
</ul>
<p>If you are a startup in the advanced manufacturing space, I encourage you to learn more about the Sixth Sense program. You can find more information on the Hexagon website.</p>
<p>Also, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MILAN KOCIC'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/milankocic/" target="_blank" rel="noopener">https://www.linkedin.com/in/milankocic/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/showcase/hexagonmi-sixth-sense/" target="_blank" rel="noopener">https://www.linkedin.com/showcase/hexagonmi-sixth-sense/</a></p>
<p><strong>Company Website: </strong><a href="https://sixthsense.hexagon.com/" target="_blank" rel="noopener">https://sixthsense.hexagon.com/</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/milan-kocic-sixthsense-hexagon/">Milan Kocic with Hexagon Sixth Sense</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Prasad Naik with Saviant Consulting</title>
		<link>https://industrialtalk.com/episodes/prasad-naik-saviantconsulting-mlops/</link>
					<comments>https://industrialtalk.com/episodes/prasad-naik-saviantconsulting-mlops/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 27 Jun 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/prasad-naik-with-saviant-consulting</guid>

					<description><![CDATA[<p>Industrial Talk is speaking with Prasad Naik, Vice President, Technology and Innovation at Saviant Consulting about "What smart instrument an equipment manufactures need for laying an MLOps foundation". Get the answers to your "MLOps" questions along with Prasad's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/prasad-naik-saviantconsulting-mlops/">Prasad Naik with Saviant Consulting</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/54c7fcd5-0219-48e0-989e-1e6829329f2f"></iframe></div><p><strong><em>Industrial Talk </em></strong>is speaking with <b>Prasad Naik</b>, Vice President, Technology and Innovation at Saviant Consulting about <b>&#8220;What smart instrument an equipment manufactures need for laying an MLOps foundation&#8221;</b>. Get the answers to your &#8220;MLOps&#8221; questions along with Prasad's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>PRASAD NAIK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/prasadnaik/" target="_blank" rel="noopener">https://www.linkedin.com/in/prasadnaik/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/saviant-consulting/" target="_blank" rel="noopener">https://www.linkedin.com/company/saviant-consulting/</a></p>
<p><strong>Company Website: </strong><a href="https://www.saviantconsulting.com/" target="_blank" rel="noopener">https://www.saviantconsulting.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Machine Learning Operations - MLOps with Prasad Naik, VP at Saviant Consulting." width="500" height="281" src="https://www.youtube.com/embed/dx-jXN4ua5Y?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>ArduinoPro:</strong> <a href="https://www.arduino.cc/" target="_blank" rel="noopener">https://www.arduino.cc/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/prasad-naik-saviantconsulting-mlops/">Prasad Naik with Saviant Consulting</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<item>
		<title>Claude Baudoin with cebe IT and Knowledge Management</title>
		<link>https://industrialtalk.com/episodes/claude-baudoin-cebe-it-and-knowledge-management/</link>
					<comments>https://industrialtalk.com/episodes/claude-baudoin-cebe-it-and-knowledge-management/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 21 Jun 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/claude-baudion-with-cebe-it-and-knowledge-management</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at the OMG Quarterly Standards Meeting and chatting with Claude Baudoin, Executive Consultant at cebe, IT and Knowledge Management about "Opening markets by providing industry with trustworthy standards". Tune in and hear more about the importance of the latest in market creation and Claude's unique insights on this Industrial Talk.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/claude-baudoin-cebe-it-and-knowledge-management/">Claude Baudoin with cebe IT and Knowledge Management</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/05211d63-1dc9-4f6b-ba2f-f5c52988c6ad"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at the <a href="https://www.omg.org/events/index.htm" target="_blank" rel="noopener">OMG Quarterly Standards Meeting</a> and chatting with <strong>Claude Baudoin, Executive Consultant </strong>at cebe, IT and Knowledge Management about &#8220;Opening markets by providing industry with trustworthy standards&#8221;. Tune in and hear more about the importance of the latest in market creation and Claude's unique insights on this Industrial Talk.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>CLAUDE BAUDOIN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/cbaudoin/" target="_blank" rel="noopener">https://www.linkedin.com/in/cbaudoin/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/c-b-it-&-knowledge-management-llc/" target="_blank" rel="noopener">https://www.linkedin.com/company/c-b-it-&-knowledge-management-llc/</a></p>
<p><strong>Company Website:</strong> <a href="https://cebe-itkm.com/" target="_blank" rel="noopener">https://cebe-itkm.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Opening Market with Trusted Standards by Claude Baudoin with cebe at OMG meeting." width="500" height="281" src="https://www.youtube.com/embed/3hTGoryu4MA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hexagon</strong>:  <a href="https://hexagon.com/solutions/enterprise-asset-management" target="_blank" rel="noopener">https://hexagon.com/solutions/enterprise-asset-management</a></p>
<p><strong>Arduino Pro</strong>:  <a href="https://www.arduino.cc/pro/" target="_blank" rel="noopener">https://www.arduino.cc/pro/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>CAP Logistics:</strong> <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Armis:</strong> <a href="https://www.armis.com/" target="_blank" rel="noopener">https://www.armis.com/</a></p>
<p><strong>Saviant Consulting:</strong> <a href="https://www.saviantconsulting.com/" target="_blank" rel="noopener">https://www.saviantconsulting.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/claude-baudoin-cebe-it-and-knowledge-management/">Claude Baudoin with cebe IT and Knowledge Management</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>John Turner with Gafcon Digital</title>
		<link>https://industrialtalk.com/episodes/john-turner-with-gafcondigital/</link>
					<comments>https://industrialtalk.com/episodes/john-turner-with-gafcondigital/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 18 May 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/john-turner-with-gafcondigital-2</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at the OMG Quarterly Standards Meeting and chatting with John Turner, CEO of Gafcon Digital about "Digital Twin - unlocking the performance of built assets through integration and innovation". Tune in and hear more about the importance of the latest in Digital Twin Standards and John's unique insights on this Industrial Talk.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/john-turner-with-gafcondigital/">John Turner with Gafcon Digital</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b74c2c32-d237-47b9-b3f3-26843b639ca7"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at the <a href="https://www.omg.org/events/index.htm" target="_blank" rel="noopener">OMG Quarterly Standards Meeting</a> and chatting with <strong>John Turner, CEO </strong>of Gafcon Digital about &#8220;<span class="WdYUQQ">Digital Twin &#8211; unlocking the performance of built assets through integration and innovation</span>&#8220;. Tune in and hear more about the importance of the latest in Digital Twin Standards and John's unique insights on this Industrial Talk.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JOHN TURNER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/john-turner-2b616/" target="_blank" rel="noopener">https://www.linkedin.com/in/john-turner-2b616/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/gafcondigital/" target="_blank" rel="noopener">https://www.linkedin.com/company/gafcondigital/</a></p>
<p><strong>Company Website:</strong> <a href="https://www.gafcondigital.com/" target="_blank" rel="noopener">https://www.gafcondigital.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="John Turner with Gafcon Digital talking about Digital Twin and unlocking the performance of assets." width="500" height="281" src="https://www.youtube.com/embed/LfIVb6GV_qs?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>Hexagon</strong>:  <a href="https://hexagon.com/solutions/enterprise-asset-management" target="_blank" rel="noopener">https://hexagon.com/solutions/enterprise-asset-management</a></p>
<p><strong>Arduino Pro</strong>:  <a href="https://www.arduino.cc/pro/" target="_blank" rel="noopener">https://www.arduino.cc/pro/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>CAP Logistics:</strong> <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Armis:</strong> <a href="https://www.armis.com/" target="_blank" rel="noopener">https://www.armis.com/</a></p>
<p><strong>Saviant Consulting:</strong> <a href="https://www.saviantconsulting.com/" target="_blank" rel="noopener">https://www.saviantconsulting.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/john-turner-with-gafcondigital/">John Turner with Gafcon Digital</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Matteo Dariol with Grow Platform</title>
		<link>https://industrialtalk.com/episodes/matteo-dariol-with-grow-platform/</link>
					<comments>https://industrialtalk.com/episodes/matteo-dariol-with-grow-platform/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 04 May 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/matteo-dariol-with-grow-platform</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at the 30th Annual SMRP conference and speaking with Matteo Dariol, Business Development and Sales Manager at Grow Platform (A Bosch Company) about "Data analytics and the positive impact its having in welding". Get the answers to your "welding" questions along with Matteo's incredible insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/matteo-dariol-with-grow-platform/">Matteo Dariol with Grow Platform</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/c5e2a14a-f31d-43d7-91c7-b6d6ce5edec1"></iframe></div><p>On <strong><em>Industrial Talk </em></strong>we're onsite at <a href="https://www.fabtechexpo.com/" target="_blank" rel="noopener"><strong>FABTECH</strong> </a>in Atlanta, GA and speaking with <strong>Matteo Dariol, Business Development and Sales Manager </strong>at Grow Platform (A Bosch Company) about <b>&#8220;Data analytics and the positive impact its having in welding&#8221;</b>. Get the answers to your &#8220;welding&#8221; questions along with Matteo's incredible insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MATTEO DARIOL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/matteodariol/" target="_blank" rel="noopener">https://www.linkedin.com/in/matteodariol/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/grow-platform-gmbh/" target="_blank" rel="noopener">https://www.linkedin.com/company/grow-platform-gmbh/</a></p>
<p><strong>Company Website: </strong><a href="https://www.growplatform.com/" target="_blank" rel="noopener">https://www.growplatform.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Metteo Dariol with Rexroth talking welding data analytics at FABTECH" width="500" height="281" src="https://www.youtube.com/embed/CMxFpfIuSxU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>AI Dash:</strong> <a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/matteo-dariol-with-grow-platform/">Matteo Dariol with Grow Platform</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Emory Sullivan with Genba.AI</title>
		<link>https://industrialtalk.com/episodes/emory-sullivan-realware/</link>
					<comments>https://industrialtalk.com/episodes/emory-sullivan-realware/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 02 May 2023 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/emory-sullivan-realware</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're onsite at Xcelerate 23 in Orlando, FL and talking to Emory Sullivan, Co-Founder, Gemba.AI and RealWare about "Building a world where technicians have critical knowledge at their fingertips". Get the answers to your "AR" questions along with Emory's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/emory-sullivan-realware/">Emory Sullivan with Genba.AI</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b6f78b54-7376-4054-a66e-2611ead41eff"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're onsite at <a href="https://xcelerate23.com/" target="_blank" rel="noopener">Xcelerate 23</a><a href="https://www.fabtechexpo.com/" target="_blank" rel="noopener"> </a>in Orlando, FL and talking to <strong>Emory Sullivan, </strong>Co-Founder, Gemba.AI and RealWare about <b>&#8220;Building a world where technicians have critical knowledge at their fingertips&#8221;</b>. Get the answers to your &#8220;AR&#8221; questions along with Emory's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>EMORY SULLIVAN'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/emorysullivan/" target="_blank" rel="noopener">https://www.linkedin.com/in/emorysullivan/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/realwear-inc./" target="_blank" rel="noopener">https://www.linkedin.com/company/realwear-inc./</a></p>
<p><strong>Company Website: </strong><a href="https://www.realwear.com/" target="_blank" rel="noopener">https://www.realwear.com/</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Fictiv:</strong> <a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<p><strong>CAP Logistics:</strong> <a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Armis:</strong> <a href="https://www.armis.com/" target="_blank" rel="noopener">https://www.armis.com/</a></p>
<p><strong>Saviant Consulting:</strong> <a href="https://www.saviantconsulting.com/" target="_blank" rel="noopener">https://www.saviantconsulting.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/emory-sullivan-realware/">Emory Sullivan with Genba.AI</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Samson Olanrewaju with Fictiv</title>
		<link>https://industrialtalk.com/episodes/samson-olanrewaju-fictiv/</link>
					<comments>https://industrialtalk.com/episodes/samson-olanrewaju-fictiv/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 29 Mar 2023 13:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/samson-olanrewaju-fictiv</guid>

					<description><![CDATA[<p>Industrial Talk is speaking with Samson Olanrewaju, Technical Application Engineer - Fictiv about "CNC Machining Complex Componets". Get the answers to your "CNC Manufacturing" questions along with Samson's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/samson-olanrewaju-fictiv/">Samson Olanrewaju with Fictiv</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/7b6add45-6604-46b9-8a4f-b14512803aef"></iframe></div><p><strong><em>Industrial Talk </em></strong>is speaking with <b>Samson Olanrewaju</b>, Technical Application Engineer &#8211; Fictiv<b> </b>about <b>&#8220;CNC Machining Complex Components&#8221;</b>. Get the answers to your &#8220;CNC Manufacturing&#8221; questions along with Samson's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get <strong>10%</strong> off your first order at <a href="https://www.fictiv.com/" target="_blank" rel="noopener">Fictiv.com</a> by entering INDUSTRIALTALK! Learn! Grow! Enjoy!</p>
<h2>SAMSON OLANREWAJU'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/samson-olanrewaju-34002286/" target="_blank" rel="noopener">https://www.linkedin.com/in/samson-olanrewaju-34002286/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fictiv/" target="_blank" rel="noopener">https://www.linkedin.com/company/fictiv/</a></p>
<p><strong>Company Website: </strong><a href="https://www.fictiv.com/" target="_blank" rel="noopener">https://www.fictiv.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Samson Olanrewaju with Fictiv Talking Solutions to Manufacturing Complex Components" width="500" height="281" src="https://www.youtube.com/embed/qFiwhlO8yU4?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>AI Dash:</strong> <a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/samson-olanrewaju-fictiv/">Samson Olanrewaju with Fictiv</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></content:encoded>
					
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		<title>Dr. Christina Yan Zhang with The Metaverse Institute</title>
		<link>https://industrialtalk.com/episodes/dr-christina-yan-zhang-the-metaverse-institute/</link>
					<comments>https://industrialtalk.com/episodes/dr-christina-yan-zhang-the-metaverse-institute/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 28 Mar 2023 12:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/dr-christina-yan-zhang-the-metaverse-institute</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're onsite at IoT Solutions World Congress and talking to Dr. Christina Yan Zhang, CEO of The Metaverse Institute about "The Metaverse and the impact to Industry".  Learn about the Metaverse Institute along with Dr. Christina's unique insight into the future of the Industrial Metaverse on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/dr-christina-yan-zhang-the-metaverse-institute/">Dr. Christina Yan Zhang with The Metaverse Institute</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/0683fc40-28d9-498c-89e3-86c0532dc371"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're onsite at <a href="https://www.iotsworldcongress.com/" target="_blank" rel="noopener">IoT Solutions World Congress</a> and talking to <strong>Dr. Christina Yan Zhang, CEO </strong>of The Metaverse Institute about &#8220;The Metaverse and the impact to Industry&#8221;<strong>.</strong>  Learn about the Metaverse Institute along with Dr. Christina's unique insight into the future of the Industrial Metaverse on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>DR. CHRISTINA YAN ZHANG'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/christinayanzhang/" target="_blank" rel="noopener">https://www.linkedin.com/in/christinayanzhang/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/metaverse-institute/" target="_blank" rel="noopener">https://www.linkedin.com/company/metaverse-institute/</a></p>
<p><strong>Company Website:</strong> <a href="https://metaverse-institute.org/" target="_blank" rel="noopener">https://metaverse-institute.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Dr. Christina Yan Zhang with The Metaverse Institute talking at IoTSWC in Barcelona." width="500" height="281" src="https://www.youtube.com/embed/1O7BSjAEktk?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/dr-christina-yan-zhang-the-metaverse-institute/">Dr. Christina Yan Zhang with The Metaverse Institute</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/e969aab1-0cdb-4698-81d0-cefcd424d5ea/Dr-Christina-Yan-Zhang-IoT-Mp3.mp3" length="34963055" type="audio/mpeg" />

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		<title>NEC’s Negotiation Automation Platform</title>
		<link>https://industrialtalk.com/episodes/nec-automated-negotiation-platform/</link>
					<comments>https://industrialtalk.com/episodes/nec-automated-negotiation-platform/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 27 Mar 2023 14:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/nec-automated-negotiation-platform</guid>

					<description><![CDATA[<p>Industrial Talk is onsite at the OMG Quarterly Standards Meeting and chatting with Satoshi Morinaga, Hideaki Fujimori with NEC and Mitch Tseng with Industry IoT Consortium about "Negotiation Automation Platform". Tune in and hear more about the importance of AI Negotiation and Team NEC's unique insights on this Industrial Talk.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nec-automated-negotiation-platform/">NEC’s Negotiation Automation Platform</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/bb2e2757-0adc-4cf2-aa30-474c0c46243b"></iframe></div><p><strong><em>Industrial Talk </em></strong>is onsite at the <a href="https://www.omg.org/events/index.htm" target="_blank" rel="noopener">OMG Quarterly Standards Meeting</a> and chatting with <strong>Satoshi Morinaga, Hideaki Fujimori </strong>with NEC and <strong>Mitch Tseng</strong> with Industry IoT Consortium about &#8220;Negotiation Automation Platform&#8221;. Tune in and hear more about the importance of AI Negotiation and Team NEC's unique insights on this Industrial Talk.</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2023. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>NEC CONTACT INFORMATION:</h2>
<p><strong>Hideaki Fujimori: </strong><a href="mailto:h-fujimori@nec.com" target="_blank" rel="noopener">h-fujimori@nec.com</a></p>
<p><strong>Kazuhiro Takahashi: </strong><a href="mailto:takahashi321@nec.com" target="_blank" rel="noopener">takahashi321@nec.com</a></p>
<p><strong>Mitch Tseng: </strong><a href="https://www.linkedin.com/in/mitchtseng/" target="_blank" rel="noopener">https://www.linkedin.com/in/mitchtseng/</a></p>
<p><strong>Valuable Resource:</strong>  <a href="https://automated-negotiation.org/en/" target="_blank" rel="noopener">Automated Negotiation SCM Consortium (automated-negotiation.org)</a></p>
<p><strong>More Resources:</strong> <a href="https://industrialtalk.com/wp-content/uploads/2023/04/Customers_and_Partners_Guide_to_Setting_Up_2-Step_Verification_in_Box_eng.pdf">Customers_and_Partners_Guide_to_Setting_Up_2-Step_Verification_in_Box_eng</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="OMG Q1, NEC&#039;s Negotiation Automation Platform - Optimizing your contract negotiations using AI" width="500" height="281" src="https://www.youtube.com/embed/rIVhpQU4fp8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>AI Dash:</strong> <a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nec-automated-negotiation-platform/">NEC’s Negotiation Automation Platform</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<enclosure url="https://podcasts.captivate.fm/media/db68df77-af62-4f99-8e09-b2cb7907dc01/NEC-Conversation-OMG-Q1-Mp3.mp3" length="28575791" type="audio/mpeg" />

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		<title>Javier Diaz and Carlos Toro at IoTSWC</title>
		<link>https://industrialtalk.com/episodes/javier-diaz-and-carlos-toro/</link>
					<comments>https://industrialtalk.com/episodes/javier-diaz-and-carlos-toro/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 02 Dec 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/javier-diaz-and-carlos-toro</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're onsite at IoT Solutions World Congress and talking to Carlos Toro, Principal Researcher - Simulation and Digital Twin at Vicomtech and Javier Diaz, CTO at Aingura IIoT about "AI, Simulation, Digital Twin and Augmented Reality in Action". Get the answers to your "AI Simulation" questions along with Carlos and Javier's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/javier-diaz-and-carlos-toro/">Javier Diaz and Carlos Toro at IoTSWC</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/418966dd-0376-49be-b32c-7005a3b49946"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're onsite at <a href="https://www.iotsworldcongress.com/" target="_blank" rel="noopener">IoT Solutions World Congress</a> and talking to <strong>Carlos Toro, Principal Researcher &#8211; Simulation and Digital Twin </strong>at Vicomtech and <strong>Javier Diaz, CTO </strong>at Aingura IIoT about <strong>&#8220;AI, Simulation, Digital Twin and Augmented Reality in Action&#8221;.</strong> Get the answers to your &#8220;AI Simulation&#8221; questions along with Carlos and Javier's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>JAVIER DIAZ'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/javierdiazrozo/" target="_blank" rel="noopener">https://www.linkedin.com/in/javierdiazrozo/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/ainguraiiot/" target="_blank" rel="noopener">https://www.linkedin.com/company/ainguraiiot/</a></p>
<p><strong>Company Website: </strong><a href="http://www.ainguraiiot.com/en" target="_blank" rel="noopener">http://www.ainguraiiot.com/en</a></p>
<h2>CARLOS TORO'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/ctoro/" target="_blank" rel="noopener">https://www.linkedin.com/in/ctoro/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/vicomtech/" target="_blank" rel="noopener">https://www.linkedin.com/company/vicomtech/</a></p>
<p><strong>Company Website: </strong><a href="https://www.vicomtech.org/en" target="_blank" rel="noopener">https://www.vicomtech.org/en</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Javier Diaz and Carlos Toro at IoT Solutions World Congress talking about AI Simulation in Action" width="500" height="281" src="https://www.youtube.com/embed/7LIghQqGNP0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>: <a href="https://www.neom.com/en-us" target="_blank" rel="noopener">https://www.neom.com/en-us</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>technologies, carlos, javier, industrial, industry, companies, world, model, conveyor belts, business, background, conversation, find, people, digital, augmented reality, digital transformation journey, interesting, problems, basque</p>
<p>00:00</p>
<p>Industrial Talk is brought to you by Arduino the original all in one IoT platform. That's right, go out to arduino.cc. And you will find documentation you will find devices, powerful boards to help you with your digital transformation journey. It's all there, go out to arduino.cc. Find out more see how you can connect with these professionals to help you along with your digital transformation journey. arduino.cc. Also industry IoT Consortium. At industrial talk, we always talk about education, we always talk about collaboration, we are always talking about innovation. And if you're a business that has any desire to be resilient to the future, you need to be able to educate, collaborate, as well as innovate with other industry professionals. That's a must. Industry IoT Consortium brings that all together, you need to be a part of this community, you need to be connected with these leaders that are all apart the Industry IoT Consortium, go out to iiconsortium.org. Find out more again, you will not be disappointed, you're just going to be happy.</p>
<p>Hey there, and welcome to industrial talk. And thank you very much for your continued support. Once again, we were on site at the IoT Solutions World Congress, Barcelona, you can tell by the noise in the background, it was a hopping event. And I want to make sure that you put this on the calendar there, the next installment, the next IoT solutions World Congress is right around the corner. It is at the end of January and you must and you must put that on your bucket list to attend. You get great people like the conversation we're going to have with both Javier and Carlos, we're gonna be talking about IoT, of course, AI, simulation, digital twin, all on this particular conversation from IoT solutions World Congress, and you'll get to know that Carlos and Javier, they know what they're doing. So enjoy the conversation are you guys doing? Well? Yes, yeah, I like it a lot. I'm excited to be here. Yeah, you should be because it is exciting out there. You both are legends. Phil Hoffman said I needed to talk to you because you guys are doing things that are really cool. Before we get into that topic. Let's, let's talk a little bit about background. Javier. You must background</p>
<p>02:43</p>
<p>Oh, yes. My name. My complete name is hilarious. I'm the CTO of Aingura IIoT. And my gut. My background is mainly mechanical engineer. And I have a PhD in artificial intelligence. So from there, we have started eight years ago, this line of applying artificial intelligence to the industry. So we are moving on that, on that on that line. And, and that's how we are bringing things real things to real life.</p>
<p>03:16</p>
<p>So, so forgive me, I didn't call you doctor Javier. Because the card that I have is that you scribbled on Javier on somebody else's business card. So next time</p>
<p>03:26</p>
<p>I run out of run out.</p>
<p>03:34</p>
<p>Yeah, it is. That's a good yeah. That's that's a whole nother debate. That's for sure. Are you just starting?</p>
<p>03:49</p>
<p>All right, Dr. Carlos. Just call me Carlos. Yeah. Okay. I'll tell you, Carlos. Just like my notes. Well, it's on your card right there. And I figure Okay, yeah. Well,</p>
<p>04:01</p>
<p>I mean, it was on for business. Right. That's right. People just upon right. So let's</p>
<p>04:07</p>
<p>Carlos Toro. Yeah.</p>
<p>04:11</p>
<p>Well, okay. I'm also a mechanical engineer, right, by my definition, right? Difficult mechanical engineer who transform into a machine learning specialist. So I did my PhD on machine learning, right? Um, that's kind of interesting, because it allows me to see both sides of the story, right. But the physical thing is, I understand that right? Because I was there in the shop floor. Right. But then to try to understand how the computer we're modeling, right, that's the other side of story. And this is what we're bringing here. Right? So I'm currently working in the company which is Research Center and our office space in the Basque Country. Beautiful, beautiful place.</p>
<p>04:48</p>
<p>Did you say the</p>
<p>04:53</p>
<p>Basque museum</p>
<p>04:54</p>
<p>my wife as well. She's Basque family was Basque. Oh, yeah. Whoa, oh, yeah. Oh, cool. So we're gonna have to get Yeah, I'm telling you.</p>
<p>05:04</p>
<p>Yeah, well, it's coming from my contract.</p>
<p>05:07</p>
<p>It is it is kind of interesting because the region is so vivid, so much industry, so much research, right is very, very interesting. And, well, 20 years ago, they found it, some of election and the TV broadcasting, television broadcasting quality, they funded research center to do all things related to this conversation and computer science. Back in the day, you will never call it machine learning or artificial intelligence, somehow. Now we're doing it now. We call it the right way. Right. And this 20 years, we've been supporting the industry from the research perspective, right, helping them to understand the problems trying to solve their problems to some sort, given some technology, here and there. Working with companies like Agoura to develop technologies with them as well. And it's been it's been it's been quite a road, right. Quite quite quite a row.</p>
<p>06:09</p>
<p>Okay, so I like it. You can tell they get they have stray Hey, there goes my wife, Basque. We're doing a podcast now. But we're doing a podcast right now. We're recording as we speak, but I had to tell you that he's from he's the bass. She's taken a picture of us. So what was interesting that built hop and brought up is that you guys you have there's there's this there's this real solution that exists out there today that are solving problems and delivering value. Yep. And, and you've created that sort of environment that, that platform that whatever you want to tap that bed over here, Javier, give us a little background on what that is?</p>
<p>06:57</p>
<p>Yes, I'm actually I will start with wilderness monastery that is interesting. Our name Angra angora is a buzzword for uncle. So we are, we are trying to bring all these technologies that we have around all these things, artificial intelligence, connectivity, edge computing, we are trying to, like bring it down to the real edge genetics, from our, let's say, from our ad ADM, from the company to our parent companies, they are mainly industry. So all of us are working in really huge industrial environments. So we understand and we are able and because we are, let's say our background is more mechanical or more the people inside the team or let's say traditional engineering, disciplines, that you can find in, in, in an industrial environment, we are able to understand and to bring those technologies to let's say all these those technologies that are on academic papers, or I don't know, in ideal situations, we are trying to bring them down, change them as decided in order to provide to the end user what they need. They don't need a machine of the IoT machine or industrial industry that further though machine they need a machine that has a high availability, or they have high quality or, or other needs. So we use we use use all these tools together in order to solve those specific,</p>
<p>08:28</p>
<p>specific Yeah, I would imagine I need a machine that doesn't create a headache for me if I'm a manufacturer, and I want it simple. And I want to be able to say, okay, if I'm pretty simple in my needs, I've got a problem. I want a solution. And I want inside so I can make sure that that problem is managed properly. Carlos. So how does that how does that fit in with what you guys are doing?</p>
<p>08:52</p>
<p>Well, actually, that's quite interesting, right? Because when we started doing this, we were looking at, okay, what is the digital? Right? Yeah, what is the definition of a digital picture? And how can we can build something so anybody can understand something very simple, because you can use digital twins for many things, right? Complex, right? So we came up with the story, right? storyline, that storyline that this does, it doesn't necessarily has to be something that you will find this is not a product that we're selling, right? It's something that will showcase our capabilities. Our collective is something that is showcasing things that we have done to these many years doing research and to be shown in in a very, let's say, manageable way, very controlled way, but that can deliver this and this is this is what we are bringing here to the world to Congress rice is basically a pick and place no where a robot will pick one element from conveyor belt and he will show it to the camera. But up to that point that is a real thing. That is something that you may find in many, many industry facilities, right? But when we have extended that, which is with the augmented reality approach where you just wear your Oculus glasses, you are somewhere in the world, right? And you are remotely controlling the robot, right, you're doing the visual inspection, right? Then you can rotate, you can move around your ears, you can actually get closer to it, and then you will value, right. So we deliver all everything, all the technologies, all the physics that have to be in a model, all the communication that needs to happen from the from the PLC is etc, etc, to the virtual model. And also, he put in that technology that they were has for energy consumption. So we are giving the information about the energy consumption at every single point in time of the cell. So the person somewhere in the world doing the verification, the remote verification process can actually know how effective is how green is his, his operation, right? Which is very important for the carbon footprint, right? Yeah. And this This is, a lot of technologies are out there, right? Like, for instance, when we were doing the communication, right, you can wire right. But of course, we want it to have it in a wireless approach, right? Because theoretically speaking, the person doing the verification is going to be somewhere in the world. Right. So we were testing some 5g technologies in our center, and say, why not? This just use 5g? Why?</p>
<p>11:30</p>
<p>Because Absolutely, why? Why not? Why? Why complicate things? Right? Yeah. Why say? Yeah, we can do 5g, and we can hardwire and we can just just put the connectivity and just say 5g, that's it, we're done.</p>
<p>11:42</p>
<p>It was a little bit late. So when we call the first like, Okay, we want to we want to put the 5g Amateur transmitter out there, and we want to do 5g There. Right? And they were like, Sorry, do you need permission from the government to do that? Then we said, Okay, we will get it. And we got it. Because we are partnering with, with some companies in the qualification work that they have bands. So Massimo will give us their, their their band for three days. Here, we are using their bands here, right now. It's in these these things are amazing, because all these companies are helping us right to deliver the message, right? And showcasing that these technologies are here, right? And it's not difficult for you to apply those technologies, if you know how to do where to do on which buttons to be pressed. Right? And it's about the trip, it's about the road, it's about how to do it.</p>
<p>12:37</p>
<p>Do you think that, you know, we all understand the bad side of COVID, we all understand. But I think the good side of COVID accelerated a lot of the conversation here, it's like, hey, we need it. We need to have that business to be able to be resilient or whatever, I can't get out there because of whatever reasons, but I need to still look at that. And I and I, like I said, the good side is the fact that it accelerated on us. And those conversations, were less human and hot, and more. We need it. What do we do? We're ready to go. Even if it's going to be painful.</p>
<p>13:15</p>
<p>Yeah, it's like, just the other day I saw these these mean, on the overhead who dropped the digital transformation of your company. COVID-19 Yeah, that's true. Yeah. Because it was a nice to have right and now it's a must have.</p>
<p>13:32</p>
<p>I gotta tell you, I I agree with you 100% Now, hobby or what do we have out on your the floor here? What is the what's the model what are we doing? What if I went up to your your booth What can I do? Well, and</p>
<p>13:47</p>
<p>let's say nothing our growth we have an integration of different technologies that are making this possible. And we are trying to mimic real applications actually is just an I like to say like that is it says more model of a larger deployment doesn't have at least in some in some levels in in a real airport. In a baggage inspection system, where we are able to well in this in this in this model, we are able to mimic all their conveyor belts and part of the say interesting and and really easy to to find it for example, in industrial environments, conveyor belts are everywhere in an industrial plant. So we have a small and a small version of it. And from it, we are trying to extract all the interesting things that we have all the technologies that between decom tech and ankura Manage really good. So, we are we are seeing from from that scenario, we are extracting data that is able just to do some analysis related with energy consumption, with maintenance, but we also have other types of datas. We have a robot that is doing some manipulation of it. Were able to have fun Measurement about quality. And it's, of course, quality is related to the, to the inspection, as you are able to manipulate manipulation of that system of that of that element, you're able to, to inspect, and you're able to do some, let's say, reject the PC, if it is, if it's not, okay. And in, let's say, a really simple, okay knock a system that you might find in an industry. But of course, with this integration on a high level, other digital, where you are able to just integrate all this information, all this data is coming from your system. And the human in the loop is able to take decisions related to all those different environments, the human is able to introduce in that in that in that in that world, in the digital twin unable to see the piece that you are manipulating the decide on this quality, but also you are able in the same place, you are able to decide on the energy consumption or in the maintenance of your of your system. Let's say that that's my my my point of view from the let's say, industrial park, but maybe Carlos is able to give us a little bit more insights on that on that system.</p>
<p>16:18</p>
<p>The question I have, and we're going to venture into that, but the question I have to and along with all the other bad things with pandemic, I think that there was also a an accelerated need to collaborate. And that these technologies, these insights is this ability to be able to create innovative solutions. Because of that, then all of a sudden, you know, Javier and Carlos are talking together, and they're saying, Hey, we can, and there's that collaborative approach to solve a bigger problem or whatever it might be. That to me is that there's this compounding effect that exists with this technology, as well as this, this recognition to be collaborative, right? Of course, you don't have all the answers. Yeah, that's natural. That's it? That's right. Yeah. So how do you deal with that? And I have to ask, how did you guys come to know each other? If that is the way that it's like, you know, you're over here doing your thing? You're over here doing this thing? What how did you guys come to?</p>
<p>17:20</p>
<p>Well, first of all, maybe</p>
<p>17:22</p>
<p>you want to tell the story, but I will just give a summary. We are coming from the same city. And we have really common interests. And of course, we are in different companies. But the similar interests that we have just pushes us to work in this way. There is a little bit it's a little bit tricky, as we have actually like a personal relation. But from the point of view of companies, we combine perfectly on the technologies, if they're speaking about digital twins, or about all this beautiful modeling and all of this, you know, no, we done so. And we can just compliment each other on that. Yeah, I</p>
<p>18:05</p>
<p>like to think that you you will meet people that is meant for for for you right in the roadway. And even in our in our business problems, right. We come from the same city, but we never met. Right? See, that's just until we start working together. Right? I was looking at research, how he was recently joined a company, but we were working on with we were we were actually visiting a customer for a project, how it was, I guess, I guess your first project, then we realized that we were actually coming from the same city that we were married to Basque women, and that we had some kind of things. And, yeah,</p>
<p>18:49</p>
<p>that's how it is. If you want to close deals, that is where it happened. Yeah, that's that's the that's the bottom line. So as we we wrap this up a little bit. This is to you, Carlos, where do you where do you see it going? This is just This is just the tip of the iceberg? Oh, yeah. I mean, this this, this technology, the solution? This is just, this is just beginning stuff. For us. This</p>
<p>19:13</p>
<p>is a starting point. Just historically, we've been thinking about things that we will build surrounding this test, but Right. In fact, in the DPC, right, but also to include more components, right? To make it more appealing to demonstrate more technologies, right. And by no means this is ready. I mean, this is just the initial, the starting point of what can be in the future. Right.</p>
<p>19:41</p>
<p>I'll tell you, that's a whole nother conversation of just for me, just, I don't circle around the watercooler like you guys and you're talking about hey, did you know what we could do this now check this out. This is new. I was reading here. This is good. We got to talk. I don't do that. Let's say I'm just, I'm a manufacturer, I have challenges. And I'm just looking for a solution, right? And I think that it's important to be able to simplify the message and the value proposition so that I want to do it without the headaches and uncork it. And I think you guys are just, you guys are just nailed it. And again, I'm gonna go over to your booth, and I'm going to see that augmented reality. And I'm going to play around it because Phil Hoffman said I needed to and by the way, he's, he's up next and he's stuck at my wife, my wife with best heritage. Oh, all right. How do they get a hold of you, Javier? How do they if somebody says Javier was speaking my language, how do I get a hold of Javier?</p>
<p>20:42</p>
<p>How do we get on the phone? It was difficult. Because</p>
<p>20:47</p>
<p>you got this lousy business card that you read, wrote on somebody else's business card. So what's your what's your email address?</p>
<p>20:54</p>
<p>My email address is JD s at Angular iot.com.</p>
<p>20:58</p>
<p>Very good. And Carlos, how did they get a hold of you? Oh,</p>
<p>21:01</p>
<p>you can follow us in our network. We can support my email, see Dora that contact dot o RG. But I think it's not going to be very difficult to find out.</p>
<p>21:14</p>
<p>Well, because you know why you're gonna be out on industrial talk and I'm gonna have a backlink to everything. And so listeners, you want to get a hold of them go to industrial talk.com Or just listen to what they said. And you just sort of reach out to them and and you will not be disappointed. Absolutely. stellar job hobby or, or hobby. Hobby. Bolts are doctors that don't want to be called doctors. Alright, listeners, we once again are broadcasting live from IoT solutions World Congress, Barcelona is the country. No, Barcelona is the town. How dare I say country? Anyway, you need to put this on the market unless you get to meet great people like Hobie and Carlos, they are in it to solve problems and make your life a better. Big time. Big better. All right. We're gonna wrap it up on the other side. So stay tuned, we will be right back. You're listening to the industrial talk Podcast Network. All right, once again, that is Javier. That is Carlos. They're talking about AI for industry. They're talking about digital twin. They're talking about simulation. They're also even talking about augmented reality. All on this particular interview. It was fantastic. All right, you can tell. I'm pretty passionate. I'm very bullish about the IoT solutions World Congress and your participation. You get to connect with people like Carlos. People like Javier and companies that are truly focused on solving problems and have a desire to educate, collaborate, and of course, innovate. That is a must put that on your calendar, we're going to have a lot more, we're going to have a lot more conversations coming from this event. And then of course, we're going to be there at the end of January. And if you're, here's a it's got out how to get on this industrial talk. Well, we'll be there too, as well. So you just look us up. All right. Be bold, be brave, dare greatly hang out with Javier and Carlos and you know what? You will be changing the world. That is why we celebrate you on this platform because you are doing incredible work. Thank you once again for joining. And we're gonna once again have another great conversation shortly. So stay tuned.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/javier-diaz-and-carlos-toro/">Javier Diaz and Carlos Toro at IoTSWC</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Shamik Mehta with Hitachi Vantara</title>
		<link>https://industrialtalk.com/episodes/shamik-mehta-with-hitachi-vantara/</link>
					<comments>https://industrialtalk.com/episodes/shamik-mehta-with-hitachi-vantara/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 16 Aug 2022 12:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/shamik-mehta-with-hitachi-vantara</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're onsite at IoT Solutions World Congress and talking to Shamik Mehta, Director of Industry Solutions Marketing at Hitachi Vantara about "The Never Ending Pursuit to Innovate to Positively Impacts Lives".  Get the answers to your "Innovation" questions along with Shamik's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/shamik-mehta-with-hitachi-vantara/">Shamik Mehta with Hitachi Vantara</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/a661de40-7a7d-41c2-952b-2981d4bf615b"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're onsite at <a href="https://www.iotsworldcongress.com/" target="_blank" rel="noopener">IoT Solutions World Congress</a> and talking to <strong>Shamik Mehta, Director of Industry Solutions Marketing</strong> at Hitachi Vantara about <b>&#8220;The Never Ending Pursuit to Innovate to Positively Impacts Lives&#8221;</b>.  Get the answers to your &#8220;Innovation&#8221; questions along with Shamik's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>SHAMIK MEHTA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/shamikmehta/" target="_blank" rel="noopener">https://www.linkedin.com/in/shamikmehta/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/hitachi-vantara/" target="_blank" rel="noopener">https://www.linkedin.com/company/hitachi-vantara/</a></p>
<p><strong>Company Website: </strong><a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Shamik Mehta with Hitachi Vantara" width="500" height="281" src="https://www.youtube.com/embed/1Qwx3G4cgmo?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
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<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>hitachi, Mehta, data, problem, iot, companies, solutions, industrial, people, bag, customer, conversation, world, vantara, manufacturer, industry, recorded, information, asset performance management, disappoint</p>
<p>00:00</p>
<p>Hey, industrial Talk is brought to you by CAP Logistics. You want to minimize downtime, absolutely. increase reliability, you bet ensure operational profitability. Yes, you do. That means you need 24/7 365 insights into your supply chain, look no further CAP Logistics, go to CAPLogistics.com or just call them. They're great people 800-227-2471 also Industry IoT Consortium. At industrial talk, we always talk about education, we always talk about collaboration, we are always talking about innovation. And if you're a business that has any desire to be resilient to the future, you need to be able to educate, collaborate, as well as innovate with other industry professionals. That's a must. Industry IoT Consortium brings that all together, you need to be a part of this community, you need to be connected with these leaders that are all apart the industry IoT consortium, go out to ai consortium.org. Find out more again, you will not be disappointed. You're just going to be happy. Again, welcome to industrial talk. Once again. We were broadcasting from IoT solutions World Congress and we caught up with a jet by the name of Shamik Mehta. Again, you'll hear in the interview, but I met this guy virtually, and he does not disappoint one bit he's with for Hitachi Vantara, we had a great conversation. We discussed everything at this particular event. Because you know why? Industrial talk is in expanded ecosystem. I'm using that term quite liberally. But it is about solving problems collaborating, and definitely educating should make doesn't disappoint. Let's get on with conversation.</p>
<p>02:07</p>
<p>Dog ontogeny, so listeners, by all you know, should make from a television screen or a monitor. I've never met him in person. I'm now I'm meeting him in person.</p>
<p>02:19</p>
<p>And it's so good to be here. I recognize you instantly.</p>
<p>02:25</p>
<p>Yeah, there's a lot of good looking people around here. But I'm the ugly one. So it's easy.</p>
<p>02:29</p>
<p>All right, you have the best hat is the best. He's the best dressed guy over here. Just being here.</p>
<p>02:39</p>
<p>Now, you know, what is I get to live my Discovery Channel Live, I get to talk to everybody who who has the solutions. And I just sit back and soak it up. You know, eventually, I don't know what I'm gonna do with it. But I'm, I'm Scott, the AI guy. Like just just keep on soaking up information. So for the listeners, let's let's just sort of level set their show me give us a little background of who you are. And then we're going to venture on into a touchy fib Daraa.</p>
<p>03:03</p>
<p>Absolutely. I'm sure Shamik Mehta. I'm director of Industry Solutions Marketing at Hitachi Ventura. And I've spent the past 2025 years working in the world of high tech marketing, product management. Everything from semiconductors starting in nicely designed to renewable energy, product management, EVs and battery leasing for fleet management, internet of things when we were calling it machine to machine and we were equipping solar arrays with IoT sensors inside the inverters. And we were looking and collecting data from inverters on three gigawatts worth of solar projects from around the world in seven countries. Yeah, and wind turbines and everything in between and anemometers. And making sense of all the data and figuring out when to service the panel's will never clean them and all that and they talking about 911.</p>
<p>03:54</p>
<p>So you see, this is interesting, because I, the conversations have just changed so drastically. When we were here, what, three years ago? Yeah, okay. People are saying, yeah, now we put devices out there. And then it does this is sort of rudimentary, but it's been around but But now, the conversations aren't just real tactics. It's like, do this, grab this be able to make these type of decisions? And, and I think Hitachi Ventura is leading the way that you guys, not, I mean, you guys embody, from my perspective, the just this energy and innovation, because you never stop. It's always like something else. Yeah. Hi.</p>
<p>04:36</p>
<p>Well said, because we've not only been like an innovator in this IOT space, but we have been creating and simplifying business problems by saying, let's focus on the outcome that customers want. Customers are not interested to learn about an IoT platform. That's not what they do. They don't yeah, I'll be customers, I think, hear a word of term like an IoT platform and they are great what One more silo of data that this vendor is now going to control. And we are here to tell the customer ask the customer, what problem for you keeps you up at night? Is it asset performance management? Is it using computer vision? Is it using artificial intelligence to drive insights and tell you things that you did not know, before? You were sitting on it all the time.</p>
<p>05:25</p>
<p>The companies have tons of information, there's data, there's just but they don't know what to do with it, it doesn't have value. And it's a constant problem.</p>
<p>05:35</p>
<p>Just because you have data does not mean it has bad. Yeah, too much data is actually a bad thing. As too much data, that's a bad thing. Because if you cannot understand the data sources and ownership and what is inside the data, then what good is</p>
<p>05:52</p>
<p>it? No, in fact, I don't know you probably do know should make is there's a point of diminishing returns, like okay, this, this is MIDI data. And this data can be sliced and diced in so many ways that makes sense. But then, you know, there's some, there's some thought out there and they just keep on collecting different types of data. And it just eventually just sort of, okay, I'm, that's like,</p>
<p>06:15</p>
<p>I'm gonna give you an example of what happened on Monday, when we got here from San Francisco, San Francisco, to Frankfurt, and then Frankfurt to Barcelona. The halt the layover in Frankfurt to get to Barcelona was only an hour and a half. From international third said,</p>
<p>06:31</p>
<p>that's incredible, that's tight.</p>
<p>06:33</p>
<p>So guess what happened? We got, we made it here. My my colleague, Bjorn and I, our backs did not. So then we landed the Barcelona, we had a we had an email from the fans are saying, Sorry, your backs don't make it. But the good news is, the bags are already in the next slide. And it's coming over. So we had to just figure out whether we wanted them to deliver the bags to us, or he wanted to wait a year or to pick it up. So we went and checked the Congress that was handling loss baggage for the thunder, a company whose name I forget, right. And we also had had an email from distanza saying, upload your records on our website. So we did that address where we were staying all of our contact details everything else. When we went to the global company that was handling Lufthansa and a few other airlines for baggage Yeah. And we went there, they had to enter all that information all over again, all the information on the status page, or wherever we were description of our bags, blue color, with rulers without rulers, whatever we entered, all that information at the clerk had to enter that information in their systems. Again, that meant that it is silo of data that this company has, and that Lufthansa has, and they do not talk to each other.</p>
<p>07:45</p>
<p>It doesn't have to be that way it does. And outside of the fact that somebody's fat finger in your data into another system could be you know, introduction of errors, and then all of a sudden, your red bags, a blue bag, or whatever</p>
<p>07:56</p>
<p>it might be. This is a great example of IoT that can be used, or it's a matter of data integration. But more than that, because those two companies have to agree on a partnership, it is going to change the way they do their business. This is Digital Transformation 101, where you're not just telling the fans or ended up partners to open up all right API's and access each of those datasets. It is transformation, which what the companies are completely transformed. And we are not even talking about adding an IoT sensor or an RFID on the back or an apple tag that continue the location to the back. If I were to introduce that complexity, I would just actually made the problem worse, because now I have an old T sensor source of data, which is telling me where the bag is located. But it provides no value because I'm not gonna be able to go pick up my bag from the Lufthansa plane myself.</p>
<p>08:48</p>
<p>Yeah, see? It's the solution is available and plus be in a customer. You know, I, I want a good experience. That's not a good experience.</p>
<p>09:02</p>
<p>That's not a good. Yeah. And but if they were to have data integration, if they had embrace digital transformation at that basic level, think about the amount of customer satisfaction and efficiencies that this unleashes, my back is lost. I only recorded one time, and it's all taken care of.</p>
<p>09:21</p>
<p>So using that analogy, we flew in on Delta. And really, for the first time I've been we've been flying forever, right? There's there was communication to us about, Hey, your bag is being loaded on the plane. Like, oh, cool. I leaned over to my wife, hey, I love it. And then and then the bag is on its way. And it's just, you know, we find ourselves the market itself should me because just we've got an expectation and I call it the Amazon expectation that better. The better dazzled me If my package better get there yesterday, right, right. And we we carry that expectation through all aspects of our art or our life.</p>
<p>10:10</p>
<p>I know, I think it's a great thing that the tanza handled our facts so well that by the time we landed in Barcelona, we had an email telling us, don't worry, your backs have been found, and they're on their way to you. I love that. Yeah, it was just the act of avid to add that information to times made me realize that I'm heading to an IoT show, what are the best of the world? Yeah, and here we are, before we even get to the show, where I'm trying to figure out a data integration problem that I'm experiencing live as I get there,</p>
<p>10:36</p>
<p>and it's not a it's not a it's just a basic one, quite frankly, here field field field field field field field.</p>
<p>10:44</p>
<p>It was resolved peacefully, we had to stay at the airport for another hour and a half to get our backs. It's not a problem at all. But that's kind of outcome that we try to focus on, right? What is the outcome with tons of your package happening that you want to solve? Let's work backwards from there.</p>
<p>10:58</p>
<p>I do like that. What else is Hitachi Ventura bringing to the table here at IoT solutions World Congress,</p>
<p>11:04</p>
<p>we are showcasing our smart manufacturing solutions, manufacturing insights, everything from a supply chain control tower to digital game boards, and asset performance management of factory assets, whether they be in one factory, one location or another one another country. Similarly, in energy, we are showcasing smart energy solutions, we are doing image based computer vision based asset inspections, and identification where we can take a look at a transformer and make out figure out exactly whether the transformer or whether that insulator is showing any signs of wear and tear and defect and might cause a fire sometime.</p>
<p>11:43</p>
<p>Are you seeing any, and this is always the case, that my experience some people that there's a there's a learning curve that has to exist here where people are beginning to feel more comfortable with what's taking place and how this whole digital whatever Renaissance where we want to call it is impacting their lives in a positive way manufacturers are we getting to a point Shoemake where the solutions are, are easy for the my expert, I'm a manufacturer, and I can't bring on any more complexity. But I know I need to do this, are we trying to drive towards simplicity for these solutions</p>
<p>12:28</p>
<p>we are. And I think the easier you make the visualization of the solution, the easier or make the adaptability of the solution into what the customer is already used to without forcing them to change their databases without forcing them to change. They're not well known tools and dashboards that they want is a way to go. So we need to have modular scalable systems that does not disrupt the customer's environment, but adds to it. And we think if you know exactly the customer's outcome that you're trying to help them achieve, you can get there. If you don't have a clear understanding of that. I think vendors will try to push what they think solves the customer's problem and forces them to move to a new solution or a new tool or a new visual dashboard, that disrupts things. If you don't have everybody on the ground floor on up and agreeing to the new tools that they're going to use. They're just going to make things more complicated. How are</p>
<p>13:28</p>
<p>you addressing from a client perspective? All of this is great. All of those are wonderful solutions. And and quite frankly, if you're a manufacturer, if your energy, whatever, whatever industry you're in, you need to do this. No matter how painful it is, but you find trusted, you know, people companies to be able to help you with that journey. How are you? How's Hitachi vantara addressing this need for reskilling upskilling existing workforce?</p>
<p>13:59</p>
<p>Yes, the question. We have about 240 to 280 openings for software engineers as we speak. And it's getting increasingly difficult to find candidates to interview for get hired. We think that the skills gap is severe. We think it's widening every year, and the demand is out of whack with the supply. Yeah, we have a lot more need for competent, well educated engineers than the world is putting out today. As a result, not only us but we find our customers constantly investing in retraining of their workforces. One of the things that we are helping manufacturers do is establish a digital game bubble. Where you know, when a shift changes, you typically have the operators get into a room and to post it sort of drawing on a whiteboard, change the knobs and conditions at work to get them to yield that they did and what brought problems be observed in a machine. And all that information is usually just passed down to Macbooks, to conversations and institutional knowledge. But as many of these workers start to retire, and new ones are encouraged to join, there has to be a way to capture that information, we do that using what we call a digital camera works. It's a giant touchscreen, where inputs are recorded, is shared with other factory locations and other workers in other places. So now that knowledge is not only just best practices in that factory, and what happened on a particular day that got them a good result. But those learnings are captured forever used for training purposes, shared throughout the company, and is overall positive virtuous cycle.</p>
<p>15:44</p>
<p>If you see that you're you're right, I think supply demand that type of reality that test is impacting, specifically, let's say the IoT world, I mean, companies like yours, and others, and professionals like you and others, you you, you push the envelope in a positive way you create new use cases that were not there, because you realize that, hey, we got this technology, and hey, there's another technology we can, you know, marry them together in some way. And then we solve this problem, this is the use case, right? That, to me is a real sort of point of tension, because you guys are moving at a different rate than me. And, and I might be reviewing version one or two. And then you guys come knocking on the door and they say, Hey, we got version 15. That thing, but it's not. But that's what we have to do. And I sort of, you gotta grab that tiger by the tail, if I'm a manufacturer and just say, this is the reality of it, get going.</p>
<p>16:48</p>
<p>It is another great example of simple technology it uses in our booth right now, where we are going to be using LiDAR, you're counting the number of people and the flow, or the heading past our booth are coming towards the booth. Get out of here. You know, we are we have a live cover over two days. By the way, we shot three times as many people before lunch walking by our booth into certain direction than we did all day yesterday. Which means that today was just I think, heavier presence in the show not see today. Right? Yeah, you're right. So we've been doing this counting? Well, that information can be recorded. And and you know, we plan to share it with the organizers. So they know exactly which direction were people moving in? And that helps.</p>
<p>17:29</p>
<p>Okay, so just sort of sparked an interest like, where are the flows going? Right? Do they just naturally come this way? And go up? Or? Or how do you how do you lay lay out your conference floor so that your flows are really easy and sort of sort of the put us into the casino, you know, you get in there and yeah, check it out there just being able to sort of roam around. That's a hell of an idea.</p>
<p>17:54</p>
<p>We have all the reports, able to export them. And by the way, no personally identifiable information. And it's all live events. Yeah. So all we do is record the follow a certain direction versus another one and it gets recorded. That's just help the organizers next year plan to flow people better.</p>
<p>18:13</p>
<p>Yeah, but that means you're gonna have to put out other whatever LIDAR sensors in other parts of it.</p>
<p>18:20</p>
<p>No problem. All you need them is in a few alleyways. A few of the main out. Yeah. And you have</p>
<p>18:25</p>
<p>to come on by to see that dog. I think that's what I want to do. Oh, I will. I'm shameless. Absolutely shameless with that. Oh, my gosh. So we've got a lot of stuff happening at Hitachi Ventura. This is the first time you're at the show first</p>
<p>18:39</p>
<p>time you me personally at this show. Yeah. She's been here. Hitachi has been a number of times. Yeah, you guys are still responsible. I'd be our silver sponsor of the show.</p>
<p>18:51</p>
<p>The silver. See, it's cool. You guys rock man, I got to tell you my perspective. There are many companies that I work with, and all of them absolute joy, don't get me wrong. But I find Hitachi Vantara always been very innovative. Sort of never stopped thinking has a passion to solve problems, help companies succeed. And and I think that that's an admirable quality or culture that exists at Hitachi Vantara. How do people get a hold of you should make</p>
<p>19:28</p>
<p>should make doc Mehta and Hitachi ventura.com are on LinkedIn. I'm on wireless. Next.</p>
<p>19:34</p>
<p>Thanks a lot. Good man. That's exactly it's better to meet you in person as opposed to on a terminal monitor or whatever it is. All right. Once again, you're gonna have all the contact information for some eek out on industrial talk.com. So if you're not, you need to get a hold of this gentleman need to get a hold of Hitachi Ventura, and begin to that digital journey. It is a must. They'll make it as painless as possible, but just recognize that decision has to happen. Again, we are broadcasting From the IoT solutions World Congress, it is an exceptional event. You get to meet people like Shamika and others who have a passion to help you succeed. So put that on your bucket list. We're going to wrap it up on the other side. So stay tuned, we will be right back. You're listening to the industrial talk Podcast Network. Again, thank you very much for joining industrial talk. Shamik Mehta. Go out to his backyard. By the way, I'm looking at it right now. LinkedIn, and it looks like he's got a new mug shot out there looking quite dapper. Shimmy, you gotta connect with them. They never stopped thinking that Hitachi Ventura and that is a wonderful thing. And you need trusted individuals, as I keep on saying, to help with that digital transformation journey should make doesn't disappoint, go reach out, please do that. Also, the industrial talk, expanding ecosystem, it is a platform that celebrates you each and every day, you need to be a participant in it. Because we need you to collaborate. We need for you to continue to innovate, you need to continue to solve problems. And that is a collaboration, conversation. So industrial talk is here for you. Go out to industrial talk.com. Connect with me. See how we can get you on the podcast, have a conversation or two. It's wonderful. And we truly appreciate what you do in industry, in manufacturing in oil and gas. And I think there are a lot that just amplify your message. All right. Homework Shamik Mehta, you got to reach out to him, connect with him. All right, be bold, be brave, dare greatly. And you're hanging out with Shoemake and others within industry and you're gonna change the world because you are. So that's what you're all about. Thank you very much. Once again, for joining industrial talk. We're gonna have another great conversation from IoT solutions World Congress Barcelona, you can bet on that.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/shamik-mehta-with-hitachi-vantara/">Shamik Mehta with Hitachi Vantara</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Rahul Saxena, CTO with AiDash</title>
		<link>https://industrialtalk.com/episodes/rahul-saxena-aidash/</link>
					<comments>https://industrialtalk.com/episodes/rahul-saxena-aidash/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 21 Jul 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/rahul-saxena-aidash</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're onsite at Distributech 22 and talking to Rahul Saxena, Co-Founders and CTO at AiDash about "Using satellite and Ai technology for your sustainability and asset management strategy".  Get the answers to your "Satellite" questions along with Rahul's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/rahul-saxena-aidash/">Rahul Saxena, CTO with AiDash</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/734582dd-5b8d-4985-8919-42d52b20b7d8"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're onsite at Distributech 22 and talking to <strong>Rahul Saxena, </strong>Co-Founders and CTO at AiDash about <b>&#8220;Using satellite and Ai technology for your sustainability and asset management strategy&#8221;</b>.  Get the answers to your &#8220;Satellite&#8221; questions along with Rahul's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>RAHUL SAXENA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/saxenarahul1/" target="_blank" rel="noopener">https://www.linkedin.com/in/saxenarahul1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/aidash/" target="_blank" rel="noopener">https://www.linkedin.com/company/aidash/</a></p>
<p><strong>Company Website: </strong><a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Rahul Saxena, CTO with AiDash" width="500" height="281" src="https://www.youtube.com/embed/hOaQldnGuP0?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>AI Dash:</strong> <a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener noreferrer">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>vegetation management, storm, utilities, ai, dash, satellite, module, prediction, product, vegetation, rahul, companies, great, solution, predict, plan, disaster, assets, distribute, encroachment</p>
<p>00:00</p>
<p>Industrial Talk is brought to you by Armis. Yes, you are in the digital transformation game. Yes, you need to find trusted companies, trusted individuals to help you along with that journey. The Armis platform delivers complete asset intelligence, you know what that means, insights into your connected assets, you're in the digital transformation game, you have to have that insights into what is connected, go to armis.com Find out more, you will not be disappointed. Also, AiDash, AiDash is on a mission to create a greener, cleaner, safer planet from space. AiDash helps core industries become more resilient, efficient, and sustainable through the power of satellites and AI. Go out to AiDash.com find out more. On this episode of industrial talk. We are broadcasting live on site, distribute tech 22. And if you need to go to an event, and you're in the energy and utility space, that is a conference for you, incredible professionals, great companies providing incredible solutions, solving problems. We were also very fortunate to run into Rahul Saxena, CTO and Co-Founder at AiDash. And I'm telling you right now they've got incredible technology, helping utilities deal with their maintenance challenges around the world. It doesn't matter because they do it from the sky. Enjoy the conversation with Rahul. Hey, how you doing?</p>
<p>01:44</p>
<p>Doing great. Glad to be here, Scott.</p>
<p>01:46</p>
<p>Pretty cool. We're back in sort of person. That's for me. I like it. Yep. He's got a great booth over there. A lot of buzz over there, too. Yeah, that's right. You know, that's, that's always a good thing, right? Yep. All right. For the listeners out there. Let's talk a little bit about Rahul and and give us a little background, then we're going to start talking a little bit about AiDash for the individuals that don't know anything about it. And then we're gonna start talking about some interesting news that exists with AI data. So give us the background revenue.</p>
<p>02:17</p>
<p>Sure. So hi, everyone, Rahul Saxena. I am co-founder and CTO at AiDash, dash, we use the technology around satellites and AI to solve problems around operations, maintenance and sustainability for companies which have distributed assets, namely power utilities, which this conference is all about. So we have different products around the asset management, like vegetation management, we offer IBMs, or there is something around encroachment into gas and electric utilities. And then we have a couple of words around sustainability say,</p>
<p>02:51</p>
<p>see what's interesting about it, I enjoy the fact that that leveraging satellite, in conjunction with an AI platform allows utilities, specifically here, just because we're at distribute tech, utilities have a better insight, better capabilities for managing assets from a vegetation perspective. Is that sort of an accurate statement? Am I leaving anything out there?</p>
<p>03:15</p>
<p>That's absolutely correct. So So vegetation management specifically is a big issue with utilities. There is a huge, yep. Yep. So we have a product, which is live and currently being used by 50 customers all over the world, family in us.</p>
<p>03:31</p>
<p>For for the listeners out there when we start talking about vegetation management from a utility perspective, but what is the typical spin for utilities?</p>
<p>03:41</p>
<p>So typical spend for utilities, depending on how big their distribution network and transmission line network can be anywhere, not from couple of millions to you know, 200 million or more worth of annual spend.</p>
<p>03:55</p>
<p>And seeing and that's typically, typically from my my history, real reactive to a certain extent you try to plan. But the reality is, is that other things sort of take precedent, you just don't. It's a sort of a unique, unique situation. And here's a solution that says, Now you go over here, that's the here's the reason why, and then don't worry about over here. And they were able to really direct resources, valuable resources in a way that makes sense. So that's, that's, that's pretty good. All right. There's other things. It's not just vegetation management, we're talking about AiDash with the solutions of satellites and the AI component. What else can we do with it? What else like what, what other value can we gain from that? Like there's a you guys have a press release? You're expanding your capabilities?</p>
<p>04:51</p>
<p>Sure. Yeah. Let me get get straight to it. So yeah, so yeah, apart from these products, so we today earlier today announced the next product. So again on the asset management side, yep. So apart from vegetation management, now we are getting into things around disaster and disruption management. So there are a lot of Disasters are happening, they were like around 15 disasters just last year, causing a havoc, which took almost like a $1 billion kind of spent. Right. So that's kind of a diamond. So, so so. So well, while you're working the satellite, and AI and other products, we felt this technology can really be used to solve these use cases, which are really becoming very important for utilities.</p>
<p>05:32</p>
<p>But given an example of let's say, Me from Louisiana, we had our hurricane. And of course, everybody's, when power's out, people are not happy. So how does the solution that AiDash provides help with that disaster, and in the recovery of that?</p>
<p>05:53</p>
<p>Sure. So for any storm, there are three stages, before, during and after. So what we do is before the storm, typically utilities will get into great hardening and greater resiliency activities, you want to make sure the storms, the poles are all okay, you replace the poles, which are not good. Maybe set up some flood gates, you raise the height of the substations, we do all that stuff. So that's, that's what you do before. So using this product, so we have a great hardening module, where you can plan all these activities, you can do prioritization, you can do management, you can have an app which can use now you see certain field workers in the field and track it all in one place. So that's the prevention. So predict and prevent kind of a stage where you use, you know, satellite imagery to predict and then use this module to prevent it, then as you get closer to the storm, so typically, our model starts predicting the storm and the impact 72 hours before the storm. So usually, that has been a challenge so far. So the sooner you know, you the better you can plan, you can deploy the resources correctly, you can actually, you know, get the right resources much in advance. So we have a resource prediction module as well. So it gives a extent of damage, which is predicted based on the outage. So it takes into account different things it takes into account, what was the you know, damage based on the previous similar storms, it takes care of the weather data to figure out the, you know, what could be the damage caused by the new storm, you take all that into account and come with a damage prediction, as well as a resource or climate model? So you can do all that, right?</p>
<p>07:32</p>
<p>I, that just makes so much sense. If utilities, and this is always a conversation I'd have with people is like, okay, here comes a storm? Did the utility do their part to strengthen that grid? You don't know? You know, I don't know. I don't know if those conversations are happening. Or in many cases, in the case of Louisiana, we find that here's a storm, here's another storm, and it's hard to even get ahead of that grid, you know, strengthening component because we're just trying to get the power backup. Yep. But I'm always fascinated by during like, our last storm, how do they determine where to deploy the resources, where, you know, everybody starts coming in from different states saying, hey, you need help. Here we go, we got some lineman blah, blah, blah. To do that, effectively, that just means for me as a consumer, my power gets up sooner.</p>
<p>08:28</p>
<p>Exactly. So so the idea here is we take into account the weather data, and we try to work with different vendors, which can get us satellite data in near real time, real time is not possible. But you can get near real time. And you know, as we learn more and more about your GPS, as we work with different customers do different pilots and take them to production, we learn more and more the model gets keeps getting more accurate. So you can do a better predictions as you go along. And after the storm has passed, again, you can do some scans from satellites, you can use our app and web component to track this real time that is tradition activities, and try to make it more efficient.</p>
<p>09:01</p>
<p>As seen, and of course, we're after the storm, right? You know, you're okay, so you got to the satellite, you're looking at it, you're saying hey, oh, this is this has impacted this has impacted you could sort of hold off here. You can make those those predictions, those tactical decisions, which is very good. But then it just sort of loops right back to grid stabilization, because he just had now it's after stabilize it, and then you keep on learning as you keep on going. And so ideally, correct me if I'm wrong, that the impact over a period of time will be less. I'm not saying it's gonna go away. There will be power outages, there will be vegetation and for whatever flying into poles, whatever it might be, but you can have a greater confidence that maybe the impact will be minimized.</p>
<p>09:50</p>
<p>So that's exactly right. So apart from these three modules, great heightening preparedness, and then the the resolution of the A repair work, we also have a module called retrospect, wherein you can, you can analyze, you know, what you predicted and what you actually saw. So over a period of time as more than most on some happened, you learn more. And you can also generate your regulatory reports from there.</p>
<p>10:14</p>
<p>And you know, what's great about this is the fact that me consumer, I can be a manufacturer, I can be whatever I mean, it doesn't matter. I'm a consumer of power, I want reliable power, I want to know that the utilities are using all the tools available to be able to ensure that the power is delivered. And I see the use of satellite AiDash, all of that in conjunction is only a and the ability to just have that bird's eye view that ability to say yes. And then taking limited resources money. Yeah, and deploying it properly. That's a heck of a solution. I'm all giddy about it.</p>
<p>10:58</p>
<p>Sure, yeah. So we're excited as well to, you know, solve this big, big issue.</p>
<p>11:02</p>
<p>And where do you where do you see it going? Because Because I see there's a velocity with technology, I see that innovation is like really fast. I see. Use cases being developed as a result of going Yeah, I saw that I got this and we just put them together. Now we have, where do you sort of see where AiDash is going and what's been what's happening there.</p>
<p>11:21</p>
<p>So I think from as we have our earlier product around vegetation management and coastline management are now this new launch with DDMs. So we're trying to, you know, manage everything around the assets at scale. Right. So the idea is to get into all these different issues, whether it's vegetation encroachment disaster, so have one solution, which you know, has different products, where you can link everything together. So for example, we do vegetation management, so if a customer takes our vegetation management product, as well as DDMs product, so we already have the vegetation data. So sometimes they might want to combine their plant so as so that let's say they have a vegetation plan, which is a plant, which is planned out, and a storm comes at it, you know, the plan goes on, right? So you can have the DDMS pick data from vegetation and you know, make sure both the plants are in sync.</p>
<p>12:07</p>
<p>I'm telling you, man, you guys are at the cutting edge. I love what you guys are doing. And it's it's impressive. I I can't say that enough. Because being an old guy like me, we used to just be real reactive with our asset management. And I mean, real reactive. It rained and so he just like, Oh, I gotta go out there and trim trees. Or, hey, the storm came through seems like a branch felon or whatever, you know, it doesn't matter. How does somebody get a hold of you and just love exactly what you guys are talking</p>
<p>12:35</p>
<p>about how they get selected is the best place to reach out to me and I'm</p>
<p>12:39</p>
<p>very good. All right, listeners. Rose the man. Hey, I dashes the company. I will have all the contact information for AiDash Rahul out on industrial talk.com You need to reach out to this company. It's fantastic. They're doing great things and it never stops. You guys never stop. Because you guys just sort of eat drink this stuff on. Exactly. sort of sad and good. Thank you for doing it. But anyway, all right, listeners. We're gonna be right back. So stay tuned, we will be back with another great conversation shortly. So stay tuned. You're listening to the industrial talk Podcast Network. All right. Once again, thank you very much for joining industrial talk and a hearty thank you to Rahul Saksena, CTO and co founder of AiDash, delivering the technology delivering the innovation to help utilities definitely deal with their vegetation management. It's a brave new world out there. And it's being led by companies like AiDash, excellent conversation, exciting Most definitely. Also, you need to find trusted, trusted Sherpas to help you through this whole technology. AiDash is definitely one of those companies. All right. You need to go to distribute tech 22 must attend. It has great companies, great people solving problems. And if you're in the utility and energy market, it is a must attend, you will not be disappointed. I wasn't disappointed. But you could tell there was a lot of buzz going on there on the floor because it's pretty noisy and raucous crowd. Put that on your calendar. All right. People be brave dare greatly hang out with people like Rahul and you're going to change the world. Thank you very much. We're going to have another great conversation shortly. So you're not going to</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/rahul-saxena-aidash/">Rahul Saxena, CTO with AiDash</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<item>
		<title>Nitin Das and Rahul Saxena with AiDash</title>
		<link>https://industrialtalk.com/episodes/nitin-das-rahul-saxena-aidash/</link>
					<comments>https://industrialtalk.com/episodes/nitin-das-rahul-saxena-aidash/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 22 Mar 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/nitin-das-rahul-saxena-aidash</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Rahul Saxena and Nitin Das, Co-Founders of AI Dash about "Satellites 101, Today's Impact and Future Benefits".  Get the answers to your "Satellite" questions along with Rahul and Nitins's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nitin-das-rahul-saxena-aidash/">Nitin Das and Rahul Saxena with AiDash</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/5c0fe5cc-d0c6-4f71-9400-faf48ada766b"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Rahul Saxena and Nitin Das, </strong>Co-Founders of AI Dash about <b>&#8220;Satellites 101, Today's Impact and Future Benefits&#8221;</b>.  Get the answers to your &#8220;Satellite&#8221; questions along with Rahul and Nitins's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>NITIN DAS' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/nitindas1/" target="_blank" rel="noopener">https://www.linkedin.com/in/nitindas1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/aidash/" target="_blank" rel="noopener">https://www.linkedin.com/company/aidash/</a></p>
<p><strong>Company Website: </strong><a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<h2>RAHUL SAXENA'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/saxenarahul1/" target="_blank" rel="noopener">https://www.linkedin.com/in/saxenarahul1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/aidash/" target="_blank" rel="noopener">https://www.linkedin.com/company/aidash/</a></p>
<p><strong>Company Website: </strong><a href="https://www.aidash.com/" target="_blank" rel="noopener">https://www.aidash.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Nitin Das and Rahul Saxena with AI Dash" width="500" height="281" src="https://www.youtube.com/embed/2TLT7IeWkhs?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
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<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>satellite, ai, listeners, utility, succeed, conversation, rahul, wildfire, called, industrial, bands, technology, talking, images, innovations, solving, dash, capture, launched, vegetation management</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who would keep the world moving. So put on your hard hat, grab your work boots,</p>
<p>00:21</p>
<p>and let's get right once again, welcome to industrial talk the number one industrial related podcast in the universe that celebrates you, the industry professionals, the companies that get it done. You are bold, you are brave, you dare greatly. Absolutely. And you are changing lives. You're solving problems. You're changing the world. How can we argue about that? Also, this is sort of unique. So take a note of this. This will also be rebroadcast on a new podcast called satellite superheroes. Now we're going to be identifying how satellites, the technology and satellites will benefit industry as a whole. It is exciting, it is absolutely amazing innovation. All right, we've got in the hot seat, speaking of satellites, Nitin Das, and Rahul Saxena with AI Dash. And we're gonna just start talking about that satellite 101. Because I need to know that all right, let's get cracking.</p>
<p>01:25</p>
<p>They're doing so many things with satellite that and I don't even know that the technology is mad, just mad. And AI Dash is leading the way, definitely on how that is really impacting industry as a whole. So it's a big game, big deal. But before we get into that, I want to make sure that we've been talking a lot about are you getting the most out of dot, dot, dot, you're getting the most out of your engagements getting the most out, I'm all about marketing, you just just got to know about that. And I think marketing as a whole is really important to your sales, right? It makes sense, right? There goes hand in hand. And I think marketing drives the sales organizations, the sales activity, and really just sales is a confirmation of of what's been talked about in marketing. That's just me, we can expand upon that. But I have been really sort of talking about, Hey, are you getting the most out of you got to ask those questions, especially today getting the most out of whatever it is fill in the blank. The other thing is that I want to be able to just sort of begin sharing of how I sort of look at markets and how I help clients succeed. One, you find that target, who are they 50, just this just let's keep it manageable, not a not a scattergun approach of let's say, 30 or 15,000. That's a tough one, I don't know how to, I don't know how to filter those out. But let's just say we identify and we do our research, and we identify 5050 is manageable, and then that 50, we identify the why we want to connect with them why this is an important contact, why this is strategic for the success of our company, figure that out. And then from there, be able to create that plan of attack that how to help them, whoever those targets succeed. If you truly have a passion to work with these companies, these individuals, you've got to help them succeed. Does that happen right off the bat? No, you're half to create the relationships. But at the heart, right here at the heart, you want to help them succeed. Because if they're happy, and they are successful, everybody's happy. And everybody succeeds. And that is really the goal. So when you start to identify those, those prospects that are important and strategic to your business, and answer the why they are, then you develop that strategy that helps them succeed, whatever that might be, due to, you know, hey, I was thinking about you, here it is, or what I do is like, you got to get on the podcast, you got to elevate that voice. You've got to get that message out there. You got to tell that story because it impacts and helps people succeed. That's how I roll so get the most out of target your prospects understand that why whittle it down? Right? Get? You know, let's just be honest here. In your scatter gun, 15 30,000, whatever, list, there is a small portion that are truly meaningful and strategic to your business. Let's just, why don't we just cut right to the chase, identify that all the tools are out there to make that happen? Why waste your time? Sure. You can keep hammering this stuff out there and hopefully somebody comes to the website and hopefully something. No, no, no, no, no, no, no. Let's be very strategic on who we connect with and help them succeed. Just That's how I grew a business took it public. That's how I took another company and sold it is just, I wanted to truly solve problems for them to help them succeed. All right. Now, again, you heard me allude to it. This is satellite superheroes, which is a new podcast, and it's all part of the industrial talk network, where we're going to be able to, and where we are highlighting incredible professionals, incredible companies that are delivering innovations in their specific space and does real talk. Yeah, I can be pretty high level. But the reality is that we need to have this conversation in satellites. We do, we need to begin tapping in to these individuals that understand the impact the positive impact of what is taking place in the world of satellites, from an industrial perspective, from an environmental perspective, from you know, in, in this case, we're gonna be talking vege management's perspective, it is powerful, it is transformative, and it is going to change the way we do business going forward. And the reality is, we need this businesses, if you really want to have that business that is resilient. If you want to really have that business that</p>
<p>06:17</p>
<p>knows what to do and when to do it. And be able to deploy your capital in the right way. You need innovations, like what we're going to be talking about from AI Dash is satellite is huge, and it's only getting better. wait to hear what is taking place. I'm telling you right now, in the world of satellite, and the reason why this particular conversation is so interesting. First, it's a launch to it is from my perspective, that sort of satellite one conversation I I don't know anything, I know they go up in a rocket and they get out there and they get into the right orbit and they do things. But the reality is, is that it's mad innovation, and these are incredible solutions. Alright, let's get on to it. Nitin and Rahul AI Dash, they are co founders of that particular company. And I'm just telling you, we're gonna be talking about satellites, satellite 101. How how satellites are positively impacting the way vegetation management happens and other things. So really enjoy this conversation. All right, welcome to industrial talk. We have Nitin Das, and Rahul. Okay, a set Saxena. Can I do it?</p>
<p>07:35</p>
<p>Yeah, that's fine. That will do.</p>
<p>07:37</p>
<p>Alright listeners in your face. I got the names right. All right. We are talking AI Dash we are talking about satellites. We're talking about utilities. We're talking about how the use of satellite technology AI is is going to significantly if not now significantly improve vegetation manage within the utility space and as an old crotchety crusty, journeymen utility lineman. I love this topic. So I will be geeking out listeners because well, it's an important topic to have. And I think it's going to be just absolutely transformative when it comes to managing vegetation within the utility space. I like it. It's a cool topic. All right, before we get into that, Nitin, for the listeners out there, give us a little 411 a little background on who you are, and why you're such an incredible professional, and then I'll throw it to you Rahu.</p>
<p>08:33</p>
<p>Okay, so hi, everyone. I'm Nathan. So I'm one of the co founder and chief AI officer at the AI Dash. So here, in addition, basically taking care of all the research and development over AI ml solutions, around 18 plus years of experience with a computer science background. And for the last many years, I'm mostly into AI ml technology, and building solutions around that.</p>
<p>09:01</p>
<p>It's, I have a number of conversations with ai, ai technology, machine learning, simulations, data and all of that stuff. And this is just, this is a fascinating, and you're right at the cutting edge, which is very cool of how you're deploying that AI platform technology in the world of satellites, which is it benefits us tonight. I'm a big fan of that. Rahul, give us a little background on who you are.</p>
<p>09:32</p>
<p>Yeah, hi everyone. This is Rahul am Co-Founder and CTO at AI Dash. So around about 20 years of experience. Some of them was work around building enterprise security software at RSA Security. So did a lot of I mean, right from design development to management around building the software's for large enterprises, fortune 500 enterprises, a bit of startup experience on brambly on the b2c space. So mix of you know entrepreneurship and technical roles. So at AI Dash I look at, you know, building all these different cool applications based on the I mean the cool stuff which Nathan is doing and the AI side and building the platform around that.</p>
<p>10:19</p>
<p>Say Allah listeners, this is going to be a great conversation, as I alluded to just because we've got two incredible professionals with mad skills in the world of technology. And and what makes it exciting for me, outside of the fact I love the utility space, the power space, the energy space, is that I think there's a tremendous transformation that is going to have to happen within the utility world. And I think that it's wonderful that you guys are leading that that charge now. Many of the listeners, I am going to be candid with you many of the listeners know of satellites, no of, you know, yeah, hey, I've got my dish, and I guess I'm getting, you know, whatever the, but there's a lot more to it. If if you could give us Rahu, some sort of that historical perspective of satellites, would be it sort of lay that foundation, and then we're going to expand from there.</p>
<p>11:18</p>
<p>Sure, sure. So the first artificial satellite, or you know, the era of remote sensing began with this satellite called Sputnik one, which was launched has, you know, as early as 1957. So it's been what around 65 years since the first remote sensing satellite was launched. So that was the first satellite which could complete the orbit of Earth every 96 minutes, and can transmit signals which can be received by Earth, right. That's where the remote sensing error kind of began. Back almost 65 years back over a period of time, you know, this space has really evolved. So it started with, let's say, a single sensor, which was more optical, and you can just see, like, you know, the camera image, what you see for your normal camera, eventually, from, let's say, 60s to 80s, it started getting into multispectral, which started capturing more bands. And met them is an expert that can deep dive more into, you know, what those bands are, from there, we got into radio images, thermal images over next two years. And I think, for last couple of decades, the journey has been, rather than having very large satellites, to what they call nano satellites, or smaller satellites, which are very small, and rather than, you know, launching a very large satellite, which is very costly and takes a lot of time, you can actually have, you know, a very small dimension satellite, which you can, you can launch multiple of them, have a constellation of them. So that's where the world has evolved. So just starting from, you know, these funds,</p>
<p>12:54</p>
<p>I'm writing this stuff down, and I'm going to nano satellites, and a cluster I'm all about that is incredible. I didn't know, and it was interesting, back to Sputnik. And I read about it and all that stuff. Really the the premise behind Sputnik as a result of just a satellite is to be able to say it's transmitting PPP, whatever it is, and we're receiving. So we've just proved that we can do up here and and receive whatever that signal and that is, that is a sort of a leap forward in the advancement of technology. I've got to ask, and this is a two unit and how many satellites are being launched every year? Right. And then Then, can you explain for the listeners and and Rahul mentioned it bands? I don't know. Explain a little bit of that. Thanks.</p>
<p>13:56</p>
<p>Sure. Sure, definitely. So, as we have seen the natural progression of the satellite. So the these days 1000 new satellites launched every year. And I would like to say basically the different types of satellites basic like started from our observation, then terrestrial multispectral satellite SAR hyperspectral in multi sensor satellites are there. So in the multi spectral, basically, there are multiple bands having different frequencies and different wavelengths. So those are called basically the red, green, blue, and I our red edge, and SW IR, that is shortwave infrared bands. And combination of these bands can be used for solving different kinds of problems. So that that is basically the multispectral part. There are the different kinds of satellites called the thermal satellites. Basically they capture the thermal signature of any object on the arc. So that is the thermal sink thermal satellite, hypersonic hyperspectral satellites are basically having more than 200 Plus continuous bands, and they basically will open up a new era for basically solving different kinds of problems which which can be solved through multispectral satellite. And there is another kind of satellite called SAR that is a synthetic aperture at synthetic apertures satellite. If you if you look at optical satellites, though there is a limitation they basically can't see through, they can't see in the night and can't see through the cloud. But there are synthetic aperture radar satellite, those are called Radio satellites, they can see they can penetrate through the cloud. And they can also see objects in the night as well. So these are the different kinds of satellites with the with the corresponding bands</p>
<p>15:37</p>
<p>of the satellites. And you bring up a good point because you just said, Hey, satellite could be this satellite could be that this is we could see this, we could see whatever it's it's, it's amazing technology of how does how to if I'm a satellite person, how do I manage that 1000? You know, new satellite inventory, given? What I have here, right? What what is being launched? That's SD unit? And how did how do they make that determination? Or are all satellites multi capable?</p>
<p>16:14</p>
<p>No, so all the satellites are not multi capable. So there are basically multiple sensors installed on some on on a single satellite. But for example, let's say thermoset light. So there is a single sensor, there's a thermal sensor, and a SAR satellite is a single SAR sensor. So yeah, so based on based on the use case, based on all other things, basically, they basically installed multiple sensor or multiple camera on a single satellite.</p>
<p>16:39</p>
<p>And it's just gonna get more and more, right. It's just, it's just, and the technology is just going to continue to advance and it just like anything else, it's definitely not static. It's a very dynamic type of environment. Now let's talk a little bit about that. Me old crotchety, crusty journeyman lineman, I'm a, you know, I'm all about that human inspection, I got in a truck, and I went down, I looked at that tower, and I climbed that tower. And then I looked at that insulator, oh, that insulator, and that was very labor intensive, right. And so then here comes drones, drones were like, all right here, now I can see it and take great pictures. And then, of course, LiDAR, and so on. explain to the listeners of the difference between, let's say, the drone LIDAR human approach versus the satellite. why that is? So I think that's transformative. Can. Rahul, could you sort of help that? Argument? Why the question.</p>
<p>17:45</p>
<p>Yeah. Yeah, sure. So I think the biggest difference there is in terms of sheer scale, which satellite can do the shed satellite, like I mentioned, I mean, starting from Sputnik era, which was covering the whole earth in 96 minutes. So there's a there's a massive coverage, which is happening pretty rapidly, right. So none of the options you mentioned, like LiDAR, whether it is a drone, a drone, or a helicopter, or obviously, for human beings, it's not possible to scale at that rapid speed. So So for example, a satellite can capture very large areas, like up to, let's say, 1000 square kilometers, which is just not possible in you know, drones, or, I mean, from a human angle. So that's, that's one of the major differences. So if you are looking at so obviously, I mean, if you keep going a bit far from the subject, the resolution might drop a bit. But it is more than compensated by the sheer scale by which you know, you can get this imagery captured. Apart from that, since satellite imagery, you know, keeps taking the image and keep sending it to Earth, over a period of time you get archives or archives of these imagery, right? So if I'm looking at an area, I just, I'm not just getting an image as of today, right? Whether it is human or drone, or LiDAR, you can just capture what is there today, right? Unless you have you have been doing this for a very long time. In satellite, I can actually go go to the past and make a future prediction. Right, I can see the pattern and make a prediction based on that.</p>
<p>19:16</p>
<p>See, and I like that. And listeners, that means that that I have a picture. Let's say I have a picture a week ago, I have a picture today I have a picture a month ago. And and and Nitin correct me if I'm wrong, through the AI capability, be able to determine because the key here is, and I would imagine, correct me is that, hey, I want to I'm a utility. I have vegetation management, that is a cost to me, and I want to deploy my money efficiently. Don't go over here, go over there and be able to communicate and deliver that type of insights. Because you have that those multi pictures vision of from above, is that correct?</p>
<p>20:01</p>
<p>Yeah, so basically, you take pictures at multiple point of time, and you can basically estimate the change between these two images. And that case that change can be translated into, into a problem statement, something like that.</p>
<p>20:17</p>
<p>Yeah. Yeah, as, as I, when I was doing patrol work, the the reality is this, this, if there was a rain and there was a eucalyptus, I knew that that was going to grow. And so I'd have to get in the truck and get my, you know, and go out there and cut or waste my time and go out there and say, Oh, I still have clearance from whatever the power line CIO or whatever it might be. It was, it is an Prowl, it is the ability to be able to truly deploy. It's my money. This is, you know, dollars and cents my maintenance dollars in vegetation management to the right, and can I see the type of tree it is like, the, the type of tree, here's eucalyptus, here's, oh, here's this and be able to also have that determination. Is that a possibility? So you can see, I can, like, I geek out on this stuff, because I have that same problem. Can I do that?</p>
<p>21:18</p>
<p>Yeah, sure. I think. Sorry. Yeah. Go ahead.</p>
<p>21:23</p>
<p>I just give you a high level, and then maybe you can add to it. So yeah, I think there are two things here. So from this perspective, I think, yeah, I mean, it's a problem, which, obviously, with his algorithms he can solve. The other angle here is it also depends upon what you are, what you need from this solution. Right? So if when satellite imagery, I can go back to the past, while I'm looking at is whether it's a eucalyptus tree, whether it is some other tree, what's the growth rate? What's the clearance, right? So if, if I'm inspecting manually, so if it is a eucalyptus tree, I understand the growth rate, and we can make up cycle 10 prediction based on that. But if I am, you know, just having this data independent of the specie of the tree, I can make a prediction independent of the specie of the tree. Right. So, so knowing the specie of free becomes slightly less important. But yeah, to your point, I think you can you can add more around, you know, especially if</p>
<p>22:12</p>
<p>I was iterating. The same thing, basically. So with the current set of images, you can basically get the current state of the vegetation, but you you, and with basically the historical images, you can estimate the growth rate of each of the tree. Without knowing this issue, we don't require the species because we we estimated the growth rate of each and every tree within a given area of interest.</p>
<p>22:38</p>
<p>Do you in to this as to unit and do you also in your AI? Solution? Incorporate weather?</p>
<p>22:49</p>
<p>Yes, weather is an important factor, which basically weather soil all these basically, variables are, are the part of a fader a model.</p>
<p>23:00</p>
<p>It then it dovetails nicely with the next question, and this is to unit and it's there is a lot of chatter, a lot of discussion around disaster management we see. Right, it just happens. It's, it's gonna, sadly, it will happen again this year, and we're going to have that same conversation and it's just going to with the the AI satellite solution. How does that help with that? How does it minimize and be able to sort of elevate that disaster conversation?</p>
<p>23:39</p>
<p>Sure, definitely. So I'll basically give you an example of wildfire how how the satellite can be used in the wildfire. So there are three components in wildfire, the precondition before the wildfire, during the wildfire and the post after after the wildfire happens. So before the wildfire the satellite data is used to identify the wildfire risk risk zones, which can be used for hardening the infrastructures and on so if you already know in advance, what all areas are important for wildfire perspective, low mid high, categorize those in globey time, then utilities can take appropriate actions before time to for hardening the grid, and all those things during the wildfire because there's a natural calamity which can't be avoided. So if the wildfire is happening to satellite data can be used for basically estimating the direction in the speed of the wildfire. And then the utility can take appropriate actions. For example, the evac evacuation on time, so if they know the direction isn't all and post wildfires, basically, the post wildfire damage can be estimated through satellite data, which can be used for restoration and many other purposes.</p>
<p>24:49</p>
<p>I'm having a hard time poking holes in your value proposition for utilities. I mean, it makes sense. So if I'm a utility I've had this conversation with utilities is that they're having, they're having challenges less like everybody else. And the challenge is, is I got workforce management. You know, how do I find the right reputable tree? Company to trim? And then why do I do? They're, they're struggling. And and this is a huge budget component to their business just is it's it's a. And if I, if I was a utility company, I would definitely take note, because I think that this, this is a fad, and it's only gonna get better. Right? The it's just let me ask you this, let me ask you this. So with that, with that statement, it's only going to get better. Where do we see it going? Rahul?</p>
<p>25:48</p>
<p>Sure. So I believe, I think one way is to look at is extrapolate the history discussion we had at the beginning of this conversation. So it's going to continue the same way, we had till nano satellites, we are talking about actually pico satellites, which can be even smaller, so more satellites and more coverage, maybe miss use cases, we are also looking at, as more of more of this image becomes available, I mean, there'll be some commercial satellites, there will be some satellites launched by government. So more data becomes available, more kind of models are possible, as we go along, the AI becomes better. And then as we are going forward, and especially this becomes important for things like you know, monitoring for let's say, a wildfire, or a storm and those kind of things. So, the time travel between you know, the signal coming from space to Earth, a lot of work happening on that side as well right. So, how to reduce that time. So, the moment a satellite captures, can Are there ways the signal can be captured very quickly on Earth, so that some action can be taken. So those would be other areas, which we feel there will be more advances.</p>
<p>26:56</p>
<p>I like again, I keep on stubbing my toe on the Nano idea. I can't, I just have to ask it. Now, what's a nano sat How big is a nano satellite, I mean, just physically.</p>
<p>27:13</p>
<p>So basically, let me let me just give you a complete figure so that you will basically have an understanding of the progression in the size of the satellites. So initial, when the Sputnik or the initial phases of satellite, those satellites, basically the the weight of those satellites were around 100 to 500 kg, a single satellite, then there came the micro satellites, the weight got reduced to 5200 kg, then there came on nanosatellites, the weight still got reduced to less than 10 kg. And there's there's a new set of satellites called the PICO satellites, the weight is around 100 grams to one kg. So that is the new set of satellites.</p>
<p>27:53</p>
<p>Come on, listeners, you got to admit that that's pretty cool. That's a great conversation. When I was a boy, I, I was a big fan of Estus rockets. So I would always shoot off these rockets right. Now, I guess I can get as this rocket and put one of those dog on satellites, if it was powerful enough breaking the Earth at the pole. Oh, that is so that's exciting. And you know what else and I sort of dovetail everybody's talking about all the stuff that's in, in, in space right now. But those, those really small satellites address that. I mean, it's it's not a big clunky thing out there, right? It's, they really do they address that. And from a cost perspective, I mean, I can throw a bunch of them in there and and zip it out there and and and so, I get greater bang for the buck for that whatever that that you know, rocket</p>
<p>28:48</p>
<p>and I would like to add one more thing. So along with the basically the change in the size of the satellite, there is also an increase in the resolution. So basically, initially, the resolution was around 5200 meters, the and now the resolution is basically tents. I mean 30 centimeter, 20 centimeter and 50 centimeters, very high resolution satellites.</p>
<p>29:13</p>
<p>Again, add to Rose. I mean, it's gonna it's gonna continue to be better. It's just, it's just gonna continue. I don't know if I'm scared or, or excited or whatever, but that's a that's a heck of a conversation. All right, we're gonna have to wrap it up outside because I would I'd love to continue to talk about it. However, Rahul, how does somebody get a hold of you? Like email what but, you know, they they said, Hey, Rahul spoke to my heart about satellites. How do they get ahold of you?</p>
<p>29:49</p>
<p>Yeah, he will work. I'm on LinkedIn. So So in any of these medium, I'm available.</p>
<p>29:55</p>
<p>Very good and to you knit and how did they get ahold of you too as well?</p>
<p>30:00</p>
<p>The same medium, which basically the whole mentioned.</p>
<p>30:03</p>
<p>I gotta tell you, gents, this was a great conversation I really enjoyed. And I know that we just really just scratched the surface on what you guys are doing at AI Dash and what, what's taking place in how you are. I hate to say it but passionate about helping utilities and their vegetation management, leveraging the technology leveraging satellite hack, have a conversation. Well done to you both. I enjoyed that conversation. Thanks. All right, listeners, you're saying to yourself, Scott, I do want to go, just go out to industrial talk.com You go out to industrial talk.com You will have both all of the contact information, AI Dash everything that you need to pursue additional information from these two individuals. I gotta tell you, I really enjoyed it. All right, listeners, we're gonna wrap it up on the other side. So stay tuned, do not go away.</p>
<p>30:53</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>31:03</p>
<p>About that conversation at is absolutely amazing enjoyed it. With Nitin and Rahul with AI Dash. The future is bright. When it comes to industrial solutions, you got to check out AI Dash go to AI Dash.com. Also, you need to go and support satellite superheroes. And the reason you need to do that is because we're going to constantly begin to break down all of the great technology that is impacting in a positive way. industry as a whole and you need to be engaged, you need to take on that learning requirement because you need to, you need to learn, you need to collaborate and you're going to innovate. That's the reality of the situation. Alright, if you're looking also at me, in my I'm in my jacket for the first time in a long time, had a meeting and I'm still wearing the jacket. So check it off. It's all good. All right, again, let's be a ecosystem that is truly helpful in solving problems and allowing other companies succeed. All right, we're gonna have another great conversation round a corner. People will be brave daring greatly, and you're gonna change the world.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nitin-das-rahul-saxena-aidash/">Nitin Das and Rahul Saxena with AiDash</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Milan Kocic with Hexagon Manufacturing Intelligence</title>
		<link>https://industrialtalk.com/episodes/milan-kocic-hexagonmi/</link>
					<comments>https://industrialtalk.com/episodes/milan-kocic-hexagonmi/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 11 Mar 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/milan-kocic-with-hexagon-manufacturing-intelligence</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Milan Kocic, Head of Sixth Sense at Hexagon Manufacturing Intelligence about "Why Innovation and Investment is important to Manufacturing.".  Get the answers to your "Manufacturing Technology" questions along with Milian's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/milan-kocic-hexagonmi/">Milan Kocic with Hexagon Manufacturing Intelligence</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/913adffd-d5d5-4a3f-b5e3-74c4b0a445c4"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Milan Kocic, </strong>Head of Sixth Sense at Hexagon Manufacturing Intelligence about <b>&#8220;Why Innovation and Investment is important to Manufacturing.&#8221;</b>.  Get the answers to your &#8220;Manufacturing Technology&#8221; questions along with Milian's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MILAN KOCIC'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/milankocic/" target="_blank" rel="noopener">https://www.linkedin.com/in/milankocic/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/hexagon-manufacturing-intelligence/" target="_blank" rel="noopener">https://www.linkedin.com/company/hexagon-manufacturing-intelligence/</a></p>
<p><strong>Company Website: </strong><a href="https://www.hexagonmi.com/en-US" target="_blank" rel="noopener">https://www.hexagonmi.com/en-US</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Milan Kocic with Hexagon Manufacturing Intelligence" width="500" height="281" src="https://www.youtube.com/embed/-wGgmZ0Udjc?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>Other Videos of Milan:</h2>
<p><iframe loading="lazy" title="Innovation in Mature Industries with Milan Kocic, Director Sixth Sense Open Innovation Platform" width="500" height="281" src="https://www.youtube.com/embed/g5HZ4Z37brQ?start=149&#038;feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
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<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
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<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>hexagon, manufacturing, people, startups, innovation, companies, sixth sense, world, milan, work, conventional, industrial, problems, journey, conversation, big, business, thinking, technology, listeners</p>
<p><strong>SPEAKERS</strong></p>
<p>Scott MacKenzie</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go.</p>
<p>00:22</p>
<p>Alright, once again, welcome to industrial talk, the number one industrial related podcast in the universe that celebrates you, industrial heroes all around the world. You are bold, take that to the bank, brave you dare greatly. You're solving problems. You're innovating. You are changing lives and you are changing the world as we speak. why not celebrate you each and every day? Yeah, you're that cool. All right. In the hot seat, we got a gentleman by the name of Milan coaching. He is with hexagon manufacturing intelligence. And he is the head of six. That's a tough word. Sixth Sense, open innovation platform. Pretty cool stuff. We're going to be talking about why manufacturers need to one innovate and invest in that innovation. Let's get that correction.</p>
<p>01:16</p>
<p>Yeah, again, we're talking innovation. We're talking about the necessity to make that investment. Well, you know, you need trust with people. And of course, you'll get a great sense that Milan is somebody you can trust. Yeah. Becton, he's a trusted depot guy. He's gonna just sort of shoot straight and answer your questions. And it's important that manufacturing and bring in manufacturing technology into what you do is very important. It is you gotta you gotta have to do it. Alright, we're sponsored by CAP Logistics, this episode. And let's just say if there's an Oh bleep moment with your supply chain with your turnaround with your whatever outage and you need somebody that you can trust, and you need somebody that can just get the job done. No matter how big CAP Logistics, go to CAP Logistics.com Definitely find out more great people great company, and, and they make it easy, they really do. You don't want to tie yourself down with that Oh, bleep moment, right. And, and with all the other stuff that has to go on, Cap Logistics makes that absolutely easy peasy lemon squeezy. And we're also brought to you by Deloitte, you know, Deloitte, they've got a bench full of incredible professionals that have their fingers on the pulse of what's taking place in industry. And again, it's all about who you trust, it's about who you're going to connect with, that can definitely solve problems. You got to reach out to Deloitte because they have a team of incredible professionals, focused on your success. Go out to deloitte.com Find out more. Alright. So a couple of things that I've been sort of noodling on, outside of the fact that I've been preaching on this. Are you getting the most out of are you extracting? Are you taking that dog gun? Talent squeezing every bit out of your engagements out of your conferences? And is there other ways that you can do that? Or are we just sort of going down the road? And this is my second, in this phase? Are we just going to do the same thing that we've always done? Do we are we sort of embracing conventional thinking, again, that legacy thinking? And I hope that's not the case, I hope that we just, we've got a very dynamic, very challenging environment out there. Hey, you can argue with me, but it is challenging, and it's challenging for industry, and it's challenging for people. And it's got a lot of dynamics happening out there. And we need, we need to really continue to think about conventional thinking, and is that holding us back? So here's a quote, just because why why do I have to create a CRUD? Conventional Thinking does not or doesn't change the world? Okay, because it's really procedural eyes. You know, this is how we do it. This isn't we just do the same thing. crazy ideas do and and working with individuals working with incredible leaders. They they are, there's a real consistency with the fact that there's that conventional thinking is pushed to the side. There's people that do that. But the reality is, are we really trying to think differently about solving problems, creating opportunities, cutting deals, whatever every element of your job, your business, and what you're doing? Has to really sort of take that at the forefront. I'm always intrigued now and I'll be the first to admit, I love individuals, companies that are doing things that are so unique, and so different. And and, and this is a collaboration. And it's a collaboration mindset. Because if you're truly want to fight that legacy, that conventional thinking, you're going to have to hang out with people who are at the same place, we are saying, this whole thing we can't survive in this, whatever this is, with conventional thinking. And I'll throw it out there. Because I think that that's the case. I think companies that are really creative, who are truly inside their heart desiring to get the most out of these engagements, and be mutually beneficial, and give of themselves so that other people survive, I'm telling you, that is where it's at. That is where it's at, okay? Just put that noodle wanted to ask that question, be truthful, do all that stuff, all right, an event.</p>
<p>06:01</p>
<p>And I'm very fortunate to be able to work with the IoT solutions World Congress, and this is an event in Barcelona, it is May 10, to the 12th. And I've been there pre pandemic, not during the pandemic, you know, the whole story there. But it really the the organizers, the people who are engaged in this particular event, really understand the necessity to create value. So if I go to this, this event, IoT solutions, World Congress, I would get the most out of that engagement, I go over there outside of Barcelona and be just a great place, don't get me wrong. But to be able to meet up with other companies, it's that that are also having a desire to do things to collaborate to really solve problems, and work in that sort of environment. That's what IoT solutions World Congress is creating. So if you go there, and you're just gonna say, hey, I want to just eat up by Aya, and drink the, you know, the wonderful sangria, while you're missing out, you're missing out on an opportunity for a great event to be able to impact your bottom line in a positive way. IoT solutions World Congress, that's may 12, or may 10, through the 12th. Put that on your calendar, Barcelona, and you can't you can't complain about that. That's Barcelona. All right. Now back to the interview. So what's interesting about this conversation outside of fact that I think Milan, and team hexagon manufacturing intelligence, which is glad that's not a domain, because I'd misspell it. But they they recognize this necessity for a real a ecosystem that is focused on innovation for manufacturers, and then be able to go to a place or go to a Yeah, a place physically, and come up with real solutions that solve your problems. Right. And, and that's what we need, specially in the world of manufacturing, we need to have that. And, again, I broadcast from the manufacturing and technology show. And one of the things that was brought to my attention is at that trust, we've got to find trusted people, companies to help us with this transformation journey, right? That's what hexagon manufacturing intelligence and their, you know, focus on this sixth sense. Great conversation, we pretty much dove into a lot of things. So enjoy the conversation with Milan, Milan, welcome to industrial talk. Thank you very much for finding time in your busy schedule. I'm looking out. If you're at the video, if you're looking in the video, and you can see back there, it looks cold back behind you. Is it cold?</p>
<p>08:55</p>
<p>It's actually not too bad. It's 64 degrees in lovely providence. But yeah, it will it will snow tomorrow. So it's not it, don't worry about it. It's New England. So anything goes</p>
<p>09:04</p>
<p>yeah, here in Louisiana, I have the AC on. And I'm not happy about that. I want it to be cold a little longer. Alright, for the listeners, let's get cracking on who Milan is give us a little background on who you are.</p>
<p>09:18</p>
<p>Sure. I'm a head of sixth sense open innovation platform at hexagon. It's our new kind of way of trying to engage startups and innovative thinking. But I've spent almost 25 years at hexagon in various roles, most recently, last 12 years in innovation. So I've done development of new products, services and all kinds of other stuff. So this is kind of culmination of everything that I've done in the past. I gotta</p>
<p>09:43</p>
<p>tell you, man, that's pretty cool. Because you've been if you've been there that long, you've seen a lot of innovations. You've seen a lot of growth and do you find it's, it's there's a speed right now that that I mean, I think it's fast. Do you find that happening?</p>
<p>09:57</p>
<p>Well, anybody who is anywhere from Five years, including a marriage has seen a lot of good and bad stuff, right? So I would say there's good usually tends to outweigh the bad. But I think part of what I'm doing now is a little bit of a frustration with speed in mature companies, because sometimes mature companies have a priority of doing things that they do well. And the speed of innovation sometimes outpaces their ability to kind of, you know, manage risk, do different things, and all those kinds of stuff that kind of they get into it. So it's always a balance at the end of the day, but it's you know, and some days are good, some days are bad.</p>
<p>10:35</p>
<p>So how do you how do you get a company that's sort of, shall we say, mature, and begin to, I guess, methodically embed or begin to go down that innovation route to see the value? What is it important?</p>
<p>10:52</p>
<p>Well, it's important well, you know, technology curves are very brutal, which is, there's no like a slight decline in curves. It's just one day, one day, you just fall off a cliff and you're wrong, irrelevant. You know, prime biggest example, probably the listeners know is like Blackberry, you know, Blackberry ruled the phones. And then one day, nobody knows who BlackBerry is. So you always have to fight for relevance. In some ways, I think managing your quarterly profits, and everything else in the same breath is you're trying to do risky investments and kind of innovation is hard to manage, especially if they're in the same organization. So part of kind of what we're doing is we separated this area of where we're going to explore an experiment, so that I don't, you know, I don't have to do roll up reports and quarterly p&l and everything else, I kind of live a little bit of outside of the comfort zone of the organization, and I'm getting some freedom to explore with, with startups what to do. There's a second reason for that. A lot of mature companies say that they want to work with startups. But I have this like theory, what it does is you just have a lot of lunches and dinners with them. And you actually never really do anything. So what you do is you create this fantasy of what the future could be like, but because of your operational kind of discipline, you have a really hard time, parlaying that into something useful. So you have to have something in some sort of a conduit, let's call it a speed dating service. Yes, startups. And so six senses actually that in like, 10, we compress the kind of let's get to know you. And then we decide if we want to get engaged, don't get married, or just go out and wait just doesn't really matter what it comes out of it. But rather than stretching this into five year kind of things, you do it relatively quickly. And even if it doesn't work out, you just start now keeping an eye on that startup, like, is there something we can do to just help them along? Because Sixth Sense, main interest is to help startups be successful. If that also benefits hexagon, that's awesome. But that's not necessarily my I'm, I would consider myself successful if one of these startups becomes a unicorn or half a unicorn or whatever you want to be. If we get to play the role in it, and we are part of the journey, that's awesome. If not, it's still a success at the end of the day, right?</p>
<p>13:09</p>
<p>So okay, so let's take that analogy. So, I'm a, I'm a manufacturer, startup, I'm here, I'm small, I've got, I've got grand visions, I come to you and I say, hey, grand vision guy right here. And I want to be able to see where we can go with this. And so we're gonna speak date, you're gonna you're gonna ask me some questions. We're gonna, we're gonna sort of ferret this out relatively quick. Let's say you're saying that it's not a good fit, however, however, we think it's, it's it's got potential. Are you saying you will help facilitate and maybe help that journey too, as well? That's not within granule? House exiga?</p>
<p>13:50</p>
<p>Correct. I mean, the the options could be that a startup gets introduced to a customer, a customer sees a potential that doesn't fit to hexagons, prerogatives. And our customer takes on the burden of trying to support the startup to do something, it could be a clean just investments, we bring in some venture capital. And together, we basically pump some cash into the startup and help them on their journey. Or it could be some kind of a joint venture OEM agreement, where we just basically give them the channels to facilitate, but they may be on the fringes of like what hexagon does, and then over time, that parlays into something because what we're looking at, you know, this horizon one stuff, stuff that fits really well into the business. But there's also horizon two and three stuff, like stuff that we don't know. So how are you going to find out if you don't start dabbling in those kinds of areas? So to me, it's just a way where you can find opportunities and options without necessarily, let's say, you know, burdening the day to day business because it's really hard to get attention and like, you know, I mean, you know, I, you know, I got to make products and satisfy customers. and deliver things oh, crap, there's this now person, I want to want to talk to him about innovation. And it's just balancing that. And now we have this safe space. And then we can explore, because I have a have a kind of a view on the typical accelerator where you come in, we teach you some classes, and I'll give you 100 grand for your 12% stake in the company. I think they're kind of empty, you know, in a sense, because not every company is the same, you can't package advancement in business into some kind of a book, at the end of the day. Everybody has, you know, you know, yourself. Founders come from different backgrounds, they come from different areas in the world, our program is global, which means, you know, somebody from Singapore and somebody from Louis, you know, Louisiana are not necessarily going to be the same people, they won't have the same priorities, they won't see the business same way us does a certain thing certain way, Singapore does it another way. So putting something into a box, it's a really hard way to manage things, you have to kind of be slightly flexible, and be able to adapt what there are opportunities to scale are truly in front of us. And then we see what it is, and we do the best we can to make them successful.</p>
<p>16:07</p>
<p>I like the terms be dating, I like that, that that to me since since a urgency sort of message, but at least you could still get that thing moving. I like to save space concept. And and being able to open that up, I think I think you're onto something pretty big here. And the reason I think that is because because of the speed of innovation, that what I see out here, that that it needs a place like this, for other companies to be able to sort of take it's it's so fragmented out there. So if I have a place to go, I don't know where I'm at in my journey. But let's say I have a place to go at least that's my North Star, I can go there. And then begin sort of that journey of time, as opposed to this sort of scattergun scattershot, hopefully I'll find some sort of solution that works or whatever it might be. Well, it's, it's, it's</p>
<p>17:04</p>
<p>you flip it to the what are, what are mature companies really good at? Well, mature companies are okay, at innovation, they still they do a little bit of incremental things here and there. But what mature companies are typically really good at is making money. So my job is not really to teach the startups on technology and everything else, we can look at the fit and see how things fit, you know, how does one plus one equal three, but what we are really good at is telling them how they can potentially scale their business. Because think about it, a small startup that makes a million bucks, and it works and is out of Louisiana. What is their opportunity to globally scale? How are they going to do that? Well, if you have hexagon, we are everywhere. So if we see the opportunity in certain parts of the world that fit this particular business, we basically helped them, you know, feel, you know, skip over certain steps that they would have to be painful for them otherwise, and try to leverage that experience from our end to help them scale. So to me, you know, let's do the stuff that we are good at and imbedded into the startups and let them help us be better at what they're good at, which is innovative kind of, you know, out there thinking and try to embed that into our own culture. So it's kind of like a 5050 thing at the end of the day.</p>
<p>18:19</p>
<p>So just an FYI, I hear people the listener saying at this is still just a thing for Hexagon. How do you sort of quail that? That pushback because I love it? Don't get me wrong? I think it's brilliant. But they're you know, there are people out there said, this is just an infomercial for Hexagon.</p>
<p>18:43</p>
<p>Let's be honest, partially it is I mean, at the end of the day, it is a marketing and a PR efforts so that people understand what hexagon does and how we do it. That's one part of it. Because it's inevitable, always, anybody who tells you otherwise is I think lying. What we're trying to do is while it could benefit has going on so one of the out potential outcome is it that we either acquired a company company shares the technology, we build something bigger together, of course, there's a benefit to hexagon in the longer run from a business perspective. But I think, you know, you and I have discussed this offline a little bit, which is sometimes you just want to do things because they feel good, right? I mean, like, not everything has to be a pre calculated move and premeditated by everybody. I think sometimes it's just good to do things kind of, like my big push is diversity and inclusion angle. I'm an adoptive dad of a little black girl and watching the world through her eyes. I want to make sure that the world is a better place and more inclusive in the future so that she has an option to start a company and be able to raise funding and be able to do other things. And I think some things you just have to do because they're good things to do. So it's not that it's a 5050 Yeah, of course if we FANUC hexagon benefits, there will be an awesome thing to do. But we also want to do things because at the end of day, we want to be viewed as people who are truly interested in a welfare of a startup and help them be successful. I mean, that should be the ultimate kind of thing where we want to go</p>
<p>20:14</p>
<p>see, and I like it, because let's just use a sports analogy, let's move that ball forward. And if companies like hexagon, and others big, do a good job at what they do, there is a necessity to try to continue to push that innovation and move that ball forward. And that is, from my perspective, a smaller company, nimble, willing to take that risk, get out of that conventional thinking that traditional thinking, and and be able to do that. And it's a way of like hexagon, and other companies to be able to participate in that energy, that excitement of that innovation, and be able to help everybody all around. It's a win win. And yes, doggone it, if you're listening out there, you better be about making money. And this is another way of being able to really help people achieve that success. And by the way, when your daughter gets married, or where it'll break your heart.</p>
<p>21:16</p>
<p>Thank you for the warning. It is. She's only, she's only</p>
<p>21:20</p>
<p>just telling you, it'll go by fast. Just FYI.</p>
<p>21:24</p>
<p>Thank you break your heart. Thank you.</p>
<p>21:27</p>
<p>I'm living proof, and I'm still struggling. Alright, so let's say I'm young, I'm nimble, I, what are my what are my action items? What do I do I invest more? What do I do? Tell me some of the stuff that I need to do.</p>
<p>21:42</p>
<p>If you're looking to start a business, or if you're looking at,</p>
<p>21:46</p>
<p>like, do I increase my investment in advanced manufacturing? Do I mean like, do all that stuff? What? Sure.</p>
<p>21:53</p>
<p>I mean, you touched a good subject. So we have done bunch of meetings with stuff people like Department of Defense and some other places. So the great theme, behind the scenes is the great onshoring or reshoring of manufacturing into us. Because of all the geopolitical, especially the more recent events as a couple of days ago, people understand kind of the importance of supply chain, because of COVID, because of China, because of what's happening with Russia, you the importance of manufacturing back on us Shores is a big subject. There's a secondary problem, the thing we talked about people is that they're not as worried about opening plants, like putting a plan somewhere in the US, there's plenty of space and plenty of money to probably do that. What they're slightly worried about is people. So where are they going to get the people to work in these plants? And I think this goes back to some of the conversations you're gonna have had in the past, which is, manufacturing is not the default choice for anybody. Like I've talked to high school students and college students. And when you mentioned manufacturing, I think all their thinking is like Charlie Chaplin in modern times in like the 30s, like coming out or running around and turning the screw. And I think manufacturing today is night and day compared to what that was. And it still has this kind of dirty image, kind of like farming today, which is, you know, funny thing is you go to a typical farm these days, and it's basically robots driving tractors and bunch of others. I mean, it's super high advanced technologically super.</p>
<p>23:18</p>
<p>And there's Advanced Chemistry, there's just so much going on. There's like, God, yeah, the,</p>
<p>23:25</p>
<p>you know, like farm yields today, compared to farm yields from 20 years ago are incomparable. So to me, technology and everything else that's in manufacturing, I think it's just kind of neglected stepchild. And I think in general, we don't talk about it, venture capital investment in advanced manufacturing has gone fivefold in just three years. And I think if you look at it a greater interest in this, I think kids out there who are in high school or going to colleges, they should seriously start looking at some of these callings because, as you and I talked, yeah, we cannot, we cannot all be tick tock stars and be in delivery people for DoorDash. Like it's um,</p>
<p>24:04</p>
<p>don't, don't sell yourself short there.</p>
<p>24:07</p>
<p>At some point, people have to do stuff that physically helps the society and you and I have we then we before we started doing this podcast, which is you look at your desk, in your mouse and your mousepad, and your keyboard and your monitor and your pen and your phone. That old came from somebody manufacturing something somewhere. All these things come from a place of somebody had to design it, and then engineer it and figure out which materials to use and how to produce it and that that's kind of the chain that hexagon exists in. And we believe that publicly we as people have to talk about this kind of subjects more. And we have to talk in a sense of augmented manufacturing. What I mean by that is every time somebody presents a future when we factoring it's always a factory with all the robots in it. There's no humans anywhere. And I think that's that's not a reality. The future realistic future is making humans superhuman, so that we can do super poignant, important things and robots do like crappy stuff like, you know, loading boxes, or whatever the story might be. And we end up doing stuff that's much more important than in a bigger scheme of things. But I think in general, we as a nation, or we, as a world have failed in raising the importance of magic of manufacturing, I think that's kind of like you say, What do I say to a young person? Don't just think you can build in a chat app, think that there's other wider implications of what you could do if you go, you know, into the world?</p>
<p>25:37</p>
<p>Yeah, I have to say, it's sad that we were very successful. You know, when I was growing up and going through school, we had, we had shop classes, and then at shop class, I was exposed to how to how to weld how to do certain things, but it was just, I was exposed to it. We don't have that anymore, whatever, for whatever reason, we've done a good job. But the reality exists, many of these manufacturing jobs, it's, I just want to make sure you listeners out there, it's not dirty, it's sophisticated, high end technology. And it's serious. And it's a great career path. It just is.</p>
<p>26:14</p>
<p>And we yeah, we talked to a business owner in North Dakota. And she told us she had a 25% vacancy for robotics engineers, she needed advanced robotics engineers for the for the factory, and she was paying California salaries in North Dakota, obviously, North Dakota in January is not the most pleasant place to be. But when you look at it as a young person, spending five, six years in that environment, learning about robotics, it's very much hands on you learn day to day stuff. That's a transferable skill set that you can take to other places as you kind of grow your your skills. But but because it's a dirty, as you said, because it's viewed as dirty people like oh, I don't want to do that. So they do something else.</p>
<p>26:55</p>
<p>It's I've been very fortunate. And I've been exposed to just an example of where robots are cool. I mean, it's, it's cool. I'm watching the the technician deal with the robot and getting it done, you know, tweaked and done it. Yeah, it's, it's in demand. It's cool. But what's interesting is is do you think, given and this is just a tangent right now. So we've got a, we've got a human challenge, right? We've got an education challenge, because it to your point, I don't think we have a problem citing anything or being able to, you know, put some brick and mortar in the ground, it's always down to the people do you find that maybe our education system is lacks the ability or is nimble enough to be able to keep current with the fast pace of innovation?</p>
<p>27:46</p>
<p>I think it's two things. Like I, I was fortunate enough, but 10 years ago, to do a bunch of work, for example, in Wisconsin, and Wisconsin has a great technical school environment. And there because Wisconsin is one of the most strongest manufacturing states in the US. And seeing that, and actively which Wisconsin education system encourages kids at high school, that technical school is an option. And it's a noble option. You don't have to go to college. And that's the only thing you should do. I think it's this kind of perception of things. And I will quote something that my mom said to me once, which is very controversial, which is he said, some people are meant to be doctors, and some people are meant to be janitors. And what she didn't mean by that is that somehow janitor is a less noble thing to do than being a doctor. She just said, Is there stuff for everybody to do? But we cannot all I think there's a tendency in US education system, to make everybody think that they should all be a doctor or a lawyer. And somehow, if you're less so you are a failure. Yeah, the right thing and everything else. Yeah. And I think we have to reset expectations and tell people, I mean, you know, this yourself, I mean, even during COVID If you're a plumber, you are making $150,000 a year because you need it. People want it today get their stuff fixed. And people are always like, well, a plumber, I don't want to be a plumber. Like that's not a noble thing to do. But at the end of the day, all these colleagues make a decent living, they all serve their function. And I think you have a lot of freedom to do whatever you want to do. And the same goes for manufacturing. And the thing is just we as an education system make a great emphasis on other callings and don't expose the kids to, you know, the wonders of doing practical things with your hands and everything else. I mean, I used to have shop wood shop when I was a kid, like there's no wood shop today. So how are you supposed to learn some of these things. So</p>
<p>29:39</p>
<p>you're spot on and that used to be the highlight of my day and I did go and that wood or or small engine or whatever it might be, but the reality is it's a it's a heavy lift to try to reset expectations and that is sort of a longtail conversation because it has to happen. We have to do it We have to have, you know, companies like hexagon who are committed to that, being able to help that. I think that that's an important. It's, it's important to have that I just think you've got it, we've got to do that, or, or manufacturing as a whole which there was a, I was reading an article, and I can't remember what it was. And there, there are things that that we do that move things forward, like, we're important, you move it forward. And then there's things that you could just, you know, the person, there's things that don't move things forward, manufacturing moves things forward. My history degree doesn't move things forward. Right. And it's just putting that into perspective, what we're talking about here is skills that truly, and positively impact society and move things forward. And that's what's really key.</p>
<p>30:55</p>
<p>Well, I think, yeah, I think it's, I think you're hitting on the right thing, which is, there's a swing and interest. And I think what I mean by that is, you know, people ask, Well, are there more startups in advanced manufacturing? Or is there more people doing things? And the answer is, yes, there's more people using tools like AI and machine learning and everything else to improve the processes in manufacturing. So now, same as people are trying to use AI to solve other problems, they're trying to use the same things to solve problems in manufacturing, to make it more efficient to make a technique. And if you make things more efficient, you're more sustainable, you use less energy, there's all kinds of other implications in investing in technology and advanced manufacturing space. And suddenly, there's a lot more interest, there's a lot more money that's interested in being in this space. And so we need to just capitalize on that part of it, your original conversation, part of it is selfish for hexagon, because we think there's a growth opportunity for Hexagon in that domain that we authentically exist in already and have existed for 20 years. But there's also an opportunity to engage very innovative and interesting companies that will solve really big problems for us. And, you know, we as hexagon, I'm from manufacturing, Intelligence Division, which is manufacturing, but we also do sustainability, we do other things that are out there. And we think that sixth sense will probably over time, expand a little bit as to where we are trying to look for inspiration, but it's all around stuff that is, as you said, more dirty in nature. So</p>
<p>32:22</p>
<p>I'll give you a we're working on some stuff within the utility space, this innovation, this, this conversation that's wrapped around you, it's it's impressive. And, and that message needs to get out and it needs to, there's just so much there too, as well, that could be with mining, that could be with transportation that could be with any of these second innovation. And I'm just telling you right now, if you're, you're frightened about innovation, if you're frightened about dipping your toes into that water, do it. You've got and I think, Milan, you us touched on it briefly and just like you're just in the game, if you're not in the game, if you're not just sort of actively in there, you don't see the opportunities, you don't see the horizon, you don't see what's might happen. You just got to be in it. And you got to find trusted people like Milan and hexagon to at least help you with that journey. Trust big time. It's a human thing. All right, we gotta wrap it up. How do people get ahold you?</p>
<p>33:23</p>
<p>Go to our sixth sense webpage, which is sixth sense that hexagon comm all the stuff is there, kind of if you're interested in getting in touch with me personally, email that's linked there, it goes to my inbox. So if anybody wants to talk to me further about what six cents and what Exxon does, feel free to go there. And we look forward to any further conversation on this.</p>
<p>33:44</p>
<p>That's pretty cool. I really enjoyed this conversation. There's a lot more that can be done. And I'm just telling you right now, we just scratched the surface. Anyway, thank you, Milan, for being on the industrial talk. Ready? Work. Great.</p>
<p>33:55</p>
<p>Thank you very much. Got. All right, listeners, we're</p>
<p>33:57</p>
<p>gonna wrap it up on the other side. If you didn't get that link, it'll be there at industrial talk. So stay tuned, we will be right back.</p>
<p>34:04</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>34:13</p>
<p>Alright, once again, a hearty thank you to a Milan for saying yes. And being on the industrial talk podcast. The what always brings excitement to, to me and what we do here at industrial talk is to be able to have these conversations with real individuals that understand that conventional thinking is not a real good way of creating a business that is resilience. So keep pushing. And thank you very much, Milan. I really enjoyed that conversation again. Here we go. IoT solutions World Congress 10th and 12th of may put that on your calendar, but it's just going to be swimming with professionals that truly want to solve problems and and definitely want to collect Every do that IoT solutions work. Alright, stop with the conventional thing. Stop with that legacy thinking. Think different. Push the people. Be brave dare greatly hang out with people like the lawn, you're going to change the world. We're going to have another great conversation shortly right around the corner</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/milan-kocic-hexagonmi/">Milan Kocic with Hexagon Manufacturing Intelligence</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Ephraim Machtinger with Fortive</title>
		<link>https://industrialtalk.com/episodes/ephraim-machtinger-fortive/</link>
					<comments>https://industrialtalk.com/episodes/ephraim-machtinger-fortive/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 24 Feb 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/ephraim-machtinger-with-fortive</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Ephraim Machtinger, Digital Product Leader at Fortive about "The Positive Impact to Industry through AI and Data Analytics".  Get the answers to your "AI" questions along with Ephraim's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/ephraim-machtinger-fortive/">Ephraim Machtinger with Fortive</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/d046de26-6368-44db-8c92-ab20d68e99a2"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Ephraim Machtinger</strong><strong>, </strong>Digital Product Leader at Fortive about <b>&#8220;The Positive Impact to Industry through AI and Data Analytics&#8221;</b>.  Get the answers to your &#8220;AI&#8221; questions along with Ephraim's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>EPHRAIM MACHTINGER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/ephraimmachtinger/" target="_blank" rel="noopener">https://www.linkedin.com/in/ephraimmachtinger/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/fortive/" target="_blank" rel="noopener">https://www.linkedin.com/company/fortive/</a></p>
<p><strong>Company Website: </strong><a href="https://www.fortive.com/" target="_blank" rel="noopener">https://www.fortive.com/</a></p>
<h2>SPONSORS:</h2>
<p><strong>Accruent:</strong>  <a href="https://www.accruent.com/" target="_blank" rel="noopener">https://www.accruent.com/</a></p>
<p><strong>Fluke Reliability: </strong> <a href="https://www.fluke.com/en-us/products/connected-reliability" target="_blank" rel="noopener">https://www.fluke.com/en-us/products/connected-reliability</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Ephraim Machtinger with Fortive" width="500" height="281" src="https://www.youtube.com/embed/7QpIp3vEX9w?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>ai, data analytics, industrial, people, fortive, reliability, bigdata, machine, problem, business, 29th annual, Fluke, Accruent, fleet, solve, headwind, conversation, called, build, manage, talk</p>
<p>00:00</p>
<p>On this episode of industrial talk, we are broadcasting live from the 29th annual SMRP conference in St. Louis. fantastic venue fantastic event. And we are brought to you by Accruent and Fluke Reliability. Let's get cracking with the interview.</p>
<p>00:21</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go all right.</p>
<p>00:39</p>
<p>You're welcome. Welcome. And oh, yeah, welcome to industrial talk. We are broadcasting live from the 29th annual SMRP conference here in St. Louis, Missouri. Absolutely incredible venue with wonderful people. And I mean, when you start talking about the leaders in reliability and asset management and in maintenance, they are here from all around the world. It is a wonderful event. I also want to say thank you to Accruent and Fluke Reliability for sponsoring industrial talk. So I, I zip out here and I've got the the website and this is a statement that I just love with Fluke Reliability, provide maintenance and reliability professionals the data to do the job asset by asset wherever they are. Yes, yes. And yes. And then of course, with Accruent, we're talking about gain the insights to transform how your organization manages its physical resources. That is what today's game is all about. That is what we do here. And that's what SMRP And that's what Fluke and Accruent is all Accruent. A current effort a crew and crew and see. See, thank you. There's another one right there. That's a crew and he because he's with Fordham he knows how to sound. Yeah, you better not not me, you know, a crew it anyway. Hey, thank you for joining. Yeah, no problem. It's good. It's it's it's good to have a conversation with somebody from Fordham, which is the parent company, which is the mothership of both a current Fluke reliability to as well you go, Hey, we're going to be talking AI here digital transformation. But before we get into that conversation, because that's an important conversation. Let's talk a little bit about who you are a little background. It was a little 411 on who you're</p>
<p>02:27</p>
<p>sure so I'm originally from Canada. I grew up in Toronto. Oh,</p>
<p>02:33</p>
<p>just dropped. All my my parents grew up in Hamilton gas. And all my family lives in Burlington all of that area.</p>
<p>02:41</p>
<p>Wow. There we go. That's amazing. I don't need to say anymore. No, no.</p>
<p>02:45</p>
<p>Did you go Sudbury? Yeah, no, no,</p>
<p>02:48</p>
<p>I know of it. But I see the girl is probably the this guy. You</p>
<p>02:52</p>
<p>got to see the big nickel</p>
<p>02:56</p>
<p>but yeah, I I got into mechanical engineering as an undergrad, Major. Where'd you go to school, University of Toronto. Okay. And not McMaster, not McMaster, not anywhere else. And it was just because they their internship program was one year of continuous interning in one company, which was exciting rather than doing four months coops was pretty good. But I got into engineering actually, because I wanted to design rollercoasters, that wasn't that's my passion as a childhood, you see it out to build a huge automated roller coasters in my basement, still go to parks all over the country. That was the plan. And things kind of changed a little bit after I after I got into university. And, you know, I really got excited about industrial operations, just really designing big complicated systems, which really goes there's are that are interdisciplinary, require electrical, mechanical, engineering, etc. And, you know, I first had an interview with a oil and gas company after I graduated, which is called Suncor Energy. Biggest one in Canada. Yeah. So familiar with it, and went to go work in in maintenance planning and scheduling out in Fort McMurray for the huge cat 797. Yeah. And commodity 930 trucks example of very large, huge machines. And</p>
<p>04:16</p>
<p>that's that was that oil sands?</p>
<p>04:18</p>
<p>That was oil sands. Yeah, yeah. So we were, you know, that all supports the surface mining operation. And I did that for about a year and a half. And at that time, I was really excited to at this point, go back to GE where had done that one year internship at U of T. And I only wanted to do this rotational Leadership Program, which is called Oh MLP for operations management. And that was the first time in 2014, they brought it to Canada from the US. And I was part of the initial group with some friends of mine that were also interns and so I left and joined that program. And you know, that was a whirlwind of six months rotations in the oil and gas business of GE in the transportation business. And that was doing everything from lean manufacturing supply chain sourcing operations, supervision, and all that. And then I finished and stayed with GE transportation. And that's kind of where I started moving into the analytics side, because they have a very big program around. Analytics coming from fleets of locomotives, and they sell that as a service. By</p>
<p>05:19</p>
<p>the way, if you ever get put this on your bucket list, just look at a locomotive. There's some serious stuff. There's various serious tech</p>
<p>05:28</p>
<p>100 Is that a lot of it's pretty old. But</p>
<p>05:33</p>
<p>I remember I was able to get a tour of an engine.</p>
<p>05:38</p>
<p>Are you kidding me? Oh, yeah. Yeah, try standing next to one when it's running. It's just like, like, it's really It's powerful.</p>
<p>05:45</p>
<p>It's powerful.</p>
<p>05:48</p>
<p>But, but yeah, so I was I was working actually, out of our major customer CP rails office, I was the only GE person in their office managing that diagnostic program for their fleet of 600 plus locomotives. So we're really trying to crunch all that data and figure out what programs can we run for them to improve reliability the fleet and solve systemic issues, as well as identify them before, you know, before some catastrophic issue affecting the fleet. So I was there for about nine months. And, you know, I kind of fell a little bit of an island being just kind of myself and GE and the customer. I was like, where do we go from here. And I started, you know, looking for grad school programs and came across one at MIT, which was called leaders for global operations. And that basically fuse two degrees with which is an MBA and masters in engineering and obviously, pick your discipline. And it was right away, I was like, that's the place I gotta go. This is exactly me. I love operations. I don't want to leave that. But I want to take it to the next level, and explore emerging technologies in the field. And just, you know, be around like minded folks like yourself.</p>
<p>06:55</p>
<p>Yeah, I think that that whole conversation about emergent technologies that that digital transformation, journey, whatever that looks like that industry, for Dotto, it's just ripe with interesting solutions and conversations now, I was still in your, in your resume of who you are. The fact that we're going to talk about AI, where did you get that data analytics, that AI skill set?</p>
<p>07:23</p>
<p>Yeah, actually started in grad school. When I got to MIT, I had no AI background before. I mean, you know, strong in data analysis, but the field really was emerging at that time, and becoming popularized. And by the time I got to grad school, it was full blown. You know, there's the leading edge of research. So you can get exposure, you know, to the fundamentals, the math behind it all the way up to applications to all the startups that are leveraging AI in different ways. And it was just, you know, from nothing to complete immersion</p>
<p>07:56</p>
<p>over that two year period is a i, the way I look at it today versus the way it appears to be going or headed or, or the thought leaders are taking it isn't AI sort of this data, data analytic machine that creates parameters today, where if it's outside here, these are good parameters, anything outside of those parameters, bad got to do something. There will be a point where there is this sort of level of machine learning, but is is AI sort of at that level right now, where are we at?</p>
<p>08:29</p>
<p>Yeah, I mean, that's, that's what you described as pretty much how AI is applied in most situations where you need to learn a set of parameters that ultimately characterize the problem that you're trying to solve those parameters may not make intuitive sense. And that's part of the explain ability challenge. But ultimately, they can be used to generalize a problem. And then they can make predictions based on the data that you've been presented. So ultimately, it's really just a much more complex optimization problem. I always like to explain it as you have kind of a linear regression as the simplest kind of optimization problem that most people know fitting a line to a bunch of points and then making a prediction. And AI really does that in a nonlinear space. That's very hard to visualize.</p>
<p>09:17</p>
<p>Is that the headwind? Because when we start talking about AI, there's a number of questions that come up, one, it's going to take my job, I don't think that I think it's going to make your job better. I think it's going to address maybe some more mundane type of tasks that are currently being done. I think it's a it's a it's a positive, but there still is headwind of organizations and companies listening to thought and for lack of a better term hype like it's going to solve problems is going to do everything it's got to be everything versus what what it can do what is meaningful what what do you see it what's what's the main headwind?</p>
<p>09:58</p>
<p>Well, you know, think that like many kinds of technological, big technological changes in history, it's, you know, that hasn't kind of materialized right? When you think about the interstate highways being built in the US, a lot of people who were, you know, drunk driving carriages or cars for other people, and made a living off of that on doing short distances, thought they were out of a job. And after the highways were built, you know, all these other businesses started springing up in places that you couldn't access before. And that stimulated a new wave of growth granted some pain in between. And the same thing will happen with AI, but it most certainly won't replace people, they have to be augmented by people who can do higher level cognitive tasks, that AI today is just not built to solve. AI is very good at solving prescriptive, well defined tasks. But ultimately, there's still a level of interpretation and other processes around that, where the AI is used and deployed that have to be coordinated and worked on by humans.</p>
<p>10:56</p>
<p>The the AI in general has, is already in commercial use, in whatever capacity and and what comes to mind is how I'll say it, Facebook knows that I like watches, or whatever it might be. And then all of a sudden, lo and behold, I get watches on my stream, whatever it is, that is from my perspective, a function of AI saying, I see that guy's interest or, and I'm going to give more give and make it easier for me to see it. Yeah. In the industrial space, do you find where do we in this continuum? Where do we where do we stand from an industrial perspective?</p>
<p>11:42</p>
<p>Well, the I think what the industrial space, it's a, you're looking at different class of AI problems, right, and a lot of what you're describing, it's recommendation problems, and it's very well suited to e commerce, when you're trying to buy things. In the industrial space, it's a lot of time series data that you're dealing with. And so rather than make recommendations about what to purchase, or what to do, you're you're trying to diagnose or detect that something has occurred or is about to occur. And it's, it's a lot more, I would say, technically challenging problem, especially when you're dealing with the kinds of signals that you're gonna get in an industrial context, much more complex than, say, an E commerce</p>
<p>12:23</p>
<p>scene, it is that complexity that always sort of overwhelms me, because you're absolutely right. If I have an asset that's out in the field, I have a device on that asset, IoT, IoT, whatever, whatever the device is, it's collecting data, it's sending it to some sort of edge solution into the cloud. And that's where we're trained in and hopefully, be able to, maybe have some sort of computing capability at the edge to say, that's, that's dummy data, or whatever that data we don't care about that data we don't care about, we want to let this data go through. And it's, it's an interesting, it's just for that pump. There's another pump, yeah, there's another motor, and each one has specific data that is meaningful for it. And it even gets down to probably to have a pump a is same as pump B, but the performance is just different. Exactly. And you're gonna have to constantly manage that to come up with meaningful tactical, right provision,</p>
<p>13:24</p>
<p>and you have decisions to make, right when when it comes down to doing the number crunching and analysis. You know, some techniques tried to generalize over similar machines, but operating in different environments, and figuring out how to, you know, provide Accruent diagnoses, irrespective of the environment they operate in, which is very challenging, but very useful if you can do that. And then others treat as you said, the machine is all unique, which they are they have their own data streams, even if they're identical machines, and they build systems around each machine. But now you have to be able to do something that scales very quickly across a number of machines, because you don't have the time and resources to do have a complex conditioning and training process for every single machine. Yeah,</p>
<p>14:10</p>
<p>it's it. But but but it has benefits. Right? Can you explain a little bit about the benefits of where you're going with AI and that sort of digital transformation journey? What Why is it so important?</p>
<p>14:27</p>
<p>I think broadly speaking, what you're seeing in the marketplace is a lot of concentration of companies, right? A lot of the big tech giants are ones that come to mind. Yep. And simply the way that that's been abled is through digital business models. Digital Business models have effectively reduced the incremental cost of delivering value to a customer to zero. So if you're Amazon, what's the cost of serving a new customer? Zero. I don't have to build a product. I don't have to ship anything. Nothing, they they just, you know, provide some additional data flow back to in front of my, my site. And that's about it. And so the the, that lack of any cost, but also the scalability, that digital networks offer is amazing. And it's what's allowed this concentration to happen. And so, you know, when you're saying why digital transformation is so important, what you're trying to do is unlock that scalability that is very, very hard to achieve. If you're a traditional industrial business, if you're a traditional industrial business, the organization starts to get very complex as you grow. Right? Imagine GE at its prime had hundreds of 1000s of employees trying to coordinate all these businesses. I mean, Amazon has maybe less than 100,000 full time staffers, and I mean, the scale and footprint of Amazon is far bigger than GE ever was.</p>
<p>15:52</p>
<p>So that is what that is an absolutely rock, rock solid analogy. I had a conversation that Amazon, their plan, and I spoke to the Amiga 4000 delivery sites, whatever it is, next year, building them. Yep, exactly. Come on, I know except to say, no previous,</p>
<p>16:19</p>
<p>you know, in a previous system of managing your business without being able to leverage data assets, that would be extremely complex.</p>
<p>16:28</p>
<p>I wouldn't even know what you could write. But now they do share. That's a great example. Absolutely a great example. So I like that. And what is the what's the pushback, I see that if you're not in the game, if you're not actively in the game, if you're not feeling uncomfortable, whatever it is, and if you think it's, it's a waste of your time, you don't have the right mindset, because it isn't a waste of time. But you have to be in the game. And if you're not in the game, your competition will be in the game, and they will blow your doors off. Do you agree with that?</p>
<p>17:04</p>
<p>I definitely agree with that. I agree with that. And it's the challenges. What you see. So clearly, not everybody sees so clearly, or they do but change is very difficult, very difficult. I mean, transformation is a typically multi year process. With no clear guidebook, and no clear step by step process. And so it's scary, you know, for a lot of people to take that dive.</p>
<p>17:30</p>
<p>We, you must, whether you like it or not, you must. And I think people get distracted by the day to day tactical work that they get in the little firefights that they have to go through. How do people get a hold of you, because that's pretty cool stuff.</p>
<p>17:44</p>
<p>LinkedIn, after I'm actually on LinkedIn, I, I will have</p>
<p>17:47</p>
<p>all that contact information out on LinkedIn. So don't worry about it. If you're saying having a hard time, spelling, his last name, fear or not, it will be out there. So now though, there's no excuse for not contacting me. And I gotta reach out to you did not reach out to you.</p>
<p>18:01</p>
<p>Did you? Did you? Did I did I actually send you a message, Joe? Because Kevin said, Hey, 1130, I said it'll be there at 1130. So</p>
<p>18:10</p>
<p>sometimes it's overwhelming. I don't have an AI platform to tell me, Hey, this guy's important. You</p>
<p>18:15</p>
<p>know, I'll pay for it. If somebody can develop that as well, because like that is tough to manage.</p>
<p>18:21</p>
<p>But I'm not saying that. I likely can. Don't Don't cut me off. All right. Thank you very much for being on industrial talk. Thank you, Scott. All right. We like to also once again thank our crew it did I get it right that time perfect. crude and Fluke reliability go out to a crew and as well as Ookla. Right at reliability, see what they have out on the worldwide web, you will not be disappointed. Great company. Great people. Incredible solutions. Excellent, excellent stuff. And thank you very much for SMRP the 29th anniversary of this wonderful conference. St. Louis Missouri is the place it put this on your bucket list because this is if you're into Oh, he could be an AI man, this is the place to be if you get to be in maintenance and reliability. Boom. Make it happen. Captain, this is the event for you. So all right, we're gonna wrap it up on the other side. Do not fear we will be right back.</p>
<p>19:14</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>19:24</p>
<p>All right, his name was Ephraim. He was talking AI he is with a company called Fortive. And I'm telling you right now, right now, right this very moment, you're going to have to find trusted people to have that conversation, that digital transformation conversation and I'm telling you right now, you will not be disappointed with that from also I want to say thank you once again, to a crew and as well as Fluke reliability for sponsoring industrial talk at the 29th annual SMRP conference. Put that on your bucket list. You will not again, fantastic venue wonderful people are passionate about delivering reliability, asset management and maintenance solutions. Alright, you need to educate you need to innovate you need to collaborate without a doubt specially now connect with people like FM and others and you will change the world it's happening now. Get going, do not hesitate. Alright, we're gonna have another great interview right around the corner. So you know, stay tuned, we will be right back</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/ephraim-machtinger-fortive/">Ephraim Machtinger with Fortive</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Stan Schneider with Real-Time Innovations</title>
		<link>https://industrialtalk.com/episodes/stan-schneider-rti/</link>
					<comments>https://industrialtalk.com/episodes/stan-schneider-rti/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 16 Feb 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/stan-schneider-rti</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Stan Schneider, CEO of Real-Time Innovations (RTI) about "Solutions that enable autonomous success".  Get the answers to your "Autonomous Innovations" questions along with Stan's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/stan-schneider-rti/">Stan Schneider with Real-Time Innovations</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/e00adc93-dbf7-4c6c-8ec8-fbfd1c303d4a"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Stan Schneider, </strong>CEO of Real-Time Innovations (RTI) about <b>&#8220;Solutions that enable autonomous success&#8221;</b>.  Get the answers to your &#8220;Autonomous Innovations&#8221; questions along with Stan's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>STAN SCHNEIDER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/stan-schneider-102466/" target="_blank" rel="noopener">https://www.linkedin.com/in/stan-schneider-102466/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/rti/" target="_blank" rel="noopener">https://www.linkedin.com/company/rti/</a></p>
<p><strong>Company Website: </strong><a href="https://www.rti.com/en/" target="_blank" rel="noopener">https://www.rti.com/en/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Stan Schneider with Real-Time Innovations" width="500" height="281" src="https://www.youtube.com/embed/V0O2T7pc79A?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>people, data, stan, rti, world, industrial, cars, problems, innovation, vehicle, autonomy, technology, collaborate, company, cloud, solution, intelligent, connectivity, run, trusted</p>
<p>00:00</p>
<p>On this episode of industrial talk, we're talking to Stan Schneider Real Time Innovations or RTI, about autonomy, the technology that is needed to encourage and to facilitate autonomy, you need to listen to this podcast. Let's get going.</p>
<p>00:20</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hardhat, grab your work boots, and let's go,</p>
<p>00:38</p>
<p>alright, let the celebration continue on industrial talk. This is where we highlight and celebrate you industrial professionals all around the world. Because you're bold, you're brave, you dare greatly innovate like nobody's business, you're solving problems, you're keenly focused on that. And you're making my life and the lives of many around the world. Yeah, you take that to the bank. As mentioned, we are talking to Stan Schneider, CEO of RTI, and we're going to be talking autonomy. But there's, there's this whole level of innovation that is needed. So let's get cracking.</p>
<p>01:18</p>
<p>Be like it or not, it is here to stay. You better be in the game, you better find your trusted innovation team to give you the give you the lowdown on what is taking place in industry, what is happening in industry, from an innovation and technology perspective, because it is necessary for you to create that business of resilience, that career of resilience. And I can't I mean, the conversations that I have all the time is how do I how do I, as a company, leverage innovation, leverage technology, to help my business, be better in the future, whatever it might be, get greater value out of my assets, whatever that is, that conversation happens all the time. And the only way that I can give you guidance on this is you got to find trusted, advisors trusted, because there's a lot of buzz out there. There's a lot of noise out there on innovation. So Stan, yeah, you can definitely trust that gent, and you can trust the people at RTI. Alright, couple of things, before we get into the conversation that I want you to put on your calendar. All right, we need to get back to normal, right? Whatever that is, whatever that next normal is, let's, let's lean on each other, to be able to do that. Let's have that, you know, that ecosystem of people driving to get back to normal, whatever it might be, I want you to put this event, this wonderful event on your calendar. It is of course, the IoT solutions World Congress, and it is May 10, to the 12th. It's in Barcelona. And I've been very fortunate to be there at a couple of times. And it is a spec tacular event. And it is Chet I mean, you're you're tripping over people who have just mad skills. And it is a great, great venue, to collaborate, to network to get the most and solve problems and find the individuals or find the companies that can definitely answer those questions trusted, right. And that's what we're all about. Now, I'm going to also just sort of just encourage you, you need to be a part of the industrial talk ecosystem. What does that mean, Scott? Well, it is, of course, an entertainment platform, but an industrial entertainment platform that brings out the human side of all of these incredible leaders, industrial leaders. But the best part about it is that you get to collaborate, and you get to connect with people who are just all bent on solving problems, and helping each other achieve whatever success they're trying to achieve. Over the years, I've had a number of conversations as you are well aware. And the conversations always, always, it's never really the technology. It's always the human side. Who can I work with? Who can I collaborate? Who can I trust with? Who can I do? Who can who can who can I? Those are always the questions, always the topic, because everybody, everybody wants their business to succeed their career to succeed, who do I collaborate with, to make sure that that happens? So I'm going to challenge you on these conferences. There's a ton out there, you, man, you go out to this website called 10 times.com 10 times s put an S on that and you'll see All of the events around the world incredible website, by the way, and but the reality is, is that what are we doing? What are we doing to get the most out of these events for your company, for solving problems, and I'm going to just share with you how we approach these conferences outside of the fact that we broadcast Yes, one. And that is just a great way of being able to get the attention that you so desire and deserve, right. So we broadcast live at these events, it's fun, it has nothing short of fun. And then we create this video, and the video is fun. And it highlights all of the wonderful things that are happening at the event and the energy. And it just is a great, great combination. one two punch on how to get that attention to you so deserve but the reality is, is that Gone are the days that we just go to a conference, drank great bourbon and eat great food and and Yuk it up with many people, it could still happen. But I think we have to be far more pinpoint focused on why are we there? How does it impact our bottom line? What is the return on our efforts, right. And so you have to think, think in a way of being able to say, Okay, I'm going to IoT solutions World Congress, there's a pre pre activity, right pre, then there's during, and then there's post, I break it up in those areas, if the pre activity includes I need, I need to schedule schedule, firm connections with my existing customers and my quality or whatever quality connections, I'm going to do that. And that requires a lot of pre work a lot of work upfront. Because when you get to that location, when you get to that site, when you get to the event, you're ready to go, you're ready to roll, you're ready to have that conversation on how your solution, your focus, your, your whatever it is, can help solve problems. And then you fill it up. And then you just keep because the reality is, we could go out to LinkedIn and say, Okay, I'm just going to try to find some quality leads out there. And it's just the cost. But the reality at these events, these events that bring everybody together, they're all there, face to face, human interaction is key, get the most out of it. Okay, so you go to the event, you're on a podcast, you're talking about the subject matter you're talking about, you've already done your pre work, you're out there, now you're, you're doing your stuff right there, you're broadcasting, it's great, you're getting a value added, you know, asset right there. And then. And then the real goal, real rubber is is that you follow up, you nurture, you have to keep at it, you got to you've got to continue to nurture the relationships, listen to what is being said, what are the problems that are being communicated? How does your solution Listen, how your solution could solve problems and be able to have that conversation. But the best part, and the most important part is that you're desperate, you're focused on that individual success, right? It's keenly focused, I want that individual, that company to succeed. To do that, too. You've got to open doors for that customer to it's not only just saying, Hey, we got a great solution. Here it is. It's wonderful. And it could be that right. But I want a relationship. And I know many water relationships that go beyond that. It's like, Hey, I hear what you have to say, I know our solution is good. But I'm destined and focused on your success. And therefore, therefore, I'm going to introduce you to this particular individual. And you make that introduction, you're part of the solution. Talk about Goodwill, talk about the way to collaborate. And I'm telling you right now, trusted individuals, important solutions, innovation important. But the reality is, you don't have all the answers. And that means you need to collaborate. And the more you collaborate, the more you have that conversation, you will succeed. And you'd have to succeed because you're that important. You are, you're just that important. All right. Let's get on with Stan Schneider. So I was very fortunate to be able to interview Stan at IoT solutions World Congress in Barcelona, great guy, and you'll quickly recognize that he's definitely smarter than me. He is. He's got a real sense of honesty, and a desire to truly solve problems. So as we start talking about trusted people, Stan is one of them. And if you're looking and if you're trying to say, okay, autonomy is an important component to my business, and I can't send us data to the cloud, I need something that is right there. So that there's this quick, quick response. Like, let's put it this way. Automobiles. Yes, you need quick response. Stan knows all that. His team RTI knows all that. And I think that you need to reach out Schneider CEO, real time innovations. They just go by RTI. That's the website. So enjoy the conversation with Stan. Stan, welcome to industrial talk. Thank you very much for finding time in your busy schedule to talk to the best. And I mean, the best and the well educated listeners that industry has on industrial talk. How are you doing there, Stan?</p>
<p>10:48</p>
<p>Great.</p>
<p>10:50</p>
<p>The last time we spoke it was in Barcelona. And again, I think I shared with you prior to this conversation that I can't even remember that. I feel like I had hair that that time. Well, it's I'm so glad that you said yes. And you and and the reason we're doing this is one absolutely want to know what's what's happening at RTI, what's happening with standard, what's all of that that's all important. And also, we need to talk about getting our life back in order and whatever that looks like from the IoT solutions World Congress. Before we get all into that, give us a little background, Stan on who you are.</p>
<p>11:26</p>
<p>Hi, I'm Steve Schneider, I run a company called Real Time innovations, RTI, we are a software framework provider for autonomy are the largest in the market by a pretty good margin, we build a software that allows you to put together intelligent distributed systems outside of the cloud. So people think AI is everywhere. It's really not it's mostly in the cloud. And we are trying to enable the real world to be more intelligent by taking smarts and letting them run outside clouds. So</p>
<p>12:03</p>
<p>so I don't have to go to the cloud with your with your solution.</p>
<p>12:07</p>
<p>Now we use things like you know, we call it autonomy. Everybody says you say autonomy, right? Things vehicles, and we are in 250, autonomous vehicle designs of an amazing variety of things. But</p>
<p>12:21</p>
<p>I gotta ask the question, is it really going to happen? Well, will the future just have autonomous vehicles where I could just jump in, get on an autonomous vehicle or my car will be autonomous? Will that ever happen? I mean, really?</p>
<p>12:37</p>
<p>Well, sure, autonomous vehicles are everywhere. Now you probably don't realize that, you know, we started out doing flying things. Lots of autonomous flying things, much easier problem but jumping in his car and dry as soon as you get the, the, you know, bio prejudice out of your head that people are better drivers and computers, you can do that. I started my career crashing cars for a living. So did you really? I did? Yeah. University of Michigan. I was a biomechanics impact.</p>
<p>13:14</p>
<p>Researcher. Yeah, the first one? Just FYI. I don't know, Benny, you're the first one. Congratulations.</p>
<p>13:21</p>
<p>He said I was so I was very excited about that is a long time ago. But you know, back then, we were working on things like, you know, smarter airbags, multistage airbags and Side Impact Protection Systems and crumple zones and crushable steering columns and child seats and wheelchair restraints, and on and on and on. We have all of those things now and more along with you know, stuff like any blood brakes and electronic stability control and any drunk driving laws. And back when I was there, I was all excited because 45,000 people a year in the US were dying in car crashes.</p>
<p>13:58</p>
<p>See, that's pretty cool. We take it for granted out right? We just do. We,</p>
<p>14:03</p>
<p>the sad part is that today, right? I mean, pre pandemic, I suppose there were still 40,009 year kind of crashes. So from a safety perspective, you know, we're driving more miles so it's better per mile. But you know, we couldn't even run tests more than 35 miles an hour. It's just too much energy above that. And I don't believe you can ever make cars safe without fixing the number one safety problem in cars, which is you</p>
<p>14:34</p>
<p>well, maybe pre pandemic but postponed or right now during pandemic I never tried so</p>
<p>14:39</p>
<p>yeah. changed a lot of things but I I do think that you know, at least from a statistical point of view, our task will many locate merit, many environments will be better than non autonomous to go through it soon. And it's a you know, The computers will make mistakes you would never make, you know, they'll they'll, some of the famous ones will mistake a truck for a sign making go under something like that. But you make mistakes that computer and ever make falling asleep and</p>
<p>15:15</p>
<p>driving drunk. And personally, I think it's going to map out,</p>
<p>15:19</p>
<p>you know, everybody, everybody's done that they shouldn't do that. And it's just, yeah, so I do think there will be a time when man in place, you know, it's not going to be everywhere immediately. The autonomous vehicles are coming and they will be safer.</p>
<p>15:37</p>
<p>See, I'm all into it. And and, and I'm, I'm very bullish on it. I think it is definitely going to happen. Yeah, it seems sort of, you know, Logan's Run ish, I guess future. But the reality is, is people smart people like you are making it happen and thinking through it. And it, it just gets better. And so, Michael, my my hope is that all I have to do is jump in I don't have to drive, and I'm safer. And I have to deal with traffic either. I could just sort of sit back and you know, hang out. Alright, let's talk a little bit about IoT. In our conversation prior to this conversation. I thought this was absolutely brilliant. And and listeners agree or disagree. Don't send me a text. I don't want to hear it. IoT. IoT is poorly defined. And I agree with you 100% on that one, because it's, it's like the miscellaneous file, right? Yeah. So I tore through the internet of things. And it's like, things and give us a Why do you say that?</p>
<p>16:42</p>
<p>Well, everything, by definition is a thing. That's very everything. So Internet of Things doesn't really mean much of anything, except that everything has a computer in it. And everything is connected, and awful hard to name anything, they won't have a computer and be connected and just a very few years. 2030 years out there. I mean, computers are increasing in performance and decreasing in costs of this stunning rate. I went to the University of Michigan, I remember going to football games, it'd be a stadium with 100,000 people in it. 100,000 people and you just feel like this little thing, right with this huge press of intelligence around you and humanity. Well, computers increase in performance 100,000 times every 25 years. So when I was a little thing in that stadium, I imagined that entire stadiums available for the computing, I have today, in 25 years from now we'll have 100,000 stadiums, a factor of 10 billion, no more than 10 billion 10 billion in 40 years. So it's it's more than than</p>
<p>17:53</p>
<p>But it's it's even even that timeframe. It's compressing even faster there is there's a philosophy out there. By the way, that's bucket list stuff for me. I want to go up to Ann Arbor, I want to be in that stadium, just just to see it. Because it's it's perfectly shaped. It's like perfect bowl. I like it. Alright. Yeah, I digress.</p>
<p>18:15</p>
<p>10 billion action 50 years, it's just it's, it's hard to understand that it really is the only thing that matters, you're building a system that has to last for the next 3050 years, even 20 years. It really is the only thing you should be thinking as the only factor that matters is how do you take advantage of intelligence, which people don't people don't get today. But I do think the IoT is really pretty much divided into three huge I call them spheres, buckets, whatever you want to call them. There's the device monitoring bucket, which is most of the consumer world in a lot of industrial world to is where you have a device, and it talks to a single cloud service. It may be lots of devices, but it's just, you know, one cloud service since I think like your Nest thermostats or your Fitbits.</p>
<p>19:11</p>
<p>Right here, baby.</p>
<p>19:12</p>
<p>Right, exactly. It's connected to a single cloud service, and it can monitor and control things. In the industrial space, you'll hear about, you know, predictive maintenance and things like that where it's monitoring device. That's one class another class. That's probably the biggest class by the way, good. Sort of the easiest in a lot of ways. The other class is optimization, intelligent optimization, where you sensor eyes, a factory or pipeline and you collect a whole bunch of data and you get it up to the cloud. You think about it. And you use that to optimize the system, typically not very real time. Maybe only optimizer once a month, you're going to change how you manufacture something or what you manufacture based on market or something huge class a lot of the big platforms out</p>
<p>20:04</p>
<p>there, isn't it? Hold it before I forget, isn't there an overlap between the device? And then the Intel optimization? You need a bunch of devices to create that? Intelligent operations? Right?</p>
<p>20:15</p>
<p>Yeah, but it's not I don't know if any strong statement, of course, there's overlap everything, it's everything,</p>
<p>20:22</p>
<p>right? Things</p>
<p>20:25</p>
<p>are things I don't know very many device monitoring things that are also integrated in where they're trying to control and activate devices. That's integrated in with a big data collection AI for more many, many different types of devices. Maybe there are it's I'm sure there are actually take that back. It's not. It's not a huge thing. It's not really my world anyway, my world we live in the edge autonomy world third big sphere, where, instead of having the intelligence in the cloud, the cloud might be a player, but the real intelligence needs to be in the edge in the field, where it's running a car, or a medical robot, or power system, or a defense system, or radar or something, you have to have high performance, high reliability, you could never really count on. I would never, you know, safety research, I would never delegate my safety to anything off vehicle. It's just too many too many failure modes.</p>
<p>21:25</p>
<p>So so the edge as a whole is is there's a there's a speed, right? So I have everything sort of there at the site. Right? If I sent that information to the cloud, there's a there's a latency is that is that the benefit of this?</p>
<p>21:43</p>
<p>That's a benefit. Reliability is probably a bigger benefit. The ability to handle lots of high performance can activities another benefit. You know, you just it depends on the application you're trying to do. But the real, the real benefits to having intelligence there with you as you can make sure it's always available, make sure it's always fast, make sure it's connected in the right way. And we sell connectivity technology that says data centric, and I can explain that if you want.</p>
<p>22:22</p>
<p>Yeah, I do. Because well, you're just, you're just full of interesting jargon, that I have no idea what you're talking,</p>
<p>22:28</p>
<p>right. Well, I mean, I mean, trying to make it as simple as possible. In the intelligence world data is everything, right? So data in the cloud is the reason Facebook and Google have such a good map of you is I got lots of data about you. And you know, data is everything, everybody, everybody sort of gets that today. But in the cloud, you have, you know, to make a model of you at Facebook, I've got these months, years decades, to figure out stuff about you and connectivity between you. If you want to make a data centric model of an intelligent vehicle that's moving, the world changes every millisecond or every several milliseconds anyway. And so you have to, it becomes not about the data itself. What about the data flow, getting the right data to the right place at the right time, right, please might be an AI, or an intelligent algorithm that has to have enough data about its surroundings to make decisions. And those decisions happen have to happen in 20 milliseconds, not 20 weeks. And so it's the same concept as it is the data centric cloud world. It's just now really more about data flow that is about the data itself, you have to get the right data that you</p>
<p>23:54</p>
<p>provide it, can I say that there are different avenues of data. Like sometimes data could go into the cloud, because I don't need it right now. I mean, it's goes up there, it's fine as a, but then there, there's data that has to reside on premise, or in the edge or whatever. So that I, I have the necessity to or have the capability of accessing it, or it delivers insights rapidly. Or there are other avenues like that. Not everyone has to be at the edge.</p>
<p>24:28</p>
<p>No, it's definitely there's always layers. Like there's an architecture called the layer data bus, which is a good example of that where you have a go something inside the vehicle, the car people and people get cars more than other things, even though it's only a small part of the opportunity out there. But you know, cars have Lidar is in radars and Video Intelligence and other kinds of sensors and actuators that has to run and that that environment has a very high speed data flow rate. requirements to get the right information to the right intelligence the right time. So you can make decisions. You know, if you're, if you're not in the car, if you're some control center, something that's monitoring 50,000 cars, you might want to know things that are derived from that car, like where the cars are, how fast they're moving, whether they have people in them or not, whether they have some maintenance problem, if there's somebody stuck, what do you do, if you have an autonomous vehicle, it's stuck in a construction zone, you can't really drive anybody there. But I'm actually on the board of an organization called the tele operations Consortium. Not that I think you can delegate safety to a remote operator, you can certainly delegate getting unstuck, to remote on prayer. And that is another layer of different kinds of data. They don't necessarily need direct access to the LIDAR cloud, but they may well need direct access to the video to see what's going on. And then there's a you know, another layer even above that, where you're going to optimize the use of your vehicles and decide whether you're going to deploy them all to Northeastern Phoenix, or, you know, even take some out of that market, or what kind of vehicles might be more effective, or who pays the most money. And the certain kinds of things you do in the cloud today, which is really becoming more of an optimization tells you an optimization problem. So those things are all mixed together.</p>
<p>26:22</p>
<p>How? Oh, great, this is what you know, you've just started, you tripped a lot happening in that little segment, you trip connectivity, this that do this, but I don't even know where to start and tell you</p>
<p>26:37</p>
<p>where to start. Talk to me. Start with the data, start simple start with the systems do I need out of this system, data is coming out of the LiDAR, what data is coming out of the operators or whatever. And they try to build a system designed around the system as components, like object oriented designs that are really designing around objects, which are almost always mapped to physical things. If you instead just turn it all around, it's a complete, I have a great slide where I show an upside down picture of a lake in the forest look, nice reflection, it looks okay. But there's something wrong. You flip it over and everything sort of changed. If you just think about what data do I have, what data do I need? It's why it's called data centric. You start with a data, and then you can build the components around that data, everything gets very much</p>
<p>27:42</p>
<p>easier to deal with. See, I like that I</p>
<p>27:44</p>
<p>like that much harder than you think to actually do that. But</p>
<p>27:47</p>
<p>yeah, because if I saw a, you know, this big old cauldron of data, right, and swirling around, I even have a hard time figuring out that, is that data? Do I want that one? That what that what does that bring? Right? That requires some skilled eyeballs. It's not my eyeballs, it's somebody else's eyeballs. But to do that, I like the fact that you have the data. And if that data is allows you to be a better, you know, make better decisions, then yeah, you might. And then, then if that's the case, then yeah, okay, let's design something around that. And I guess my</p>
<p>28:24</p>
<p>Go ahead. My favorite architecture diagram has exactly two boxes. It has the application, whatever it is, you're doing, yeah. And then, you know, at almost any level, and then inside that there's another box that says data. And what data Centricity does is logically makes it look like all the data in the entire system, this could be this 50,000, vehicle, cars and all their lidars and all their you know speeds and motor currents or whatever are all logically available, any application that asks for it. With the right call quality of service, like delivery requirements, the security and all that kind of thing. It makes it way easier to write applications, and way easier to do things like make a mobile if the, if the application can just request its data and I need it, you know, maybe I need it with 100 milliseconds delay. That's the latency you're talking about. An ad guy, I know how big it is. And I know all that kind of thing. If I can meet that spec, I can be on the vehicle I can be in some controller on the vehicle, I can be in the cloud, I can have the vehicle drive around and change networks it doesn't matter because my applications only dependent on the data. It just makes it way simpler design. It's a it's a definitely a leap of faith in your thinking as a designer to think about the data first because for most people, it's it's</p>
<p>29:56</p>
<p>and there's there's a lot of companies out there that have been collected data they just have data data, I've got data, and then they they deployed these systems, but they really do not take advantage of that data for point of clarification. Stan, you mentioned it a couple of times for some of the individuals that don't know, can you define LIDAR? What does that mean?</p>
<p>30:18</p>
<p>Lidar is basically Laser Ranging LIDAR shines, a laser usually scans. So think of it doing that. And it's, it's measuring how far away each of those scan points are. So just like your old fashioned CRT monitor would scan the screen and draw a picture, it's doing almost the inverse is scanning an environment and giving you 3d distances, everything in the environment, and they can be pretty fast, and they can be very accurate. But of course, you pay money for both of those features. You can have cheap ones that just do one line basically, will give you some idea.</p>
<p>31:02</p>
<p>But everything else is the price is coming down,</p>
<p>31:05</p>
<p>right? You see him sitting around me, the mechanical ones spinning around on the top of vehicles, those are relatively high end, ones that are may have a lot of ability to get a lot of lines. And they they get a new update every time they spin around. There's some fancier ones that are all solid state that use phased arrays and things like that to change where the where the lasers scanning. It's cheaper, it's not as accurate. Can be faster someday it'll be fast and cheap. Faster, better, cheaper, right, choose any two.</p>
<p>31:39</p>
<p>Yes, but but but it's gonna happen. And I agree with you on that one. It just is because they're smart people like you and others that are that are going to make that happen. And I mean, the future's bold. From my perspective, I wish I was younger, just but you've been doing it for looking at your stack card out there. 17 years, you've been? You've been leading the way for a long time.</p>
<p>32:05</p>
<p>I mean, you've seen the data centric world since Yeah. So yeah, it's been a while. It's a it's an exciting space right now. It just is. We see it everywhere. Yeah. Medical and, you know, we read,</p>
<p>32:25</p>
<p>I'm reading this book, and it talks about technology convergence, I don't have it in front of me. So I'm not going to spout the title of it. But it's, it's that convergence. And then people like you can see other technologies that that are going out there. And you're saying, Hey, I could use that that helped me here and it, and you put it all together, and it just creates a more I don't know a better solution going forward. It's really nice to</p>
<p>32:52</p>
<p>at least sell integration technology. So I'm 100% behind integration is the hard part, I find a bigger blocker out there. And that bigger blockers just flat out confusion.</p>
<p>33:07</p>
<p>And I'm the president of that fan club, because I try. But it's you're right there. There's a lot of confusion out there. But</p>
<p>33:16</p>
<p>we have I mean, there's an alphabet work activity space, there's an alphabet soup kind of activity technologies out there. And everybody, they all use the same kinds of words. They send data, they're latency, they have throughput they have and in reality, they're just completely different. There is different is trains are from tennis shoes. Yes, they're both transportation technologies. You can't interchange them. And so we actually have a we have an online tool if I can login to that comm. And you can answer a bunch of questions. And it'll tell you at least which standards are somewhat appropriate to your world. See, that's cool. We did that originally to stop people from calling us with problems? We can't so.</p>
<p>34:07</p>
<p>So let's create a tool. And yeah, we could solve that. No,</p>
<p>34:10</p>
<p>yeah. Well, we want to talk to the people that will fit, I can ask you five questions and tell you if you're gonna buy our product. And there's simple things like if you said the word millisecond in the last two weeks Do you have more than 10 programmers? They aren't like, you know, give me your design specs. They're just very simple things that you can ask people to find out if you're even in the right Galaxy</p>
<p>34:37</p>
<p>seat. I think that there's a necessity. And I like the simplicity of that approach. I think that there, there tends to be a greater amount of complexity that doesn't need to be there, which then creates greater confusion. So if there's any way of being able to simplify that message, I'm all in because I guarantee you the majority of People? Well, let's put it that way. I'm definitely not a target market. But I like to see what's gonna</p>
<p>35:07</p>
<p>kind of kill you have a nice little online tool, the AIC did a great piece of work called the industrial Connectivity Framework that has all these. It's like 130, dense pages of PDF, I would not expect most people to read but we sort of distill that down in just a few questions that direct people where to go if they're looking at MQ, TT or Kafka or DDS or what say,</p>
<p>35:33</p>
<p>that's a Moscow</p>
<p>35:36</p>
<p>is all automated. And we're not trying to sell anything, we're actually trying to direct people to go to the right way. So we don't deal with the ones that are going the wrong way.</p>
<p>35:46</p>
<p>He mentioned I consortium.org are in industry IoT Consortium. There's a there's a new rebranding out there. And I'm, I'm struggling with the new branding of it. It's in industry IoT Consortium. That's a mouthful, but they got a lot of smart people</p>
<p>36:04</p>
<p>founded or co founded the IoT solutions World Congress.</p>
<p>36:08</p>
<p>Look at you segue again, if this whole RTI thing doesn't work out, you've got a a great and beautiful future in podcasting there, Stan. So tell tell us why. Tell us why IoT solutions? WorldCom.</p>
<p>36:23</p>
<p>That's a disaster.</p>
<p>36:27</p>
<p>Yeah, wow. Very go. Disaster. Don't compete with me. Let me ask why. What? Why is IoT solutions World Congress important to you?</p>
<p>36:38</p>
<p>Um, well, it's been evolving with everything else. This year's plan I love their reorganizing around technology, yes, classes instead of other things they've tried in the past. I think that's really useful. It's, you know, our my company sells into a dozen verticals. So organizing my vertical doesn't help us at all. But we sell a very narrow value proposition, right, we saw only the people answer our five questions. Clearly, way easier if you're going there to get an idea of the components, you know, connectivity and security. And they're, they're all almost obviously somewhat related. You can't have conductivity without security, for instance. Yeah. But it's so much easier to understand the thing and remember, the number one blocker out there is confusion. If you've divided it up into the server component, technologies, people get it better that way. And there's companies like, you know, we have a security solution to but we we will be in the conductivity section, because that's really we have security that works with our kind of that kind of activity that they don't sell a security solution. We just have one that goes with our stuff, which is more common.</p>
<p>38:03</p>
<p>Yeah. See, it's interesting, and you bring up a good point there. One, there are companies out there that are reluctant to true, you know, we do we make our things this way, this is how we have been doing it forever. And that's, that says sort of legacy mindset. And that's fine. I believe that if you are a company that has a desire to be successful in the future, your journey, your strategy, your strategic thinking has to include all of this, this wonderful innovation such as what RTI does, the other area that I think is necessary, if you say that is a fact that is a reality, it got to participate. Then events like IoT solutions, World Congress, and the people that go there is a great resource to start learning and begin your journey. And to find trusted people like Stan. How's that? Did I did I nail it, Stan?</p>
<p>39:05</p>
<p>Yes, pretty good. For you, you know,</p>
<p>39:09</p>
<p>hey, my big game today their stamp be game now my game?</p>
<p>39:14</p>
<p>Definitely. You know, in general, most people go to things like this to understand the world. Confusion is the biggest blocker. The confused mind says no. And, you know, it's a big risk. I mean, our average customers probably spending a couple 100 million dollars building this new intelligent system. And obviously some of them you know, the famous ones like the Eevee autonomous vehicle, they just vehicle design, spending multiple billions of dollars in a decade and to go into that without understanding what's going on is, you know, is not going to happen. So it's it's a good thing. least to go and see how others work and some people are afraid it's all vendors. Well, vendors know what they're doing. I hate to say it, but we've we failed. We've got 2000 applications out there. We failed hundreds of times in that right. And we've learned a lot and we definitely have some ways to help people think about their problems. It's different.</p>
<p>40:23</p>
<p>All right, we got to wrap it up. How does somebody get a hold of Stan and RTI and why that's important outside of the fact that if you're contemplating this, I think you need to at least go to it's rti.com.</p>
<p>40:34</p>
<p>Right. rti.com Easiest URL there is out there</p>
<p>40:38</p>
<p>I can remember it</p>
<p>40:42</p>
<p>will tell you a whole story around now. Um, yeah. Glen, RJ comm you can learn all about the company. You want to connect with me the best place on LinkedIn, just go to LinkedIn for stationery. There's a lot of standard nighters in the world, unfortunately, but yeah. Close to the space.</p>
<p>41:00</p>
<p>Yeah. So you asked that listeners go to Stan Snyder. Put a little comment there, RTI. You'll see it go t greenery, Ana's header, quote, yeah, that that's the Stan, reach</p>
<p>41:18</p>
<p>30 unique LinkedIn page is all a bunch of stories. So yeah, if you like stories, you can go there and read about why we did the company. And that's cool. See why I left my, my Stanford</p>
<p>41:32</p>
<p>academic careers is getting ready. I said, you got a little PhD at Stanford.</p>
<p>41:37</p>
<p>Yeah, a PhD from Stanford. And I left I left academia because essentially, I figured out 95% of academicians are working on problems that simply don't exist. Which I mean, that's not a dig at research, because after 5% changes the world, but if you're in research, you got about a 95% chance of doing nothing useful.</p>
<p>42:02</p>
<p>That's a whole other conversation that would frustrate the hell out of me.</p>
<p>42:06</p>
<p>Yeah, it's it's frustrating in a company. If you do nothing useful. You fail and you get to go do something else. Yeah. Nursing, you can claim you're leaving for decades. And next thing not being having any followers. That's a</p>
<p>42:21</p>
<p>whole nother conversation. It's like digging a ditch and filling it back in.</p>
<p>42:27</p>
<p>To get me in trouble with my academic track against it at all. It's just it's a tough game. Yeah.</p>
<p>42:35</p>
<p>It is. Running a company to be fair, but to be fair, I agree with you. 100%. I've been there done that. And, yes. Don't Don't be squiffy about running a company. You've got to. That's a that's a whole nother conversation.</p>
<p>42:53</p>
<p>You say the word slipping.</p>
<p>42:54</p>
<p>I could say squiffy. You want to put it out on a bumper sticker. You could say squeaky No, no, no, no, no, no, it's it's good now. You get you get it's like, squiffy today, I can't believe it. I got that from a movie. I can't remember where but they are. So I'm squiffy. Wow, is it</p>
<p>43:22</p>
<p>yeah hard working fast paced enthusiastic person who works in a restaurant or bar</p>
<p>43:32</p>
<p>Stan, thank you very much for being on industrial talk and saying yes to something today. squiffy run away have a good time on that one. All right. Thank you, Stan for being here. Great. All right. They're not</p>
<p>43:51</p>
<p>I do end up traveling anywhere. Let me know. I'll hang out with you.</p>
<p>43:56</p>
<p>Yeah, let's see. Hi, beer factor with Stan. You want to hang out with him? You want to have a beer with your factor. Hi. All right. We're gonna wrap it up on the other side. Do not go away. We will be right back.</p>
<p>44:09</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>44:18</p>
<p>All right, that Stan? Absolutely incredible conversation, Team RTI. They are focused on your success and you definitely could trust them. Reach out, go out to Stan Schneider's stat card out on LinkedIn reach out and connect. You're not going to be disappointed. All right, again. Let's get to this next normal, whatever it is, that means go into these events IoT solutions World Congress may 10 through the 12th go out to their website, find out more. Again, that is a great a great event to put on your calendar. Because they're all They're just laying it be apart. Be a part of the industrial talk ecosystem. We're just focused on entertainment. Bringing out that human element, and definitely solving problems and being able to collaborate with a bunch of people from around the world. You need to be a part of it. It's easy. Go to industrial talk.com Find out more. So a lot of fun, be bold, be brave, Daring Greatly hang out with people who are bold, brave and daring. Greatly like Stan. You're gonna change the world. We're gonna have another great conversation.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/stan-schneider-rti/">Stan Schneider with Real-Time Innovations</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Alok Aggarwal with Scry Analytics</title>
		<link>https://industrialtalk.com/episodes/alok-aggarwal-with-scryanalytics-ai/</link>
					<comments>https://industrialtalk.com/episodes/alok-aggarwal-with-scryanalytics-ai/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 10 Feb 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/alok-aggarwal-with-scryanalytics-ai</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Alok Aggarwal, CEO of Scry Analytics about "Transforming industry through AI, ML and Predictive Analytics".  Get the answers to your "AI/ML" questions along with Alok's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/alok-aggarwal-with-scryanalytics-ai/">Alok Aggarwal with Scry Analytics</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/4f048e67-f120-4fa4-baac-aff422ecd05c"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Alok Aggarwal, </strong>CEO of Scry Analytics about <b>&#8220;Transforming industry through AI, ML and Predictive Analytics&#8221;</b>.  Get the answers to your &#8220;AI/ML&#8221; questions along with Alok's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>ALOK AGGARWAL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/alok-aggarwal-0a521/" target="_blank" rel="noopener">https://www.linkedin.com/in/alok-aggarwal-0a521/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/scry-analytics/" target="_blank" rel="noopener">https://www.linkedin.com/company/scry-analytics/</a></p>
<p><strong>Company Website: </strong><a href="https://scryanalytics.ai/" target="_blank" rel="noopener">https://scryanalytics.ai/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Alok Aggarwal with Scry Analytics" width="500" height="281" src="https://www.youtube.com/embed/JJj0cBoDuDw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>ai, industrial, hype, people, electricity, repurpose, world, industry, devices, listeners, create, iot, conversation, apps, motors, analytics, alok, big, article, sensors</p>
<p>00:00</p>
<p>Hey, industrial Talk is brought to you by CAP Logistics. You want to minimize downtime. Absolutely. increase reliability, you bet ensure operational profitability. Yes you do. That means you need 24/7 365 insights into your supply chain. Look no further CAP Logistics, go to Capitol Logistics.com Or just call them. They're great people 800-227-2471 and AI Dash Now we all know about satellites. Yep, they're up in the air and they're looking down. How about AI Dash combining AI technology to be able to give us greater insights into our vegetation management into hazards that exist out there in our industrial space? Yeah, that's powerful. That's tactical. That is insightful. That's AI Dash go out to AiDash.com Find out more. They're doing great things in the world of AI.</p>
<p>01:09</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hardhat grab your work boots, and let's go Alright, once</p>
<p>01:27</p>
<p>again, thank you very much for joining industrial talk number one place that celebrates you, the industrial heroes all around the world. You know why we celebrate you? Yeah, you got to ask that question. Why we celebrate you here on industrial talk. It's because you are bold. You're brave. You dare greatly. Absolutely. You're solving problems. You're changing lives in a positive way. You're changing communities, of course, you're changing the world. That's why this platform is here for you. It's a celebration. All right. hotseat time. The gentleman's name is a Alok Agarwal. Now he is the CEO and chief was was a chief data scientist at Scry Analytics. That's S C R Y. And this is an important topic. And you know, it is it's not out of reach. We've got to talk about AI, machine learning. And of course, predictive analytics. That's what a look brings to this particular conversation. Let's get cracking. Yeah, yeah, let's get cracking. You ever talk to somebody. And you realize, Wow, I don't know a fraction of what that individual is talking about. Now a Alok does a great job. He, he brings the history of that is around AI machine learning the history which which I'm passionate about, how did we get here, you always got to look at the history. And of course, a look brings all that. But it was just that you're going to enjoy this particular conversation. All right, he just are because he brings the lumber and the truth. And it's just a great conversation. And hopefully we'll do more. All right. So I'm out walking the dog. Because that's what I do every morning. My dog keeps me young. So I'm out walking the dog and always thinking I'm thinking about things. This time, I'm thinking about all of the I guess blogs or white papers or articles that exist out there today. It's AI. It's a lot, right. And in there in all of those are, if you look at him, you stack them all up, right? There's just tremendous solutions, tremendous wisdom, tremendous insights, all buried in there. But they're buried there. They're deep in the bowels of these blogs and white paper. And I was thinking if you're doing and I don't mean to be provocative. Yeah, I do a little bit but let's just say I'm, I have a certain thought about all of these blogs in these white papers. Because I think we're at a point where I know that I'm inundated by just information coming out of that terminal. It's like hitting me right in the face and it's all this other information and I'm just me, I wish I wish I was a computer because I would soak it all up, but I'm not right and it's hard to to consume it. So I think that there has to be a shift because right now I don't think people maybe a few maybe if I'm dedicated to a specific location, I'll read the articles. But I know that for me, I'm being changed for the DNA out right. And I I'm one that likes to be see it be entertained, talk about it. And I think a lot more people are doing that as we speak. So with that said, walking the dog, and I came to the conclusion that, wouldn't it be great to dust off these, these blogs, white papers, whatever, repurpose them into a real human centric conversation, record it, look at it. So the format would be, hey, hey, you wrote this article, you got street cred, man, you've got that thought leadership going on. There's the article, let's talk about it. Let's talk about the key points, it's sort of the cliff note version, but at least it gets to it. And then if that if the listener, because that's easy, right? I don't have to pick anything I have to do is just sort of listen, if I'm the listener, I don't have any friction, I could go back and say, you know, I want to read that article, I want to get that or I want to, you know, whatever action call to action there is. So I just,</p>
<p>06:02</p>
<p>I really would like you and others to think about how you can repurpose these wonderful, absolutely brilliant articles, or blogs, or reports, or white papers, and repurpose them into a conversation. And no matter how you do that, that would be great. It'd be great on the industrial talk podcast. But the reality is, if I'm, if the industrial talk is here, specifically to educate, okay, and to collaborate, and to innovate, and all of the things that are happening within industry, that has to be part of it. And and we have to get that message out this, this idea that the article will somebody might might find it or whatever it might be, or, or we'll send it into an email marketing campaign, whatever it might be. We're just inundated. So we've, we industry have to really think about how we repurpose those, those rich content, Insight driven, reports, some blogs, but repurpose them, figure out how to do that. And, and come on the industrial talk podcast, because I'll definitely, that makes me want to read them and makes me want to talk about it makes me want to share as much as I possibly can. Because the listeners and industry as a whole, we got to keep on learning we got to keep on a grove and all right. So I'm at a Alok in California. Again, he's smarter than me, which is a lot, don't be offended by it. But that's not a very hard bar, but you're smarter than me. And what you'll gain for this particular conversation is the fact that you'll see him and his passion and his desire to be able to utilize data in a way that is predictive learning, and all of the stuff that's associated with that, and, and be able to help us in the world of industry in the world of manufacturing in the world of utilities, you name it. Help us do our jobs better. And and locusts is just an absolute delight. Enjoy the conversation with my friend. And now your friend. Oh, look. Alright, look, welcome to industrial talk. How are you</p>
<p>08:33</p>
<p>doing today? Great. Thank you for having me.</p>
<p>08:37</p>
<p>I am so excited about having this conversation. I mean, you bring a wealth of knowledge. But instead of me telling the listeners the wealth of knowledge, your stat cards impressive out on LinkedIn, give us a little background, a little 411 on who a Alok is.</p>
<p>08:54</p>
<p>So thank you, I get my PhD in Computer Science from Johns Hopkins in 1984, which included algorithms part of basics of machine learning computer vision, something called computation geometry, which is goes at some basics, joined IBM Watson Research Center, which is about 40 miles north of New York City worked for them for 16 years during this period, taught at MIT for a year came back we used actually machine learning in 1991 to 95 timeframe for improving paper mills steel mills, so actually put it in practice during that period. There were no open source. So we actually wrote our own algorithms, then became the Director of Strategy and after that started the IBM India research laboratory 230 PhD study masters during 1998 and 2000. Then I quit to start another company called evaluator which has not much to do with AI and machine learning. The co founder is still running it we started in essentially in January 2001 December 2000. And it's about 3000. 500 people worldwide, but I wanted to go back to my roots and started scrying. It's in 2014 in February 2014. Basically, doing machine learning AI and building products and what we call enterprise software apps. We are built, we have built about 26 of their apps. Scry the word itself is an interesting word. It means you can use it in Scrabble, you can actually</p>
<p>10:29</p>
<p>yeah, it's a powerful word. I kept screwing it up. But now I know it's Scry</p>
<p>10:35</p>
<p>Yeah, you can convert practice crying, calm Scrabble, and people will be looking at you, especially your wife and kids that you've gone crazy. And, but it means crystal ball gazing or fortune telling. So Nostradamus is considered the biggest crier. And since we're doing a lot of predictive analytics, we are essentially predicting the fortune misfortune of companies, individuals, entities and so on. And hence the words cry. The company is based on a thesis that actually unlike the thesis of 1950s, in AI, the hype in the bus which was they will create a general purpose AI machine often called artificial general intelligence, which Hal 9000 was portrayed as in Odyssey 2001. Space Odyssey, were one of the founders, one of the advisors to Space Odyssey 2001. Space Odyssey was Marvin Minsky was one of the actually considered as one of the three fathers of AI. He, this was kind of his imagination of Hal 9000 as the artificial general intelligence computer, and those of you would have seen it wouldn't understand what he was talking about. The hype went bust in 1977, and one of the other fathers of AI, McCarthy, he's one of the New York Times reporter asked him 1977. So what do you think of artificial general intelligence? When do you think it will actually happen? The hype had gone bust. And he said very nicely, maybe in five years, maybe in 500 years, what we need is 1.7, Einsteins and 0.3. Manhattan projects. For those of you who may recall, Manhattan Project was the one, which basically helped us create atom bomb to end the Second World War. For better or worse, I mean, that was what Manhattan Project was. So this time around our thesis is that there will be a Cambrian explosion of AI apps, very much like what happened with pumps and motors after the Industrial Revolution. And today, motors are pervasive. In fact, in my room, there are at least three motors running one,</p>
<p>12:45</p>
<p>I have to interrupt you when you said we had this conversation a couple of days ago. And he's, and I didn't follow up on it when you said you got a couple of motors in your room. Because you got to know where I'm going. I'm just sort of thinking motor. What do you mean by that?</p>
<p>13:01</p>
<p>Yeah, you have a motor and a fan, right? Your motor in your PC, your motor in your laptop? So three motors running, right? I mean, we don't even think about it. That's what the whole point is, right? What do you mean by that we have motors running. Yes, there are three motors running. And that is what will happen in the according to our thesis in 2035, there'll be 1 million different apps running all over the world, which will be commercialized, which will actually be providing useful. The utility useful KPIs, reduce costs, reduce energy, and so on. So with that, as the thesis, we decided in 2014, that we will create a bunch of apps to be more precise, two dozen apps, and we are pretty much there. And we're not selling them. And working with some of the top tier firms, providing them very high end services and selling our products, or what we call enterprise applications, because they all work with using API's. So that the people do not have to destroy their current solution. They can just put it, plug it in. And that's why these are That's why they're called apps.</p>
<p>14:11</p>
<p>So what industry do you tip at Scry? What industry do you normally focus in on?</p>
<p>14:18</p>
<p>So two industries we are very big on one is related to financial services, particularly banks, we're gradually going into insurance also banks. asset managers are our biggest industry so to speak. Second is related to IoT particularly Industrial Supply Chain Management, smart cities, that's all where IoT gets used. In fact, one product is quite, quite horizontal called Malaysia which comes a Latin word for coalition and putting together it's putting together a diverse set of data sets, which is sold we're selling to banks for mortgage operations for small medium business lending for KYC know your customer and ID checks and verification for onboarding, etc. The second one is called consensual again, a Latin word for consensus, often called out concordance or harmony. And that is all related to enterprise apps related to IoT, smart cities, and so on. So those are the two big ones. And then, of course, technology Telecom, ends up using quite a bit of IoT. So we will gradually, we are already selling to a few companies in technology and telecom. But we'll probably sell much more,</p>
<p>15:35</p>
<p>are you are you considering the IoT solution, the app in a manufacturing type of environment,</p>
<p>15:41</p>
<p>we are already selling it to manufacturing environments. So in particular, one of the very important apps, which people often forget, in IoT world is that the devices or sensors may actually go back to the data coming in itself may not be good. And if the data incoming data is bad, then obviously all the analytics that can be done will be bad. So one of the sub products of consensual is called IoT doctor. And basically it is for the health, checking the health of the sensors and devices, because sometimes the sensors and devices may go bad themselves. For example, unfortunately, somebody lights us cigarette close to a sensor, the temperature will go up, the smoke will go up, carbon dioxide will increase. And if these are some of the things that the sensor is measuring, or the device is measuring, obviously, it will have a spike. Similarly, maybe there is a pipe in a manufacturing plant, which is emitting steam just to let the pressure off every two minutes. Then during that period, the device which is close by could have strange readings, the other part where sensors and devices may not go back, but where they may not be able to communicate effectively with the cellular station is because of weather and so on. So many things caused that. And that's the first thing that you want to make sure is that the data is at least 95%. Correct.</p>
<p>17:08</p>
<p>That's interesting, because I never really thought about it. There's been a plethora of of IoT, the conversation, IoT, everything that's going out there splitting the devices out on these assets, all of that fantastic by digital transformation. Got it. But I've never really spoken to anybody that talks about, hey, we, the device eventually could fail,</p>
<p>17:35</p>
<p>right? Yep, the device could fail, the battery could go down a single failure as the battery goes down, right? But the device could fail in many, many different ways. I mean, we know all the equipment fails sooner or later. So how do you know it hasn't failed? And it may feel temporarily or common?</p>
<p>17:51</p>
<p>And senior? You're compressing that time, right? You might, and that's where the AI solution is to say, Hey, we got a problem. Compressor time somebody goes out, replaces it does whatever it has to do. Yeah. And affect the change quicker.</p>
<p>18:06</p>
<p>Which Exactly. And if it's a smart water meter, for example, I mean, San Jose Water Company doesn't have to go out, they can just tell me Hello, can you please do us a favor? This is where the battery goes? Can you please put it in? Because it's good for you? It is good for us. It's good for you. Because if you have a burst or a leak in your pipe, a smart water meter will immediately tell you as an alert. That's what has happening. It's good for us because we're getting data in real time using the cellular device.</p>
<p>18:34</p>
<p>Yeah, yeah. And then when we start talking about API's, right, you don't have really any limitations API's allow you to take your apps and be able to plug and play to. And that's</p>
<p>18:45</p>
<p>the reason why we call them enterprise apps. I mean, it's very much like, I mean, I would say a smartphone app and iPhone app, but the difference is that these are for enterprise is not for individuals, and you can literally plug in there and and get going in a matter of a day or two with the whole process new process.</p>
<p>19:03</p>
<p>And from from my perspective, what are we talking about from an ROI perspective, what what are we are we are we looking at a an expensive solution or something that is economically viable</p>
<p>19:19</p>
<p>move, these things are extremely economically viable for two reasons. One is what I would call Moore's law, which basically, Gordon Moore who was the founder of Intel, in 1965 hypothesized that the price of semiconductors will go half in two years or the number of semiconductors on the chip may double every two years, which would I mean, this is an exponential thing right? If it implies that in 20 years, the price will go to the 10 times I mean the number of chips or semiconductors which is on 1000 times and of course we have not been in this game for almost 60 years. So it's Not surprising that it has gone up at least a million or 10 million times, if not a million times. So this obviously reduces the price of computation reduce the price of devices substantially. The second reason why these things are also quite inexpensive is there is a lot of open source software. So I was talking about 1991 to 1995, which is when we had to build our own machine learning algorithms and code them, the algorithms were there, we had to code them, right. So everyone had to code their own algorithms, there was no open source, which was literally free of cost, where you can start from literally not from ground zero, but probably from cloud to going up. So all of this has made the systems quite inexpensive. I mean, even for industrial systems, where we sell a platform or the product together, for IoT, Dr. It starts as low as $30,000. For a year for, for small, for a small manufacturing plant. I mean, that's $2,500 a month, roughly 1/3 or 1/4, the cost of the operator who's running it,</p>
<p>21:16</p>
<p>and see what's interesting, what you're talking about is constantly being driven down. Because yeah, as greater adoption happens, right? More people are gonna say I need I need it. And that whole, that whole juggernaut that wants to move forward definitely will continue to drive down the prices,</p>
<p>21:33</p>
<p>absolutely. And open source will continue to drive the prices. And I mean, if you look 15 years ahead, not five years, quantum computing will be the next thing which will be after Moore's law because more employees saturating now, but that will begin to drive down the prices, because you can do much more computing using quantum computer. So I think there is a lot positive that's going on, for the humanity worldwide, because suddenly, it's not only us, or Canada, or OECD countries that can use it. I mean, countries like India, China, and China, agencies are still much better. But India and other poorer countries are full time using it.</p>
<p>22:14</p>
<p>So that's a beautiful thing alone. That's that's, that's transformative. And that's not out of the reach of small companies, big companies, it doesn't really matter. It's, it is truly transformative. And we better the world as a result of that. And I yeah,</p>
<p>22:29</p>
<p>I mean, I'll give you one example, which is very, very interesting. There is a company which has set up a $2 billion plant in India, which is going to create 2 million electric powered scooters. Now India is a pretty dense place. I mean, scooters, motorcycles are used all the time. And these will be all electric powered scooters by 2025. If they continue on the path, the gas gasoline powered scooters will be and motorcycles will be all gone on our ability literally replaced. And all of this is happening. If you look at it, it is all comes down to the ability of Moore's law. And I mean, the ability to produce things much cheaper and better. both hardware and software.</p>
<p>23:17</p>
<p>So that's, that's, that's pretty cool. Come on. I mean, listeners, you gotta you gotta sort of sit back and say, Yeah, that's the future is pretty god. Cool. I like it. Now. You had me, it's all cool. The conversation that we're having right now it is really bitchin. Now. What are the what are the what's the big problem? What is that? You know, this is all great. But you know, there's always robots. What is it? Yeah,</p>
<p>23:44</p>
<p>exactly. All hypes eventually come hate against a wall, right. I mean, I mean, I'm sure the three founders are the fathers of AI. Turing. McCarthy and Minsky are turning in their graves and saying, what, what did we do wrong? Because they're five hit the wall in 1975. We are on a course where this hype could also it wouldn't go bust. Even the previous hype had a lot of positives we wouldn't have. We wouldn't be working on where we are working, if it weren't for that height. So I'm a very big believer that hypes have very positive things to do for the society. For example, people think deep learning networks came recently. Soviets as part of that hype in 1965 Eva Hankel in Soviet Union now in Russia, actually already created an eight layer deep learning network with his student Lapa, they already gave an algorithm in 1970 How to Train such a network. Now why were they not able to do it again comes down to the price of semiconductors and the price of these right? It was so expensive in 1975. If you had to create 86 billion neurons which artificial neurons which exist in a typical human, it would have cost the entire GDP of United States, which was $3 trillion. Right? So that's why that hype fell apart. Now what is going to slow down this hype, or what we'll need to think through how to break through that barrier, is that as these machines at the more we train them, and the more accurate they become, then rely on more and more variables or parameters, as we call them. And to train on those parameters, you need much bigger, deep learning networks, and therefore you need much more electricity, because eventually it comes down to servers. So some of these things, I mean, we're already seeing in Bitcoin is a very good example, where you have a blockchain and it basically ruined one of the cities close to Quebec completely, because miners when they're Quebec, the city said, Okay, we'll give you electricity for rather cheap rates, all miners went there. And literally, they had to raise the rates after a few years, because they did not have electricity to give to the locals. China has same problem. They also realize, Oh, my God, we because a lot of these miners in Bitcoin, were working in China. And they suddenly realize, Oh, my God, we are working, we're not creating electricity from fossil fuels. And here we go. So that's one example. But that's the one can argue that a standalone example. But I'll give you another example. GPT three, which is a natural language processing, natural language generation. These guys actually trained it, they spent about $4 million that we know of, I mean, we don't know the exact numbers, they trained it for such a long time, the amount of electricity that was useful so much, that they actually made a small mistake in their algorithm. And they didn't want to they said we didn't want to retrain it because it would have been just too expensive, both timewise money wise, and electricity wise, it said, I mean, in parenthesis, they did not say it out loud. But that was. So here are some of the examples. I mean, Google never tells us as to how much it is training. But but our estimate is that it is screening for the Google ads and what people are, they're using at least two to 4 billion variables, which means they have a farm, which is running in easily in 100 million servers, or there abouts. Now imagine how much electricity that's going to take. So So you have a climate change where AI can be very helpful, you have just like motors and pumps, which use energy, you will have aI motors and pumps equal. And</p>
<p>27:45</p>
<p>this is so interesting, because I, I remember that all of a sudden had a few years ago that I never I get it, somebody says, hey, just stored in the cloud. And of course, that's a learning curve for me and going, what the heck does that mean? Right stored in the cloud, and then all of a sudden, everything is in the cloud. And then I just, I've just thinking to myself, Who the heck is providing the power for all of this, and it must be just absolutely insane. Because, you know, every time I take a picture, video, cloud, everything's in the cloud.</p>
<p>28:17</p>
<p>And that's where it will do a lot of innovation will have to be done. I mean, something some of the good news is that in theoretical computer science and math in physics, some of this has been going on. That's why I'm a very big proponent of basics. theoretical work basic sciences, like how do you call these machines? What do you do? Okay, when you call these machines, you have hot water, then you recently this hot water? How do you get all this energy? Electricity? I mean, wouldn't be surprising if this continues if the world requirement for energy for AI machines will already exceed that us by all air conditioners in the world. So So there we have it. I mean, we'll have an interesting, a cycle where it will hype will hit reality.</p>
<p>29:06</p>
<p>Yeah, because you're sitting there, you're pulling on the thread, you go, Hey, this is great. This is great. This is great. And all of a sudden, somebody like that story you told us about that learning, and they just did they made a problem with the code. Yeah, code back. It's like, can you imagine sitting around, it's a darn it. I mean,</p>
<p>29:27</p>
<p>honestly, I mean, because we do a lot of research and advanced development in Scry, one of our PhDs he came to me and I said, Hey, he said, Look, we made a small error here. And I said, Why don't you train it? He says, I love really, you want me to train it for this small error? It will take me two and a half weeks. I don't know whether a small error is fixed at this point of time. So this is already happening with us. I mean, imagine you multiply that million times 10 million times and particularly contract I mean cities, giga cities like Neo, and other mega cities coming up with our smart cities, where this is what they will be based on. And you suddenly say, yes, the good news is neum, as a smart city is in a desert, they get sun all the time. But they use that sun very efficiently, and very cheaply or inexpensively to</p>
<p>30:22</p>
<p>produce all this electricity. It's true. And then there's the physical characteristics of power. And there's the force, there's, there's things that are just a part of power, that keep and keep a community, like, like, I look at the lights here, and there's just, it's, it's power that's pushing, it keeps it stable. There's a force there, you know, I mean, these are, these are difficult questions.</p>
<p>30:49</p>
<p>These are interesting questions. I mean, that's exactly how interesting paradigms get created, how hypes get created, how they hit the wall. And it's no different than what happened with physics, right? I mean, we hit the wall before Newton came around, Newton gave Newtonian mechanics and that continued for a few years for a couple of centuries, hit the wall again, then Einstein came around. So it's all up and down. But the overall curve is, is on the positive and direction. And I gotta</p>
<p>31:21</p>
<p>tell you, that you're the first one that really addressed the fact that this is all great. But it requires power, it requires energy to do this, right, whatever this is, it requires, and it's, it's hot. So it requires a lot of power. And as you continue to scale more, and more and more, and and, and so we wrestle with, we want a sustainable future, and use sustainable and renewable type power. And yet we want this innovation to, and it's a balance. I mean, I'm glad you're smart. And I'm not</p>
<p>31:58</p>
<p>nothing. I think this happened, the same thing happened in the Industrial Revolution. That time, of course, we were unaware of its effects on climate. But we all realized that it required fossil fuel and energy to run pumps and motors, engines and all that good stuff. I mean, these are the new pumps, motors and engines, which are, I mean, in some sense, you can I say their software, but they still running on the hardware underneath, which still requires energy, which still requires cooling.</p>
<p>32:28</p>
<p>Yeah, yeah, you're absolutely. Yeah, I'm gonna tell you, it's like it. You know, you had the Industrial Revolution. And then we had all these talking about all the industrial and now we're at four Dotto, right. And, and it's still it's just it's a, it's a energy centric type of solution. Great thinking, great minds. Gotta have it. Gotta have that energy, some way, shape, or form. Brilliant. Brilliant. We got to wrap this up a look over my time limit.</p>
<p>32:59</p>
<p>Thank you so much for having me. I mean, I love to be part of whatever you folks are doing, because you're great. I mean, absolutely. It's exciting</p>
<p>33:09</p>
<p>times out there. And you're leading the way. And I and I could geek out on this stuff all day long and talk to people to go, oh, my gosh, that's cool. That's cool. And for me, it's hard to sort of maintain my composure. How do people get a hold of you? Look, what's the best way?</p>
<p>33:30</p>
<p>I think email is the best my first name dot last name at scribe linux.com. I would say that is I actually respond much faster and quicker to email than to my whatsapp or text messages.</p>
<p>33:43</p>
<p>Yeah, you're pretty. You're good at that. I have to. I have to admit you're very good at that. And that way Scry SC, r y. So you listeners out there ascribe analytics, a lope? How do you say your last name?</p>
<p>34:01</p>
<p>Agarwal? A? I mean, if my parents knew how to pronounce these things properly in English, they would have used you rather than me. So it should have been UGR AWS, but I'll look at what</p>
<p>34:12</p>
<p>yeah, you gotta reach out to him. Yeah, listeners, you're not going to be disappointed. You got a lot of passion, man. I like it.</p>
<p>34:19</p>
<p>Thank you. Alright, let's</p>
<p>34:20</p>
<p>do this. We're gonna have to wrap it up on the other side sphere not you're gonna have all the contact information for my friend. Look at anything else that you'd and don't come to me and say, Scott, I can't get ahold of the load because he is responsive. All right. Thank you. Staying Scott really enjoyed it. Joe fires there, my friend. Stay. We'll wrap it up on the other side.</p>
<p>34:41</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>34:50</p>
<p>All right. Once again, thank you very much for joining industrial talk and celebrating industrial heroes and learning from the very best in industry. Thank you to a loake for being on The industrial talk you go reach out to his stat card out on LinkedIn, I'm telling you will not be disappointed. Scry analytics SCR y analytics is the company. Come on facing. You need trusted individuals that know what they're talking about in the world of AI, ml and of course, predictive analytics. Alo, all right, I'm gonna challenge you. You're gonna look at those blogs, you're gonna look at those white papers, you're gonna say to yourself, how can I repurpose them? And I'm telling you right now, you give it a human component. Talk about it, interact, bring those articles, bring those things to life. That's what I'm talking about. Go out to industrial talk. Always find out more from the great people in industry. Industrial talk is where it's at. People, be brave, dare greatly hang out with a look. You're going to change the world. Thank you very much. Again, we're going to have another great interview right around the corner.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/alok-aggarwal-with-scryanalytics-ai/">Alok Aggarwal with Scry Analytics</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Bettina Rotermund with Siemens IoT</title>
		<link>https://industrialtalk.com/episodes/bettina-rotermund-siemens-iot/</link>
					<comments>https://industrialtalk.com/episodes/bettina-rotermund-siemens-iot/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 12 Jan 2022 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/bettina-rotermund-siemens-iot</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Bettina Rotermund, Head of Strategic Marketing at Siemens about "Digital Transformation and Letting go of the Ego and Embracing the Eco".  Get the answers to your "Digital IoT" questions along with Bettina's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/bettina-rotermund-siemens-iot/">Bettina Rotermund with Siemens IoT</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/46e60815-6910-4830-873a-afa903869c5f"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Bettina Rotermund, </strong>Head of Strategic Marketing at Siemens about <b>&#8220;Digital Transformation and Letting go of the Ego and Embracing the Eco&#8221;</b>.  Get the answers to your &#8220;Digital IoT&#8221; questions along with Bettina's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>BETTINA ROTERMUND'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/bettinarotermund/" target="_blank" rel="noopener">https://www.linkedin.com/in/bettinarotermund/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/siemens/" target="_blank" rel="noopener">https://www.linkedin.com/company/siemens/</a></p>
<p><strong>Company Website: </strong><a href="https://www.siemens.com/global/en.html" target="_blank" rel="noopener">https://www.siemens.com/global/en.html</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Bettina Rotermund with Siemens IoT" width="500" height="281" src="https://www.youtube.com/embed/ZOd0NiE97DQ?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
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<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
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<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
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<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>iot, people, siemens, customers, industry, digital transformation, industrial, bettina, tina, digital transformation journey, world, trust, business, company, big, find, event, run, scale, iot solutions</p>
<p>00:00</p>
<p>On this industrial talk, we are talking IoT. We are talking about letting go of your ego and embracing the ego. We have to succeed with this innovation, this technology, we need to begin to embrace it. What are the strategies that we can deploy today for resilient business of success tomorrow, come learn with me, let's get cracking.</p>
<p>00:26</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hardhat grab your work boots, and let's</p>
<p>00:44</p>
<p>go Alright, once again, thank you very much for joining industrial talk the place if you're in manufacturing, yeah, you need to be here. If you're an industry, yeah, you need to be here. If you're in the business of transforming the world changing the world for good. Right here, right now. This is the place for you. You know why? We celebrate the bold, The Brave and the daring greatly. That's industry. That's industry as a whole. Because you are bold, you are brave. You are daring greatly. You're changing the lives. You're changing the world. You're solving problems. Yeah. That's why we celebrate you on this episode of industrial talk out in the hot seat. I had a great time with this one. This is another great conversation. Bettina Rotermund. That's R o t e r M u n d. She's in hot tea and we're talking, you know, okay, we're talking IoT. And you're saying yourself, Scott, I don't want to talk IoT. You have to talk IoT. You have to figure this out. You have to be bold, brave and daring greatly. And figure this out. Maybe tippy toes in it. We're going to talk. Bettina is on the on the hot seat. Yeah, we do. Okay, we are sponsored by the IoT solutions World Congress, this is going to be an event. Right? This is an event, and it's May 10. Through the 12th. This year, in Barcelona, I have all the contact information out on industrial talk. Yeah, it's a must. If you're, I'm just telling you one of the things that is always pushing back. Yeah, you got to find trusted advisors when it comes to all of this great innovation and technology, but you can't ignore it. can't stick your head in the ground and say that, ah, it's not gonna happen to me. No, I believe that if you don't, if you don't take advantage of of this technology, figure out a way of navigating the waters in a way that is beneficial to you your business, then you're going to be out of business. And that's just a fact of life. Somebody is going to figure it out. So the key here is find trusted advisor, patina. Excellent advisor, just FYI. Okay, IoT solutions, World Congress, May 10, to the 12th Barcelona's location, and I've been there. It's a great, great venue, great environment, very collegial. It's a must 10 event. And we're also brought to you by the industrial IoT consortium. And again, we've got to be about education, right, we've got to learn as much as we possibly can, great location to be able to find information about IoT, and digital twin and anything else that is associated with industrial for Dotto, or industry for Dotto or whatever Oh my god. And that's industrial IoT Consortium. Check both of them out. I want to see you in Barcelona. That's, that is my challenge to you. See you in Barcelona. All right, here we go. Challenge. What is normal? What is normal what? We've just been going through just an absolute squiffy time within this pandemic. It's been hammering business, it's been doing the thing. So, I mean, I can, some days are good. Some days are not so good. You know, we're on we're off things. It's just a very fluid environment. And people want to protect themselves. And so they they make decisions in accordance with protecting themselves. So it's it is, but again, what is normal, where, what do we do? I think I think it's never normal. I just think that, that we've got to be bold, brave and we've got to just step out, we've got to think differently all of the time. I think legacy thinking that conventional thinking that was pre pandemic and all acceptable and all wonderful over here. I think it will be the death of companies. I think that that we we must, we must be catalysts. That is that's also an interview that I did with Tracy. So find that catalyst conversation because that is also A fantastic conversation about how you are just going to have to embrace all of this, this this change, do it. Now is the time. So I wrote down some notes because that's my, my, no, that's what I do. You know, my life is about working out, thinking about all of this stuff, and figuring out how to be able to communicate. One of the things that came out as a result of this conversation with Bettina, I like ecosystem versus ecosystem, I really believe that that is a just a solid sage advice. I think we have to, we can't we can't just hold our cards close to the chest, right? We just can't.</p>
<p>05:41</p>
<p>And I think we have to really, really begin to embrace that Ico, we don't have all the answers. Bettina, she's a rock star, by the way. All right. Another thing that I want to make sure that I point out, and I just plan it, food for thought, whatever you might want to do with it. And I think I believe success, whatever that is to find that success comes when people listen. Because if they don't listen, they're not here. If I don't care, you're not moving that ball forward, if they don't listen. So I think success comes when people listen, success also comes when people understand what does that mean, when we start talking about all this innovation, when we start talking about the technology is out there, are we just communicating in such a way that hey, look at me, look at me, I'm the smartest person out there. I'm using bigger words in the jargon out there. But nobody understands. And I don't think that that is an appropriate approach. Industry has smart people. It's, it's all over the place. They we do. They do. I'm not I'm not. Don't Don't Don't look at me for smarts. But many are very smart. But if we, if we don't get people to listen, and if we don't, if we don't make it the message understandable, and I don't think we're going to be successful. And I don't think some of the the, the challenges that we have out there like workforce management. Trust, deploy and technology if we don't, if we don't make it simple, if we don't make it consumable, if we don't put it in the hands of the people that truly deploy it, then I don't think we're going to be successful. So keep that in mind. Successor when when we can get people you know, success comes when people listen, success comes when people understand. Get rid of the jargon. Get rid of it, and simplify your message so that the masses can consume it don't make people feel stupid. Don't please. I don't like it. And quite frankly, I'm pretty easily. I'm not I'm not the sharpest tool in the shed. So if I don't like it, there are a lot of smart people don't, you know, definitely don't feel good about that. All right, Bettina Rodman, and let's see your stack go out there. Okay, cool, cool. Stack card, LinkedIn stack card, by the way. She's head of strategic marketing, Siemens IoT. Yeah, so she brings a lotta gotta got a lot of street cred out there. All right. And, and, and she's passion. And she's passionate. And she says, You'll, you'll get get it real fast that she's smarter than me, which is pretty much everybody. All right. Let's enjoy that conversation. Bettina, welcome to industrial talk. Thank you very much for finding time in your busy schedule to talk to the best listeners in the whole wide world. How are you doing today?</p>
<p>08:49</p>
<p>I'm great. Actually, we have a bank holiday in Germany. So it's very quiet. And I love being on the show. Thanks for inviting me. Oh,</p>
<p>08:57</p>
<p>I didn't know you had a bank holiday. What time is it there?</p>
<p>09:01</p>
<p>Actually, it's a six and a half in the evening.</p>
<p>09:05</p>
<p>Oh, it's still fine. I don't feel bad now.</p>
<p>09:07</p>
<p>Yeah, that's time for doing interviews extra it is.</p>
<p>09:10</p>
<p>I see that you're drinking something and I'm thinking to myself, it must be coffee, but then it's 630 and we'll get to sleep. All right. For the listeners out there. PITINO give us a little background on who you are and why you're such an incredible professional.</p>
<p>09:26</p>
<p>Oh, thanks for the for the flowers. First and foremost. Well, I am the head of strategic marketing at Siemens for the sector of IoT in digital transformation, which is my field of passion because I truly believe that IoT and digital transformation can create a better world. I'm not the typical Siemens staff, you would find I'm only three and a half years with Siemens. I have a background in a lot of managing positions from sales to marketing, business development and strategy in a lot of other companies like Sony, and BMW. So yeah, I'm I'm still a little bit like the I would say the corporate rebel. I'm looking at things a little bit different. That's also why I enjoy my current profession and jobs so much that gives me a lot of, of playground to test new waters and to create something big and new. So I really, really enjoy the the field of play I'm in right now.</p>
<p>10:30</p>
<p>Yeah, they haven't said to the the white shirt with a tie yet.</p>
<p>10:35</p>
<p>Now, not yet, but I got a shirt with a bull's eye on it.</p>
<p>10:39</p>
<p>Yeah, I bet you do. Now let's Let's venture into this one. So a topic that comes to mind that I am. I agree with you. I believe that IoT digital transformation, industrial to for data, whatever you want to call it is transformative. I agree. There are obstacles. Why are is like, okay, and there's obstacles, and then there's messaging confusion. Because I don't even know if I put my little manufacturing industrial hat on. I don't even know where to start. Because it's, it's busy out there. There's a lot of cerpen going out on that old worldwide web. Yeah, yeah. How do we how do we industry begin to sort of put our arms around this, this incredible technology? What do we do?</p>
<p>11:30</p>
<p>Yeah, I mean, when we we talk to customers, and I love hearing them out. Because there's a lot of it seems like it's a super daunting challenge for them to start into IoT or to start their digital transformation journey, though, everybody agrees that it is a business imperative to stay in the game now. So when we talk to them, most of the time, we hear like the common four to five, which is I'm scared about that cybersecurity, if I put all my assets in the cloud, and then a hacker comes on bankrupt law, then it's about the asset management, how would I manage then those assets that I run from a remote perspective, then it's all about return of investment? And how would I ever finance it? And then it's a little bit about the value creation? What kind of use case what kind of solution would grant me any value? Or am I just playing on this this buzzword bingo. And the last one is, if I eventually will change my business operations? How does that play with this change management thing? Yeah. And most of the CEOs and CIOs and CTOs then are very good in this, this, you know, change management thing, because it's a soft thing, you cannot really measure it. That's why it's also like, Okay, if I change my setup, if I'm integrating a new business model, how would I make sure that my people can follow and can adapt to this new normal and this new circumstances that they're facing? The good news is, though, there are plenty of solutions to all of the five big, big things that I just mentioned. The bad thing, though, is there's too much and sometimes wrong and false communication about it. This is exactly what you just mentioned. Yeah, there is a confusion about what it is and what it is not. So I think the best thing to start is at the beginning, to ask that simple question of why. And we always ask customers this question, why do you want to change? Why do you want to transform? And do you have any vision how that should look like? Some customers do have a vision? And then it's about how do we bring customers to this point of execution? And some people don't? And that's just okay. Yeah. I mean, if you would ask me for a surgery on your leg, or whatever, potentially, I could look up a YouTube video, but what I feel prac to do with myself, Oh, no. So there's a need for guidance and navigation. And at the same time, there is not enough trust. And that also comes because there is no industry standard. I mean, if you if you look into the telecommunications sector, which understood very early, there needs to be a standard like Bluetooth and NFC in order to connect things. This standard is sometimes with the protocols for IoT is there. But there is no standard of how you run IoT projects. That's why people find it so difficult to trust one or the other party, and who would be the better party for their endeavor. And so what we usually do with customers, when they approach us is we, we have two ears and one mouth. So we try to listen twice as much as we talk. And if we talk it's rather asking more questions, to deeply understand what the root cause is and what the customer wants to achieve. And then it's about defining a strategy and from the strategy looking into these use cases. Yeah. And we we see a lot of buzzword bingo in the market?</p>
<p>15:03</p>
<p>You have no idea. I hear all the time, the lexicon is off the charts. And then new words that are an amalgamation of two words that I used to know. And now somebody out there in industry since I forgot to push them both together, and then it just blows my mind. But I mean, absolutely,</p>
<p>15:24</p>
<p>absolutely. And I, I had heard a conversation before Christmas, where somebody said, how many computers do I need to tie together to get a quantum computer and I was just like, maybe not. And that is, that is so understandable, because these words are just like in the air, and they are frightening these people to the bone. And I can understand that. Because I mean, it's not like buying a car and you spend whatever, 20 30,000 euros in your car, potentially, this is a double digit billion price tag that comes with retrofitting your, your factories around the globe. And so if you want to invest, you want to make sure that you're invest in the right things, and not into a buzzword that is nice to have, but it's not creating any value for you. So for us, the proof of value comes before the proof of concept, because the proof of concept is just is that technology wise, viable? But not would that bring you any kind of value in the sense of decreasing your bottom line in order to save resources or cut down co2 Or be process optimizing? Would it increase your top line by building up new business models that come out of your data that you aggregated and you analyze, and you got any meaning out of the data? Or would it help you to differentiate because you can offer a new service to customers based on these data, or you can differentiate against your competitors by having a faster time to value and time to market? And so these are a lot of questions that we we ask customers in order to get it right. Yeah. And then of course, what is what is needed is you do not hand over the reins of the company to somebody else in order to do IoT for you. This is something that you need to do in co creation, because there are so many things along the way that can happen, where you need to accommodate. And then you need to sit down with your customer and say, Okay, this is now a T crossing, are we going left or right? Because the Middle Way definitely will not work. And that is why I always advocate for start small and scale fast. Yeah, it's not that you would digitalize your whole business, or you transform your whole business, you start with one value creation use case. And maybe there is already a use case outside in the world that you can copy and paste in the sense of what kind of problem was that use case solving? And can I use this methodology? Can I use what is already there. So I would not start with zero. But I would start maybe with 40% or 60%. And then you're better off and then you're faster. And this is what we in Siemens try to do to come from one point in one industry and learn for the other industries and transform and transference pawn these kind of learnings into into different verticals.</p>
<p>18:24</p>
<p>So some of the things that I hear what you're saying, which is cool, which I agree 100%, because I hear it out there in the marketplace. What I would say, if I had my hat on, I'd look for some trusted advisor trusted person really trusted with the street cred of IoT, whatever that might be, whoever that might be. So trust is key from my perspective. I like the incremental I can handle that. It's not, you know, so overwhelming where I can't, I can't comprehend it. So starting small scaling from there. And then the other thing is that if I do start small with a trusted advisor, company, whatever that might be, and then I can truly manage the success meaning do I have a return on it? Did it meet our expectations? Did we learn something from it? One of the areas that I'm always struggling with is this concept of time. There, you know, if I talk to somebody, somebody's gonna say it's 18 months. And then I'll say, Well, why is it 18 months? Well, it's just 18 months, and there's there's nothing, there's it's vaporware behind that hole. It's like</p>
<p>19:43</p>
<p>and usually usually they will tell you it's 18 months and three weeks and two days and four hours and 22 and that is exactly what I meant is there's so many unforeseeable things on this digital transformation and IoT journey. which you need to take into consideration. And that's why it would be reasonable to give you a time frame which says is roughly this and this Yeah. And then you can can write again shot and then look into how this is developing. But at a certain point quality before speed. Yeah. So if you just look into the deliverable of time, but then you are not matching the scope, or the quality or the cost, then something, something is not sustainable. And that's why we see so many of these IoT projects failing, because they're not set up for success in the long run. It's like, okay, ticking the box, ticking the box, ticking the box and then done. And then what have you brought your people to the party, so they have a skin in the game, they can make decisions with you on what needs to be done. So they do not be repelled by the new algorithm, machine, software, business model, whatever you want to implement. Yeah. And the other thing is that sometimes it takes time on the way to test. And only if you thoroughly tested and any see that the value is there, and then it's working, then you should move on. And that's why we see so many people in this what we call POC limbo, or McKinsey calls it POC purgatory, they go they went for this POC and then they you know, in a sandbox environment, they saw that it was working, but then they are unable to scale or to implement it. Because you're it legacy system is a completely different thing than a sandbox environment. And that's why you should not try to boil the ocean, I would advocate always for trying to minimize the effort and try to look into what is the minimal viable product that you want to achieve? And then learn, test, make your learnings and then you can scale? And then maybe it's it's one conveyor belt in your factory, then maybe it's 10. Maybe it's then this factory plus another factory? And then also, I think, what, what, what keeps people from it is this, how would I ever finance that? Because they're unable to calculate, really a return of investment. And that is not simple. Because if you're setting up a new business model, which comes as a service, you have annual recurring revenue, and then you have OPEX, and CAPEX, and how would that all mingle? And what is the prediction for it? Because for most of the people, it's uncharted territory. Yeah. So also, you need to make sure that maybe you want to performance based investments, maybe you want a one time off, whatever it is, but you need advice from somebody who has skin in the game, but at the same time, it's not forcing you into either one or the other direction.</p>
<p>22:43</p>
<p>She was interesting. Again, you're hitting on all cylinders here. The financing? Yes, that could be overwhelming. I think that that is an important component. I think that the way you approach time, I think that that's important, too. What's interesting, is that there's a lot of headwind out there, and the headwind is being pushed back by the failures, right. And the, it's, it's, it's easy for me to find failures of IoT out there, right. It's hard for me to find successes. But then again, to your point, there are there are great use cases out there that are successful. And and again, I just get down to that that trusted partner, I there's no other way of getting it, because it's so buzzy out there. I just I just need a Sherpa of some sort to help. Eric carry. Yeah, during the back. Let's move forward here up this hill. That's how I look.</p>
<p>23:43</p>
<p>Absolutely. And I think you should look out for somebody who can master both sides of the column that climb. And that is you need to have a tremendous experience and expertise, which is not the same on the IoT sector. Yeah. So you, you need to know the language you need to know about the regulations and rules in that specific industry, as well as you need to have done it a couple of times, preferably to yourself, yeah, drink your own champagne is something that that generates trust immediately. And that's why also at Siemens, we we do a lot of these things that that we create to our factories ourselves at first in order to test them Yeah. And then you have a proven track record and you can say, Okay, I know that working outside as well. And that's the OT side of the coin and then there is the IT side of the coin. Now you need to master software you need to master algorithms in the future for sure you need to find a partner that is mastering artificial intelligence by far and to bring these things together because there is only value created when you bring it and OT together and merge these different worlds. Yeah,</p>
<p>24:55</p>
<p>yeah. See, that's another topic. Bettina that's a whole nother topic. So ot it conversion. I've been out in the field. I know what it's like, ot does not talk to it now. They might, but it's no it doesn't exist. And and it's it is this digital transformation journey is hinges upon that collaboration hinges upon the conversions. And then</p>
<p>25:20</p>
<p>yeah, because ultimately it goes across silos Yeah. So then you have the people on the shop floor, then you have these people in the IT sector that is doing all these these things that nobody understands, really. And then bringing these people together is like a cultural shock most of the time. And that's why we always say that IoT, we need to tear down the silos and you need to be open. And and that's what we always say, this is not we're coming from the era of ecosystems and running into the era of ecosystem. An ecosystem means everybody has a voice at the table. Everybody has a place at the table, but also everybody has a responsibility at the table. Yeah. And no company on earth has all the wisdom and no company on Earth can do IoT on 100% scale along the value chain. No one. Yeah. And that's why, and it's good, because, you know, Siemens is super in OT and it and bring these things together. But we are not super in ERP systems. And we are not super in CRM systems. That's why we have strong partners like SAP or Salesforce. And we bring those people to the table when they are needed. And also, when it comes to connectivity, there is a good reason while the telecommunications people are strong in 5g, and they are pretty much prepped for bringing the connectivity to the table. Yeah. And you should not be so egoistic and narcissistic, and saying, I can master everything myself, and then hear customer use your beautiful thing that I created for you. And then with a customer, you start with a square, and then in the end, the customer gets a circle, because you need to cut off all the corners on the way to the results. Yeah,</p>
<p>26:55</p>
<p>I've had that conversation a number of times where we just want it right out of the box. And then at the at the end of the project, it doesn't look anything. It's that box is on the shelf, and it's all customized. And that's another big. We don't want customization we want to we want to be able to deploy versus digital transformation from an agnostic perspective. Where I'm not me, manufacturer me, industry guy. I'm not bound by I got to live with the AI there's there's this beauty with this agnostic where I I'm not married, I can play that game.</p>
<p>27:34</p>
<p>Yeah, I mean, I mean, from a, from a vendor perspective, yeah, it would be so super nice. If it would be like, selling Billy IKEA shelves. Yeah. And then you deploy that IKEA shelf, and then the customer wants a door to it. That's, that's nice. Go for it. But that's, that's not reality. Usually, IoT projects are as individual as the fingerprint of the customer was signing for them. That makes it difficult in order to scale. Yeah. And then if you cannot afford it, the company doing IoT, because every project is 100%, New, then there's too much effort needed, and then it doesn't pay off. So what we all need to learn is there potentially is already a good solution outside in the world, and it is proven. So why not looking onto this the story as a meta level of saying, what kind of job to be done? Is this thing solving? And can I use the meta level of it the methodology, the approach, whatever it is, and build up my personalization on top of it? Yeah. And that is also where we go more and more at Siemens to look into how can we pick something that we did in one industry and and you know, make it valuable and make it working in another industry with another project with another customer. And then we bring the best of the best and the best experience in the best practice from one area to the other area, in order to speed up the whole thing? Because if we look at the time that is left for us on this planet to get these things, right, in terms of sustainability, first and foremost, digital, decarbonization, this clock is ticking quite loud. Yeah. And if we would start from zero all over again, we potentially miss the 12 o'clock Bell, and that would be very disgraces for all of us. So I truly believe that we need to be more open, we need to be more collaborative. There will be a lot of competition in the future. And that is just okay. Because asset no company on Earth can do it alone. And ecosystems is your best bet how to run your own digital transformation.</p>
<p>29:45</p>
<p>Segway, baby. That is a great segue to IoT Solutions World Congress now. It's a great event. Yes, it's a great event. been there a couple of times. And why is it in important for you Siemens to be a part of that event?</p>
<p>30:04</p>
<p>Yeah, various reasons. The one is, we are there because we truly believe in networks and ecosystems, and a lot of our partners will be there as well. And that's why it is very nice to use these kind of events, also to co create to talk to each other. Because in this interpersonal contact, there's a lot of energy. And there's always like this vibe of, hey, let's sit down and do something new together. So we really appreciate that one. But then first and foremost, we go there for our customers, because this is a place where customer can educate and inform themselves. And I think a lot of these daunting challenge of IoT is a humera. Yeah, it's not real, but it is, you know, your fear is perceived as real. And so this is a good way for Siemens to show, listen, there are a lot of resolutions and a lot of solutions and references already handy for you, we can do that for you. Because we already did that for 10. Our customers Yeah. And that gives a little bit of this feeling of it is possible for customers. And that's why when we go back, and we talk to customers in the follow up of these meetings, they always report is like, I've never knew that this is existing, and I never knew there is a solution. And there is an approach for this. And so it gives a good platform for customers to inform themselves to ask our experts to sit down and to evaluate opportunities. And that is that is why we love this event. So so much because it's really a pragmatic approach. Yeah, it's not this rocket science, why kind of working enviroment? It is you sit down, I show you what we did. And then we say, Okay, what what would be a way towards your solution, your individual digital transformation journey. And that's also when we are partnering left and right, with a lot of, of big players that are also there, then it gives more even more trust for people, hey, if these two pair up to do it together, it must be good, because I'm not locked in either or it's an open environment, I can I can run with my preference, rather than somebody telling me what I must do. So this is a it's an open exchange and dialogue format, which I truly value. And also in the past, the speaker assignments have been very well picked, so that they cover a huge variety. But at the same time, they, they give customers a starting point to start their their information and education journey, and come to an educated decision making in the end, what the next best step for them to take would be.</p>
<p>32:54</p>
<p>See, I like the crackling energy that exists at that event. Now, of course, it's been put on hold for the past couple of years because of the obvious the pandemic, but there when when it was rolling, it had it had such a collegial feel to it. And people are just there's energy there. There's an excitement. And and I want to make sure our listeners you. The reality is, is that you need to look at digital transformation, whatever that might look like you need to okay, it's it's got to be a part of your thinking. I know you're saying to yourself, Scott, I don't know where to start. IoT solutions, World Congress, events like that are a absolute must. So that you can go there, you can get educated, you can begin at your own pace, be able to consume the information that is relevant to you, and then be able to, especially at IoT solutions, World Congress, sort of springboard to somebody that might have other additional answers, and then be able, you know, they got tables around there that everybody just sort of congregates, and they sit there and they, they chirp and they think about the future and everything like that. It's a pretty cool place. But I just highly recommend highly encourage each and every one of you outside of finding Bettina, but to go to that event, and and just get engaged. It's it's a great they they put on quite the show. So</p>
<p>34:24</p>
<p>absolutely. Absolutely. And then I mean, it's it's for each and every one whether you're already advanced and a lot of IoT, or whether you're a newbie, and this is just fine. Yeah. Because it's nobody, nobody is telling you you already should have done it like three to five times. It is not true. Just start and get information small exactly and find the right right news and the right people to talk to and just get inspired by by the knowledge that is available in this concentrated form. You got what you want.</p>
<p>35:01</p>
<p>Yeah. And take that ego that exists on your lap right there and stick it on the shelf, and then start talking about how we can create an ecosystem that benefits you listener out there, because it does just begin that digital transformation journey, no matter what, find the people that that you can have that conversation, and you will know.</p>
<p>35:24</p>
<p>Yeah, and I mean, it's like, sometimes people are so afraid of these things. And guess what, I have an IoT application for my chicken. Because I have like, the chicken are pretty much like, like I am. And they they they break out. Yeah. And so when I haven't like a use case that says, if these chickens so the camera detects the chicken, if the chicken approach to near to the door and the door for whatever reason is open, it launches an alarm. Yeah, this just the Raspberry Pi with a little camera and an algorithm that detects the the silhouette of chickens when they get too close to the door. Yeah. Which is super simple to use case ever. It's it was a very good solution to prevent my chicken of running onto the street. So it starts small, yeah. Would it help to run a chicken farm?</p>
<p>36:18</p>
<p>No. That's</p>
<p>36:21</p>
<p>the Think of small things and then envision how you can scale it. And don't be afraid of these 3000 pound gorilla. Sometimes it's just a little little puppy on there is a little bit barking. And so I would encourage you to go to the IoT solution World Congress and figure out what would help you and learn from others. This is a good start.</p>
<p>36:42</p>
<p>So you've inspired me Bettina, How do other people get a hold of Bettina?</p>
<p>36:49</p>
<p>Oh, wow. First of all, I'm to be found on LinkedIn, very simple, Bettina, Rotermund. Search for Siemens, that's very, very easy. And then I hopped around a couple of events from the IoT world to IoT solution Congress in Barcelona. And, yeah, I think in the future, there will be even more because we're planning big things around IoT and digital transformation, Siemens, hopefully will launching in in the spring to summer. And then of course, the best way to interact is Twitter or LinkedIn.</p>
<p>37:28</p>
<p>All right, her name is Bettina. Last name is spelled R O T E R, m u n d. Did I get that right? Absolutely. Get a little comment there. And please go ahead means read</p>
<p>&nbsp;</p>
<p>37:39</p>
<p>lips in English. So</p>
<p>37:43</p>
<p>thank you. Alright, reach out to her get her get you will not be disappointed connect with her out on LinkedIn. Excellent job, Tina. Thank you very much for being on industrial talk.</p>
<p>37:54</p>
<p>Thank you so much for having me was so much fun.</p>
<p>37:57</p>
<p>Cool. Very cool. All right, listeners. We're gonna wrap it up on the other side, we're gonna have all the contact information for it. Bettina, Siemens, and everything else in between IoT Solutions World Congress, put that on your calendar. Make it a note you. It's Barcelona. How can you go wrong with that? Great bye. Yeah. All right. Stay tuned. We'll be right back.</p>
<p>38:18</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>38:28</p>
<p>Alright, that's Bettina. She says her last name better than I do, girl. I butchered it. But nonetheless, you got to reach out to her go out to her stack card. I measure everything in in the area of food and beer, high beer factor. You want to hang out with patina in a big doggone way. Reach out. She has answers. And you can trust her. Did you digital transformation is here. Find a trusted partner, Bettina. She'll set your right. All right again. IoT schools throw Congress is a conference that is in Barcelona. Yep, it's in Barcelona. And it is May 10. To the 12th. This year, put it on your calendar and it's also brought to you by the industrial inner IoT Consortium. Got to find out Gotta educate, alright. Be bold, be brave, dare greatly. Bettina is somebody that's bold, brave and Daring Greatly hang out with her, and you're going to change the world. Thank you very much for joining industrial talk. We're gonna have another great conversation right around the corner.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/bettina-rotermund-siemens-iot/">Bettina Rotermund with Siemens IoT</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Michael Hollinger with IBM</title>
		<link>https://industrialtalk.com/episodes/michael-hollinger-ibm/</link>
					<comments>https://industrialtalk.com/episodes/michael-hollinger-ibm/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 14 Dec 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/michael-hollinger-with-ibm</guid>

					<description><![CDATA[<p>On this week's Industrial Talk we're talking to Michael Hollinger, Distinguished Engineer and Senior Developer at IBM about "Real and Practical AI Solutions to solve Industrial Challenges".  Get the answers to "AI" questions along with Michael's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-hollinger-ibm/">Michael Hollinger with IBM</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/fd664561-95db-4f18-84dd-08e013748074"></iframe></div><p>On this week's <strong><em>Industrial Talk </em></strong>we're talking to <strong>Michael Hollinger, </strong>Distinguished Engineer and Senior Developer at IBM about <b>&#8220;Real and Practical AI Solutions to solve Industrial Challenges&#8221;</b>.  Get the answers to &#8220;AI&#8221; questions along with Michael's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2022. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MICHAEL HOLLINGER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/mikehollinger/" target="_blank" rel="noopener">https://www.linkedin.com/in/mikehollinger/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/ibm/" target="_blank" rel="noopener">https://www.linkedin.com/company/ibm/</a></p>
<p><strong>Company Website: </strong><a href="https://www.ibm.com/us-en?ar=1" target="_blank" rel="noopener">https://www.ibm.com/us-en?ar=1</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Michael Hollinger with IBM" width="500" height="281" src="https://www.youtube.com/embed/lwhAz8qEW-o?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener noreferrer">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>We the 15:</strong><a href="https://www.wethe15.org/" target="_blank" rel="noopener"> https://www.wethe15.org/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>ai, data, 29th annual SMRP, industrial, michael, talk, conference, model, professional, world, reliability, human being, people, assets, problems, industry, point, train, machine learning, driven</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott Mackenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's get right</p>
<p>00:22</p>
<p>welcome to industrial talk. Thank you very much for joining the number one industrial related podcast in the world. We are broadcasting live from the 29th annual SMRP conference here in St. Louis, Missouri. wonderful venue, great location, and an incredible amount of professional reliability specialists maintenance, you know, acid managers all here, put that on your bucket list, because that's an important place. If you want to be in the in this career, you need to be a part of SMRP. Also, I'd like to sort of thank Accruent and Fluke Reliability. If I go out to their website like I normally do, and I'm looking at Accruent, I'm looking at their website and its real estate facilities and asset management, gaining insights and transform how your organization manages its physical resources, you cannot argue against that. That is important and Fluke Reliability, great website full of incredible information, provides maintenance and reliability professionals the data to do the job assets by asset wherever they are an incredible organization. Great company, great people, great solutions. Alright, hotseat, Michael, this is take three, Michael, just FYI. I want to make sure that everybody understands that we've tried this three times. And now we've we're on the third time and I think we're recruiting on it. We I think we do. I think we're cruising right now. How're you doing, Michael?</p>
<p>01:38</p>
<p>I'm doing awesome. It's been a great conference.</p>
<p>01:40</p>
<p>Oh, hasn't it? It really, really has. Come on. It's it's been great to get together. It's</p>
<p>01:45</p>
<p>been nice to actually be in a place with human beings. You have no idea?</p>
<p>01:49</p>
<p>Oh, oh, I have idea. Type idea. And it looks just like it, you're right, you just realize how just humans just need that. That interaction. And especially when it comes to reliability. And what we're talking about here at this particular conference. It is it has to be collaborative, they they're dedicated to the education, they want to collaborate, they want to solve problems. It's it's a, it's a it's quite the collegial environment. I like it. Now for the listeners out there, Michael, give us a little background little 411 on who Michael is for the listeners.</p>
<p>02:26</p>
<p>So I have the privilege of being a distinguished engineer in IBM. That means that I helped to oversee the technology underneath the Maximo portfolio for our monitoring application, and our visual inspection application and some edge stuff too. So my, my background is actually computer engineering, I've always kind of walked that boundary between hardware, firmware or operating systems and systems of record and all that kind of building up. So through my career, I've always kind of moved up that ladder of just stuff to the point where now it's AI and it's just fun. And the hardware is like way over there somewhere. You know,</p>
<p>03:07</p>
<p>it's it is interesting, we're going to be talking a little bit about AI and and really try to get some clarity into that. But the reality is, is do you find just the business that you're in. There is a velocity, there's a speed, there's a in it, for me personally, human side trying to keep up with it. It's hard to see what's happening out there from that just speed perspective. I can't keep up with it. I mean, that feels stupid. Every day club</p>
<p>03:36</p>
<p>that I have on my on my desk. I have sticky notes for all the stuff I have to do. Right, right. And one sticky notes is the power of yet like that. Not kidding that that is good. I gotta write that down. And that that word yet? That's an empowering word, right? Because it means that I don't get this at this point in time, but I'm gonna get it eventually. That is literally how I live my life.</p>
<p>03:59</p>
<p>But it's great, because it's free. It's sort of It's nice, right?</p>
<p>04:05</p>
<p>I don't understand how this thing works or why it broke the way it did. But we'll figure it out. That is very much what my job is.</p>
<p>04:13</p>
<p>See, that is just absolutely incredible. Now you had a you, you were running a workshop, or did you do what do they call it? I</p>
<p>04:19</p>
<p>don't know. Yeah, I did a talk in the Yeah, and one of the tracks right. So the whole idea was I'm trying to show how AI can help you with leveraging the data. You've already gotten your enterprise because there is so much stuff we talked about in you know the the ability to leverage AI to go solve these great problems to even go just see commercials. You can see examples in movies, you can see all these things, and all the Sci Fi stuff that happens. And the reality of that. It's hard to tell sometimes what's possible and what's not. Right so it's hard to tell what she could even do. So what I actually shared was a couple of different frameworks to pick up and kind of decompose the AI 4.0 or industry 4.0, or this AI thing or these AI projects and say realistically, what are you trying to do? Right? What what is the intent behind why we're talking about this, it's not necessarily to fix a bearing it might be to improve the quality of water for a given area, it might be to deliver a higher, cleaner power signal and might be these different things. The bearing thing is like a means to an end for right, in the same way that AI model is a means to an end for this solving this problem. So that's a lot of what we do, it's trying to decompose it. So in the talk, we walked through the ways of kind of picking this apart, picking apart what the intent is for the projects, looking at what this whole system might look like when you put it together. I shared an example from one of our clients and partners have this rolling freight thing from a train, right? This is one of the coolest thing in the world. CN Rail, can run a train through a shed in the middle of nowhere in Canada, and high res images of that train that specific vehicle with a specific stock behind it will be taken, analyzed, run through a bunch of different AI models and much different rules. And it'll trigger work orders saying, Hey, we found this, go inspect it, or hey, there's this that happened right way really, it's not? I would not believe two years ago that was possible. Right? And that's, that's totally doable. It's and I love that thing. So a lot of my teams that I talk with, we try to figure out how to differentiate the science fair experiments, or the really weird dreams that someone might have is a fever dream, from what's possible, right? And to be honest, a lot of the things I start with, I'll say that, we can do that. And we'll sit down and maybe a day or two later, oh, well, you know, maybe that worked. But actually, that actually, you know, has some legs to it. So let's keep going. So we talked about the different stages of projects and that kind of thing.</p>
<p>07:09</p>
<p>See, outside of the fact that I'm going to steal fever dreams. Danger, because we've all had fever dreams, and they are wacky, right? But But you live in a world like that it you know what you're saying the power of yet, you live in that world where you have to have those conversations. It's almost you have to be audacious in a sense, and then be able to sort of like, like, I think Kevin Clark was talking about Amazon, they have audacious, you know, goals, you have to whether you at least you begin to have that journey toward it. Right. But that's, that's what I see a</p>
<p>07:52</p>
<p>i I see. That's the entire thing, right? Everyone can kind of see that there's a thing there. There's there, there. There. There is a there, there's there. So then, how do you get through to that? Right, right. So a lot of our clients and a lot of the stuff that IBM does is is infusing AI into the systems, right. So when you talk about infusing AI, what does it really truly mean? That means I have to have the ability to collect data, I have to have the ability to analyze AI to be able to label it train models to validate most to say it's gonna be correct and trustworthy, to update those things. And all the infrastructure that goes around that is necessary for that to be more than just the science for experiment. Right? You have to have those parts to put this into production and make it valuable for that human being who's just trying to go do a thing.</p>
<p>08:40</p>
<p>See, I hear what you're saying. And I think I, I'll be the first to geek out on this stuff. Absolutely. Now, I, I take a situation where let's say, I apply an AI solution. Here's a motor and I'm down on the shop floor, there's a motor, and that motor is a unique motor. But this is another unique and that has other parameters associated with the data, and another, and then another and then another. And how do you take that AI mindset and be able to apply a solution across? Didn't I can't say disconnected, but different assets that have different performance, you know, standards and all that stuff? How do you do that?</p>
<p>09:21</p>
<p>You have to know that you have to know that they're that those are different, right? You have to know that you can't just take a model that you trained or a system that's built around this one asset and know that oh, yeah, it's gonna work. What I did in Iowa is gonna work great in California, Walt right. It won't work. It won't. And that's that's the pitfall people fall into is they'll they'll build something and they'll do a proof of concept. We'll do a pilot but with the other some some demo. And that demo will be such a tightly constrained environment. There's actually a word for that in the space, right? You'll actually hear this word. It's called overfitting. So anyone's data driven right. You overfitting your data set. So if I have a bunch of data points, right, and I'm trying to figure out good or bad, right? There's, there's a bunch of ways you can fit a curve to even draw straight line draw a second order polynomial, whatever, right? At a certain point, I can give you a 35th order polynomial that will directly skewed between all the different points. And it will be flawless for how you test it. But the reality of the world is not that No, right? So that kind of stuff comes up. And you have to know that this particular motor or this particular bearings, failure, so this system will have these characteristics, and that you should be able to understand these things about it. But I can't necessarily take the data from here and apply it to over here, right? I have to retrain the model from here to here. There's even a term for that to transfer learning. transfer learning is for learning. We're gonna make a smart, we're gonna make everybody smart about this, right?</p>
<p>10:55</p>
<p>You have to be okay, so I hear I hear what you're saying. And I understand and I get it. But there are zillions of assets out there. I don't even think I'm exaggerating, because and I think that for AI, you have to really want to target where you want to go. To your point, what do you want to try? What are we trying to do? But tell us or share with us what this is where I see machine learning. If I can get something to sort of learn, and then learn and then learn, then it's 8am I on something?</p>
<p>11:31</p>
<p>Absolutely. So we talk about AI and ML, right, right. AI is this general space, right? That's trying to get a system to understand and behave and act like a human being and simulate, like the kind of insights you might get out of a human being. Machine learning is a specialization in that, which is teaching a system about some data to make some observation or make some prediction about the future. That machine learning process that that thing is driven by data is driven by the ability to go pull data from the field, and build a model, have that representation, and then make predictions based on that model. Right? So if I take that take all the AI stuff away from this for a minute, right? I'm building a predictive statistical model that can predict something about something. So given some input, here's the output. It's basically a bunch of linear algebra, literally as much linear algebra. So when you look at it from that perspective, it's given that data, how do I create something that can given this information produce something useful? So now the question becomes the data. When I talk about like pump a pump, a pump B to pump Z, or pump, quadruples, Z key, each of those may or may not be different, each of those may be part of a broader data set. So managing that information, managing the flow of that information from the field, or into wherever you're doing the training, or doing the AI stuff, right, or in that platform, that's trying to help with predictive maintenance. That becomes such a key part. Because you have to be able to build it off of real life information. They can't just be simulated can't just be the one to tell you. Right. Right. Yeah.</p>
<p>13:13</p>
<p>Why is this important? It should industry? Do it?</p>
<p>13:19</p>
<p>It's about it? Well, let's take why why are we talking about AI in the first place? AI is to help deliver those insights that a human being might have, but at a different scale? Right. So why is I think so when you can answer with work? Can I drive efficiency or work? Can I help be a force multiplier for good here? That's very much how we define what we're doing. So when I look at, like, the stuff we're doing In Maximo around visual inspection, or on our edge stuff around our monitoring stuff, it's trying to say, We want to help be that force multiplier for good in this space, to say, Hey, by the way, I noticed this thing. So we have actually a client that's doing quality engineering there, they're doing, they're one of the marquee brands, right? That that produce high quality vehicles. They are using our stuff to try to notice and fix problems ahead of time, before they sealed up certain things, right. And they're doing it all from a smart device that, you know, has a bunch of sensors or whatever, right? And that's cool. I love that force multiplier for good kind of thing. But that's absolutely. Why this is important. Because if you look at it from a different perspective, for a sec, if, if you're not paying attention to that efficiency gain, then a there's a competition that might might be happening or is probably happening in the field, but then be you're losing out on a chance to try to improve things and I think that constant improvement, like continuous improvement, that's That's why people come to conferences, right? That's literally why you come here. Exactly. Yeah. So yeah, so like if you kind of buy We want to be improving over time. This is like, this is another way to do that. It's not one of the tools in your toolbox. It's not the answer for everything. But it's one of the tools you should consider when applying to solve a problem, right.</p>
<p>15:18</p>
<p>You know, the, the world that we live in this, this is so intriguing. I'll give you an example. I was at a conference, pre pandemic, a couple of conferences. So I'm at a conference, we were talking AI, and talking. There's a body of people talking AI. And then I come back the next year. And the change that took place from this point, to that point, was enormous. And so it's up to you, and professionals like you to help take this very dynamic complex. To make it simple. To Eric's point. He keeps driving, it's got to be, it's got to be user friendly. It's absolutely it's got to be that way. Because the masses are me. And people like me. And and I think that that's, that's key. That's quite a, you know, the power of yet.</p>
<p>16:12</p>
<p>Yeah, that's it. That's thing.</p>
<p>16:14</p>
<p>How do people get ahold of you?</p>
<p>16:15</p>
<p>They can find me on LinkedIn. I mean, on Twitter.</p>
<p>16:19</p>
<p>You're awesome. By the way, you were awesome on that doggone panel. Hey, thanks. There's pleasure. tacular. All right. We're gonna have all the contact information for Michael at industrial talk.com. We're gonna wrap it up on the other side of this break. So stay tuned, we will be right back.</p>
<p>16:34</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>16:43</p>
<p>All right. Once again, thank you very much, Michael for being on Industrial Talk. And also I want to extend an appreciation to Accruent or a current, and as well as Fluke Reliability for sponsoring industrial talk at the 29th annual SMRP conference. Now, you're saying yourself, Scott, I want to get a hold of Michael well go out to industrial talk, find his podcast, find his interview. And there will be all the connections that you need to ensure yourself that you're connecting with Michael. Fabulous conversation. Incredible professional. Alright, be bold. Be brave, dare greatly hang out with people who are bold, brave and Daring Greatly like Michael, and you will be definitely changing the world. And that's what industry that is what manufacturing is all about making making our lives better. That's exactly. Alright. Thank you again for joining industrial talk. We're going to have another great interview coming from the 29th annual SMRP conference shortly.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-hollinger-ibm/">Michael Hollinger with IBM</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Sahar Ehsani with Intel</title>
		<link>https://industrialtalk.com/episodes/sahar-ehsani-with-intel/</link>
					<comments>https://industrialtalk.com/episodes/sahar-ehsani-with-intel/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 21 Sep 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/sahar-ehsani-with-intel/</guid>

					<description><![CDATA[<p>On this week's Industrial Talk Podcast we're talking to Sahar Ehsani, Sr. Segment Marketing Lead - Discrete Manufacturing  about "AI, Machine Vision and Sustainability".  Get the answers to your "Discrete Manufacturing" questions along with Sahar's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/sahar-ehsani-with-intel/">Sahar Ehsani with Intel</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ca540489-35b9-44c7-a570-ac2b6478390b"></iframe></div><p>On this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Sahar Ehsani, </strong>Sr. Segment Marketing Lead &#8211; Discrete Manufacturing  about <b>&#8220;AI, Machine Vision and Sustainability&#8221;</b>.  Get the answers to your &#8220;Discrete Manufacturing&#8221; questions along with Sahar's unique insight on the “How” on this Industrial Talk interview!</p>
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<h2>SAHAR EHSANI'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: <a href="https://www.linkedin.com/in/sahar-ehsani/" target="_blank" rel="noopener">Sahar Ehsani | LinkedIn</a></strong></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/intel-corporation/" target="_blank" rel="noopener">Intel Corporation: Overview | LinkedIn</a></p>
<p><strong>Company Website: </strong><a href="https://www.intel.com/content/www/us/en/homepage.html" target="_blank" rel="noopener">Intel | Data Center Solutions, IoT, and PC Innovation</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Sahar Ehsani with Intel Talking AI, Machine Vision and Sustainability" width="500" height="281" src="https://www.youtube.com/embed/5o6Z_BCaEtA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
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<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
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<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>manufacturing, intel, industrial, ai, sahar, technology, data, discrete manufacturing, absolutely, people, machine, industry, listeners, learn, happening, vision, line, processes, customers, factories</p>
<p>00:00</p>
<p>Industrial Talk is brought to you by NEOM that's NEOM.com they have a vision of changing the world for the better in almost every way. They are committed to that. They have a bold, a brave and daring greatly vision on how to change the world. For the better for all of us. They are committed to that. Go out to niobe.com get involved, you will be dazzled and you will not be disappointed. Big thinking going on there. And you know what's happening out there. Technology. Innovation is happening everywhere. And the speed at which is just absolutely blistering. You know who's leading the way Intel that's right Intel, they are leading the way with edge cloud. You name it industry for Dotto, right in their wheelhouse smart cities. Yes, robotics. Yes. And, and let's say digital transformation of the utilities. Yes, Intel is where you want to go go out to intel.com find out more and see how they can help you innovate. Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hardhat grab your work boots, and let's go Alright, welcome again to industrial talk v number one location in the universe that celebrates you industrial heroes, you are bold, you are brave, you dare greatly you solve problems, you innovate like no other and you are changing lives and the community Do not forget that put that in your pocket because it is important because you got to believe we need you big big time in the hot seat in the Industrial Talk we have Sahar Ehsani, she is with Intel, we are talking about manufacturing technology. She is a senior center segment market lead discrete manufacturing. And, you know, we're gonna be talking about Yep, AI, machine vision, sustainability and how all that works to go there. Let's get cracking. So you get to join me on my educational Odyssey to learn from the very best in industry about that man, you get to join me, I again, I you know, you got you got incredible professionals, such as Sahar and, and she knows what she's talking about. And also people from Intel and others, that are just absolutely one. Thank goodness that they desire to truly develop, develop the innovations to be able to make our lives better, thank goodness. And you know what else is so great that they're willing to share their insights and wisdom for us, so that we can begin to learn you never stop learning? Each day, always learn that, I don't know, it doesn't sound so fantastic. But it is it got to there's it's all out there. And especially in industry, we've got to do that. Alright, let's talk a little bit about the industrial Academy. Real quick. The industrial Academy is absolutely dedicated to education. And the reason it's dedicated to education is because, well, that's something nobody can really take away from you. If you are dedicated if you are committed if you have a true desire to learn from the very best within industry, industrial academies where you want to be because we're we're talking about management leadership, we're talking about innovation, we're talking about the nuts and bolts of operations. And what are the strategies associated with not in a way that is like, Oh, my gosh, this is a 75 hour class and and it'll drive you crazy? No, no, the responsibility on your part is one, that you get the flavor you get to hear from the best that represents let's say IoT, or edge or cloud or reliability, whatever might be the best. And it's up to you because you have a spirit of learning is to go out and find out more all the contacts and information is out there. It is a big, big win for you continue to learn, grow, and and just, you know be the best you possibly can be because</p>
<p>04:39</p>
<p>for whatever reason, maybe I've got rose colored glasses. I can't tell you why. But I really truly in my heart of hearts, believe that industry is truly the key that can change lives, change communities and change the world. And it might be Pollyanna. It might be Well over the top. I like bold, brave goals. And and the industrial Academy is focused on being able to provide industrial education for people who need to know. So that their lives can be changed, their companies can be changed, their communities can be changed, and so on. And so the world. Alright. Let's get going. I get all Tingley about that type a type of conversation now. So hard, but it's been a bit of a long journey to get her on the podcast. But fear not she does not disappoint. great conversation, great insight, great stuff that's happening at Intel. I've got her form here, you go out and find her stat guard. All very impressive. So we're going to be talking and yeah, you're gonna say, Scott, Oh, you've already talked about AI? Yeah, we have. But it never stops, continues to grow continues to evolve, we never stopped. You know, we've talked about machine vision, looking at the ability to look at products and improve the quality and so on and so forth. And of course, sustainability. What does that mean? How does all this wonderful innovation help sustainability because it also has to sort of work hand in hand. If there's a gap that is missing from that particular value chain. Now, that's a problem. But Intel sohar team Intel are working diligently not just in manufacturing, but also in in the energy space and oil and gas all everything that you could possibly at the heart, you know, entails right there. All right. Enjoy this particular interview with Sahar Sahar, welcome to industrial talk. How are you doing?</p>
<p>06:47</p>
<p>doing very well. How are you, Scott?</p>
<p>06:49</p>
<p>It's been a long time in the making to try to get you on the podcast.</p>
<p>06:54</p>
<p>Yeah, sorry. It's my bad I might sign.</p>
<p>06:58</p>
<p>You don't need to you don't need to cower away from me. I was just I was so excited when we first met. And, but but business moves on people get busy. It's all about that. But you're here right now. And listeners, you're going to be impressed. She's got a mad statcard out there on LinkedIn. Absolutely. Of course, I'm looking at her form. And that's impressive, too. So you Listen up, learn educate with me, because I'm not the sharpest tool in the shed. But Sahar is she's a sharp tool in the shed. All right, for the listeners. So Mark, give us a little background on who you are.</p>
<p>07:34</p>
<p>salutely first of all, it's a pleasure to be here, Scott, and have this conversation with you. I'm very excited for this conversation. And about myself. I'm big global segment lead for discrete manufacturing industry at Intel IoT group. So basically what I've been doing in align my career in Intel, and outside of Intel, I've been engaged with manufacturing, all my career. And in my current role, what I do is of working with partner and manufacturing and customers to facilitate and accelerate the digital transformation that's taking place currently around the goal. It is listeners, it's really awesome. It's very exciting. We are just in the front of the line and helping everyone to make those cyphy in</p>
<p>08:35</p>
<p>the future baby in the future is now man, it's now</p>
<p>08:40</p>
<p>all those things that we were seeing in the movies is now happening. And it's very exciting.</p>
<p>08:44</p>
<p>It is. I was just watching Minority Report and and some of the things that they're going through. It's like, Oh, that's happening now. Oh, that's cool. Oh, you know, it's pretty exciting. Now, I'm not. Again, we've established I'm not the sharpest tool in the shed, can you define discrete manufacturing? How's that different than well manufacturing?</p>
<p>09:03</p>
<p>Absolutely, yes. So, when we look at the manufacturing Overall, we can divide it to two or three segments, let's say three segments, for the simplicity, one is discrete manufacturing, then you will have individual product as an outcome but those products can be assembled through bringing different parts from different location in one place. They can be built all in one place or they can be built around the globe apart and get assembled like automotive industries, right, like consumer goods, like electronic and devices. So all those parts some can be made in China, some in Vietnam, etc. They come out to another Assembly Facility and they get assembled and after their life is done, you can disassemble them again and cycle them. But when it comes to their hybrid, that's another section of manufacturing hybrid, which is the process and discrete manufacturing together. It has like some sort of batch processing like food and beverage. So for example, if you mix two chemicals with each other for pharmaceutical, you need to continue that process, you cannot stop it, you cannot ship it to somewhere else around the world. Because, yeah, so that's part of the process industry, but batch processing, because things get prepared in batches. And then at the end of the day, get they get packaged, which is part of the discrete manufacturing, that's what they call them hybrid. The other one is continuous process manufacturing, like oil and gas, right? You see a wealth of oil, you cannot stop it, that needs to continue, and you need to keep take care of those processes. They call it continuous processing.</p>
<p>10:59</p>
<p>I like it. That's a good explanation. Now, listeners, you're better because of that explanation. Now, you know, don't, don't come to me and say, Scott, I don't know. All right. One of the topics that we're going to be talking about, and what we're going to feature on this particular conversation is going to be talking about AI. AI is application to manufacturing, and, and artificial intelligence, this machine vision stuff, give us a little just sort of your definition of, of artificial intelligence, and its application and manufacturing.</p>
<p>11:32</p>
<p>Absolutely. Let me give you a little bit background on bringing in this technology to manufacturing Overall, we want to make manufacturing smarter. We know in some of those manufacturing, like automotive, there are lots of automations already going on. We know my factoring like silicon manufacturing, like silicon chip, like Intel, when you look at their main factories is really well automated. So what is AI is really bringing to the table for those very fully automated manufacturing. When you add AI, basically, you leverage tons of data that is being generated by those automatic automatic devices. So you get that data, you analyze it, you make a decision based on the result of that. So that's what artificial intelligence does. If you get the result, and immediately as a control rule, feed the information back to the manufacturing line, that's a closed loop control. And during that you have the real time control of the manufacturing production. And then all of this together improves the manufacturing processes and efficiencies improve manufacturing uptime, right. So if you want to look at the strategy of how the technology are coming to the manufacturing board, I believe personally, AI and machine vision are going to be the front of the line, because they are easy additions to the already existing technologies in manufacturing, whether very advanced manufacturing, like auto or semiconductor, or they manual type of manufacturing, like machine builders, so you can add or port builders or textile companies in China. So let me explain a little bit about how AI works.</p>
<p>13:31</p>
<p>But let me interrupt real quick, let me interrupt real quick. So what I hear you saying is that it's it starts, it starts with the ability to collect data, but there's a tsunami of data for lack of a better term, I me, Scott, is I'm not going to go through a spreadsheet, look at all the data that's coming off of machines or though or the line, I need some technology to help facilitate and make some decisions that allow good data to come through and throw away the bad data. Is that right?</p>
<p>14:02</p>
<p>Exactly. That's absolutely true. And that's artificial intelligence. You connect it on connected if they're not connected already. And then you collect the data, and you analyze the data. And based on that analysis, that happens automatically, you make a decision, what you want to do next</p>
<p>14:21</p>
<p>is your zero learning component to AI. It's one thing I can create parameters, I would imagine you're the expert, I can create parameters that certain data gets through is that can that can I learn and be and hone and be more refining? as I grow and be able to improve the analytics of that data for my my business?</p>
<p>14:45</p>
<p>Play? Yes, the data machine learning aspect of it. So the algorithm that you add to the computer that is running that algorithm basically, it gets better and better terabit more data, one of the main challenges that we currently have in the manufacturer is that they have a very high yield is finding bad parts. Because if you want the device to, to locate the bad part in a production line, you first need to teach that algorithm what a bad bad part is. So if a manufacturer has a very high yield means that they do not produce so many bad data. So sometimes it takes three months to collect bad data in order to train that algorithm. And those algorithms, they get better over time as we get more data through them.</p>
<p>15:42</p>
<p>And it I would imagine, so hard that that, if I want to be competitive going forward, if I want to be that, I want to have some sort of legacy sustainability, when it comes to my business, I'm going to have to embrace this, I'm going to have to figure it out. But you know what the problem I have, and help me understand this. I just think of costs, I think it's going to be expensive. I know today, what I'm looking at. And if you're telling me I got to go down this road, I have, I don't have that clarity, what what's the economics behind all this, that's</p>
<p>16:15</p>
<p>a very reasonable, actually concerned by any type of manufacturing managers or executives. So we all if you're living in a very competitive board, all the customers, they want perfect products, but cheaper, and everyone is trying to pay that. So in order to keep that profit margin for my factors and keep our business running, they need to have solutions that make business sense. And usually, that's why that I was thinking that AI and machine vision, powered by AI, our best solution to start speed, because you don't need to change much on your manufacturing line, you just add the machine vision, you assess the quality of your devices, and usually within eight to 12 months, you get the positive ROI.</p>
<p>17:07</p>
<p>Spectacular, you know that? That is without spectacular. I mean, if if I had I mean, I was evaluating investments that had a three to five payback, right? took three to five years just to start looking at things that are positive. And that's pretty common. Now, but I don't want to gloss over this. But explain what machine vision is? Oh,</p>
<p>17:31</p>
<p>yes, let me explain what machine vision is. So let's imagine that you have a factory line that has a product and you want to inspect it, you put a camera on it, and you connect the camera to a piece of compute. And machine vision actually is capturing those images, and analyzing those images through a AI algorithm on that compute. So there are different type of there are different types of technologies being used. anomaly detection is one of the paths that people take, basically, looking into good and bad data, the good data, you don't mind you just say good data good go away. You don't want to keep them but the bad data you can locate and you can say this part is bad. So that's how machine vision boards by looking taking images and being connected to compute that has AI algorithm on it.</p>
<p>18:29</p>
<p>So this is how I see it happening this I see it rolling out. If I am able to deploy AI deploy the machine vision in the right area, I might capture anomalies within my manufacturing quicker compressing that time, not waiting for it to get shipped off to my customer, who then finds out that it's not in line with their specification and have that absolutely awful conversation.</p>
<p>18:57</p>
<p>Yes, you nailed it. Those are the cost saving that we will get out of installation of machine vision. I like to add one more thing. On the machine vision we do have two different types of machine vision machine vision technology is based based on a camera and a separated PC. And then there are integrated a smart camera that they have a smarter chip, but it's integrated on the camera. So I want to be clear if any of the audience they have experience with smart cameras that compute based on algorithm is embedded in the camera itself. But around the effect of it. That's very true. When you do the quality inspection in advance to the processes. Let's imagine you have a silicon chip that you need to put a solder ball in and it goes through mold etc. Or I don't know even in automotive part when you are welding something and then it goes on it gets painted. Now at the end of the line then it's getting inspected and you see that defect on Do you need to do the reward on the whole car is a lot of manual engineering work, which is expensive. But if you had figured out that weld, defection early on in the processes, you could just remove it because it's so fresh and you can redo it and so you don't have the removing the paint, etc, in an automotive industry. So that's one part of it. The other part is customer credibility. You don't want to send defective products to customers. That's not good nowadays, for any</p>
<p>20:36</p>
<p>good for anybody. That's what I got Jeffery, not good. See, you know what's interesting, I believe, people like you, and others, Intel, whatever. This strive to be able to produce a to produce solutions that generate high quality products. Okay, we consumer, me and others. I'm telling you right now, we take that for granted. We take that for granted every week. I remember growing up, and I had a 57 Chevy, I still have it by the way. 57 Chevy, there are things that I just sort of accepted. The door didn't close, right? Doesn't matter. It's just that we would never, ever tolerate any, any flaws or problems with our cars. Even the inexpensive cars have a high-quality output. It just it's because of people like you.</p>
<p>21:35</p>
<p>Yes, absolutely. Because the world has changed computer is doing the job of human. And with this AI solution, they're really replacing those repetitive boring jobs, yes, to take the jobs away from employees. Actually, those type of jobs are very repetitive looking at every weld pieces to make sure that it's okay or not you might meet it is just like boring, there is not advancement for employees. So they can really give those jobs to the computers. And robots do that for us. And they do it with more accuracy and faster.</p>
<p>22:10</p>
<p>But sorry, you're you're bringing up an interesting point. And if I had a nickel every time somebody said, Hey, that AI is going to take away my job. I always say it'll take away and deal with the mundane. But the the intellectual component of your job must be done by you.</p>
<p>22:27</p>
<p>Exactly. Yes, absolutely. Actually, I think Ben, if you need to look at it this way. Maybe in the older generation, some people got used to those repetitive jobs. And kind of I would say people like to do like normal things forever. But not new generation. These people, they really grew up with computers and cell phones, etc. They don't like to work with 30 year old technology, they don't like to learn it. And they don't like to do a lot of physical job. So they really like to use their brain, they're into writing software's and thinking about designs and innovation, etc. And this new technology is a great fit for them, why it is a great fit for those leveraging the learning and that blast. When experiences that they had it the older generation. So they learned all of that they built the experiences, and now they need to transfer it to the newer generation. So some of these technology captures those learning as part of the AI solutions or trainings for these new generation. So those learning estates and would be leveraged years over years,</p>
<p>23:39</p>
<p>it I don't see any of your options. If I'm if I'm manufacturing, if I'm small man, whatever, whatever my manufacturing, business it I, I have to recognize that this I have to go down this road. I can't say business as usual, given the realities of what's taking place in the market, and the technology and the innovation that's coming out of, well, Intel right now I can't. And it's because if I do, then somebody is going to take over my job, somebody is going to put me out of business because they're going to be more efficient, more competitive, greater quality, everything that I want as a consumer, I will not be able to meet that.</p>
<p>24:25</p>
<p>I can give you an example you reminded me of a very good part of this technology, adapt adoption and transformation. A lot of smaller small medium companies they they really didn't want to adopt be the first one of adopting industry for Dotto in their manufacturers. They were waiting for others to adopted getting technology mature enough and adopting it and then suddenly pandemic hit and impacted all these smaller and medium businesses. Now they're taking get more and more seriously in Germany, in Australia, even in China, because they figured out that a lot of manual processes are happening between their factories. And now because of their pandemic and all those cocksure factories, they couldn't get enough risk center enough resources. And let me give you some use cases, that just gives you the understanding of application. For example, previously, the machine builders who build the equipment for automotive companies or, or any other factories, pharmaceutical companies, etc, they would build the machine sell it to them, and every year they would go to do software upgrade, or if there was issue, they could do their maintenance of equipment send an employee there, during COVID, that couldn't happen. So the equipment would go down. But with AI and connectivity, they can have access to the machine data, not the processes data that has the IP of the manufacturers, they can only get access to machine data and how the machine is performing. And when they see something is not working out very well, as expected. They catch it early. And they can do all these software upgrades, etc, remotely without sending any video. Just imagine how much of efficiency is in that just by adopting led by by adopting connectivity, let's say,</p>
<p>26:32</p>
<p>let's see, this was interesting, because that same in we spoke briefly about this asset reliability, I can take that same asset, collect the data, recognize the challenge, deploy somebody in maintenance, saying, Okay, now you need to screw this round piece and this whatever, you don't need anything else. That's what you need. Go out there. Do it done. You know, that that is that is so powerful. It's so impressive. It is happening now. It's now. Yeah, yeah, it's not pie in the sky. You know, Buck Rogers, stop, no, wait isn't done. All right. So So tell me, what are the roadblocks? I mean, either I'm just sort of all geeking out on all this stuff. And I'm all Yeah, I'm all in. But there are people that are pushing back? What What, what is that? roadblock? What? Why?</p>
<p>27:27</p>
<p>So actually, I think we talked about all of this goodness, that technology is bringing it to manufacturing. But how really, can we make it real? It's not a one company's job. They're an ecosystem. And actually, I think that's a beauty of the work that Intel does. We work with a broad ecosystem from software companies who build the algorithm, and is optimized an Intel silicon, we work with OEMs, who are already leveraging our silica and but we work with them to come up, come up with the flexible software defined as devices in a set of fixed function devices. We work with manufacturers itself to understand their pain points and address it in a way that really, really puts that pain point in consideration, not because technology is cool and nice. It's related to business cases for them. So this the I think, the Roadblock, the main Roadblock, is moving in synchronized way all together. Because we all need each other to make these to enable this technology and make the commercial version available for the customers to be able to deploy it. We do have that ecosystem partners. And we do have some of the solutions that are already available. But there's a still a long way to go.</p>
<p>28:52</p>
<p>So how are you you hit the nail on the head? I'm always talking about especially today. We need to collaborate? Not everybody has all the answers. No company has all the answers. No individuals have all the answers. And the only way that we're really going to continue to move forward in this brave new digital world, right? It is through collaboration. It is understanding problems. You're not going to just go out there and hey, I'm building this widget and it does this and nobody wants it. Because it's not doing anything and might solve something I don't know. But it is all about collaboration because you cannot innovate without that level of collaboration. You are absolutely on fire. so far. All right. Let's talk once again, we've got you know, we go out to industrial talk we try to promote and I know that you have some webinars coming up but we don't have really any date. So listeners, there are going to be some webinars that are going to be put on by Intel. And I think that it's important to be able to participate. Am I am I on point on there?</p>
<p>29:55</p>
<p>Yes, absolutely. We are going to have a series of webinars as you Intel industrial solution builders event. So we used to have all these in person, but because of the COVID now is virtual. And because we understand how people get bored quickly on virtual platform, we have these small, like one hour webinars that come with our partners. And we talk about the solution that are already available in the market. We talk about use cases, real world use cases. And we share the pain points and the path that these end customer manufacturing went through to find the right solution, right partner in cooperation. Fantastic webinar series is going to take place from beginning of October through mid December, please stay tuned, and we'll share the schedule with you.</p>
<p>30:47</p>
<p>Yeah, and I'll be able to let people know because that that, once again, is an important conversation to have. And listeners, you just got to keep learning, because we're all about educating, collaborating and innovating. And we've got to educate and why not learn from? I do I learned from Intel? Because I can and that's a good thing. It's not a bad thing. All right. Couple of cash questions. First off, I want to get a hold of you. How do I as a listener, get a hold of you? What's the best way?</p>
<p>31:16</p>
<p>Absolutely. I'm on LinkedIn, please feel free to send me messages. And I'd be more than happy to help. And I think that would be the best thing easiest and fastest in the world of technology.</p>
<p>31:31</p>
<p>exciting time. I'm telling you. There's a hobby that I like, of myself. I like I like cooking. If you can believe that. I love cooking. I love it a lot. Can you share with me because I'm such a bozo about this. A recipe. When I say recipe, what was one of your favorite foods growing up?</p>
<p>31:52</p>
<p>Oh, interesting. Well, I I from Middle East and Iran specifically. So kebab is my favorite foods. So it's K, A, B, or p.</p>
<p>32:07</p>
<p>Got it? kebab. See soap. Okay, see, I love that stuff. So I'm going to do this, I'm going to I'm going to cook some kababs. And then I'm going to demonstrate that I support her because I love cooking. And I love that you were fantastic. Spot on. All right, listeners, we're going to have all the contact information for Sahar, we're going to also be able to just just bear with me on the events that are being put out by Intel, they will be out there for you or not. It'll all be out there. Thank you so hard. Thank you very much for joining industrial talk.</p>
<p>32:48</p>
<p>Absolutely. It was a pleasure. And as you know, we all are very passionate about technology and the positive outcome that it brings.</p>
<p>32:59</p>
<p>Yeah, it's so funny. I get to talk to people who are not passionate. I haven't unfortunately for me, I haven't come across anybody that says, Yeah, we're just deploying some AI. No, nobody does that. everybody's like, Yeah, man. We're doing this. And we're doing that. And it's like, it's exciting. All right, listeners. Thank you very much. We're gonna be wrapping it up on the other side. Stay tuned. You're listening to the industrial talk Podcast Network.</p>
<p>33:31</p>
<p>All right. Oh, Hardy, eight, I mean, hearty Thank you to Sahar and Team, Intel. And what they are doing in the world of manufacturing is it's an exciting time, as I mentioned in the interview, exciting time, great time to be alive. Let's focus in on all the positives that are taking place. And just remember, industry, you're changing worlds, you're changing lives, that means you are doing great things. And we need you. We need you to educate that's again, go out to industrial Academy, right? It's out there on industrial talk.com. And if you want to participate in it, great. If you want to be an instructor, great. If you I'll try to make it as easy as I possibly can. We've got to get your information, your insights, your wisdom, out to the masses, so that we can educate as many people as we possibly can have all the exciting stuff, all of the cool tech, all of the innovations that have taken place. Be bold, be brave, dare greatly hang out with bold, brave and daring greatly. You're going to be changing the world. Thank you very much for joining. It does real talk. We will be back with another great interview.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/sahar-ehsani-with-intel/">Sahar Ehsani with Intel</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Richard Ku, Trend Micro and txOne Networks</title>
		<link>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-network-solutions/</link>
					<comments>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-network-solutions/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 12 Jul 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7825</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Richard Ku with TXOne Network and Trend Micro about "Powerful and Flexible Cybersecurity Network Solutions to Protect your People and Assets".  Get the answers to your "Industrial Cyber Security" questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-network-solutions/">Richard Ku, Trend Micro and txOne Networks</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/d404452f-a9e7-4a8b-aadc-6c007a3d2483"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Richard Ku </strong>with TXOne Network and Trend Micro about <b>&#8220;Powerful and Flexible Cybersecurity Network Solutions to Protect your People and Assets&#8221;</b>.  Get the answers to your &#8220;Industrial Cyber Security&#8221; questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>RICHARD KU'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/richardku1/" target="_blank" rel="noopener">https://www.linkedin.com/in/richardku1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/trend-micro/" target="_blank" rel="noopener">https://www.linkedin.com/company/trend-micro/</a></p>
<p><strong>TX One Networks Company Website:</strong> <a href="https://www.txone-networks.com/en-global" target="_blank" rel="noopener">https://www.txone-networks.com/en-global</a></p>
<p><strong>Trend Micro Company Website: </strong><a href="https://www.trendmicro.com/en_us/business.html" target="_blank" rel="noopener">https://www.trendmicro.com/en_us/business.html</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Network Solutions" width="500" height="281" src="https://www.youtube.com/embed/mGEKjywz6do?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>Other Powerful Cyber Security Resources:</h2>
<p><a href="https://industrialtalk.com/wp-content/uploads/2021/07/TXone-Network-Industrial-Network.pdf" target="_blank" rel="noopener">TXone Network Industrial Network</a></p>
<p><a href="https://industrialtalk.com/wp-content/uploads/2021/07/High-level-and-Endpoint-Solutions-only.pdf" target="_blank" rel="noopener">High-level and Endpoint Solutions PdF Download</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/threat-intelligence-center/internet-of-things/" target="_blank" rel="noopener">https://www.trendmicro.com/vinfo/us/security/threat-intelligence-center/internet-of-things/</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/fake-company-real-threats-logs-from-a-smart-factory-honeypot" target="_blank" rel="noopener">Fake Company, Real Threats: Logs From a Smart Factory Honeypot &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/lost-in-translation-when-industrial-protocol-translation-goes-wrong" target="_blank" rel="noopener">Lost in Translation: When Industrial Protocol Translation goes Wrong &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/unveiling-the-hidden-risks-of-industrial-automation-programming" target="_blank" rel="noopener">Unveiling the Hidden Risks of Industrial Automation Programming &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/security-in-the-era-of-industry-4-dealing-with-threats-to-smart-manufacturing-environments" target="_blank" rel="noopener">Security in the Era of Industry 4.0: Dealing With Threats to Smart Manufacturing Environments &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://resources.trendmicro.com/Smart-Factory-Success-Story.html" target="_blank" rel="noopener">https://resources.trendmicro.com/Smart-Factory-Success-Story.html</a></p>
<p><a href="https://www.youtube.com/watch?v=mKJomr8HqdQ" target="_blank" rel="noopener">https://www.youtube.com/watch?v=mKJomr8HqdQ</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener noreferrer">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener noreferrer">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong> <a href="https://safetywithpurpose.com/" target="_blank" rel="noopener noreferrer">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>deploy, typically, network, industrial, richard, iot, product, solution, devices, environment, talk, scott, endpoint, diagram, important, cybersecurity, provide, business, txOne, traffic</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go all right, again. Welcome to industrial talk. This is where we celebrate you. That's right you I'm putting my pin is pointing right at you, industry hero. You are bold, you are brave, you dare greatly you innovate. You solve problems, you ask the questions. Why not? Well, what if you are the dream makers, you are changing lives and you're changing the world. This very day at this very moment. That's why we celebrate you. Alright, this is number five. In a series we are doing on cybersecurity with Trend Micro, Richard Kuh is always in the hot seat, getting peppered with questions from me. And if you have not checked it out, you've got to look at the other podcasts to this one. It builds. This is where it gets real. This is why this is stuff is important. You in the digital transformation world.</p>
<p>01:16</p>
<p>You better look into this. Alright, let's get cracking.</p>
<p>01:21</p>
<p>Yeah, it gets real. I mean it is it is head if you're saying yourself, Scott, I want to get into that whole digital transformation journey. cybersecurity, Scott, what do I need to do to get in that digital transformation journey? Well, there's a lot of things. And one of them, of course, is a solid, safe, secure environment, and you need solutions. And you're saying to yourself, Scott, but it's complex? Nope. Richard makes it easy. This particular series, this is number five, of course. And we have been on a cybersecurity journey. As you can tell, we've been walking down this path. And just talking cybersecurity, we spoke of cybersecurity threats, sort of laying that foundation. We're talking about the challenges if you're in that digital transformation. That's number two. Number three, we talk about best practice, because you're already cotton, you're saying yeah, I see the threats. Yeah, I see the challenges. What do I need to do best practices? Number four, you need tools? You need things that are just like, yeah, let me plug it in, do this. And I can start on my security journey. Right. And on this particular series, right, number five, we are talking about the hardware we're talking about. Let's just sort of look at my thing here, because I want to make sure that I get this right.</p>
<p>02:49</p>
<p>We have spoken one last week on the endpoint products, right endpoint products. How do we how do we deploy those today? This conversation is network products. Yep. Don't worry. Richard does a great job at differentiating the two. Right? And so you can, you know, go out to industrial talk, you got, we got these great downloads. I mean, we've got these diagrams, you don't have to, there is no reason Trust me. There's no reason why you can't just sit there and go, I got it. I got it. Let me chalk this up there. And here it is. here's a here's a diagram, I'm looking at a diagram. We're going to have all of that out on industrialtalk.com and specifically the one of our network, it's a 1010 Deck diagram with</p>
<p>03:38</p>
<p>TX, one trend, micro, all of the stuff that's right up there. And it's, it's pretty doggone cool. Even I can follow it. And I'm not the sharpest tool in the shed. Now, before we get into this interview, I want to just make sure that you understand industrial talk is going down the road of industrial talk to Dotto, because I have no other word to call it, it's a change. And I want to make sure that you understand we're not just highlighting me and, and and these wonderful professionals. They're going to be videos, there's going to be articles, and it's going to just be across the board not coming from me but coming from industry, industry leaders who are at the cutting edge, you just go there and then springboard wherever you want to go. If you want information, the latest and greatest information brought to you in a way that All right, this is pretty cool. Industrial talk, the the new one is where you want to go. Trust me, you do want to go there. The number two part is that</p>
<p>04:38</p>
<p>we have this industrial Academy, then we're going to put all this stuff out there on industrial Academy to and what we have come up with is a sort of show, you know share it forward or or give it forward or whatever that that term is, but from an educational perspective to communities and organizations that are in need of what we</p>
<p>05:00</p>
<p>These leaders bring to the marketplace, they've got to learn education changes, education changes lives. It's the bottom line. And we have to collaborate, we have to come together to, to share and be able to provide this wonderful information that is, is available out there. Go to industrial talk, be a part of that effort. Because there are a lot of people, a lot of communities, a lot of countries around the world that would greatly benefit from your insights. And if you want to be an instructor, if you want to share your knowledge, the industrial Academy is where it's at. We'd love to have you on that Academy so that we can help the world from an industrial education perspective. Don't get off tinkly. about that. I know I do. I do. You guys have got it. industry can change the world and change lives. That's the bottom line. All right, let's get on with the interview.</p>
<p>06:03</p>
<p>Well, let's say the series a continuation of the series. Once again, this is network stuff. This we've talked about endpoint, we've got a series out there it is a must sort of consume, and re consume it. Get this stuff, right. Okay. So out on industrial talk, we're going to have this deck, it's going to be in PDF form. and download it, see it, grab it, learn it, listen to Richard, reach out to them, reach out to th one reach out to Trend Micro you will not be disappointed. Alright, let's get going. Enjoy the interview. All right, Richard, welcome back to industrial talk. Now, listeners, this is an important conversation. We're talking cyber security. We're talking we we've laid the foundation, we have a number of cybersecurity related related topics for you to consume. And this one is we're talking about now that we've recognized the the challenges that exist out there, we need solutions, we need solutions to be able to deploy. And that's this particular conversation now, Richard, thank you again, as always, for joining industrial talk, how you doing?</p>
<p>07:13</p>
<p>Good. Thank you, Scott. Good to be back. And I'm happy for for you and your family. Why? Thank you very much, I appreciate that back at you. Absolutely. back at you. Now, let's, let's let's level set, let's talk about products, because we can all talk about the challenges that exist out there, but we need to put something into action. And that's where we're talking about products and solutions that Trend Micro and TX one networks provide? So at our last episode, can you sort of sort of lay out the difference between it OT and all of that good stuff, so that the listeners sort of get oriented?</p>
<p>07:53</p>
<p>Yeah, so you know, I think, as we speak many time, right? You know, one of the big changes in this digital transformation is the convergence of the it OT, and in order for us to provide, you know, a clear guideline for our customer and our partner, you know, we need to kind of define what is, you know, IoT device versus ot devices? Right. And so that's clear. So, you know, I did typically, you know, from my experience, you know, on the IT environment, typically, most of these are multi purpose system and designed to do multiple things like maybe running Microsoft Office, right, or doing some kind of video conferencing, right, or, you know, then this typically on it, so I usually have the latest and greatest version of the operating system. They require internet connectivity for tasks to be complete, right, and they have a higher tolerance for, you know, interruption or latency. And, you know, I think, you know, on the, you know, it side, people typically look at confidentiality as kind of their priority, right. But when you look at the OT environment, the system are typically, you know, mission critical, I carry maybe a single task or, you know, carrying, you know, maybe the tasks are both the productivities, as well as the</p>
<p>09:19</p>
<p>ability of the system is got low tolerance for, you know, interruption and latency, because they have been around for years and decades. And they're designed to do you know, one task, right. And so any type of performance impact would be a big challenge. You know, some of the system on the OT environment are typically air gapped, right? They have no internet connectivities and update in patches, right? Typically doesn't happen, you know, often right? And they have to be on a schedule maintenance in order for them to do any updates or patches. And, you know, I think availability and safety is kind of the priority, right for many</p>
<p>10:00</p>
<p>This organization on the OT side, right, so on a high level, I think those are kind of distinction between the it OT, and then when you go down to the, you know, product level last year was a podcast, we talked about our employee product. And these are, you know, you know, typically designed for employees that have issues deploying, let's say, a conventional, you know, you know, anti malware or security solution, because, you know, these environments are typically your legacy, and in tenant for doing your single task, and the resources are limited, and they have no internet connection. So you need a special type of endpoint solution that's designed for those. And that's what we talked about on the last, you know, basically podcast, right? Now, let's shift gear to the networking product, right. The networking product, typically, you know, you know, what we have here is are designed to address some of the challenges in you know, OT networks, and that will be happening when you have kind of like a big flat networks without proper segmentation, or you have a lot of unpatched protocol or vulnerability protocols or on you know, depend also as you know, a lot of unpatched, you know, say, devices, right, that you need to address. And, you know, also, you know, someone in our network environment typically have weak authentication, right, and non encrypted communication, you know, between different devices. Right. So, that's what the network product is designed to address. So as endorser diversity to different the type of solution that we have, let me ask you this question.</p>
<p>11:52</p>
<p>Just to find for the listeners out there, what do you mean by big flat networks?</p>
<p>11:59</p>
<p>Well, I've got traditionally, right, you have, I would say, you know, on the OT side, you have people, you know, building the networks, and just the hiring pieces to arrive and not, not really well design or structure. And so you're gonna have basically system device everywhere, but what are our say, architect well into that environment, so you can see a very flat network like that, and it's more challenging to address because they're everywhere. Right? Thank you that that, that makes complete sense. Now, let's start talking about now that you've identified that big flat network, you identify the challenges associated with an ad just, that's, that's pretty much all businesses out there, they just sort of evolve and grow as, as business needs. That's a mad right. So let's talk a little bit about how we can sort of secure that big flat network.</p>
<p>12:58</p>
<p>Yes, so, you know, within a network product or solution that we have, we have a total of,</p>
<p>13:06</p>
<p>you know, four products that is designed for that kind of environment, right. And so, the very first product we have is called the edge IPS. And these are basically a single segment and then designed to address a darkened environment and they typically, you know, think this system about 300 megabit per second, just, you know, now analyze the traffic and it's very versatile and can be deployed easily. And you know, the hrps itself can also provide some level of IP and protocol whitelisting in there, it can be deployed in a harsh environment, and we also provide you know, your virtual patching right onto the device itself. And it is how we bypass right. So, this is kind of our single segment, edge IPS product or the next level product</p>
<p>14:01</p>
<p>is called the edge fire. And this is basically is a tool</p>
<p>14:07</p>
<p>when, and you know, I was a VLAN interface, and it can help you to you know, do some level of micro segmentation, right, and it can also be deployed on a harsh environment, or it also include currently virtual patching, and you know, if you like, right, you know, typically we have this convergence between it or, or even like, say, at the shop floor, or let's say in a manufacturer, you can actually put a, you know, between East and West traffic protection, right. So, it's got some,</p>
<p>14:40</p>
<p>you know, network access, you know, you know, I think control in there and you know, nit in firewall capability. So this is kind of our hrps right, and then the next level of the product we have is the edge IPS probe. This is a system or network device that have</p>
<p>15:00</p>
<p>1224 and 36 and 48 segments, you can deploy to the current environment when you know, and they typically they are about 10 gigabit per second to, you know 20 gigabit per second. So it's a high performance, you know, you're in the system right and it allows you to basically can deploy an interstate between East and West traffic or maybe north and south traffic, but in</p>
<p>15:28</p>
<p>this particular edge IP is broken help you to basically cry on a network, you know, do you do like a network segmentation is got its own dedicated in the management port. And you know, it also provided a virtual patching, audit from programmable hardware bypass are also included, and it can be deployed like to say on East West traffic. Very good. And I got</p>
<p>15:54</p>
<p>I got an interrupt here, when we start talking about east west, north south traffic, what do you mean by that?</p>
<p>16:01</p>
<p>Yeah, so typically, when you have this convergence, right, between</p>
<p>16:05</p>
<p>God, right, and, you know, you know, and that's what we call it on the east and west traffic, right, you know, maybe the old ci ci will be kind of your web traffic and kind of your it sites to ease traffic in between, right, you might have a DMZ zone, right. And that's where we call, you know, East West traffic. And then I did on the previous</p>
<p>16:29</p>
<p>I think, you know, podcasts that we did, I talked about the iisa, you know, IEC 62443,</p>
<p>16:39</p>
<p>you know, reference model, a lot of people call it the producer model, right. And when you look at, you know, that kind of architecture or reference architecture, used, you know, you know, organization typically layout, you know, the gen network architecture, from a level zero, level one, level two, level three, and a in to the enterprise environment and the different level, that's what we call the north south traffic, because you have a device talking to maybe a PLC, and an HDMI machine was on a SCADA system, right? So that's that level is called what we call the north south traffic, and then between it OT, that's what we call east and west traffic. All right, very good. I had to ask the question, because I'm sitting there thinking to myself, What do you mean by that, but now it's, so listeners, we're gonna have the the diagram, when he starts talking about north south, we talk about level 123, and so on, there's a good diagram that is, will be available. And then of course, East West, it OT and all of that convergent, which is an important component that don't don't gloss over it. That's that's important, too. All right. Now, we know what you guys got. Maybe I got the audience. Oh, you want to?</p>
<p>17:59</p>
<p>Yeah, I can we can share that reference architecture.</p>
<p>18:04</p>
<p>We want on that.</p>
<p>18:06</p>
<p>podcast right now. All right, listeners, we're gonna be sharing it as we speak, right, as we speak.</p>
<p>18:14</p>
<p>All right, here it is. If you're out there on video, you'll see it if you're out there on podcasts, we'll go to the video because you won't be able to see it on a podcast. So here we go. We've got the diagram. Take us through it again there, Richard.</p>
<p>18:30</p>
<p>Yeah, so this is, you know, it typical, our, say, reference architecture that I put together. And I take into account on the left side is the OT networks, right? This is the, you know, OT environment, and on the right side, which is the information technology environment, right. And that is what your traditional IT environment on the top is kind of your cloud and virtualization or, you know, what I call the connected world,</p>
<p>19:00</p>
<p>you know, for the cloud. And so when you look at this environment, you can see there is a bridge, right, or a DMZ zone between it on the right side, and then the old T on the left side, right, and this what I call the currently where you can deploy some of the edge IPS pro in that area. And this is kind of what we call the east and west traffic, and then the different levels from level zero, you know, 123 and four, into the cloud, right? And that's kind of what we call it because I know it's out, you know, traffic. And that's where you can deploy some of our solution, you can deploy as a one to one relationship as a maybe putting ntps in front of a PLC. Or you can deploy, let's say an edge IPS Pro, right in front of whole level or the whole segment, right. And so that's what we call the north and south traffic. So hopefully that kind of cleared up a little bit. cleared it up for me, and I'm the most important person on this pocket.</p>
<p>20:00</p>
<p>Just kidding, don't don't even die. I don't want to hear any email saying, Scott, That's not right. All right, let's go into. So we have right now we have the the, we've talked about edge IPS, we've talked about edge fire, we spoke about edge IPS Pro, we talked about one to one, one to many relationships. And, and that's all great, that's all good. But I need to see this information, I need to understand what's taking place, what type of solutions do you have out there for that? Right. So, you know, with all those different products, as you meant, it is very challenging, right for customer and you know, partner to have visibility into, you know, all the different devices that they have, you know, what type of threat is being detected, what type of protocol they are, you know, we are intercepting. And so, you know, we also develop a, you know, a product called key defense counsel, right, and this can support up to 1000, network segmentation, right. And it provide basically, a centralized management for you to, you know, have better visibility into all different threats that come into your environment, and, you know, whatever activity is there, and what type of threat that we detect. And but also it gives you the ability to basically Central, basically, deploy security policy, right, and, you know, the latest signatures or rules across Samsung device, right. And, you know, like, a lot of challenges and a lot of people have is, you know, all the different shadow ot or the different devices coming through, right? How do you have visibility into production environment. And so this Management Console also give you that level of visibility across all your audio devices. And it can be integrated with your let's say, you know, a third party, same platform, right, if you have your own SOC, and you want to be able to integrate all the train record, you know, gx one networks, solution into the SIM, we can send all those log orders, you know, threat intelligence directly from our console into the sim so that people can have now a corporate wide visibility across both the IT side, and OTS are on the same. So this is something that we can provide using this central management product called the old key defense counsel. Okay, so I stick my business hat on, I recognize the necessity to have a robust cybersecurity strategy. You've mentioned, three products that are out there, OT environment, whatever it might be. And then of course, you got the Council, the console, excuse me, that allows us to sort of take a greater look at all of the data and all the information and be able to be proactive in our action.</p>
<p>23:03</p>
<p>What, where do I even start? Okay, you got the edge IPS, you've got the edge fire, you've got the edge IPS Pro, you got the console? Where do I start?</p>
<p>23:15</p>
<p>Yeah, so that's a very good question, Scott. And typically,</p>
<p>23:20</p>
<p>you know, many of our customers, you know, come to us, right. And, you know, we will basically, you know, talk to them about some of the business and technical challenges they have. And we'll try to assess what kind of environment they have, what what type of, you know, issue they have, and then we will provide the right recommendation, you know, to them, right, and, and also the level of comfort that they might have, for example, you know, some organization may not want to deploy, you know, the complete solution, or what we call the defense in depth solution, right, from endpoint all the way up to the cloud. And in the network, in everything in between, you know, what some people typically do is they say, Hey, you know, what, I have, you know, HDMI machine running Windows XP is and has been around for decades and don't have a lot of patch of vulnerability, and we got a lot of vulnerability, what can you guys do to help us and so we'll assess that kind of use case, and then we will provide the right offering to address that simple inability Hmm, machine, you know, for in this case, it would be a stellar one, you know, still in force or sell or protect, right. So, that can certainly typically happen quite a bit. But we will help the customer through that journey to get the right product into the right environment, and also the level of comfort that they might have. I like the term journey because, for me, if I had my business hat on, I would be overwhelmed. I would, I would know one side that there are challenges that exist within the cyber security</p>
<p>25:00</p>
<p>space in my business. And again, I don't know where to go, I don't know where to start, I don't know where to take my first step. And it's it's imperative that I have a relationship with an organization that can guide. Do I have to? Can I do it incrementally Do I have to make? I mean, you've got so many wonderful products. Can I do it incrementally? The Big Bang? What what? What's the recommendation?</p>
<p>25:28</p>
<p>Yeah, so I think, as I mentioned, right, is really depend on the comfort level of the customer, you know, as we all know, right on the OT environment, or traditional, you know, these devices never have any security built in or security does not get play a very important role. And so many organizations tend to kind of, you know, I will say, deploy a solution like this smaller, incremental, you know, why, right. So, you know, last, you know, I will say, you know, episode, we talked about the different endpoint, right. And so, you know, for example, if you just want to start with scanning all the contracted machine, right only first, before they do any kind of maintenance on my PLCs, or my network, OT networks, you could just get a product called portable security, right, or you just do the scanning of all the contracted machine before you come in, right. And then that will be kind of maybe the simplest and easiest way to start. And then you might go to the next stage, right, where you say, now I feel a little bit more comfortable, let me put something in a, let's say, my Windows XP machine, because they haven't been able to get any patches have been vulnerable, and we're just worried and concerned, then you can go to next step where you deploy all your stellar, protect or enforce into that environment, right? So yes, you have the option I and you know, to basically deploy them incrementally, or you can deploy everything really up to your comfort level. And that's what we're here to, to kind of here to help you to go through that process. And make sure we make you feel comfortable. And then you can deploy the solution. And typically, the customer also will kind of go through the proof of concept, right? Make sure that they feel very comfortable before they actually deploy. So so all those options are available to the customer. I think it's important, I think this is a vital conversation.</p>
<p>27:31</p>
<p>In given the speed, just like anything else, even this digital transformation journey that we've been talking about and the necessity to to deploy proper cybersecurity, it's moving fast as well. And just like cybersecurity, it's moving fast as well. This is this is a subject and topic and relationship that needs to be nurtured. Because you can't do this on your own, you need</p>
<p>27:55</p>
<p>companies like Trend Micro TX one networks, to be able to develop that relationship, because just telling you right now, for me, personally, I get nervous, I get nervous when I hear things like that. And that means I want to look for strategic partners to be able to have great conversations to make sure that that my business is secure. How would somebody get ahold of you there Richard?</p>
<p>28:17</p>
<p>Yeah, so, you know, all these different solutions are just talked about right there are endpoint solution or networking products, right, they are readily available through all our channel partners right turn micro is very much you know, a channel company so we actually sell the market orders back to our channel policy, you can reach out to your channel partners for you know, recommendation and guidelines on how to get access to some of these products. Or you can reach when you go to our website to get a little bit more information on it@www.trendmicro.com or you can also go to our TX one network their website and you can find more information. And if you want to reach out to me, you can email me at Richard underscore k u at when Microsoft COMM And I'm happy to answer any questions you might have you related to some this particular product we just mentioned, this is more of a very high level. And if you want a more deep dive, then you know we'll set up a call and we'll walk through this product for you. Alright listeners, there's no excuse. You have all the contact information. This is an important topic. This is an important solution. This is important for your business and the integrity of your business. Reach out to Richard and team Trend Micro very important. Do not hesitate. They'll they'll they'll help you through it and hold your hands because they they've been through it and this is a very, very important. Richard, thank you very much for joining again, industrial Talk.</p>
<p>29:52</p>
<p>Thank you, Scott. All right, listeners. We're gonna wrap it up on the other side. All the contact information will be out on industrial talk as well as</p>
<p>30:00</p>
<p>All of the presentations, everything that you need to get this thing rolling will be out there. Thank you very much. Stay tuned. You're listening to the industrial talk Podcast Network.</p>
<p>30:17</p>
<p>All right, this is once again, it gets real here. This is cybersecurity. This is a series this is number five in a hopefully expanding series, because this topic is absolutely important. And must, must be shared with the globe. Alright, Richard knocked it out of the park. Again, that works. Alright. Again, I want you to hear me out.</p>
<p>30:43</p>
<p>What you have inside your head is important. And it can change lives. If you're an industry. The industrial Academy is for you. I want I want to encourage you to reach out to me and say, Scott, I want to be a part of that great. And I want to be able to share that education with the world. That's what this whole beautiful digital world that we live in. You can change lives. You can transform lives, you can definitely create dreams. You are bold, you are brave. You dare greatly hang out with people who are bold and brave and daring greatly.</p>
<p>31:16</p>
<p>Nothing could stop you. All right, we're gonna have another great, hopefully, cybersecurity interview right around the corner.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-network-solutions/">Richard Ku, Trend Micro and txOne Networks</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Endpoint Solutions</title>
		<link>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-endpoint-solutions/</link>
					<comments>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-endpoint-solutions/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 09 Jul 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-endpoint-solutions/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Richard Ku with TXOne Network and Trend Micro about "Endpoint Solutions that Secure Legacy Systems and Systems with No Internet Connectivity".  Get the answers to your "Industrial Cyber Security" questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-endpoint-solutions/">Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Endpoint Solutions</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/1d91e381-12f9-4f33-bd7b-3e164231d099"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Richard Ku </strong>with TXOne Network and Trend Micro about <b>&#8220;Endpoint Solutions that Secure Legacy Systems and Systems with No Internet Connectivity&#8221;</b>.  Get the answers to your &#8220;Industrial Cyber Security&#8221; questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>RICHARD KU'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/richardku1/" target="_blank" rel="noopener">https://www.linkedin.com/in/richardku1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/trend-micro/" target="_blank" rel="noopener">https://www.linkedin.com/company/trend-micro/</a></p>
<p><strong>TX One Networks Company Website:</strong> <a href="https://www.txone-networks.com/en-global" target="_blank" rel="noopener">https://www.txone-networks.com/en-global</a></p>
<p><strong>Trend Micro Company Website: </strong><a href="https://www.trendmicro.com/en_us/business.html" target="_blank" rel="noopener">https://www.trendmicro.com/en_us/business.html</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Endpoint Solutions" width="500" height="281" src="https://www.youtube.com/embed/6Awcnia5OXo?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>Other Powerful Cyber Security Resources:</h2>
<p>High-level and Endpoint Solutions PdF Download:  <a href="https://industrialtalk.com/wp-content/uploads/2021/07/High-level-and-Endpoint-Solutions-only.pdf" target="_blank" rel="noopener">https://industrialtalk.com/wp-content/uploads/2021/07/High-level-and-Endpoint-Solutions-only.pdf</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/threat-intelligence-center/internet-of-things/" target="_blank" rel="noopener">https://www.trendmicro.com/vinfo/us/security/threat-intelligence-center/internet-of-things/</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/fake-company-real-threats-logs-from-a-smart-factory-honeypot" target="_blank" rel="noopener">Fake Company, Real Threats: Logs From a Smart Factory Honeypot &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/lost-in-translation-when-industrial-protocol-translation-goes-wrong" target="_blank" rel="noopener">Lost in Translation: When Industrial Protocol Translation goes Wrong &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/unveiling-the-hidden-risks-of-industrial-automation-programming" target="_blank" rel="noopener">Unveiling the Hidden Risks of Industrial Automation Programming &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/security-in-the-era-of-industry-4-dealing-with-threats-to-smart-manufacturing-environments" target="_blank" rel="noopener">Security in the Era of Industry 4.0: Dealing With Threats to Smart Manufacturing Environments &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://resources.trendmicro.com/Smart-Factory-Success-Story.html" target="_blank" rel="noopener">https://resources.trendmicro.com/Smart-Factory-Success-Story.html</a></p>
<p><a href="https://www.youtube.com/watch?v=mKJomr8HqdQ" target="_blank" rel="noopener">https://www.youtube.com/watch?v=mKJomr8HqdQ</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener noreferrer">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener noreferrer">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong> <a href="https://safetywithpurpose.com/" target="_blank" rel="noopener noreferrer">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
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<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>trend micro, solution, network, product, industrial, richard, environment, reference architecture, system, cybersecurity, endpoint, podcast, listeners, protect, security, update, cloud, tx, machine, talk</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's get all right. Again, thank you very much for joining industrial talk. This is a continuation of our cybersecurity focus, our cybersecurity content training brought to you by those wonderful people at Trend Micro, they absolutely know what they are doing. And if you don't think that cybersecurity and managing those threats is not important, there was another ransomware event news out there. Let's get cracking. Yeah, again, this is much. And I think what I've seen in this particular conversation is one, if we can make the protection and of your systems that exist today, sort of seamless, painless, all of that good stuff better for you. Trend Micro is going down that road. Alright, this is number four in a series of, we're gonna have six now this is number four. And we had cybersecurity threats. gotta listen to that one. Absolutely great. And then podcast number two industrial businesses and technical challenges as you go through this digital transformation journey. A must cybersecurity best practices. So we're all saying there are threats. There are challenges. There are best practices, right? That's our series. Today, we're going to be talking about getting into the products, you just can't just have this conversation, you've got to have solutions. You've got to have concrete, doggone solutions to be able to secure your network, get work done, make it safe, do everything you possibly can and and prevent bad people getting into your your network. So what we're going to be talking about is endpoint products and solutions on this particular podcast. The next one after this, we're going to be talking about network products. Okay. And then hopefully, we'll get the CEO of Trend Micro talking about what that future looks like. What are the challenges that exist? What are the opportunities, it's bright, secure, all that good stuff. So on this one, Richard Kuh, again, going to be knocking out of the park going to be talking about endpoint solutions. And I'm telling you, man, this is cool stuff. They've got a great, great solution out there solutions with an S you can hear my ass in that one. All right, enjoy of this episode. Richard, welcome back to industrial talk. Now, listeners. This is podcast, and video number four. The other three, you have to you have to look into them, you have to find them. podcast number one, we talked about cyber security threats, challenges and risks. That is podcast number one, podcast number two included industrial business, and technical challenges for you businesses out there that are going down that digital transformation journey. The other number three was cybersecurity best practice, big time, go out to industrial talk att.com. And you will find great links into those standards for you as a company going down to that digital transformation. Now, what we're going to be covering on this particular podcast number four is industrial cybersecurity solutions that are provided by Trend Micro and I think what we're going to do for this one, so that if you're, if you're looking at the video, we're going to share some slides. If you're out there on podcast world, you're just going to have to find the video, but we're going to do the best we can to explain what the network looks like. And we're going to segregate it into two, one, an endpoint solution. And then the next podcast what we're going to do is we're going to talk about networking solutions. Richard, did I cover it right? Yeah, Scott. Looks like we're right on it. All right. All right. Let's, for the listeners out there. We've talked about a lot of cybersecurity stuff. We've talked about the market out there. We've talked about the environment. We've talked about pretty much everything that you could possibly make. Now we're sort of getting into the nitty gritty Richard, we're getting into the real, you know, hardware, the stuff that needs to be put into practice and in input on your network. Give us a little high level overview of the product lines and the solutions you have.</p>
<p>04:58</p>
<p>But Thanks, Scott, so much. I think over the last, you know, several podcasts, we talk about the risks, right, we talk about the challenge, and also we talk about some best practice. Now on this particular podcast, we're going to focus very much on some of the new, you know, industrial console cybersecurity for on trend, micro and TX one networks, right. And so, as you mentioned, we're going to cover in two section, one section is going to be about the endpoint. And then of course, the networking product. But specifically on a high level, you know, one of the things that I typically recommend to the customer and many of the partner is that, if you have a chance, right, go and look at the reference architecture for you know, from is a 99, or some people call it the Purdue reference architecture, right. And in that particular reference architecture, or, you know, basically, they organize a struct in such that you have an operational technology environment, and then you have an information technology environment and a VR cloud. So maybe if I can share, Skype absolutely makes it for me to share now. Yeah, absolutely. Right. So here is basically kind of our recommendation cybersecurity for industrial control environment. And this is kind of our defense in depth, you know, offering, right and as I mentioned, this is a high level flash reference architecture, I design I put it together. So on the left side is your typical reference architecture for ot environment, right. And as the, you know, Purdue model, as you can see, in there, you have different level, or you know, from starting from the level zero, level one, level three, to level three. And then of course, you have the connected world, or this is what we call a cloud, you know, environment. And so on the operational technology environment, you have the low level zero, this way, you have all the sensor, all the devices, right, and then the next level level one is to connect all your control networks, like your PLC your to your DCs system, right. And then next level two is kind of your supervisory network, right, this is where you see all the different, you know, Asian machines, the status system and stuff in that, right, and then that next level, our three, this is kind of your operational and your control, network environment. And typically, this is where you have all the, you know, your traditional universes, you know, up to date, latest, greatest, you know, Windows or Linux or, you know, VMware environment, right, and this guy very much happy to on that operational side. And so this is kind of how we see many organizations structure, their ot environment, and the on the right side is your traditional enterprise, you know, information technology, or IT infrastructure, but we're not going to talk about that. And then, of course, you know, last but not least, on the very top, you know, we talk about the connected world, or this is kind of your cloud environment, right. And if you are going through that transformation, and you're leveraging the different cloud, you know, the public cloud environment that you do want to secure those as well. So, this is going to be a high level on the very left side, right, these are additional, you know, I would say environment that we also typically recommend customer to protect, because you do have a lot of contractors coming in to your lab and perform kind of maintenance or updating, we want to make sure those those contractors are secure right. So on a very high level, this is kind of our reference architecture. Now, from a solution perspective,</p>
<p>08:57</p>
<p>let me let me let me let me on. So listeners, what we have is we have a slide and the slide has multiple levels and the various security that is necessary for those levels. I think that because we're going down the cloud that's important that is a part that is also a part of that digital transformation journey. And then of course, specially today you have a lot of contractors coming on, on on your network and and and that is very important to be able to protect your, your overall network. And that's why trend micros got a great product for you now. Richard, will I will the listeners be able to download this particular slide from industrial talk?</p>
<p>09:44</p>
<p>Yes, I think what we will do is I will share this couple of this live with us you can you know, make that available to the listener as well.</p>
<p>09:52</p>
<p>Good. Okay, proceed. Oh,</p>
<p>09:55</p>
<p>yeah. So as we discussed, right, you know, at the lowest level level, zero and level Want to read this is typically all the sensors and devices. And, you know, traditionally, I think it's very difficult, you know, to put any kind of security there, if it's already been developed and already put in place. However, if you are, you know, saying building this device, you know from the ground up, then there is offering out there right from Trend Micro where we provide a set of binary or security SDK that you can actually take this binary and bake right into your device itself, right. So this is the product, we call Trend Micro IoT security solution. And it's available there as well. And then as you move to level two, right, this is where all your PLC, or DCs system and your RTU, right, this is where you have different cables, from Trend Micro, you know, for example, you can have our hrps, right, and that can be set in front of your PLC, or DCs, make sure that all the traffic coming in out of the networks, you know, that device up, check is and make sure that it is not have any kind of bad things coming through or going out, right. So that's kind of the level two, or level one. And level two, you have, you know, all the difference scalar system or the HDMI machine. These are typically, you know, Windows seven or Windows XP, right, it's been around for who knows, in decades and haven't been update or Microsoft patches, right. And so, we do have a couple products here, you know, one of the product we recommend highly is a product called stellar protect, and this is a lockdown whitelisting solution. And we'll talk about a little bit more in some of the use case. And then of course, if you move to the color, the level three, right, this kind of your operational or your control center, right, where you're going to have probably your latest and greatest, you know, say operating system, everything from VMware to your, you know, let's say on premise environment, cloud on different version of Windows or Linux, and then you can you need to secure this right with many of the solution for Trend Micro, and we can talk about that as well. And then last but not least, your cloud infrastructure, right, you leveraging public cloud, like Microsoft Cloud, or you know, the AWS, you definitely want to secure those public cloud as well. And we have solution, and we can talk about that. So on a very high level, and these are the products that we're gonna get to talk a little bit more, or maybe last but not least, you can, we're going to mention about, you know, you have a lot of contractors will come in, right, and you know, they want to build, perform maintenance and update on some of these PLC system. So we have a product called portable security, right, they allow you to basically perform a scanner on the system, make sure they are in compliance first, before you allow them to actually connect to your network. So that's a product called portable security. But we can talk about a little bit more as we go into the next question. Excellent.</p>
<p>13:03</p>
<p>One question I do have is, given this given the situation, given this solution, this diagram, how does somebody like me keep current with all of the requirements, all of the protection that is needed? on an ongoing basis? Does Trend Micro make that easy? Or seamless? Or how does that work?</p>
<p>13:31</p>
<p>Yeah, so the 10 on the vertical you're coming from right, because, you know, soon vertical, they are air gapped, they are completely isolated networks, and they don't allow any type of connectivity into the cloud. So for example, you got maybe the power and energy right there, you know, typically don't connect to the internet in that kind of scenario, right, then you will have to designate right in a system that can be connected to internet and you are allowed to basically you know connect with that system and that system then be allowed to download the latest update in patches from Trend Micro and from there, we can update all the software that deploy within an organization. So that's one way to do it. In the air in an environment where you are you know fully connected the internet right for example, if you you know, connect it into the cloud or into the internet, they in that case, almost every single product that we have available today. Basically, every time you load the system or the program or the software, it will automatically check to make sure that you have the latest and greatest you know updating patches available and if it is not, you know up to date he will download and automatically update that for you. Right so it's really dependent on the type of customer You are the environment you add. are you connected internet or basically all Isolated or air gap, right? So there's different options we can provide. Love it, love it. Now</p>
<p>15:05</p>
<p>let's start let's venture into your endpoint solutions. Can you sort of give us a little rundown of what those are?</p>
<p>15:14</p>
<p>Yeah, so from an endpoint perspective, right, you know, we have, I would say, kind of three solution that we are making available today to our customer, right? The first solution is what we call our Apex one, this is just your traditional, you know, endpoint security solution that provide, basically, you know, you know, Ai, intelligent, you know, auditor intelligent, you know, scanning a lot, you know, basically, signatures as well as some rule base that we provide. And also, you know, that's kind of your traditional, you know, the endpoint security solution. And you can protect all your latest and greatest Windows environment, right. And so, that is another product we have called Apex one for your, you know, I was convinced, you know, a Windows environment. Now, if you are on a critical environment, you know, especially like a Hmm, machine, or skater system that are running, let's say, Windows seven, or Windows XP, right, and many of these systems probably have been around for decades, where and you haven't even have a chance to patch or update, or, you know, because Microsoft haven't provided any, you know, available patch today, then we have a product called stellar protect. And this is a lockdown whitelisting security solution that basically allow you to deploy into the host itself, and was installed that we basically do a query of all the files and application in that system. And then we calculate a hash and make sure that these are the, you know, approved file that only allowed to run that machine. And then we'll lock that system down. And then only those files or the application that you approved it to run on that machine are allowed to run anything else beyond right on that list, it will not allow it to run. So for example, if you have a ransomware, right, they try to compromise the machine. But because the father was on the approved list, right, and therefore he won't allow it to run so you can prevent or protect that machine from being compromised by malware. Right. So that doesn't, you know, you know, the auto product would castella protect, right. And then last but not least, that's a product which is a USB, or we call it a portable security, right? And portable security. It's a very simple on demand scanning solution that can address many use cases, right? What are the use case we talked about was contractor who bring the laptop, they want to do perform some kind of update or maintenance on your PLCs or this year. So you want to make sure that those systems are up to date and not being compromised, or it's clean before you allow it to connect to the PLC or to your networks. So that's one use case, a portable Security Console will allow you to perform a scanning on the system first, before allowed to connect to that environment. What are the use case on portable security is that if you have an air gapping environment, right, you have zero connectivity to the internet, but you still want to make sure that those machines are, you know, clean and in compliance and make sure they don't have any dirty files in the system. You can take that USB stick, right and you gajic go to, you know machine on that air gap environment. And you can perform a scan of the system to make sure that it is clean and its compliance is not dirty, right? And then it will allow you to be compliant. Right. So that's another use case that border security can can address right so and so, these are three endpoint security solution that you know is really purpose built for, you know, many of these industrial, you know, site, you know, environment is you know, especially for some of this old systems.</p>
<p>19:37</p>
<p>So what I hear Richard, what we have is sort of that the apex one is a more of a traditional type of protection product, right traditional, and then what you have and I know I've been out there in the field and you know it because you're listening to me, you have legacy systems out there that are just all the better around for decades, and you need a product to be able to provide protection for those systems as well. And that is stellar. Right? Did I get that? Right? still protect? Yes, stellar, protect. And then finally, and this is something I see all the time. And the problem is, is that I see contractors coming and going, I love that use case, they come and go, come and go plug in, they get on the network, they do whatever is necessary. And, and this is the first time, Richard that I've heard of a product that you could sit there and go, Hey, well, we want you to get on the network. But we've got to make sure that your, your product, your your computer is in compliance. So let's just do this real quick. The value or the benefit of that, and what I hear is like, if it comes back, and I like the fact that it could be green, yellow, or red. But if it comes back and let's say it's read, then you could do something about it. It's like, okay, Hey, you got a problem? Let's clean it up before you can get on the network. Did I solve? Did I sum that up? Right?</p>
<p>21:06</p>
<p>Yeah, it especially the last row we see, you know, infection, you know, every infection over and over again, because, you know, people, you know, tend not to understand that use case. So they allow people just, you know, anyone just to connected, you know, that way just to update the, you know, your sees, and, you know, I see that all the time, right? Oh, yeah.</p>
<p>21:31</p>
<p>time I got him. If I had a nickel every time that happened, I'd be a rich man. Because it just it they that that's what happens. They come running in, plug, boom, get online, do whatever is necessary. And it happens all the time. All right. Anything else that we need to cover with this particular conversation? What we have is endpoint solutions with Trend Micro TX one networks. Great stuff. We talked about, sort of that overall diagram of how you protect your network, which will have out there on industrial talk. That's great stuff. And then we have three products that are specific to endpoint. That is Apex one, Stella, Stella. Right. And then yeah, and then, of course, you've got that the, the the portable solution of that. Sort of like it's just a thumb drive. So that's those are the three products. That's correct. All right. So yeah, I'm listening to you. I'm listening to you right now. And I want to know more about this, I want to be able to dig deep, I want to be able to have links, I want to see stuff I want to I want to experience, do you have a specific website that we could go to, as a listener to find out more?</p>
<p>22:59</p>
<p>Yes, so Scott saw all this part and print product I just talked about, it's available at trend micro.com, right, or LR, TX one. networks, right. And you can go there, right, you can actually download the software, rather stellar protect, as well as the apex one. And you can start to basically play with the product. Now, specifically to the proper security, because it's a you know, hardware. So it will require us to you know, ship a physical device into your, you know, office for you to, you know, you know, do a proof of concept or play with the product. So, if you're interested on any other product, the software you can follow, but the hardware version, you have to basically contact us in a one make sure that it can't be sent out to you know, you to test or verify or play with it. And look at the way the product work. Beautiful. Now, listeners, we're gonna be talking in the next episode and next podcast, we're gonna be talking about Network Solutions, because we're just scratching the surface now, one last question.</p>
<p>24:15</p>
<p>This is fantastic stuff. Richard. Fantastic. How does it it just, it'll stay up to date. Now we'll get out. You have solved that challenge too. Right?</p>
<p>24:29</p>
<p>Yes, yes. As I mentioned right depending on you know, the type of customer and the environment you have you know, if you're you know, unless you're truly connected environment and you have connectivity to internet then yes, you know, we always provide the latest update and patch and you know, rules a signature necessary to address the latest you know, you know, threat you know, from out there and once you connect, we will automatically download and update you know, software and upon itself. You If you want to non connected environment, right is all your gap that you have to basically, you know, connect to a designated machine that allow you connectivities into the internet. And then from there, you can not download the updated patch in there perform the update to your network by yourself. And that requires a little bit more effort on the on the IT side, but you know, I think that it's always there. And you know, you have to do it.</p>
<p>25:27</p>
<p>Love the solutions. Love the conversation listeners. Again, don't worry, don't fret, it'll be out at industrial talk.com it'll be you'll be able to find it in a jet second, get it there's no, there's no excuse for not being properly protected. Because Trend Micro has done a great job at making it making it work. Richard again, you you've hit it out of the park, thank you very much for joining industrial Talk. Thank you, Scott. Again, listeners, we're gonna wrap it up on the other side. Remember, we're going to be talking about Network Solutions in our next episode. So stay tuned. You're listening to the industrial talk, Podcast Network.</p>
<p>26:19</p>
<p>All right, once again, please make a note that this is number four in a podcast series that we're really tackling cybersecurity, getting all the answers out there as much as we possibly can. This one, again, endpoint products. TX one, networks. Trend Micro. They're out there. important, important stuff. Now you say to yourself, Scott saw great chirpin it's out on video, all that good stuff. Yeah, it is. But you know what else is great? You're gonna have these diagrams to download from these podcasts just go out to industrial talk.com. We're going to have this particular diagram, which is pretty cool. And then in our next episode, where we're talking about network products, we're going to also have a deck of about 10 slides there. So Oh, excuse no excuse. You got the information out there. All right. Be bold, be brave, daring greatly. hang out with people like Richard, like team Trend Micro like team TX one, and you're going to change the world. All right, we're going to have number five in the cybersecurity right around the corner. So stay tuned.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-endpoint-solutions/">Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Endpoint Solutions</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Roger Bou with IoT Solutions World Congress talks about Collaborative Innovation</title>
		<link>https://industrialtalk.com/episodes/roger-bou-with-iot-solutions-world-congress-talks-about-collaborative-innovation/</link>
					<comments>https://industrialtalk.com/episodes/roger-bou-with-iot-solutions-world-congress-talks-about-collaborative-innovation/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 28 Jun 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/roger-bou-with-iot-solutions-world-congress-talks-about-collaborative-innovation/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Roger Bou, Technology Business Director with IoT Solutions World Congress and Fira Barcelona about "How IoT Solutions World Congress and its Members are Global Leaders in Innovation ".  Get the answers to your "Innovation" questions along with Roger's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/roger-bou-with-iot-solutions-world-congress-talks-about-collaborative-innovation/">Mr. Roger Bou with IoT Solutions World Congress talks about Collaborative Innovation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/85bb1fdf-8c35-47b1-8e58-a2b4c9b323ad"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Roger Bou, </strong>Technology Business Director with IoT Solutions World Congress and Fira Barcelona about <b>&#8220;How IoT Solutions World Congress and its Members are Global Leaders in Innovation &#8220;</b>.  Get the answers to your &#8220;Innovation&#8221; questions along with Roger's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
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<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/rogerbou/" target="_blank" rel="noopener">https://www.linkedin.com/in/rogerbou/</a></p>
<p><strong>Roger Bou's Email:</strong>  <a href="mailto:rbou@firabarcelona.com" target="_blank" rel="noopener">rbou@firabarcelona.com</a></p>
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<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Mr. Roger Bou with IoT Solutions World Congress talks about Collaborative Innovation" width="500" height="281" src="https://www.youtube.com/embed/ynFLOPXuSnk?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
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<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong> <a href="https://safetywithpurpose.com/" target="_blank" rel="noopener noreferrer">https://safetywithpurpose.com/</a></p>
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<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>industry, industrial internet consortium, roger, solutions, innovation, iot solutions, barcelona, people, congress, world, event, industrial, iot, mobile world congress, collaborate, listeners, focused, business, different industries, connected</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go Alright, welcome to industrial talk where we celebrate you, the industrial professionals, the industrial heroes, the individuals in the companies that get it done, you are bold, you are brave, you dare greatly. You solve problems. You're changing the world. And as such, you're changing people's lives. That's why we celebrate you on this particular podcast. All right, in the hot seat, we have a gentleman by the name of Roger boo. Now Roger boo was broadcasting or interviewed all the way from Barcelona, because we were highlighting IoT solutions World Congress, the incredible then brought to you by Farah, Barcelona, and the industrial internet Consortium, and he was broadcasting from their World Congress that featured it was what Mobile World Congress, how about that? Let's get cracking. Yeah, we can do this, you know, we talked about in this particular conversation, because we're going to get into it real quick. We talked about the necessity to collaborate, but not just collaborate within your sphere, right? But collaborate externally, different businesses, different industries, to collaborate to solve problems, IoT solutions, World Congress, this particular event, is a great location. And I'm telling you right now, you're going to have it out there on industrial talk, comm all the information that you need. And you need to get engaged with these individuals, because they're all about the future. They're all about highlighting the innovation that is taking place within industry. It is a marvelous, their, their organization, and the people who are a part of that organization are passionate about innovation. So Roger was broadcasting, as you look out on the video was broadcasting specifically from the Mobile World Congress. And it was great to hear the voices in the activity in the background trying to get back to normal. And for me personally, it's an absolute honor to be associated with the IoT solutions World Congress, Farah, Barcelona, the industrial internet Consortium, they put on a fantastic, fantastic show. So here is Roger, and he is talking specifically about the strategic vision of what they're doing at fair Barcelona and IoT solutions. World Congress. Enjoy. Roger, welcome to the industrial talk podcast absolute honor that. All right, listeners, this is pretty cool. This is real time. This is live. This is happening at the Mobile World Congress in Barcelona, right this very moment. It is the 28th. It goes on till July 1, and we get the opportunity to have a conversation with Roger boob. And he is he's a big one. He's He's an IoT event director with Farah, Barcelona. How are you doing? Roger, thank you very much for joining us.</p>
<p>03:14</p>
<p>It's good. It's a pleasure to be here. Thank you very much for having me. Yeah, we're here in the Mobile World Congress. And it's been a great experience to be in banking business again.</p>
<p>03:27</p>
<p>Come on, you know, that's great deal. That's got to be feeling good. Because you guys were sort of, in that whole pandemic environment, you guys sort of had to shut down sort of figure out what to do. Where are you going? What's happening? And it's great. Absolutely. Great to see you at this event. And and sort of getting back to normal. Kudos to the fair of team. I love it. All right. Yeah. It's fun. Yeah, go ahead. I'm sorry, excuse me. Sorry, we're, he's in Spain, I'm in Louisiana, we're going to have a little bit of delay, so don't worry about it, listeners. So for the listeners out there, give us a little background on who Roger is.</p>
<p>04:12</p>
<p>Oh, I've been working in the events industry for the last 12 years. I am the founding director of the IoT solutions for commerce. We do this event in partnership with the different internet Consortium. And we've been growing these events since then, creating an environment for innovation and for innovation applied to each of the industries. And so it's a very creative, very international environment. And we have leading people on the industry ball so it's it's great to do that. I'm also in charge of the tech events in in Fira and the startup events. So yeah, been been busy and very happy to do</p>
<p>05:01</p>
<p>I'm telling you, it's a good busy. I like it. I like the fact that you are focused and team Farah, Barcelona, as well as the industrial internet Consortium, are focused on trying to get things back to normal. And I'm telling you right now, the conversations I've had Roger about innovation, especially over this period of this pandemic, period, have been just absolutely incredible. Because what you guys are doing is just leading that way is is true, blazing that trail of innovation. And that is really needed to create a business of resiliency. How long has IoT solutions World Congress been in? sort of been doing this?</p>
<p>05:44</p>
<p>Yeah, well, IoT solutions? Well, Congress started in 2015. So if you remember in our first revision, but then people talked about m to m. And there were some IoT events, just talking about the big possibility of things getting connected and the million of million of things connected. But we had a different position, because we wanted that to be real. So things get connected to solve some different problems. So we focused on how these connected things will solve industrial problems in different industries, like energy, like fuel ideas, like manufacturing, minutes, etc. And this is our starting point, when out, then there were no commercial model yet or business cases, because there was just innovation and experimentation on the IoT. And now our second division, we are very had some testbed and will have also commercial products that could be sold for companies. And since then, we've been growing. And now we have the next change the next important change for the future, because we've been working very hard in strategic plan for the growth for the next five years. And we are changing a little bit our strategic focus. So instead of focusing on content, and solutions for each of the vertical industries, for manufacturing, for healthcare, for energy, utilities, etc, we are focusing on solutions and content for each of the profiles. Because after studying our attendees, we found that what they really wanted is to have a dialogue between end user, as an industry and user, with their competitors, can also with other industries involved on the future, so that in the future, they see that innovation will not come just as a steal, as it used to be so I don't know, for instance, the energy. industry will innovate and innovation was competing against your competitor innovate something different that made you more productive and new competitor. In the future, what they see is that innovation will come from connecting different industries, for instance, automotive industry, the future of an automotive industry is not making the better agenda, their competitor, but connecting with entertainment platform, with road building, company, and with those companies that are building the autonomous car. So as the driver will not be driving, there's some platform that has to entertain him. And as the car will drive automatically, there are some road builders that are putting some sensors and edge computing in the road zero. So the important thing here is connect garage industry, all these people that are involved in the change of all the industries. And this is the new role for the IoT service. connector.</p>
<p>09:09</p>
<p>Yeah, see, and I think that that is an absolutely brilliant approach to this innovation. And, and what I always see is, is the necessity to collaborate. If you think that you're going to just sort of sit there in a silo and think that I'm going to come up with a solution alone, you're missing it, you're missing a completely it is a truly collaborative model bent on true solutions. True problem solving. What I like is how you're connecting different industries. I think that's brilliant. In any Here's the reason why. It's brilliant because I look at problems maybe a different way then maybe you do like in the case of energy right? There are so wait, there's so many ways of being able to bring us together in a collaborative but different industry. I think it's I think it's brilliant. Now, Roger, where do you see it going? Now you've changed your strategic approach. Where do you see you going with IoT solutions World Congress?</p>
<p>10:22</p>
<p>Yeah, we see that our focus keep the same. So we have to be the place where nobody, people need to design the future of each of the industries. But I see that there's a lot of growth to come. Because as we are as, after the pandemic, all the industries have skilled that detail is the way and that all the industries will be connecting faster than we expected. They need a place where to meet with colleagues and to meet with other people in the industry, where there's about dialogue between these end users about use cases, business cases, some things that have worked into that haven't work, and to learn, to experiment and to, to find new solutions for the new business models. So this is a place that we want them to me, we are working hard to bring high valuable content for these people. And we were expecting to have big growth for the next five years.</p>
<p>11:28</p>
<p>Well, it is a topic it is a focus on many, many businesses minds, if I if I had a nickel every time I spoke to somebody in manufacturing that is looking at how do we digitize? How do we venture into this digital transformation? One of the keys that I have to ask you is that what differentiates your organization and what you and IoT solutions World Congress and internet industrial internet Consortium, you have testbeds, this is not what I would say pie in the sky, you see it in action? Can you explain a little bit about why that is so important?</p>
<p>12:09</p>
<p>Yeah, this is blue. And it's very important and very important since the beginning. Because we want that, for us, it's important that people can touch the solution can understand the solution and can find a real application of this motion. So it's not just talking about an IoT platform that's very abstract, and can be used for everything. But talking about, I don't know how we have had different solutions for agriculture, for aquaculture. For binary, we had also for petrol refinery pro board that went into the tubes and clean them. And we've had different solutions in the investment area. And I've helped people from the industry to understand and to have a clear vision on how this can be applied in a real solution. And it's also most of the attendees also tell us that it's very interesting for them, for innovators, to have solutions, to be able to see solutions not only from your industry, but from other industries, because you can see different approach or different solutions that can also be applied to your industry.</p>
<p>13:21</p>
<p>Again, brilliant, I think that especially today, I think in in light of the pandemic, the necessity to collaborate and collaborate with innovative things, thinkers that are involved with IoT solutions World Congress is I mean, you get a better picture, you get a better picture of what's taking place. The question I have, and when I've been very fortunate to broadcast from IoT solutions World Congress is the speed of innovation, right? There's a there's a, there's a velocity that exists with innovation. How does somebody like me just learn to grow? Where am I at? I mean, it's, it's it's so fast. Roger, how do I how do I manage that? How does this information also get out to the masses that would benefit from this innovation?</p>
<p>14:13</p>
<p>Yeah, this is very interesting, Scott, because as you said, it's, it's so fast. And it's, it's also from collaboration, no one can knows about everything we want can be the best of everything. And I think it needs a lot of dialogue between different people that has different knowledge. And with all that, you can really innovate because, for instance, what what's happening in the next IoT solutions world, that we're introducing new disruptive technologies that are going to change the industries like digital twin, or like quantum computing, and this is going so fast and so fast, but it's important to have people that have the technical knowledge, and people sort of have the strategy in your hand in that they share knowledge. This dialogue between the it the OT strategies, these are important they are because all of them are important part of the solution.</p>
<p>15:17</p>
<p>Again, in light of the necessity to collaborate, even within organizations that have identified themselves as little silos it ot whatever, even that is a, that that is an old model that has to be sort of, at least transitioned out so that everybody's working together, because the solutions that IoT solutions World Congress, and its members are coming up with require that that necessity to strategically look at what the value of these these innovations bring to the business. And, and bottom line it does, Roger. I mean, you guys are right at that cutting edge. How does? I mean, with all the stuff that's been going on? If I go to where would I go to get great information on what you guys are doing? What industrial internet consortium is doing? How do I how do I get involved?</p>
<p>16:16</p>
<p>Well, first day, you've got obviously that web pages of the industrial internet consortium and the IoT solutions World Congress. But you can also ask to be part of the community. And so we'll send you regularly information we send to the community with valuable content. And obviously, there's no places that you have to be that's once a year, the event. So we are we keeping we try to keep in contact with the community during call year. But the important place to be is once a year to meet with people of the industry users, with their colleagues with other innovative people and to, to dialogue with and collaborate with others to find this.</p>
<p>17:06</p>
<p>I'll tell you right now, listeners, I've been very fortunate to be at the IoT solutions World Congress in Barcelona. And it is energized, it is full of individuals that are truly dreaming and making things happen. And they're putting it into action. You walk around the event. And you're looking at the testbed you're looking at the the companies that are representative, small, mid large, it doesn't really matter they have a solution that they are are proud of, and it is being represented and you can have right there a conversation, you can have a conversation of saying I have a problem looks like you have a solution. It is a beautiful event. I kudos to you guys. I mean, it is really an excellent event. And I've been very fortunate to interview a lot of your kryptonite status sponsor people. It's, it's, it's an exciting time. And I for me, personally, I'm so glad that you guys are pushing forward and still making it happen, because this is a topic that has to be discussed. Now. How do they get ahold of you? Roger, then, and for the listeners out there. Roger boo, but it's spelled b o u and I'll have all this contact information out on industrial talk.com. How do they get ahold of you? Roger?</p>
<p>18:40</p>
<p>They can get to me by email. By mobile, I mean, the website of the IoT sources for Congress, I have my mobile phone, my LinkedIn, my email, and I am very glad to answer any of you to attend any of you. And I like it very much. Anyone that can get in contact, I'll do my best to respond as quick as possible and to get in touch with all the</p>
<p>19:08</p>
<p>alright listeners. What we have is we have the IoT solutions World Congress it is brought to you by Pharaoh Barcelona as well as the industrial internet Consortium. It is a spectacular event. It is a must event to put on your particular calendar if you have that opportunity. This is a must attend event. It is in the beautiful town of Barcelona which it is beautiful and outside of the exceptional content and information that you can gain from this particular event. You can also enjoy the wonderful people of Barcelona and enjoy the town of Barcelona because it is something else. Roger, you are absolutely wonderful. You are wonderful. Thank you. That's right listener. I am wonderful too. Straight from Rogers. Alright listeners winner Wrapping up on the other side and we're going to have all the contact information, all the LinkedIn information, all the website information, all the email information. And to get a hold of Roger to get a hold of the industrial internet consortium to get a hold of Farah Barcelona and IoT solutions World Congress, so Fear not. You have no excuse not to get involved. Get involved. All right, we're gonna be right back.</p>
<p>20:22</p>
<p>Sure, and I hope to see you all in Barcelona next. May. And J. Also the food is good food. Also Barcelona. You missed that. Oh, yeah, baby.</p>
<p>20:32</p>
<p>I I did miss a lot of great gin and tonics, too. Yeah. Standby listeners. We're gonna wrap it up on the other side. You're listening to the industrial talk Podcast Network.</p>
<p>20:52</p>
<p>All right, Roger boo is his name. We're going to have all of the contact information to Roger and the rest of that wonderful team at Faro Barcelona. And we're just going to continue to highlight what they're trying to do and what they are doing in the world of innovation in the world of digital twin in the world of IoT, everything that is industrial for Dotto or industry for Dotto or however you want to try to parse it out there, the leaders, global leaders, in all things, getting that content out to help you be a success. What you need to do is you need to get involved. That's what you need to do. You need to get involved ASAP. Go out to IoT solutions World Congress or IoT s and W see IoT solutions World Congress comm find out more, get engaged. And as you will see at industrial talk.com all the information to get in contact with Roger and company. All right, you are bold. You are very brave, you dare greatly and you're hanging out with people who are bold and brave and daring greatly on this podcast, change the world. We're gonna have another great interview right around</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/roger-bou-with-iot-solutions-world-congress-talks-about-collaborative-innovation/">Mr. Roger Bou with IoT Solutions World Congress talks about Collaborative Innovation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Best Practices and Recommendations</title>
		<link>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-best-practices-and-recommendations/</link>
					<comments>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-best-practices-and-recommendations/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 15 Jun 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7698</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Richard Ku with TXOne Network and Trend Micro about "Cyber Security Best Practices and Recommendations for your Digital Transformation Journey".  Get the answers to your "Industrial Cyber Security" questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-best-practices-and-recommendations/">Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Best Practices and Recommendations</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/8f63131e-9f1e-459a-bbf7-fd57541b1e0e"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Richard Ku </strong>with TXOne Network and Trend Micro about <b>&#8220;Cyber Security Best Practices and Recommendations for your Digital Transformation Journey&#8221;</b>.  Get the answers to your &#8220;Industrial Cyber Security&#8221; questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p><strong>Trend Micro Event:  Cyber Security Perspectives.  Hold Your Seat <a href="https://perspectives.trendmicro.com/?_ga=2.70356185.832642918.1623267552-1558506737.1620854188" target="_blank" rel="noopener">Here</a>.</strong></p>
<p><iframe loading="lazy" title="Trend Micro Perspectives - June 2021 - Digital Transformation Insights for Security Leaders" width="500" height="281" src="https://www.youtube.com/embed/jjVYi2OIBG8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>RICHARD KU'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/richardku1/" target="_blank" rel="noopener">https://www.linkedin.com/in/richardku1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/trend-micro/" target="_blank" rel="noopener">https://www.linkedin.com/company/trend-micro/</a></p>
<p><strong>TX One Networks Company Website:</strong> <a href="https://www.txone-networks.com/en-global" target="_blank" rel="noopener">https://www.txone-networks.com/en-global</a></p>
<p><strong>Trend Micro Company Website: </strong><a href="https://www.trendmicro.com/en_us/business.html" target="_blank" rel="noopener">https://www.trendmicro.com/en_us/business.html</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Richard Ku w/ Trend Micro and TXOne talk about Cyber Security Best Practices and Recommendations" width="500" height="281" src="https://www.youtube.com/embed/MIElCbBZXhQ?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>Other Powerful Cyber Security Resources:</h2>
<p><a href="https://www.trendmicro.com/vinfo/us/security/threat-intelligence-center/internet-of-things/" target="_blank" rel="noopener">https://www.trendmicro.com/vinfo/us/security/threat-intelligence-center/internet-of-things/</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/fake-company-real-threats-logs-from-a-smart-factory-honeypot" target="_blank" rel="noopener">Fake Company, Real Threats: Logs From a Smart Factory Honeypot &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/lost-in-translation-when-industrial-protocol-translation-goes-wrong" target="_blank" rel="noopener">Lost in Translation: When Industrial Protocol Translation goes Wrong &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/unveiling-the-hidden-risks-of-industrial-automation-programming" target="_blank" rel="noopener">Unveiling the Hidden Risks of Industrial Automation Programming &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://www.trendmicro.com/vinfo/us/security/news/internet-of-things/security-in-the-era-of-industry-4-dealing-with-threats-to-smart-manufacturing-environments" target="_blank" rel="noopener">Security in the Era of Industry 4.0: Dealing With Threats to Smart Manufacturing Environments &#8211; Security News (trendmicro.com)</a></p>
<p><a href="https://resources.trendmicro.com/Smart-Factory-Success-Story.html" target="_blank" rel="noopener">https://resources.trendmicro.com/Smart-Factory-Success-Story.html</a></p>
<p><a href="https://www.youtube.com/watch?v=mKJomr8HqdQ" target="_blank" rel="noopener">https://www.youtube.com/watch?v=mKJomr8HqdQ</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener noreferrer">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener noreferrer">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong> <a href="https://safetywithpurpose.com/" target="_blank" rel="noopener noreferrer">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>organization, cybersecurity, industrial, richard, standards, people, tx, digital transformation, cyber, trend micro, Iot, technology, security, industry, digital transformation journey, podcast, implemented, key pillars, apply, strategy</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's get again, welcome to industrial talk your place to talk industrial. How about that? I just sort of flipped that all thing around. That is right. We celebrate you industrial professionals, industrial heroes, you are bold, you are brave. You dare greatly. Man, innovate, you're solving problems. You're changing lives and you're changing the world each and every day. Yet we have to, we have to celebrate you on this podcast. It's absolutely incredible. Thank you very much for joining. As always. All right. Again, this is in a five part series on cybersecurity. And if you're into digital transformation, which you should be, if you've been listening to the industrial talk podcast, you'll know that we feature a lot of companies, a lot of professionals who are experts at that you know what they need? Yep, cybersecurity, we're gonna be talking a little bit about cybersecurity best practices and recommendations on your digital transformation journey with the guy Richard cool. Let's get cracking. Yeah, you need it. Get it just need it, do not ignore it. Get up front on this saying you need to go through digital transformation. Yes, you need to create that level of resiliency within your, your processes, your manufacturing your industry. Absolutely. That is a digital transformation conversation, plenty of incredible professionals out there. And a part of that whole conversation, of course, is cyber security and doing it right and being able to know that your assets, your business, are thoroughly protected from the various nefarious individuals out there. Before we get into this particular, cybersecurity best practices and recommendations. Again, let's sort of point something out today is the 15th. So the the event, the perspectives event that is taking place at Trend Micro is going on right now. But for Americas, it's tomorrow. So put that on your calendar, go out to industrial talk COMM And you will find a link to this particular event. And it is if you're in the Americas, it is at 11am to 4pm. That is June 16th. If you're in Europe, it's 10am 3pm. And it is it's it's vitally important. Don't, don't just brush it off. Here it is free information. Because we've got to always be about learning, we always got to be about collaborating, we've got to be about innovation. And we can't stop. You can't innovate without collaborating, you can't collaborate without educate, and you can't do all of these three things independently, because we've got to keep learning, we got to keep collaborating, we got to keep innovating, so that the future and your business is resilient, and you can prosper. Alright, Richard Kuh. We're going to be once again, talking about cyber security best practices, and recommendation on number three. Now, if you didn't get number two and number one, it's a must all out on industrial talk. Enjoy the conversation. Richard, welcome back to the industrial talk podcast. Now listeners. This is going to be number three, called cybersecurity best practices and recommendations, this particular podcast number three, but I highly recommend the other two. The first one that we did was cybersecurity threats, challenges and risks. This is important information that you need to hear. And number two, podcast number two is industrial business and technology challenges. Same thing, and it is all directed to that digital transformation journey that many within industry are on. And if you don't have that cyber sort of mindset cybersecurity mindset as you begin this journey, there are challenges and Richard and TX one are here to help and they're willing to provide all this particular information. Richard, how are you?</p>
<p>04:39</p>
<p>Scott, and thanks for the invitation again.</p>
<p>04:45</p>
<p>Love it now. Richard, uh, just for clarification for the listeners out there. I see a couple of things I see Trend Micro, and then I see this another organization called TX one. Give us a little Background into that, that, that structure?</p>
<p>05:06</p>
<p>Yeah, so I think most of you out there probably know Trend Micro pretty well, right, we been around for a little bit of, what, 30 years, right in the industry. And we are one of the market leading in cybersecurity, you know, our, you know, for for many, many years. And so that's Trend Micro, but a few years ago, we recognized that there had been a lot of challenge in terms of, you know, getting the right solution and right technology to you know, apply to the industrial control side, specifically on the OT, environmental operational technology environment. So we basically did a joint venture with another company called moxa. And this joint venture is called TX one networks and TX one there was really is a sister company, and product Trend Micro and you know, what it does is really, you know, focus in, basically, like I said, design and building the right solution for the industry control environment. And that's what gx one next.</p>
<p>06:14</p>
<p>I'll tell you, right now, that that focus is so important, because in many of the conversations I've had over the past year to whatever digital transformation is at the forefront, and people want to be able to transition their business to a more digitally centric type of business now that requires, you know, technology and innovation, but it also requires a focus in on cybersecurity and your strategy. Can you give the listeners, the big picture? Give us the big picture?</p>
<p>06:55</p>
<p>Yeah, so I think, you know, with this digital transformation, right, you know, we believe that cyber security had to play a very key and critical role in that particular trans transition or transformation. And so, you know, when we look at cyber strategy, you know, I typically tell people, there are really four key pillars right in and, you know, and having an effective, you know, OT ICS security, begin with understanding the big picture. Right. And, and those four components are people, process, technology, and culture. Right, and we can talk about that a little bit more detail. But, you know, first, let's talk about the people, right, people play a very important role in a cyber strategy, right training and security aware organization can also reduce, you know, significant your security risk for the organization. And I think that's one thing. The other one is, you know, having well trained professional, right, qualified and competent people and really know, how can help organizations address cyber threat, and also in cyber challenge. So, as far as you know, you know, having this competence people in how organizations deploy and understand the right technology, you know, on to the, you know, operational technology environment, right. So, that's the people components. Right. And, you know, that second component, which the process, you know, I think any cyber is in a security strategy, right, you know, and to be effective, the organization must develop, implement some type of process or procedure, right, ensuring they are clear roles and responsibility, and management system are put in place, right, within the organization. I think we talked about this issue a little bit on the previous basis, basically, podcast, and, you know, one of the things we're seeing is the organization going through this digital transformation, right, and you have this convergence between it and OT, it is very difficult, right, to have, you know, clear roles and responsibility, you know, between the ITT because traditionally, I think it used to be the one responsible for the cybersecurity and now you have this convergence happening from the OT side. And now that I'm clear roles and responsibilities, so, these procedures and process have to be implemented, you know, even more you want digital transformation as a tourist, you know, OT in a cyber strategy, right. So putting good governance in place right now policy and frameworks are good, you know, thing to have in there. Some best practice, maybe some it ot auditing, you know, process in place, right.</p>
<p>09:50</p>
<p>So, this is what's interesting and I think you bring up a good point in the past legacy type thinking the OT in it. Organizations then and they didn't, they didn't work together, going forward in this new world and whatever this this digital transformation world, it's vitally important that those both organizations work together with a common, you know, like you said process procedure and governance to be successful in a cybersecurity type of mindset.</p>
<p>10:27</p>
<p>Correct? Yes. And then, you know, I think that the third thing we talk about as one of the pillars is technology itself, right? I think one of the big challenge and I think difficult for most people is that not every technology right, you know, from the IP side can be implemented, you know, on the OT or icsr and having a good understanding of the technology and be able to task verify and validate and make sure you can work and adapt into darkened environment is very important, right. So, I think that the knowledge component is also good. The other one, you know, we talk about people, right, having the competency skill people, and who understand the technology, and can take those technology really kind of deploy right into the environment or to the, you know, infrastructure is also is very good. So, the people and the technology also can play kind of, you know, side by side, important role. And last, but not least, is the culture. I think creating a cyber culture within your organization is crucial, right? To reduce the cyber risk. And that really means starting from the, you know, CEO, or the top, all the way to the lowest level, you know, your organization and make sure that everybody understand what is does, you know, this cyber strategy, you know, yes, and what are some the threat to the organization, right. And so, as long as you have that good fitting culture within an organized organization, it can reduce a lot of, you know, cyber challenge, you know, for the company.</p>
<p>12:06</p>
<p>All right. So, listeners, what we have, from a big picture perspective, the four key pillars, as communicated by Richard people, which is a well trained cyber workforce, which is also sort of have that heightened security awareness to well developed process and procedures, sort of that governance, that ability for the OT, and it to truly understand roles and responsibilities, the technology, which is driven by the people and having the right technology in the in the OT and IoT environment. And then of course, definitely a cybersecurity culture is vital for any company that is going down the road of digital transformation and having that awareness going forward from the CEO, all the way down to the frontline, individuals. Did I wrap that up? Pretty good there, Richard? Yeah, that's a very good summary, Scott. Okay. Now we got it, we've got to address it. There are standards out there, there are standards so that you don't have to sit there and say, Okay, I like what Richard is saying, I like what he's talking about. But I don't really have to start, you know, right from the beginning. Let's talk a little bit about standards. Help us understand those.</p>
<p>13:35</p>
<p>Yeah, so I think, you know, I think many organization, you know, when come to, you know, create a cyber strategy, right? They have to do a lot of research, you know, and try to understand, you know, how to do the right security control with the telling people, hey, there are a lot of the industry standard, and best practice out there for industrial control, or for operational and technology environment. Right. And, you know, and they are being used by many organization, you know, for, you know, I don't know, several decades, it's been very effective. And so, organization doesn't have to reinvent the wheel, right. I mean, some of the standards we talk about are like the iisa, IEC 624 fours, you know, three standard, right, this is a framework, and it's good for general industrial automation and power automation. I think that's a very good standard. You have, you know, standards such as the NIST sp 800 das 53. And this is also good data for ICS in IT security reference, you know, standards, and then you know, the other one or like, things such as ISO IEC 27,000 is a good guy for ITC. At a reference, and you know, and also depend on, you know, what vertical you play, you know, for example, you have the if your, your energy, you have the note sip standard. So there are many standards out there, their organization can start by, you know, just looking at this and use this as a baseline to how you plan your, you know, cybersecurity strategy, and not necessarily have to reinvent the wheel or re do a lot of work. Because all this has been around for many, I would say, years and people in organization have been using it.</p>
<p>15:36</p>
<p>So, when I look at these standards, the general industrial automation, the iisa IEC 62 443, who is I ask a?</p>
<p>15:51</p>
<p>Well, I say it's, it's the ethical about automation, right. And this is, include a lot of, I was a independent volunteer researcher, right, that need to come together, and they help to define right strategy across different vertical across different technology, and how to apply different security control, you know, or, you know, into the different type of environment, you know, for example, I sit in the, you know, working group, a, right, this is a committee that we've focused on how to better communicate somebody standing into a different type of customer. Right. And also, there's a, working group number nine, I'm sitting in also, in there, we talk about how to best provide, you know, guidance for organization to apply somebody's security control into the industrial control environment that be as a manufacturing or power, or, you know, oil and gas, right. And so, the International Society of automation have been around for many decades, and they have, it's a very well represented, you know, organization with many, many professionals out there.</p>
<p>17:12</p>
<p>Now, as I look at these standards out here, Richard, is there a cost if I'm a company, and I hear what you're saying, and I have a desire to proceed forward, is there a cost to get this information?</p>
<p>17:29</p>
<p>I think some of these standards are readily available out there. I think some of these organizations, for example, I say, right, they have our freelance, you know, expert, now who can help organization to look at the standard, right, and they can translate the standard and how to best apply. And yes, also, if you just want to get the information, there is no cost. But if you want to go a little bit more deeper, right to really try to implement some of the standard, the end how to better you know, apply some discount security control, then your day some cost and associate with it, but again, it depend on integrations</p>
<p>18:12</p>
<p>does TX one sort of fit into that outside of all of the other stuff that TX one does the TLS one network does? Do you fit into that sort of help companies define that right? cyber strategy?</p>
<p>18:30</p>
<p>Yeah, so, you know, here on your organization, right, we developed many industrial control products designed for different verticals, especially, you know, manufacturers, you know, vertical oil and gas and power. And so, we do have, you know, security solution with you know, design and you know, toe and also applied to somebody standard, you know, for example, you know, it is understand that will require your say some type of security control, to be put, you know, say applied to it like to escape a system, like, for example, an HDMI machine, right? And how do you apply that kind of solution? So, we have security solution that actually can be applied into the host directly on Hmm, machine, or we have security solution that can actually be implemented before, before the box that Oh, before the, the system, so, this out solution can apply to some understand that as well. I will talk about that a little bit more probably on the next. You know, I think podcast, but you know, we'll talk about that as well.</p>
<p>19:44</p>
<p>All right, listeners, what we have is we've got four pillars, make a note of it. People, process procedures, technology, and culture. Look at that. We've already talked about it and then from From an overall strategy perspective, there are standards to help move you forward to have that sort of that security awareness, that security culture, which is very important if you're a company that is proceeding forward within this industrial digital transformation journey. Excellent job. Excellent job, Richard. Thank you, Scott. Now, we're going to have all the contact information for Richard, all the information that you need to know about TX one out on industrial talk comm so we're not we're going to wrap it up on the other side. So stay tuned. You're listening to the industrial talk Podcast Network. Alright, as you can see with Richard, and trend, micro and TX one, we are building incredible knowledge when it comes to cybersecurity and your digital transformation. So remember, go out, listen to podcast number one, two, and three, we've got two more. Number four is going to be cybersecurity solutions. And number five, hopefully, we could get the CEO of Trend Micro on this particular podcast so that we could talk about what's taking place in the marketplace. All right, be bold, be brave, dare greatly hang out with people who are bold, brave and daring greatly, and you will change the world and you will change lives. That is a fact jack because you are in industry. You are that incredible. Now, one last time, tomorrow, sign up. It's important. This is a cybersecurity event called perspectives. It is tomorrow, June 16. Go out there. Industrial talk.com has the link. All right. Thank you very much for joining. We're gonna have another great cybersecurity conversation shortly.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-best-practices-and-recommendations/">Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Best Practices and Recommendations</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Challenges with Digital Transformation</title>
		<link>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-challenges-with-digital-transformation/</link>
					<comments>https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-challenges-with-digital-transformation/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 14 Jun 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-challenges-with-digital-transformation/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Richard Ku with txOne Network and Trend Micro about "Cyber Security: Digital Transformation Challenges Facing Industrial Organizations".  Get the answers to your "Industrial Cyber Security" questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-challenges-with-digital-transformation/">Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Challenges with Digital Transformation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/b2c607ff-878a-4772-b806-ee0d8b60e5c7"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Richard Ku </strong>with txOne Network and Trend Micro about <b>&#8220;Cyber Security: Digital Transformation Challenges Facing Industrial Organizations&#8221;</b>.  Get the answers to your &#8220;Industrial Cyber Security&#8221; questions along with Richard's unique insight on the “How” on this Industrial Talk interview!</p>
<p><strong>Trend Micro Event:  Cyber Security Perspectives.  Hold Your Seat <a href="https://perspectives.trendmicro.com/?_ga=2.70356185.832642918.1623267552-1558506737.1620854188" target="_blank" rel="noopener">Here</a>.</strong></p>
<p><iframe loading="lazy" title="Trend Micro Perspectives - June 2021 - Digital Transformation Insights for Security Leaders" width="500" height="281" src="https://www.youtube.com/embed/jjVYi2OIBG8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>RICHARD KU'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/richardku1/" target="_blank" rel="noopener">https://www.linkedin.com/in/richardku1/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/trend-micro/" target="_blank" rel="noopener">https://www.linkedin.com/company/trend-micro/</a></p>
<p><strong>TX One Networks Company Website:</strong> <a href="https://www.txone-networks.com/en-global" target="_blank" rel="noopener">https://www.txone-networks.com/en-global</a></p>
<p><strong>Trend Micro Company Website: </strong><a href="https://www.trendmicro.com/en_us/business.html" target="_blank" rel="noopener">https://www.trendmicro.com/en_us/business.html</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Richard Ku w/ Trend Micro/txOne Networks talks Cyber Security Challenges with Digital Transformation" width="500" height="281" src="https://www.youtube.com/embed/kGv6tgn1S7E?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>Other Powerful Cyber Security Resources:</h2>
<blockquote class="wp-embedded-content" data-secret="XOdvRM2CkY"><p><a href="https://iiot-world.com/ics-security/cybersecurity/whitepaper-integrating-security-into-the-iot-strategy-in-the-new-converged-environment/">[Whitepaper] Integrating Security Into the IoT Strategy in the New Converged Environment</a></p></blockquote>
<p><iframe class="wp-embedded-content" sandbox="allow-scripts" security="restricted" title="&#8220;[Whitepaper] Integrating Security Into the IoT Strategy in the New Converged Environment&#8221; &#8212; IIoT-World.com" src="https://iiot-world.com/ics-security/cybersecurity/whitepaper-integrating-security-into-the-iot-strategy-in-the-new-converged-environment/embed/#?secret=XOdvRM2CkY" data-secret="XOdvRM2CkY" width="500" height="282" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe></p>
<p><a href="https://us-cert.cisa.gov/ics" target="_blank" rel="noopener">https://us-cert.cisa.gov/ics</a></p>
<p><a href="https://www.waterisac.org/" target="_blank" rel="noopener">https://www.waterisac.org/</a></p>
<p><a href="https://www.trendmicro.com/us/iot-security/" target="_blank" rel="noopener">https://www.trendmicro.com/us/iot-security/</a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener noreferrer">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener noreferrer">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>  <a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong> <a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong> <a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener noreferrer">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong> <a href="https://safetywithpurpose.com/" target="_blank" rel="noopener noreferrer">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener noreferrer">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong> <a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener noreferrer">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong> <a href="https://www.socialjukebox.com/" target="_blank" rel="noopener noreferrer">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" width="1024" height="538" /></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" class="alignleft" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" width="138" height="215" /></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success. <strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener noreferrer"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>cybersecurity, organization, industrial, business, digital transformation, guidelines, digital transformation journey, important, understand, big, trend micro, podcast, industry, conversation, ot, running, number, challenge, requiring, system</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's get All right. Welcome to the industrial talk podcast, your single location of all things industrial, because we celebrate you the industrial hero, you are bold, you are brave, you dare greatly. You solve problems. You're changing lives, you're changing the world. You're the dream makers. You're the miracle workers. That's why we celebrate you on this podcast. This is podcast number two, in our series on cyber security when you're in digital transformation, when you're saying hey, and I've talked to a lot of people near saying, Hey, we want to go down this digital transformation journey. Yeah, cybersecurity, let's get cracking. Yeah, you can't you can't just sit there can't just sit there and say, Oh, yeah, we want to go down digital transformation, which you should, which is important. It is necessary to create a business of resiliency, long term success, competitive advantage, you name it. It's important. And there are incredible individuals out there credible companies that are that you need to contact. And of course, they've been on the industrial talk podcast, because we're all about the need to educate, collaborate and innovate. So that's what we're all about. Now. This is podcast number two. This is with Richard Kuh. He is with Trend Micro. And I like their tagline. Here's the tagline securing your industrial digital transformation journey. Yeah. And on this particular conversation, we're going to be talking about industry business, technical challenges with organizations on their digital transformation, journey. Yeah, that's what we're doing. However, however, grab your paper and pencil because what you've got because this is cybersecurity, we're celebrating cybersecurity. Here, we're celebrating the people, like team Trend Micro boom or TX one, right. That's another nother company, same parent. But anyway, we're celebrating cybersecurity this month, just because we talk about digital transformation. We keep on sort of overlooking that cybersecurity side. So with that said, there's an event and it is June. Well, it starts June 15. If you're in the Asia Pacific area, or the Middle East, Africa, Mediterranean, it starts at that time. Or if you're in the Americas or Europe, June 16. It is live, right? But they're gonna be pumping it out. And I will have all of the information the times and how to save your seat. Yeah, it's global baby. And it is necessary. And it's important. And you're going to be hearing from Eva Chen. And she is the co founder and CEO of micro trends. So they've been around a long time, she's seen a lot. And I highly recommend that you do that if you're on this digital transformation journey. Alright, let's get on with the podcast. Once again, this is number two, if you haven't listened to number one, cybersecurity threats, challenges and risks. Go out there. It's out there. It's published right now. This one's going to be industrial business and technical challenges facing organizations as they go through digital transformation, important conversation. Richard nails it? Of course he does. And here it is. All right, Richard, welcome back to the second installment of the Trend Micro cybersecurity, caught, you know, conversation and we're going to be talking on this particular podcast, industry, business and technical challenges facing industrial organizations as they go through their digital transformation. slapping journey. Richard, how are you? Good. Good to be back. Scott, and I good to hear from you again. I am telling you that I'm hypersensitive to cybersecurity. I'm hypersensitive to what is taking place, specifically with industry and their desire to go down the digital transformation road. But a big component of that is of course, their cybersecurity and being focused on that. What are those challenges that we are talking about in this industry? And the technical challenges in industry?</p>
<p>04:54</p>
<p>Yeah, so I think like every other industry, right, I think over the last I was, you know, many decades as organization going through that transformation. But, you know, regardless of you know, if you look at back in the 90s, were, you know, that you had that transformation from, you know, desktop to server and client server architecture to wide area network, the internet now, virtualization cloud Ryan, every time you see this transformation by every other's decades, you do have a, I will say, level of concerns when it comes to cyber security, because as you transform the organization, you will open up more vectors and more threat vectors for the organization, and is very similar to this digital transformation, you know, also in industry, or in industrial space as well, you know, when you go from an industrial 1.0, right now to 4.0, you see that big changes, and you start to see more, I think drive vectors, you know, coming around. And so, definitely, there is a lot of business and technical challenge facing many, you know, organization. One specifically, I think one of the biggest one is, you know, we talked about the lack of domain knowledge, or expertise out there in providing sufficient cybersecurity knowledge and, you know, adding countermeasure for organization, and that's a big one, I think, today, we are facing a big challenge in that for many organizations, right, because, you know, lack of expertise are the second big one, I think, as organization going through this conversion between it ot right, you know, you have a very unclear roles and responsibility between the IT organization in the old tea, and that have not yet been fully defined. And you're not clearly defined by many organizations. So that is a big challenge, I think, for many organizations as they go into transformation, right? Because traditionally, all the cybersecurity are typically managed by the you know, it, folks, and now you're adding this additional component that creates, you know, that big challenges. We also talk about, kind of the third thing is all this legacy liability, right, you know, you got some of these environments on this platform. And some of these networks have been around for decades. And, you know, many of these systems are all right, you know, especially if you have a SCADA system or ATM machine running Windows seven, or Windows XP, and those environment is Oh, it doesn't get updates or patches. Right. So that's a big challenge. And so that legacy issues become very, very important thing. The fourth thing I think, is a big, you know, I think business challenge is you have this, I will say organizations tend to pursue, right, the economic, overall, this cybersecurity, right, me, meaning that they tend to, you know, focus maybe maybe on a business or color, you know, cybersecurity is kind of the secondary, you know, I think, and so, this is a big challenge. And I think we can move at the cyber sphere to be, you know, I think side by side with each other, right, you have to have the same priority, as part of your planning or, you know, of your business plan. And I think the fifth thing is also kind of that return on the investment, right? Oh, I, you know, sometimes it's very difficult for, you know, organization, for example, I turned Microsoft wants to go talk to, you know, company about cybersecurity. And, you know, sometimes they say, Well, you know, what's the Oh, you know, how do you prove that return on investment? Right? So it's I always telling people, it's like, you're buying insurance, right, you know, you got to buy insurance to cover yourself in case something happened, right, you are protected, or you're, you know, at least you're good coverage. And that's kind of some was similar to kind of like, you know, cybersecurity for the, you know, ICS or the industrial control environment. Now, of course, I think that the other big challenge, you know, we are seeing a lot lately, it's also some of this regulation or compliance, right. Or some of the executive order, you know, from the government, right. So, for example, the recent executive order from President Biden, right, also, you know, making as I think, some kind of guideline for organizations to start to put in place a cybersecurity plan for the, you know, critical infrastructures. And so, those are some big, you know, interesting, but also, regulation, that is a big challenge for many businesses. So, I would say this is someone that big four or five items that you know, is really a big challenge for many organizations. Alright, listeners,</p>
<p>09:54</p>
<p>let's let's summarize real quick on what we're talking about here. The first one is Lack of domain knowledge, big business challenge. It ot convergence. Absolutely agree with that. Legacy liability, that's number three. Note that out that's, that's really interesting organizations in pursuit of economic benefits versus that need to look at their cybersecurity element. Number five would be the return on investment ROI, sort of from a cyber perspective, and companies or customer perspective, difficulty in trying to quantify the value of cybersecurity. And finally, number six, the regulation and compliance and, of course, executive orders coming out of DC that are requiring businesses to implement or have guidelines. Very important. Let me let me go back back to the number one, when we start talking about lack of domain knowledge, how do we solve that? What do we do to solve lack of domain knowledge?</p>
<p>11:07</p>
<p>Yeah, I think there are a lot of things that I think our organization can do, right, you know, for example, as an industry, right, you know, we are started to, you know, go out there, and really educate and train organization about cybersecurity, but also, you know, out of the university and some of the college right, where, you know, you just started to see many, you know, I was a university start to provide training, education and certification or program, our degree program on cybersecurity. Right. So I think that's one way that we can actually really increase the level of I think, you know, expertise out there. So I think that will be very helpful. I mean, today, I think we have probably more than a million plus, you know, I was a cyber security, I have not been filled in, I think that will really help by by having more expertise out in the field. So that's one thing. Hold on, hold</p>
<p>12:04</p>
<p>on, I have to interrupt you just about a million plus openings. Did you say?</p>
<p>12:10</p>
<p>Yeah, I think last year, when I look at the numbers, you know, from some statistics indicate that there are more than a million jobs that need to be filled, when it comes to cybersecurity. Right. And, and that's really a challenge for organization because especially when understanding both the it and ot environment, because, you know, having it scale is one thing, but having both the it and ot or industrial control, cybersecurity expertise. And, you know, I think experience is that's a really big one.</p>
<p>12:44</p>
<p>What do we do about it? And I'm going on to the next one, I like how you answered number one. Number two, how do we address and gain greater synergies between it activities and ot activities?</p>
<p>13:00</p>
<p>Well, I think that there's a couple of things that I think organizers can do, right? Typically, traditionally, you don't have this, I was a conversation between these two groups, right. And they had to be more collaboration, right between the IT organization or the organization, and that need to happen. And that mean, it required, you know, let's say, doing the planning in cybersecurity together and make sure that both sides coming to the table, I have that conversation, understanding the roles and responsible who need to do what, and define clear guidelines for everybody, so then that's really gonna be able to help people on that area. In terms of this, you know, I think, roles and responsibility between it ot I think the other way to do it also is, you know, I think, you know, organization need to be to fully right, understand that cybersecurity, it is not just a it issue, when I ot issue, right, you need to really have a holistic understanding of what happened on both environment. And that also need to happen, right? I think when we start having some this conversation that you're going to be able to solve some of these, the issue right, understanding this is not just in it otas you may as a company issue. So those are some of the few things</p>
<p>14:21</p>
<p>yeah, no, you're spot on there, Richard. And what I see as a result of this, it is what it is it's industry for Dido, it's digital transformation. And if you're a company, if you're a manufacturer, if you're in water you whatever you're in, you're going to have to have that that that ability to collaborate and then have that holistic view if you want to go down the you know, digital transformation journey. It just is. No the way</p>
<p>14:49</p>
<p>Yeah. Let's talk in. Yeah, no, no, I say it's difficult for to to really address a cyber security by just looking at one little one side. You know, only, you have to have a holistic view.</p>
<p>15:02</p>
<p>I like that. Let's talk about legacy liability. What are we, outside of getting new computers? What do we do about legacy liabilities? What's the solution?</p>
<p>15:16</p>
<p>Well, you know, I think some of these environments, especially in industrial controls are some of the system have been around, you know, for decades, right, and they were never really designed to, you know, kind of reprise or you, you know, was never really part of that design or implementation. Beginning. So, some of the systems probably going to continue to go on for the next hour, you know, maybe five to 10 years, right, until a new system are put in place. And so I think there are some, you know, things that organization can do, right, you know, for example, some of these environment, even though they're running, let's say, you know, Windows seven, or Windows XP, and they are, your technology capability can help address some of this issue. Like, for example, if you have an HDMI machine running Windows seven, right, even though a lot of vulnerability, or require some patches, or there is whitelisting, or lockdown solution out there in the market that you can actually deploy in some of the systems in lockdown, or their audit type, or let's say, you know, IPS capability that you can actually put in front of some of these box, so they can filter all this traffic and make sure that they are, you know, being, you know, check and verify for any potential risk to the someone's Hmm, machine, right. So, so those are some of the things that I think company can do to address some of this, then probably last but not least, really kind of, you know, make sure that the security solution that are put in service, Environmental Design, right in the way that is for this kind of environment, right, you cannot just go down, and you know, try to, you know, pick up some, you know, it product and expect it to work on some of these, you know, industrial control systems, right. And so, you know, building an adaptable or you know, you know, adapted solution that can, you know, easily adapted to the existing infrastructure or this existing environment, I think that will be very helpful. So, those are some of the two or three things I think organization can do. Right. And they are all the things that I think, are tools and technologies, are there already as well.</p>
<p>17:24</p>
<p>Is it important to be able to understand, like, from, from, as I look at inventory to understand those vulnerabilities out there, those old legacy systems, those legacy liabilities? Is it important for us to have that, that understanding and then develop a strategy with that?</p>
<p>17:45</p>
<p>Yes, I think it's very important to understand, you know, what's going on in your networks and your environment, I think it will very helpful for you to, you know, build a good strategy or any plan to to address them in cybersecurity, right. And I think, you know, in the, you know, I would say the last couple of decades, we really more talk more tea, right, and we are all this shadow IT system, you know, bringing our BYOD stuff with that, you know, into the company. And that's also create a lot of challenge. As we go into this similar trance transformation on the, you know, the industrial control side, we will have shadow ot right, and so having a very good visibility across all these different devices. And in your organization, you know, what, how your network construction look like, I think that will really help you to plan a good cyber strategy from top to bottom.</p>
<p>18:41</p>
<p>How do you this is number four, how would you address businesses are going to always look at the economics of whatever project they're putting in place, they're going to say, we do this, we get this benefit, this economic benefit? How do we start to incorporate the necessity to bring in the cybersecurity conversation at the beginning of these conversations?</p>
<p>19:08</p>
<p>Yeah, I think that's a very important question, Scott. And, you know, I always tell folks, at least people that I speak to that, you know, cybersecurity should be part of your, you know, planning, right, is part of that early planning process, and be baked into your overall strategy. Right. And, you know, and you will be able to basically see the return as you start to implement some of this plan, you know, on the, I guess, on your strategy, or as part of the implementation plan.</p>
<p>19:51</p>
<p>I believe that it's, it's,</p>
<p>19:54</p>
<p>yeah, go ahead. Yeah. So I think like, for example, Maybe in order for us to really show them, you know, the economic right that, you know, cybersecurity can add value, right? We talked about the planning, but also, you know, we can show that, you know, having a cybersecurity strategy in place, and, you know, we can show, you know, instead of showing maybe the sea level, you know, people just a bit and by by really kind of tell them that, hey, you know, if your system go down for X number of weeks, or months, or days, right, here is a cause for, let's say, production, or here's the cost for having your system to go down, right? If you can show those kind of economic numbers, I think that will be quite beneficial. And so this way that we can do that there are in a model, you are the organization create the show that,</p>
<p>20:54</p>
<p>you know, and that's in line with number five, that is the ROI. I mean, yeah, you might invest something, it's hard to quantify it. But it's easy, from my perspective, to see the risk that exists out there, and how it applies to your business. And if your business goes down for a period of time, how much money you're in that business to ensure that assets stays up and productive.</p>
<p>21:22</p>
<p>Right. I mean, especially on the industrial control, sir. I mean, I think the keep the operation from running as a big critical issue, and the safety and reliability of the system. I mean, those are probably two of the most important, especially on the industrial side of things.</p>
<p>21:41</p>
<p>Last question, and this is with the number six, that regulation and compliance. How is Trend Micro sort of leading the way because just like anything else, whatever comes out of Washington might be some sort of, you know, sketch, but it requires companies and organizations like Trend Micro yourself and professionals to be able to say, oh, what do you guys do in there to help businesses understand that regulatory and compliance edict?</p>
<p>22:15</p>
<p>Well, there are a couple things that we are doing, especially when you have, you know, regulation and compliance like this, you know, out of, you know, say, DC write a couple things I want, you know, we work with our partners, right, try to truly understand what are the requests? And what are the guideline from the orders, and then we will work with this partner to understand that and try to write requirements and plan to address some of these, you know, you know, requiring so for example, that requirement actually came, and I think the reason is deco came in, and I think they requested for like Sisa, right, or, you know, some organization to come up with some kind of best practice, right? And in there, there are some recommendations about, okay, what type of security controller you need to put up in place to address this particular issue or challenge, right, and they will provide that recommendation, right. And then we, as a security provider, we actually come in, and we say, all right, for, let's say, activity, A and B, right, we have this type of security control that address those two, you know, requirement, you know, stuff like that. So, that's what we've been working on. And, you know, working with our partners to do that. The other thing is that we're also actively basis basically tried to understand exactly what each of those, you know, a day requirement coming from, you know, to the government, right, and, you know, we will work with that our product development organization to make sure that all security solutions are designed in such that will address some of this concern, right. So, you know, one of the big things they talk about on critical infrastructure is what I bought, like some of the SCADA system and how do you lock down somebody's system, right, well, how do you protect somebody's system? Well, and now we basically tried to figure out what the best way to lock down and say, Hmm, machine running, you know, Windows XP, right? Well, there's a couple ways one, you could, you know, put a lockdown solution that you can actually like down the system, make sure that nothing can be you know, compromised or nothing can be run on that system. Because typically the system designed such that only Allah type applications run as you can do that, that's only a first step in helping the customer or to adjust them this executive order is, um, this requirement. So those are spirit thing that we are doing in terms of these orders. Is there going to be a validation that they comply with the guidelines, the new guidelines, the executive orders? Well, I haven't see any enforcement yet, right? I mean, I think today, most of those guidelines are more of a guideline and make sure that organization or start to put some of these in place, especially if it wasn't as critical infrastructure. They're affecting, you know, I think our economy, right, so those are guidelines. I don't know, if you know, when that's gonna become, you know, something that will be enforced. You know, I think there are certain verticals, you know, I think they may, right, need to be enforced, right? To make sure, you know, organizations start to implement, you know, for example, like Les Paul in water, right. Energy, right. Those are, you know, critical infrastructure, you know, that it can only copy. So, by this for now, I think that there isn't any, you know, enforcement yet. It's more of a guideline.</p>
<p>25:53</p>
<p>All right, let's summarize this incredible conversation. We've got six key points, lack of domain knowledge, these are business challenges, it ot convergence, they need to collaborate, need to have that that desire to look at your business holistically, legacy liabilities, of course, that is a big important component. But there's ways of being able to lock down that we're looking at the pursuit of economics versus the cyber side. But that has got to be done at the beginning of this conversation, which then rolls into the ROI, because you don't want your asset to be sort of just sitting there falling apart because of being compromised. And the last one, of course, is regulatory regulation, compliance, and of course, the new guidelines. Did we leave anything else out? All right. All right. Well, I know so good. Yeah. Yes. Okay. Well, thank you, Richard. That's an incredible, incredible value for the listeners out there. Let's put it this way. If you're in the world of digital transformation, if your business is going down that, that avenue, you need cybersecurity, whether you like it or not, and that conversation has to happen at the beginning. And you're going to have to figure out what your legacy systems are your legacy liabilities, and, and address those as well. So that your asset is up and running and doing what it needs to do. All right, Richard, thank you very much. Thank you, Scott. All right, we're gonna also have all his contact information, if you want to connect with him, which I highly recommend. It'll all be out on industrial talk.com. You're listening to the industrial talk, Podcast Network.</p>
<p>27:50</p>
<p>Alright, this is, once again, podcast number two in our cybersecurity, love best, whatever you want to call it, because you need it. Because you need to be engaged in your digital transformation journey, everything that's associated with that. And cybersecurity has to be at the very top of that conversation. All right, if you have not, you got to find out about podcast number one, it's out on industrial talk.com. Again, because cybersecurity is so doggone important. We've got an event. It's out there it is covering all time zones, right? So it's June 15, and June 16, depending on where you're at. But I've got the link out there on industrial talk comm so fair not find the place that you're, you're at, and it's going to be featuring Eva Chen, and she is the co founder and CEO of micro trend, micro very important, very important conversation. All right. Be bold, be brave, dare greatly hang out with people who are bold and brave and daring greatly and you will change the world. We're gonna have another great cybersecurity podcast right around the corner. So stay tuned.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/richard-ku-with-trend-micro-and-txone-networks-talk-about-cyber-security-challenges-with-digital-transformation/">Richard Ku with Trend Micro and txOne Networks talk about Cyber Security Challenges with Digital Transformation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Ms. Humera Malik with Canvass AI talks about Data and Industrial Sustainability Goals</title>
		<link>https://industrialtalk.com/episodes/humera-malik-with-canvass-ai-talks-about-data-and-industrial-sustainability-goals/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 26 May 2021 13:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7619</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Humera Malik, CEO of Canvass AI about "The Power of Data to Accelerate your Sustainability in your Industrial Operations".  Get the answers to your "Data Sustainability" questions along with Humera's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/humera-malik-with-canvass-ai-talks-about-data-and-industrial-sustainability-goals/">Ms. Humera Malik with Canvass AI talks about Data and Industrial Sustainability Goals</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/2058940e-db3f-476c-a4f4-f9d5097a45e8"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Humera Malik, </strong>CEO of Canvass AI about <b>&#8220;The Power of Data to Accelerate your Sustainability in your Industrial Operations&#8221;</b>.  Get the answers to your &#8220;Data Sustainability&#8221; questions along with Humera's unique insight on the “How” on this Industrial Talk interview!</p>
<p>Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener noreferrer">Industrial Academy</a> and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>HUMERA MALIK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn: </strong><a href="https://www.linkedin.com/in/humera-malik/" target="_blank" rel="noopener">https://www.linkedin.com/in/humera-malik/</a></p>
<p><strong>Company LinkedIn: </strong><a href="https://www.linkedin.com/company/canvassai/" target="_blank" rel="noopener">https://www.linkedin.com/company/canvassai/</a></p>
<p><strong>Company Website: </strong><a href="https://www.canvass.io/" target="_blank" rel="noopener">https://www.canvass.io/</a></p>
<p><strong>Twitter:</strong> <a href="https://twitter.com/CanvassAI" target="_blank" rel="noopener">https://twitter.com/CanvassAI</a></p>
<p><strong>IIoT-World:</strong>  <a href="https://iiot-world.com/" target="_blank" rel="noopener">https://iiot-world.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Ms. Humera Malik with Canvass AI talks about Data and Industrial Sustainability Goals" width="500" height="281" src="https://www.youtube.com/embed/u0TPMSmVsS8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener noreferrer"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" width="1024" height="538" /></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>NEOM</strong>:  <a href="https://www.neom.com/en-us" target="_blank" rel="noopener noreferrer">https://www.neom.com/en-us</a></p>
<p><strong>CAP Logistics:</strong>  <a href="https://www.caplogistics.com/" target="_blank" rel="noopener noreferrer">https://www.caplogistics.com/</a></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>industry, data, ai, sustainability, industrial, mandate, assets, technologies, scott, creating, world, operations, Canvass, running, plant, workforce, malik, waste, institutionalize, carbon emission</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go all right, another great day in the industrial talk world. This is your woman warm and fuzzy place for all things industrial you industry hero, we celebrate you because you are bold, brave, daring greatly. You're changing lives, you're solving problems and in essence changing. Although world about that, man, you are absolutely wonderful. And this is a no legacy thinking. So do not come to me with your legacy thinking and say, hey, it's got to get some legacy thing and don't even go there. All right, in the hot seat in the industrial talk, hot seat, we have Humera Malik. Okay. And she is the CEO of Canvass. AI. And that is spelled ca n VA s s AI, you got that? Right. And the website, the wonderful website is Canvass.io make a note of that, make a note of that. We're going to be talking on this podcast, accelerating sustainability in industrial operations and a lot more because there's gold in that data. Let's get cracking. Yep. Data. Gotta love data. Right? It's there's so much that can be done with data. And I think the bright, the future, the that whole silver lining type of thing within data is, is interesting to me, geeky ish, and love it because we don't have any issues grabbing, definitely data. Now her stat card is quite impressive out on LinkedIn. You got to reach out to her Humera Malik is the individual. And I'm telling you, she's got mad street cred. I like it, man. I like it a lot. All right, paper and pencil time. The first one out of the gate, we're going to be talking about IoT solutions World Congress, brought to you by IoT solutions World Congress out of Barcelona as well as the industrial internet Consortium. And this event is scheduled for October 5 through the seventh. If you've never been to Barcelona, yeah. Yeah, that's that's a must trip. And the second thing and if you've never been to the IoT solutions, World Congress, yeah, that's a good thing, too. They're going to be talking about IoT, Ai, 5g, digital twin robotics, everything. And one that is sort of interesting to me quantum computing. Hmm, that sounds impressive. All right. The next one, the manufacturing and technology show that is in Cleveland, Ohio. Again, if you've never been to Cleveland at some much trip, great people, great food, great location, great everything. It's beautiful up there. And this is November 9 through the 11th 2021. right around the corner, the sword up is down in November, but it'll be here when you least expected. But anyway, both of these events are important. let's get let's get our lives back in order. Let's just do it. Let's let's, let's take the trips. Let's start learning from these leaders. Because they're there. There's some great stuff in this whole industry for Dotto world that we're we're venturing into, as you all know, it is, but it's just an exciting time to be a part of what we're doing an industry. And that is water. That is oil and gas, that's manufacturing, that's utilities, we had a great conversation of the utility transformation journey, because they're going to have to do it too. They're just going to have to do it. Alright. Humera is on the hot seat. We got a great dog on conversation. I mean, she starts to really lay the lumber and there's, and I could go on and on and on. But I'm telling you, you're gonna enjoy this conversation. So here's your marriage. Humera, thank you very much for joining the industrial talk podcast. Absolutely. I'm telling you listeners right now we're going to I'm going to geek out on this particular conversation. We've been having a wonderful offline conversation about AI about the world and, and really just changing the world and changing the world. Through insights into data. I Humera and the team Canvass AI leading the way. Fantastic. Hey, man, how you doing? I'm doing great, Scott, thank you for having me. All the way from Toronto, give us a little background, little 411 into who you are and why you're such an incredible professional.</p>
<p>04:48</p>
<p>Well, I'm a I call myself a disrupter because I've gone in and picked some of the hardest things to solve in the world I think and it's yet not to a place where I'm very proud. About the industry we work in. And just like yourself, I think we're all on a mission here. And the mission that I've gotten myself in Canvass on is really looking at how we make a difference in the industrial world, and empower the people and augment them to transform the operations that they do in their day to day up in their day to day activities, and empower them with some technologies like AI so that they can take control of their data, so that they're not reliant on anybody else to come in and perform any of the data related functions for them.</p>
<p>05:39</p>
<p>Yeah.</p>
<p>05:40</p>
<p>And we're here to make a difference. But that difference can only be made once to actually take the charge and start calling out what this industry's challenge has been, and how we're going to all work together to transform it.</p>
<p>05:54</p>
<p>Yeah, I'm a big fan of that education, collaboration and innovation. And you cover all aspects of that. And I believe that that is a key to whatever how you want to survive, how do you want to prosper in this whatever next normal? And I I don't know about you, listeners, but I'm getting old Tingley about that explanation. Because I believe the future is, with people like Humera, and others at team Canvass, by the way, I need to make sure that there's clear Canvass is c a n v a s s, make sure make a note of that. And it's dot IO is the website. So anyway, I'm all tingling about this particular topic, because I think there's golden data. And I think that is transformative. And I believe that companies as a whole will tremendously benefit by what your focus, your disruption, your view of how to solve problems. So give us a little background, because I think you guys are thought leaders, I know you guys, your thought leaders, because you're in the game, you're in the game to be able to come up with solutions that actually mined that data. So let's talk a little bit about sustainability and how data can help us with that. Talk to us a little bit about that.</p>
<p>07:03</p>
<p>So one thing I would say is we're thought leaders, but we're executing on it, not just talking about it, right? We're making a difference. That's like, making a difference.</p>
<p>07:13</p>
<p>So noted, absolutely. Put it in in action. Forgive me Humera. totally understand. But I love that because you're killing it, man. You're doing it. All right.</p>
<p>07:25</p>
<p>So what Candace really. So before we get into sustainability, for the sake of the viewers, Canvass AI is really a software platform. And it's on a journey to transforming this industry, it's on a journey to disrupt this industry that has been so scared and reliant on people from outside to give them control of their operations of their data. And so this is really a journey that we undertook about four years ago. And now we're at a place where we see this, this industry just at the tip of that transformation. It's first is about awareness. And then it's about after you what after you've gone through that awareness and recognition is then really about how and where do I go about implementing things like AI. And that's where this industry is, it's at that edge of where it's ready and implementing. And it's not just, you know, the big guys out there, it's not just talking about the fortune 100, we have had the opportunity to see the guys that are in the mid market as well now who are ready, they've actually been running very efficient operations, they're ready to get out of just efficiency, move towards productivity, and eventually into automation. And so that fear is now there. They're getting over that fear. That challenge they have this industry has if you look at you know, any any of the big objectives that are in front of this industry, related to sustainability, related to efficiency, the challenge that this industry has, it still doesn't have a roadmap, how cool You're</p>
<p>08:57</p>
<p>right. You're spot on on that one that is so brilliant and insightful, because you're right. We hear it, we hear AI, we hear edge, we hear cloud, we hear all of this stuff. We hear industry for Dotto, and still, it's just it sounds cool. It sounds good. But I love the fact that you're actually executing I have to ask the question. You said four years ago, you started this particular company ish, give or take a few. What was the dream at that time? What made you say, Yeah, I want to start this What did you see at that time?</p>
<p>09:33</p>
<p>I, I saw a problem I went on to solve every engineer goes out to solve a problem. And without recognizing where you will end up what what irked me and got me started with I was working with industrials to help them basically provide connectivity and help them collect data. Then I realized that that data was becoming basically adjust information For them where they were just, they were good at hoarding that data. But that information that that really needed to be used wasn't happening. Yeah. And then I also saw that even though it was their data, it was the data that the industrial companies own and collect, they still were unable to access that data. All they got was for some fancy charts at times, and trends and analysis. But were they really using all of that data, so that their own workforce could really do something with it. There was no buzzwords in my mind, at that time, I wasn't necessarily looking at it could be AI, it could be other technologies, what I went in to do really was to look at solving a problem. The reason AI becomes important, is because if you look at the industrial world, it generates a lot of data, if you look at, you know, your different figures, you know, like the the oil and gas industry is creating terabytes of data, you know, every day and so that data is so huge in that volume. When you look at large volumes of data, veracity of data, different frequencies of data, what comes to mind, how do I how do I look at that data? And how do I actually start to work with that data, that's where then the technology comes in. And that's really where starting to looking at AI and starting to, you know, look at how AI then can be used to, to look at and transform and work with that data. But then there's a third element to it, you can build all of the AI. But if the people still are not able to use that technology, then there's no point then I've created further more problems to it by making them further dependent on how to no leverage that AI. So where I ended up with was creating an interface between the operator of the plant and their data by providing them an interface where all of the AI was engineered and made available to them in a usable format. I made AI approachable, made AI usable, and made AI available for an industrial operator for a plant engineer for a process engineer for a reliability engineer. So they are empowered to look at their own data work with their data, just like how they have been used to working in spreadsheets, but let's allow them to scale, let's allow them the extensibility so that they can now work with that large volume of porosity, frequency of data, and work on large complex datasets.</p>
<p>12:27</p>
<p>I we're going to talk about sustainability. And there's some targets that are out there. And industry has to be aware of that. That's just without a doubt. And we're going to go down that road. But I have this one question. Because of the tsunami of data because of that the leveraging technology innovation in a way that allows you to look at that tsunami and just pull out what is relevant? Do you pull the data out prior to going into the cloud? Or do you do that analytics and saying, No, no, no, yes, this is data. How do you how do you analyze your data? Where do you do it?</p>
<p>12:56</p>
<p>So we are all about operational data. It's all about the data that's coming out from their edge systems, it could be coming out from their their controllers, it's coming out from the sensors that are basically providing them the information of what's going on. And all that data is a lot of this industry has has actually put in the instrumentations, about over a trillion dollars has been spent just an instrumentation of this data. And now that they're able to collect that data, they're hoarding that data into different operational systems, that could be historians, that cloud systems that could be even from AARP to homebuilt operational systems that data is being collected. And then from an analytics perspective, what these industrials have been doing is leveraging a lot of analytics capabilities to basically look at that data. And that's really related to looking at some trends and analysis. But now what? And so we went in and solved that problem of now what now what do I do? And the next thing is, okay, how can I start using this data? If I have this data? Can I start to look at forecasting what my yield would look like today? What my yield would look like four hours from now, can I start to predict if I wish to change or you know, any of my ambient conditions or any of my parameters? If I can start to tweak, you know, a little bit of the moisture levels? What would happen? What would be the ideal state I want to be running this line on? And so that's the those are the things when the operatives think about they think, oh, that's I can't you know, I don't have the technology, I don't have access into my data. That's where they would tap into, you know, they would bring in some heavy hitter consultants, they would bring in data specialists would come in, and they might have the expertise on the data, but they don't have the subject matter expertise. And that's really where the this industry needed to change the approach and we started to basically put the operator in the center of the universe and say we need to be operator and Scott. There are multiple reasons for it. One of the major reasons is because this industry needs to institutionalize this knowledge, there's a gap of these resources, there is a gap in terms of that expertise that's going to hit this industry in the next decade, because a lot of this workforce is about 30, more than 30% of this workforce is aging workforce. So as you see that shifting out, there's a huge gap that gets created. So it's very important to institutionalize that knowledge and start preparing the organization's for that shift.</p>
<p>15:33</p>
<p>So what I hear you saying, which is interesting, you are able to provide that tactical data for real time action, and that is, operationally I can look at the data, I can make decisions and and optimize my whatever manufacturing asset based off and, and that institutional side where I'm collecting that information. And whether we like it or not, it's going to happen retirement that knowledge out the door, be able to institutionalize that, let's shift gears a little bit here. Let's talk about sustainability. why that is important. From the perspective of AI.</p>
<p>16:09</p>
<p>I think it's one of the key, it's going to be one of the key drivers, it might not seem like it. But if you look at this industry, and you look at sustainability, have manufacturing the industrial side accounts for 25% of the global carbon emissions. You're responsible for 1/4 of the emissions?</p>
<p>16:29</p>
<p>Is that globally? said 25%.</p>
<p>16:34</p>
<p>Yes, got it. And, and out of that 25%, close to about 50, a little less than 50% of that just comes from the manufacturing of cement, steel, ammonia. And essentially, you know why that is because that's all infrastructure that we're building, right. And that's critical. But that is also important to recognize all that infrastructure that we're building is also creating an emission of 45% of the industry's carbon emission.</p>
<p>17:03</p>
<p>It's interesting. And it's one of those things that you need it, you can't stop it, right? You need the infrastructure, but you have to think about it differently. You got to have to figure that out.</p>
<p>17:12</p>
<p>And so if you look at some of the industry stats, it is why, you know, if you look at different industries, that's just one part of it. But if you look at metals and mining, you look at food, everybody is making a contribution there to those carbon emissions. I had some interesting things looking at, you know, we work very much in the food industry to in agriculture is estimated for over 70% of the global water use. It's one of the scar spaces that we would have if we continue on that path. Yeah, yeah. Food chip food supply chain is responsible for another 30% of the GHG emissions. Some interesting fact was that it food waste was a country, it would be the third largest emitting country in the world. Wow, US and China. Put it in perspective.</p>
<p>18:04</p>
<p>Yeah. This is the in we're gonna venture into this is a lot of that carbon being produced as a result of inefficiencies with the assets.</p>
<p>18:18</p>
<p>So, Scott, you have to really break it down. Yes, it's being produced in multiple ways. It every industry is obviously contributing to it in one way or the other in certain industries, over over utilization of the assets, any of the assets that they're running is causing that in certain industries. It's the high utilization of the fuel, because energy being one of their largest consumptions in our business, you would see or, you know, in the oil and gas sector as well. But every bit makes a difference for Scott, if you look at the amount of waste that gets generated through a production line and take, you know, any of the industry, take metals, take cement, or take food, if they can start to control the waste throughout the line, they can start to make a difference. I got some is not the theater, some somebody threw out some random stats of May. And they said, one of the large food manufacturers that develop that is producing the chips, they end up creating more than $30 billion worth of waste, and all that waste goes into landfills.</p>
<p>19:33</p>
<p>You would think that there's a financial incentive to be able to make your organization your operations as efficient as you possibly can, right? Makes sense.</p>
<p>19:42</p>
<p>In in most traditional ways, as they look at Yes, they look at energy as a huge cost. And they're all kind of optimize that. They look at raw materials as a huge cost and they're trying to optimize that is everything else on part of the CFOs agenda is yet I would say not really Scott, let's call it agenda is only looking at how am I looking at my margins today, and how we're going to improve those razor thin margins tomorrow so that I can sustain this business. And that's why this industry has has been always in a firefighting mode. And one of the big things that why I call it a movement is because this has to start transitioning from the top to the bottom, the mindsets have to start shifting the mindset about I'm always in a firefighting mode. That's because we're continuously doing the same things. If humans are looking at things and saying good and bad, we haven't get moved into the 21st century because a human has been doing that forever in this industry. Oh, it's good, it's bad. Let me get brambles at random sampling. And I'm going to find out what what's going on. That's not how this industry should be running. We have enough tools and technologies. And we have made enough progress, that we should be able to now leverage tools and technologies for that purpose, we should be able to leverage, you know, either platform like ours, where or technologies like this, where they can tell you anything before even that happens. So we're not contributing to the sustainability challenge that we're faced with right now. We shouldn't be able to control this well in advance not find after the fact. We've still been we have been and we continue to be operated in a reactive manner.</p>
<p>21:16</p>
<p>It's a human it. I mean, you're hitting on all the points. I mean, without a doubt. How does and how will AI help us with sustainability? If I'm a company?</p>
<p>21:28</p>
<p>Who also there? There are three ways of looking at this. And I learned this by from my customers really, it's not that, you know, it's it's earth shattering revolution that I'm going to do, I've actually learned by working with these customers, right? So what are the key sustainability is achieved in three ways. One is you look at your current operations, and you optimize that, that's where you can start to already gain and be improving this is you can already start to gain 20 to 30% off efficiency gains, just by optimizing your current assets and your current operations. The next thing that comes in that is the next phase that comes is then you go from optimization to looking at alternative sources of energy that can further now go from, you know, if you were at that 20%, you can start to further gain 30 to 40% by looking at alternative sources, and then over the course of time also start to embed New Tech, new technologies, as your as your assets are aging, and you're starting to replace this, what this industry would end up doing is start to bring in more energy efficient assets into into play as well. But that's actually the roadmap of how you gain sustainability. One of our customers just in one of their one of their plants, actually, it's a food ingredient manufacturer, one of their plants, they started to look at how they were generating energy through their cogeneration assets. And and realize that they were always running them at 100% efficiency, even when the plant demand didn't require them to run the assets at 100%. Because you know, it's still hard to keep on going back and forth,</p>
<p>23:03</p>
<p>to cycle those things down, up and down.</p>
<p>23:06</p>
<p>And then that requires, you know, more resources. And that requires then repeated intervention, that just they didn't have the ability to do. So that was the easiest thing. And then they recognize that and that's where, you know, it's I'm talking about a very simple way of how you start to optimize this. So they started to look at them, how we can use data, so that the data can tell us if the plant demand is X amount, how to run each of these assets that's supplying the energy. So they actually set that and they connected the, the the platform, and they have been able to they've been using it now for the past almost four years. And what they have been able to do is now create a completely closed loop system. So that the plant feeds the data and tells our system of what the plant demand is the system then connects back into these assets and say run asset one or run boiler one, that 40% efficiency boiler to at 70% don't need to run boiler three because the plant doesn't need it right now. And then takes that message back into the control system. So there's no human in the loop, right? And runs that system. And it's been running it for the past, you know, four years now.</p>
<p>24:13</p>
<p>And probably put in a lot of coin in the pocket too, as well as that whole sustainability. I mean, it's it's a it's truly Win Win everywhere.</p>
<p>24:21</p>
<p>I they have been reporting that year over year there has been they have been able to reduce their fuel consumption by more than 4% just by looking at the small assets I'm talking about. Yeah. And then over 20 million pounds of carbon emission reduced every year.</p>
<p>24:39</p>
<p>So So why what what are the forces that are requiring businesses to look at this? What what regulations are going to be in place? What what what are we doing here? Well, so</p>
<p>24:54</p>
<p>one of the mandates really is from the industry, if you look at the mandate is really to be achieved. Certain carbon efficiencies and or net zero emission mandate for 2030. And then further into 2015, where everybody is looking at, you know, zero carbon emissions zero,</p>
<p>25:10</p>
<p>by the way, I want to make sure that it 2030 is just still right around the corner, FYI, it's only nine years away. So if you look at 2030, and just go on, I got it. I know, it's nine years away, it's just like, right there, you, you know, you're gonna be on 2030.</p>
<p>25:25</p>
<p>That and that's why I talked about this as a as passionately as I do, because I think we all need to get on that on on that train of passion for this, then it builds on the passion project into the CFOs mandate. Now, the CFOs mandate, the CEOs mandate, it shouldn't just be in the operations team looking at, you know, how we're how we're improving on our continuous improvement projects. No, it's no more about that. It really needs to be as what are we doing about all the waste? What are we doing about energy? What are we doing about water? And we do this in a combined way. All contributes towards sustainability, right? Because right now, it's department by department. It's very segregated. And that's why a lot of the AI that also gets applied is very segregated. Nobody, nobody has looked at this, how do we apply different technologies that allow us to hit these kind of methods, nothing happens overnight, nine years, that would be gone.</p>
<p>26:19</p>
<p>Like a blink of an eye, I'm just telling you, when you mentioned this, and I'm thinking then you said it's nine years in our off conversation. And I just said, Oh, my gosh, I had the wrong perspective, that's right around the corner. And that's got</p>
<p>26:30</p>
<p>to happen now. Right. And the only way it can happen is when it becomes part of the mandate. It's no more about just a nice to have it's about and they can really those are the few things that can start contributing, how am I going to reduce my water consumption? How am I going to reduce the waste that I'm generating every day? And how I'm going to actually control my energy consumption and utilization throughout these, they can just start simply with looking at those things. That's really where I've seen customers, when they simplify it that way, they're able to then identify, hey, where can I start today? Then where can I go tomorrow? Yeah, that helps them get on that journey of sustainability. It's as simple as that. And I know, it's not easy for them to start to immediately all of a sudden prioritize it. But guess what, if the mandate is about reducing costs, as well, and how you're going to actually look at, you know, covering that labor shortage, as well, all of those things help you there as well. Because what you're going to end up doing is you, if you reduce the waste, you've already started to impact your bottom line, if you can start to reduce energy consumption and control it, that's helping on the bottom line too. And then if you can actually put the operator to control it, that's gonna help your labor shortages, all feeds into those mandates to</p>
<p>27:49</p>
<p>roadblocks in what you're saying. I mean, it's the money, but there that it's there, there are roadblocks. And I'm not saying don't, don't come to me, or whomever and complain about this. It's got to happen, because it's a mandate, and you got to figure it out. But what are the roadblocks?</p>
<p>28:09</p>
<p>So to be to be just very honest about this, Scott, I think one of the biggest roadblocks is the mental Roadblock, oh, it's too hard to it's the myth about technologies like AI that stops people from leveraging it to its full capacity. The other is the siloed transformation approaches. Every group, every organization looking at silo, there is the companies that I see the most successful that we have worked with are the ones that look at this edge scale, you will, you will learn certain places, you will fail at certain places. But the success that will that you will create through this journey is what's going to help you get ready and meet your objectives for 2030 and 2050.</p>
<p>29:00</p>
<p>And it's got to happen yesterday. I mean, you and I share the same sort of, you know, the passion and anxiety to saying, hey, we've got to do it. Now. I don't know why this is, but it is what it is. We have to wrap it up. Unfortunately, I can have this conversation for a long time in America. How do people get a hold of you and say, Yep, I like what she's talking about. Best way to get a hold of,</p>
<p>29:24</p>
<p>you know, just go to Canvass.io. Click on you know how to connect with us different ways to find a demo book a meeting. And that's the best way and you will find that our team, which is a combination of subject matter experts, as well as data people that actually know how to work the industrial data would be happy to work with it.</p>
<p>29:45</p>
<p>Excellent. I like that. Go out to our stack our two men, it's h u m. e r a. Malik. Did I get that right? Malik. I hope so. Ma l ik find her Reach out there too, as well. She's got a great stat card. See? Oh, Canvass is the company. Fantastic. Thank you very much for being on the industrial talk podcast America. It's been an absolute pleasure, Scott. It's been wonderful. It is the number one industrial related podcast in the universe. Just FYI. I think I've oversold it. Alright, listeners, we're gonna, you know, we're gonna wrap it up on the other side. So if you're not, we're gonna have all the contact information out on industrial talk. ca.com. And, of course, we're gonna wrap it up. Thank you very much for joining. Stay tuned. You're listening to the industrial talk Podcast Network.</p>
<p>30:43</p>
<p>All right, a big, big, hearty, thank you to Humera Malik, Canvass. AI is the company go out to Canvass.io. Find out more. I'm telling you right now, if you're not looking into data, as a way of solving some of your challenges. I mean, I like the fact that she brought up the point that it could augment your workforce. And I mean, it's really important, especially today when we have a real tight workforce. She's great. She's a rockstar data Rockstar. All right, again, IoT solutions World Congress in conjunction with the industrial internet Consortium. This event is in Barcelona. It's incredible. Got to put those two things on your bucket list, October 5 through the seventh 2021 right around the corner. And the next one is the manufacturing and technology show. This is in Cleveland, Ohio, November 9 2011. Let's get our life back in order. Let's visit these things. Right. Be bold, be brave, dare greatly change the world. Thank you very much for joining. We're gonna have another great interview right around the corner.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/humera-malik-with-canvass-ai-talks-about-data-and-industrial-sustainability-goals/">Ms. Humera Malik with Canvass AI talks about Data and Industrial Sustainability Goals</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Michael Bates with Intel and Phillip Carey are Talking About Utility Digital Transformation</title>
		<link>https://industrialtalk.com/episodes/michael-bates-with-intel-and-phillip-carey-are-talking-about-utility-digital-transformation/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 19 May 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7571</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Michael Bates, General Manager, Energy with Intel, Corporation and Phillip Carey, Energy Consulting Expert about "The Electric Utility Digital Transformation Journey".  Get the answers to your "Utility Digital Transformation" questions along with Michael and Phillip's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-bates-with-intel-and-phillip-carey-are-talking-about-utility-digital-transformation/">Michael Bates with Intel and Phillip Carey are Talking About Utility Digital Transformation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/2f761954-20c8-410e-9a32-1f76de6d135e"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Michael Bates, </strong>General Manager, Energy with Intel, Corporation and Phillip Carey, Energy Consulting Expert about <strong>&#8220;The Electric Utility Digital Transformation Journey&#8221;</strong>.&nbsp;Get the answers to your &#8220;Utility Digital Transformation&#8221; questions along with Michael and Phillip's unique insight on the “How” on this Industrial Talk interview!</p>
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<h2>MICHAEL BATES' CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/in/mikebates35/" target="_blank" rel="noopener">https://www.linkedin.com/in/mikebates35/</a></p>
<p><strong>Company LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/company/intel-corporation/" target="_blank" rel="noopener">https://www.linkedin.com/company/intel-corporation/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www.intel.com/content/www/us/en/homepage.html" target="_blank" rel="noopener">https://www.intel.com/content/www/us/en/homepage.html</a></p>
<h2>PHILLIP CAREY'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/in/philcarey/" target="_blank" rel="noopener">https://www.linkedin.com/in/philcarey/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Michael Bates with Intel and Phillip Carey are Talking About Utility Digital Transformation" width="500" height="281" src="https://www.youtube.com/embed/OnMS-TtBvCE?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>utility, phil, Intel Corporation, grid, people, power, talking, system, world, energy, companies, consumer, stranded assets, customers, relay, generation, happen, industrial, industry, Southern California Edison</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat,</p>
<p>00:19</p>
<p>grab your work boots,</p>
<p>00:21</p>
<p>and let's get All right.</p>
<p>00:21</p>
<p>Welcome to the industrial talk podcast absolute, again, honor that you have joined this podcast, this platform that celebrates industry heroes such as yourself, it is a no legacy thinking zone, do not even come to me and say I've got some legacy thinking. Because everybody within industry is bold, brave, daring, greatly innovative, solving problems, and changing lives and changing the world as we speak. Thank you very much for what you do. You're making my life better. And that's really very special. All right, we've got to on this particular podcast, we have a gentleman by the name of Michael Bates, General Manager, energy at Intel Corporation, mad skills. We have another gentleman by the name of Philip Carey, he's a consultant has his own consulting firm, had many, many years within Southern California Edison, and we're talking about the utility digital transformation. It's an important topic, and it must be discussed, let's get cracking. All right, we have a it's a bit long, because they have a lot to say, it's an important topic, a couple of things that you can do. One, you can listen to part of it, come back, listen to it again, because it's important. And two, or two or both, that doesn't really matter with me. You can go out to industrial talk.com, use the player, speed it up, boom, you're good to go. But these two individuals are absolutely exceptional, sees what has to take place within the utility space. And it is really for me being an industrial guy. And being a utility guy. I really geeked out on it, because it was exceptionally a great conversation. So I hope you enjoy it. All right, let's take care of some business real quick. I want you to get your calendar out. And this is the IoT solutions World Congress in conjunction with the industrial internet Consortium. This is an event taking place October 5 through the seventh 2021 in there talking about IoT AI, edge. You name it digital twin. I like this one quantum computing. How about that there is no stopping the future. It's absolutely spectacular. All right, put it down October 5 through the seventh, it's in beautiful downtown Barcelona, Spain, let's get our lives back in gear. That's what I want. I want I want ever this next normal to include travel. That's what I like. And boy, the people of Spain, this organization IoT solutions, World Congress organization, as well as the industrial internet consortium put on a fabulous, fabulous show. Been there a couple of times, broadcasted live from there, enjoyed every minute of it. Next one, put it on your calendar. This is in Cleveland, Ohio, Cleveland, Ohio, this is November 9 through the 11th. It's the manufacturing and technology show. And if you've never been to Cleveland, put that on your bucket list because it is a beautiful place with great people. And this event will not disappoint whatsoever. That's the manufacturing and technology show November 9, through the 11th. Put that on your calendar. A must attend event Oh, I will be broadcasting from there too. And connecting with all of the incredible individuals that are just innovative, that are bold, are brave. They're daring greatly. And you know what they don't do? They don't have any legacy thinking, boom, love it. Alright, let's get on with the interview. So this one of the the topics in one of the things that I was always sort of wrestling with, specifically to the utility space, is the fact that how does utility given all of this the renewable stuff that's taking place with all of the real innovative stuff that's being put onto the grid? How do they manage and how will they manage going forward, and it is a digital transformation, compensation and digital transformation solution. And these two individuals, Michael Bates, and Philip carry, bring the dog gun insights and wisdom. So enjoy the conversation. Welcome, and I appreciate you guys wanted to talk a little bit about the electric utility digital transformation journey, and it's a journey. Welcome, guys. How you guys doing?</p>
<p>04:49</p>
<p>Doing well? Thank you.</p>
<p>04:51</p>
<p>Alright,</p>
<p>04:52</p>
<p>got it. You know, you got to do it. Nobody knows you. So you got to just say Hey, Mike, give us a little background on who you are because they haven't gotten out to your LinkedIn stat card right</p>
<p>05:02</p>
<p>now. Okay, well, I haven't seen it either. But I'm glad to know that it looks good. And thanks for letting me go first. You bet us and thanks for inviting me enjoying conversation today. Cool, have a little background with Phil so we can share some of our common experiences. But my role at Intel is to look for opportunities to apply our technology and convene our ecosystem of partners to address big industry challenges in our energy verticals. Our energy in our case includes oil and gas power utilities, the new energy service companies that are getting into the renewable energy services, for example, the EB charging area as well, as well as digital oilfield smart AG, and water. So we look across different areas of energy and where they impacted the grid is there</p>
<p>05:55</p>
<p>like that smart AG, I had an opportunity to, I can't remember it was in Oklahoma someplace. And the the innovation that's being applied to AG, it's impressive. I just think it's cool. Everything's cool.</p>
<p>06:12</p>
<p>Let's talk about it. If you want, there's a couple of interesting projects going on in here. We might have</p>
<p>06:15</p>
<p>to just sort of dovetail and just go off on a tangent, Phil. Thank you.</p>
<p>06:21</p>
<p>Yeah, so my my backgrounds a little different. I was formerly at Southern California Edison for 22 years, in it the entire time, but started out in IT operations. And then at one point, found myself in a architecture group, and then transferred into a group called it smart grid engineering, where we were an IT group that was embedded with the OT group in transmission and distribution, the advanced technologies group. That's where I learned a whole lot about the business. And while I was there, develop this common substation platform. And I retired at the end of 2019. And now I'm off on my own as a consultant. And I've done some work with Intel and with Dell Technologies. And here I am.</p>
<p>07:22</p>
<p>It's funny. I think the internet says when you retire, you become a consultant. I think so. There's nothing else you can do it. It says,</p>
<p>07:31</p>
<p>Why the internet and my wife keeps saying I thought you were tired? Well,</p>
<p>07:37</p>
<p>you don't want to get out of game now. Just kidding.</p>
<p>07:40</p>
<p>No, you're right. You're right on the money on that one there. Because this time is very, very exciting. Very interesting. And I don't have the answers. But people like you, Mike and Phil, are in the game. And you're you're talking about this. And so we're focusing in on utilities. And typically, utilities tend to be sort of legacy thinking, this is why we're here, this is the end and it hasn't really changed for a long time, whatever that long time. might give us a little sort of, no, no, no, I'm gonna take it to Phil, because he was with Southern California Edison, not to say that you're not that important or my, you'll get your guide, okay. It's just sort of give us a little sort of that utility thinking, not today, but in the past sort of that utility thought process.</p>
<p>08:33</p>
<p>So the, you know, the current utility networks were designed, you know, we're using 100 year old technology, essentially, it was designed to generate electricity, and to deliver it to customers. And the utilities job was to get that electricity in one direction from the generator to the customer, and to balance load with generation. And as long as load and generation stayed balance, and electricity was flowing through the system, everybody was happy.</p>
<p>09:10</p>
<p>It's true.</p>
<p>09:13</p>
<p>Such a simple explanation, but it's like when I come into a room and I flip that switch me consumer or me, manufacturer or me, whatever that power be, but better to be delivered at the right cycles, rival to all of the stuff it has to write. And and that's the way utilities have been developed. It's just that's how that's what it is. And rightly so. But what's changing Mike?</p>
<p>09:46</p>
<p>Well, one thing is changing is, you know, the model is changing. And, you know, to Phil's point that utilities, the past and still current were built around reliability, keep the lights on so the talent They acquired the training they gave the policy and regulation to support that model, it's all been ingrained for, like you said, since the really much the inception of electric delivery, one way flow of power from centralized generation coal plants, nuclear plants, then through step down to consumption at the far edge, that's been the model and the bill, then the technology has been in place to support that model of keep the lights on at all costs. And I think Phil might agreed he's much more into the technology side than I am, but it feels like a siloed stack of solutions have been built around this grid reliability model. And now, the grid, the delivery model is really turning upside down. It's not it's changing from that one might flow from Central generation to to a flow from hundreds and 1000s of millions of points of generation on the opposite side of the grid, the other side of the substation, so it wasn't built to take on that two way flow equipment, maintenance costs go up because equipment wasn't designed for it, there's lost opportunity cost, because you're not connecting these new loads in a way under the kind of common substation platform to fill required. So it's a major shift of focus from the the generation side, down to the consumer side, consumer own asset side. And now you're asking a company that's been built to keep the lights on to now become a customer focused company. Look, you know, if the opportunity in the future is around services, you got to remake and re engineer a company to make that pivot. And it's hard for some companies to make that pivot, especially in the utility space.</p>
<p>11:49</p>
<p>Yeah, and, and you know, an example of that. And it's not this, not the utility industry, but IBM used to be the biggest hardware manufacturer in the world. And today, there are software and services company, they hardly make any hardware. So this is where the utilities need to go. And they need to look at how their business model is changing. And accommodate that.</p>
<p>12:14</p>
<p>Yeah, if you don't mind, God, I was just gonna add to that, I think the other thing I've heard the other comparison, I've heard Phil, and I think all of us on the call around to remember the telecommunications restructuring where the companies like the southwest and Bill's of the world who built all that infrastructure to enable what we see today, were not the companies that really profited from it, it was Facebook, Google, Amazon, they use all that infrastructure that was built and created services around it. And the infrastructure providers haven't even caught up since then, I think that's one of the inflection points we're at today is who's going to own that piece going forward.</p>
<p>12:51</p>
<p>So in a sort of simplified in my head, is that utilities were built in a way where I generate power, I transmit that power, I stick it into a distribution substation, and I just keep on bringing it down, bringing it down to the consumer level today, and that's fine. That's right, I see that flow. But today is like, okay, we have some that flow that go that way, right. But then on the other side of that, that transformer or that bus is is also generation that's happening on that side. So what so now we're saying it's got to flow the other way, and it's got to flow into this magical system. And it's not supposed to suppose just happen. It's like everything just sort of lines up. But that's not the case. That's not the case at all. So So there's a couple of things that I see taking place. First off, and I think it was you, Mike? Yeah, it was probably you. The toothpaste is out of the tooth, the toothpaste is out of the tube, it's out. So so we're heading down this road, it's happening, whether we like it or not, it's happening. So as a utility, let's say I have my utility hat on, I've got to do something about it. What problems is this new sort of dynamic grid had a causing on my system, Phil.</p>
<p>14:21</p>
<p>So one of the large problems is load doesn't necessarily match the generation system specifically out on some of the feeder circuits. So to combat this utility, really needs the capability to be able to reconfigure the feeder circuits to better match the load. Another issue is in the past, if I had a fault on one of those distribution circuits, I could tell by measuring the power flow through the relay And when it got out of specification, I knew there was something wrong, the system knew there's something wrong. And that relay would send a trip signal to the to the circuit breaker. Well, now that I have generation on both sides of that relay, how do I detect the fault? point? Yeah. So that's where some of this digital controls come in, so that we can measure and, you know, know how to deal with two way flow of energy now.</p>
<p>15:33</p>
<p>So here's the funny and here's a, here's a story from my past. So when I was with Southern California Edison, I knew, you know, I'd go into that relay room, I have that smell, and distribution voltage, I can always see, I could always see the lights, right, the lights, they'll, they'll dim. And I'll say, okay, that's what they'll dim. Okay, that's too. And I know that the, the testing the relays physically test the line. So if it, if there's a there's an, an interruption, they'll Test, test, test, and then lockout three times that was like the, the policy at a time, right. And my dad, as a former lineman, when he would watch the lights. And as a kid, I'm going to hex you're probably right, and you'll see it one, and it'll count two, and then he has three. And then right off the bat, he get a call. But but that that's old time thinking that's that's old way now with like you just said, Phil, you've got generation on both sides. How does that that physical, a really know what's going on? Mike? What other problems are utilities dealing with? In this particular? Whatever we call it? I don't even know. Is there a term that we can call this particular world that we live in from utilities perspective?</p>
<p>17:05</p>
<p>The general term, I've heard his energy transition, but that that includes a lot of different things. But that's the term I'm just gonna run with that one.</p>
<p>17:12</p>
<p>Yeah. All right.</p>
<p>17:15</p>
<p>So other other problems that they face. And again, this some of this is not some of this is technology, although I would argue the technology exists to do the kind of things that Phil and I are talking about. It just needs, there needs to be investment in alignment, mostly through right policy and regulation that allows for the type of investments. And I think we're getting there. I think there's other other market drivers. So you asked the question before, Arianna asked it. You were saying that, that this was an evolution. And you and I talked about this before I was at a neighbor's a distributech dinner or something? And someone asked the question, this was two years ago, or maybe three years ago. It's like everybody in the room that thinks that this is an evolution, raise your hand. And literally three quarters or more of the room raised their hand, no, this is an evolution. And it was mostly utilities, the understanding that this was an evolving process, it was under their control or to kind of evolve it as they drive it. But I think what's changed now and then the rest of the 10% maybe said revolution, I think if you did the same poll today, it might be the opposite. Because I think there's market drivers outside of the utilities control that really is forcing the change. One is a focus around sustainability, and impacts of climate change. That cannot be ignored by the utility. So mandates by states companies company's, again, in areas where particularly in areas where there's been energy resiliency issues like in Texas, around the storm in California around the wildflower wild fires, where companies are looking for alternative sources to roll their own energy systems. So as more and more of those, if that pain point keeps bringing more and more companies and customers to roll their own energy, that's less, that's more of a problem on the other side of the grid that Phil's talking about. So corporate sustainability driving a lot. And I also think we're gonna start hearing more how financial markets are looking at carbon based. So companies with high carbon footprint carbon based assets, which will move companies again away from that one way flow of centralized power, which is dirtier, in general, to more decentralized power on the edge again, exasperating the problem. And then finally, EBS. You know, you One could argue we're at the inflection point now. But if you follow this industry at all the companies that have declared the end of combustion engines, the policy regular the support, from, you know, Europe and US around the administration, so think those market drivers and again, I started going so long here, but those market drivers are really pushing them in ways that are forcing them into this This type of a platform that Phil's talking about to be able to enable more services and and become a player in this new opportunity. So</p>
<p>20:09</p>
<p>great. No, you know what, it's a little bit more than that, because it's the regulators as well. Yeah, you look at California's remote, renewable portfolio standard, going to 100% renewables, I think it's by 2050. And Washington state where I am at now, just in the last week or so, passed a carbon tax resolution in the house. So, you know, those kinds of standards are coming here. They're coming everywhere. So,</p>
<p>20:42</p>
<p>okay, so</p>
<p>20:43</p>
<p>let me just you brought up a lot of good points there. Mike one, I think you're absolutely right. 11 illusion versus revolution. And I think we're at that point, I think we're at that revolution, I just think that there's too many things taking place in the market today. I think the drivers of sustainability, climate change, market, ie V's and the regulator, those are challenging conversations to have one of the things that and I'll throw this out real quick, because it just popped into my head. If If carbon based assets are going to be, you know, viewed poorly, how do you even how do you even structure a financial value proposition around a traditional generate? I think it's just going to by virtue of that, nobody's going to be able to wrap it with any type of capital. That'd be tough going forward, because you still have embedded assets that are still having some sort of rate of return</p>
<p>21:41</p>
<p>and still am being amortized. Right. Yeah. So</p>
<p>21:45</p>
<p>utilities don't like stranded assets. Yeah.</p>
<p>21:49</p>
<p>Geez, Phil, I haven't heard that one in a long time stranded assets. I forgot about that one. Okay, listeners, I have a utility background and stranded assets was a word that was battered stranded assets get shut the front door. Okay. So, so now we've we've painted the picture. And there's a lot of dynamics, it's very fluid out there. And before industrial talk, we've had number of conversations that evolve revolve around the term industry for Dotto, we've talked about the edge, the cloud, this that everything around with that. But what component that was really missing was, was that utility, how does the utility fit? I get it in the manufacturing world? I get it. I get it in the oil and gas, I see it I see what they can do. Utilities because of their short of the way they look and who what they are. This is a this is a difficult question. Now with that said, what has to change? Phil? What has to change in their mindset? Because they're not going away? Without being song without being dragged? But it's happening? What has to change?</p>
<p>22:59</p>
<p>Yeah. And you know what? The technology of this is the easy part. Right? Michael mentioned, some of that technology is already around, it's usable. New technology is coming on board all the time. The problem is more with people than it is with technology. A lot of utilities don't even realize yet that they need this digital transformation. It hasn't quite hit them yet. I've been in conversations with many utilities. And you know, some of them are working on it. Some of them say now, we're not. We're not even thinking of that yet. But they need to be. There's a couple of forces at play here. First of all, if I'm a utility operator, you know, I have to meet my safety and safety numbers. Otherwise, my regulators will be really upset with me and could have some financial penalties. So if I operated my grid, and it was stable last week, and this is the way I did it, that's the way I want to keep doing it because it's a known commodity. And, you know, nobody can fault me for doing something new that didn't quite work out.</p>
<p>24:25</p>
<p>It's true. Um,</p>
<p>24:27</p>
<p>another issue is what I'm hearing now called the silver tsunami.</p>
<p>24:32</p>
<p>Yeah, I've heard that too. And it's not just is it utility? What they they've been talking about the silver tsunami for years and years and years. You know what they do? They retire, they retire, you fill and then they bring you in as a consultant.</p>
<p>24:48</p>
<p>That's what they do.</p>
<p>24:49</p>
<p>That's the</p>
<p>24:52</p>
<p>first time I've heard it.</p>
<p>24:53</p>
<p>Yeah. So I guess what I'm saying there is that many of the workers on the OT side of the house. So the transmission and distribution in the case of utilities are people that have been at that utility for 20 3040 years. And change is a hard thing. Yeah, you try to move one of these guys cheese, and they're gonna let you know that they want their cheese where it is. Yeah. Oh, yeah. Um, so the people, part of this is the hard part, getting people to accept the new technology, and also learn how to use it.</p>
<p>25:35</p>
<p>So it's silver tsunami, is that massive retirement that people like Phil, were referring to, they've been there for 30 4020 whatever years, right? And then all of a sudden, hey, I can retire. And then all that knowledge, all that intellect event, utility stuff just goes right out the door, and onto the lake. Where the end and and what do you do as a utility? And I remember I was working with another utility in Arizona, and and they were having the same thing and these planners, so you can you can walk into the planning department, and you can say, Yep, retirement, retirement, retirement retirement. And, and they know where all of the switches are, they know where all of the funny, funky things that are out on their system that they got to be aware of, and they just let the crew know, right out, whatever all of the stuff that's out there, gone, gone. And, to this day, we still don't have a real solution of saying, okay, we'll let you go. But we've got to go inside your head and pull out that information. And maybe until can get to that probe and just stick it on an endo system</p>
<p>26:42</p>
<p>now neuro link, thinking about it. So interesting stuff out there. A quick side story on that. I live in Texas, I think I told you that. And we had this winter storm that shut everything down. And I remember, I'm not going to mention the city, but one of the city water systems went down because it couldn't get the emergency backup system back up. Because the owner's manual was lost and all the knowledge about how to turn it on and connect it. So it sat there for two days until someone anyway it's kind of a symptom of the way you're just talking about it. So somebody just raised up their hand.</p>
<p>27:15</p>
<p>Hey, Scott, remember how to do it. So Scott raises his hand, he goes, Hey, can you turn on this water? Certainly can but</p>
<p>27:23</p>
<p>bring him back as a consultant. Last year,</p>
<p>27:27</p>
<p>that's right.</p>
<p>27:28</p>
<p>I have a number in mind. And it's on my napkin right here. And I'll sled across the table. And you let me know. But it's it's the truth. It is such and that whole Texas thing. That whole Texas and and for some of the listeners out there, they had a real winter storm in Texas. Now Texas is a unique system all to its own. It's called ERCOT. Right? Did I get that? Right? And so it's sort of this little unique utility Island in this all other, you know, utility type of grid. And they were they were they were challenged.</p>
<p>28:04</p>
<p>So you really highlighted the problem statement that we're talking about. The biggest, biggest feedback on during that time was there were areas in the archived grid where the downtown areas were totally lit up buildings were running full blast, even though no one could get to that building. Everyone was at home, while you know, nearby neighborhoods were having rolling blackouts, or in some cases, you know, days long blackouts. And the response was, well, we couldn't turn those switches off because they're on circuits where critical facilities are but that is not true. That gets to Phil's point. That technology exists today to do scalpel like precision, like control of those loads to turn those places that are in demand that aren't needed to areas that are without it again, it does. I think it takes a willingness. And I think a different approach to policy as well. And also willingness to invest to put that technology in place to do the things like that. Again, it's just it's not a, it just doesn't feel like rocket science to me. Yeah. But</p>
<p>29:09</p>
<p>here's, here's the thing that I have a customer and I don't want it in my backyard. Sure. I'm all about sustainability. But I'm all about having that nice, you know, turn on that light whip into my computer, have that nice clean power, just sort of making sure that things don't, you know, fry. So is this new, brave new world? Something that is really consumer centric, or is it something that it's going to cause me Yanks</p>
<p>29:44</p>
<p>either one comfort film.</p>
<p>29:48</p>
<p>I don't know that it's so much consumer centric, you know, back in my SC days. You know, we did the AMI, the automated metering infrastructure project, and we put Smart Meters out everywhere. And we made, you know, 15 minute meter reads and hourly reads available to the customers. And guess what? Most of them didn't care. They wanted their bill at the end of the month, they wanted the power to be on when they went and flip the light switch. But most of them really didn't care to go and look and see what their energy usage was at three o'clock in the morning on Wednesday. So I'm not sure that it's so much consumer driven, as it is sustainability and regulator driven.</p>
<p>30:37</p>
<p>That's interesting. You got it. Yeah, I was like,</p>
<p>30:40</p>
<p>Yeah, I would. I mean, I would counter that, I think there is an opportunity. And again, I think utilities have a great place to be the provider of these services, to engage customers. In a way I call it almost the democratization of energy. So that that power produced end or not consumed, in partnership with utility allows the consumer or some people call these prosumers producers and consumers of energy to participate in a market in the same way other load nodes can participate in a market. And I think that will facilitate more, or one, it's going to facilitate resiliency into the grid, because the grid is if we can optimize and orchestrate those many, many different loads. But I know it's yet to be proven. And I agree with Phil on the energy management data. I didn't think that was very sticky, either. And some of the projects I've seen, but I do think if there is a way to, to make it really easy for consumers to participate in an energy exchange, you'll drive higher adoption of these technologies.</p>
<p>31:49</p>
<p>has to be super easy,</p>
<p>31:52</p>
<p>breezy. And I still like it the most part, the average consumer wants their energy clean, green and cheap.</p>
<p>32:01</p>
<p>Which is right would be difficult, right? Yeah. It's like, got it clean, green and cheap. But the Something's got to give in that particular. So we've we've, we've created this reality the utility grid is there's a lot of mechanics going on out there. There's a lot of embedded assets, there's a lot of just old stuff out there, too. It's like, there's old stuff out there. And and some of its buried and some of its in these, you know, the relay sheds, and there's all these assets out there. How do we then begin to transition? Taking that reality taking the resistance of utilities to a certain extent, some are a little bit more willing than others in nacionales? It's a it's definitely a cavalcade of feelings. Where do we start? Does the technology exist to be able to transition to this night? This this whatever this digital age that we want to go to? Phil?</p>
<p>33:04</p>
<p>For the most part, yes, some of the advanced stuff, not yet. But we're really close to it. And like I said before, I think the technology is the easy part. So yeah, here's a little anecdote from me. You know, back when I started working in the smart grid engineering group, we were working on a on a large project. And my job was to assist the OT guys, in doing some of the computer control. I was the infrastructure guy. And I saw the way that some of these things were were happening. And being an it being a data center architect for as long as I was. You know, we had been doing things for years and years and years that were pretty reliable. And I went to one of the engineers, and I said, why are you doing it this way? We can. I mean, there's this system, and we can, you know, make these changes, and it will make your life a whole lot easier. And he didn't want to hear it. That's not the way we do it. So pretty.</p>
<p>34:14</p>
<p>Pretty common. Unfortunately,</p>
<p>34:16</p>
<p>I had a unique capability in that I had essentially my own lab there. And I had access to their labs as well. And I decided that, you know, I've tried to explain how I think this technology can work. They're not getting it. So I need to build it and show them. This is how it works. This is what it can do. So I did that in the lab and showed them and over time and it did take time I started getting questions about the technology. Well can it do this? Can't do that. What happens if we try this? Come on Phil, that that's,</p>
<p>34:56</p>
<p>that's a, that's a long tail type of solution. I've just got to say There we go. Okay, I'll show you. I'll create it. And then and then when you do create it, it's like, well, I'm interested in this little point here when you got this whole solution, right? And it's like, Hey, you got a kid. It's like, man,</p>
<p>35:16</p>
<p>but it was good because they thought of things that I didn't think of. Okay, right, because I was an IT guy. Right? So they would come to me, Well, can I can? Can it do XYZ? I'm like, Yeah, I think I can make it do that. So that led me to more innovation, innovation. And, and frankly, that technology, the common substation platform, basically a compute system virtualized that's built on industrial hardware that can sit out in a substation and operate, that allows the engineers to think about ways to do things that they could not do in the past. And it you know, it frees up, you know, out of the box thinking, and I hate that term out of the box, but I'll go ahead and use</p>
<p>36:08</p>
<p>it back back to those cliches, right? You just got to roll with it, because I don't know, I don't know of any other, it's just got to roll with it. Go ahead, Mike.</p>
<p>36:15</p>
<p>I was just gonna say it also unlocks innovation and in giving the utility, the ability to securely federate that data out to the developer world to look for opportunities to provide new services to customers, because there's data there, once you consolidate under the platform that Phil was just talking about, unlocks all kinds of key, some that utility is going to see right away and, and develop on their own, but many others, if they can figure out a way to federate it out. Many others will come from the from, from the from the app development world,</p>
<p>36:49</p>
<p>I gotta interrupt real quick a federated out, what do you mean by that?</p>
<p>36:53</p>
<p>So I mean, so federated, like in channels, so data sent autonomously for certain purposes and for specific up for specific applications. federated out, so in a secure way. So that, and again, I'm getting an error, or I'm touching errors I'm not that comfortable with. Okay, I</p>
<p>37:15</p>
<p>just didn't understand. It sounds good.</p>
<p>37:17</p>
<p>Oh, it's sharing the data in a way to to certain audiences that I think that value, and it's really secure exchange, does</p>
<p>37:24</p>
<p>that feel? Yeah, cuz if you look at it today, meter data is over here. And voltage measurement data is over here. And outage data is over here. And in most cases, that data never meets. But if you could combine that data into something useful, and then run some analytics against it, a good example is that most utilities inventory of assets is dismal at best.</p>
<p>37:55</p>
<p>And they're done that absolutely understand exactly what you're saying. I know that was there.</p>
<p>38:01</p>
<p>Yeah. And I think, for the most part, if you look at the field, utility does not really know what transformer My house is connected to. Yeah, they may, but they may not. They know it's one of these in this area, because the houses in this area. So there was a program that I saw, where the utility was able to take the voltage measurement data from the smart meters and run analytics against it, and determine which group of houses were connected to the same transformer. That's just a small example of when.</p>
<p>38:48</p>
<p>Yeah, and that's good for, that's good for customers, right? That's good. If I'm out in the field, and I got a power outage, right? And if I had that data, I would know that that Transformers feeding this neighborhood or this group of houses. And it allows me to think a little bit different. I can switch over here, do this, like it changes my look at the grid. If I'm out in the field and say, switch there, do this. Oh, that's, that's okay. We got it.</p>
<p>39:15</p>
<p>That's fine. For the most part, smart meter data is transforming the way that repairs are handled. Right? Because the old way is, first of all, the utility didn't really know that there was an outage until somebody called and said My power's out. And then when that somebody called and said the power's out. They would send a patrolman out to go and follow the lines and see if they can find where the problem is. Yeah, we're now you get outage reports from smart meters if your utility has smart meters, and they can pretty much pinpoint where the trouble is.</p>
<p>39:51</p>
<p>Yeah. I like that one. One other interesting project that's related. I've been part of is an idea to deploy, I'll call it autonomous mobile batteries. So batteries charged up and outside of the community in areas where solar can be. So this would be in an area. This has been particularly in in a very dense city environment where you can't put a lot of solar. And so if you would put the solar farms be on the outskirts of town, and mobile batteries would be there charging and discharging out into the network where the power is needed. I mean, it would be large size batteries, it could even be smaller size, where they're dual purpose could be even transportation. So picking people so it's a mobile battery first and then. But that type of technology that Phil's talking about, would be able to map out that autonomously move those energy resources around in a way that makes it look like baseload, which is what we're trying to replace. You don't until you make it look like baseload and act like baseload. Yeah, be hard to get to those mandates.</p>
<p>40:59</p>
<p>But that's, that's part of the problem, though, with the way that people think about change, right? Lots of utilities have automation, automation to where a operator pushes a button, and XYZ happens. You start talking about autonomous operation that scares the heck out of people. Because right now, just about every operation that happens on the grid is initiated by a human, human in the loop. So you know, the outage management system, the energy management system, it comes up with a solution, and then waits for the operator to say, execute and go.</p>
<p>41:41</p>
<p>Yeah, it is still down to that switch. Yeah. You're spot on now. And it's Yeah, but but okay. I'm bullish on the future. I'm bullish on the ability for smart people to deal or to address these opportunities, these challenges within, and I believe, I believe, from a consumer perspective, either we will be unaware, which is good. That's not aware. My path. Okay, I'll give you an analogy. So this is what happened. It's those micro interruptions that when I was alignment, would drive customers crazy, like a blip. And the reason for that normally, before an analog clock, no big deal, don't they don't care. It's still three o'clock. But when we came to the digital clocks, and you have that little interruption, then everything in the house or blink clock, high voltage power outage, and and that's when everybody said, Well, I don't like this, what's going on with my power? So if we can make it to the point where people are, they don't see it. Right, then I think we're good. But but I think we can answer these questions. Mike, where do you see it sort of going? I mean, what do you put on your future hat? Let's, let's say what if dream? What do you think it's going?</p>
<p>43:07</p>
<p>Pay? Well?</p>
<p>43:08</p>
<p>Yeah, so first of all, it starts with something you asked earlier, which is what do we need to do? And then I think one of these things? Well, the domino, despite the market drivers we talked about, I still think there's a lack of education to consumer level on some of these challenges. So I think I'd say one of the big things we need to invest more on is consumer education. And when I say consumer, I'm talking about every type of consumer, not just residential, multifamily, but also corporations and commercial industrial on, on what this smarter grid to use a term that's over us can deliver in terms of benefits. past that, I think the future will look like a lot of what the lot of what the content delivery world looks like today, the Netflix streaming world where when they first started delivering content, they recognized it, you know, coming from a central server was not going to not cut the deal. I think now as we expand in the ways we've talked about, I think a tiered compute network is going to be what the future looks like where the right amount of compute sits at the right part of the transaction. And there's a platform layer, like what Phil's talking about. I think that orchestrates that. Who wins that role. I think it's still up for grabs. I think the utilities are still in the lead position, in my view, because one, the position they have today, is still pretty sticky through policy and regulation. I also think their brand is still valuable in this area around the new services that create, but also recognize the new market entrants that are coming into this space. There's super ambitious, so companies like shell and some of the big oil and gas companies gas and oil. Yeah, so that's so Who wins that platform play, I think is who the future winners are that. But I do think it's a big platform play that orchestrates this, this new energy system we're about to fill. What do</p>
<p>45:11</p>
<p>you think the future looks like?</p>
<p>45:14</p>
<p>The future is definitely digital. Gone are the days where the grid is stable because of inertia. Meaning that Yeah, most generation is done by a big spinning mass. And that mass wants to keep rolling on when something happens. We're going all inverter base now with wind and solar, which really needs some fast controls, to stabilize the voltage and, you know, keep things up. I think utilities, a lot of them have realized that they need to get there. Some are just beginning the journey. Some are still saying that's not gonna happen. But</p>
<p>46:00</p>
<p>yeah.</p>
<p>46:03</p>
<p>Okay, go right ahead and think that, yeah, so um, it's, you know, it's coming. And we need to educate everybody. The operator,</p>
<p>46:19</p>
<p>yeah. But here's the funny thing. And being in the, in the education, there's one, there's always going to be that percentage, and it's a high percentage, I really don't care. I just, I'm not going to listen, I don't care. I've got to dig this ditch out here. And I'm going to be doing that. But what's interesting, if we truly desire, a sustainable, nimble, you know, a system, the digital solution is the only way that we're going to get there. The physical solution that we have today does not allow for any of that, really, it sort of here, yeah, we'll let you have this little area here, whatever. But to truly transform and create something that is sustainable. It's a digital, it's a digital innovation type of conversation. You won't get there. And I guarantee you, they'll lose that battle.</p>
<p>47:14</p>
<p>And furthermore, Scott, it's a digital control at the edge. Yeah.</p>
<p>47:19</p>
<p>Oh, there you go.</p>
<p>47:20</p>
<p>Some some of these operations that are going to have to happen quickly. Yeah, there's not enough time to send those digital signals back to a central location, have it processed, and then a command sent out to do something. It's interesting.</p>
<p>47:34</p>
<p>Yeah, there's a Functional Safety component to that, too, that you mentioned, Phil, when powers come in the other direction. And there's an outage, you got to know if you're a lineman, what this what this, so the system has to automatically adjust for the safety components of this new system as well, immediately,</p>
<p>47:50</p>
<p>well, and then there's another big one is when you start decentralizing the system, and run these systems over networks, you need to pay a lot, a lot of attention to cybersecurity. That's,</p>
<p>48:07</p>
<p>that's a whole nother conversation you're spot on on that one.</p>
<p>48:10</p>
<p>It is and, and you can, in my opinion, triple the amount of compute power that you need to get this work done, when you lay out lay over the cybersecurity components on top of and so the, you know, the computers that they use today, these families, pretty gutless computers that can get the job done today. They're not going to get the job done when you lay cyber security over the top of it. Yeah. So</p>
<p>48:41</p>
<p>it's doable? are we are we you know, I mean, I'm talking to to the best in the business. Is it doable? Are we gonna get there? Whatever their looks like?</p>
<p>48:52</p>
<p>I think we are.</p>
<p>48:53</p>
<p>Yeah, I think a lot of it's being done. There's demonstrations of this. Again, it's not at scale yet. But yeah, I totally agree with Phil. It's not a technology problem to solve. Technology exist, to assemble the platform to deliver the services that we just described. It's your it's the people for sure. It's also the momentum behind the incumbent legacy system. There's so much investment in it all the way up and down. That it's hard. It's like moving a tuber aircraft carrier with a tugboat. It's just really hard to move it I think that's fucking about that</p>
<p>49:32</p>
<p>now, but it's gonna happen. It is and we're gonna have to wrap this conversation up. We've been going for about 45 minutes however, Mike, how does somebody get ahold of you?</p>
<p>49:43</p>
<p>Michael dot e dot Bates at Intel coms best.</p>
<p>49:46</p>
<p>Excellent. Phil.</p>
<p>49:49</p>
<p>Phil at Carey consulting. services.com is your last</p>
<p>49:54</p>
<p>no you I like your last name is it? Do you know the guy Hey, here's my resume. You two were excellent. This is this is just scratching the surface and I, and I can see additional conversations taking place as a result of this conversation. Because I mean, we haven't even talked about the regulatory component. We haven't talked about any other. I don't even have the answers. And and I like the fact that it does, it just gets down to people. And then once people make, make that decision, saying, Yeah, it's gonna happen, then things do happen. But you're right. Technologies technology. Just is,</p>
<p>50:36</p>
<p>yeah, you know, and and You're so right. When we were working on some of this new technology, we went out to one of the locations where the engineering groups were gentlemen, from the networking group, and myself, we went out to discuss IP addressing schemas with one of the substation engineers. And first of all, we started out with him, not trusting us, because we were from it. But by the end of the conversation, by the end of the conversation, he was ready to throw us out of his office physically. But a year later, he was one of our champions. Yeah. When he finally realized that this was coming, and that there was no way he was stopping it.</p>
<p>51:33</p>
<p>is a cool,</p>
<p>51:34</p>
<p>jump on board, baby are jumping the pool, the water's fine. It's all nice and cool and refreshing. I'm gonna have to do it. Alright. Thank you very much. Okay, listeners, thank you very much for joining the electric utility digital transformation journey. It's a mouthful, but it is what's taking place today. Oh, I forgot to ask you. It's global. we're not the only ones that have to deal with all of this is global maybe. And he says some extent or another, but it's a global challenge that I believe that technology can solve, but it gets up it goes right back to the people. All right. Thank you guys.</p>
<p>52:12</p>
<p>Have a good one.</p>
<p>52:16</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>52:24</p>
<p>All right. Big old shout out to Michael Bates, as well as Philip Carey. Both are just top notch professionals in the world of digital transformation for utilities. They're solving big problems. look them up, get out there. You'll have all the information out on industrial talk.com. Again, I want you to make sure that you put this on your calendar is the IoT solution, wrote Congress, as well as with industrial internet Consortium. great people, great organization, great event, that's October 5, through the seventh and beautiful Barcelona and the next one that we want to make sure that you put on your calendar is the manufacturing and technology show. And that is in Cleveland, Ohio, November 9 through the 11th 2021 put the Cleveland trip on your bucket list. You will not be disappointed for great food, great people call for you. Alright, people be bright, daring greatly. That's what industry is all about. Hang out with more bold, brave, Daring Greatly people and he will change the world no legacy thinking here. Ask the question. Why not? What if Enjoy your day.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-bates-with-intel-and-phillip-carey-are-talking-about-utility-digital-transformation/">Michael Bates with Intel and Phillip Carey are Talking About Utility Digital Transformation</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Lance Dofflemyer with MR Systems Talks About The Importance of Unifying Water Data</title>
		<link>https://industrialtalk.com/episodes/lance-dofflemyer-with-mr-systems-talks-about-the-importance-of-unifying-water-data/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 29 Apr 2021 15:00:00 +0000</pubDate>
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					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Lance Dofflemyer, Chief Data Scientist at MR Systems, Inc. about "The Power of Data and Unification of your Water Data Assets".  Get the answers to your "Water Data Solution" questions along with Lance's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/lance-dofflemyer-with-mr-systems-talks-about-the-importance-of-unifying-water-data/">Mr. Lance Dofflemyer with MR Systems Talks About The Importance of Unifying Water Data</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/6e8ae649-c3ef-4967-a100-061587d4edfa"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong> we're talking to <strong>Lance Dofflemyer, </strong>Chief Data Scientist at MR Systems, Inc. about <strong>&#8220;The Power of Data and Unification of your Water Data Assets&#8221;</strong>.&nbsp;Get the answers to your &#8220;Water Data Solution&#8221; questions along with Lance's unique insight on the “How” on this Industrial Talk interview!</p>
<p>You can find out more about <strong>Lance and the wonderful team at MR Systems, Inc. on the Power of Data and Unifying you Water Assets </strong>by the links below.&nbsp;Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a>&nbsp;and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>LANCE DOFFLEMEYER'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/in/lance-dofflemyer/" target="_blank" rel="noopener">https://www.linkedin.com/in/lance-dofflemyer/</a></p>
<p><strong>Company LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/company/mr-systems-inc/" target="_blank" rel="noopener">https://www.linkedin.com/company/mr-systems-inc/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www.mrsystems.com/" target="_blank" rel="noopener">https://www.mrsystems.com/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Mr. Lance Dofflemyer with MR Systems Talks About The Importance of Unifying Water Data" width="500" height="281" src="https://www.youtube.com/embed/Py3BiQqKF0Y?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
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<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p>&nbsp;</p>
<p>Lance Dofflemyer Interview</p>
<p>Thu, 4/29 10:10AM • 28:52</p>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>data, facilities, people, water, systems, lance, talk, important, process, utilities, plant, beverly, industry, insights, industrial, NOEM, ml, Rider, MR Systems</p>
<p>00:04</p>
<p>Welcome to the Industrial Talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go. Alright, welcome to the Industrial Talk podcast where we celebrate you industry heroes. That's right, because you are bold. I hear it all the time. You are brave. We talk about it all the time, you are just Daring Greatly each and every day, we are living through a great time and you're changing lives and you're changing the community as we speak, all around the world. take that to the bank, we are living through incredible times. It's exciting. And you know who's leading the way you you industrial professional, alright, in a hot seat in a hot seat, Lance Dofflemyer. He is the chief data scientist at Mr. systems. Now, Mr. systems, they are incredible when it comes to water. But you know, we were talking about data because there's gold in that data, the data that makes the product better, safer, asset runs more, let's get cracking data.</p>
<p>01:24</p>
<p>It's like we</p>
<p>01:26</p>
<p>just like your mining data that just makes everything better. And that's what Lance is all about. I mean, it's just an incredible that we take it for granted that water just comes out of our tap. And water is very important to our life. Absolutely, Doggone it, but it's more the fact that we just take it for granted that it's going to be safe. And that it's gonna I like it. I drink a lot of it. I got a lot in front of me. But before we get in that interview, okay. You know, I always talk about being bold, being brave, daring greatly. Those are not platitudes. Those are not just something that I just sort of, sort of, you know, stirred up and said, it was a great words, no. industry is all about bold, thinking bold, being bold, visions that are bold, that are brave, that are just like, okay, we're going to do it. Why not? Why not? and answer that question. And then Daring Greatly put it out there. Just, we're going to do it. We're gonna take action now bold, brave and daring greatly. And always talk about, hey, hang out with people who are bold and brave and daring greatly, and you're gonna just absolutely move mountains change, VA world. So you might have noticed a couple of times. She's been on the podcast a couple of times. Her name is Beverly Rider.</p>
<p>02:45</p>
<p>Beverly Rider is an inspiration. We got to our stack, our LinkedIn Beverly Rider. Yeah, just plug in Beverly Rider. And she looks at the world in a very unique way. She wants to change it. She is doing that. Right this very moment. She is an inspiration now. I met her as the Chief Commercial Officer at Hitachi America. And at that time, we had a great conversation and we were talking a lot about stuff. Find it out there on IndustrialTalk.com you will be inspired. And then she said, I'm going, I'm going to an organization called Neom. So you're going to get on your Google and you're going to type in Neom, and oh, you're going to say Saudi Arabia, and then euro are going to be dazzled by what is taking place at Neom. She has accepted a position as executive director with that organization. But</p>
<p>03:42</p>
<p>But talk about bold, brave and daring greatly. That's what Neom is all about. That's what she is doing her team, everybody in Neom. That's what they're doing. They're taking all of this great innovation that exists out there today, which it does. And they're applying it to a community, the community of the future. And I got this thing that's quoted from me, it preserves 95% of the name of nature within Neom, which is over in Saudi Arabia and its community of the future with zero cars, zero, straights, zero carbon emissions, bold, brave, daring, greatly, making it happen. How about that? You need to reach out you need to just go to that website, and you will be absolutely stunned. I remember. And I remember why my there's a lot more out there. So I'm not I'm not going too deep into it because you got to go out to that website. And I remember looking it up. And finally I said and I and at that point in time, I contacted a couple of people I said you've got to check this thing out. You've got to see what's going on there. It is spectacular. This is exactly right there. what the future looks like.</p>
<p>04:57</p>
<p>It's exciting. Beverly Rider boom.</p>
<p>05:00</p>
<p>Kudos, thank you for changing the world. That's what she's all about. All right, I want a paper, right? And pencil,</p>
<p>05:09</p>
<p>we got an A, we've got an event that I want you to at least consider going to. It's the digital summit brought to you by IoT solutions World Congress, I am running a side event when I say I am.</p>
<p>05:23</p>
<p>I have people that know what we're going to be talking about. And I just sort of sit there like eye candy and ask them questions. But I do have a utility background. And so we're going to be talking a little bit about the electric utility, right? The electric utilities, digital transformation journey.</p>
<p>05:39</p>
<p>And what makes this an interesting conversation, when you start talking about the utilities, we take that for granted, lights go on, everything works just fine. But when we start talking about bringing on alternative generation, which we've been doing for some time, but now it's really gaining a lot of traction, that puts a lot of stress on utilities. What do they do?</p>
<p>06:04</p>
<p>For me personally, it's a digital. It's an innovative solution. We're working with Intel, and a gentleman. His name is Mike Bates with Intel, and Phil carry. And he's got his consulting he, he was with Southern California Edison. And we're just, I mean, we're talking about this digital transformation, being applied to utilities, because because a Beverly Rider is is an inspiration to us. And those people that know him are an inspiration. We're going to transform doggone utilities. And that is what's going to be and it's may 11. To the 12th. You got joint sorry for the long intro. I just had to shout out to Beverly Rider and and this particular digital summit side. There's gonna be more it'll be out there on Industrial Talk. It's, it's exciting. As you can tell, I'm going to geek out on it big time. All right, let's get on with Lance.</p>
<p>07:01</p>
<p>You know, cool stuff. We live in a really exciting time, because of Lance, because of Beverly, because of Mike Bates, and Phil Carey all of these individuals that are saying, why not? Why not? Let's change the world. Why not? All right. Enjoy the conversation with Lance. Lance. Welcome to the Industrial Talk podcast, absolute honor that you have joined, and you're going to be sharing your insights and wisdom into water with the listeners of the Industrial Talk podcast. How are you doing? That? Scott? How are you? Thanks for having me. Well, it's a pleasure, because I love this topic. So for the listeners out there, let's get right to it. Give us a little 411 on who Lance is. Sure. I'm Lance dolphin, Meyer with Mr. systems. And we are a water and wastewater Integrator for the southeast United States. And all we do is water southeast, just southeast. Can you go northeast? Can you go? Northwest? As you see, I'm doing my little</p>
<p>08:02</p>
<p>thing I'm getting Can you go anywhere? We can go anywhere? Yep. I like that. I like that. All right. So what what are we talking about when we start talking about integration? What does that mean?</p>
<p>08:14</p>
<p>That's a good question. So we're in the field of process controls. And to kind of break down that that term, it doesn't really matter what manufacturing facility we're talking about. It could be a pulp and paper mill, you got trays on one side, and you got paper on the other. If you go to a you know, a cookie plant, you've got raw ingredients on one side, and you got cookies on the other world water, we have a lake on one side, and we have clean drinking water on the other. everything that goes on in between that is the process. Now, humans are really bad at, you know, controlling complex processes on their own. We're not very good at sub second decisions and staying awake 24 seven, so</p>
<p>09:00</p>
<p>I try. I try it doesn't work.</p>
<p>09:04</p>
<p>So we design industrial control systems to control those processes that manufacture whatever we want. And that's where the term process controls comes from. So what is the problem we're trying to solve here? what's what's that problem statement that we're trying to solve? Sure. So one of the issues that's come up in the water industry is really a siloed approach to water. And what I mean by that is that water utilities have historically evolved in an isolated manner. And to kind of give a background of the lifecycle of water, we have a lake on one side, and we pull water from that lake, we treat it, we send it out to a distribution system, which can range from a couple of sites to hundreds of sites that just manage moving water around the people. People businesses use that water and it goes to a collection system, and there can be a few to hundreds or even 1000s</p>
<p>10:00</p>
<p>Have collection systems, then that water is collected and sent to a wastewater plant where it's cleaned and put back into the river or lakes and the cycle repeats. So the nature of the water industry has largely evolved in a siloed fashion where each one of these facilities kind of operates on their own. And the challenge for water utilities is how do I know comprehensively what's going on in my entire watershed? Because I have all these data sources and mixed solutions that make up my water system.</p>
<p>10:32</p>
<p>So what we've been doing with utilities is, I'm gonna stop you real quick. Sure. So listeners, the process looks like this. And correct me if I'm wrong, lakes and rivers, that's where our water source, that's where our watershed where we're getting our water from there, we process it, we put it into the drinking cat category. And then there is at the other end of that drinking category or process is the collection, and then you put it back into the rivers and lakes. And then the process continues to go around and around and around. Got it, right, yep. Good.</p>
<p>11:06</p>
<p>So we've been working with utilities to really bring all these data sources into one application,</p>
<p>11:14</p>
<p>anything from a single application where they can navigate particular screens or dashboards or insights, so they can see what's going on at any facility at any given time.</p>
<p>11:27</p>
<p>And, more importantly, we've been standardizing these data sets so that they can be used for advanced analytics and data science and ml and things like that.</p>
<p>11:40</p>
<p>Why is that important?</p>
<p>11:42</p>
<p>It's important for a number of reasons. So anomaly detection is one of them.</p>
<p>11:48</p>
<p>If we can, you know, evaluate sometimes, you know, in some of our applications, there's, there's millions of data points coming in in real time,</p>
<p>11:56</p>
<p>it's quite difficult for a human to review that data in real time and make a decision off of it. And so, you know, anomaly detection is is pretty key on that.</p>
<p>12:08</p>
<p>By aggregating the data into one single pipeline, we can also introduce new KPIs or important pieces of information that are applicable to that municipality, you know, information that they would like to have had and know it's beneficial, but just had no way of getting it.</p>
<p>12:26</p>
<p>I have to, I have to ask what that example would be, I'm taking it for granted, I go to my sink, I pulled that water, it's all good. And and whatever is happening today, I'm okay. What what additional information can they glean, that makes it even better, I that's an interesting challenge that I share. So someone examples working with recently, as we had a large wastewater plant that</p>
<p>12:52</p>
<p>they, you know, they'll process, you know, anywhere from 40 to 60 million gallons a day. And they get sent a lot of water from a number of different sources.</p>
<p>13:04</p>
<p>Those sources are in other remote geographical locations. And I know the flow that they're sending, and I know the flow that the plant is receiving.</p>
<p>13:13</p>
<p>But what we what we don't know is if any flow is getting lost along the way, so by connecting all these facilities, I can ensure that the the flow that we're sending that facility is actually getting there. Or we can start to detect that, hey, maybe you have a pipe that's broken, or you have some loss along the way, I mean, just very simple. It doesn't have to be this complex, you know, ml algorithm, it could just be, you know, basic subtraction, that that can provide insights that they previously didn't. So I'm certainly 10 here, I want 10 at the other end, but if I'm sending 10 here, and I get nine here, that that's a flag that says, hey, we're losing something. And and it's important to be able to retain as much, you know, water as we possibly can. That's an important component to the whole process. Absolutely. So</p>
<p>13:58</p>
<p>let's talk a little bit about I hear what you're saying I have these siloed type of assets that I'm dealing with today, I get data from this one a data from this one, I've got multiple systems that I leverage. But I do I want to bring it under one umbrella, just want to bring it under? Where do we start? What are the actionable points? Where do we start? Yeah, I would start with the vision of what you're looking for. And the reason I bring this up,</p>
<p>14:25</p>
<p>it just kind of gives you a target and you can kind of start to make it more concrete from there. But now I would kind of ignore the the budgetary and resource constraints and really just start with what as a municipality do we want to see how do we want to connect our facilities and what type of information</p>
<p>14:43</p>
<p>and the reason that's important is because we can do quite a bit with quite a little with today's technology.</p>
<p>14:50</p>
<p>solutions are becoming much more cost effective and even even, you know, free or little to no cost.</p>
<p>14:58</p>
<p>So, you know, we start with</p>
<p>15:00</p>
<p>division, we'll go with them and say, you know, do you want to see all your facilities in one app? Do you want to control from a central location? I have to interrupt real quick, what's the pain I'm dealing with right now to push to, to push me forward to talk to labs? Like, I'm a municipal water? What What am I sitting here? I'm going, dang, we got to get a handle on this. What's that pain I'm dealing with right now. To talk to you.</p>
<p>15:26</p>
<p>Why do I want to talk to you?</p>
<p>15:29</p>
<p>Yeah, so I mean,</p>
<p>15:32</p>
<p>there is a huge need to understand what's going on at all the facilities in real time, because,</p>
<p>15:42</p>
<p>you know, we go in and work with a lot of these facilities, great people, great resources,</p>
<p>15:47</p>
<p>but they operate independently. In, that's just kind of the lifecycle of a water and wastewater plant. You know, as, as the population grows, these facilities, you know, will either build new ones, or these new disposable new ones, but often they just expand within the facility. And so you just have a mixed bag of control systems, you have a mixed bag of vendors that come in, and you just kind of have this conglomerate of systems. And it's, it's difficult to</p>
<p>16:15</p>
<p>streamline that and standardize that into one system that can operate and talk to one another. And that's really what we do is we go in and kind of evaluate, where are you at today? Where would you like to be? And how can we get you there in the most cost effective manner, which makes sense because I, me, if I was a municipal water, person professional, responsible for making sure that the water is good, making sure that I get it processed properly, the liability is probably pretty high. And if I don't have good insights into the data, I think that there's a possible risk there might be my off base here. No, that's absolutely right. I mean, it's, it's a pretty critical process, you know, we, it is, you know, we, it's not really a job, but we make the statement that, you know, we can't mess this up, or we're going to be on the six o'clock news. And that's, that's really the day to day that we live in. You know, you're right, people take it for granted that, you know, they turn on their their faucet and water comes out. And they don't really understand how many 1000s of people are behind that to make that happen. Again, amazing. That's true. That's a this truly celebration of people that I mean, again, there are things that we just take for granted as consumers of these products. Water is one.</p>
<p>17:29</p>
<p>So I sit there and I go, Okay, yeah, I approach Lance, I want to be able to get a clear picture of where I'm at and come up with here I am today, this is my future state. Let's talk a little bit about solutions.</p>
<p>17:44</p>
<p>Then when do you start pulling in the stakeholders.</p>
<p>17:47</p>
<p>So first we we engage and just see what they're currently working with, we'll do an evaluation of every single piece of technology that they're working with. And and process controls, it's, you know, we typically start even down at the center level, how we're monitoring that that process, you know, flows, pressures, temperatures, things like that, and the equipment, pumps, valves and so forth. And then we'll work our way up the topology, and just kind of get an idea of what we're working with. But we want to bring the stakeholders in very early in that discussion, because we're working with these plants. A lot of these, these great staff that are there have been there for decades, they grown up in these plants. And it's they really have, and</p>
<p>18:30</p>
<p>there's not much churn out there, thank God, I'm glad there's not that much churn out there. Yeah. So when we're talking about going in and updating their their plant, or you know, changing the way things are done, we're not just changing a plant, we're changing something that a lot of times these people have built themselves, they've developed these screens, they've developed these control systems, they were there when this, you put this system in. So you can't really go in and just say, Hey, we're gonna update this and it's going to be better, we have to understand that this is a part of who they are as individuals, this is a part of their identity. So we really need them to come on board and have their input early on discussion so that their voices heard. And we understand that we're trying to do this to help benefit them, not just the change something that they're passionate about, and they you know, they've they've created themselves.</p>
<p>19:17</p>
<p>Very wise, very insightful. Absolutely. I believe the reality is</p>
<p>19:24</p>
<p>the future, the innovation, and people like you, your company, and others are looking for ways of being able to make it better, safer, more reliable, all of the stuff that's important for a sustainable Do you find many of these water treatment facilities?</p>
<p>19:44</p>
<p>They've been around for many years?</p>
<p>19:48</p>
<p>Yeah, they've been around for, you know, in some cases, decades, and it's just a mixed bag of what's in there. And, you know, a lot of times it's it's more cost effective to expand the plant.</p>
<p>20:00</p>
<p>than it is to build a new one. And so you just have kind of generations of, of a plant within a plant. And that that, you know, makes it a little bit more difficult when we're trying to standardize and bring all this data up, you really have to work with a number of technologies. And it's possible, you know, we do it a number of cases, we're working with</p>
<p>20:18</p>
<p>one of the largest wastewater plants in Georgia right now, to do just this.</p>
<p>20:23</p>
<p>We're taking, you know, two to three decades worth of controls and standardizing it and making it one unique, standardized system that's being replicated up and analyzed, they just got tired. In this particular water, they just got tired of all these multiple systems and multiple sources of data. You can't really, if you're pulling data from one side, and another side, it's hard to reconcile or whatever what's important, there was a, I would imagine that that, that becomes unwielding, right, it just becomes a mess. It does and that. And that's a great point. Because if you want to make data rich applications, you need to spend most of your time at the edge where the data is being generated. You know, a lot of people when they think of data science and ml, they think of this top level operation where we're just going to throw some algorithms at it or throw some insights at it. And then we get this great application. But that's really backwards. Because, you know, you could have the best ml tools available, you could have the best data scientist, you could have the most pretty trends and the most beautiful graphs, but it's not going to mean anything if your data isn't good. So we spend most of our time at the edge or the</p>
<p>21:34</p>
<p>edge for the listeners. Sure. So edge is really just where the data is being generated. It's where the control is happening. It's where the process is. And so when we're building our data, we're, you know, doing data engineering on our data pipelines, we'll spend the bulk of our time at the edge or at the plant where the data is being generated. And the reason we do that is good as one single source of truth. Meaning that we want every single piece of information that I need to understand that data point at the edge, and I send it all the way up. so that by the time I bring millions of data points up, I'm not trying to sit there at the server level, figuring out what those data points are, we've already defined them at the edge and it travels with the data. So it's already scrubbed, you're just saying, here's, here's a bunch of data, I don't need that. I don't need that, that might be important, this that the other thing. And then when you do finally send it up into the cloud, where it's, you know, you put some processing on it, you've got good data. Exactly. Sounds good. Sounds all wonderful. What are the roadblocks.</p>
<p>22:39</p>
<p>So roadblocks are, you know, initially, it could be stakeholders, you've got people that are reluctant to change, and that's natural for humans, you know, we're all in that category, we all just kind of want to get the work and we've got enough good stuff going on. And when someone comes in and says, Hey, I want to change everything, you know, they're, they're pretty reluctant. And you know, you just have to be patient. I've had some people that were, you know, extremely against the idea of digital transformation at first, and you're patient with them, you hear them out, if they have legitimate concerns, you address them.</p>
<p>23:13</p>
<p>But what I found is that, you know, you can usually just work with them one on one, and, and when the over, you know, you start to understand, okay, yeah, you are having issues at your plant. Yeah, we could solve that. Yeah, we could provide that. And they kind of come around. So you know, everyone's resistant to change. But if you're patient with them and work with them, you can win them over, and they can usually become your your biggest advocates. The thing comes to mind as Can you incrementally approach improvement, in this particular case, instead of Big Bang? You just say, Hey, here's a problem. Let's let's just, let's just tackle this right now. Is that a possibility? Yeah, absolutely. It's, it's a, it's a wide spectrum, you could you could do everything from the ground up, or you could just tackle one individual problem. And you can tailor a solution just for that particular problem. We had a case recently where</p>
<p>24:08</p>
<p>they are doing, we had a couple of PhDs that were, you know, trying to do something new with the process. And the process wasn't monitor, they didn't have any control, no monitoring, no analytics, and we came in and in a week had something up and running for them that they could start collecting data, and making great decisions and tactical decisions. And, and, and, you know, let's just be candid here, it's got to be safe, it's got to be healthy. It's got to be it's got to meet all those needs, and we can't, and that's that's an important component to our, our water system.</p>
<p>24:41</p>
<p>The other area that I'm intrigued with, and especially, that is security, right? I mean, once you start to go down the road of data transformation, you're sort of, in essence opening up possible penetration points, what Talk to us a little bit about that security component.</p>
<p>25:00</p>
<p>It's really the most important in this this connected age, especially for the water industry. And it's, you know, no one's immune to attack.</p>
<p>25:10</p>
<p>So we have to be very vigilant. There's a lot of smart attackers out there and thankful there's a lot of smart people combating that. So typically, where we'll start is we'll make a data pipeline. So we'll start at the sensor. And we'll track every single stop that that data takes all the way up to the cloud. And the reason that's important is I need to know how that data is traveling even within a piece of software. And we'll have some some applications where the data might move 20 to 30 times before it even lands in the database or in user. And the reason that's important is that we'll take these diagrams and we'll work with it groups to say, listen, we're not trying to blast holes in your firewalls. We're not trying to open things by up, I need this source to talk to this destination only on this port at this times. And this is the type of protocol I'm using. And it's encrypted. You know, just having an intimate knowledge of your data pipeline goes a long way when you're working with it groups. Yeah, you want to get up front with that, too. Unfortunately, many implementations, that's security conversation is after the fact after everybody's like, yeah, that is great stuff. It has to be up front to be able to ensure the level of security but not because everybody starts talking about cybersecurity, and you're trying to prevent me from doing work, whatever it might be. And I am and you got to disagree with that, just because it's all a part of that whole digital transformation, journey, and future success. It just has to happen.</p>
<p>26:41</p>
<p>Alright, we've got to wrap it up. How does somebody get ahold of you?</p>
<p>26:46</p>
<p>LinkedIn is a great way. And I'm on I'm on there quite a bit and love the posts and love to talk to people. So that's just me there. Lance DOFFLEMYER, last name Dofflemyer. Did I get them? He got it. He got it. Perfect. All right. And I would imagine there's not many duffel miners out there in let's not get you man. You got your own little, you know, LinkedIn domain. Man. That's yeah, that's pretty doggone Cool. All right, listeners, you're gonna say to yourself, Scott, how to? I mean, I hear you. You're not. It's gonna be out on his podcast. It's gonna be out on his landing page. Just go to Industrial Talk calm and find out more. All right, Lance, you were wonderful. Thanks, guys. Appreciate it. Good talking to you. Hey, listeners, stay tuned, we're going to be right back. You're listening to the Industrial Talk, Podcast Network.</p>
<p>27:46</p>
<p>Again, lads, thank you very much for being on the Industrial Talk podcast and talking data, talking about the power behind data, everything that I mean, we need to you know, you're building a community of the future no data. You're gonna have to figure that out too. That's what it's all about. Thank you, Lance. Thank you, MR Systems for what you do. Remember, you got to go out to NEOM type in NEOM, Saudi Arabia, find out that he will be dazzled by that doggone website. It's exciting. It gives me all giggly and hopped up on goofballs. Also remember paper and pen. So let's put this down may 11 through the tail 12 2001. This is a digital summit brought to you by those wonderful people at IoT solutions World Congress. They're going to be talking about electric utility does digital transformation journey and it is a journey. You just got to start. All right. Be bold, be brave, dare greatly hang out with people like that you're changing the world. Thank you very much for joining. We are going to have another interview right around the corner. Thank you.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/lance-dofflemyer-with-mr-systems-talks-about-the-importance-of-unifying-water-data/">Mr. Lance Dofflemyer with MR Systems Talks About The Importance of Unifying Water Data</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. David Reid with NOV Talks About a passion and need to innovate in the energy market</title>
		<link>https://industrialtalk.com/episodes/david-reid-with-nov-talks-about-a-passion-and-need-to-innovate-in-the-energy-market/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 30 Mar 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7490</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to David Reid, Chief Technology Officer and Chief Marketing Officer at NOV about "A constant focus on leveraging innovation in the energy market".  Get the answers to your "Energy Innovation" questions along with David's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/david-reid-with-nov-talks-about-a-passion-and-need-to-innovate-in-the-energy-market/">Mr. David Reid with NOV Talks About a passion and need to innovate in the energy market</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ad6ae47a-975a-45a6-b860-cfec11750630"></iframe></div><p>this is a</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/david-reid-with-nov-talks-about-a-passion-and-need-to-innovate-in-the-energy-market/">Mr. David Reid with NOV Talks About a passion and need to innovate in the energy market</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Ms. Kathy Henrich with Milwaukee Tech Hub Coalition talks about Transforming the Workforce of the Future</title>
		<link>https://industrialtalk.com/episodes/kathy-henrich-with-milwaukee-tech-hub-coalition-talks-about-transforming-the-workforce-of-the-future/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 09 Feb 2021 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7332</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Kathy Henrich, CEO of the Milwaukee Tech Hub Coalition about "Transforming the Workforce of the Future and Bringing Regional and Personal Prosperity"!  Get the answers to your "Tech Hub" questions along with Kathy's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kathy-henrich-with-milwaukee-tech-hub-coalition-talks-about-transforming-the-workforce-of-the-future/">Ms. Kathy Henrich with Milwaukee Tech Hub Coalition talks about Transforming the Workforce of the Future</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/5eb4fbf7-1811-4b3f-b7f6-6c265c5d4650"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong>&nbsp;we're talking to&nbsp;<strong>Kathy Henrich, </strong>CEO of the Milwaukee Tech Hub Coalition about <strong>&#8220;Transforming the Workforce of the Future and Bringing Regional and Personal Prosperity&#8221;!&nbsp;</strong>Get the answers to your &#8220;Digital Transformation Education&#8221; questions along with Jennifer's unique insight on the “How” on this Industrial Talk interview!</p>
<p>You can find out more about <strong>Jennifer and the wonderful team at the University of Wisconsin-Milwaukee and how you can up your Digital Transformation learning game through CSI </strong>by the links below.&nbsp;All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>KATHY HENRICH'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/jennifer-abele-2859684/" target="_blank" rel="noopener">https://www.linkedin.com/in/jennifer-abele-2859684/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/school/uwmilwaukee/" target="_blank" rel="noopener">https://www.linkedin.com/school/uwmilwaukee/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://uwm.edu/" target="_blank" rel="noopener">https://uwm.edu/</a></p>
<h2>CSI AND MARY BUNZEL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/marytbunzel/" target="_blank" rel="noopener">https://www.linkedin.com/in/marytbunzel/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/school/uwmilwaukee/" target="_blank" rel="noopener">https://www.linkedin.com/school/uwmilwaukee/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://uwm.edu/csi/" target="_blank" rel="noopener"> https://uwm.edu/csi/</a></p>
<h2>PODCAST VIDEO:</h2>
<p>&nbsp;</p>
<h2>BE PART OF EDUCATING THE WORKFORCE OF TOMORROW:</h2>
<p><a href="https://uwm.edu/csi/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2021/02/UWM-CSI-4clr-1235-Logo.png" height="273" width="1035"></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>CAP Logistics:</strong>&nbsp;<a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/kathy-henrich-with-milwaukee-tech-hub-coalition-talks-about-transforming-the-workforce-of-the-future/">Ms. Kathy Henrich with Milwaukee Tech Hub Coalition talks about Transforming the Workforce of the Future</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Michael Cook with Rockwell Automation Discusses Their Commitment to CSI and OT and IT Connection</title>
		<link>https://industrialtalk.com/episodes/michael-cook-with-rockwell-automation-discusses-their-commitment-to-csi-and-ot-and-it-connection/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 04 Feb 2021 13:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7310</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Michael Cook, Director of Global Academic Partnership at Rockwell Automation about "Rockwell's commitment to CSI and the Full Convergence of People and Culture by Connecting OT with IT"!  Get the answers to your "Automation" questions along with Michael's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-cook-with-rockwell-automation-discusses-their-commitment-to-csi-and-ot-and-it-connection/">Mr. Michael Cook with Rockwell Automation Discusses Their Commitment to CSI and OT and IT Connection</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ae8e840e-60f8-4ecf-aecc-0380412667b9"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong>&nbsp;we're talking to&nbsp;<strong>Michael Cook, </strong>Director of Global Academic Partnership at <a href="https://www.rockwellautomation.com/" target="_blank" rel="noopener">Rockwell Automation</a> about <strong>&#8220;Rockwell's commitment to CSI and the Full Convergence of People and Culture by Connecting OT with IT&#8221;!&nbsp;</strong>Get the answers to your &#8220;Automation&#8221; questions along with Michael's unique insight on the “How” on this Industrial Talk interview!</p>
<p>You can find out more about <strong>Michael and the wonderful team at Rockwell Automation and how you can up your automation game through education </strong>by the links below.&nbsp;All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>MICHAEL COOK'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/michael-cook-9335aa5/" target="_blank" rel="noopener">https://www.linkedin.com/in/michael-cook-9335aa5/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/rockwell-automation/" target="_blank" rel="noopener">https://www.linkedin.com/company/rockwell-automation/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www.rockwellautomation.com/" target="_blank" rel="noopener">https://www.rockwellautomation.com/</a></p>
<h2>CSI AND MARY BUNZEL'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/marytbunzel/" target="_blank" rel="noopener">https://www.linkedin.com/in/marytbunzel/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/school/uwmilwaukee/" target="_blank" rel="noopener">https://www.linkedin.com/school/uwmilwaukee/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://uwm.edu/csi/" target="_blank" rel="noopener"> https://uwm.edu/csi/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Michael Cook with Rockwell Automation Discusses Their Commitment to CSI and OT and IT Connection" width="500" height="281" src="https://www.youtube.com/embed/hlt_zyCLUmw?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>BE PART OF EDUCATING THE WORKFORCE OF TOMORROW:</h2>
<p><a href="https://uwm.edu/csi/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2021/02/UWM-CSI-4clr-1235-Logo.png" height="273" width="1035"></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>CAP Logistics:</strong>&nbsp;<a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/michael-cook-with-rockwell-automation-discusses-their-commitment-to-csi-and-ot-and-it-connection/">Mr. Michael Cook with Rockwell Automation Discusses Their Commitment to CSI and OT and IT Connection</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Innovation with a heart. Conversation with Stephanie, Bill and Rob True Industry Heroes!</title>
		<link>https://industrialtalk.com/episodes/innovation-with-a-heart-conversation-with-stephanie-bill-and-rob-true-industry-heroes/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 20 Jan 2021 15:00:00 +0000</pubDate>
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					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Stephanie Atkinson, Bill Schmarzo and Rob Tiffany, about "Technology and Innovation with a Heart to change lives, communities and the world!"  All three are Industry Heroes!</p>
<p>We in industry must be about serving others and improving lives without the expectation of anything in return.  These three industrial professionals embody such a purpose.  Hear their story of sacrifice and giving on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/innovation-with-a-heart-conversation-with-stephanie-bill-and-rob-true-industry-heroes/">Innovation with a heart. Conversation with Stephanie, Bill and Rob True Industry Heroes!</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Efe Erdem with Mess talks about Training the next Industry 4.0 Professional</title>
		<link>https://industrialtalk.com/episodes/efe-erdem-with-mess-talks-about-training-the-next-industry-40-professional/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 10 Dec 2020 15:00:00 +0000</pubDate>
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					<description><![CDATA[<p>In this week's Industrial Talk Podcast, we're talking to Efe Erdem, Technology Center Director at MESS and MEXT about "Addressing the major skill gap that exists in today's Digital World".  Get the answers to your "Digital Education" questions along with Efe's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/efe-erdem-with-mess-talks-about-training-the-next-industry-40-professional/">Mr. Efe Erdem with Mess talks about Training the next Industry 4.0 Professional</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/ed64b1cd-5156-4334-a3f2-bb8edecac4ca"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong>, we're talking to <strong>Efe Erdem, </strong>Technology Center Director at MESS and MEXT about <strong>&#8220;Addressing the major skill gap that exists in today's Digital World&#8221;</strong>.&nbsp;Get the answers to your &#8220;Digital Education&#8221; questions along with Efe's unique insight on the “How” on this Industrial Talk interview!</p>
<p>You can find out more about <strong>Efe and the Mess team </strong>by the links below. Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a>&nbsp;and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2021. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>GARY'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/efe-erdem-01804b13b/" target="_blank" rel="noopener">https://www.linkedin.com/in/efe-erdem-01804b13b/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/mess_2/" target="_blank" rel="noopener">https://www.linkedin.com/company/mess_2/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www.mess.org.tr/en/" target="_blank" rel="noopener">https://www.mess.org.tr/en/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Mr. Efe Erdem with Mess talks about Training the next Industry 4.0 Professional" width="500" height="281" src="https://www.youtube.com/embed/6kjioj0FwF8?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" height="538" width="1024"></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>CAP Logistics:</strong>&nbsp;<a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
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<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>technology, companies, member, collaborate, called, digital transformation, people, industry, turkey, partners, understand, digital, create, educate, industrial,&nbsp;initiative, embrace, education, max</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who keep the world moving. So put on your hard hat, grab your work boots, and let's go. Alright, thank you very much. Again, thank you very much for joining the industrial talk podcast. Because this is where we celebrate industry heroes. I am so jacked for this particular interview coming up, and I just want to make sure you got to stick around. Because you are bold, you are brave. You dare greatly. you innovate and you're changing lives and you're changing. just changing the world. Why can't we celebrate you each and every day? That's what we do. We celebrate you each and every day. All right, in the hot seat, you know me, Scott, MacKenzie, you know me, and I'm all about collaboration, innovation, and education.</p>
<p>01:02</p>
<p>Here's a gentleman fa. That's e f e epi. Alright. Erdem, er d m, he's with an organization called matched. And they've got they're just coming out of Istanbul, Turkey, and they've got a lab, they've got an ecosystem that is really looking into industry for Dotto training the individuals around Europe, about the technology, it is a fabulous conversation, they are passionate about what they do. So let's get cracking. Stop listening to me right here. Now you got to keep on listening to me. You definitely do. All right. I've been doing some series, and we're gonna get into the interview. But I just I just need to reiterate. 2021 is right around the corner, it's right over there. And if you're looking out at the video, I'm looking at 2021 right down there. And it's right around the corner. Now what does that mean? Well, let's put it this way. It's going to be great to look at 2020 behind you, right. But the other thing is that what is your plan? What are you doing? How are you going to generate revenue? How are you going to close deals? How are you going to do all the things that you need to do because you can't live through 2020? Again, in 2021, now I understand the challenges that exist out there, I understand the the fluidness of this pandemic, and I have no idea. All I know is that 21 because it is December 2021. Let's create some strategies. Let's be bold here, let's be brave, let's, let's, let's consider going rogue a little bit and pushing that envelope in how you market and how you sell. Because right now, right now is the time to be able to differentiate yourself to be thinking about how things are just what can I do to be different? How What can I do to get my message out? You know, those are some of the things how do I reinvent myself, you know, that means Do you know what that means in reinventing yourself and going rogue and being, you know, unique and sad and being bold, requires you to be a little uncomfortable. But that's okay. You just been through 2020. And it's okay to be uncomfortable. Because you need to be we need you out there. So I did a, I did a live and then I flipped it into a podcast just because I can. And so I did that. And what was great about it is it's my beef with webinars, that's one that's a live that I did, we can do better, we have to do better, you have to do better, I have to do better, you know, just being okay is just not going to do it. We've got to be quite innovative when it comes to this stuff. And that goes for your marketing and your sales strategy coming up in 2021. You can tell I'm amped up on goofballs on that stuff. Because I just</p>
<p>03:56</p>
<p>I want you to be a success. That's it. So one of the things that we're doing, and I'm going to continue down this road, I want to collaborate because we're about collaboration, you know, innovation and education. But I want to collaborate with industrial sales and marketing people. I want to hear what they have to say, I want to be able to get that information out. Because if you're not generating revenue, if you're not breaking into opportunities,</p>
<p>04:20</p>
<p>it's not gonna be a good year. And I want it to be a good year for you. And so that means we've got to figure out how to do this whole marketing and sales things better. So I've got a lot of I got a lot of baggage that I want to be able to get off my back because I think we have to, we have to be so creative, so innovative, and we can't, we can't give up on our education. And that's brings me to this particular dog gone interview with Epic, fabulous organization. The, the the, the hub, they call it a hub and I'm looking at my notes because</p>
<p>05:00</p>
<p>The Hub the MCs me XT, and they're just all in passionate about educating</p>
<p>05:09</p>
<p>about industry for Dotto, it's here, your digital transformation journey has already begun, you need to figure it out, you need and that means education, because it is going fast, and it is speeding through your life. And you need to be able to educate yourself on that. And and when we start talking about all this, you've got you got to do it, man.</p>
<p>05:35</p>
<p>I'm all wigged up. Because I just, I'm so passionate about it. I'm so passionate about everybody collaborating, because we need solutions. And that means we've got to talk and collaborate. We need to innovate not just from a technology perspective, but how we interact with people be innovative. Rethink yourself. And then the third one, of course, is education. You can't stop. You can't stop not just from technology. But how are you going to get your message out? What are you going to do? That's it. All right. I'm done. I'm spent. Yeah, I am. I'm spent. All right on the hot seat again. Fa. Erdem, he's with Max, enjoy the doggone interview. All right, fa, thank you very much for joining the industrial talk podcast. How are you doing? Well, in Turkey, it's afternoon, here in the United States in Louisiana. It's the morning how are you doing today?</p>
<p>06:31</p>
<p>I'm doing fantastic. Thank you for the right kinds of mutation. I hope you're also doing well. Oh, I mean, I'm talking to you, How can I not be doing well, this is fun stuff. And it's really an incredible topic. And I and I love it. And I love what you guys are doing there in Istanbul and with an organization called mess and maxton, all of that good stuff. And I think that this is a timely conversation. But before we get into that conversation listeners,</p>
<p>06:58</p>
<p>epi brings a lot of doggone street cred. If you go out to his staff card on LinkedIn, you will not be disappointed. Give us a little background on who you are.</p>
<p>07:10</p>
<p>I'm the Managing Director in Charge of the MCs initiative. And they initiative is actually a product project of the largest industrial association of Turkey called mes. It's an association that is looking after 250 big large industrial companies who are active in the metal industry. And when I say metal I refer to automotive, steel, white goods and machine builders. So we are a large industrial Association and three years ago, the chairman of the association decided to undertake a massive project to build a technology center in essence, it's actually digital capability sensors that would help the member companies so I'm it's called mixed the initiative and the project is called I want to make sure this is clarified it m EXT not NEZM e XT continue that that's absolutely right. And we decided to brand it as me XD s next, that would basically refer to the next level, next era of the metal industry or next level of the manufacturing, the upcoming digital manufacturing revolution, so to say. So here, here's my,</p>
<p>08:31</p>
<p>here's my beef. Here's my insights here. My here's my challenge. And especially with this, I've I've had hundreds and hundreds of conversations that are all around industry for Dotto, digital transformation. Edge cloud II, people throw it in 5g, what the heck, why? Let's just throw that in there. Right? Let's just say it doesn't really matter. It seems like it's the the miscellaneous file for everything that's taking place within technology today. And one of the things that you could probably attest to and I have a challenge with is the speed at which technology is evolving, and the human capability of being able to</p>
<p>09:11</p>
<p>embrace it, right. It's like it's going really fast. It's like you're trying to hold on that Tiger's tail, and yet I can't consume it fast enough. Is that what Max is all about? What what give us a little background into mext. That's accepted I take Sure there so that that is a needs that are identified among our member companies as well. So we have observed that some companies are investing into upskilling and rescaling their workforce to cope up with the upcoming digital manufacturing era. But we have also observed that that was not done at scale. So it was usually the upskilling and rescaling efforts, were usually targeting maybe a small set of engineers, maybe some managers, mid level managers, but that's the</p>
<p>10:00</p>
<p>So it was we felt that it was not enough to undertake a massive transformation effort at a company scale. So as an association, we decided to step in and provide the necessary training, actually a free of charge to our member companies in order to better equip them for the upcoming new digital manufacturing era. So as you rightly pointed out, this is our primary goal, we want to upskill and rescale the workforce, so five member companies, so your member companies right now it's about 250 plus heavy industry within the boundaries of Turkey, are they just naturally a part of the maxed initiative? Like I'm a member, I'm over here now too, as well, I can get the access to this, this great training, is that how it works? That's right, we are giving them access to the training programs plus the consultancy services, which we can also touch on in a while. But, of course, like any new initiative, it's taking some time to also convey the message to our member companies. So it is not very ordinary, that an association undertakes something like this, it is such huge scale. So it is also taking some time to explain it to our member companies. Why are we doing this? And how are we going to help them? Of course, once they understand the message and our ultimate goal, they really appreciate it, and then they immediately start making use of our services. Yeah, because I'm telling you, if you think this digital transformation journey is going away anytime soon, your saw us, Sara Lee, you're going to be disappointed because it is not going away. And it is going to be around and either you're in the game and you're trying to figure it out, and how it will benefit your organization benefit your business benefit your career,</p>
<p>12:00</p>
<p>you're going to be left behind. And that is unfortunately, the truth. So guess get with the game and it now. So when you were sitting there about a few years ago, and you're with the</p>
<p>12:13</p>
<p>the head guy at Mass, and you started talking about this, a What's this gap? What's going on? What was the thought process behind that? Yes. And we observed it's a some of our members even did not realize, as you just said that it is a necessity to transform. So with some of the member companies, he felt that we need to create the urgency, a sense of urgency, and then the awareness about the digital transformation.</p>
<p>12:44</p>
<p>We also observed another set of member companies, which already started to take initial steps towards transforming their factories supply chains. But again, a I think some some the some consultancy companies prefer to refer to it as a pilot purgatory. So they were stuck in their pilot purgatory, and they were not scaling</p>
<p>13:09</p>
<p>So again, in that we identified the need to provide training to the whole workforce rather than a privilege subset, in order to in order for the company to embrace such a culture as a whole. And that was the thought process that the Soviet Navy identified first of all the need to create urgency, a sense of urgency, and provide the necessary understanding for what it takes to do that. I like it. Okay. Sorry. I like that. Go ahead. Perfect. Secondly, I think that the other observation was that the top level decision makers, and they were puzzled with the buzzwords you threw in those buzzwords just a couple of minutes ago, and</p>
<p>13:58</p>
<p>put, if you put them yourselves into the shoes of those top decision makers, they usually get to see colorful slides from a consultancy companies and everybody knows what to do best. But at the end of the conversation, the key decision makers is really puzzled about what to do what what is the initial step, what should I do for my factory, a me so it was this lack of clarity, lack of clarity that was existed in the minds of the top decision makers. And that was the second, I would say, toward that, that provoked this whole project and idea this the fact that we need to provide this clarity to the key decision makers of our member companies so that they can embrace that and cascade it as a vision to this whole workforce. So this is how I see that rolling out that is a great explanation, especially with this new</p>
<p>15:00</p>
<p>digital transformation, industry for Dotto, whatever that high level, we speak in this sort of language that we all understand, but nobody else does, right? We assume that they understand we assume that they get it right. But what what I hear FAA talking about is that there is a sense of urgency, whether we like it or not, whether you want to ignore it, there is a sense of urgency, you got to keep moving, you got to understand that means you've got to educate, that means you've got to figure out and say, yes, it's here. Yes, I got to understand. And then I've got to, I got to truly understand how this technology, this, whatever this is, is is clearly understood in into my business itself, how does it apply? All the technology is a technology, that's great. And as we talked about going forward, technology will be technology, and people will continue to push it. It's how you understand how you see it, and how you can gain value from it. I like it. I like it a lot. epi. That's a good, good way of starting out this conversation. Now. It's not.</p>
<p>16:10</p>
<p>It's not all pink elephants in cotton candy out there. What's the resistance here? Does it make sense? What's the resistance? Yes, I think that resistances is especially in with the smaller scale companies. So among our 250 companies, it's a very interesting portfolio, very diversified portfolio. So among our member companies, we have the largest industrial company of Turkey, the whole country. But also we've got SMEs, small medium sized enterprises, who employ not more than 150 people. So when you re approach, it's not an insignificant subset is roughly 77, zero out of the 250 can be classified as SMEs, when you talk to the bosses. And usually they are family owned enterprises. When you approach their bosses, it first insists they're not comments at all about evaded the digital technologies are really needed for them would bring value to them. And they have this prejudice of being confronted with not affordable technology so that they feel so this is a genuine prejudice that exists in the minds of people, they find that the technology is hugely expensive, it wouldn't add value to them. So I think to, to to answer your question, if especially in the SME segment, I think a the the resistances to overcome this prejudice, in first instance, to tell them well, there is affordable and accessible technology that would create value, even for a small sized enterprise. So this is something we are working on at the moment, I would say yeah, and you have to keep on educated, you got to keep on providing that information, you got to keep on pushing it out there just because that's important. And then it changes. And then. And that's what's so great about what you're doing at max, because you've got your finger on the pulse of what's taking place in this whole digital transformation world. That's great, and how rapidly it is changing. And therefore you can keep current with what's taking place out there in the market. And that is of significant value. I I can understand why this is an important initiative for the the the organization mess. Now, let me ask you this.</p>
<p>18:35</p>
<p>One of the very, I mean, I can't I can't ignore it, is that I know that a lot of companies are going in and are going to be impacted from the deployment of digital transformation solutions. And the and people getting their say, displaced. Is that a conversation? What? Tell us, give us a little, you know, warm and fuzzy why that's not gonna be the case. Or it might be the case, but there's still a bright future. Give us a little background into that. Yes, yes. I think a this is a very well made point. So we we have a huge target. We would like to touch 50,000 employees every year. So it's a massive effort. In fact, he did you say every year 50,000 that's that's exactly right. That's exactly what I said. Absolutely a stretch goal.</p>
<p>19:28</p>
<p>Yes, so that as you can imagine, a we are going to employ all sorts of methods, including a digital way of bringing up those courses and modules, but 50,000 people every year so that that number itself, even a brings us is the largest initiative in the world to upskill at such a scale. And so, of course as you can imagine among the 50,000 people in May</p>
<p>20:00</p>
<p>A major chunk of that population will be a hourly paid person. And so operators on the shop floor right yeah. And of it is essential that we bring across the message that this is something that that will be helping them going forward. So as you said, of course, there are some sometimes these statements like it may displace workers,</p>
<p>20:28</p>
<p>again that you have studies from Bertie economic forum that suggests otherwise, that such as in 2013, that the digital transformation and technologies will actually create more jobs than it would displace. So we are also advocating the same and saying that this is a game for all countries, for everybody. And that one cannot turn a blind eye on instead, a, I think every one of us should understand how to come to terms with this reality, what it means to have a life to our work practices, in order to continue, actually the likelihood of</p>
<p>21:15</p>
<p>having better chances for a state visit. I embrace what you're saying, I think it opens up opportunities. And I think if you accept the fact that this digital transformation is happening now, there is a sense of speed, there is a sense of urgency. And if I learn as much as I possibly can me as an individual, that just opens doors because it's not digital transformation is not just going to just be in Turkey, it's going it's global, right? You access and learn and grow and get into it, then it just opens up doors globally as well. It just does. There's no there's no way of ignoring that. And that's why it's exciting. I fully agree with that. And I think it's the moment if you look at the global landscape, there is a race and there is a race. So so even the developing nations, of which Turkey is also one are trying to not to stay behind. So it is it is it is everybody calls it it's an exponential disruptive wave. So it's happening fast. And we felt that our member companies should not also stay behind the curve. And they should be ahead of the game. You can't because you can't compete globally, because there's going to be companies that aren't going to be all in on this digital transformation, which, which we've had this conversation prior to this particular podcast, you and I and others are, embrace that incremental approach, right? It's not a what we call a big bang approach. It's like, Okay, I've got this company. And now I got to do it all at once. So you don't have to. And that's the beauty of the technology. It's, it's, it's nimble enough to be able to say, Okay, here's, here's some low hanging opportunities right here. Let's deploy it here. Let's get some wins and victories here. And then we can scale from there. And I think that that's what what do you guys advocate? Now all of this is great stuff. It's all wonderful. I get it. But you're not just in the, the the business of</p>
<p>23:26</p>
<p>here, here. Here's the education. You guys also do consulting, because one of the biggest problems I see is I don't even know where to begin. I have no clue. So you guys provide that type of guides, right? That's absurd, right? That's absurd that and that we do partially on our own in house training consultants that we have trained for this purpose. But also we are partnering up with a great institutions and other companies from across the world. In fact, with from offer from Germany, we are providing the so called Digital maturity assessment service, that would help the key decision makers to basically understand figure out for themselves, what what is the customized take a tailored roadmap for their company and for the affected for the next two years. So this is actually how the whole journey starts with our members. So we go in for one week in depth on site study, and together with our partners, and they observe end to end the whole manufacturing system. And from a special lens perspective, of course, and then they come up with the reports. It's not a generic report, but with a specialized report for that particular company Exactly. What should be done in the next two years. But then, but let's say I deployed if I say</p>
<p>25:00</p>
<p>Yeah, this is great stuff thumbs up, I'm ready to get going. But you're not going to leave me out there to dry. I'm not going to be there alone. I mean, I because technology is like going really blistering fast, right?</p>
<p>25:14</p>
<p>Two years from now, it's gonna be a completely different landscape. I'm not alone, right? I mean, you guys are just gonna still be there. That's exactly right. Not only us, but also the ecosystem that they've established, they will be there to support our member companies. So from the very beginning, give her very much conscious that nobody can do that alone, even the big companies. So everybody needs some sort of help and guidance leads from a startup need from a technology software company. So we did set that, as an association, we can afford to basically establish this web of partnerships that would help our member companies in their transformation efforts. And as such, we've signed a contracts partnership contracts with more than 40, a globally known a universities, institutions, from everywhere from Singapore to North America, we have partners that will assist our member companies together with us during a transformation journey. So I fully agree with you, it is a must to have a partner set onto it, who are</p>
<p>26:26</p>
<p>keeping up with the fast pace of technology and who can guide you during this journey. It is an ongoing journey, actually, that is here. And it's not going away. And I and I'm all into it. I hear what you're saying what with all that said, with all this great momentum that you guys are experienced, which is great, great, great. Where do you see it going? Where's that future? Where does it look like?</p>
<p>26:52</p>
<p>Yes, and I think what they would like to see a within that time horizon of planning horizon of two years, we would like to create some measurable impact in the transformation efforts. And we will measure it. And by using the just mentioned, digital maturity assessment methodologies, so we will have a pulse so to say, an index, which will tell us how much we have succeeded in transforming our member companies or help them transform themselves. So they would like to see, to see that uptick in the index for the overall metal industry among our member companies. So and then, of course, what we would like to see, of course, most of our effort is towards creating that cultural awareness, starting at the C suite, and they should embrace this as a leader, and that they should regard this as an ongoing journey rather than as a one off effort. And hopefully, within two years time, we will see our member companies coming back to us and asking for more asking for a refreshing curriculum, asking for a new set of technologies. And if we can achieve that continuity, and that's that, that sense of ongoing journey, I think that we will call consider ourselves successful in the medium term, two to three years. And going forward, going forward, hopefully, if we can create an ecosystem where our member companies cooperate, collaborate with a with other partners, from the ecosystem, global ecosystem, and mourning the research and development efforts to to start creating technologies for themselves. That would be a huge success in the longer term. Yeah, I'm telling you, right. Now, listeners, you're gonna need a definite partners, like</p>
<p>28:53</p>
<p>this group and others, but you're gonna need a partner like max. And the reason for that is that just any, any,</p>
<p>29:03</p>
<p>any technology, and any journey like this requires that because you're not going to keep up with it. And you don't want to be stagnant in that journey, right? You don't want to say, Hey, I get a thumbs up, or we're good. And then all of a sudden, you're, you don't keep up. And that's why I love the use of ecosystem. I love the use of that, that necessity to collaborate with everybody because this stuff is moving fast. And you need an organization like max to truly help you with that journey. I like it a lot. Now, Effie, are you out there on LinkedIn? I am in DTS, and you're pretty I mean, you're I need to find found you and</p>
<p>29:43</p>
<p>grab me it's Effie. Bird, I'm gonna get it. That's that's a good pronunciation if you just Okay, so the spelling is E F, E, first name, last name, e r d, e m, right? Reach out to him. I'm sure that</p>
<p>30:00</p>
<p>There's not many out there that have your name, which is a very good thing than like john Jones or something like that it's very common, but reach out to him and your, your active because I think, and this is not just, this is not in the confines of just</p>
<p>30:16</p>
<p>Turkey and that it's International, you spoke up the international fingers that are taking place with this Mex initiative. Right? That's very much true. In fact, he actually make use of saying services from international partners. But in the in the area of developing new use cases in our digital factory, a, most of the international partners utilize it as a testbed to showcase the latest and greatest technology. So I mean, we did this is something it's a winning proposition value proposition. The value for the partners, if you look at the other side of the equation is that they gain access to the leading 250 industrial companies of Turkey. So if they can, in a real working environments demonstrate the value of their technology. And this is an amazing advantage to them. Because you cannot do it in a standalone showcase environment, industrial people usually would like to visualize it on a real working production environment. Otherwise, it's just empty words to them, unless you can prove the real added value of the technology on the real working environment. And that's what we set out to do. That's why they established this digital factory. And this is why most of the partners are jumping in actually to be able to speak to the real clientele customers prospective customers and demonstrate their technology and the value of their technology. In such a great case. Even I can give you some examples during the high initial period of the pandemic. And late April, we were cooperating with with a German startup to develop a use case for CNC machining, utilizing 5g technology and highly advanced analytical modeling. So why I am giving you this example is that we are ready here to cooperate with everybody, so long as they want to reach out to the Turkish customer base. And it's great that in today's world, even a pandemic cannot prevent you from doing this. So it was possible for us to collaborate with a German startup in late April, despite the pandemic periods. And we are in fact continuing to collaborate with technology companies, startups, from Europe, from Singapore, even from North America In the meantime, so yeah.</p>
<p>33:00</p>
<p>Yeah, and I mean, I've been a big advocate on collaborating, innovating and educating and you guys reflect all of that, you create a platform, you create a an environment that allows people to collaborate, which is a positive, you create an environment that allows people to truly innovate and think through that and be innovative in their approach their business and their careers. And then of course, you provide the ability to educate because without the education, you can't innovate or it's hard to even collaborate because you're not, you're not educating yourself and I and what you guys are doing at Mex, it's, it's a great thing, because that that's what you guys do. And you're doing it with a sense of urgency and speed. Because now is the time you can't lollygag I like that. I</p>
<p>33:48</p>
<p>can use that. Go right ahead. Go use it. Put it on a bumper sticker. I don't care. It will surely by No, this is.</p>
<p>33:56</p>
<p>Alright, we're gonna have to wrap this up. And I'm sorry. We had a bit of a technical difficulties. That's what happens. You know, you live by technology, you die by technology. But for the most part, technology's pretty doggone good. All right. Now we also have a virus. I hope I said that right? as well as gorg. See, Gox Guk. Did I say those right? Come on, guys. Help me out.</p>
<p>34:23</p>
<p>You can call me Jackie. Okay, because</p>
<p>34:28</p>
<p>I feel like I'm just sort of swinging in the wind here and going Okay, here we go. Anyway, great team. Great, great spirit, great energy that you guys are doing there at max. I really appreciate you guys jumping on the industrial talk, podcast. Thanks for inviting us. Thank you so much. All right, listeners. We're gonna wrap it up on the other side. All of the contact information and information that you need to get a hold of this great team will be summed up after this break. So stay tuned, we will be right back. You're listening to the industrial</p>
<p>35:00</p>
<p>Talk Podcast Network.</p>
<p>35:08</p>
<p>Alright FA he's the man he understands and he understands and his team at max understand the necessity of education. If you don't want to leave people behind, they have organizations just like, like, max out their fabulous purpose because I look at it this way technology is barreling down that track, and they need to, we need to train. And that's why these guys are so incredibly wonderful. All right. 2021 right around the corner. I'm looking at it right now. It's right there. What are you going to do? Are you gonna market how are you going to sell? You cannot as a company, relive? 2020 Let's be successful. Right. rebuild, right. prosper. twenty.com 2021 do it. Reach out to me. I'm here to help. Big time. Alright, people be brave dare greatly hang out with those people that are bold and brave and daring greatly. You will not be disappointed. Let's have another interview right around the corner.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/efe-erdem-with-mess-talks-about-training-the-next-industry-40-professional/">Mr. Efe Erdem with Mess talks about Training the next Industry 4.0 Professional</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Thomas Didier with InforEAM talks about Common Misconceptions of Software Implementations</title>
		<link>https://industrialtalk.com/episodes/thomas-didier-with-infoream-talks-about-common-misconceptions-of-software-implementations/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 23 Nov 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/thomas-didier-with-infoream-talks-about-common-misconceptions-of-software-implementations/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Thomas Didier, Solutions Architect at Infor and Infor EAM about "The Common Misconception of Installing Software Packages". Get the answers to your EAM implementation questions along with Tom's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/thomas-didier-with-infoream-talks-about-common-misconceptions-of-software-implementations/">Mr. Thomas Didier with InforEAM talks about Common Misconceptions of Software Implementations</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
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<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/thomas-didier-with-infoream-talks-about-common-misconceptions-of-software-implementations/">Mr. Thomas Didier with InforEAM talks about Common Misconceptions of Software Implementations</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Rob Tiffany talks about Technology with a Heart and the Moabfoundation.org Project</title>
		<link>https://industrialtalk.com/episodes/rob-tiffany-talks-about-technology-with-a-heart-and-the-moabfoundationorg-project/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 18 Nov 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/rob-tiffany-talks-about-technology-with-a-heart-and-the-moabfoundationorg-project/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast and in conjunction with IoT Solutions World Congress, we're talking to Rob Tiffany - VP and Head of IoT Strategy at Ericsson about "Technology for Good and using Technology to Help People and Communities around the world at the Moab Foundation".  Get the answers on how to help and how to participate along with Rob's unique insights and Purpose on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/rob-tiffany-talks-about-technology-with-a-heart-and-the-moabfoundationorg-project/">Rob Tiffany talks about Technology with a Heart and the Moabfoundation.org Project</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/fbac8a43-df6f-4e3d-9231-a24231cb8f63"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong> and in conjunction with <a href="https://www.iotsworldcongress.com/" target="_blank" rel="noopener"><strong><em>IoT Solutions World Congress</em></strong></a>, we're talking to <strong>Rob Tiffany &#8211; VP and Head of IoT Strategy at Ericsson</strong>&nbsp;about <strong>&#8220;Technology for Good and using Technology to Help People and Communities around the world at the </strong><a href="https://moabfoundation.org/" target="_blank" rel="noopener"><strong>Moab Foundation</strong></a><strong>&#8220;</strong>.&nbsp;Get the answers on how to help and how to participate along with Rob's unique insights and Purpose on this Industrial Talk interview!</p>
<p>You can find out more about <strong>Rob and the wonderful team at Ericsson </strong>by the links below. Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a>&nbsp;and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>ROB'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/robtiffany/" target="_blank" rel="noopener">https://www.linkedin.com/in/robtiffany/</a></p>
<p><strong>Personal Twitter:</strong> <a href="https://twitter.com/RobTiffany" target="_blank" rel="noopener">https://twitter.com/RobTiffany</a></p>
<p><strong>Company Website:</strong> <a href="https://www.ericsson.com/en" target="_blank" rel="noopener">https://www.ericsson.com/en</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/ericsson/" target="_blank" rel="noopener">https://www.linkedin.com/company/ericsson/</a></p>
<p><strong>Raspberry Technology:</strong>&nbsp;<a href="https://www.raspberrypi.org/" target="_blank" rel="noopener"> https://www.raspberrypi.org/&nbsp;</a></p>
<p><strong>Get Your Access to the IoT Solutions World Congress Digital Summit:</strong>&nbsp;<a href="https://www.iotsworldcongress.com/activities/digital-summit/" target="_blank" rel="noopener"><strong>HERE</strong></a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Rob Tiffany talks about Technology with a Heart and the Moabfoundation.org Project" width="500" height="281" src="https://www.youtube.com/embed/6sMuiFfiC7I?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" height="538" width="1024"></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>CAP Logistics:</strong>&nbsp;<a href="https://www.caplogistics.com/" target="_blank" rel="noopener">https://www.caplogistics.com/</a></p>
<p><strong>Hitachi Vantara:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free License For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<h2>PODCAST TRANSCRIPT:</h2>
<p>&nbsp;</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/rob-tiffany-talks-about-technology-with-a-heart-and-the-moabfoundationorg-project/">Rob Tiffany talks about Technology with a Heart and the Moabfoundation.org Project</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Steve Griffith with NEMA talks about Industrial AI and Cybersecurity for Future Success</title>
		<link>https://industrialtalk.com/episodes/steve-griffith-with-nema-talks-about-industrial-ai-and-cybersecurity-for-future-success/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 28 Oct 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/?post_type=captivate_podcast&#038;p=7091</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast and in conjunction with The Industrial IoT World, we're talking to Steve Griffith, Industry Director, Transportation Systems and Cybersecurity at NEMA about "What you need to know about Industrial AI and Cybersecurity for future success".  Get the answers to your "AI and Cyber" questions along with Steve's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/steve-griffith-with-nema-talks-about-industrial-ai-and-cybersecurity-for-future-success/">Mr. Steve Griffith with NEMA talks about Industrial AI and Cybersecurity for Future Success</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/104bc766-2bfa-44fc-8fcc-7854067023bf"></iframe></div><p>In this week's&nbsp;<strong><em>Industrial Talk Podcast</em></strong> and in conjunction with <strong><em>The Industrial IoT World</em></strong>, we're talking to <strong>Steve Griffith, </strong>Industry Director, Transportation Systems and Cybersecurity at NEMA about <strong>&#8220;What you need to know about Industrial AI and Cybersecurity for future success&#8221;</strong>.&nbsp;Get the answers to your &#8220;AI and Cyber&#8221; questions along with Steve's unique insight on the “How” on this Industrial Talk interview!</p>
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<p>You can find out more about <strong>Steve and the wonderful team at NEMA </strong>by the links below. Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a>&nbsp;and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!</p>
<h2>STEVE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/steve-griffith-pmp-0175351b/" target="_blank" rel="noopener">https://www.linkedin.com/in/steve-griffith-pmp-0175351b/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/nema/" target="_blank" rel="noopener">https://www.linkedin.com/company/nema/</a></p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www.nema.org/" target="_blank" rel="noopener">https://www.nema.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Mr. Steve Griffith with NEMA talks about Industrial AI and Cybersecurity for Future Success" width="500" height="281" src="https://www.youtube.com/embed/C4cFrqdy9Gg?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
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<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
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<h2>Business Beatitude the Book</h2>
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<h2>PODCAST TRANSCRIPT:</h2>
<p><strong>SUMMARY KEYWORDS</strong></p>
<p>NEMA, industry, steve, industrial, ai, members, data, manufacturing, cybersecurity, emerging, organizations, products, manufacturer, people, year, cyber, innovation, industrial iot, NEMA, solution</p>
<p>00:04</p>
<p>Welcome to the industrial talk podcast with Scott MacKenzie. Scott is a passionate industry professional dedicated to transferring cutting edge industry focused innovations and trends while highlighting the men and women who and keep the world moving. So put on your hard hat, grab your work boots, and let's go. Alright, welcome to the industrial talk podcast. That's right, this podcast celebrates you. You are bold, you are brave, you dare greatly. you innovate. Boy, you innovate, and you're changing lives and you're changing the world. That's why you are an industrial hero. You're a hero to me, you're making my life absolutely spectacular. And what's happening out there in industry is nothing less than spectacular. That's why this podcast is here. That's why we celebrate you each and every day. That's right. All right. You're in the hot seat. His name is Steve Griffith. That's g ri FF i th and he is with NEMA. That's an E Ma, but that's for National Electrical Manufacturers Association. It's a mouthful. That's why they went down to NEMA. Let's get cracking on this interview. It's good thing it's NEMA. I get tired just constantly saying National Electrical Manufacturers Association. Although superduper important. You need organizations like this. And especially and especially in a world that is just innovation, innovation, innovation and moving at a just an absolutely blistering pace, to be able to provide solutions for your business to make you resilient and successful in the future. NEMA, that's why they're there. Because you can't keep up with it. I mean, we had this conversation. I mean, if I put my business hat on, I can't keep up with the the level of innovation, the level of of just sheer brilliance that exists out there in manufacturing, that exist in industry, and that exists across the spectrum of how people and companies are leveraging technology to be resilient, and especially after COVID-19 you need it. So we talked about again, we talked about collaboration, innovation, and education. And that's what this podcast is all about. We want to collaborate with people that have answers we want to educate with, with things that are changing constantly, all the time and boy, innovation, we want to hear about innovation, hear about solutions, not just from a technology point of view. But from the point of view of how are we dealing with people now? How are we how are we creating those connections, you got to be innovative, you've got to be innovative. Alright, listen to me lecture, holy cow. I don't feel comfortable with that. But I am so</p>
<p>03:06</p>
<p>excited and pleased to be able to call this family, my family, right because I get to interact with individuals like Steve, organizations like NEMA, and events that are going to be taking place that you got to put on your Doug gun calendar that are just out there so that you can continue to educate. And now is a VA time. Speaking of that, paper and pencil time, get your calendar out, you got to get your calendar out. And I'm talking about industrial i o t world. And this is an event called CS iio t now for lasting digital transformation. It is a free virtual conference. And I want to tell you it is December 1. She's How about that December 1 through the third this year, put it on your calendar. And I'll have that link out there and industrial talk.com. So you don't have to worry about it. Just go to industrial talk comm find Steve's interview. And you'll get all that information. Once again. cs iiot. Now for lasting digital transform you need you need these companies. You need these organizations. You need companies like NEMA to be able to sort of help navigate these waters, these IoT waters these industrial four dot o waters, because the water I mean that it's it's changing can constantly the currents are always shifting, and you just need to stay current. And that's why the industrial IoT world and NEMA and people like Steve are just vital to your desire to collaborate, innovate and educate So that you can act with a sense of purpose and tenacity, you need to do that. Alright, let's shift to Steve stat cart. So you go out there, and I want you to type in Steve Griffith, that's g r i f,f,i t h put a little comma PMP, because he is a professional manager of projects. I think that's what PMP stands for. Anyway, that's what he is, typing in, you'll see him, you'll see that he's with NEMA, reach out to him, become his buddy on LinkedIn, you will not be disappointed because his stack guard is spectacular. He is the director of transportation system and cybersecurity and what we're going to be talking about, and I'm just telling you, there are many topics within industry for Dotto. One is of course, cybersecurity. But two is AI. How do you leverage AI? Where do we stand with AI? You know, I mean, people talk about AI. Is it in commercial operations? Or is it still just sort of at a bench level, you know, sort of proof of concept type of stuff? Where does it stand? That's why organizations like NEMA. And people like Steve are so important. You gotta because it's, it's not going away, right? So you got to line yourself, figure out who to connect with so that you get real answers with real solutions to solve real problems. Right. That's what we want to be able to do. Steve Naima. And of course, that incredible conference, again, that is scheduled for December 1 through the third. See, see how it rolled into that. That's right. It's all out there on industrial talk.com. I can't, the URL is just superduper long. So I'm not going to be able to say that so just go out to industrial talk.com find it ASAP. How's that? All right. onto the the interview. We're talking AI talking cybersecurity. We're talking about how that leaves together. We're talking industry for Dotto, Steve Griffith. The company has NEMA and I enjoyed the conversation. It's always wonderful. So enjoy the conversation with Steve. Steve, welcome to the industrial talk podcast, absolute honor that you have joined. This platform is dedicated to you. Yes, you and the rest of the industrial and manufacturing professionals all around the world. How you doing my friend?</p>
<p>07:24</p>
<p>Great. I appreciate the opportunity to be here. Looking forward to the chat.</p>
<p>07:28</p>
<p>I'm telling you, man, I'm enjoying the heck out of it. I'm living the dream, Steve, I get to talk to one people like you. And I get to have a Master's class in all things, let's say industry for Dotto or anything, it doesn't matter. And I just sit there and I soak it up. I'm a sponge. I'm pretty smart now because of this podcast. Now I'm not I'm still the dumbest, dumbest knife in the drawer. That's for doggone. Sure. Okay. For the listener, Steve, we do this all the time on the podcast, you gotta lay that foundation give us a little 411 on who Steve is?</p>
<p>08:01</p>
<p>Yes. Steve Griffith. I'm an industry director for the National Electrical Manufacturers Association, otherwise known as NEMA in acronyms speak in industry directors, kind of like a program manager strategic planning. Basically, NEMA is an association of about 325 equipment manufacturers that get together, you know, we have three or four core things we do. One of those is developing NEMA standards to address a performance issue in the market. We do government work lobbying for against regulations, we do market data and intelligence, then we look at a lot of emerging technologies and NEMA. So my job as an EMA is to kind of, you know, see where the industry is going, you know, look at all these emerging technologies and trends and and kind of bring it back to our members and see how we how NEMA moves with where the industry is going. Right? So there are a number of emergent things I lead at deema. And it's just making sure that our members are involved and</p>
<p>09:02</p>
<p>need them. It's it's interesting to me because if I had a nickel every time somebody talked to me about emerging tech innovation, or whatever industry for Dido, I'd be a wealthy man because it's happening so fast. And I would imagine organizations like NEMA. This is a great niche for this particular organization because me you know, Joe sixpack here, there's no way that I could keep up with all the changes that are taking place within manufacturing within industry. And and it's great stuff but I can't keep up with it. That's that's probably the best role for for NEMA among others.</p>
<p>09:39</p>
<p>Oh, great. Yeah, it's it's, it's, it's, it's it's pretty neat stuff. You know. I mean, the the Internet of Things and industrial IoT is happening, you know, more and more devices. Like there's a huge growth for this. And you know, a lot of our members that make manufacture these products are now developing products in the systems that are increasingly IoT enabled, right? Whether you're, whether it's manufacturing industrial, whether it's commercial and residential building, whether you're dealing with utility products, transportation, medical imaging, the IoT industrial, it spans across all our members. Right? And it's, it's, you know, it's something we're moving into, and, you know, it's I mean,</p>
<p>10:24</p>
<p>let's just, let's just sort of, you know, it's not gonna, it's not knocking on the door, It's here, it's here to stay. It's, it's putting their feet up on your coffee table. And if you're not engaged in trying to understand this whole, and I'll just sort of generally categorize it as industry for Dotto, if you're not, if I'm in manufacturing, if I'm an industry, if I'm something, I have to actively be engaged and leverage organizations like NEMA in a big way, because it's here, whether you like it or not. If you think business, as usual, is business as usual, and you're just going to merrily go about your business and think that you're going to succeed. You know, think another wise, because it's not going to be that way.</p>
<p>11:09</p>
<p>not totally great. I met Sarah. And the idea is we need to be there as well, but our members, right, as we're getting to, as well, as this space becomes prevalent, how does NEMA and our members get into this space? Right? And there's, there's there's a lot of challenges out there with with it with the industrial t in the chief of Chief number one is our members and manufacturers devices, all this data, and all this diverse data from all these devices that, you know, create data, how do you turn that into information that you can use? Right? And another another issue? that's and that's data tsunami,</p>
<p>11:42</p>
<p>I mean, exactly. Sure. We can collect that data, all the little squiggly lines, all the little zeros and ones and numbers and all that stuff. But the real value the real, you know, meat, the gold, or platinum, if you want to maybe diamonds, but in that data is the fact that I can find things in a very efficient way to be able to make tactical decisions to better my asset, that's for sure. Absolutely. Right. Yeah, I gotta jump in, because it is a tsunami.</p>
<p>12:12</p>
<p>Yeah. And then you have to deal with, you know, all that data, there's, there's privacy, there's viability, there's cybersecurity, you know, you there's all this stuff, and it's determining how you can take this data to derive meaningful outcomes, you know, predictive analytics, you know, maintenance, when you're going to products out there, you know, or improvements in a product, getting that full visibility across your product line, with all this with it with all this plethora of data and making it useful. Right. And I think that's something that we're addressing across the mind. There's there's different I think there's different trends out there different techniques, different technologies that could help our members, you know, get on top of that data.</p>
<p>12:53</p>
<p>And I'm seeing here, here's, here's the question I have for you. I'm putting on my manufacturing my industry hat. I don't know I'm putting it on. It's right there. Right on. And one of the challenges is that the speed at which the innovation, the speed at which the technology is moving, versus my ability to be able to consume it, that's one to the issue with me, saying, I think I see the value in that innovation. But where do I start? I mean, you're moving, you know, you're, you're driving at 80 miles per hour, I'm, I'm still sort of riding my bicycle. And I can't keep up with you. How do you address that?</p>
<p>13:35</p>
<p>Yeah, where to start? How do you capture all this data? And I think, yeah, how do you make it? How do you make it useful? And I think one of the new things we're looking at an EMA is artificial intelligence. That's a key, a key aspect of how, you know, with the manufacturing device that generates all this data, AI can help manufacturers derive actionable information, whether it's in the manufacturing industry, to, you know, improving the production and distribution of the manufactured goods, looking at it in the pen, maybe the back office of a manufacturing, working with, you know, distribution channels and partners to to improve aspects of product design, maintenance, and then Lifecycle Management. I think AI is one of those emerging, well, maybe it's not really merged anymore. It's one of those technology it's happening. And it's being adopted in manufacturing. And that's, that's, that's a technique that manufacturers can use to do to take this data and derive meaningful information right to better help their</p>
<p>14:42</p>
<p>manufacturing. This is interesting, because for me, I, it was interesting, here's a story, quick little story I worked for, with a company when I was consulting and I created a solution that pulled data that determine sort of that Health of that asset by the data parameters, all of that good stuff. But it was like a CAPX project, right? You had to dig a ditch, you had to do certain. And I could do it on one asset, right. But now all of a sudden, these devices, they're cost effective. And for me, as a business person, I'm thinking to myself, yeah, I'll take a box of those, and I'll stick it out here, and I'll do this and it got into five G, get back, I could do that. And it's like, all of a sudden, the floodgates open, and I'm able to track data. But then I never take the next step forward. And I'd say, Where do I put it in? How do I do? But I can incrementally me, I can incrementally approach this, because I highly recommend that by the way. There it's happening, and get some wins under your belt. And I don't know how you keep I don't know how NEMA you, your team. Hold on to that Tiger's tail. Because you guys are so innovative. Your your industry, the people you interact with are just like, we could do that too. We can do that too. And and you know, normal blokes like me, I'm just like, Oh, God, I just sat on this asset, you know? How do you do that? How do you how do you keep? How do you prioritize that name of these these? I mean, industry for Dotto AI, you know all the things it five g five g all of a sudden like me now?</p>
<p>16:33</p>
<p>Yes, good question. actually a very good question. So there's all these, there's all these emerging, we come strategic initiatives. And because NEMA is a member kind of driven organization, our members actually have a say, you know, we actually year to year, we have these, you know, these these emerging topics that we that we run across NEMA. And you know, we have a vetting process where, you know, we take any idea, no ideas, a bad idea, and then we kind of, you know, we deal with. And then we have like, emerging opportunities for when we get our members together, and we discuss the ideas, we kind of try to prioritize them, we kind of get a you know, okay, we'll kind of do a poll around the room, you know, what are your thoughts on this idea? What are your thoughts on AI, this is a good idea, we should pursue. And we have a, we have a board of governors, and even that kind of is our governing body, it consists of about 30 or so CEOs across organization, they meet four times a year. So they kind of year to year, they take the input from, you know, all the ideas from our members, all the ideas, and they've kind of coalesces and prioritizes, and actually vote on these, these, these, these, these, these initiatives, in the July timeframe. So we actually, you know, when our board met in July, they voted on, you know, what are the emerging things we want to do next year? Right, so we're already knee deep into 2020. Yeah, activities, but then we're already planning ahead for 2021 and AI, at just to kind of, is something that it's going to be carried across year to year, because there's a lot of work we're doing with AI this year, you know, we were working to look at, you know, what are all the use cases for AI, you know, you know, what, what are the places where AI is proof of concept, versus actual, you know, commercial deployments? What are the, you know, what is the implementation guidance, you know, because NEMA is a, you know, a standards organization, what are the standards gaps, what are the are the standards that you need to develop our, their testing standards. So, we're getting all that information in this in this in a research paper this year, to kind of feed into what we do next year, right, you know, whether we set up working groups to look at these, look at this in greater detail, whether we, you know, work with research institutions, you know, join government groups, put out thought pieces on AI developed standards, or like a form, you know, a form of form a more permanent group to to tackle AI and NEMA. So these, these kind of emerging topics, that they start in this kind of program, but the idea is because, you know, they kind of continue to become a more permanent home and NEMA. And to give you an example of, of something that we did in the past, I'm shifting gears,</p>
<p>19:20</p>
<p>cyber security, baby,</p>
<p>19:22</p>
<p>cyber security started off for about four or five years in the same process, because, you know, when you're dealing with, you know, the Internet of Things, our members, you know, they get it, they understand that they have a role when they when they build these products to make them as, as secure as possible. And, you know, when these products are deployed, how do you make sure that they there's no bad actors that are malware that can then affect things after they're developed? So our cybersecurity activities, you know, started as a as one of these same kind of Strategic Initiatives about three or four years ago. Now it's a permanent activity with NEMA right because cyber is clearly not going away. Right? I mean, I mean, you get with the IoT my lifetime. Yeah. And, you know, and and so the stuff that we're doing is, you know, there's tons of standards out there with cybersecurity. We're trying to do practical guidance, right? You know, what, what can a manufacturer do in their supply chain to look at malware in the embedded components are tamper proofing, cyber hygiene is it's a topic when when a manufacturer, you know, delivers a product to their customer, whether it's a, you know, it's a hospital or utility or a building, how do you work with that, that customer that end user to mitigate cybersecurity risks by following industry guidelines, because cybersecurity is it is the responsibility that's shared between the manufacturer and the end user. So cyber started as a strategic initiative. But now it's a core activity, because it's not going away. So I envision</p>
<p>20:53</p>
<p>that will always fascinates me because it's never going away. And you have just come in, and you're just like, well, I've got to have some sort of plan of attack, to keep, keep my assets protected, my business protected, and that's ongoing. And that's once again, I would imagine that's a relationship between me business solution, manufacturing provider, and the the manufacturer of that,</p>
<p>21:19</p>
<p>that device,</p>
<p>21:21</p>
<p>right, because they're gonna have to keep up with it, they're gonna have to invest time, energy, effort and money into, you know, identifying those malicious, bad actors out there. Yeah. I don't I you know, I just don't I keep, but it gives me a lot of great feel, feel in my heart that companies and organizations like me, but you and your team and so on your part passionate about it, you keep up with it, because then for me, and then you prioritize it. So it makes my thought process a bit easier. And so I don't have to sit there and try to think through it myself. I like that a lot. I think that's now what industries are you specifically focusing in on Steve? What like, what what are you focused in on with these solutions?</p>
<p>22:17</p>
<p>Um, so the, you know, obviously, AI and cyber cuts across all all NEMA, right, whether it's, you know, manufacturing, you know, industrial products, automation, you know, commercial and residential buildings, all the building systems of fire and life safety, you know, medical imaging group, we have a, we have a group that does huge X ray machines in hospitals, right? utility products, right, the products that you know, switch gears, transformers, right, things that that are that are integral components to electric grid, transportation, which is the group I lead is all, you know, for example, you know, the the traffic signaling devices that connected intersections, right, you know, things that can't go down, right, that are, that are critical infrastructure, or electric vehicle, equipment, charging equipment, right. So, that's my focus. But you know, the activities that I do really cut across the entire Association, right, and I have colleagues that kind of lead the other divisions, but the idea is that the work projects that I do, like AI or cybersecurity are tailored across</p>
<p>23:19</p>
<p>our members. gonna sit there and go, Hey, I have the secret sauce over here, the world and I'm not going to tell my colleagues about the fact that I've got the secret sauce, that's not going to happen, of course, it's going to go across. The only thing I can think of when you start talking about traffic lights, of course, everybody's seen movies where somebody in the computer chain, I'm gonna create chaos, and I'm gonna just hack into these, these traffic lights and and make them all green. Right?</p>
<p>23:44</p>
<p>Yeah. Now we've actually we actually developed in my transportation, but we actually developed a cybersecurity standard for it for intelligent transportation systems that addresses some of that low hanging fruit, you know, hacking into, for example, you know, traffic controller can, it's all the same keys, making sure those keys are unique, right? Using secure communication protocols, right? So cyber is a pretty big issue across me.</p>
<p>24:08</p>
<p>And you know what the problem is with you with cyber people. Nobody wants to talk about it. Right? Nobody wants to say,</p>
<p>24:15</p>
<p>Hey,</p>
<p>24:16</p>
<p>I just had a breach over here. And it's not good. But you know what I learned? I learned that don't do this and learned and I did, but nobody says but nobody wants to talk about their dirty laundry and their cyber hacks. But it's it's like, that's how you learn, but nobody wants to talk about it. It's,</p>
<p>24:33</p>
<p>it's tough. Yeah, it's tough. So</p>
<p>24:36</p>
<p>let's put on our future hat a little bit. Where do you see it going? I mean, I mean, the speed is ridiculous. I mean, I don't know. I haven't. I have people talking about industry five Dotto already.</p>
<p>24:50</p>
<p>Well, I mean, I think they're the I mean, there's you know, AI is becoming irrelevant and another one that another top another thing that is emerging in the market is 5g with with with Communications right, and that is relevant across all of our members, right? Whether you're in a building a backhaul communications, you know, whether you're an industrial, you know, plant look at time center networking. You know, utilities, it's 5g connected micro grids or transportation with 5g. I mean, that's, that's something that's coming as well, in AI is going to become more prevalent. Everything's gonna become smarter, you know, members are making sense to the sensor technology is exploding across our industry, right? sensors are being used for everything across our members. And it's, you know, the data, tsunami is going to continue to occur. And I think, you know, our members that are getting more into, you know, while we still have members that still sell traditional products, you know, like wiring cable, we have members that are now selling systems, right? So it's, it's the hardware, it's the software, it's the communications, it's the network, it's the tunnel, this is the new soup to nuts solution,</p>
<p>26:01</p>
<p>because I tell us, because, again, my hat on, I don't want to go to, Hey, I got to go to Acme. And then when I pick that thing up from Acme, I'm going to go to this other company. I'm going to pick that up, and then I'm going to try to fit it together me And no, I'm looking for. I'm looking for a complete solution. That actually, because I don't want it. I don't want to have the problems. It's like, I turned the key on. And this whole thing just sort of fell apart. Now I'm just a mess. I don't want that. So, find reputable. Go to NEMA man find reputable businesses that do that. I would</p>
<p>26:42</p>
<p>great. I mean, headaches. Know that the industry is emerging. I love it. I mean, I'm an engineer by background so I sucked this stuff up. And all this new technology is great. It's it's great working with the members because you know, they'll tell you when you're doing great. They'll tell you when you're doing wrong. So that's that's good reaffirmation. I've enjoyed it. I mean, I've been here almost nine years now. It's never</p>
<p>27:07</p>
<p>and I'll say it it's dead sexy from my perspective, because I think it's just so cool. I think it is. And And to your point. You guys are so innovative. You think differently. I would imagine you bet your family just let's talk and talk to you about</p>
<p>27:26</p>
<p>like, it comes bad.</p>
<p>27:31</p>
<p>No, that's the case. I happen with my my kids. Like, yeah, I gotta go Dad, I gotta run. I gotta In fact, I gotta run fast and get away from you now.</p>
<p>27:42</p>
<p>My son has been after me to get to the Tesla from friends for ages. Not right.</p>
<p>27:48</p>
<p>That's cool. You got it. That's pretty cool. Yeah. You'd be all into that man. Yeah. I love that. Okay. Are you active out there on LinkedIn?</p>
<p>27:58</p>
<p>Yes, Sam. I am very much so.</p>
<p>28:01</p>
<p>So the way I would probably find him listeners would be of course, Steve. St. Louis Griffith. And I'm sure there's a handful of Griffiths out there. Yeah. That's Dr. IFF iith. Put a little comma in there. Slap in NEMA. And you'll find the jet.</p>
<p>28:19</p>
<p>Yeah, absolutely. You are</p>
<p>28:21</p>
<p>awesome. Great to wrap it up, because I can continue having this conversation all day long. But I'm sure there are listeners out there saying all right, I got it. She got along. Great. Wonderful. And listeners, we're gonna wrap it up on those other side, you know that I'm going to have all Steve's contact information. So don't come to me and say, Scott, I can't find Steve. Industrial talk.com. That's where his information will be. Got it. So stay tuned, we will be right back.</p>
<p>28:52</p>
<p>You're listening to the industrial talk Podcast Network.</p>
<p>29:01</p>
<p>All right. That is Steve Griffith. You need to reach out to him. He's got a madstad card out there on LinkedIn. I'm sure he would like to be able to connect with you telling you you're not going to be disappointed. He is. I mean, he's, he's got his finger on the pulse. And that's what you need. Because we're all about collaborating. We're all about innovating. We're all about educating. We're all about doing it with this sense of speed and purpose. And Doug gotta be tenacious about it. industry for Dotto is here, right? There is no no excuse for not knowing it. And learning from people like Steve. All right, again, get your calendars out I want you to write down for December 1 through the third. This is a virtual event because it is everything's virtual industrial IoT world is putting this on it is sees IoT now for Lastly, digital transformation. Do not come to me and say Scott, I'm not I can't connect because it's gonna all be out there on industrial talk.com every link that you need to know all right. Be brave, dare greatly hang out with people that are bold, brave and daring greatly you will not be disappointed. Another interview right around the corner so be safe</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/steve-griffith-with-nema-talks-about-industrial-ai-and-cybersecurity-for-future-success/">Mr. Steve Griffith with NEMA talks about Industrial AI and Cybersecurity for Future Success</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Heroes Of Manufacturing Celebrates ProcessMiner with Karim Pourak, CEO and Founder</title>
		<link>https://industrialtalk.com/episodes/heroes-of-manufacturing-celebrates-processminer-with-karim-pourak-ceo-and-founder/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 03 Sep 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/heroes-of-manufacturing-celebrates-processminer-with-karim-pourak-ceo-and-founder/</guid>

					<description><![CDATA[<p>Heroes of Manufacturing is an independent movement originated by Hitachi Vantara and The Industrial Talk Podcast to celebrate these unsung heroes of Manufacturing. Over 30 manufacturers, associations, vendors, VCs and others are collaborating to help share the stories of today’s manufacturing heroes who are keeping the world moving.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/heroes-of-manufacturing-celebrates-processminer-with-karim-pourak-ceo-and-founder/">Heroes Of Manufacturing Celebrates ProcessMiner with Karim Pourak, CEO and Founder</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
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		<title>Bill Schmarzo with Hitachi Vantara and Kirk Borne with Booz Allen Hamilton talk Data Analytics And Impact to Business and Culture</title>
		<link>https://industrialtalk.com/episodes/bill-schmarzo-hitachi-vantara-kirk-borne-booz-allen-hamilton-talk-data-analytics/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 01 Sep 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/bill-schmarzo-hitachi-vantara-kirk-borne-booz-allen-hamilton-talk-data-analytics/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to the Titans of Data, Bill Schmarzo, Chief Innovation Officer with Hitachi Vantara and Kirk Borne, Data Science Fellow and Executive Advisor at Booz Allen Hamilton about "The Power of Data and Impact to Business and Culture".  Get your answers to the real power behind data analytics along with Bill's and Kirk's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/bill-schmarzo-hitachi-vantara-kirk-borne-booz-allen-hamilton-talk-data-analytics/">Bill Schmarzo with Hitachi Vantara and Kirk Borne with Booz Allen Hamilton talk Data Analytics And Impact to Business and Culture</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/8b258c1c-d724-4aa3-bff6-c5f3a31cd535"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast</em></strong> we're talking to the Titans of Data, <strong>Bill Schmarzo</strong>, Chief Innovation Officer with <strong>Hitachi Vantara </strong>and <strong>Kirk Borne</strong>, Data Science Fellow and Executive Advisor at <strong>Booz Allen Hamilton</strong>&nbsp;about &#8220;<strong>The Power of Data and Impact to Business and Culture&#8221;</strong>.&nbsp;Get your answers to the real power behind data analytics along with Bill's and Kirk's unique insight on the “How” on this Industrial Talk interview!</p>
<p>You can find out more about <strong>Bill and Kirk and the wonderful team at Hitachi Vantara and Booz Allen Hamilton </strong>at the links below. Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a>&nbsp;and a series on “<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><strong>Why You Need To Podcast</strong></a>” for Greater Success in 2020 and beyond. All links designed for keeping you current in this rapidly changing Industrial Market. Survive! Rebuild! Prosper!</p>
<h2>BILL SCHMARZO'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/schmarzo/" target="_blank" rel="noopener">https://www.linkedin.com/in/schmarzo/</a></p>
<p><strong>Company LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/company/hitachi-vantara/" target="_blank" rel="noopener">https://www.linkedin.com/company/hitachi-vantara/</a></p>
<p><strong>Company Facebook:</strong> <a href="https://www.facebook.com/HitachiVantara" target="_blank" rel="noopener">https://www.facebook.com/HitachiVantara</a></p>
<p><strong>Company Website:</strong> <a href="https://www.hitachivantara.com/en-us/home.html" target="_blank" rel="noopener">https://www.hitachivantara.com/en-us/home.html</a></p>
<p><strong>Company Twitter:&nbsp;</strong> <a href="https://twitter.com/HitachiVantara" target="_blank" rel="noopener">https://twitter.com/HitachiVantara</a></p>
<p><strong>Personal Twitter:</strong>&nbsp;<a href="https://twitter.com/schmarzo" target="_blank" rel="noopener">https://twitter.com/schmarzo</a></p>
<h2>KIRK BORNE'S CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/kirkdborne/" target="_blank" rel="noopener">https://www.linkedin.com/in/kirkdborne/</a></p>
<p><strong>Company LinkedIn:&nbsp;</strong><a href="https://www.linkedin.com/company/booz-allen-hamilton/" target="_blank" rel="noopener">https://www.linkedin.com/company/booz-allen-hamilton/</a></p>
<p><strong>Company Facebook:</strong> <a href="https://www.facebook.com/boozallen" target="_blank" rel="noopener">https://www.facebook.com/boozallen</a></p>
<p><strong>Company Website:</strong> <a href="https://www.boozallen.com/" target="_blank" rel="noopener">https://www.boozallen.com/</a></p>
<p><strong>Company Twitter:&nbsp;</strong> <a href="https://twitter.com/BoozAllen" target="_blank" rel="noopener">https://twitter.com/BoozAllen</a></p>
<p><strong>Personal Twitter:</strong> <a href="https://twitter.com/KirkDBorne" target="_blank" rel="noopener">https://twitter.com/KirkDBorne</a></p>
<h2>EVENTS TO PUT ON YOUR CALENDAR:</h2>
<p>Deliver on bottom line, Realize the economic value of data:&nbsp;<a href="https://www.brighttalk.com/webcast/15913/435811?utm_source=Hitachi+Vantara+%28Formerly+Pentaho%29&utm_medium=brighttalk&utm_campaign=435811" target="_blank" rel="noopener"><strong>Register Here!</strong></a></p>
<p><span>Speed Discovery, Comprehension and Trust in Data at Scale:&nbsp;</span><a href="https://www.brighttalk.com/webcast/15913/409387?utm_source=Hitachi+Vantara+%28Formerly+Pentaho%29&utm_medium=brighttalk&utm_campaign=409387" target="_blank" rel="noopener"><strong>Register Here!</strong></a></p>
<p>Adopting to Corona Virus Supply Chain Disruptions:&nbsp;<a href="https://ucdenver.zoom.us/webinar/register/WN_WUFwSFQFQN6tD5g9drEiKg" target="_blank" rel="noopener"><strong>Register Here!</strong></a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="Bill Schmarzo and Kirk Borne with talk Data Analytics And Impact to Business and Culture" width="500" height="281" src="https://www.youtube.com/embed/PhRRoGeHLmA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" height="538" width="1024"></a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>Safeopedia:</strong>&nbsp;<a href="https://www.safeopedia.com/" target="_blank" rel="noopener">https://www.safeopedia.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>BombBomb:</strong>&nbsp;<a href="http://www.bombbomb.com/?bbref=INDUSTRIALTALKPODCAST" target="_blank" rel="noopener">BombBomb Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free Licence For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/bill-schmarzo-hitachi-vantara-kirk-borne-booz-allen-hamilton-talk-data-analytics/">Bill Schmarzo with Hitachi Vantara and Kirk Borne with Booz Allen Hamilton talk Data Analytics And Impact to Business and Culture</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Mr. Robert Niemiec with Twisthink talks about Human Centered Design in your Digital Transformation Journey</title>
		<link>https://industrialtalk.com/episodes/robert-niemiec-with-twisthink-talks-about-human-centered-design-in-your-digital-transformation-journey/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Tue, 18 Aug 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/robert-niemiec-with-twisthink-talks-about-human-centered-design-in-your-digital-transformation-journey/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Robert Niemiec, Managing Partner at Twisthink about "Human Centered Design is Key to Your Digital Transformation Journey and Success".   Get the answers to your "Industry 4.0 Journey" questions along with Bob's unique insight on the “How” on this Industrial Talk interview!</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/robert-niemiec-with-twisthink-talks-about-human-centered-design-in-your-digital-transformation-journey/">Mr. Robert Niemiec with Twisthink talks about Human Centered Design in your Digital Transformation Journey</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
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		<title>Heroes Of Manufacturing Celebrates Team MAGNET with Ethan Karp, President and CEO</title>
		<link>https://industrialtalk.com/episodes/heroes-of-manufacturing-celebrates-team-magnet-with-ethan-karp-president-and-ceo/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 14 Aug 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/heroes-of-manufacturing-celebrates-team-magnet-with-ethan-karp-president-and-ceo/</guid>

					<description><![CDATA[<p>Heroes of Manufacturing is an independent movement originated by Hitachi Vantara and The Industrial Talk Podcast to celebrate these unsung heroes of Manufacturing. Over 30 manufacturers, associations, vendors, VCs and others are collaborating to help share the stories of today’s manufacturing heroes who are keeping the world moving.</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/heroes-of-manufacturing-celebrates-team-magnet-with-ethan-karp-president-and-ceo/">Heroes Of Manufacturing Celebrates Team MAGNET with Ethan Karp, President and CEO</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
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		<title>Mr. Rob Tiffany with Ericsson talks about Leveraging the Power of IoT to positively transform lives around the World!</title>
		<link>https://industrialtalk.com/episodes/rob-tiffany-with-ericsson-talks-about-leveraging-the-power-of-iot-to-positively-transform-lives-around-the-world/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 10 Aug 2020 15:00:00 +0000</pubDate>
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					<description><![CDATA[<p>In this week's Industrial Talk Podcast we're talking to Rob Tiffany, Vice President and Head of IoT Strategies at Ericsson about "Applying connected solutions to solve REAL problems for communities and people around the world".  Through the Moab Foundation, a non-profit organization works to create a more sustainable planet through the application of connected intelligence technology design. </p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/rob-tiffany-with-ericsson-talks-about-leveraging-the-power-of-iot-to-positively-transform-lives-around-the-world/">Mr. Rob Tiffany with Ericsson talks about Leveraging the Power of IoT to positively transform lives around the World!</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
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		<title>Mr. Neil Sahota with UC Irvine Discusses Unlocking REAL Innovation for the Enterprise</title>
		<link>https://industrialtalk.com/episodes/neil-sahota-with-uc-irvine-discusses-unlocking-real-innovation-for-the-enterprise/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Thu, 02 Jul 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/neil-sahota-with-uc-irvine-discusses-unlocking-real-innovation-for-the-enterprise/</guid>

					<description><![CDATA[<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/neil-sahota-with-uc-irvine-discusses-unlocking-real-innovation-for-the-enterprise/">Mr. Neil Sahota with UC Irvine Discusses Unlocking REAL Innovation for the Enterprise</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
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<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/neil-sahota-with-uc-irvine-discusses-unlocking-real-innovation-for-the-enterprise/">Mr. Neil Sahota with UC Irvine Discusses Unlocking REAL Innovation for the Enterprise</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>The latest Industrial News and Insights with Nancy and Scott</title>
		<link>https://industrialtalk.com/episodes/nancy-and-scott-industrial-news-and-insights-of-today/</link>
					<comments>https://industrialtalk.com/episodes/nancy-and-scott-industrial-news-and-insights-of-today/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 19 Jun 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/nancy-and-scott-industrial-news-and-insights-of-today/</guid>

					<description><![CDATA[<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nancy-and-scott-industrial-news-and-insights-of-today/">The latest Industrial News and Insights with Nancy and Scott</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/9342faeb-e872-4c1e-82fe-d46f01b66d8d"></iframe></div><p></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/nancy-and-scott-industrial-news-and-insights-of-today/">The latest Industrial News and Insights with Nancy and Scott</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Live From IoT World Congress Mr. Alex Soley with Dell EMC is Talking Trends Happening in Industry 4.0</title>
		<link>https://industrialtalk.com/episodes/iicvoice-alex-soley-dellemc-is-talking-trends-happening-in-industry-40/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 11 Mar 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/iicvoice-alex-soley-dellemc-is-talking-trends-happening-in-industry-40/</guid>

					<description><![CDATA[<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-alex-soley-dellemc-is-talking-trends-happening-in-industry-40/">Live From IoT World Congress Mr. Alex Soley with Dell EMC is Talking Trends Happening in Industry 4.0</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/c7d636a0-78fc-473a-9555-72217c93ca1d"></iframe></div><p></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-alex-soley-dellemc-is-talking-trends-happening-in-industry-40/">Live From IoT World Congress Mr. Alex Soley with Dell EMC is Talking Trends Happening in Industry 4.0</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Ms. Helena Lisachuk with Deloitte talks about The Real Application of IoT (3 of 3)</title>
		<link>https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-about-the-real-application-of-iot/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 28 Feb 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/helena-lisachuk-with-deloitte-talks-about-the-real-application-of-iot/</guid>

					<description><![CDATA[<p>On this episode of Industrial Talk Podcast, we finish our 3-part series on IoT and IIoT insights and solutions.&#160;In this episode, Helena Lisachuk, Director of Management Consulting and Global IoT Lead at Deloitte, talks about The Real Applications of IoT, and how to stay focused on what is real solutions and not just &#8220;shiny objects&#8221;&#8230;</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-about-the-real-application-of-iot/">Ms. Helena Lisachuk with Deloitte talks about The Real Application of IoT (3 of 3)</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/03351f3b-e870-47b8-a17e-59cf3bdb4984"></iframe></div><p>On this episode of <strong><em>Industrial Talk Podcast, </em></strong>we finish our 3-part series on IoT and IIoT insights and solutions.&nbsp;In this episode, Helena Lisachuk, Director of Management Consulting and Global IoT Lead at Deloitte, talks about <strong>The Real Applications of IoT</strong>, and how to stay focused on what is real solutions and not just &#8220;shiny objects&#8221; that distract. It is truly an exciting time to be engaged in real technology solutions that will absolutely transform industry.&nbsp;We have to fight to focus on engaging real solutions to solving problems and avoid distraction that comes from technology hype.&nbsp;Learn more about <strong>Helena </strong>and her wonderful team at <strong>Deloitte</strong> on how to begin your IoT journey in this episode of the Industrial Talk Podcast. Find out more by the links below:</p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www2.deloitte.com/global/en.html" target="_blank" rel="noopener">https://www2.deloitte.com/global/en.html</a></p>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/helena-lisachuk-128262/" target="_blank" rel="noopener">https://www.linkedin.com/in/helena-lisachuk-128262/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/deloitte/" target="_blank" rel="noopener">https://www.linkedin.com/company/deloitte/</a></p>
<p><strong>Company Facebook:</strong> <a href="https://www.facebook.com/DeloitteUS/" target="_blank" rel="noopener">https://www.facebook.com/DeloitteUS/</a></p>
<p><strong>Great Resources From Helena:&nbsp;</strong> <a href="https://www.techtarget.com/contributor/Helena-Lisachuk/2019" target="_blank" rel="noopener">https://www.techtarget.com/contributor/Helena-Lisachuk/2019</a></p>
<p><strong>More Great Resources from Helena:</strong>&nbsp;<a href="https://www2.deloitte.com/us/en/misc/search.html#qr=lisachuk" target="_blank" rel="noopener">https://www2.deloitte.com/us/en/misc/search.html#qr=lisachuk</a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>Why You Need To Podcast:</strong>&nbsp;<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener">https://industrialtalk.com/why-you-need-to-podcast/</a></p>
<p><strong>InforEAM:&nbsp;</strong> <a href="https://www.infor.com/products/eam" target="_blank" rel="noopener">https://www.infor.com/products/eam</a></p>
<p><strong>Safeopedia:</strong>&nbsp;<a href="https://www.safeopedia.com/" target="_blank" rel="noopener">https://www.safeopedia.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>BombBomb:</strong>&nbsp;<a href="http://www.bombbomb.com/?bbref=INDUSTRIALTALKPODCAST" target="_blank" rel="noopener">BombBomb Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free Licence For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
<h2>THE STRATEGIC REASON &#8220;WHY YOU NEED TO PODCAST&#8221;:</h2>
<p><a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2020/02/Why-you-need-to-Podcast-Graphic-2.png" height="538" width="1024"></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount </a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-about-the-real-application-of-iot/">Ms. Helena Lisachuk with Deloitte talks about The Real Application of IoT (3 of 3)</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Ms. Helena Lisachuk with Deloitte talks about the positive impact of Industrial Digital Transformation (1 of 3)</title>
		<link>https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-industrial-digital-transformation/</link>
					<comments>https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-industrial-digital-transformation/#respond</comments>
		
		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 24 Feb 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/helena-lisachuk-with-deloitte-talks-industrial-digital-transformation/</guid>

					<description><![CDATA[<p>In this week's Industrial Talk Podcast, we begin a 3-part series on IoT and IIoT.&#160;In this episode we're talking to Helena Lisachuk, Director of Management Consulting and Global IoT Lead at Deloitte, about Digital Transformation, what it is and why it's important. Helena does a fabulous job at removing the &#8220;fog&#8221; surrounding Digital Transformation and&#8230;</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-industrial-digital-transformation/">Ms. Helena Lisachuk with Deloitte talks about the positive impact of Industrial Digital Transformation (1 of 3)</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/480844a9-0115-4483-9e40-baf44aa669cf"></iframe></div><p>In this week's <strong><em>Industrial Talk Podcast, </em></strong>we begin a 3-part series on IoT and IIoT.&nbsp;In this episode we're talking to Helena Lisachuk, Director of Management Consulting and Global IoT Lead at Deloitte, about Digital Transformation, what it is and why it's important. Helena does a fabulous job at removing the &#8220;fog&#8221; surrounding Digital Transformation and simplifies the power of this rapidly expanding technology.&nbsp;Learn more about <strong>Helena </strong>and her wonderful team at Deloitte on how to begin your IoT journey in this episode of the Industrial Talk Podcast. Find out more by the links below:</p>
<p><strong>Company Website:&nbsp;</strong><a href="https://www2.deloitte.com/global/en.html" target="_blank" rel="noopener">https://www2.deloitte.com/global/en.html</a></p>
<p><strong>Personal LinkedIn:</strong> <a href="https://www.linkedin.com/in/helena-lisachuk-128262/" target="_blank" rel="noopener">https://www.linkedin.com/in/helena-lisachuk-128262/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/deloitte/" target="_blank" rel="noopener">https://www.linkedin.com/company/deloitte/</a></p>
<p><strong>Company Facebook:</strong> <a href="https://www.facebook.com/DeloitteUS/" target="_blank" rel="noopener">https://www.facebook.com/DeloitteUS/</a></p>
<h2>OTHER GREAT INDUSTRIAL RESOURCES:</h2>
<p><strong>Why You Need To Podcast:</strong>&nbsp;<a href="https://industrialtalk.com/why-you-need-to-podcast/" target="_blank" rel="noopener">https://industrialtalk.com/why-you-need-to-podcast/</a></p>
<p><strong>InforEAM:&nbsp;</strong> <a href="https://www.infor.com/products/eam" target="_blank" rel="noopener">https://www.infor.com/products/eam</a></p>
<p><strong>Safeopedia:</strong>&nbsp;<a href="https://www.safeopedia.com/" target="_blank" rel="noopener">https://www.safeopedia.com/</a></p>
<p><strong>Industrial Marketing Solutions:</strong>&nbsp;&nbsp;<a href="https://industrialtalk.com/industrial-marketing/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-marketing/</a></p>
<p><strong>Industrial Academy:</strong>&nbsp;<a href="https://industrialtalk.com/industrial-academy/" target="_blank" rel="noopener">https://industrialtalk.com/industrial-academy/</a></p>
<p><strong>Industrial Dojo:</strong>&nbsp;<a href="https://industrialtalk.com/industrial_dojo/" target="_blank" rel="noopener">https://industrialtalk.com/industrial_dojo/</a></p>
<p><strong>Safety With Purpose Podcast:</strong>&nbsp;<a href="https://safetywithpurpose.com/" target="_blank" rel="noopener">https://safetywithpurpose.com/</a></p>
<h2>YOUR INDUSTRIAL DIGITAL TOOLBOX:</h2>
<p><strong>LifterLMS:</strong> Get One Month Free for $1 – <a href="https://lifterlms.com/" target="_blank" rel="noopener">https://lifterlms.com/</a></p>
<p><strong>Active Campaign:</strong>&nbsp;<a href="https://www.activecampaign.com/?_r=H855VEPU" target="_blank" rel="noopener">Active Campaign Link</a></p>
<p><strong>BombBomb:</strong>&nbsp;<a href="http://www.bombbomb.com/?bbref=INDUSTRIALTALKPODCAST" target="_blank" rel="noopener">BombBomb Link</a></p>
<p><strong>Social Jukebox:</strong>&nbsp;<a href="https://www.socialjukebox.com/" target="_blank" rel="noopener">https://www.socialjukebox.com/</a></p>
<h2>Industrial Academy (One Month Free Access And One Free Licence For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
<h2>Industrial Talk Free Webinars:</h2>
<p><a href="https://industrialtalk.com/webinar-industrial-marketing-sales/" target="_blank" style="color: black" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/11/Sales-and-marketing-graphic.png" height="407" width="775"></a></p>
<h2>Business Beatitude the Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="215" width="138"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount </a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/helena-lisachuk-with-deloitte-talks-industrial-digital-transformation/">Ms. Helena Lisachuk with Deloitte talks about the positive impact of Industrial Digital Transformation (1 of 3)</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Live From IoT World Congress Mr. Albert Zaragoza with World Sensing talks Connected Operational Intelligence</title>
		<link>https://industrialtalk.com/episodes/iicvoice-albert-zaragoza-world-sensing-connected-operational-intelligence/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Wed, 05 Feb 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/iicvoice-albert-zaragoza-world-sensing-connected-operational-intelligence/</guid>

					<description><![CDATA[<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-albert-zaragoza-world-sensing-connected-operational-intelligence/">Live From IoT World Congress Mr. Albert Zaragoza with World Sensing talks Connected Operational Intelligence</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/1c9023ac-3986-4d4e-a02e-8226f03303a4"></iframe></div><p></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-albert-zaragoza-world-sensing-connected-operational-intelligence/">Live From IoT World Congress Mr. Albert Zaragoza with World Sensing talks Connected Operational Intelligence</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Live From IoT World Congress Mr. Lucas Catranis with Irdeto talks Cyber Security in this World of Industry 4.0</title>
		<link>https://industrialtalk.com/episodes/iicvoice-lucas-catranis-irdeto-cybersecurity/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Mon, 03 Feb 2020 15:00:00 +0000</pubDate>
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					<description><![CDATA[<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-lucas-catranis-irdeto-cybersecurity/">Live From IoT World Congress Mr. Lucas Catranis with Irdeto talks Cyber Security in this World of Industry 4.0</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/51c1edfd-df07-422e-be67-372bf3ee5159"></iframe></div><p></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-lucas-catranis-irdeto-cybersecurity/">Live From IoT World Congress Mr. Lucas Catranis with Irdeto talks Cyber Security in this World of Industry 4.0</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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		<title>Live From IoT World Congress Mr. Simon Blyth with LX Group talks Custom IoT Design and Development for Business Success</title>
		<link>https://industrialtalk.com/episodes/iicvoice-simon-blyth-lx-group-iot-design-iotswc/</link>
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		<dc:creator><![CDATA[Scott MacKenzie]]></dc:creator>
		<pubDate>Fri, 31 Jan 2020 15:00:00 +0000</pubDate>
				<guid isPermaLink="false">https://industrialtalk.com/captivate-podcast/live-from-iot-world-congress-mr-simon-blyth-with-lx-group-talks-cyber-security-and-industry-40/</guid>

					<description><![CDATA[<p>Live from IoT Solutions World Congress, IIC Voice Podcast interviews Simon Blyth, Managing Director at LX Group.&#160;In this episode, Simon discusses the rapidly evolving Industry 4.0 market and the demand for skilled IoT design professional to meet market demands.&#160;Simon and his team at LX Group are passionate about seeing your IoT vision into action.&#160;Get the&#8230;</p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-simon-blyth-lx-group-iot-design-iotswc/">Live From IoT World Congress Mr. Simon Blyth with LX Group talks Custom IoT Design and Development for Business Success</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
]]></description>
										<content:encoded><![CDATA[<div class="cfm-player-iframe" style="width: 100%; height: 170px; margin-bottom: 20px; border-radius: 10px; overflow:hidden; border: 1px solid #d6d6d6;"><iframe style="width: 100%; height: 170px;" frameborder="no" scrolling="no" seamless allow="autoplay" src="https://player.captivate.fm/06af5a77-0afd-4898-b82e-a65acff677b3"></iframe></div><p>Live from <a href="https://www.iotsworldcongress.com/" target="_blank" rel="noopener">IoT Solutions World Congress</a>, <a href="https://industrialtalk.com/iic-voice/" target="_blank" rel="noopener">IIC Voice Podcast</a> interviews Simon Blyth, Managing Director at <a href="https://lx-group.com.au/" target="_blank" rel="noopener">LX Group</a>.&nbsp;In this episode, Simon discusses the rapidly evolving Industry 4.0 market and the demand for skilled IoT design professional to meet market demands.&nbsp;Simon and his team at LX Group are passionate about seeing your IoT vision into action.&nbsp;Get the answers to your &#8220;How&#8221; questions along with Simon's unique insight on where it's all headed on this IIC Voice Podcast interview!</p>
<p>You can find out more about Simon and the wonderful team at LX Group from this interview and the links below. Finally, get your exclusive free access to the <a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener">Industrial Academy</a> and webinar access to &#8220;Building a Better Industrial Sales and Marketing Platform for Greater Success in 2020&#8221;.&nbsp;All links designed for keeping you current in this rapidly changing Industrial Market.&nbsp;Learn! Grow! Enjoy!</p>
<h2>SIMON BLYTH CONTACT INFORMATION:</h2>
<p><strong>Personal LinkedIn:&nbsp;&nbsp;</strong><a href="https://www.linkedin.com/in/simon-blyth-3181414/" target="_blank" rel="noopener">https://www.linkedin.com/in/simon-blyth-3181414/</a></p>
<p><strong>Company LinkedIn:</strong> <a href="https://www.linkedin.com/company/lx-group/" target="_blank" rel="noopener">https://www.linkedin.com/company/lx-group/</a></p>
<p><strong>Company Website:&nbsp;&nbsp;</strong><a href="https://lx-group.com.au/" target="_blank" rel="noopener">https://lx-group.com.au/</a></p>
<p><strong>IIC Twitter:</strong> <a href="https://twitter.com/" target="_blank" rel="noopener">https://twitter.com/</a></p>
<p><strong>IIConsortium IIC Company Website: </strong><a href="https://www.iiconsortium.org/" target="_blank" rel="noopener">https://www.iiconsortium.org/</a></p>
<h2>PODCAST VIDEO:</h2>
<p><iframe loading="lazy" title="From IOTSWC Simon Blyth with LX Group talks Custom IoT Design and Development for Business Success" width="500" height="281" src="https://www.youtube.com/embed/Hb0Jm0ESa8U?feature=oembed" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<h2>Industrial Academy (One Month Free Access And One Free Licence For Future Industrial Leader):</h2>
<p><a href="https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/" target="_blank" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-admin/wp-content/uploads/2019/10/Industrial-Academy-Graphic.png" height="538" width="1024"></a></p>
<h2>Industrial Talk Free Webinars:</h2>
<p><a href="https://industrialtalk.com/webinar-industrial-marketing-sales/" target="_blank" style="color: black" rel="noopener"><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/11/Sales-and-marketing-graphic.png" height="407" width="775"></a></p>
<h2>Business Beatitude The Book</h2>
<p><img loading="lazy" decoding="async" src="https://industrialtalk.com/wp-content/uploads/2019/10/BB-Book-Cover.png" height="212" width="136"></p>
<p class="ql-align-center">Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES&#8230;The Bridge connecting sacrifice to success.&nbsp;<strong>YOU NEED THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><strong>TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD.&nbsp;GET THE BUSINESS BEATITUDES!</strong></p>
<p class="ql-align-center"><a href="https://industrialtalk.com/business-beatitude-reserve/" target="_blank" rel="noopener"> Reserve My Copy and My 25% Discount</a></p>
<p>The post <a rel="nofollow" href="https://industrialtalk.com/episodes/iicvoice-simon-blyth-lx-group-iot-design-iotswc/">Live From IoT World Congress Mr. Simon Blyth with LX Group talks Custom IoT Design and Development for Business Success</a> appeared first on <a rel="nofollow" href="https://industrialtalk.com">Industrial Talk</a>.</p>
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